Podcasts about genius bars

On this episode, Jamie has to resort to extreme measures to get her smartphone fixed and then the Ugs pull some deep cuts from their childhood. Including Little House on the Prairie memories, pretending to be homeless, trying to make each other cry with sad songs and even a movie where Linda Blair saves horses. Welcome to our crazy, we hope you enjoy the show.

Hello everyone and welcome to another incredible episode of the Talk2Rami "Founder's Series" Podcast, where I interview movers and shakers, as to why they do what it is exactly they do! In today's episode, I had the pleasure of sitting down with Gwyn Dylan Krueger, the Senior Director of Customer Experience at Meetup Meetup is a global platform where people can connect with others and explore their interests. With nearly six years at Meetup under his belt, Gwyn has been instrumental in elevating the customer voice and using data insights and customer anecdotes to influence product and design decisions. Prior to Meetup, Gwyn worked in customer care at Apple Retail and helped support some of the busiest Genius Bars in the world, giving him the skills and experience to lead Meetup's efforts in creating a scalable and streamlined approach to support their large member base. Check out Meetup.com Get in touch with Gwyn: Discord: https://discord.com/invite/8WBqMwhCyH LinkedIn: https://www.linkedin.com/in/gbk12/ Instagram: https://www.instagram.com/spikechipmunk/

In this episode of The Remarkable Project Jay speaks with Gwyn Krueger, Senior Director of Customer Experience at social gathering platform, Meetup, about why 9/11 was the seed from which Meetup.com grew, how having options around showing up contributes to sustained engagement, and the importance of understanding the psychology of getting together in delivering valuable community experiences. For nearly six years, Gwyn Dylan Krueger has been a uniquely qualified leader at Meetup, a global online destination where people head to meet, make friends, find support, grow businesses, and explore interests. The network has been helping facilitate events for 20 years, with thousands now happening each and every day.Having started in the Community Support Team, Gwyn is now the Senior Director of Customer Experience. The role sees him showing teams they're capable of uncovering data insights and capturing customer anecdotes that can favourably influence product and design decisions, as well as delighting users.  Working with them to create content and programming that helps Meetup Organizers unlock the value of their growing communities, Gwyn has been instrumental in elevating the customer voice within product releases and marketing efforts via these teams.His career history is testament to his loyalty and commitment to improved connection. Highlights prior to Meetup include years in customer care with Apple Retail, supporting the busiest Genius Bars in the world, an experience which has enabled Gwyn to lead Meetup's creation of a scaled and streamlined operational approach to support their vast member base.Remarkable TakeawaysWhy 9/11 was the seed from which Meetup.com grew.How having options around showing up contributes to sustained engagement.The importance of understanding the psychology of getting together in delivering valuable community experiences.Connect with GwynFind Gwyn on LinkedinExperience Meetup and how see it's celebrating 20 years of real connections via their website

Today, we talk retail in the time of COVID-19: No next-gen consoles in stores, no Genius Bars in England, and a huge emphasis on Black Friday. Plus - Privacy labels are headed to the App Store. We'll look at those. Or will we? 

