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Apollo 13 never made it to the moon. It also brought all of humanity together, set a record for the farthest distance from Earth, and produced some of the greatest problem-solving under pressure the world has ever seen.Eric Hanson, CMO at Mitel, joins us to dig into what B2B marketers can steal from the Apollo 13 playbook - and the 2024 documentary that reframed the story entirely. We cover why the clearest mission you can give your team is your most powerful tool, how to break down silos between marketing, sales, and product, why starting with the business need beats starting with the technology every time, and how going contrary to the mainstream is still the fastest path to getting your market's attention.About our guest, Eric HansonEric Hanson is CMO at Mitel, a communications platform helping organizations enable high-value and critical use cases across a hybrid and on-premises world. He is not a typical CMO: he started his career as an inside seller, moved into enterprise sales, co-founded a visual effects studio in San Francisco that worked on major motion pictures and global brand campaigns - including the design bible for Avatar's future interface - before finding his way into B2B marketing leadership. He has held senior roles at companies including DocuSign and brings a rare mix of creative, commercial, and strategic instincts to every team he leads.What B2B Marketers Can Learn From Apollo 13When the mission is clear, the impossible becomes possible. Eric's central argument is that the best B2B marketing isn't really about marketing at all - it's about creating the conditions where people come together around a common cause and do things nobody thought possible. He connects it directly to Apollo 13: "It brought all of humanity together, even for a brief moment. And so often with the way you think about what happens in the workplace, so much of it is about whether you can create that sense of a common cause, that common mission. Because the highest performing organizations, it's when you have that shared vision, that clarity of your mission, that people really come together and the impossible kind of becomes possible." His practical version of this is what he calls the triple threat: treating marketing, sales, and product not as separate functions with a waterfall handoff, but as a single coordinated strategy. When the foxhole includes everyone, you move faster, you adapt better, and you find things nobody would have found alone.Start with the business need, not the technology. Eric has a sharp way of describing the most common mistake in B2B selling: show up and throw up. Lead with the technology, the architecture, the speeds and feeds - and lose the room before you ever got it. His counterpoint is a story about a sales engineer calling on a CIO for an F1 team. The engineer launched straight into the tech, and the CIO cut him off: "If you can tell me how to make the car go faster, I'm all ears." Eric's version of this in practice is to start with the market dynamics, the specific pressures facing your ideal customer - whether it's a hospital struggling with patient flow or a multinational navigating digital sovereignty - and then work backwards to the technology. "The market can't always connect the dots on what the art of the possible is," he says. "That's our job." The faster horses problem is a marketing problem as much as it's a product problem.Tell an old story in a new, more human way. Ian's biggest takeaway from the Apollo 13 documentary is the audacity of director Peter Middleton, who looked at one of the most famous stories in American history - already immortalized in an acclaimed Tom Hanks film - and decided to tell it again. Differently. Without talking-head interviews, leaning entirely into archival footage, centering the human stakes over the mission mechanics. The result is a documentary that feels immediate rather than retrospective, and that lands differently than the movie despite telling the same events. Ian's takeaway for B2B marketers: "Every story that you think has been told can be retold in a different way." Eric adds the business version of this: the fastest path to getting your market's attention is to go contrary to the mainstream. For Mitel, that meant spending two years pushing the concept of digital sovereignty when everyone else was selling cloud. "I wouldn't say we planted it," Eric says. "But we anticipated it. And now the market is saying: yeah, you're right."Make it work with what you have - then adapt. The most memorable