Podcast appearances and mentions of Susan M Weinschenk

[Design] Resenha do livro “100 things every designer needs to know about people”, de Susan M. Weinschenk. O texto escrito está nesse link. Essa doutora em psicologia e cientista comportamental, usou seu todo o seu conhecimento para ajudar designers a projetarem melhores produtos e, sabe o que mais? Eu penso que o livro é útil mesmo para quem não é designer.  Entender como as pessoas funcionam é útil para todo mundo. Então venha ouvir! Para comprar o livro na Amazon do Brasil em espanhol, é só clicar aqui. Se prefere a versão original em inglês (não tem em português), clique aqui. Lembrando que você pode ouvir todos os episódios, fazer comentários e comprar o livro nesse link: www.minhaestantecolorida.com

  หนังสือเล่มนี้รวบรวมเคล็ดลับจิตวิทยา 100 ข้อสำหรับการนำเสนอ ที่คัดสรรจากงานวิจัย บทความวิชาการ และประสบการณ์หลายสิบปี ของ Susan M. Weinschenk นักพูดและนักจิตวิทยาชื่อดัง เพื่อให้การนำเสนอของคุณน่าสนใจและมีพลังโน้มน้าวใจ ไม่ว่ากลุ่มผู้ฟังจะเป็นใครก็ตาม ตัวอย่างเช่น     - 60 วินาทีแรกคือตัวชี้ชะตาการนำเสนอของคุณ     -   ทำไมความประหม่าเล็ก ๆ น้อย ๆ ถึงเป็นเรื่องดี     -   จะเรียงหัวข้ออย่างไรให้นำเสนอแล้วคนสนใจฟังมากที่สุด     -   เสื้อผ้าที่คุณใส่กำลังบอกอะไรกับผู้ฟัง     -   ทำไมคุณถึงควรชักจูงให้ผู้ฟัง "ตอบผิด"      และอื่น ๆ อีกมากมาย ที่รอให้คุณมาร่วมหาค้นหาตนเอง พร้อมกันในเล่ม! - Se-ed -

   หนังสือ "100 เคล็ดลับจิตวิทยาสําหรับคนที่อยากออกแบบให้เข้าถึงใจคน" เล่มนี้ รวบรวมเคล็ดลับจิตวิทยา 100 ข้อสำหรับการออกแบบที่คัดสรรจากงานวิจัย บทความวิชาการ และประสบการณ์หลายสิบปี ของ "Susan M. Weinschenk" นักออกแบบชื่อดัง เพื่อสร้างผลงานให้โดนใจคน ไม่ว่าคุณจะกำลังออกแบบสินค้า เว็บไซต์ อุปกรณ์ทางการแพทย์ หรือสิ่งใดอยู่ก็ตาม คนที่ได้รับประโยชน์จากงานออกแบบชิ้นนั้นก็คือผู้ใช้งาน และประสบการณ์ที่ผู้ใช้งานจะได้สัมผัสก็ขึ้นอยู่กับสิ่งที่คุณรู้และไม่รู้เกี่ยวกับพวกเขา พวกเขาคิดอย่างไร ตัดสินใจอย่างไร สิ่งใดที่กระตุ้นให้พวกเขาคลิกซื้อ หรือทำในสิ่งที่คุณต้องการ คุณกำลังจะได้เรียนรู้เรื่องทั้งหมดเหล่านั้นจากหนังสือเล่มนี้     นอกจากนี้ คุณยังจะได้เรียนรู้ด้วยว่าสิ่งใดที่สามารถดึงดูดความสนใจของผู้ใช้งานได้ สิ่งใดที่พวกเขาทำผิดพลาดอยู่บ่อย ๆ และทำไมถึงเป็นเช่นนั้น รวมไปถึงอีกหลายเรื่องที่มีความสำคัญต่อการออกแบบของคุณ รับรองว่าหนังสือเล่มนี้จะทำให้คุณออกแบบได้ดีขึ้นอย่างแน่นอน! - Se-ed -

