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2 episodes with paul carrozza
In this episode we discuss the roots of being local. In Austin, we have a local business support rallying cry that has become the de facto Austin vibe: Keep Austin Weird. We spend a lot of time wrestling with the concept of being local in a global running culture. This is our 50th episode & while we don't really celebrate the milestone in any concrete way, we definitely hit our favorite themes here. Godspeed, my friends, godspeed. Some links around what we discuss in this episode:Comedor Running Club in AustinAtreyu Run Club is Michael's crew in Austin. Episode 25 where Paul Carrozza challenges us to invest in local events. We've decided to jettison the intro & drop the needle right into the deep track. Let us know if you miss it...I certaily won't miss doing it!
What an awesome opportunity Michael & I had last week to interview the legendary Leo "The Lion Manzano. This is a personal & wide-ranging discussion around his experiences in the sport & industry of distance running. One of Keep Going's missions is to explore local running culture & this episode does not disappoint on that level, but it is also so much more. Leo is incredibly candid, funny & insightful in detailing how a young Hispanic boy in Granite Shores/Marble Falls with limited options or opportunities ran himself into the American running legend he his today. In this episode we cover a lot of ground but spend most of our time discussing Leo's local Central Texas roots & racing experiences. If you don't know who Leo Manzano is, you must be living under a rock. He won the first Olympic medal in the 1500m in the 2012 London Olympics in 44 years. As we discuss here, we argue that Leo - & his University of Texas teammates between 2004-2008 - fundamentally changed the face of American distance running. Leo has two ventures we are excited to support. Check out his store at www.leomanzano.com. Leo is also announcing very soon his involvement in the new Border Line Track Club, founded by Paul Carrozza this spring. This group's unique feature - besides having both Paul & Crayton, his six-time All-American son, onboard - is to help athletes who find themselves in limbo in their collegiate career. There are many athletes who find themselves pushed out of the collegiate system. This group will allow these athletes to bridge back to the collegiate system, or bypass it altogether if that's the best choice. See this recent FloTrack article for more, We are very excited to see how this venture proceeds & look forward to supporting Leo & Paul in any way we can. Please enjoy this extended & candid conversation with one of the all time greatest American middle distance runners, Leo "The Lion" Manzano. A correction in the audio: Leo was at UT from 2004-2008, not from 2008-2012.
The second in our series of episodes highlighting the iconic & inspiring "Godfather of Austin Running", Paul Carrozza.
Buckle up, ladies & gentlemen, you're in for an amazing ride. This week on the Keep Going podcast, we are joined by Paul Carrozza, the Godfather of Austin running. In our No Direction Home episode a few weeks ago (Episode 11, for reference) we mentioned how one of the three pillars holding up the foundations of Austin running was the mercurial & magical energy bottled up in RunTex, the original local running store that Paul & his wife Sheila owed & operated between 1988-2013. In its 25 year run, it fundamentally changed the entire city, not just the running scene. On any given day you might bump into governors - at least three Texas governors (Ann Richards, George W Bush & Rick Perry) were consistent drop ins, tech millionaires - Michael Dell trained with Carrozza & was a close friend, musical celebrities - Willie Nelson, Jerry Jeff Walker were New Balance junkies & spent time on the RunTex floor, but, in addition, also all the rest of the wild & weird scene that made Austin such a vibrant & exciting place in the 90's & 00's. Those halcyon days are hinted at in this episode where we unpack where Paul started & how he made his way to Austin & the early days of RunTex where every employee was trained in the Trifecta of shoe sales, event production & coaching. Two of your hosts worked in this melting pot of creativity, inspiration & hard work & bring an insider's vibe to the conversation. Stories abound. This is the first in a series of episodes we have planned with Paul as there is simply too much history to cover in an hour. So in honor of 1985, the year Paul & Shiela moved to Austin, as well the year Starship released their international hit smash, We Built This City, we bring to you the episode we call He Built This City: Paul Carrozza, the Godfather of Austin Running.Godspeed, my friends, godspeed.