Guest: Mark Truong, Audiology Student and Host of the Hear Me Out Podcast Topic: Hearing Aid Genius Bars Mark joins Dave to share some of his key learnings from the first year of starting his podcast. Mark is a first year student of audiology in Melbourne, Australia, and has taken the initiative to start his own podcast, where he interviews all types of hearing care leaders and experts about a wide variety of audiology-specific topics. Much of the conversation centers around how hearing care providers are well positioned to thrive in the impending OTC era by differentiating the patient experience they provide through exceptional service. Mark says that one of the biggest takeaways he's had from his guests is that the patient/customer is becoming much more savvy and well-informed, and therefore, providers need to go above and beyond during the patient experience as great experiences can lead to positive online & offline feedback (positive reviews, great word of mouth marketing). On the flip side, a poor experience can lead to brand damage. There's a lot to learn from companies like Apple, who have created an exceptional experience of purchasing Apple products through its stores and the genius bar. Mark and Dave believe that practices could implement something that resembles a hearing aid and hearable genius bar, where the provider is the expert on all of the various technology and plays the role of match-maker, matching the patient to the best piece of technology that suits their needs. Therefore, it's not just being an expert on the science and fitting of the device, but also the technology and the various things that these new devices are capable of. --- Send in a voice message: https://anchor.fm/futureear/message

It takes courage to innovate, to go against the tide of conventional thinking. But when we fail, it can feel nearly impossible to pivot gracefully from our mistakes, let alone face them with an open spirit and a can-fix attitude. Ron Johnson. CEO of Enjoy, knows the thrill that comes from innovation and also knows the pain of trying to innovate in a space that is unwilling to change. Ron’s career took off as the brains behind a refresh at Target that transformed the retailer’s whole brand. After that achievement, he joined Apple, and in an environment known for innovation, Ron thrived as he developed the highly successful Apple Stores and Genius Bars. With a reputation for bringing life to brands, Ron was brought on by J.C. Penney to revive the 100 old year retailer brand, but would find that his typical scenario of being a successful changemaker would be challenged and ultimately blocked completely. Ron walks us through how his successes informed him, and how his “failures” brought personal growth.  He and John reflect on how the “pool of tears” that come from difficult times can either “drown us” or “refresh” us and that it is important that we make a choice to push forward in the aftermath of adversity.  Links, Products and Resources Mentioned:   Ron Johnson LinkedIn Designer Michael Graves Target Apple Stores Remembering Steve Jobs J C Penney Enjoy Bible Study Fellowship   Interview Quotes: “Every human being was made to flourish, every human being was made to create, every human being was made to grow.”  – John Ortberg   “If you focus on getting a little better, pretty soon you'll be really good at something.”  – Ron Johnson   “Steve Jobs was a visionary, but he used to say, ‘The most important thing in my vision is to take that first step, and let the first step inform the next.’ Steve focused on one thing at a time, and if he did that well enough, he earned the right to do another. It's a really great mindset to life because you never get ahead of yourself.”   – Ron Johnson   “One of the hardest things in life is to think through what you're trying to accomplish, and get it down into such a clear expression of words that everyone understands. And if your mission is clear, it's easy for you to step up to new ideas. But mostly in the world we live in, there's no clear direction. And so, everyone's got different opinions. So you’ve got to get that mission right, and then everything falls in place.”   – Ron Johnson   “Brutal honesty may be the highest form of kindness, because most of us want to be in relationship, but what gets in the way is truth. It's really telling people how you feel. If you know how someone feels, you can learn and grow.”   – Ron Johnson   “When people walk in the Apple Store, they believe Apple and the employees care deeply about them, right? And it comes back to: we live our life in the relationship business. It's true with our family, it's true with our faith, it's true with our work.”   – Ron Johnson   “That's what I try to focus on through work, is really creating a culture of love that shows up through being kind to other people. When you're restoring a computer, you're being kind. When you're greeting someone, you're being kind. And when you listen to someone at work, you're being kind. When you mentor someone, you're being kind. Those are all acts of love.”   – Ron Johnson   “I had these tears, and I made a choice. They could nourish me or drown me, and I chose to make them nourish, right? And so, I let that water breathe a new freshness of life. And so, while Penney's was getting worse and worse, I was actually getting stronger and stronger inside.”   – Ron Johnson   “Life is not perfect. Nothing's perfect. There's no straight lines up. And so, you have to understand sometimes you're put in a difficult situation and all you can do is say, ‘What am I meant to learn through this?’ And that's what I focused during my last months at J.C. Penney.”   – Ron Johnson   “Embrace the disruption in your life. Life is hard, but we all have low points and high points. And in life, you make choices. “   – Ron Johnson   “I think if you bring your challenges to others, the natural response from human beings is to help, because we're made to love. We're made to help. We're made to be in relationship. And so, when you're struggling, it's probably because you're fighting a battle on your own, and I'd find a way to battle with someone else. Get someone to help.”   – Ron Johnson   “Everybody has their own pool of tears—you have them, and I have them, people who are remarkable leaders have them. People whose lives may look quite hidden, or even quite safe, have them. And those tears will either nourish me or drown me. And I will choose to have them nourish me. And what that means is I don't wish them away. I don't become embittered by them. I don't blame other people for them. I allow myself to experience them deeply. And then I ask, ‘What can I learn, and what person do I want to be in response to a situation that has challenged and taxed me beyond my own human capacity?’”  – John Ortberg ________________________    Connect with John Ortberg John Ortberg website Twitter Instagram Facebook

Boom. What's going on everyone, this is Steve Larsen. This is Sales Funnel Radio - and today we are going to talk about JCPenney.   I've spent the last four years learning from the most brilliant marketers today. And now I've left my nine-to-five to take the plunge and build my million dollar business.   The real question is, how will I do it without VC funding or debt, completely from scratch? This podcast is here to give you the answer.   Join me and follow along as I learn, apply and share marketing strategies to grow my online business using only today's best internet sales funnels.   My name is Steve Larsen, and welcome to Sales Funnel Radio.   What's up guys.   Okay, first off this is probably one of my favorite case studies ever that I've read. This is from a Harvard one that I read, and it's really, really fascinating stuff.   First of all, I would not consider myself a clothing connoisseur. But this is a very fascinating case study.   I am not gonna be able to say dates or even names correctly, it's the lesson though. I remember when I read this the first time, I was sitting in a very tiny room, listening to 400 words a minute, reading through and going through…   I was like, oh my gosh, this is a great lesson, right. And it completely applies to everything that's going on here. So here's the story…   The story goes that the guy who... You know when Apple first started making their Genius Bar in the Apple Stores, right.   There was a guy, right, that went through and he started thinking through this amazing Genius Bar and this amazing experience when you walk in and the design of it, the layout, the look of it, right.   When you walk into an Apple Store, you know you're in an Apple Store, right?   And, again, I can't remember his name, so if anyone remembers, awesome. I don't right now off the top of my head. But the guy, what he did is he went and created this Genius Bar and he created this awesome feel when you walk in there. It's very premium feel when you walk in.   The Apple Store was launched, right, very small, and then they started replicating, replicating just, and blast them all over the place when they got the base test correct, right. Well, they started thinking to themselves, so why don't I keep building this out and put this around other areas. Other department stores started seeing what Apple is doing. It's about this time JCPenney came along and said, Hey what's up guy, do you wanna leave Apple, come on over here and design our stores instead?   And so he left designing these Apple Stores, with the Genius Bars and that premium feel when you walk in, he left doing that and what he did instead was he came and he started doing designing and doing very similar for JCPenney.   He moved into the JCPenney and he gutted tons and tons of stuff inside of there. Gutted it.   He got rid of this and that - the normal shirt racks and the rings, things like that. I mean he got rid of, it literally looked like an Apple Store but with JCPenney clothing inside of it:   #1: He completely redesigned the entire feel   #2: He got rid of mailers   He started saying things like, “Hey look, people know that we mark this up and then when they come in with a coupon they're actually buying it at the normal price it was anyways. Well instead, we know that customers are smart. We know the customers are smart. Why don't we just not do that? And instead of, right, let's say they get a shirt in, and it's 40 bucks they mark it up to, I don't know, 60, 70 dollars and then send out a coupon that brings it back down to 40 bucks, right.” That's like the classic Kohl's model; that's why there's always a deal going on, always clearance right now - there's always this going on. That's how they run all those department stores.   