problem-solving moment in Apollo 13 isn't the drama of the oxygen tank explosion. It's the engineers in Houston dumping a pile of plastic bags, duct tape, and mismatched filters on a table and being told to build an air scrubber before the crew runs out of oxygen. No extra supplies. No time to order parts. Just: here's what you have, figure it out. Eric connects this directly to the George Lucas documentary series Light and Magic - where ILM built motion-control cameras from scratch because they didn't exist yet, pulling in motorcycle mechanics and stop-motion photographers to solve a problem nobody had solved before. And then he connects both to B2B marketing: "You read and react to what's happening in the market, and you try to optimize for that. Whether you're talking about your website performance and the emergence of AEO and how SEO dropped off a cliff overnight - you don't sit there and admire the problem. You go figure out a creative way to work around it." The crew of Apollo 13 didn't get home because they had perfect conditions. They got home because they broke the problem into the next three steps, solved those, and then took on the next three."The highest performing organizations - it's when you have that shared vision, that clarity of your mission, that people really come together and the impossible kind of becomes possible. I think about that every day. How can I create that type of environment that actually breaks down silos and makes people think about not how they've always done things - but how do we solve this problem that seems insurmountable?"- Eric HansonTime Stamps[1:38] Meet Eric Hanson, CMO at Mitel[1:55] Why Apollo 13?[3:09] About Mitel and Eric's Eclectic Path to CMO[4:23] Meredith Explains the Documentary: Apollo 13: Survival[6:58] What the Documentary Gets Right That the Movie Couldn't[7:54] Was Apollo 13 a Failure? Redefining What Success Looks Like[8:39] When the Mission Is Clear, the Impossible Becomes Possible[9:20] Break It Into Bite-Sized Pieces - Focus on the Next Three Steps[10:12] The World Cup, Pochettino, and Why You Have to Dream Big to Get Close[26:28] Great Innovation Happens When a Compelling Event Forces New Thinking[13:01] Steve Kerr, the Golden State Warriors, and the Whole Being Greater Than Its Parts[14:22] If You're Not Failing, You're Not Trying - Bob Iger and Ride of a Lifetime[15:21] Light and Magic: Make It Work With What You Have[24:59] B2B Lesson #1: Tell an Old Story in a New, More Human Way[18:57] B2B Lesson #2: The Triple Threat - Marketing, Sales, and Product as One Strategy[20:07] Start With the Business Need, Not the Technology[20:53] Digital Sovereignty: Going Contrary to the Cloud-First Mainstream[23:07] Content Strategy: Connect the Dots for Your Audience[24:03] The F1 CIO Story: "If You Can Tell Me How to Make the Car Go Faster, I'm All Ears"[29:06] From Visual Effects to CMO: How Eric's Background Shaped His Marketing[32:38] Marketing as Persuasive Journalism - Make an Argument and Cause a Reaction[36:38] AI as a Calculator: Enabling Sellers to Move Faster and Think Bigger[40:27] Final Thoughts - It's Not the Strongest Who Survive, It's the Ones That AdaptLinksConnect with Eric on LinkedIn: https://www.linkedin.com/in/ericshanson/Learn more about Mitel: https://www.mitel.comWatch Apollo 13: Survival: https://www.netflix.comAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both nonfiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com.In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Head of Production). Remarkable was produced this week by Meredith Gooderham, edited by Jon Goldberg, and our theme song is "Solomon" by FALAK.Create something remarkable. Rise above the noise. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
You’re Full of Poppycock! Win cash! Don’t miss “Chip in and Win” weekday mornings with The Morning Scramble shortly after 8:20 a.m. to score $250 in cash! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the ... Read more
A new global survey of 2,000 IT leaders and employees by Mitel and Vanson Bourne reveals a striking disconnect – 93 percent of IT leaders consider communication tools critical to daily operations, yet only 34 percent of workers say those tools are highly effective.In this video, UC Today's Christopher Carey sits down with Eric Hanson, CMO at Mitel, to unpack the findings of the State of Workforce Communication report – exploring why tool overload is driving shadow IT and shadow AI, why voice remains the most trusted channel in critical moments, and what organisations need to do to close the experience gap.