Today we hear from Jude Samson of RFMx. His company is breaking barriers to offer true health care tools for doctors and patients. You, Your Doctor, Your Coach and your Nutritionist are teaming up on a shared platform to make you the best and healthiest person you can be. Tune in to find out the driving forces in this new approach are and how they fit into your life! * * * About Jude Since January 2019, Jude Samson is the cofounder and CEO of RFMx, Inc, a health and wellness company focusing on the utilization of a digital health approach and remote monitoring to eradicate chronic diseases while developing new revenue streams for its clients. Prior to joining RFMx, Jude confounded Samson and Benson in 2010, which was a high-impact consultancy. In 2000, Jude cofounded and served as CEO of Levelfield.com Inc, an online agency. He currently still serves on the board of Levelfield.com. Jude specializes in developing business models, business process design, and business network with a focus in maximizing social capital by allowing an organization to utilize its most precious resource, its people, at their highest level. Outside of work, Jude is an avid soccer player, a dedicated son, husband, and father, and a leader in his communities. * * * What is digital health? Digital health is the convergence of digital technologies with health, healthcare, living, and society to enhance the efficiency of healthcare delivery. RFMx A digital health company. A platform that is constantly expanding and improving. Provides a structure for the patient and physician to combat chronic disease as a team. From the patient’s standpoint, it provides a community-based system that tracks all of their biometrics and has the physician, the health coach, and the nutrition coach working together for them to achieve their goals. From the physician’s standpoint, it provides a model to transition from the current fee-for-service model to a preventative healthcare model, utilizing biometric data and wearable devices and remote monitoring. They’re also incentivized to actually keep you healthy versus the current model, you feel bad, you get sick, you go to the doctor, you pay, and you get well. Remote monitoring system that combines your Fitbit, your weight scale, your blood pressure cuff, your sleep apnea machine, grabs that data, consolidates it, risk stratifies it, and then they start working with you on your goals to keep you healthy so you never actually have to go to the doctor. How RFMx Was Founded Business partner Thomas "Bobby" Kurian, MD physician, a cardiologist and an EP Fitness director Paul Carrozza started the Running Revolution in Austin, Texas 30 years ago started all the RunTex stores. The three collaborated Jude’s Motivation “I looked at all the skills I had, and I realized that this would be a way that I could utilize all of my life experience and the skills that I have, and continually grow, and impact people at their foundation, at the very root of their existence.” Three Really Important Things in Life To love somebody To be loved by somebody To make a difference Current Health Statistics 6 of 10 Americans have 1 chronic disease 4 of 10 have 2 chronic diseases Lifestyle Matters The Standard American Diet (SAD) is associated with increased salt, sugar, fat and ultra-processed foods representing increased chronic disease and shorter life expectancy Whole Food Plant Based Diet: is based on fruits, vegetables, legumes and whole grains and with decreased chronic diseases and increased life expectancy Sedentary Lifestyle / Lack of Exercise associated with increase cardiovascular disease, stroke and death independent of obesity Community Based programs are more likely to create adherence and provide support RFMx’s Approach One of the things that happens when you go to, let’s say a cardiologist, they can put a stent in, they can do something to you, but all that does is give you more time, it doesn’t actually change the trajectory of your life, it just buys you a little more time. And a lifestyle modification is the only thing that can start to change the trajectory of your healthcare. The first step was cardiologists started referring patients that they really felt that wanted to make a change in their life, that were in that place, that essentially hit bottom, and they were willing to. My favorite is actually community-based programs. Speaking in seminars Sharing with them, “Here’s a structure that you can start to employ in your lives. Just start with oatmeal at breakfast. The rest of your meals, keep the way you’re at.” Participating with different organizations at the—at a very organic level and getting to know the people that run these organizations, getting to know their employees, having their employees participate, and then having their members participate. “This is not a diet. The first three letters of the word diet are DIE. This is an eating plan.” Results It’s with every one of the patients, with every single person. Their outlook changes. They start being kinder to themselves, to others, because they feel