So instead of sending mailers - they didn't send anything. He started telling the customers, and his message to the market was, “Look, customers, we know, you know what's going on. We know that you know that these mailers we send out are not really an extra 50% off, or 40% off or 30% off.”   What, oh my gosh! Right.   All they did was they marked it up like crazy - so then it seems like this huge discount.   It's kinda like, my favorite thing, I went and I just grabbed a quick pair of like, swim shorts at Kohl's the other day and they're like, “You saved $97!” when I go and check out.   They don't tell you how much you spent, they tell you how much you saved.   That's very clever and I'm starting to do that in some of my sales funnels; right on the thank you page, “You saved blank, blank, blank” - instead of you spent this much.   Like you still say that, but the message is, “You saved this, this, this.” And I was looking at them kinda funny. I'm like “I bought a pair of socks and a shirt, you're telling me I saved $147 today?” And I always kinda look at them and smile, and they know and they're like, “Thank you. Congratulations.” But it's the psychology behind what they're doing, right?   Anyways, so this guy said, “Hey we're not gonna do that, we're not gonna send out these mailers.” Instead, if a shirt is $20 we're not gonna say it's $19.97 - we’ll just say it's 20 bucks.  We're not gonna mark it up and then give you a coupon. We know you're a smart customer.   A very interesting thing happened…   Their stock price dropped, it like, I think it was uh, like a full fourth. I mean they lost so much value - it may even have been more that. It dropped a gigantic level in a matter of two months - I mean really really fast.   All their foot traffic stopped in the stores, no one showed up anymore… There was no reason to show up, right?   Eventually, they ended up getting rid of the apple guy, getting back their old model. And then suddenly, you know, it's no longer that tight. JCPenney lived and moved on.   What's the lesson there? Guys, even if people know…   Okay, we do this thing when we do webinars called the stack. The stack in the webinar is beautiful, it's amazing, it's brilliant, it’s incredible. The stack is a way to structure your offers and then present the offers.   However, it can feel a little bit weird to the person who's doing it, right? Cause you're like, “First, you get this…” This is totally like an infomercial. This is why they do it, this is called the stack. It's inside an infomercial, right?   First, you're gonna get this, and that's valued at this price, but wait, if you act now I'm gonna give you two for the price of one. But wait, if you act now we're actually gonna give you a third for absolutely free, but wait, if you act now we'll give you this, and this, and this, and this, and this - that's a total value of blank   And they stack this value up and then do a massive price drop. People know what they're doing, right? You know what they're doing, right?   Go open up your mailbox next time the mail comes in, I guarantee there's some kind of mailer in there. And you know what people are doing, right? But buyers love the game!   It doesn't mean you don't play the game just because like, “Oh they're gonna know what I'm doing.”  Great, good, then they know that you're asking for their money soon, right?   It's pretty common, especially for a funnel builder, to be like, “Well, I don't know if I want to put like the whole like price slash thing. I don't know if I wanna put like a countdown clock, I don't know if I wanna put like.... You know, all these little scarcity urgency things..”   All these little scarcity urgency things we used to get someone to push over the edge, they're there for a reason! Don't feel awkward about it. Don't feel weird about it. People want an excuse to act now.   The coupon mailers that go out - that’s a reason for people to get off of their butt and buy now.   Could they buy the same shirt probably the next day for the same amount of money? Yes. But the mailer is the lever that you have, right?   It's the ad. It's the scarcity and urgency, specifically that gets them to get off of their butt and take action immediately rather than wait.   If they wanna buy, give them a reason to now.   That's why I love this case study so much. JCPenney literally took away the deal. It took away the endorphin rush that I'm going to get knowing that I saved $147 today on socks from Kohls.   I did not save $140, I spent $20. But it's the way that you say it that makes it an offer. And you can do that with your copy, not just what you're selling. You can do that with your scarcity and your urgency.   This is a huge lesson. Let people play the game. Buying is a game.   What's funny is, if you look at the sales process psychology from beginning to end, there's a game that gets played inside of there.   There's an endorphin rush that happens that people get to feel when they purchase. It's an actual endorphin rush. They want to feel it. Let them feel it.   