Producer Ben Is Training To Compete Against Joey Chestnut! Last week Dancin' Eric Hanson got a pop quiz from his toothbrush. And one of the questions was about how often he brushes his tongue…he doesn't brush his tongue. Do you? Time to head to a radio court of law for ‘Jury in a Hurry!' What ... Read more
Producer Ben Is Training To Compete Against Joey Chestnut! Last week Dancin' Eric Hanson got a pop quiz from his toothbrush. And one of the questions was about how often he brushes his tongue…he doesn't brush his tongue. Do you? Time to head to a radio court of law for ‘Jury in a Hurry!' What ... Read more
Seamus, You Old Sea Dog Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. Think back to when you were a kid and the movies that shaped who YOU are. What were those movies? ... Read more
Seamus, You Old Sea Dog Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. Think back to when you were a kid and the movies that shaped who YOU are. What were those movies? ... Read more
Only (Marmot) Fans Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. LAST CALL!! If you want to invite The Morning Scramble over to “Party on Your Patio,” go to kzia.com. Each Wednesday morning in the ... Read more
Only (Marmot) Fans Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. LAST CALL!! If you want to invite The Morning Scramble over to “Party on Your Patio,” go to kzia.com. Each Wednesday morning in the ... Read more
Where Is Producer ben Treasure Hunting This Weekend? Help guide Middle Amana Jones on his quest by telling Ben about your garage sale on the ‘Z Finds’ page at kzia.com Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from ... Read more
In this episode of Happy Vermont, host Erica Houskeeper explores the story of the common loon's recovery in Vermont. Inspired by a personal encounter with a loon call after her brother's passing on Sherman Reservoir, Erica meets experts Eric Hanson and Eloise Girard of the Vermont Center for Ecostudies to talk about the conservation successes and ongoing challenges facing these iconic birds. Tune in to hear about loons' unique calls, the threats they've overcome, and their presence on Vermont's lakes, ponds and and reservoirs. Visit Happy Vermont https://happyvermont.com Subscribe to Happy Vermont's newsletter https://mailchi.mp/happyvermont/subscribe-to-happy-vermont Support Happy Vermont on Patreon https://www.patreon.com/c/happyvermontpodcast/membership
You Probably Missed This From Mcdonalds! Clare is off, but Dancin’ Eric Hanson and Producer Ben are serving up some Morning Scramble Leftovers just for you. Enjoy some of our favorite moments from the recent past! Help guide Middle Amana Jones on his quest by telling Ben about your garage sale on the ‘Z Finds’ page at kzia.com ... Read more
You Probably Missed This From Mcdonalds! Clare is off, but Dancin’ Eric Hanson and Producer Ben are serving up some Morning Scramble Leftovers just for you. Enjoy some of our favorite moments from the recent past! Help guide Middle Amana Jones on his quest by telling Ben about your garage sale on the ‘Z Finds’ page at kzia.com ... Read more
Eric Needs To Find More Self Confidence! Help guide Middle Amana Jones on his quest by telling Ben about your garage sale on the ‘Z Finds’ page at kzia.com Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the ... Read more
Eric Needs To Find More Self Confidence! Help guide Middle Amana Jones on his quest by telling Ben about your garage sale on the ‘Z Finds’ page at kzia.com Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the ... Read more
One big question for North America travel is: how strong travel demand will be for the FIFA World Cup, which kicks off in just a few weeks. This year the matches are being played in cities throughout the U.S., Canada and Mexico, and at the beginning of the year expectations among destination marketing organizations and hotels was very high -- and then it seemed to taper off a bit. In this episode we’re talking with editor in chief Johanna Jainchill and Eric Hanson, the senior vice president and head of government relations at U.S.’ prime travel advocacy organization, the U.S. Travel Association, about some of the issues facing inbound U.S. travel. Among our subjects: The unique attributes of World Cup travel, the calls for travel boycotts, perception versus reality when it comes to U.S. travel and the importance of getting Brand USA back on its funding feet. This episode was recorded May 11and has been edited for length and clarity. Episode sponsor: This episode is sponsored by Tourism Cares https://www.tourismcares.org. Related reports: Cover story: The U.S. is playing on a global stage https://www.travelweekly.com/North-America-Travel/Playing-on-a-global-stage-World-Cup Hotel trade group says World Cup demand is below expectations https://www.travelweekly.com/Travel-News/Hotel-News/World-Cup-demand-is-below-expectations U.S. Travel Association condemns travel advisory issued for World Cup https://www.travelweekly.com/Travel-News/Government/US-Travel-condemns-travel-advisory-issued-for-World-Cup U.S. Travel Association: https://www.ustravel.orgSee omnystudio.com/listener for privacy information.