better. Economically, you don’t pay so much for prescriptions because you won’t need them. It costs less to eat healthy 3 concerns from patients “It’s too expensive to eat healthy.” “I don’t have time to cook.” “How do I get my protein if I eat predominantly plant-based?” Jude created a $5 a day menu and lived by it to show it could be done. A little tutorial on what to prep over the weekend so everything is just putting meals together. Restaurant finder to find food consistent with eating plan. What three important things are really important for someone to start and stay on this path? Exercise and food Having a community to support them The most important part that we focus on is purpose. Health is one of those places where it’s even more critical to know your purpose. RFMx uses it in the business. “Because of the purpose of why we created RFMx, it made no sense to build this business anything other than organically. It had to be grassroots, it had to be organic, it had to be community-based. It takes a lot longer and is a lot harder but given the purpose of what we want to accomplish, it had to be this way.” Purpose for Jude is about long-term thinking. Jude’s One Piece of Advice Be kind to yourself. Deeper Dive Resources RFMx Network https://www.rfmxnetwork.com/ Thomas “Bobby” Kurian, MD https://www.seton.net/providers/bio/thomas_-kurian https://www.rfmxnetwork.com/our_story.htm National Center for Chronic Disease Prevention and Health Promotion https://www.cdc.gov/chronicdisease/index.htm https://www.cdc.gov/chronicdisease/resources/infographic/chronic-diseases.htm What is a plant-based diet and why you should try it? https://www.health.harvard.edu/blog/what-is-a-plant-based-diet-and-why-should-you-try-it-2018092614760 Plant-Based Diets https://nutritionfacts.org/topics/plant-based-diets/ Nutritional Update for Physicians: Plant-Based Diets https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3662288/ Effects of a Plant-Based Diet on Plasma Lipids http://med.stanford.edu/nutrition/nutrition-studies-group/completed-studies/plant-based-diet.html
Today we hear from Jude Samson of RFMx. His company is breaking barriers to offer true health care tools for doctors and patients. You, Your Doctor, Your Coach and your Nutritionist are teaming up on a shared platform to make you the best and healthiest person you can be. Tune in to find out the driving forces in this new approach are and how they fit into your life! * * * About Jude Since January 2019, Jude Samson is the cofounder and CEO of RFMx, Inc, a health and wellness company focusing on the utilization of a digital health approach and remote monitoring to eradicate chronic diseases while developing new revenue streams for its clients. Prior to joining RFMx, Jude confounded Samson and Benson in 2010, which was a high-impact consultancy. In 2000, Jude cofounded and served as CEO of Levelfield.com Inc, an online agency. He currently still serves on the board of Levelfield.com. Jude specializes in developing business models, business process design, and business network with a focus in maximizing social capital by allowing an organization to utilize its most precious resource, its people, at their highest level. Outside of work, Jude is an avid soccer player, a dedicated son, husband, and father, and a leader in his communities. * * * What is digital health? Digital health is the convergence of digital technologies with health, healthcare, living, and society to enhance the efficiency of healthcare delivery. RFMx A digital health company. A platform that is constantly expanding and improving. Provides a structure for the patient and physician to combat chronic disease as a team. From the patient’s standpoint, it provides a community-based system that tracks all of their biometrics and has the physician, the health coach, and the nutrition coach working together for them to achieve their goals. From the physician’s standpoint, it provides a model to transition from the current fee-for-service model to a preventative healthcare model, utilizing biometric data and wearable devices and remote monitoring. They’re also incentivized to actually keep you healthy versus the current model, you feel bad, you get sick, you go to the doctor, you pay, and you get well. Remote monitoring system that combines your Fitbit, your weight scale, your blood pressure cuff, your sleep apnea machine, grabs that data, consolidates it, risk stratifies it, and then they start working with you on your goals to keep you healthy so you never actually have to go to the doctor. How RFMx Was Founded Business partner Thomas "Bobby" Kurian, MD physician, a cardiologist and an EP Fitness director Paul Carrozza started the Running Revolution in Austin, Texas 30 years ago started all the RunTex stores. The three collaborated Jude’s Motivation “I looked at all the skills I had, and I realized that this would be a way that I could utilize all of my life experience and the skills that I have, and continually grow, and impact people at their foundation, at the very root of their existence.” Three Really Important