Podcasts about agencies

Did Barack Obama slip — and then walk it back? In a recent interview with political commentator Brian Tyler Cohen, Obama was asked point-blank: Are aliens real? His response: “They're real… but I haven't seen them.” He followed with laughter, referencing conspiracy theories about extraterrestrials being hidden at Area 51, suggesting such a secret would be impossible to conceal — even from a president. Later, he clarified that he framed part of his answer humorously. But was that clarification damage control? Tonight, Martin and UFO Jack go deeper. We revisit Obama's earlier appearance on Jimmy Kimmel Live!, where he was pressed on the same topic — and we review the exceptional breakdown by investigator Ben Hansen, who analyzed Obama's phrasing, timing, increased respiration, and body language frame by frame. Are we witnessing: Political humor? Strategic ambiguity? Or a carefully managed narrative? Two interviews. Two different contexts. One unanswered question. We'll compare tone, wording, micro-expressions, and consistency — and let you decide whether this was just a joke… or something more.During the show, and authentic post on social media was posted:Donald J. Trump@realDonaldTrump Based on the tremendous interest shown, I will be directing the Secretary of War, and other relevant Departments and Agencies, to begin the process of identifying and releasing Government files related to alien and extraterrestrial life, unidentified aerial phenomena (UAP), and unidentified flying objects (UFOs), and any and all other information connected to these highly complex, but extremely interesting and important, matters. GOD BLESS AMERICA!  LINK

Everyone says you need to "Start an AI Agency" to make millions in 2026. And technically, the hype is there ($307 Billion was spent on AI implementations last year). But if you're reading this, you probably know the uncomfortable truth. Most of those projects are failing. The problem isn't the "AI" or the "Client." It's the Learning Gap. Most agencies are selling "tools" (chatbots) when businesses are desperate for "outcomes" (custom automation). The method that actually saved my business $44,000/year—and is generating up to $10 returns for the top 5% of companies—is simple: The Architect Method. So today, I'm going to show you how to stop "prompting" and start "architecting." We are going to build a custom, enterprise-grade solution that replaces expensive software... without writing a single line of code yourself. We analyze the conflicting data between the IDC Spending Report and the MIT Failure Study. We then break down the "Architect" logic that separates the 95% who fail from the 5% who succeed. Finally, we use Claude to run a "Tech Stack Interview" and build a recursive, self-correcting automation system for High Level and Google Workspace. Anyway, here is how we will use AI to stop guessing and start building: Step 1: The "$307 Billion Lie." We look at the stats (95% failure rate) and explain why the "Standard Agency Model" is dangerous for beginners. If you are just selling "implementation," you are selling a commodity. Step 2: The "Learning Gap" (MIT Study). We reveal why AI tools "drift" and fail over time. The secret isn't better prompting—it's building a system that understands your specific Tech Stack context before it writes a single word. Step 3: The "Architect" Protocol. Most people ask AI to "do the work." I show you how to ask AI to "design the blueprint" first. We use the Recursive Self-Correction technique to have the AI write its own Python scripts and fix its own errors. Step 4: The "Tech Stack Interview." We watch live as I get the AI to interview me about my specific setup (High Level, Gmail, Custom Database). This ensures the code it writes actually works for my business, eliminating the "Hallucination" problem. If you want to be part of the 5% making AI work instead of the 95% burning cash, this video shows you the shift you need to make.

In this episode, we explore the impacts of extreme cold weather on wild turkey populations.    Resources: Acorn production post (DrDisturbance IG) Austin, D. E., & DeGraff, L. W. (1975). Winter survival of wild turkeys in the southern Adirondacks. Wildlife Society Bulletin, 1975, 55-60. Brooke, J. M., et al. (2019). Effects of fertilization and crown release on white oak (Quercus alba) masting and acorn quality. Forest Ecology and Management, 433, 305-312. Gonnerman, M., et al. (2023). Dynamic winter weather moderates movement and resource selection of wild turkeys at high‐latitude range limits. Ecological Applications, 33(1), e2734. Gray, B. T., & Prince, H. H. (1988). Basal metabolism and energetic cost of thermoregulation in wild turkeys. The Journal of Wildlife Management, 133-137. Haroldson, K. J. (1995). Energy requirements for winter survival of wild turkeys. Wildlife Society Bulletin, 1995, 9-14.  Lashley, M. A., et al. (2009). Masting characteristics of white oak: implications for management. In In: Proc. Annu. Conf. Southeast. Association Fish and Wildl. Agencies. 63: 21-26. (Vol. 63, pp. 21-26). Lashley, M. A., et al. (2025). Decreased female survival may explain wild turkey decline. bioRxiv, 2025-05. Lavoie, M., et al.  (2017). Winter and summer weather modulate the demography of wild turkeys at the northern edge of the species distribution. Population Ecology, 59(3), 239-249. Lavoie, M., et al. (2025). Wildlife Management and Climate Change: How to Adapt Harvest Rates of Wild Turkey According to Extreme Weather Events. Environmental Management, 1-13. Porter, W. F., et al. (1983). Effects of winter conditions on reproduction in a northern wild turkey population. The Journal of Wildlife Management, 281-290. Seminar: Wild Turkey Management Academy   Our lab is primarily funded by donations. If you would like to help support our work, please donate here: http://UFgive.to/UFGameLab   Don't miss out on a chance to win a custom Benelli Super Black Eagle 3! This 28-gauge shotgun features a 28' barrel, 3" chamber, and is exclusively dipped in Mossy Oak Full Foliage not available to the public. Enter the online raffle below for a shot at owning this one-of-a-kind gun! This is literally a one-of-one collectable item. https://e.givesmart.com/events/Nqy/   We've launched our second online wild turkey course  ! Enroll in  Wild Turkey Manager: Biology, History & Habitat to learn about the principal biology, mating, behavior, food selection, human dimensions, hunter interactions, and historical context of wild turkeys. This course is accredited by the Society of American Foresters as a Category 2 course worth 7 Continuing Forestry Education credits. Participants can also earn up to 5 CEUs in Category I of The Wildlife Society's Certified Wildlife Biologist Program. Enroll now: https://tinyurl.com/WildTurkeyManagerBio   Be sure to check out our first comprehensive online wild turkey course featuring experts across multiple institutions that specialize in habitat management and population management for wild turkeys. Earn up to 20.5 CFE hours! Enroll Now!    Dr. Marcus Lashley @DrDisturbance, Publications Dr. Will Gulsby @dr_will_gulsby, Publications Turkeys for Tomorrow @turkeysfortomorrow  UF Game Lab @ufgamelab, YouTube   Want to help wild turkey conservation? Please take our quick survey to take part in our research!   Do you have a topic you'd like us to cover? Leave us a review or send us an email at wildturkeyscience@gmail.com!   Watch these podcasts on YouTube   Please help us by taking our (quick) listener survey - Thank you!    Check out the DrDisturbance YouTube channel! DrDisturbance YouTube   Want to help support the podcast? Our friends at Grounded Brand have an option to donate directly to Wild Turkey Science at checkout. Thank you in advance for your support!   Leave a podcast rating for a chance to win free gear!   This podcast is made possible by Turkeys for Tomorrow, a grassroots organization dedicated to the wild turkey. To learn more about TFT, go to turkeysfortomorrow.org.    Music by Artlist.io Produced & edited by Charlotte Nowak

Ken McLoud is the Founder of Laconic Technology, a technology company focused on helping businesses harness the power of artificial intelligence and custom software to streamline operations, boost efficiency, and unlock growth. Drawing on his experience in AI engineering and strategic consulting, he partners with clients to design solutions that integrate smoothly with existing systems and deliver measurable business results. Prior to founding Laconic Technology, Ken worked as a Design Engineer at Ruger Firearms, where he leveraged his technical expertise to develop innovative products. In this episode… The world of AI-powered tools is evolving rapidly, offering businesses unprecedented opportunities to streamline processes and amplify results. But how can agencies specifically leverage these innovations to boost their lead generation and automation efforts? Can AI truly replace traditional methods, or does it simply enhance them? As a leading expert in AI technology, Ken McLoud explains how AI is transforming businesses by automating tasks that were once time-consuming and manual. He highlights the rise of AI-powered lead magnets as one of the most impactful applications, where agencies can automate the process of attracting potential clients. By using AI to analyze websites, run audits, and generate detailed reports, agencies can both engage users and identify new opportunities with greater precision. The power of these tools lies in their ability to scale processes that were previously bottlenecked by human limitations, enabling agencies to capture more leads with less effort. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Ken McLoud, Founder of Laconic Technology, to talk about AI-powered lead generation and automation for agencies. They discuss how AI is revolutionizing lead generation, the role of AI in solving complex business problems, and how AI-powered lead magnets can increase client engagement. Ken also shares his thoughts on the future of agentic tools and automation.

