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The overarching definition of success today often looks like the accumulation of stuff – money, cars, property, clothing – anything that signals wealth. This means that success is also synonymous with overshoot, extraction, and consumption – none of which lead to healthy outcomes for the planet or the global good. But what might be possible if we were to redefine success to prioritize collective well-being instead of personal gain? In today's episode, Nate sits down with Dutch historian and author Rutger Bregman to discuss the concept of moral ambition, which he defines as the desire to be one of the best, measured by different standards of success: not by big payouts or fancy honorifics, but by the ability to tackle the world's biggest problems. Bregman highlights the importance of entrepreneurs in driving social change and the necessity of cultural shifts to foster a more altruistic society, as well as the challenges faced in pursuing these ideals. What possibilities might arise if we combined the idealism of an activist with the ambition of an entrepreneur? How can we apply the principles of entrepreneurship to better address global challenges? And how could a radical redefinition of success motivate the world's top talent to make major contributions to our most pressing issues, leaving a legacy that actually makes a difference? (Conversation recorded on July 8th, 2025) About Rutger Bregman: Rutger Bregman is a Dutch historian and author. Initially considering a career as an academic historian, Rutger instead ventured into journalism. He began his career at the Dutch newspaper De Volkskrant before moving to the independent journalism platform De Correspondent, for which he wrote for ten years. His books Humankind: A Hopeful History (2020) and Utopia for Realists: And How We Can Get There (2017) were both Sunday Times and New York Times bestsellers and have been translated into 46 languages. In 2024, Rutger co-founded The School for Moral Ambition, a non-profit organization inspired by his latest book, Moral Ambition: Stop Wasting Your Talent and Start Making a Difference. The initiative helps people to take the step toward an impactful career. Show Notes and More Watch this video episode on YouTube Want to learn the broad overview of The Great Simplification in 30 minutes? Watch our Animated Movie. --- Support The Institute for the Study of Energy and Our Future Join our Substack newsletter Join our Hylo channel and connect with other listeners
Questions, suggestions, or feedback? Send us a message!Our guest this week is Rutger Bregman. Rutger is a Dutch historian and author. His books Humankind: A Hopeful History and Utopia for Realists: And How We Can Get There were both Sunday Times and New York Times Best Sellers and have been translated in 46 languages.The Guardian described him as 'the Dutch wunderkind of new ideas', while TED named him 'one of Europe's most prominent young thinkers'. His TED Talk, 'Poverty Isn't a Lack of Character; It's a Lack of Cash', was selected by TED curator Chris Anderson as one of the top ten talks of 2017.He studied History at Utrecht University and the University of California, Los Angeles (UCLA). Initially considering a career as an academic historian, Rutger instead ventured into journalism. He began his career at the Dutch newspaper De Volkskrant before moving to the independent journalism platform De Correspondent, for which he wrote for ten years.In 2024, Rutger co-founded The School for Moral Ambition, a non-profit organization inspired by his latest book, Moral Ambition. The initiative helps people to take steps toward an impactful career.We talk about:Not resting on ones laurelsIndividual versus societal responsibilityHow just being decent isn't enoughThe value of harsh feedbackWhen is the best time to make people morally ambitiousPragmatic AlliancesNoble Loosers aka Social Media ActivismEffective AltruismThe School of Moral AmbitionLet's get moral!Web: www.whereshallwemeet.xyzTwitter: @whrshallwemeetInstagram: @whrshallwemeet
In the second part of this episode, Leonard Burger returns to discuss the growing trend of side hustles and their unexpected benefits for marketers. Leonard shares how working on external projects, such as angel investing, has enriched his professional career, offering valuable perspectives that can be applied to his core role in product marketing. The episode also explores future trends in product marketing, including the impact of AI and how companies can foster creativity by giving employees more flexibility.Key points:Side hustles as a tool for career growth and creativity.The rise of AI and machine learning in product marketing.Encouraging a creative mindset by balancing day jobs with passion projects.How external perspectives can fuel innovation in the workplace.Get ready to explore how you can apply these future-focused ideas to your marketing strategies.About Leonard BurgerLeo is a product marketing specialist by day and fintech geek by night. Currently active in fintech marketing, his professional experience spans across multiple industries and countries. Besides marketing he also has a passion for startups, innovation and venture capital.Links Full show notes: Unicorny.co.uk LinkedIn: Leonard Burger | Dom Hawes Website: Leonard Burger bioSponsor: Selbey Anderson Other items referenced in this episode:Leda Glyptis PHDAndrew Davies: The Unicorny Marketing Show'Deeply sorry,' CrowdStrike boss apologises for global IT outage by Zoe Kleinman, BBC NewsUtopia for Realists: And How We Can Get There by Rutger BregmanProduct Marketing AllianceChapter summariesIntroduction to part twoDom welcomes listeners back for part two of the discussion with Leonard Burger, introducing product marketing's relevance today and preparing for an exploration of its future.The rise of side hustlesDom and Leonard discuss the increasing popularity of side hustles among professionals, especially in the US, and how they can enhance career development.Leonard's personal experience with side hustlesLeonard shares...
