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In this episode of the Pixilated Podcast we speak with on Zerivitz, Co-Founder & Creative Director at UNION Craft BrewingA little more about Jon:Jon Zerivitz is an Experienced Creative Director with a demonstrated history of working in the food & beverages industry. Skilled in Art Direction, Customer Service, Creative Concept Design, Marketing, and Social Media Marketing. Strong entrepreneurship professional with a Bachelor's degree focused in English Language and Literature/Letters from Towson University. Jon ZerivitzLinkedIn - https://www.linkedin.com/in/jon-zerivitz-10a0b5140/Stay connected with us for more engaging content and updates by following us on social media: Instagram: @Pixilated Twitter: @Pixilated Facebook: @GetPixilated YouTube: @PixilatedPhotoBooth TikTok: @Pixilated LinkedIn: @Pixilated Looking to rent a photo booth for your next event? Head on over to www.Pixilated.com and use the Promo Code: PODCAST to save on your rental!
Jon Zerivitz is is a Co-founder and director of marketing at Union Craft Brewing, which features a relaxed taproom featuring craft beer & rotating food trucks plus free brewery tours.The Truth In This ArtThe Truth In This Art is a podcast interview series supporting vibrancy and development of Baltimore & beyond's arts and culture. Mentioned in this episode:Union Craft Brewery Photography by David Colwell To find more amazing stories from the artist and entrepreneurial scenes in & around Baltimore, check out my episode directory. Stay in TouchNewsletter sign-upSupport my podcastShareable link to episode ★ Support this podcast ★
This week on Beer Sessions Radio, Jimmy is taking center stage to highlight the "Curtain Up" initiative with the Happy Hour guys and a couple of special brewmasters. On the show is Dave Lopez from Gun Hill Brewing Company in the Bronx, NY; Jon Zerivitz from Union Craft Brewing in Baltimore, Maryland; Kris March from Slickfin Brewing in Fort Edward, NY; and Jimmy Ludwig and Mark Aldrich from The Happy Hour Guys. For the first half of the show, Jimmy, The Happy Hour Guys, and Dave catch up with Jon down in Baltimore. Jon highlights Baltimore’s rich art scene and all the support his Curtain Up beer has received from the Baltimore community. He also credits Covid-19 for helping him refocus and slow down a bit, reworking his brewing process and recipes so that everything is in great shape for an early March reopening. Jimmy and Mark speak candidly about how hard the past year has been for anyone in the live performance industry, and how the Curtain Up Initiative is adding any sort of stimulus they can to people’s lives. In the second half of the show, The Happy Hour Guys and Dave bring on Kris, who has a unique family connection to the Broadway scene. While he’s only a couple of years into owning his one-barrel brewery, Kris has been experimenting with fermentation since he concocted a “toilet wine” while serving in Afghanistan. Now much more established, Kris reveals some super exciting news to the gang and shouts out his upcoming new beer inspired by Girl Scout cookies.Photo Courtesy of Mark Aldrich.Heritage Radio Network is a listener supported nonprofit podcast network. Support Beer Sessions Radio by becoming a member!Beer Sessions Radio is Powered by Simplecast.
In this episode, Jon Zerivitz discusses turning their recent 8th Anniversary celebration into an online event that featured surprise celebrity guests, what went into creating their '8 Box', The Union Collective & how it benefits the local community, their Black Is Beautiful release, raising $10,420 for the Baltimore Restaurant Relief Fund with their Somebody To Lean On beer, who Zadie is & why 'Beer Unites'! [originally released 9/4/20] "Share A Pint" is a bi-weekly podcast & webcast hosted by Jerry Hulla and can be found at https://shareapintpodcast.com. Each episode features a different person associated with the craft beer industry, sharing their unique story. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
DC Beer's Richard and Adam sit down with Jon Zerivitz and Kevin Blodger of Union Craft Brewing in Baltimore, Maryland to discuss how their brewery has become a pillar of their neighborhood over the past eight years. Simple, Good Beer for Baltimore Jon, Kevin, and their business partner, Adam Benesch, founded Union Craft Brewing in 2011 with the vision of making good craft beer for the enjoyment of local Baltimore residents. It was the first new brewery built in Baltimore in 30 years. Kevin, the Director of Brewing Operations, brought a simple concept to Union Craft Brewing: make good quality beer that anyone can appreciate. Today, Union Craft Brewing offers a wide variety of beers, with Kevin encouraging his staff to experiment with new, innovative brews.Many Union Craft Brewing beers are creatively named after Baltimore-area landmarks. Some popular names include Blackwing (a tribute to local sports teams Ravens and Orioles--both black-winged birds) and Anthem (invoking Francis Scott Key's penning of The Star-Spangled Banner just outside of Fort McHenry in Baltimore). A New Home at the Union CollectiveJon, Kevin, and Adam wanted Union Craft Brewing to become a vibrant hub for the neighborhood. In 2018, they moved into an old industrial building and transformed it into the Union Collective, a business park that hosts a number of independent businesses, including Charmey ice cream shop, Earth Treks rock climbing, Baltimore Spirits Company, Vent Coffee Roasters, Well Crafted Kitchen, and the Wine Collective. They haven't stopped there. Union Craft Brewing now hosts a number of concerts and parties to bring the community together. The brewery boasts a massive taproom with a concert stage and plenty of room for large crowds. It has a capacity for 35,000 barrels (and they currently produce about 13,000 barrels per year).Union Craft Brewing is a family-friendly environment that allows anyone to enter until 6pm, when it then becomes a 21-and-older facility. Upcoming Beer Releases and Events Kevin has some new, exciting beers on tap for this winter. On November 1, he released the Cold Pro, which riffs off their summer seasonal wheat beer Old Pro by removing coriander and adding cranberries and a touch of cinnamon. He will also begin selling mini-kegs of Snowpants, a winter seasonal oatmeal stout, as part of the brewery's winter beer release event called The Cornucopia.Union Craft Brewing has a few other exciting events on the horizon. On November 16, it is hosting their sixth annual Oyfest in collaboration with The Local Oyster and True Chesapeake Oyster Co. And on January 19, it is celebrating “Zay Day,” the 100th birthday of Adam's grandfather who still works at the brewery--perhaps the oldest brewery worker in the world!You can find a full list of Union Craft Brewing's upcoming events in November here. Catch up on all the DC Beer Show episodes here, and subscribe to our weekly newsletter, the DC Beer Weekly Pour.