Insurance agencies don't just need more people — they need smarter operations. In this episode of Insurance Shoptalk, Eric Stein sits down with Travis MacMillian of Xceedance to unpack how automation, AI, and strategic back-office support can completely transform the way property & casualty agencies operate. From policy checking and COI management to remarketing, loss runs, endorsements, accounting reconciliation, and even claims coordination — Travis explains how agencies can eliminate repetitive portal work, reduce manual data entry, and create 30%+ more operational capacity without stacking on more headcount. This isn't about replacing people. It's about removing friction — so principals can put more in their pocket, pay producers and CSRs more, and build a modern digital footprint that supports real growth. If you're tired of adding bodies just to keep up with volume, this conversation will shift your thinking. #InsuranceShopTalk #AgencyAutomation #InsurTech #InsuranceOperations #AgencyGrowth #DigitalInsurance #PAndC New boost

Most small businesses are doing government contracting completely wrong—and it's costing them months of time, thousands of dollars, and contracts they should already have. In this live recap, Eric breaks down the 5 moves that separate winners from everyone else in 2026—without the "spray and pray" approach, without waiting on RFPs, and without wasting your life refreshing SAM.gov. This episode is a condensed bootcamp breakdown of what Eric taught during an 8-hour training—compressed into a fast, actionable playbook. You'll learn how to target the right agencies, uncover real agency pain points, use AI prompts to gain an edge, find low-competition opportunities using the Hit List Method, and tap into the expiring contracts "honeypot" so you can get positioned early—either as a prime, a sub, or part of the winning team before the recompete drops. Key Takeaways: Target, don't chase. Pick 3 agencies and focus—spraying opportunities is why most contractors lose. Solve problems, not sell services. Agencies award contracts to businesses that speak to their pain points, not their features. Expiring contracts = hidden gold. Recompetes let you get in early—before the real competition shows up. If you want to learn more about the community and to join the webinars go to: https://federalhelpcenter.com/  Website: https://govcongiants.org/  Connect with Encore Funding: http://govcongiants.org/funding

Episode 206: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners hit a ceiling because they're trapped doing everything themselves — wearing every hat from marketing to sales to admin — which stalls growth and eats away at the time freedom they started their business to create.In this episode, Abbas Mohammed teaches us how to strategically leverage virtual assistants to break through that ceiling, including how to identify which role to hire for first (hint: it's probably not what you think), the critical mindset shift that separates solopreneurs from CEOs, and how to set your new hires up for success so they actually move the needle in your business.About Abbas Mohammed: Abbas is the founder of Remote Leverage, a company that grew from $0 to $450,000/month in just one year—scaling from $50k to $450k/month in only six months. Remote Leverage helps U.S. businesses hire highly skilled Latin American remote employees for just $6–$10 per hour, making top-tier talent affordable and accessible.Before launching Remote Leverage, Abbas built a thriving real estate career, becoming one of the Top 50 REMAX agents in the U.S. by leveraging a team of 25 Virtual Assistants. That experience showed him the power of remote talent to scale businesses quickly, and it inspired him to create Remote Leverage to help other entrepreneurs do the same.Connect with Abbas:https://remoteleverage.com https://www.instagram.com/remoteleveragevaWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

The Trump administration is telling agencies to proceed with terminating their collective bargaining agreements if they haven't already a new advisory from the Office of Personnel Management follows two executive orders last year that directed most agencies to cancel their union contracts. That's despite ongoing litigation against the president's orders here with the latest is Federal News Network's Drew Friedman.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In today's MadTech Daily, we cover ByteDance scaling back its AI video app following a Disney warning, the Alliance of Independent Agencies launching a Middle East chapter with 23 founding members, and new data showing backlash to Six Nations in-game ads.

In this episode, we explore the impacts of extreme cold weather on wild turkey populations.    Resources:   Acorn production post (DrDisturbance IG)   Austin, D. E., & DeGraff, L. W. (1975). Winter survival of wild turkeys in the southern Adirondacks. Wildlife Society Bulletin, 1975, 55-60.   Brooke, J. M., et al. (2019). Effects of fertilization and crown release on white oak (Quercus alba) masting and acorn quality. Forest Ecology and Management, 433, 305-312.   Gonnerman, M., et al. (2023). Dynamic winter weather moderates movement and resource selection of wild turkeys at high‐latitude range limits. Ecological Applications, 33(1), e2734.   Gray, B. T., & Prince, H. H. (1988). Basal metabolism and energetic cost of thermoregulation in wild turkeys. The Journal of Wildlife Management, 133-137.   Haroldson, K. J. (1995). Energy requirements for winter survival of wild turkeys. Wildlife Society Bulletin, 1995, 9-14.   Lashley, M. A., et al. (2009). Masting characteristics of white oak: implications for management. In In: Proc. Annu. Conf. Southeast. Association Fish and Wildl. Agencies. 63: 21-26. (Vol. 63, pp. 21-26).   Lashley, M. A., et al. (2025). Decreased female survival may explain wild turkey decline. bioRxiv, 2025-05.   Lavoie, M., et al.  (2017). Winter and summer weather modulate the demography of wild turkeys at the northern edge of the species distribution. Population Ecology, 59(3), 239-249.   Lavoie, M., et al. (2025). Wildlife Management and Climate Change: How to Adapt Harvest Rates of Wild Turkey According to Extreme Weather Events. Environmental Management, 1-13.   Porter, W. F., et al. (1983). Effects of winter conditions on reproduction in a northern wild turkey population. The Journal of Wildlife Management, 281-290.   Seminar: Wild Turkey Management Academy   Our lab is primarily funded by donations. If you would like to help support our work, please donate here: http://UFgive.to/UFGameLab   Don't miss out on a chance to win a custom Benelli Super Black Eagle 3! This 28-gauge shotgun features a 28' barrel, 3" chamber, and is exclusively dipped in Mossy Oak Full Foliage not available to the public. Enter the online raffle below for a shot at owning this one-of-a-kind gun! This is literally a one-of-one collectable item. https://e.givesmart.com/events/Nqy/   We've launched our second online wild turkey course  ! Enroll in  Wild Turkey Manager: Biology, History & Habitat to learn about the principal biology, mating, behavior, food selection, human dimensions, hunter interactions, and historical context of wild turkeys. This course is accredited by the Society of American Foresters as a Category 2 course worth 7 Continuing Forestry Education credits. Participants can also earn up to 5 CEUs in Category I of The Wildlife Society's Certified Wildlife Biologist Program. Enroll now: https://tinyurl.com/WildTurkeyManagerBio   Be sure to check out our first comprehensive online wild turkey course featuring experts across multiple institutions that specialize in habitat management and population management for wild turkeys. Earn up to 20.5 CFE hours! Enroll Now!    Dr. Marcus Lashley @DrDisturbance, Publications Dr. Will Gulsby @dr_will_gulsby, Publications Turkeys for Tomorrow @turkeysfortomorrow  UF Game Lab @ufgamelab, YouTube   Want to help wild turkey conservation? Please take our quick survey to take part in our research!   Do you have a topic you'd like us to cover? Leave us a review or send us an email at wildturkeyscience@gmail.com!   Watch these podcasts on YouTube   Please help us by taking our (quick) listener survey - Thank you!    Check out the DrDisturbance YouTube channel! DrDisturbance YouTube   Want to help support the podcast? Our friends at Grounded Brand have an option to donate directly to Wild Turkey Science at checkout. Thank you in advance for your support!   Leave a podcast rating for a chance to win free gear!   This podcast is made possible by Turkeys for Tomorrow, a grassroots organization dedicated to the wild turkey. To learn more about TFT, go to turkeysfortomorrow.org.    Music by Artlist.io Produced & edited by Charlotte Nowak  

Thanks Pressable for supporting the show! Get your special hosting deal at https://pressable.com/wpminuteBecome a WP Minute Supporter & Slack member at https://thewpminute.com/supportOn this episode of The WP Minute+ podcast, Eric is joined by Rachel Berry, Head of Client Services at Filter. Rachel fills us in on the role of WordPress as an enterprise solution. The discussion also looks at the importance of client relationships, the benefits of WordPress in the enterprise space, and the challenges of changing perceptions about the platform. Rachel shares insights on leveraging AI in client services and offers advice for agencies working in the enterprise market. Takeaways:Filter is a digital-first agency focusing on UX, UI design, and WordPress development.Rachel's role bridges the gap between client needs and solution delivery.AI is transforming client servicing by simplifying communication and project management.WordPress offers flexibility and cost-effectiveness for enterprise clients compared to proprietary solutions.Changing perceptions about WordPress is crucial for its adoption in enterprise environments.Clients often prioritize outcomes over technical features in their solutions.Building strong client relationships is essential for long-term success.Effective communication and trust are key to client retention.Agencies should focus on understanding client pain points holistically.The future of AI in client services is promising but requires careful implementation.Important Links:Filter's websiteConnect with Filter: LinkedIn | YouTubeFilter AI PluginThe WP Minute+ Podcast: thewpminute.com/subscribe ★ Support this podcast ★