In the second part of this episode, Leonard Burger returns to discuss the growing trend of side hustles and their unexpected benefits for marketers. Leonard shares how working on external projects, such as angel investing, has enriched his professional career, offering valuable perspectives that can be applied to his core role in product marketing. The episode also explores future trends in product marketing, including the impact of AI and how companies can foster creativity by giving employees more flexibility.Key points:Side hustles as a tool for career growth and creativity.The rise of AI and machine learning in product marketing.Encouraging a creative mindset by balancing day jobs with passion projects.How external perspectives can fuel innovation in the workplace.Get ready to explore how you can apply these future-focused ideas to your marketing strategies.About Leonard BurgerLeo is a product marketing specialist by day and fintech geek by night. Currently active in fintech marketing, his professional experience spans across multiple industries and countries. Besides marketing he also has a passion for startups, innovation and venture capital.Links Full show notes: Unicorny.co.uk LinkedIn: Leonard Burger | Dom Hawes Website: Leonard Burger bioSponsor: Selbey Anderson Other items referenced in this episode:Leda Glyptis PHDAndrew Davies: The Unicorny Marketing Show'Deeply sorry,' CrowdStrike boss apologises for global IT outage by Zoe Kleinman, BBC NewsUtopia for Realists: And How We Can Get There by Rutger BregmanProduct Marketing AllianceChapter summariesIntroduction to part twoDom welcomes listeners back for part two of the discussion with Leonard Burger, introducing product marketing's relevance today and preparing for an exploration of its future.The rise of side hustlesDom and Leonard discuss the increasing popularity of side hustles among professionals, especially in the US, and how they can enhance career development.Leonard's personal experience with side hustlesLeonard shares...
This week's episode features Rutger Bregman, historian and author of Utopia for Realists: And How We Can Get There. In conversation with Helen Lewis, associate editor of the New Statesman, he discusses subjects ranging from Universal Basic Income, the benefits of the four-day working week, climate change, and his solutions for saving capitalism - plus his recent speech at Davos calling for higher taxes for the rich, a video of which went viral. See acast.com/privacy for privacy and opt-out information.