Why Am I being Punished!? The Morning Scramble is doing a little spring cleaning and we want your help! What do you love about the show? What needs to change? We’re putting together a Focus Group and if you’d like to participate, sign up at kzia.com Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out ... Read more
Why Am I being Punished!? The Morning Scramble is doing a little spring cleaning and we want your help! What do you love about the show? What needs to change? We’re putting together a Focus Group and if you’d like to participate, sign up at kzia.com Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out ... Read more
Clare Broke Her Families Trust! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. TONS of information passes through The Morning Scramble, and they keep it all. Sometimes it's important to clear out some of the information ... Read more
Clare Broke Her Families Trust! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. TONS of information passes through The Morning Scramble, and they keep it all. Sometimes it's important to clear out some of the information ... Read more
Did Clare Really Used To Strip On Stage? The Morning Scramble is dreaming BIG for this year's entry in the SaPaDaPaSo Parade on Tuesday, March 17th. Want to join the fun and perform with the Z102.9 Marching Band? Join the band by emailing scramble@kzia.com. Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape ... Read more
Did Clare Really Used To Strip On Stage? The Morning Scramble is dreaming BIG for this year's entry in the SaPaDaPaSo Parade on Tuesday, March 17th. Want to join the fun and perform with the Z102.9 Marching Band? Join the band by emailing scramble@kzia.com. Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape ... Read more
We Have A WHOPPER News Update! The Morning Scramble is dreaming BIG for this year's entry in the SaPaDaPaSo Parade on Tuesday, March 17th. Want to join in the fun and perform with the Z102.9 Marching Band? Join the band by emailing scramble@kzia.com. Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the ... Read more
We Have A WHOPPER News Update! The Morning Scramble is dreaming BIG for this year's entry in the SaPaDaPaSo Parade on Tuesday, March 17th. Want to join in the fun and perform with the Z102.9 Marching Band? Join the band by emailing scramble@kzia.com. Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the ... Read more
Tell The Detective Mommy Was With you ALL Night! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. TONS of information passes through The Morning Scramble, and they keep it all. Sometimes it's important to ... Read more
Tell The Detective Mommy Was With you ALL Night! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. TONS of information passes through The Morning Scramble, and they keep it all. Sometimes it's important to ... Read more
Did Clare Deserve The One Finger Wave?? This week's ‘Momtroversy' comes to us from Dancin' Eric Hanson. He walked into a Men's Restroom and met a grandmother who was helping her grandson. Moms, Dancin’ Eric has a question for you…are you comfortable potty training boys in the men's bathroom? ‘Survivor: Season 50’ has hidden idols ... Read more
Did Clare Deserve The One Finger Wave?? This week's ‘Momtroversy' comes to us from Dancin' Eric Hanson. He walked into a Men's Restroom and met a grandmother who was helping her grandson. Moms, Dancin’ Eric has a question for you…are you comfortable potty training boys in the men's bathroom? ‘Survivor: Season 50’ has hidden idols ... Read more
Tony Milan LIVE From Milan Italy! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Morning Scramble has exclusive access to the 2026 Olympic Winter Games in Milan, Italy with correspondent Tony ... Read more
Tony Milan LIVE From Milan Italy! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Morning Scramble has exclusive access to the 2026 Olympic Winter Games in Milan, Italy with correspondent Tony ... Read more
Lets Talk About urANUS!!! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. This week's ‘Jury in a Hurry' case – when you're running late do you clean the entire car off or ... Read more
A Very Special 50th Birthday Celebration! The Morning Scramble Movie Club is starting back up in 2026! Dancin' Eric Hanson gifted Clare and Producer Ben with some movie theatre gift cards for Christmas and the club needs to get together and plan a first movie to see in 2026. Solving family issues one case at ... Read more
Don’t Embarrass Yourself Eric!! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. Let’s take some spins on The Wheel of Useless Knowledge!