Independent agencies are being asked to move faster, manage more data, and deliver more value without increasing headcount. Outmarket AI was built to solve exactly that challenge.In this episode, RiskProNet Executive Director Matt Sasso sits down with Vishal Sankhla (CEO & Co-Founder) and Andrew Khalatov (Head of Sales) to explore how Outmarket AI is reshaping daily workflows for brokers and account managers. From policy reviews and quote comparisons to branded proposals, contract analysis, and claim disputes, Outmarket gives teams the ability to work faster and with greater accuracy.We dive into why general-purpose AI tools fall short for insurance, what makes vertical AI essential for agencies, and how RiskProNet members are already seeing time savings, workflow improvements, and real revenue impact. We also cover Outmarket's security-first architecture and why their private cloud deployment model matters for compliance and client trust.RiskProNet members receive full access to a free trial, unlimited seats, and onboarding support.If you want a look at how AI is actively transforming agencies today, this episode is for you.Learn more about Outmarket AI at: https://outmarket.ai/Timecodes:00:02 – 01:32 | Opening the Conversation: Insurance Meets AI01:33 – 03:36 | Vishal's Journey: Uber, Meta, Ethos Life, and the Spark for Outmarket03:37 – 04:45 | Andrew's Path: From Strategy to Insurance AI04:46 – 06:06 | Why Outmarket Exists: Solving the Agency Workflow Problem06:07 – 07:03 | The Outmarket Pitch: One Platform for Every Workflow07:04 – 08:18 | Vertical AI vs. General AI: The Real Difference08:19 – 09:50 | How Outmarket Understands Insurance Better Than General Tools09:51 – 12:32 | Real Use Cases Across the Network: Policy Reviews, Comparisons, Proposals12:33 – 13:49 | Security First: Private Cloud Instances and Data Isolation13:50 – 16:09 | Eliminating Busywork: Quotes, Contracts, Claims Done Fast16:10 – 17:16 | Zero-Lift Adoption: Drag-and-Drop Workflows and Instant Output17:17 – 18:33 | Two-Minute Analysis: Deep Review at Lightning Speed18:34 – 20:36 | Prospecting Power: Faster Proposals and BOR Wins20:37 – 22:48 | What Truly Sets Outmarket Apart: Breadth, Customization, Adoption22:49 – 24:04 | One Platform vs. Many Tabs: Keeping Teams in Sync24:05 – 25:41 | Getting Started: Free Trials and No Implementation Required25:42 – 26:36 | Measuring ROI: User Adoption and Team Impact26:37 – 27:31 | Looking Ahead: Deepening the Partnership27:32 – 28:01 | OutroResources:Become a member at RiskProNet.comConnect with Matt Sasso on LinkedIn: https://www.linkedin.com/in/matthew-sasso-8161b752/Connect with Vishal Sankhla on Linkedin: https://www.linkedin.com/in/vishalsankhlaConnect with Andrew Khalatov on Linkedin: https://www.linkedin.com/in/andrewkhalatov/Connect with Outmarket AI on LinkedIn: https://www.linkedin.com/company/outmarket-ai/Connect with RiskProNet on LinkedIn: https://www.linkedin.com/company/riskpronet-international

What if sustainable growth isn't about becoming the biggest player in the market? Agencies triple in size and lose their soul. They chase national footprints and abandon the community relationships that made them valuable. Meanwhile, regional firms with deep roots are building something holding companies can't replicate. In this episode, host Dan Nestle sits down with Jennifer Kaplan, founder and president of Evolve PR and Marketing—Arizona's largest PR firm. Since 2010, Jen has grown to 28 full-time publicists serving more than 140 clients. She's earned Copper Anvil's 2025 Agency of the Year and PR News' Top Women in PR—but the real story is how she built an agency that's simultaneously deeply local and nationally sophisticated. Dan and Jen explore why relationship-driven business is becoming a competitive moat in the AI era, the tension between AI efficiency and human authenticity, and what two decades of agency leadership teaches you about leading through chaos without losing what makes you special. Listen in and hear about... Why local authority often delivers more impact than national vanity coverage Balancing AI tool adoption with authentic client and media relationships Building agency culture through purpose, consistency, and trust The power of niche specialization over broad service sprawl Leadership lessons from 20 years of agency growth—including when to stop trying to do it all Notable Quotes from Jennifer Kaplan "My mom would say that I was born doing pr, and it is something that I love so much because I feel like it's who I am. So when I talk to people, I do say, you know, look at something that isn't just a job." [00:04:07 – 00:04:23] "With any trend, I feel in any business you have to be on it, you have to be aware, but don't lose your identity and don't let it replace things that it shouldn't replace." [00:11:19 – 00:11:34] "You have to be in tune with AI, but I wouldn't let it take the place of so many wonderful things that we can offer as individuals and that are afforded us in, in the world." [00:12:45 – 00:13:02] "Go be you. You know, don't let AI or all the things that are around us take away from who you are and lose who you know what makes you special." [01:04:02 – 01:04:15] Resources and Links Dan Nestle Inquisitive Communications | Website The Trending Communicator | Website Communications Trends from Trending Communicators | Dan Nestle's Substack Dan Nestle | LinkedIn Jennifer Kaplan Evolve PR and Marketing | Website Jennifer Kaplan | LinkedIn Timestamps 0:00:00 Introduction: Rethinking Growth in Communications0:07:44 Importance of Networking, Building Trust, and Relationships0:13:09 Navigating AI's Impact on Communications and Authentic Content0:18:32 Evolve PR's Niche Approach and Building Media Relationships0:24:03 Local vs. National Recognition: Awards, Impact, and Credibility0:31:17 Challenges of Speed and Building Relationships in PR0:36:30 Integrating Traditional and Tech Approaches in PR0:43:38 Measuring Success and the Role of Tools like AI in Agency Work0:45:49 Purpose-Driven Work and Letting Team Guide Agency Culture0:51:01 Agency Values: Neutrality, Team Dynamics, and Audience Focus0:56:12 Leadership Lessons: Don't Try to Do It All, Embrace Mistakes1:04:02 Closing Thoughts: “Go Be You” and Staying Authentic (Notes co-created by Human Dan, Claude, and Castmagic) Learn more about your ad choices. Visit megaphone.fm/adchoices

**Cold Open (Jake's Migraine)****Skip the Cold Open at 6:07**What if the best PR strategy for your agency has nothing to do with your own website? This week, we talk about how to build massive authority and get clients by leveraging established platforms that already have your target audience.We explain why building an audience from scratch is the slow way around. We share our lessons on using niche publications to build instant credibility and why we often prioritize these external sites over our own blog.We also dive into the new reality of AI search. We discuss why ranking number one on Google is no longer enough and what you need to do to ensure ChatGPT actually recommends your agency.-----RESOURCES:Want the tools and resources we recommend for agencies? Check them out here:https://www.agencygrowthpod.com/tools-----NEWSLETTERWant the show in your inbox? Sign up for the newsletter!https://www.agencygrowthpod.com/newsletter-----COMMUNITYLooking to join a community of agency owners? Join our Discord!https://discord.gg/uvHRRRFVRD-----CONTACTGot something to say? Send us a message:https://www.agencygrowthpod.com/contact

This week, CMS released their 2027 Marketplace Proposed Rule. Join us as we pull out 5 takeaways insurance agents should know about.   Get Connected:

From new info on the potential suspect to new evidence to reports of problems between local law enforcement and the FBI, Ryan and Dana have the latest on the Nancy Guthrie investigation. Plus, what Gabby Petito's father had to say about dealing with such a public and mysterious situation.

Guest: Russ Tice - Former Senior NSA Intel AnalystSponsor:My PillowWww.MyPillow.com/johnSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you spending time chasing agencies that don't have money—or don't have a reason to buy from you? In this episode, Eric Coffie breaks down how federal spending actually works (appropriations + continuing resolutions) and why understanding where funding is flowing matters more than ever for small businesses. He explains the reality behind "fast" solicitations (2–3 week turnarounds), how Q1 spending pressure creates urgency, and why positioning before opportunities drop is the real advantage. Eric then walks through 8 agency pain points that create immediate opportunity—especially for businesses that can speak directly to mission needs instead of using generic "we do IT / we do construction" language. You'll hear how to use the NDAA and agency research to craft agency-specific capability statements, where to look beyond SAM.gov (IDIQs/task orders), and a practical 4-week action plan to build your target list, align your offerings to real problems, and start getting responses from the right buyers. Key Takeaways: No funding = no new contracts. Track appropriations/CR realities so you know where to focus your limited time and budget. Agencies are struggling to find qualified small businesses and match capabilities to needs—this is your opening to stand out fast. The 8 biggest Agency pain points right now If you want to learn more about the community and to join the webinars go to: https://federalhelpcenter.com/  Website: https://govcongiants.org/  Connect with Encore Funding: http://govcongiants.org/funding

When you hire a marketing agency for your law firm, how do you know you're going to get real results? In this episode of Cut to the Chase: Podcast, host Gregg Goldfarb is joined by Florida patent attorney and author John Rizvi, widely known as The Patent Professor™ and The Law Firm Growth Professor™, to uncover the dirty secrets of legal marketing. From misleading metrics to branding mistakes that quietly drain budgets, John shares what most marketing agencies won't tell you. Starting with nothing more than a cell phone and a laptop in a spare bedroom, John built his intellectual property practice into an eight-figure firm with 60 employees. How? By cracking the code on branding, storytelling, and measurable marketing. In this candid conversation, John shares insights from his new book, "Dirty Secrets Marketing Agencies Use to Rip Lawyers Off". He explains why memorability beats logos, how niche branding actually works, and why "going viral" can be both a blessing and a trap. This episode is a must-listen for anyone trying to stand out in a crowded market, avoid costly marketing missteps, and build a brand that actually sticks. What to expect in this episode: Why most firms struggle with marketing (and where they go wrong) The branding strategy behind "The Patent Professor" and why names matter more than logos How split-testing and niche branding drive real client recall The risks and rewards of viral content and creative marketing Why authenticity and vulnerability outperform polished perfection The "dirty secrets" marketing agencies use, including vanity metrics and churn How to measure marketing success in dollars (not likes or views) The truth about AI in marketing and what it can (and can't) realistically do If you've ever questioned whether your marketing dollars are actually working, or wondered how some brands become unforgettable while others fade into the noise, this episode is for you!   Stay tuned for more updates, and don't miss our next deep dive on Cut to the Chase: Podcast with Gregg Goldfarb!   Subscribe, rate, review, and share this episode of the Cut to the Chase: Podcast!   Resources: Watch John rap live: https://www.youtube.com/watch?v=gkRLck8QrIw&feature=youtu.be  Watch John's music video: https://www.youtube.com/watch?v=jA2j5zsrKRI John Rizvi's Books: https://johnrizvi.com/#books  Listen to The Law Firm Growth Professor Podcast: https://podcasts.apple.com/au/podcast/the-law-firm-growth-professor-podcast/id1802916747  Get a FREE COPY of "If You Brand It, They Will Come" by John Rizvi: https://www.thelawfirmgrowthprofessor.com/john-rizvi---free-copy-of-book  The Patent Professor: https://thepatentprofessor.com  The Law Firm Growth Professor: https://www.thelawfirmgrowthprofessor.com  Connect with John Rizvi on LinkedIn: https://www.linkedin.com/in/floridapatentattorney    This episode was produced and brought to you by Reignite Media.

