The Ultimate Practice Builder for New York Injury Lawyers

John speaks with Jorey about his innovative product that makes comprehending medical imaging possible without significant medical training. Specifically how attorneys can use this product to their advantage in the courtroom and beyond. 

John speaks with marketing guru Larry Bodine on how to attract people's attention and turn them into clients. Larry unveils many tips and tricks that every lawyer, or any business, should know when marketing their practice.  

John talks to Ralph Legnini of Dragon Search to identify the ways Dragon Search can help you use social media as a powerful marketing tool.

John talks to Alex Hambrcick on how to make the most of your on line website and turn internet traffic into clients.

John speaks with Chad Kerby and Kingsly Offer of Infusionsoft, a powerful marketing tool, and discuss the value that infusionsoft could bring to your firm.

John speaks with Stephen Fairly of the rainmaker institute and discuses ways to better yourself and your practice by setting goals and holding yourself accountable.

A law firm is a business and like any business it is prudent to meet cash flow demands. Today's guest is Mike Swanson, Chief Executive Officer of Advocate Capital. He provides guidance on the use of case expense funding with a third party. Mr. Swanson explains how exactly contingent-fee funding works, covering the bases from who provides it, what it costs, and how this funding can be used efficiently. Tune in and learn how cash flow benefits are not only an asset to your practice, but also to your clients.

A book is a severely underutilized lead generating tool in the legal field and is one of the last things a lawyer would think to use as a marketing device. Tune in as Adam Witty, the founder and CEO of Advantage Media Group, explains how becoming a published author is a drastic way to differentiate yourself from others in the field. Adam divulges how you can make the intimidating process of getting your idea from a thought in your head to a finalized bound book much easier. A book--a simple, yet highly effective tool--can help market and grow your practice. This is a podcast episode you can't afford to miss.

It doesn't matter if you are the best trial laywer in the world; if you don't prioritize marketing your practice you won't bring in the clients.  Having a system in place for marketing is paramount to your practice's success.  Listen in as David Ward, a lawyer from Southern California and expert on attorney marketing, gives firsthand advice on what works and what doesn't.  His expert advice on everything from books as a marketing device to referral based marketing is valuable to any attorney wishing to take the next step in marketing their practice.

"5 Reasons Not to Sue Your Doctor."  "Bunion Surgery Results In-Depth."  "What Does it Mean to be Board Certified?"  Injury victims want the answers to these types of questions.  Gerry Oginski explains the powerful impact that explaining questions like these through video can have on your practice.  Gerry is a practicing attorney focusing on medical malpractice and is the only trial lawyer in the country who helps lawyers market their practice by making video for the internet.  Gerry explains the Do's and Don'ts of video marketing, discusses the impact video can have on your practice and even divulges how video marketing has changed his practice.  If you are a lawyer who wants to add video to your marketing mix, and reap the powerful benefits, this is an interview you can't afford to miss.

One of the biggest mistakes lawyers make is underestimating the power of websites.  Those stale, brochure designed, scales and justice websites just aren't going to cut it!  We are fortunate to have Tom Foster—the nation's top webmaster for lawyers—on the call as he discloses a wealth of knowledge on how to do web marketing the right way.  Tom's marketing approach is unique in the sense that he educates and gives you full reign and control of your website.  Tune in and transform your website from a simple SEO hook to a client providing, money making resource.

This month's episode list includes Steve Shultz and gives insight into Steve's unique concept that can benefit any trial lawyer—workshop programs.  Steve, a former special education teacher and accomplished trial lawyer, holds monthly workshop programs for lawyers in the New York Capital District and Adirondack Region.  These workshops help and support lawyers outside of the court room and provide practice for trial lawyer skills and case development.  Subscribe and listen to why this hands-on approach in a workshop setting will help you polish your practice.

This episode we have a super guest, Brett Newman.  Brett is part of the Newman Settlement Group and a leading expert in structured settlement liens and subrogation and medical set aside trusts.  Brett is going to tell us listeners what exactly a medical set aside trust is and what type of people need a medical set aside trust.  Tune in as he digs deep into the subject matter and discloses his expert knowledge.

With Obamacare going into efect January 1st, 2014 it is imperative that those in the legal profession stay ahead of the game.  This episode's guest, Tim Denehy, gives some insight into the impact Obamacare will have on injury victims.  As the president of Advocacy Trust Solutions he has devoted 10 years exclusively to injury trust clients.  Tim will divulge what exactly the new beneftis under the Affordable Care Act are and whether or not current and future clients should continue a supplemental needs trust.  Make sure to tune in, subscribe, and leave a rating.

These days, complexity is the enemy.  Juries don't want to be there and need to be spoon fed information.  Listen in as our guest, Bill Westwood, a medical illustration expert explains how he can help take complex legal cases and simplify them through demonstrative drawings, exhibits or timelines.  Our guest's background in anatomy, pathology, and surgery coupled with over 30 years experience in the medical illustration field provide credence to the valuable service he offers.  

Facebook. Google+. Twitter. LinkedIn.  Lawyers know they need social media but they don't always know what to do with it.  Our guest, Joey Bridges, is an expert at helping small business owners generate sales from Facebook.  Listen in as this marketing guru gives all the ins and outs of social media and tells what works and what doesn't in a law practice.   In this second part of a two part episode, we learn how to find your ideal client amidst the multitudes of information on Facebook.  Let's face it, mass marketing is exciting, (but ultimately ineffective!) but too many lawyers focus their attention on it.  Joey's laser targeting marketing model efficiently advertises who matters most and packs real bang for the buck.  Tune in, and learn how to turn Facebook into a profit machine.

Facebook. Google+. Twitter. LinkedIn.  Lawyers know they need social media but they don't always know what to do with it.  Our guest, Joey Bridges, is an expert at helping small business owners generate sales from Facebook.  Listen in as this marketing guru gives all the ins and outs of social media and tells what works and what doesn't in a law practice.   In this fist part of a two part episode, Joey divulges his "business-to-business solution" and how lawyers can grow their practice utilizing social media and lawyer referrals.  He explains how an effective lead generation device makes marketing worth all its weight in dollars.  Social media is intimidating, but Joey knows how to make the social media approachable and reveal its true value.

We will update a descrpition shortly, please tune in.

Our guest, Richard James Strauch of Automated Business Results, LLC, offers insights about the most critical mistake made by lawyers in marketing and business development: the lack of follow up with new clients.  You're so busy working on your cases that you just don't have time to nurture and cultivate the new clients who reach out for your help (huge mistake!) and you lose the vast goldmine of new cases by failing to follow up with new clients. In my 21 years of practice, there is no question the lack of follow up with new clients and potential leads is the biggest mistake made by injury lawyers...but no one seems to do anything about it.  In this interview, Richard James Strauch offers some great solutions that promise to make your life a lot easier.