As the interview begins, Nick shares about his background, explaining that he is a psychologist by education and trade, and a computer scientist by life. Psychology came before his current work, and he came to UX through a chain of career events. Moving forward, Andy and Nick discuss the dichotomy between IT and digital marketing. Turning to agile, they consider its pitfalls and ways in which it may be fused with traditional waterfall methodologies to best meet customer needs. Nick then offers a rather controversial, but insightful and arguably correct, perspective: empathy is not a research method, as it is not always data-driven.  Through the conversation, Nick comments on the need to “educate up,” leadership roles, an agile mentality, creating transformational change, and more. Before the conversation ends, Nick offers thoughts on current demand for his work and provides advice to students.   Key Takeaways: 0:40 - IntroducingDr. Nick Fine his background 4:26 - IT versus digital thinking 7:04 - Ideas of a marketing mindset and an IT mindset 13:07 - The topic of organizations 17:22 - How leadership roles change in an agile space 18:04 - Nick argues what matters most is mentality 21:30 - Harmonization of agile with a more hierarchical element 23:06 - Agile's usein startups and wider enterprises 25:04 - Nick isn't sure “agile” is a fitting name 27:52 - Andy and Nick talk about creating transformational change 32:35 - The topic of empathy 37:50 - Demand for Nick's work and shifting package design ideas 41:38 - Personalization is the future 42:45 - Nick offers advice to students and closing thoughts Links: Learn more about https://www.linkedin.com/in/drnickfine/?originalSubdomain=uk (Dr. Nick Fine) and the resources he recommends from https://www.amazon.com/Susan-M.-Weinschenk/e/B002BM92ZO%3Fref=dbs_a_mng_rwt_scns_share (Dr. Susan Weinshenk). Learn more about https://www.linkedin.com/in/andrewlmurray/ (Andy Murray). Learn more about the “https://walton.uark.edu/customer-centric-leadership/podcast/podcast-home-test.php (It's a Customer's World)” podcast. Learn more about the https://www.uark.edu/ (University of Arkansas) and its https://walton.uark.edu/customer-centric-leadership/ (Customer Centered Leadership Initiative). Learn more about the University of Arkansas' business school, https://walton.uark.edu/ (Walton College).

Le 4 Nobili Verità sul SEO + il BONUS. In questo episodio troverai quello che nessuno online ha mai avuto il coraggio di dire sul posizionamento nei motori di ricerca… Perdonatemi…Esperti di tutto il Mondo!INSTAGRAM: @CercasiaiEMAIL: aaaicercasi @ gmail.comBLOG: silviamarcellini.comSPONSOR: myfoglio.comTWITTER: @AiCercasiDeep Blue vs Kasparov (1996)https://en.wikipedia.org/wiki/Deep_Blue_versus_Kasparov,_1996,_Game_1Susan M. Weinschenk https://www.amazon.com/Susan-M.-Weinschenk/e/B002BM92ZO?ref_=dbs_p_pbk_r00_abau_000000Neil Patelhttps://neilpatel.com/Yoast SEO Bloghttps://yoast.com/seo-blog/

I read a great book recently called 100 things every designer needs to know about people by Susan M. Weinschenk. In this episode, I explore some of these ideas and a bunch more to help you understand more about how your brain works!

Susan "The Brain Lady" Weinschenk guests the show after the CPHUX Book Club read her recognized book "100 Things Every Designer Needs to Know About People". She shares her creative process of writing books and recommends how to stay on top of new psychology research that can be used in design.   Thanks to Preely for sponsoring this episode. Thanks to Pavel Bavtra and Simon Dybdal for making this episode!