In this episode, host Rick Watson is joined by Mark Rubin, CEO of Kasama, to cut through the noise of the current agency landscape. Mark brings decades of experience from his time at Lyons Consulting, Precision Design Studios, and Moku Collective to discuss why the "AI Gold Rush" might be a trap and why replatforming your e-commerce site might be a mistake in 2026.In this episode, we discuss:The PE Cycle: Mark's firsthand experience with private equity acquisitions and the "ticking clock" that begins once the checks clear.The AI Trap: Why clients are demanding AI provisions in contracts and how it's creating a "margin pressure" that forces agencies to move from deliverables to results-based models.Hiring in the AI Era: The challenges of vetting developers who use AI tools and why "hiring slow and firing fast" is more important than ever.To Replatform or Not?: Mark's controversial take on why brands should maximize their current tech stacks rather than chasing a "sexy" new platform that may result in a massive internal distraction.

Today, we welcome Jackie DeJesu Center to the show for our 5th annual Valentine's Day Super Bowl Spectacular! She needs no introduction, but regardless, here it is: Jackie is the Founder and CEO of DEEJAYZOO, the Inventor of SHHHOWERCAP, a former award-winning advertising Art Director at some of the top Agencies in the world, and Alex's beloved wife! as an expert in both advertising and love, she joins us today to break down some Super Bowl ads before we run through what brands are doing for Valentine's Day. 

There's a subtle difference you start to notice after enough time in this industry.Some agencies grow with more ease. Decisions get clearer instead of noisier. Momentum builds without everything getting heavier at the same time. Not because they've found a shortcut, and not because they're avoiding the realities of today's market.They're operating in the same conditions as everyone else.And yet, growth behaves differently for them.This episode is about understanding why.Not by looking for new tactics or better execution, but by naming the underlying forces that change how growth compounds over time. When you step back, a different picture of growth starts to emerge. Not growth defined by doing more or adding more, but growth that feels more exciting and easier to sustain because it's grounded in decisions that reinforce each other instead of competing for energy and attention.In this episode, we explore:Why positioning that reduces buyer effort changes how momentum builds long before a sales conversation beginsHow trust, built through a clear point of view, shortens decision cycles and helps people feel confident choosing youWhy fit becomes a compounding force when the work you take on actively makes your agency better over timeHow these forces work together to support growth that feels focused, intentional, and worth carrying forwardThis conversation isn't about changing how you work or adopting a new model overnight. It's about understanding what makes growth feel smarter in a market that's noisier, more uncertain, and more demanding than it used to be.________For those following the Small But Mighty series, this is Part 3. Part 1 [Two $1M Agencies. Very Different Realities] is a podcast episode exploring the lived tension many agency owners are feeling right now. Part 2 [Why the Agency Growth Model Worked – and Why It Doesn't Now] is a blog post unpacking why the traditional growth model isn't working anymore.Hey thanks for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I'll see you on the next one. Get the full show notes and more information here: https://audreyjoykwan.com/podcast/ep146Podcast Edits by Lindsay Curtis

Federal regulators say the financial sector — particularly big banks — failed to act on obvious red flags in the case of Jeffrey Epstein's financial network, and now they're pointing fingers at each other. Agencies like the U.S. Treasury Department and the Office of the Comptroller of the Currency assert that banks should have detected and reported Epstein's suspicious transactions years ago and triggered law-enforcement action. Meanwhile, some banks claim they did file reports or raise internal alarms but regulators ignored or delayed follow-up investigations, essentially accusing federal agencies of failing to enforce or respond to the alerts.On the flip side, financial institutions argue they were operating under murky guidance and rely on regulators to interpret complex anti-money-laundering laws — now they say the feds didn't act promptly or clearly once files were submitted. This blame-game has escalated as lawsuits proliferate: banks claim regulators pushed responsibility back onto them, while regulators argue that banks willfully overlooked their compliance duties and expect bail-outs or leniency rather than accountability. The result is a stalemate where neither side wants to claim full fault, and victims of Epstein's crimes are still waiting for clarity and justice.to contact me:bobbycapucci@protonmail.comsource:JPMorgan Flagged Epstein Suspicions in 2002, Years Earlier Than Known

In this episode, I break down why "just ask more" is the worst advice you can give your team when it comes to selling life insurance in a P&C agency — and what to do instead. I unpack why asking without strategy kills confidence, creates early objections, and turns your producers into people who eventually stop asking altogether. Then I walk through the three things that actually move the needle: positioning life insurance around what it does for the customer (not what it is), nailing your timing so it doesn't feel like a bait and switch, and solving one immediate need instead of trying to serve a five-course dinner to someone who came in for a coffee. If you're an agent and tired of being the only one in your agency able to sell life insurance, this one's for you.Join my free live training on how to handle the most common life insurance objections when cross selling life insurance: https://insurancesalespro.org/webinarregistrationLearn about Cross Sell Academy for your team: https://calendly.com/lifeinsurancetraining/demo✅ Subscribe to Colter's FREE insurance sales trainings:Youtube: https://www.youtube.com/channel/UC-35rEOirer-rBo62SAokawApple Podcasts:https://podcasts.apple.com/us/podcast/the-life-insurance-training-show/id1675925320Spotify:⁠https://open.spotify.com/show/0EYYJYvouM22DfuAcYjhiK?si=m8gTTwvFReGfSIGQ7yZHcQ⁠Private Facebook Group: https://www.facebook.com/share/g/sSe3faCfV6KLVJh4/

The Cybercrime Magazine Podcast brings you daily cybercrime news on WCYB Digital Radio, the first and only 7x24x365 internet radio station devoted to cybersecurity. Stay updated on the latest cyberattacks, hacks, data breaches, and more with our host. Don't miss an episode, airing every half-hour on WCYB Digital Radio and daily on our podcast. Listen to today's news at https://soundcloud.com/cybercrimemagazine/sets/cybercrime-daily-news. Brought to you by our Partner, Evolution Equity Partners, an international venture capital investor partnering with exceptional entrepreneurs to develop market leading cyber-security and enterprise software companies. Learn more at https://evolutionequity.com

Episode 205: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeStruggling to scale your coaching or course business without burning out from constant launching, paid ads, or content that disappears overnight? You're not alone — and the problem is likely costing you both revenue and your sanity.In this episode, Lu Levy teaches us how to package your expertise into a scalable, evergreen offer and then use YouTube to drive consistent, high-quality leads on autopilot. She shares her unique approach to market research, why the old YouTube growth tactics no longer work, and what the algorithm actually rewards in 2026 — so you can build a business that sells while you sleep.About Lu Levy: Lu has helped over 1,000 people make their first $10k online simply by being themselves. By creating a system that helps experts, consultants, coaches, and service providers package their knowledge into online programs and scale using YouTube, she's generated a collective $24M. When she's not helping her clients build their online empires, she can be found curling up with a book and her pitbull Lola at home in New York City, traveling the world (often back to her native Brazil), and treating herself to delicious meals at the best restaurants she can find.Download Lu's “$10k Blueprint” here: https://lulevy.com/blueprintConnect with Lu:https://lulevy.com/ https://www.youtube.com/@lulevy https://www.instagram.com/lulevyWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Homeless services in Clare are under increasing pressure, with new figures showing more people than ever entering emergency accommodation. Alan Morrissey was joined by Shane Doody, Shannon Sinn Féin Local Area Representative and a frontline worker in homeless services, who has been strongly critical of how the system is operating in Clare. Shane believes the Homeless Action Team is not fit for purpose in its current form. “Clare County Council's Homeless Action team can be contacted between 9am and 5pm, Monday to Friday. For any emergencies outside of these hours contact can be made with the Council's emergency number (0872599568) and advice and guidance regarding available supports will be offered. Clare County Council and Limerick City and County Council work together as part of the Mid West Region Homeless Team and currently are jointly finalising a new Homeless Action Plan for 2026 – 2030. This plan is strongly informed by projected needs for the next five years, both in terms of numbers, and services, including new and/or extended services as required. Input has been sought and received from Agencies which form the Mid West Regional Homeless Forum, and the experience of these agencies is invaluable in preparing for the future. The draft plan will be brought before Mid West Homeless Strategic Management Team, and SPCs of both Clare CC and Limerick CCC in coming months and subsequently will be put before the elected members of both Councils for consideration.” Image (c) plp609 from pcess609 via Canva

What separates a fast‑growing agency or high‑performing marketing team from the rest in 2026? According to strategist James Thomlinson (Sprint Partners), the answer is simple: strategy, and specifically six “plays” that will define which agencies and brands win.In this episode of PRCA Fuse, we dive into:Why the industry feels like “more, more, more”How to avoid strategic paralysis and “death by a thousand cuts”The six plays for agencies in 2026The six plays for brands, including AI, IP and marketing complianceHow AI, LLMs and agentic workflows are already reshaping PR & commsWhy authenticity, top talent and culture still matter more than everIf you run an agency or lead an in‑house team, this is a practical guide to where to place your strategic bets over the next 12–24 months.

Join us LIVE on February 12th at 1:00 PM CTHow Accountable Is Your Insurance Agency—Really?