When you take away the deal, they don't feel it. And even though they've got the same product, they are less satisfied with it. Does that make sense?   You can give the exact same product away and not play some of these games… Not play some of these scarcity and urgency moves. Not give them a reason to act now. And you will literally kill the fun of them purchasing. They know. They're still buying, they're still responsible purchasers (most of the time, right?)   What you want to do is find ways to get - so that's my challenge, that's literally the entire point of this entire episode....   This might be a little bit short. But that's the whole point of the episode, okay? Figure out what it is people want to purchase.   There's this weird thing that happens, guys…   Anything that I sell, the 80/20 rule always applies. 20 percent of my people are going to run forward after they purchase. Which is true for any product.   When I was doing Two Comma Club coaching for Clickfunnels, a year ago, I still am, but a year ago I started looking at the numbers.   There were several hundred people who were inside the course, and when I looked at how many people were actually active, it was literally 20 percent.   The other people who were in the course would still get what they needed, the 20% were just the hardcore people who stuck. You know, the hardcore believers that were with me like crazy. They're the true believers. They were about 20 percent.   It's the exact same rule when you're actually selling this stuff. If you think through the actual buyer psychology; they want to feel the warm fuzzies of them purchasing.   I did an episode about this a little bit ago, about the pre-purchase. This is one of the easiest ways to have a pre-purchase. Don't take away the deal. Don't take away the warm fuzzies. Don't take away the fun of buying, right?   People want to purchase. When you show something cool, they already want to buy.  People want to buy. They want to buy things. There's a consumption instinct. (There’s a great book called the consuming instinct.)   We want to consume things. And that's not a bad thing. But sometimes you, the entrepreneur, get in the way with your own emotions of what you feel awkward over. Don't do that!   If something is proven to help you sell a product, then you stay the course and use it to sell the product - as long as it's ethical and moral. I think that goes without saying, but maybe it doesn't, so let me go ahead and just say it. As long as it's ethical and moral, okay?   So, figure out what those mechanisms are.   One of the easiest ways for you to go ahead and do that is to start looking at what other products your customers are buying to get the same solution.   Like if they wanna get money, and let's say they buy your product here and they buy someone else's and buy somebody else's and buy somebody else's.   Go look at not just like the funnel, but also what scarcity and urgency, what thrills of purchase thay have laced into their product.   There's a thrill of purchase. Give them the thrill of purchasing. That’s exactly what JCPenney lost when they brought that other guy in.   They're sending all these mailers out to all these women who wanted to buy, then they took away the thrill of purchase because they didn't save.   My mom's awesome, but she would spend tons of time clipping coupons. She would go gather coupons from all over the place.   She would end up getting money from the store and two carts of groceries for free. It's like crazy, right? Amazing. But mentality it’s very different... so to take away part the thrill of the savings…   It's kind of like when you go on a vacation, right? I said this a few episodes ago, the vacation itself has been shown to have the same amount of fun and excitement, as the expectation leading up to the vacation.   When you see a movie preview come out six months in advance and you put the time on the calendar. You get the babysitter set up, you're planning everything so that you go, that's the exact same thing.   It's the reason you open carts and close carts. It's the reason you do scarcity and urgency. It's the reason you have a countdown clock. It's the reason you do price slashes and price drops - little things like that.   Does the customer know what you're doing? 99 percent of the time, the answer is yes, but that does not mean you don't do it?   The customer wants to play the game. It is a courtship, it is a dance that they're playing with you.   And when you look at it that way, it is a lot of fun.   So anyways, that is the whole point of this episode… Keep the fun, keep the thrill of purchasing for your customers.   Make sure you've got these little things laced inside there, so they like to buy. Make it so it's easy for them to buy. Make it so it's fun.   One of the easiest ways, have success paths. Little cultural things.   We have a product we just launched called My Funnel Stache, as in a mustache. My Funnel Stache is ALL the top end funnels that I built while at Clickfunnels for Russell and his clients.   