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Entrepreneurship isn’t easy. That’s something that Jaime Schmidt, founder of Schmidt’s Naturals knows all too well. Jaime is a multi-passionate entrepreneur who after partnering her business with Unilever, went on to start another company and an investment fund to support other founders. Jaime bootstrapped her business for many years and in this episode, she shares the lessons she learned along the way, her biggest pain points and what kept her going. She talks about the importance to her of staying grounded and being aligned with what she does. She also gives us the inside scoop on her new book, Supermaker: Crafting Business on Your Own Terms. What’s in this episode: What it means for Jaime to craft a life she loves Why she decided to move and make a change How she continued to explore and search for her passion Her turning point where she realized her personal care products could be a big business How Jaime felt going through the process of taking her business to the next level The progression of her company growing through word of mouth Pain points she reached as she grew her business What kept her going as an entrepreneur Why she wanted to build her brand without taking on investors Her experience of getting approached by companies to sell Schmidt’s Naturals What made her decide to partner with another company Why she started her business, Supermaker The most common pain points she see’s female entrepreneurs going through How she stays grounded and aligned with her values Her non-negotiables for her daily life How she bases her decisions on what’s best for herself and her family Why she started an investment fund to help support other founders About Jaime:Jaime Schmidt is an entrepreneur and the founder of Schmidt’s Naturals, a brand of natural personal care products that she started in her kitchen in Portland, Oregon in 2010. Jaime is known for modernizing natural personal care products, including the customer-favorite deodorant, and bringing them to the mainstream market. Under her leadership, Schmidt’s grew into a household name lining the shelves of retailers including Target, Costco, Whole Foods, Walmart and CVS across 30 countries. In 2017, Schmidt’s partnered with CPG giant Unilever, with Jaime continuing as the brand’s founder and spokesperson. Today, Jaime is focusing her efforts on helping emerging entrepreneurs pursue their own dreams. In June 2019, Jaime launched Supermaker, an editorial-driven platform that celebrates diverse, independent brands and creators, and hosts conversations that empower progressive values in the workplace. She has also authored the book Supermaker: Crafting Business on Your Own Terms, releasing April 2020 in partnership with Chronicle Books. Additionally, Jaime is the co-founder of Color, an investment portfolio that supports diverse and underrepresented founders, and co-owner of local entrepreneurial collective Portland Made. She is regularly profiled in prominent business media including Inc., Entrepreneur, Forbes and Fast Company. Jaime is an inaugural member of the Inc. Founders Project and has also been recognized as 100 Most Intriguing Entrepreneurs (Goldman Sachs, 2017 & 2018), PNW Entrepreneur of the Year (Ernst & Young, 2017), Inc.’s Female Founders 100, and the Create & Cultivate 100. Connect With Jaime:Website | Instagram | Twitter Links:Supermaker Supermaker: Crafting Business on Your Own Terms by Jaime Schmidt Hope you’ve enjoyed this episode! Would love to hear from you. What is one thing you can do with the wisdom and guidance you’ve extracted from this episode to make a positive and lasting change in your own life? Connect with me on social media. You can find me @amytangerine on Instagram, YouTube, Facebook and pretty much anywhere. If you’re enjoying this podcast, please rate and review on iTunes, subscribe wherever you listen to podcasts and let your friends know about it too! The more we spread the creativity and happiness that comes from pursuing our passions, the better off our amazing community will be. Hope you feel uplifted, energized and inspired.
Seeing your band's name on a t-shirt for the first time is an exciting milestone, but how do you actually turn those tees into a viable revenue stream? For this episode, we partnered with Vortex Music Magazine to discuss tangible ways of selling merch (and even share a few of our favorite merch ideas). Hear from Kelley Roy (founder of ADX and Portland Made), Cheryl Bland (J-Fell Presents, Harefest), and Blake Hickman (founder of Good Cheer Records).
On December 6th 2017, Lean Portland interviewed Norman Bodek about his thoughts on Lean almost 40 years after he first founded Productivity Press in 1979. Hosted by Lean Portland and Portland Made at the Grovemade HQ. Introduced by Lean Portland founder Matt Horvat and moderated by Lean Consultant Kjell Van Zoen. EVENT SPONSORS Grovemade Portland Made Keaton Averman & Sven Shoultz of Rose City Digital Marketing PhotosbyKim IISE Portland Chapter Organizers Northwest West Coast Event Productions Business Performance Improvement vanZoen Consulting
Kelley is the founder and owner of ADX, founder of Portland Made, author, consultant, public speaker and teacher. Kelley is currently working with developers, school districts, private investors, city economic development agencies and communities around the globe to help them grow and sustain their local maker ecosystems.
One of the greatest challenges new freelancers face is that of securing those first few clients. What if there was a marketplace where you could advertise your expertise to professionals who are looking for someone with your skill set? John Connor is the Founder and CEO of HelpWith.co, a community where people connect and exchange skills via one-on-one learning sessions. The platform currently boasts 2,500-plus users offering 1,800 skills from advanced email marketing to craft beer brewing. Interested in the intersections of community, philosophy, and technology, John has been involved in projects like the Portland Made makers collective and the Chicago Free Skool. His passion for the startup community coupled with his own experience as a freelancer inspired him to create a space that would provide novices with access to clients and veterans with leads for advanced assignments. Listen in as John shares his best tips for creating a killer profile, acquiring endorsements, and avoiding disputes on the platform. Learn how to use your aptitude in the creative and/or professional skills space to add an additional revenue stream to your repertoire – by way of HelpWith! Key Takeaways The HelpWith onboarding process Sign up with Facebook or LinkedIn Add a bio List your skills Name of skill What you can teach in an hour What qualifies you as an expert The benefits of using the HelpWith platform Discoverability through SEO-optimization Opportunities for collaboration Simple payment process Reputation management via reviews, endorsements John’s tips for making your HelpWith profile stand out Compose a descriptive, clear value proposition Include variations on a singular skill (i.e.: Photoshop, flyer design, web design mockups) How to get hired for the first time on HelpWith Invite people you know to join the platform Ask them to vouge for you via an endorsement Endorsements translate directly into gigs How HelpWith picks up where online courses leave off Many get stuck or lose motivation to finish online courses HelpWith provides one-on-one resource to get you ‘over the hump’ Human interaction allows you to actualize new skills How HelpWith helps entrepreneurs adapt to new technologies Freelancers who maintain their knowledge base as digital platforms change are rewarded for staying on the cutting edge Business owners can tap into the power of an expert for quick answers John’s favorite simple trick to get inspired Choose three words you want to embody (i.e.: focused, present) Set a daily alarm on your phone as a reminder Realign yourself by asking, “Who do I want to be today?” Resources ‘Getting Started’ Blog Post Team Treehouse OpenSesame Udemy Coursera High-Performance Academy Connect with John Connor HelpWith.co