Is AI coming for your marketing job? In this episode of Let's Talk Marketing with NDUB, Nathan Webster sits down with the "PDX Godfather of Marketing," Kent Lewis, to discuss the seismic shifts happening in the industry. After selling his agency and transitioning into a contract CMO role, Kent shares his unique perspective on why the "billable hour" is dying and how low-code apps and AI force multipliers are the future of scaling. Whether you're a college student, a seasoned agency pro, or a blue-collar entrepreneur, this episode provides a masterclass on staying relevant in a rapidly changing economy. Connect with Kent Lewis: Website: https://kentjlewis.com/ SEO and Branding via Thought Leadership: https://www.youtube.com/watch?v=vIpyVfiLXQ0 Next Northwest: https://nextnw.org/ Watch the full episode.  Watch the LTM Podcast Shorts playlist. Watch the The Entrepreneur Grind playlist. #ai #marketing #aicareeradvice

In this episode, we explore the rising influence of AI in marketing agencies, the implications of tech-forward agency models, and recent high-profile acquisitions like Grapevine AI. Discover how private equity and Silicon Valley are reshaping agency valuations, deal structures, and the future of the industry.Key TopicsThe emergence of AI-native agencies as highlighted by Y Combinator's 2026 request listHow agencies are evolving to resemble software companies with higher margins and scalabilityThe challenges traditional agencies face integrating innovative, tech-led modelsTrends in agency valuations, deal structures, and the influence of private equityAn in-depth analysis of the recent Grapevine AI acquisition and its significanceThe shifting landscape of deal valuation, cash on close, and deal structure for tech-forward agenciesThe barriers to adopting AI and modern practices within conservative client organizationsThe strategic rationale behind merging creator economies with AI-enabled marketing solutionsTimestamps00:00 - Building custom Claude bots and the evolution of OpenClaw02:12 - Silicon Valley's focus on AI-native agencies03:00 - How agencies will become more like software companies03:50 - The landscape of traditional vs. modern, tech-forward agencies07:02 - Private equity's view on services versus software investments09:40 - Recent acquisitions: New Engine's Grapevine AI and other strategic moves11:32 - What makes Grapevine AI unique in creator-led content14:10 - The impact of deal structure and valuation rigor in AI agency acquisitions17:23 - How founders are pushing for tech-led valuations and lower risk models18:16 - The challenges of adapting legacy agency models to AI-driven futures20:11 - Industry response and what's next for agency deal activityResources & LinksGrapevine AINew EngineY Combinator - 2026 Startups List (scroll to #3)LinkedIn - Caroline LaVereConnect with Christian and AyeletAyelet's LinkedIn: https://www.linkedin.com/in/ayelet-shipley-b16330149/Christian's LinkedIn: https://www.linkedin.com/in/hassold/Web: https://www.inorganicpodcast.coIn/organic on YouTube: https://www.youtube.com/@InorganicPodcast/featured Hosted on Acast. See acast.com/privacy for more information.

UNLOCK THE 13 SYSTEMS EVERY AGENCY OWNER NEEDS TO REACH 8 FIGURES:https://bit.ly/41Sm05NIn this episode, Jordan Ross breaks down the most important signal of 2026 for marketing agencies: Y Combinator, the world's top startup accelerator, is now investing in AI-native agencies.This episode unpacks why YC's move into the agency world is not just surprising but a clear signal that the industry is about to be fundamentally reshaped.Jordan walks through:- What it means to be an AI-native agency (not just using AI tools)- Why AI-native agencies will dominate the next 3–5 years- The difference between AI-enhanced and AI-powered service models- How VC-backed founders with deep engineering talent will outscale traditional operators- Why custom internal IP (not public tools) will define the next 8- and 9-figure agency brandsHe also explores why most current agencies, despite using ChatGPT or automation tools, aren't anywhere near “AI-native,” and why those who ignore this shift may not survive the next wave of innovation.Whether you're at $1M ARR or already at 8 figures, this is a must-listen if you care about margins, scale, and defensibility in the AI era.Chapters:— Intro: Why YC's Latest Move Matters— Who YC Has Funded (and Why That's Relevant Now)— What “AI-Native” Really Means (and Why You're Probably Not One)— Why This Will Reshape the Entire Marketing Services Industry— How VC-Backed Agencies Will Outspend and Outbuild Everyone— What You Must Build If You Want to Compete in 2026–2028— The New Playbook: Custom IP, Internal Tools, and Service-as-Software— Closing: What You Need to Do Right Now to Avoid Getting Left BehindTo learn more go to 8figureagency.co

In the rapidly evolving landscape of digital marketing, the integration of artificial intelligence (AI) has emerged as a transformative force, particularly in the realm of creator collaboration. The advent of platforms like Vidoser exemplifies how AI can streamline and enhance the process of connecting brands with creators, fostering a more efficient and effective creator economy. Antonio Puleo, the chief digital officer and co-founder of Vidoser, explores the functionalities and benefits of this AI-driven platform for creator collaboration.AI-Driven Platform for Creator CollaborationAt its core, Vidoser serves as an operating system for the creator economy, designed to facilitate collaboration between brands and creators. This platform is not merely a marketplace; it is an end-to-end solution that orchestrates the entire process of influencer and creator campaigns. By utilizing AI technology, Vidoser enables brands to search for and manage their campaigns with unprecedented speed and accuracy. Through a user-friendly prompt bar, brands can specify their needs, such as the type of content they require and the demographic they wish to target, and the system will suggest suitable creators from its extensive database of verified talent.An Impact on the Entire EconomyThe implications of such a platform are profound. For brands, the ability to quickly identify and connect with creators who align with their values and marketing goals reduces the time and effort traditionally required for influencer outreach. For instance, a brand like QNX, which has designed infotainment systems for vehicles, can easily find automotive influencers who resonate with their target audience. This streamlined process not only enhances efficiency but also ensures that brands can execute campaigns that are more relevant and impactful.From the creator's perspective, Vidoser offers a suite of tools designed to empower content production and enhance visibility. Creators can create profiles that showcase their portfolios and past campaigns, providing brands with insights into their work and style. This transparency fosters trust and facilitates better alignment between creators and brands. Additionally, the platform offers a creator hub that includes resources for developing a professional online presence, such as LinkedIn bios and customizable calls-to-action (CTAs). By equipping creators with these tools, Vidoser not only enhances their marketability but also encourages high-quality content production that meets brand expectations.Moreover, Vidoser recognizes the diverse needs of various stakeholders in the creator economy, including agencies and talent managers. Agencies can manage multiple campaigns for different clients concurrently, leveraging the platform to optimize their outreach and collaboration efforts. Talent agencies can upload their rosters of creators, enabling them to match their talent with relevant brand campaigns seamlessly. This multifaceted approach ensures that all parties involved-brands, creators, and agencies-can operate more efficiently and effectively within the creator economy.Opportunities and StrategiesAs the creator economy continues to grow, projected to reach a staggering half a trillion dollars by 2027, the demand for innovative solutions that facilitate collaboration will only increase. Platforms like Vidoser are at the forefront of this evolution, harnessing the power of AI to create a more connected and dynamic ecosystem for creators and brands alike. By simplifying the process of collaboration and empowering creators with the tools they need to succeed, Vidoser exemplifies the potential of AI-driven platforms to transform the landscape of digital marketing.ConclusionIn conclusion, the integration of AI into creator collaboration platforms represents a significant advancement in how brands and creators interact. By streamlining processes, enhancing transparency, and providing valuable resources, platforms like Vidoser are paving the way for a more efficient and effective creator economy. As this market continues to expand, the role of AI will be crucial in shaping the future of content creation and brand collaboration.Interview by Scott Ertz of F5 Live: Refreshing Technology.Sponsored by: Get $5 to protect your credit card information online with Privacy. Amazon Prime gives you more than just free shipping. Get free music, TV shows, movies, videogames and more. Secure your connection and unlock a faster, safer internet by signing up for PureVPN today.

In this conversation, Daniel Metcalf and Mike Stromsoe discuss the critical importance of clarity over speed for independent insurance agencies looking to scale. They share insights from their experiences, emphasizing that moving quickly without a clear plan can lead to wasted resources and a reactive culture. The discussion covers the costs of rapid hiring, the pitfalls of adopting new technology without a strategy, and the necessity of having systems in place to support growth. They also highlight the importance of clear communication and leadership in building a proactive culture and preparing for exponential growth.Chapters00:00The Importance of Clarity in Scaling Insurance Agencies02:53Lessons from Experience: The Dangers of Speed05:45Creating a Proactive Culture08:51The Cost of Going Fast: Hiring and Turnover12:08Navigating Technology: The Shiny Object Syndrome15:00The Role of Systems in Scaling18:05Defining Clarity: Mindset and Communication21:02Key Metrics for Clarity and Growth24:04Preparing for Exponential Growth27:08The Team Readiness Myth30:00Leadership and Communication: Building a Culture of Ownership33:04Final Thoughts: Simplifying for Success

Federal regulators say the financial sector — particularly big banks — failed to act on obvious red flags in the case of Jeffrey Epstein's financial network, and now they're pointing fingers at each other. Agencies like the U.S. Treasury Department and the Office of the Comptroller of the Currency assert that banks should have detected and reported Epstein's suspicious transactions years ago and triggered law-enforcement action. Meanwhile, some banks claim they did file reports or raise internal alarms but regulators ignored or delayed follow-up investigations, essentially accusing federal agencies of failing to enforce or respond to the alerts.On the flip side, financial institutions argue they were operating under murky guidance and rely on regulators to interpret complex anti-money-laundering laws — now they say the feds didn't act promptly or clearly once files were submitted. This blame-game has escalated as lawsuits proliferate: banks claim regulators pushed responsibility back onto them, while regulators argue that banks willfully overlooked their compliance duties and expect bail-outs or leniency rather than accountability. The result is a stalemate where neither side wants to claim full fault, and victims of Epstein's crimes are still waiting for clarity and justice.to contact me:bobbycapucci@protonmail.comsource:JPMorgan Flagged Epstein Suspicions in 2002, Years Earlier Than KnownBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-moscow-murders-and-more--5852883/support.

