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In Edible-Alpha® podcast #110, Brad chats with Sara Parthasarathy, co-founder of FillMyRecipe, which makes Indian spice kits, spice blends and sauces under the Flavor Temptations brand. She and husband Partha Sabniviss launched the business 10 years ago to share their joyful, vibrant Indian culture with Americans and make it easy to cook authentic Indian cuisine. Both IT professionals, Sara and Partha moved to the U.S. in the late 1990s and settled in Madison, Wisconsin. When their son went off to college, he wanted to cook Indian food but struggled to replicate his mom's dishes, which Sara had learned from her mother. She set him up with recipes, sachets of premeasured spices, and step-by-step instructions—and it worked! Sara then realized that many people were in the same boat as her son. Wanting to help them connect with Indian culture, create joy in the kitchen, and take pride in their culinary creations, she started preparing cooking kits for friends and family. This was just a hobby at first, but a new business was brewing. In 2012, Sara and Partha incorporated FillMyRecipe, rented commercial kitchen space, and built an Amazon store, planning to sell exclusively online. But when a 2013 writeup in the Milwaukee Journal Sentinel supercharged their business, local grocery stores started picking up their products, then branded Ethnic Spicery. Through mentorships and entrepreneurship workshops, Sara and Partha honed their strategy and rebranded as Flavor Temptations. In 2014, they met FFI founder Tera Johnson. “She took us under her wing and walked us step-by-step through packaging, merchandising, how to approach distributors and retailers, and how to scale,” Sara says. “She helped us approach a copacker in India, which made sense because that's where the spices come from.” With production now outsourced, Flavor Temptations expanded into 70 grocery stores throughout Wisconsin and Minnesota. They also branched into food service, not a channel they'd considered, but one that made a lot of sense. Soon they got in with a Minneapolis school district, followed by some 50 school-district customers nationwide. During this period of explosive growth, Sara and Partha participated in the FaB Cap Accelerator (now the FFI Fellows Program). Brad remembers them traveling constantly to do demos, wearing many hats, and spreading themselves thin. Then COVID-19 happened, shuttering schools, suspending retail food service, and sending grocery shoppers online. Fortunately, about six months prior, Flavor Temptations had begun shoring up their e-commerce strategy, taking a course from Amazon sales guru Mike Fenrici, featured in Edible-Alpha® podcast #84. They pivoted their focus to Amazon, stepped up innovation, and expanded their offerings. Sales skyrocketed, which, along with some grants and loans, kept the company afloat through 2020. Then in early 2021, with foodservice customers still not returning, Sara and Partha considered closing up shop. But then an Edible-Alpha® Scenario Planning course helped them look at their business objectively, refocus, and set goals for the future. They decided to shrink their retail footprint to just Madison, freeing them up to drill in on the other channels. Now into 2022, the food service business has picked up again, and Sara is sharing her expertise in Indian cooking at conferences.
(Aragon Live Podcast) – In this episode Jim Lundy, CEO of Aragon Research, Eric Hanson, Head Of Global Marketing at Fuze, and Chris Conry, CIO at Fuze, discuss security in the communications and collaboration market. Both IT and business users, as well as business leaders, are starting to look more closely at the issue of
Modern society: A curse? A blessing? Both? It’s definitely both. But why though? Join Jack, Mark, and Mikhail as they discuss war, peacecraft, and what early hominids lost while becoming modern humans besides a decent amount of body hair. Subscribe on iTunes or your favorite podcast app! Listen on Spotify! Listen on Google Play! Discuss […]
I have released a new hip-hop ministry and business eBook called Record Label, Music Ministry, or Both? It is designed for Holy-Hip Hop Artists who wrestle with making a decision to function as a music ministry (free services) or a music business (paid services). I teach these music ministers how to actually combine both by deciding from the beginning to either to function as a ministry first with a business element second or to function as a business first with a ministry element second. I explain that combining both will bring even greater glory to God, fulfillment to the artist as part of their calling, blessing to their family, financial support to the Body of Christ and impact on the hip-hop ministry, industry, and culture. If you are enjoying these podcasts, be sure to subscribe here and leave a comment at the bottom. Love you and Christ bless! Ricardo Butler aka ReAsOn DiSciPLe Leadership Developer, Teacher, and Founder of: - Ricardo Equips Artistic Leaders (R.E.A.L.) Website @ http://www.ricardoequips.com/home Blog @ http://www.ricardoequips.com/ Facebook @ https://www.facebook.com/RicardoEquipsLeaders Twitter @ http://twitter.com/RicardoEquips "Equipping Leaders to Impact the 4 Digital Cultures of Music, Marketplace, Ministry, and Media!" PS. If you have any questions, or if I can help you in any way, feel free to write me @ Ricardo@ricardoequips.com Also, please share these with your social circles and again subscribe and leave a comment!
Both IT and the business environment are changing fast! While the spotlight is on technology, what about the IT people who deliver the goods? Where is today’s workforce failing? Will traditional approaches to managing the skill, competency, and engagement of our IT workforce continue to be relevant, going forward? What changes in skills and/or competency do we need? Who are the stakeholders who need to come together to build an IT workforce for today and that will still be delivering tomorrow?
Right sizing IT staffing starts with a strategy roadmap for achieving business goals. Both IT and HR must identify and agree on the GAP between on-hand resources versus anticipated needs. Essentially there needs to be a plan and a process to maintain ideal staffing levels for business continuity, but how do you keep this on-going? Is that even possible?