Mark Leonard speaks with Josef Janning, Silvia Francescon, Piotr Buras and Manuel Lafont Rapnouil about the major rift between German Chancellor Angela Merkel and her interior minister over migrant policy. Bookshelf: L'Ordre du jour by Eric Vuillard, https://www.amazon.fr/Lordre-jour-Prix-Goncourt-2017/dp/2330078978 The Miracle Of Mindfulness by Thich Nhat Hanh https://www.amazon.co.uk/Miracle-Mindfulness-Classic-Meditation-Revered/dp/1846041066 Utopia for Realists: And How We Can Get There by Rutger Bregman https://www.bloomsbury.com/uk/utopia-for-realists-9781408890264/ The Mask it Wears by Pankaj Mishra https://www.lrb.co.uk/v40/n12/pankaj-mishra/the-mask-it-wears Picture credit: Angela Merkel mit Horst Seehofer by Harald Bischoff [CC BY-SA 3.0 (https://creativecommons.org/licenses/by-sa/3.0)], from Wikimedia Commons: https://commons.wikimedia.org/wiki/File:Angela_Merkel_mit_Horst_Seehofer_1597.jpg
This week’s episode is brought to you by Joshua Zerkel, Head of Global Community Asana and a Certified Pro Organizer. Joshua previously was Head of Community at Evernote and, before, worked as a productivity consultant, coaching his clients on how to use productivity tools. Make sure to check out our Sponsor for Series 2, Setapp. Setapp have an exciting array of Mac apps, all under one monthly subscription. Our sponsor for today’s podcast! Setapp. Setapp is a revolutionary new service allowing you a hub of more than 100 Mac apps all in one spot for one monthly fee! Download it today for Mac using this link: Get Setapp here (https://stpp.co/ttu418) Learn more about Setapp with this helpful YouTube review (https://youtu.be/US0ybmf36Bw), created by your host, Francesco D’Alessio. What does your day-to-day job and work look like? - Joshua works at Asana as Head of the Global Community, bringing people together in the spirit of being more of being more productive and learning from one another. What to you use to tally all of your most important tasks together? - Asana (https://asana.com) (iOS/Android/Web) Do you take notes across your day? If so, what tool do you use? - Evernote (https://bit.ly/2oMD3DP) (iOS/Android/Mac/Windows/Web) (For daily and meeting notes) What do you use when it comes to organizing your calendar? - Google Calendar (https://calendar.google.com) (iOS/Android/Web) What hardware do you use every day? (phone, laptop, pc) - iPhone 7 Plus (https://amzn.to/2rGLcdJ) - iPad Air (https://amzn.to/2Kbgh0I) - iPad Keyboard by Zagg (https://amzn.to/2G763fd) - MacBook Pro (https://amzn.to/2Kh6PbR) What are your 3 favorite apps/tools for work? (Eg. marketing, designing) - Noisli (https://www.noisli.com/) (Android/iOS/Web) - Spotify (http://spotify.com) (Android/iOS/Windows/Mac/Web) - Keynote (https://www.apple.com/keynote) (Mac) - Invision (https://www.invisionapp.com/) Outside of work, what three apps do you use love to use? - Pocket (https://getpocket.com/) (iOS/Android/Web) Do you get moments to pause in your day, if so, what do you do? - Joshua tries to find 15 minutes in the afternoon to step away from his computer, take a walk or a nap. What does your morning routine look like? - He packs his bag the night before, walk at the gym in the morning and listen to podcasts, then goes to work and, once at his desk, he reviews his schedule and tasks for the day. What book are you reading at the moment? - Utopia for Realists: And How We Can Get There (https://amzn.to/2rzEZA4) by Rutger Bregman Where can we find you and all of your wonderful things? - Asana - [here](http://asana.com - Twitter - @joshuazerkel (https://twitter.com/joshuazerkel) Thanks once again to Setapp. The sponsor for Series 2 of Tools They Use. Setapp is a game-changer when it comes to saving money and getting things done. All the most useful Mac apps, available under one monthly subscription. No one-off fees, no in-app charges, just one set fee for more than a hundred apps. Disclosure: These show notes contain affiliate links. If you purchase something through the link, I will earn a small commission at no extra charge to you. If you choose to use them, thank you for supporting the podcast! All opinions expressed are my own.
Rutger Bregman talks about his book "Utopia for Realists - And How We Can Get There". Recorded in Oslo at an event organized by the center-left think tank Agenda and the publisher Spartacus.
We were joined by visionary political thinker Rutger Bregman to discuss his groundbreaking work Utopia for Realists: And How We Can Get There. In association with Editions Seuil.