Technology is helping them from falling below the new 90% submission threshold, says Sandy Griffiths, senior product manager for Homecare Homebase.

Bob Lord, President of Horizon Media, joins Ari Paparo and Eric Franchi to talk about why independent agencies can move faster, how Horizon OS is built around an open partner ecosystem, and how AI is changing day to day agency work. They also cover Blu ID, performance-based pricing, the LLM ad debate, and key takeaways from IAB ALM. Takeaways Indie agencies move faster because they don't carry legacy tech and data debt. Horizon OS keeps the stack open so brands can swap partners as needed. Blu ID links Horizon's identity to client first-party data for more precise planning. Horizon wants performance based pay so incentives match business results. AI delivers quick wins through reconciliation and workflow automation. The ads debate is really a trust play between Anthropic and OpenAI. Chapters 00:00 Travel, Super Bowl, and AI talk. 04:22 Bob Lord joins the show. 06:38 Why holdcos struggle with tech and data debt. 08:17 Horizon OS and client access to data. 10:39 Switching agencies and owning first party data. 11:40 What Blu ID is. 12:13 Open ecosystem and partner plug-ins. 14:19 From staffing to growth partnership. 15:45 Performance based agency economics. 16:59 Why AI fits open systems. 18:12 Agent Q, Gemini, and fewer hallucinations. 20:14 AI wins: reconciliation and pitch work. 21:30 Horizon and Havas partnership. 23:41 Viveki then vs now. 28:45 LLM ad war and Anthropic ads. 36:33 IAB ALM and publisher AI accountability. 40:02 Project Ados and ADCP friction. 45:24 Earnings: Google, YouTube, Uber Ads. 51:56 Closing thoughts on open ecosystems. Learn more about your ad choices. Visit megaphone.fm/adchoices

AI is just a new tool. It a shift in how work gets done, how brands show up, and how agencies prove value.Anne Green sits down with Aaron Kwittken, Partner and Global Head of AI + Innovation at FGS Global, to trace arc from agency builder to SaaS pioneer to enterprise AI operator. Aaron breaks down why the agentic revolution changes the game, how multi-model systems and “second screen” workflows reduce friction, and why adoption velocity matter more than the tech itself. They get practical about what is make-or-break in 2026from moving beyond hourly pricing to outcomes, to procurement pressure in-house agency. The conversation closes on what must stay human, where AI can accelerate the work, and how leaders can build the operating system for modern communications.In this episode:Why agentic workflows and second screen habits unlock real ROIThe agency business model reset, from hours and outputs to outcomesHow to build an AI stack that is multi-model, governed, and client-readyWhat still requires human judgment, especially crisis, counsel, and trust-building

Federal prosecutors have reportedly issued subpoenas to multiple Philadelphia agencies in the Ellen Greenberg case—and they're not looking at whether Ellen was murdered. They're looking at whether the officials who handled her case broke federal law.Ellen Greenberg died in 2011 with twenty stab wounds, including ten to the back of her neck. The medical examiner ruled it homicide. Police pushed back. The ruling changed to suicide. For fifteen years, her parents have fought every agency in Pennsylvania to get answers. Every agency told them the same thing: their daughter killed herself by stabbing herself in the back of the neck ten times.Now the U.S. Attorney's Office for the Eastern District of Pennsylvania is asking questions. Sources say the investigation centers on the Philadelphia Police Department, the Medical Examiner's Office, and the Pennsylvania Attorney General's Office—which was run by current Governor Josh Shapiro when the case sat there for four years.The timeline is damning. The crime scene was cleaned before detectives processed it. James Schwartzman, the fiancé's uncle and a prominent judicial official, removed electronic devices before police secured a warrant. Those devices later became key evidence—despite the original report saying no suicidal content was found. Shapiro's office cited those searches as proof of suicide. Then discovered an "appearance of conflict" with the Goldberg and Schwartzman families. Four years after taking the case.If federal investigators find corruption, the statutes carry serious time. Deprivation of rights. Evidence tampering. Obstruction. Up to life in prison if the conduct contributed to a death.Someone outside Philadelphia is finally asking the questions this case has demanded for fifteen years.#EllenGreenberg #FederalProbe #JoshShapiro #PhiladelphiaCorruption #TrueCrimeToday #JamesSchwartzman #SamuelGoldberg #Subpoenas #CoverUp #JusticeForEllenJoin Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspodInstagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/tonybpodListen Ad-Free On Apple Podcasts Here: https://podcasts.apple.com/us/podcast/true-crime-today-premium-plus-ad-free-advance-episode/id1705422872This publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.

Congress is "useless," the bureaucracy is built to be permanent, and the executive branch can only do so much, even when everyone is yelling "America First." In this episode, we break down why Trump can't simply delete agencies with a pen, why judges keep blocking funding throttles, and why Republicans keep signing and passing monster bills anyway. Key beats: Why "unitary executive" hits a wall when Congress created and funds the agency The USAID-style bloat example: US African Development Foundation, audits, fraud, and why it still survives The shutdown nobody noticed, the bill everyone signed, and why "later" always wins Voter ID polling vs the SAVE Act reality, plus why Real ID took forever If you're tired of the rhetoric and want to talk incentives, power, and what actually changes policy, this one's for you. Follow the show, leave a rating and review, and share it with a friend.   00:00 Introduction and Greetings 00:32 Join the Fed Haters Club 01:03 Upcoming Vacation and Show Plans 01:42 The "unitary executive" theory meets reality 02:26 Why the bureaucracy is designed to be permanent 03:19 Trump's Funding Decisions 06:12 The African Development Foundation 10:32 Congressional Inaction 18:09 Fraud Allegations and Judicial Blocks 23:50 Massie's amendment list: what got blocked 27:44 FISA, propaganda, and why "next time" never comes 37:17 Voter ID Debate and Public Opinion 46:08 Filibuster and Historical Context 47:35 Closing Remarks and Call to Action  

This is the episode we've been waiting fifteen years to make. The U.S. Attorney's Office for the Eastern District of Pennsylvania has reportedly issued subpoenas to the Philadelphia Police Department, the Medical Examiner's Office, and other agencies—including the Pennsylvania Attorney General's Office that Josh Shapiro ran when the case sat on his desk for four years.Sources tell the Philadelphia Inquirer this isn't about how Ellen Greenberg died. It's about whether the people who handled her case committed federal crimes.Ellen was found with twenty stab wounds, ten to the back of her neck, a knife lodged four inches into her chest. The medical examiner ruled it homicide. Then police objected. Then the ruling changed to suicide. Then the crime scene was cleaned—with police permission—before detectives could process it. Then James Schwartzman, Samuel Goldberg's uncle and Chairman of the Pennsylvania Judicial Conduct Board, removed laptops and phones from the apartment. Those devices later became the basis for the official suicide narrative—even though the original report said no suicidal searches were found.Now federal prosecutors want to know what happened. The statutes they're working with carry penalties up to life in prison. Deprivation of rights under color of law. Evidence tampering. Obstruction. Conspiracy.Governor Shapiro has presidential ambitions. His former spokesperson now works for Philadelphia's mayor. Schwartzman sits on the bench as a Pennsylvania judge. None of them have been charged—but all of them may have to answer uncomfortable questions to people who can compel the truth.The Greenbergs waited fifteen years for someone outside Philadelphia to take this seriously. Someone finally is.#EllenGreenberg #FederalInvestigation #JoshShapiro #JamesSchwartzman #PhiladelphiaCorruption #TrueCrime #HiddenKillers #CoverUp #ObstructionOfJustice #JusticeForEllenJoin Our SubStack For AD-FREE ADVANCE EPISODES & EXTRAS!: https://hiddenkillers.substack.com/Want to comment and watch this podcast as a video? Check out our YouTube Channel. https://www.youtube.com/@hiddenkillerspodInstagram https://www.instagram.com/hiddenkillerspod/Facebook https://www.facebook.com/hiddenkillerspod/Tik-Tok https://www.tiktok.com/@hiddenkillerspodX Twitter https://x.com/tonybpodListen Ad-Free On Apple Podcasts Here: https://podcasts.apple.com/us/podcast/true-crime-today-premium-plus-ad-free-advance-episode/id1705422872This publication contains commentary and opinion based on publicly available information. All individuals are presumed innocent until proven guilty in a court of law. Nothing published here should be taken as a statement of fact, health or legal advice.

Could Ohio reforms lead to more — or larger — levies on the ballot?

Federal regulators say the financial sector — particularly big banks — failed to act on obvious red flags in the case of Jeffrey Epstein's financial network, and now they're pointing fingers at each other. Agencies like the U.S. Treasury Department and the Office of the Comptroller of the Currency assert that banks should have detected and reported Epstein's suspicious transactions years ago and triggered law-enforcement action. Meanwhile, some banks claim they did file reports or raise internal alarms but regulators ignored or delayed follow-up investigations, essentially accusing federal agencies of failing to enforce or respond to the alerts.On the flip side, financial institutions argue they were operating under murky guidance and rely on regulators to interpret complex anti-money-laundering laws — now they say the feds didn't act promptly or clearly once files were submitted. This blame-game has escalated as lawsuits proliferate: banks claim regulators pushed responsibility back onto them, while regulators argue that banks willfully overlooked their compliance duties and expect bail-outs or leniency rather than accountability. The result is a stalemate where neither side wants to claim full fault, and victims of Epstein's crimes are still waiting for clarity and justice.to contact me:bobbycapucci@protonmail.comsource:JPMorgan Flagged Epstein Suspicions in 2002, Years Earlier Than KnownBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-epstein-chronicles--5003294/support.