The Haunting of Eric Hanson Pickleball has exploded in popularity and isn’t slowing down anytime soon. It only makes sense that YouTube has a brand-new reality show all about Pickleball called “Pickleball Kingdom Paddle Battle” where contestants are competing. One of the contestants is from Cedar Rapids and The Morning Scramble will introduce you to ... Read more
You Can Now Potty Train Cows Using A Moo Loo! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Morning Scramble wants to send you to cheer on the Iowa Women's Basketball ... Read more
We Call Ourselves The Wiki Dudes! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Morning Scramble Santa Line has received some messages back from the North Pole! Tune in to hear some holiday ... Read more
We Call Ourselves The Wiki Dudes! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Morning Scramble Santa Line has received some messages back from the North Pole! Tune in to hear some holiday ... Read more
We Know How To Contact Santa! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Morning Scramble Santa Line has received some messages back from the North Pole! Tune in to hear ... Read more
We Know How To Contact Santa! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Morning Scramble Santa Line has received some messages back from the North Pole! Tune in to hear ... Read more
Never Gonna Give You Up! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Z102.9 Marching Band is ready to get you pumped up for the final home game of the season. It’s a busy ... Read more
Never Gonna Give You Up! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Z102.9 Marching Band is ready to get you pumped up for the final home game of the season. It’s a busy ... Read more
You Did WHAT On Your Work Computer!? Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Z102.9 Marching Band is ready to get you pumped up for some Hawkeye football this Saturday ... Read more
You Did WHAT On Your Work Computer!? Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Z102.9 Marching Band is ready to get you pumped up for some Hawkeye football this Saturday ... Read more
Sister Ghosts?! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. Jaidyn and Producer Ben have a new assignment for “The Z Files.” This week they're headed to The Black Rose Bookstore in West Branch. ... Read more
Just Dance! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Z102.9 Marching Band is ready to rock! This weekend and next are all about Halloween parties and the band is down ... Read more
Just Dance! Nobody knows ‘Nerd News' like Dancin’ Eric Hanson, so break out your pocket protector, tape the bridge of your glasses, and get ready for some geeky stories from the past week. The Z102.9 Marching Band is ready to rock! This weekend and next are all about Halloween parties and the band is down ... Read more
Did AI Start Taking Over The World This Week?? Stuck on a Halloween costume for this year? Don’t overthink it. Tune in to learn all about Dancin’ Eric Hanson’s Minimalist Costumes. Have your phone handy! The next call The Morning Scramble makes may be to you. It's The Morning Scramble Cash Call. Who will we call next? ... Read more
Did AI Start Taking Over The World This Week?? Stuck on a Halloween costume for this year? Don’t overthink it. Tune in to learn all about Dancin’ Eric Hanson’s Minimalist Costumes. Have your phone handy! The next call The Morning Scramble makes may be to you. It's The Morning Scramble Cash Call. Who will we call next? ... Read more
PLAN GOAL PLAN | Schedule, Mindful, Holistic Goal Setting, Focus, Working Moms
I am SO excited to share this episode with you because I got to sit down with the incredible Clare Duffy and Eric Hanson, the award-winning voices behind Iowa's beloved Morning Scramble! If you've ever wondered what it's like to wake up a whole community with laughter, heart, and a dash of chaos, you're in for a treat. We dive into everything: how Clare and Eric keep their show fresh and fun every single morning, the magic of teamwork (even at 5am!), and why a little bit of planning can actually fuel the best kind of spontaneity. You'll hear behind-the-scenes stories about on-air mishaps, creative brainstorming, and how they turn everyday moments into radio gold. Plus, we get real about leadership, self-growth, and the power of showing up for your audience (even when you haven't had your coffee yet). There's so much wisdom, laughter, and genuine connection in this conversation. I promise you'll walk away smiling and inspired. Links & resources: Tune in to The Morning Scramble: https://www.kzia.com/the-morning-scramble/ Plan Goal Plan Planners! Join Here Website: PlanGoalPlan.com LinkedIn: (I post most here!) www.linkedin.com/in/danielle-mcgeough-phd-
Every weekday morning, Clare Duffy and Eric Hanson step into the studio and start a conversation that feels like it could happen at any kitchen table in the area. Their show, The Morning Scramble on Z102.9, is built on instinct, timing, and a real connection to the people listening. North Liberty is the headquarters of local media, regional financial and national transportation companies and home to solar energy and tech startups, and entrepreneurs getting their big ideas off the ground. Get to know your new business community.