TARS Conversations

Jerome Van der Linden and his team at the Bot Implementation Institute are helping large CPG businesses learn more about their customers by administering customer interviews through chatbots. He spoke with us about how chatbots are changing the way businesses learn about their customers and operationalize insights into efficiency.

What does it take to run a successful SaaS startup? Lots of funding? A high valuation? That's what most people think, but it doesn't necessarily have to be the case. Since 2017, TARS has been part of the Upekkha Catalyst Accelerator, a startup accelerator at the forefront of the ValueSaaS movement, which aims to create capital-efficient SaaS startups that are not overly dependent on venture capital. As the accelerator gears up for its next cohort (which you can apply for here), we spoke with Prasanna Krishnamoorthy, a partner at the accelerator about his thoughts on the State of SaaS.

A few weeks back I spoke with Shane Mac, SVP of Marketing and Partnerships at Conversocial, and Shane introduced me to the idea of using "errors as intelligence." The basic logic goes something like this. Errors are basically your customers' way of telling you what services you should offer. Every time your chatbot fails to give them what they want, that's your bot telling you what you should include for the next customer. If you want to learn more awesome chatbot design tips like that one, listen to our interview with Shane above.

Jared Jaskot is an immigration attorney and co-founder of YoTengoBot, a conversational tech startup that helps law firms answer common recurring questions from potential clients and book more high-quality consultations. Chatbots help his clients automate 70% of customer conversations, increase conversion rate by 10x and most importantly deliver necessary legal services to more people.

We spoke with Jason Gilbert, Lead Conversational Designer at CoCoHub, about the design philosophy that he uses to build award-winning chatbots that actually engage users. If you're starting out with chatbots, and want to learn about how you can infuse your chatbot with more personality, then this episode is for you.

In this episode, we spoke to Mike McGreevy at ZoomOut Group, about how he is using chatbots to help small business owners to engage their customers online.

In this episode, we spoke to Preston from Javalogix, about how he helps small businesses leverage chatbots(and traditional digital marketing techniques) to capture more leads and grow their businesses.

In this episode, we spoke to Vivek Khandelwal from iZooto about how his team is helping marketers reduce their dependence on Big Tech through the power of owned audience marketing.

In this episode, we spoke with Bildad St. Louis, co-founded RecoveryIP Innovations to revolutionize the way healthcare providers deliver services to their patients.

In this episode, we spoke to Martyn Redstone, a recruitment expert, about how he’s using chatbots to simplify some of the recruitment processes and help companies grow their teams more efficiently.

In this episode, we spoke to Collin Rainey who worked with the Indiana State Government to revamp the way they communicate with small business owners in the state. In the process, he helped them save over $200,000!

In this episode, we spoke to Dessie Moonsamy, to find out how he has successfully made the transition from climbing the corporate ladder to running his own business, and how chatbots have helped him stand out in crowded digital marketing industry.

In this episode, we spoke to Levi Worts to get an insight into the sort of value that the Montana DMV and its citizens are getting out of their TARS chatbots.