In this State of the Union, Casey explains why 2026 is the moment to go fractional - and why waiting will cost you. March 2020: his agency friends got destroyed by cancellations. His fractional clients pulled him closer. Vendors get cut. Leaders get kept.    Corporate security is dead. That IBM pension your dad had? Gone. Health insurance keeping you stuck? It's $600/month - nothing when you're charging $10K+ per client. Companies fire 15-year veterans in five minutes. Fractional CMOs hit $350/hour serving 3-5 clients at 10 hours per week.    The numbers: fractional roles doubled in two years. By 2030, 30% of the C-suite will be fractional. Agencies are dying to AI and offshore talent. But boring businesses - HVAC, franchises, banks - desperately need marketing leadership. Strategy and leadership. Not implementation.    Member wins: Mandy cleared $40-50K in one month. Sean makes more in half the time. Lisa won one deal that beat 50% of her best corporate year. She said: "I'm never going back."    Stop hiding. Commit to a niche for 90 days. Talk to strangers. Make offers. Win that first $5-15K/month client for strategy only. You'll taste the freedom and never look back. Key Topics Covered: - Vendors get cut. Leaders get kept. (March 2020 lesson)  - 30% of C-suite will be fractional by 2030. We're still early.  - Boring businesses (HVAC, franchises, banks) need fractional CMOs more than sexy startups.  - Project-based work sucks. Long-term engagements are where the money is.  - AI is creating slop everywhere. Your job is to be the signal in the noise.  - Agencies are losing relevance. Can't charge $195/hour for emails anymore.  - You don't need perfect credentials. Business owners want the best person in front of them right now.  - Commit to a niche for 90 days minimum. Can't be notable if you're for everyone.  - Talk to strangers. Build real relationships. That's the only scalable path.

In Episode 359 of the Mixing Music Podcast, Dee Kei sits down in Shibuya, Tokyo with Eric from Blackcat Whitecat Music, a music agency working across advertising, film, TV series, games, and publishing. The conversation offers a rare inside look at how brands and agencies actually choose music, and what producers need to understand if they want to land real commercial placements.Eric breaks down how music is sourced for advertising in Japan, including how creative decisions are made, why relationships matter more than cold pitches, and how Japanese and Western expectations around sync, licensing, and royalties can differ. He explains the concept of “tie-ups,” upfront fees, and why some advertising music deals function very differently than traditional backend royalty models.They also get into practical pitching advice for producers and composers, including what makes an outreach email worth opening, why personalization matters, and how professionalism, reliability, and communication often outweigh raw talent. Eric shares his strong stance on not delivering full stems at the final stage, explaining how protecting the approved mix helps preserve the original creative intent.The episode explores cross-cultural communication, Japanese business etiquette, and the role of trust when working with clients. They also discuss AI in advertising music, where automation may increase, and why taste, branding, human judgment, and imperfection still hold real value.This episode is a must-listen for producers, composers, and engineers interested in sync, advertising, international music work, and building sustainable creative careers through relationships rather than hype. The episode closes with a recap on outreach, research, and telling a clear story when you pitch, along with a direct contact point for producers who want to reach out: info@bwcatmusic.comSUBSCRIBE TO OUR PATREON FOR EXCLUSIVE CONTENT!⁠SUBSCRIBE TO YOUTUBE⁠Join the ‘Mixing Music Podcast' Discord!HIRE DEE KEIHIRE LU⁠HIRE JAMES⁠Find Dee Kei and Lu on Social Media:Instagram: @DeeKeiMixes @MasteredbyLu @JamesParrishMixesTwitter: @DeeKeiMixes @MasteredbyLuThe Mixing Music Podcast is sponsored by ⁠Izotope⁠, ⁠Antares (Auto Tune)⁠, Sweetwater, ⁠Plugin Boutique⁠, ⁠Lauten Audio⁠, ⁠Filepass⁠, & ⁠Canva⁠The Mixing Music Podcast is a video and audio series on the art of music production and post-production. Dee Kei, Lu, and James are professionals in the Los Angeles music industry having worked with names like Odetari, 6arelyhuman, Trey Songz, Keyshia Cole, Benny the Butcher, carolesdaughter, Crying City, Daphne Loves Derby, Natalie Jane, charlieonnafriday, bludnymph, Lay Bankz, Rico Nasty, Ayesha Erotica, ATEEZ, Dizzy Wright, Kanye West, Blackway, The Game, Dylan Espeseth, Tara Yummy, Asteria, Kets4eki, Shaquille O'Neal, Republic Records, Interscope Records, Arista Records, Position Music, Capital Records, Mercury Records, Universal Music Group, apg, Hive Music, Sony Music, and many others.This podcast is meant to be used for educational purposes only. This show is filmed and recorded at Dee Kei's private studio in North Hollywood, California. If you would like to sponsor the show, please email us at ⁠deekeimixes@gmail.com⁠.Support this podcast at — https://redcircle.com/mixing-music-music-production-audio-engineering-and-music/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

In this episode of The Broker Link, David Ireland and Scott Christie share valuable insights on how Medicare-focused agents can successfully grow their businesses into full-service agencies. The discussion explores two primary growth models. The traditional independent agent model focuses on building a team by hiring back-office support and recruiting independent agents to expand production. The Licensed Agent of Agency (LOA) model takes a different approach by hiring employees who work under the agency while earning a base salary combined with commission opportunities. David and Scott emphasize the importance of maintaining ownership and control of client relationships while implementing technology solutions to effectively manage client data and communication. They also highlight the opportunity for agents to strengthen their business by cross-selling additional products such as hospital indemnity, long-term care, and other supplemental coverage options. The conversation reinforces the importance of establishing a strong business foundation, including forming an LLC and creating clear operational structures. Agents are encouraged to leverage brokerage partnerships for resources, training, and operational support to accelerate growth and long-term success. This episode provides practical guidance for agents looking to transition from individual production to building scalable, sustainable agencies. Learn more about partnering with The Brokerage Inc. by visiting our website, www.thebrokerageinc.com. Remember to like, share, and subscribe to our show!  New episodes are available every Tuesday. Join our Community! LinkedIn: https://www.linkedin.com/company/the-brokerage-inc-/   Facebook:  https://www.facebook.com/thebrokerageinc/  Instagram:  https://www.instagram.com/thebrokerageinc/  YouTube:  https://www.youtube.com/@TheBrokerageIncTexas  Website:  https://thebrokerageinc.com/   

In the last year, three marketing agencies have asked Chris Cooper to buy them out—and dozens of others have disappeared.The average lifespan of a gym marketing agency is 18 months: They churn through gym owners, only to vanish, rebrand and repeat the cycle. In this episode of “Run a Profitable Gym,” Coop pulls back the curtain on why agencies keep failing, and then he lays out a better marketing plan for gym owners.He explains how agencies exploit gym owners who don't understand marketing and often provide low-quality leads or clients who are attracted by unsustainable offers.The solution? Stop renting your marketing and build systems you own.Chris describes four battle-tested marketing funnels that have been refined across thousands of gyms worldwide: referrals, organic social media, content and paid ads.These funnels feed each other, and once they're running, they're yours forever. You'll have a world-class structure that will outlast any agency.Dive deeper into your marketing systems with Two-Brain's free resources for gym owners, linked below.LinksBook a Call Referral Funnel Guide Organic Social Media Guide Content Marketing Guide Paid Ads Guide State of the Industry Report More Free Tools Gym Owners United 0:00 - Intro3:35 - Do you need more leads?7:15 - Problems with agency results10:24 - What works? The four funnels15:06 - Build your funnels with a mentor