Things in Life To love somebody To be loved by somebody To make a difference Current Health Statistics 6 of 10 Americans have 1 chronic disease 4 of 10 have 2 chronic diseases Lifestyle Matters The Standard American Diet (SAD) is associated with increased salt, sugar, fat and ultra-processed foods representing increased chronic disease and shorter life expectancy Whole Food Plant Based Diet: is based on fruits, vegetables, legumes and whole grains and with decreased chronic diseases and increased life expectancy Sedentary Lifestyle / Lack of Exercise associated with increase cardiovascular disease, stroke and death independent of obesity Community Based programs are more likely to create adherence and provide support RFMx’s Approach One of the things that happens when you go to, let’s say a cardiologist, they can put a stent in, they can do something to you, but all that does is give you more time, it doesn’t actually change the trajectory of your life, it just buys you a little more time. And a lifestyle modification is the only thing that can start to change the trajectory of your healthcare. The first step was cardiologists started referring patients that they really felt that wanted to make a change in their life, that were in that place, that essentially hit bottom, and they were willing to. My favorite is actually community-based programs. Speaking in seminars Sharing with them, “Here’s a structure that you can start to employ in your lives. Just start with oatmeal at breakfast. The rest of your meals, keep the way you’re at.” Participating with different organizations at the—at a very organic level and getting to know the people that run these organizations, getting to know their employees, having their employees participate, and then having their members participate. “This is not a diet. The first three letters of the word diet are DIE. This is an eating plan.” Results It’s with every one of the patients, with every single person. Their outlook changes. They start being kinder to themselves, to others, because they feel better. Economically, you don’t pay so much for prescriptions because you won’t need them. It costs less to eat healthy 3 concerns from patients “It’s too expensive to eat healthy.” “I don’t have time to cook.” “How do I get my protein if I eat predominantly plant-based?” Jude created a $5 a day menu and lived by it to show it could be done. A little tutorial on what to prep over the weekend so everything is just putting meals together. Restaurant finder to find food consistent with eating plan. What three important things are really important for someone to start and stay on this path? Exercise and food Having a community to support them The most important part that we focus on is purpose. Health is one of those places where it’s even more critical to know your purpose. RFMx uses it in the business. “Because of the purpose of why we created RFMx, it made no sense to build this business anything other than organically. It had to be grassroots, it had to be organic, it had to be community-based. It takes a lot longer and is a lot harder but given the purpose of what we want to accomplish, it had to be this way.” Purpose for Jude is about long-term thinking. Jude’s One Piece of Advice Be kind to yourself. Deeper Dive Resources RFMx Network https://www.rfmxnetwork.com/ Thomas “Bobby” Kurian, MD https://www.seton.net/providers/bio/thomas_-kurian https://www.rfmxnetwork.com/our_story.htm National Center for Chronic Disease Prevention and Health Promotion https://www.cdc.gov/chronicdisease/index.htm https://www.cdc.gov/chronicdisease/resources/infographic/chronic-diseases.htm What is a plant-based diet and why you should try it? https://www.health.harvard.edu/blog/what-is-a-plant-based-diet-and-why-should-you-try-it-2018092614760 Plant-Based Diets https://nutritionfacts.org/topics/plant-based-diets/ Nutritional Update for Physicians: Plant-Based Diets https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3662288/ Effects of a Plant-Based Diet on Plasma Lipids http://med.stanford.edu/nutrition/nutrition-studies-group/completed-studies/plant-based-diet.html
Paul Carrozza is known by some as the man who brought running to Austin, TX. During his career as a runner, entrepreneur and coach, he has helped people of every shape, size and color move beyond exercise to athleticism. He is an Austin icon.
Paul Carrozza has been an integral part of making Austin a fit city. In 1988 Paul opened his first shoe store, RunTex, in Austin, Texas. This shop would grow to become the nation's largest exclusive running store. At a time when marathons weren't appealing to the general population, Paul and his wife Sheila created the marathon and half marathon scene in Austin. Paul was the shoe editor for Runner's World, he served on the President’s Council on Physical Fitness and Sports, and ran with the Governor of Texas. In this episode Paul shares stories of his success and challenges in business, and what he believes is the future for fitness and retail.
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