Podcast appearances and mentions of Ashley M Biggers

Talk about a New Mexico expert! Ashley M. Biggers has been writing about and sharing her love for New Mexico for years through her career as a journalist working on  GuestLife New Mexico, GuestLife El Paso, the University of New Mexico Press and New Mexico Magazine. On this episode, Ashley talks to Bunny about her recently published, 3rd edition of 100 Things to Do in Albuquerque Before You Die. She lets us in on some insider secrets as well as pro-tips for anyone living in or visiting Albuquerque. Be sure to find Ashley and her publications available at the links below. LinksAshley's websiteBuy Ashley's bookFollow Ashley on InstagramI Love New Mexico blog pageBunny's websiteI Love New Mexico InstagramI Love New Mexico FacebookOriginal Music by: Kene TerryOriginal Music by: Kene Terry

This week's topic is one that every small business owner needs to listen to, and learn more about: pitching to media. Ashley M. Biggers, founder of 'How to Pitch Media' started her company when she realized that so many great stories were not being told because small business owners didn't have the means or the know-how to get themselves covered in the press. A journalist by trade, entrepreneurs hold a special place in Ashley's heart, so she decided to become an educator and help others on the other side of the pitch to grow their businesses and increase their credibility through press coverage.Discussion Highlights:The StartCaught the writing bug from a young ageDrawn to Communications fieldSenior year of college still figuring it out, joined AmeriCorps Vista Domestic peace corp program, fighting the systemic cause of poverty. Helps women and people of color start and grow their businesses Figured out she wanted to do journalism but support small business owners, entrepreneurs and creativesThe ShiftTurned toward educating small business owners how to do press outreachCOVID-19 impacted freelancing due to a changed media industry landscapeMany publications closed, budgets decreased, causing a decrease in content and less opportunities to be featured in the pressPlanned to launch a digital course teaching these skills to small business owners the very week U.S. shutdown, so shifted into a service mindset since covid was so devastating to many small businesses, to share her infoThe StrategyLeverage press as a vehicle to get the word out and increase your credibilityRead, listen and watch the media outlets you want to be featured inReach media outlets that your audience accessesMedia outlets work off of social proof How to leverage social media The ActionHow to Pitch Identify journalists that consistently report on certain topics Send a short and sweet email, 3 sentences long First sentence - establish the relevancy of your story to that journalist. Second sentence - Establish the newsworthiness or point of differentiation, what's timely, interesting, about your business Third sentence - wrap up asking if they would like further information. Leverage one media outlet for anotherBiggest Mistakes Achieving media coverage with a publication one time and then going radio silent. Not approaching the right publication or journalist with their message Stopping after one attempt and never pitching that journalist again When to PitchFollow Up!Social Media EtiquetteThe MindsetDaily Routines - Morning jogs, daily gratitude practice, top 3 biggest tasks that dayGoals and Vision As a journalist - always to tell great stories but also to have people feel that they have truly been seen. That is the most fundamental gift to give to another human. As an educator - teach hundreds of entrepreneurs to do this for themselves so they can grow their businesses via press coverage The Wrap-UpIf you could listen to only one music artist for the rest of your life, who would it be? Maggie RogersWhere can people find you online? WebsiteInstagramFacebook

Over her twenty years as a professional journalist, Ashley M. Biggers has written 2,500 articles and interviewed around 12,500 sources—the majority of them have been creative entrepreneurs and small business owners. Her byline has appeared on CNN, USA Today, and many other top sites. Ashley is passionate about breaking down barriers between small business owners and the media, so more game-changing stories can be told. She's taking her insider knowledge of the media industry and teaching entrepreneurs to do media outreach for themselves. She guides them through pitching the media and earning press coverage, so they can grow their audiences, earn more revenue, and get back to doing what they love. Social media profiles: Instagram: @howtopitchmedia Facebook: Facebook.com/howtopitchmedia Free pitch cheat sheet available here: https://www.howtopitchmedia.com/pitchcheatsheet Join hope*writers | open enrollment until September 18, 2020 https://bit.ly/cchopewriters2    

So you're a Burqueno. Or maybe you consider yourself an ABQ expert. Sure, you say you know all the spots and local secrets... but do you really? In this episode, we talk with author Ashley M. Biggers about our city's secrets as well as how to train our eyes and minds to catch the history we pass by every day. So snag a copy of her new book Secret Albuquerque, enjoy the show, then go out and re-explore ABQ! Who knows what you might uncover... Thanks for listening! We're striving to highlight the bright spots of our city and we're always looking for more people and places to feature. We'd love to consider an interview with anyone you think fits for the show - REALLY! Just shoot us a message on our Instagram HERE to get started (https://www.instagram.com/abqwhatsup/). Want to help support the show or get the word out about your creative endeavor or local business? Here's how to get involved: Show Merch (www.bonfire.com/store/whats-up-abq-podcast-merch-store) Sponsorship Patreon (https://www.patreon.com/join/whatsupabq) Local Advertising Inquiries ABQWhatsUp@gmail.com --- Send in a voice message: https://anchor.fm/whats-up-abq/message Support this podcast: https://anchor.fm/whats-up-abq/support

We have on Ashley M. Biggers on the show! Author of the book Secret Albuquerque A guide to the weird, wonderful, and obscure!  It's a really great book that shows off some of the amazing hidden gems that our city has to offer. Double thumbs up from Chris for sure!  A great guide to anyone traveling to Albuquerque as a tourist, and for those that live here and want to rediscover how awesome our city is!