I rebuilt them in front of a live audience and you could buy them and use them. So like the top of the top, the freakin' awesome, okay? But with My Funnel Stache, I send out they're Clickfunnels sunglasses - one lens is red, one lens is blue - they're 3D glasses, but they look like the Clickfunnels colors.   Then I send you out a Clickfunnels mustache, it's not Clickfunnels, but it's a fake adhesive mustache. Why? Because it's fun. That's the only reason. It builds CULTure - it's the thrill of the purchase that we're lacing inside there.   We got another cool little few tools we've been using lately.   When somebody goes in and they buy from me, I'll just flip my phone open and send them a video real fast and say thank you to them personally with their name. “Hey, what's up, thanks so much,” and I'll crack stupid jokes. I don't care if they're stupid.   That's not the point. I'm keeping the thrill of the purchase laced inside of the buying process.   Don't be boring to buy from - don't be boring in general ;-) - but don't be boring in the actual order process.   Anyway, there's a lot of tiny little things we've been doing like that lately. It’s even laced inside of my copy:   “All right, if you don't get this now, are you ever going to be successful doing this stuff? Absolutely not!”   I'll say things like that just as a joke, and they know that. I’m lacing in my personality. I’m lacing in scarcity and urgency. The courtship of the purchasing experience is so important.   Don't take away the fuel from their sales. They already wanna buy from you - just give them reasons to do it now.   So that's what I've got for you guys today. Remember the JCPenney rule, and the time you go get your mail from your mailbox, and you're leafing through your crap and you're like, “that's junk, that's real, that's junk, that's real,” I guarantee you guys all do that - so do I. But I like to read them...   Every once in a while you get one of those coupons, and you're like, “Sweet. You know what, we should go do this.” What did they give you? Their numbers work at the discounted rate - they just marked it up most of the time to get you in.   They gave you a reason to act now - that's a close.   Coupons are a close. It's not even marketing anymore, we're in the sales, especially the close area. They're closing you, “Come on in,” let's get that foot traffic up and rocking.   So anyway, keep the thrill of the purchase going.   Hope you guys enjoyed this episode. If you guys liked it, please rate and review in iTunes and share it. I have a lot of fun making these for you guys.   If you guys want to check out My Funnel Stache, literally go to myfunnelstache.com and you can watch how I built that whole thing and the marketing behind it.   I built the funnel live in front of an audience, built the marketing itself, designed the funnel. Built the script live in front of the audience. The entire thing was really fun.   It includes the application funnels, webinar funnels, event funnels, e-com funnels, supplement funnels, B2B - all the top ones that are built out of Clickfunnels. These aren't your grandma's funnels - these are awesome funnels. That's my Funnel Stash.   I decided it would be cool if it was “stache,” so we got 500 fake mustaches right behind the camera right now, and we're shipping them out!   All right guys, thanks so much, and talk to you later. Bye.   Boom! Just try to tell me you didn't like that!   Hey, whoever controls content controls the game. Want to interview me or get interviewed yourself? Grab a time now at SteveJLarsen.com!

Our guest this week is Arion Paylo, the son of an artist and carpenter, Arion was initially drawn to the keyboard instead of the table saw. After 11 years at Apple he's gone from thinking about how Genius Bars work to how coffee bars work. At Blue Bottle Coffee, he strives to create cafes that foster memorable moments with delicious coffee.

Tii - iTem 0239 - Why is there a 5 on that invite   Links Mentioned in this Episode: Today's Sponser is Audible - audiblepodcast.com/todayiniphone Recommended Book - Paterno   Ready for iPhone 2012? Apple announces event next week - CNN.com Next-Generation iPhone Box Art Surfaces, Hints The New iPhone, Not iPhone 5 'iPhone 2012,' 'iPad mini' among 8 new Apple products coming before end of 2012 Apple warns Genius Bars of low iPhone 3GS stock First Video of an iPhone 2012 Booting Up Report claims next-gen iPhone to come with redesigned headphones The new Apple iPhone 2012 may face a ban on event launch day Chomp-powered App Store update may be coming with iOS 6 TOUCH TIME — Kickstarter iKid — Kickstarter FBI laptop containing Apple users' info hacked by AntiSec?  AntiSec Leaks 1 Million Apple Device IDs  Check If Your Apple Device Has Been Compromised by the AntiSec Instamail Photo for iOS offers unlimited photo attachments | TUAW Nokia's new PureView ad is amazing, too bad it's faked World’s first Voice over LTE launches in Korea Jury foreman in Apple v. Samsung Even Amazon Gets The Samsung Galaxy S II And The iPhone Confused Hall of Infamy: Sites that charge for reviews | AppyNation   Apps Mentioned in this Episode: Tii App Garageband PassSource.com Inspire! Personal Productivity Duez Pro Football Radio & Live Scores Sun and Moon Activator - Cydia Instacast Instamail Photo Pinnacle Studio Mixel Mail Shot Group Mail Bento