Come si fa a dare delle istruzioni che vengano comprese immediatamente e limitino i possibili errori nell'esecuzione di un compito? I principi del Design applicati a sportelli pubblici e liste della spesa.INSTAGRAM: CercasiaiEMAIL: aaaicercasi @ gmail.comBLOG: aaaicercasi.wordpress.comTWITTER: CercasiaiSPONSOR: myfoglio.com"101 cose che ogni designerdeve conoscere sulle persone" Susan M. Weinschenk, Ph.D.https://www.amazon.it/dp/887192648X/ref=cm_sw_em_r_mt_dp_U_RjYFEb4GJ9BVTDesign per dare istruzionihttps://aaaicercasi.wordpress.com/2020/03/17/design-per-dare-istruzioni/

In this episode, co-hosts Imran Hussain and Suleman Shahid talk with Ali Murtaza about why he became a designer, his design educational experiences in Pakistan and the US, agritech, his current role at Ricult and more. Don’t forget to check out the behind-the-scenes segment at the end of the podcast episode and the show notes below. --- TAGS ricult, mathematics, design, architecture, bad grades, nca, bnu, communication design, illustration, scad, industrial design, teaching, itu, makeistan, frog, ideo, dunning kruger effect, nightmare on elm street, nasa, etsy, smart design, agri-tech, pakistan, apple, motorola, icloud, me.com, mental models, lifestyles, bush, 9/11, fulbright scholarship --- ABOUT ALI MURTAZA Ali Murtaza is a designer and educator who specialises in industrial and interaction design. He is a Fulbright alumnus, and holds a BFA in Visual Communication, and MFA in Industrial Design from Savannah College of Art & Design (SCAD).  Ali has been working as a design consultant for around ten years, in which time he has worked with clients like Dolby Labs, Grid Impact, Coke USA, Working Class Studio, and Innovations for Poverty Alleviation Lab (IPAL). He has also been teaching at design and engineering schools since 2015, while being deeply involved in Pakistan’s burgeoning maker scene, as the program manager of Makeistan, Pakistan’s first academic makerspace.  Ali now works as the UX Design Lead at Ricult, an agri-tech startup that aims to empower smallholder farmers in the developing world to make more informed decisions.  Learn more about Ali at www.alimurtaza.net. --- ALI’S TOP 3 DESIGN BOOKS - The Design Of Everyday Things, by Don Norman  - Change By Design, by Tim Brown  - 100 Things Every Designer Needs To Know About People, by Susan M. Weinschenk --- LINKS ITU https://itu.edu.pk/ Dunning Kruger effect  https://www.verywellmind.com/an-overview-of-the-dunning-kruger-effect-4160740 Collaborative Learning Programme  https://www.scad.edu/about/industry-partnerships/executive-education FROG design  https://www.frogdesign.com/ SCAD https://www.scad.edu/ Ricult https://www.ricult.com/ --- ABOUT DESIGN BAITHAK Design Baithak is a community initiative to promote design, experience and usability in Pakistan. Our podcast features in-depth conversations with experts from different fields of design. Our guests candidly share their stories, insights, opinions and experiences. We also organize meetups across the country that enable people to connect with, and learn from, each other. We believe that by using a design thinking and human-centered design led approach people can create better products, services and customer experiences. You can learn more about Design Baithak on Twitter and Instagram. twitter.com/designbaithak  www.instagram.com/designbaithak  --- ABOUT THE ORGANIZERS Design Baithak is organized and curated by Imran Hussain, Managing Partner at Cordoba, and Suleman Shahid, Assistant Professor at the Lahore University of Management Sciences (LUMS) and Partner at Cordoba. Imran Hussain https://twitter.com https://cordobastudio.io Dr. Suleman Shahid https://www.facebook.com/sulemans https://www.instagram.com/sulemans/

Libros: “Neuro Web Design” por Susan M. Weinschenk “Human Media” por Isra García “Yes we did” por Rahaf Harfoush “microMARKETING” por Greg Verdino “El Sorprendedor” por Sergio Fernández y Rubén Chacón “Neuroeconomía” por Pedro Bermejo “Team Genius” por Rick Karlgaard y Michael s. Malone “Predictive Analytics” por Eric Siegel “Crowdlending” por Jorge Segura “SEO, las claves esenciales” por Aleyda Solis “Storytelling with data” por Cole Nussbaumer “The Dhandho Investor” por Mohnish Pabrai “Building Dragons” por Daniel Newman “Quien tiene una marca tiene un tesoro” por Agustín Medina “Knowmads” por Raquel Roca “The Virgin Way” por Richard Branson