It took 136 episodes, but we finally got all three founder of Union on the same podcast. Chris met up with with Adam Benesch, Jon Zerivitz, and Kevin Blodger at the brewery to talk about what is going on at Union. We talked about Jon’s background, their seventh anniversary party that is taking place on July 27th, and the exciting things they have going on.
You loved Guinness in high school, right? Well, Jon Zerivitz did. Today, he’s Co-Founder & Creative Director of Union Craft Brewing, responsible for everything from creating the brand experience to writing the story for every Union beer from scratch. Blending great brand storytelling with fantastic graphic design, Jon has established an up-and-coming beer brand that already has a fanatical following.
Beer is the union of water, barley, hops and yeast. A brewery is the union of beer, its brewers and the community it serves. Beer Unites! is not just a tagline, its the underlying philosophy of everything we believe in as a business. Good beer brings good people together for good times—and good works. Situated along the Jones Falls river, in the historic Woodberry neighborhood of Baltimore, the Union Craft Brewery makes great beer and great company. With reverence for tradition and place, we brew beers that unite old and new ideas, the science and craft of brewing, and boldness and balance of flavor. Founded in the fall of 2011 by Kevin Blodger, Adam Benesch and Jon Zerivitz, brewing operations officially began in the spring of 2012 with the installation of a 20 barrel brewhouse and the initial launch of Duckpin Pale Ale.
On July 28, Jon Zerivitz, Adam Benesch, and Kevin Blodger, will celebrate six years of Union Craft Brewing in their new Union Collective Space on 41st Street in the Hampden neighborhood of Baltimore. While it’s exciting to see this well-deserved expansion come to life for Union Craft Brewing, this next chapter for them is about so much more than just the brewery itself. “When we initially realized that we were at capacity and needed to expand, we were just thinking about expansion,” fellow co-founder and director of marketing Jon Zerivitz reflected. “How do we solve this problem for Union? And when we went out into the city to look for a location, we still just couldn’t find anything that was gonna work for us.” So, Zerivitz, along with Blodger and Adam Benesch, the third Union co-founder and director of operations, went back to the drawing board with their search their homebase neighborhood Hampden in Baltimore. It was then they looked at a previously-dismissed, massive warehouse space located at 1700 W. 41st St. — once home to Sears — with fresh eyes. A new vision of Union’s future and the community’s started to take shape between them. They wondered what if, instead of simply expanding for themselves, they invited other local makers and manufacturers to share this space with them, to create a community hub? “The first reaction (in the community) was, ‘Whoa, this is a big step! How are we going to do this?’ ” Benesch said. “But then, I think once people understood what we really were trying to do here — and what it could all mean for all of us together — it clicked with a lot of people and realized what the potential could be.” Thus, the Union Collective, “a new home for Baltimore’s growing independent businesses,” was born. In addition to the Union Craft Brewing taproom, Earth Treks, a regional climbing and fitness gym, has also opened their doors. In future, other local businesses, such as Vent Coffee, The Creamery, Well Crafted Pizza and others, will call the Union Collective their home. There will be a larger grand opening to celebrate the full Union Collective later this year. At a time when the definition of success is completely different for craft brewers than it was even only five years ago, the story of the Union Collective presents a unique growth story for others to look to. It adds more dimension to the already proven narrative of how craft breweries revitalize towns and make a point to give back to their own communities. It also shows the potential of what could be.
Good beer brings good people together for good times and good works. This statement might be your own personal belief that has lingered in the back of your mind since college days or your first backyard BBQ, but it genuinely is the philosophy behind Union Craft Brewing. Founded in 2011 just outside of Baltimore Maryland, Adam Benesch, Kevin Blodger and Jon Zerivitz took the leap of faith to be entrepreneurs in the craft beer space. In a short amount of time they have gained a good foothold in the Delmarva region, they've almost tripled operations and they are now successfully distributing to restaurants, bars and liquor stores in keg and can form.We sit down to hear all the moving parts of how Union Craft Brewing got off the ground and even sneak in a couple random stories like what new collaborations Kevin is working on launching and how Adam enjoys working alongside his 98yr old grandfather...probably the oldest brewery employee in the world.For more information, go to www.UnionCraftBrewing.com and if you're interested in watching the video of our sit down, go to www.VicariouslyPodcast.com