I was lucky enough to have a chance to chat with local journalist and author Ashley M. Biggers about her new book, Secret Albuquerque, which details 90 "weird, wonderful and obscure" Albuquerque sites and stories.

If you have ever wondered how to get your business covered by news outlets, what a press release is and if you actually need one, or how to go about pitching a story idea then this episode is made for you! (and if you have a business and HAVEN'T been thinking about it, then you are probably going to want to listen and find out why you should) Over her twenty years as a professional journalist, Ashley M. Biggers has written 2,500 articles and interviewed around 12,500 sources—the majority of them have been creative entrepreneurs and small business owners. Her byline has appeared on CNN, USA Today, and many other top sites. Ashley is passionate about breaking down barriers between small business owners and the media, so more game-changing stories can be told. She's taking her insider knowledge of the media industry and teaching entrepreneurs to do media outreach for themselves. She guides them through pitching the media and earning press coverage, so they can grow their audiences, earn more revenue, and get back to doing what they love. Connect with Ashley Facebook Instagram Website Email - hello@howtopitchmedia.com Freebie - Pitch Checklist Connect with Annya Website Instagram Facebook Updraft Insiders Group Newborn & Baby Photographer - Beyond the Photos Group  

Obviously, there is a lot that we don't know about as civilians and we hear stories all of the time about what the government is up to but I don't think I had ever heard a story quite like this.  This week we take you to the Southwest United States, right into northern New Mexico.  Here, there is a small town called Dulce and an area not far from Dulce called the Archuleta Mesa. There is a lot of controversy over claimed events that have taken place here by a whole lot of people. Where it is said that a number of things, including an otherworldly battle took place right under the feet of the towns residents.   Top 10 Unsolved New Mexico Mysteries.  Ashley M. Biggers.  Jennifer Olsen.  Tricia Ware.   https://www.newmexico.org/nmmagazine/articles/post/unsolved-mysteries-77903/ Alien Underground Base Near Dulce, New Mexico.  09-1997.  David Lawrence Dewey. http://www.dldewey.com/columns/schnidrf.htm Strategic Defense Initiative. The United States Defense System. The Encyclopedia Britannica. https://www.britannica.com/topic/Strategic-Defense-Initiative John Lear Letter http://paul.rutgers.edu/~mcgrew/ufo/john.lear.letter That Time Subterreanean Aliens Kills 60 People in New Mexico 04/20/2014 Roadtrippers, Contributor https://www.huffpost.com/entry/that-time-subterranean-al_b_5182945 Dulce’s Underground Alien Base: Real or Not?  Nick Redfern.  06-18-19. Mysterious Universe. https://mysteriousuniverse.org/2018/06/dulces-underground-alien-base-real-or-not/ UFO’s and Truth That is Out There. Charles Lear. 03/10/2019 https://podcastufo.com/blog/ufos-truth-that-is-out-there/ The Conspiracy Theory of the Underground War Between the Green Berets and Aliens.  Blake Stilwell. 0913-18.  https://www.wearethemighty.com/military-culture/underground-war-green-berets-aliens The Black Vault.  04-01-2016. Thomas Costello.  "Leaked" Underground Dulce Base Alien Photo by Thomas Costello. https://www.theblackvault.com/casefiles/leaked-underground-dulce-base-alien-photo-thomas-costello/ The Strange Saga of Paul Bennewitz and the Underground Alien Base at Dulce.  Sean Casteel.  Supernatural Magazine.   https://supernaturalmagazine.com/articles/the-strange-saga-of-paul-bennewitz-and-the-undergruond-alien-base-at-dulce https://meridianphcs.com/uploads/1/2/9/3/129349067/supiximilupax-new-mexico-alien-base-dirajuwijeredil.pdf The Truth is Down There.  Paul Weideman.  06-05-18.  Pasatiempo. https://www.santafenewmexican.com/pasatiempo/the-truth-is-down-there/article_c9d9c444-8b48-55e1-9319-19f3d34db871.html An “Underground Base” That Probably Doesn’t Exist. Nick Redfern. 12/14/2018 https://mysteriousuniverse.org/2018/12/an-underground-base-that-probably-doesnt-exist/ 1987, The Christa Tilton Alien Abduction Story.  Disclose TV.  01-13-18.  Ufomania. https://www.disclose.tv/1987-the-christa-tilton-alien-abduction-story-320376 Chapter 11. A Dulce Base Security Officer Speaks Out. Thomas Castello. https://www.bibliotecapleyades.net/branton/esp_dulcebook11.htm