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In this episode of Leader to Leader with Jennifer Zach, Mariah Obiedzinski, a national leader in conversation-centered healthcare content strategies, shares her story of leading with somatic awareness and how recognizing her physical cues has helped her and her team up their game.
In this episode, we hear from Mariah Obiedzinski, AVP of Content Services at Stamats. Mariah Obiedzinski and Noz Urbina discuss current and upcoming trends in the omnichannel space, including crucial methodologies and technologies that drive results. “The ability to listen to what your audiences are doing. What they want from you and what they're asking before they're forced to ask. Being proactive and translating those findings into real applications. Keeping that relevance and your user experience top-notch at every point you can will drive that brand stickiness and loyalty generating even more positive sentiment over time.”
When more than one agency joins forces on a project, the outcome can be awful – or amazing. In this episode of the #HigherEdVoices podcast, I discuss with Mariah Obiedzinski, Sr. Director of Content Services, how The Thorburn Group collaborated with two other agencies to exceed our mutual client's expectations. Want to learn more? Attend my session with Terri Giltner, System Director of Marketing at Kentucky Community and Technical College System on this topic at the Stamats 2020 Conference in Savannah, GA. Register now. --- Support this podcast: https://anchor.fm/stamats/support
Mariah Obiedzinski is Sr. Director of Content Services for Stamats, a marketing agency specializing in healthcare, B2B and higher education. In this interview she explains how to succeed as a B2B influencer and how companies can leverage this rapidly growing trend.
The marketing team at University of Wisconsin-Stout – inspired by the IT field – has adopted a workflow called Agile Marketing. This program makes the team's jobs easier while continually improving our outcomes. Mariah Obiedzinski, Director of Content at Stamats, invited me to the #HigherEdVoices podcast to discuss our Agile Marketing philosophy and approach. Listen now. Want to learn more about Agile marketing? Come to my session at the Stamats 2020 Conference in Savannah, GA. Register now. --- Support this podcast: https://anchor.fm/stamats/support
A major hurdle in marketing MBA programs is reaching and engaging busy working professionals. These nontraditional students have specific needs – especially when it comes to preferred communication platforms. When William and Mary College – Raymond A. Mason School of Business revitalized our Flexible MBA program, we knew we needed to think big (and local) in marketing to prospective students. Mariah Obiedzinski, Director of Content at Stamats, invited me to the #HigherEdVoices podcast to discuss our data-driven, multichannel marketing approach. Listen now. --- Support this podcast: https://anchor.fm/stamats/support
Infographics are an additional way to add value to your digital content. But it’s more than just copying and pasting information from your article or blog post and putting it in a design. Eric Andersen and Mariah Obiedzinski discuss best practices of creating useful infographics for your marketing content. Read the transcript. --- Support this podcast: https://anchor.fm/stamats/support
Social media remains an important engagement tool for your audience. Mariah Obiedzinski speaks with Top 100 Digital Health Influencer Jared Johnson about some best practices when utilizing live media channels. Included is the Social Media Live Checklist to download to make sure you don't miss any steps. Read the transcript --- Support this podcast: https://anchor.fm/stamats/support
Find out how demand generation can take your institution’s lead generation program several steps further with a more holistic approach that improves yield. Stamats’ vice president Randy Burge speaks with Mariah Obiedzinski, director of content services, about this important process. Click here to check out the transcript. --- Support this podcast: https://anchor.fm/stamats/support
Find out how demand generation can take your institution’s lead generation program several steps further with a more holistic approach that improves yield. Stamats’ vice president Randy Burge speaks with Mariah Obiedzinski, director of content services, about this important process. --- Support this podcast: https://anchor.fm/stamats/support
A 2018 report from the Jack Kent Cook Foundation explored the number of transfer students enrolling at 4-year colleges and universities in the US. The researchers found that just 5% of new students at colleges considered to be “most competitive” transfer in from community colleges. Colleges are missing out on an opportunity to not only increase their graduation rates, but also the diversity of their programs. Grant De Roo joins Mariah Obiedzinski to discuss. --- Support this podcast: https://anchor.fm/stamats/support
Crossville is the first manufacturer to earn Green Squared certification across all US-manufactured porcelain tile products. As big tiles become mainstream, the question on everyone's mind is 'What are the benefits of big tile installation?' Frank Douglas, VP Business Development at Crossville, settles in with Mariah Obiedzinski of interiors+sources to discuss 2019 trends, the most popular tiles, the benefits of big tiles, and much more. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/interiorsandsources/support
Do your occupants know how to evacuate your building during an emergency? Where will they go once they leave? Mariah Obiedzinski, BUILDINGS’ director of content services, chats with senior writer Janelle Penny about what belongs in an evacuation plan. The inspiration behind this conversation: Christmas Eve Chaos: Evacuation of Sydney Opal Tower Enjoying this episode? View more Buildings Podcasts! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/buildings-podcast/support