Is SEO Dead in 2026? SEO is not dead, it's evolving. While Google still dominates with 1.63 trillion visits (26x more than ChatGPT's 47.7 billion), the key to success in 2026 is integrating AI into your SEO strategy. Favour Obasi-ike, MBA, MS breaks it down today.Traditional SEO alone is becoming obsolete. This episode explores how to treat your website as intellectual property, the importance of content freshness, and why "your voice is your invoice" when it comes to differentiated messaging.Key Learning Topics1. SEO Has Evolved Into an "Exposure Engine"SEO reveals what your website is missing and how to show up in both traditional search and AI platforms (LLMs). Without AI integration, you're using outdated marketing.2. AI-SEO Integration is Essential39% see results within 1-2 months with AI-generated content; 26% in under one month. Organic SEO visibility directly impacts AI discoverability.3. Your Website is Intellectual PropertyTreat your domain like a plot of land and your website as the building. The "last modified" date signals freshness to search engines.4. "Your Voice is Your Invoice"If you're not selling, you're not saying anything different. Stories sell better than facts. Be provocative and unique in your messaging.5. Content Repurposing StrategyOne piece of content → 5-10 blog posts → e-book → lead magnet → courses. Stack your value ladder without reinventing the wheel.6. Preparation Drives Success"What you do off the field makes you an all-star on the field." Do the work before the work—send prep materials, plan content in batches.7. The Difference: Being Heard vs. Being HiredVisibility without differentiation doesn't convert. Say what competitors won't say to turn attention into revenue.8. Platform-Specific OptimizationGoogle/YouTube favor mobile; ChatGPT sees more desktop usage. Optimize for platform-specific user behaviors.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksEpisode TimestampsIntroduction & Core Concepts00:00 - Is SEO dead in 2026?01:31 - Main question introduced02:33 - Google: 1.63 trillion visits vs ChatGPT: 47.7 billion03:02 - "SEO is not dead" - it's an exposure engine03:34 - Warning about building without AI integrationMo Dub: Voice & Differentiation04:47 - Mo Dub introduces himself04:59 - "Your voice is an invoice"05:22 - If you're not selling, you're not saying anything different05:46 - Being heard vs. being hired06:07 - People are always searching for solutions06:34 - Google algorithm changes require contingency plansWebsite as Property08:21 - "Last modified" concept explained08:44 - Websites as intellectual property08:56 - Domain = plot, website = buildingAI Integration & Statistics35:49 - AI-generated content effectiveness35:58 - 39% see results in 1-2 months36:10 - 26% see results in under 1 month37:01 - Organic search enables AI discoverability37:25 - "SEO is dead" is false advertising38:03 - Traditional SEO without AI is obsoleteCopywriting & Content Strategy38:34 - "Facts tell, stories sell"39:28 - "What you do off the field makes you an all-star"39:35 - Your harvest is determined by your hustle40:22 - Doing the work before the work40:49 - Repurposing one blog into multiple formats41:28 - The more you speak, the more you get paidPlatform Statistics43:07 - Google: 97.4 billion visits43:24 - Google mobile: 70B, desktop: 26.5B43:36 - YouTube: 44.6% of traffic44:26 - ChatGPT: 5.3 billion visits44:33 - ChatGPT desktop: 4.19B, mobile: 1.24B44:41 - More desktop usage on ChatGPT vs mobile on GoogleClosing68:15 - Thanks and tomorrow's topic: WordPress vs Webflow68:56 - This calendar layout won't repeat until 203770:15 - Sign-offFAQsQ: Is SEO really dead in 2026?A: No. Google still dominates traffic, but traditional SEO without AI integration is becoming obsolete. You must optimize for both search engines and AI platforms.Q: How long to see results with AI-integrated SEO?A: 39% see results in 1-2 months; 26% in under one month with AI-generated content.Q: What does "your voice is an invoice" mean?A: What you say directly impacts revenue. If you're not selling, you're not saying anything different from competitors. Speak up with unique value.Q: Why is "last modified" important?A: It signals to search engines that your site is active and relevant. Fresh content ranks better; stale content suggests abandonment.Q: Being heard vs. being hired—what's the difference?A: Being heard is visibility; being hired is conversion. You need provocative, differentiated messaging to convert attention into clients.Q: How do I repurpose content effectively?A: Create one piece → expand to 5-10 blog posts → compile into e-book → create lead magnet → develop courses. Maximize ROI without recreating.Q: Why optimize for AI if Google dominates?A: AI platforms pull from sites ranking in organic search. No organic visibility = no AI visibility. Plus, AI is growing rapidly—optimize now for the future.Q: What's "doing the work before the work"?A: Preparation that makes execution efficient: sending prep videos before calls, batching content creation, planning your ecosystem in advance.Q: How important is mobile optimization?A: Critical. Google and YouTube see 70B+ mobile vs 26.5B desktop. However, ChatGPT is desktop-heavy (4.19B vs 1.24B mobile).Q: What's the biggest SEO mistake in 2026?A: Treating SEO as traditional marketing without AI integration, and neglecting content freshness through regular updates.Key TakeawaysSEO is evolving, not dying—AI integration is now mandatoryGoogle: 1.63T visits vs ChatGPT: 47.7B—search still dominates39% see results in 1-2 months with AI-integrated contentYour voice is your invoice—differentiation drives revenueTreat websites as intellectual property requiring maintenance"Last modified" dates signal relevance to search enginesStories sell better than facts—focus on transformationOne content piece can become multiple revenue streamsBeing heard ≠ being hired—you need unique messagingOrganic SEO enables AI discoverability—can't skip the foundationMobile-first for Google/YouTube; desktop-heavy for ChatGPTPreparation (work before work) separates all-stars from averageTraditional SEO without AI is obsolete marketingContent freshness and regular updates are non-negotiableYour harvest is determined by your hustleSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Do you feel you're giving everything to your agency and only getting exhaustion as a result? Agencies grow best when they're built around clarity, empathy, and self-awareness. Whether it's pricing, boundaries, team management, or AI, the common thread is intention. Today's featured guest understands that you don't need to hustle harder. You need to design smarter, around who you are, how you work best, and what kind of business you actually want to run. She'll share her perspective on agency growth, self-awareness, leadership, and how AI should actually be used inside a modern agency and provide a real look at what it takes to build an agency that's profitable, human, and sustainable without losing yourself in the process. Ingrid Schneider is the CEO and founder of Stay in Your Lane, a fractional CMO and franchise development agency, and Train in Your Lane, an AI education company helping teams build real AI intuition. What started as fractional work after being laid off during the pandemic has grown into a 16-person team running full marketing departments, launching brands, building LMS platforms, and training companies like Ben & Jerry's and Ace Hardware on how to actually use AI to solve problems. In this episode, we'll discuss: Going from survival mode to self-worth: pricing and confidence. How to set boundaries and protect your brain. Design an agency that energizes you, not drains you. Managing people, not just performance with a human-first approach. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Building an Agency on Trust and Integrity Ingrid doesn't come from a tidy, linear career path. After being laid off as a CMO during the pandemic, she made the decision to not work for anyone else again. She started doing fractional CMO work to replace her salary, focusing on trust, authenticity, and doing the work well. What began as a solo operation three and a half years ago is now a full team serving a wide range of clients. Some rely on Ingrid's team to run their entire marketing department. Others bring them in for focused, fractional engagements. The growth didn't come from aggressive sales tactics—it came from being reliable, human, and honest about what they were good at. Learning Your Worth and Unlearning Survival Mode When Ingrid landed her first client, she charged $3,000 a month for two brands. And that client still complained about pricing. Like many agency owners, she was focused on replacing her salary, not building a business. Survival mode has a way of shrinking your sense of value. Learning her worth didn't come from a pricing spreadsheet. It came from personal work deconstructing old beliefs, recognizing her own capabilities, and understanding the impact she could have on others. Ingrid talks openly about how her upbringing and past experiences shaped her tendency to underprice herself and overextend. As her confidence grew, so did her standards. She began collecting people with grit, sometimes hiring for attitude over experience, and building a team she trusted deeply. The biggest lesson for her was: if you don't believe in your value, your pricing, and your agency, will reflect that. Preventing Agency Burnout: How to Set Boundaries Running a business can be incredibly stressful, which is why many owners can relate to being in fight or fly mode all the time. However, this is the worst thing for both your health and your business because chronic stress will affect your brain and get you to a point known as "flipping your lid." According to Ingrid, this term, which she learned from Dr. Daniel Siegel, describes what happens when stress pushes you into fight, flight, or freeze. Logic goes offline. Creativity disappears and everything feels harder. For agency owners, this shows up as exhaustion, impatience, and bad decisions, and healing will mean confronting the reality that you can't run a business well if your body and brain are in survival mode. In her case, Ingrid found healing by emphasizing boundaries as a leadership responsibility. Knowing where your value is best served, trusting your team, and recognizing when their lids are flipped allows you to lead with empathy instead of pressure. The agency doesn't need a burned-out hero. It needs a regulated, self-aware leader. Designing an Agency That Energizes You, Not Drains You This is a lesson that agency owners that currently feel miserable with their business and wanting to give up should learn. Drawing your boundaries will look different to everyone, but you can start by asking yourself what you want to do every day and what you never want to do again. Just draw a circle on a piece of paper and start writing. Inside: the work that gives you energy. Outside: everything that drains you. You'll see that most likely what you need is to redesign your agency around this. You can't be all things to all people. Agency that try usually end up miserable and unprofitable. Wins and losses both matter, but only if you're paying attention to what they're teaching you. Topline revenue means nothing if you hate how you're earning it. Sustainable growth comes from aligning what's good for the business with what actually fills your cup. That alignment is what keeps agencies alive long-term. Managing People, Not Just Performance with a Human-First Approach As an empath, Ingrid leads with a people-first approach rooted in Trust-Based Relational Intervention (TBRI). When something goes wrong, she looks at three things in order: herself, the system, and then the person. Are expectations clear? Do they have the resources they need? Is she showing up with patience? Perfectionism isn't the goal in her agency because perfection is stressful, unrealistic, and unnecessary. Instead, the focus is on doing really good work while protecting the team's mental energy. This is where AI comes in, not as a shortcut for thinking, but as a way to remove the minutia that burns people out. This has been the case for Ingrid, who enjoys managing people. If this is not your case, then focus on hiring people who can manage themselves. But remember you have to learn to let go if you want a self-managing team. There are countless ways to reach the same outcome and speed isn't always the metric that matters most. Sometimes the "slow" work produces the best results. Using AI to Empower Teams, Not Create More Noise Ingrid's approach focuses on education and the fact that everyone should be training their AI intuition to be able to understand how an AI tool works and how it could help them. She trained her own intuition by changing her social media algorithms to feed her AI micro-learnings. From there, it became about application: looking at every agency task and asking, Can AI help solve this better? Her team runs weekly "show and tell" sessions where they demo how they used AI to solve real problems. There's also an AI policy but it's framed as a permission slip, not a rulebook. Team members can experiment with tools on a company card, and if they prove value, the agency commits. The bigger point is this: if you're not empowering your team to use AI thoughtfully, you're holding them back. This isn't about pumping out more content—it's about freeing up human brains to do the work that actually matters. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.