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Discover how Kate Wik, CMO of Las Vegas, drives bold innovation and storytelling to transform the city into a global destination brand. Episode TranscriptPlease note, this transcript may contain minor inconsistencies compared to the episode audio. Damian Fowler (00:00):I'm Damian Fowler.Ilyse Liffreing (00:01):And I'm Ilyse Liffreing.Damian Fowler (00:02):And welcome to this edition of The Big Impression.Ilyse Liffreing (00:09):Today we're joined by Kate Wik, chief Marketing Officer at the Las Vegas Convention and Visitors Authority. The team behind the city's newest brand campaign, which launched in September,Damian Fowler (00:20):Las Vegas, is known around the world for its energy, its entertainment, and its edge. But this ladies' campaign takes a closer look at what the city means today beyond the casinos and into its growing identity as a cultural and sports destination.Ilyse Liffreing (00:34):We'll talk with Kate about the ideas behind the campaign, how Vegas is connecting with new audiences, and what it takes to evolve one of the most recognizable brands in the world. Q,Damian Fowler (00:45):Frank Sinatra. It's okay. You have an unusual role in that you represent a city as an iconic one, but could you tell us about the role?Kate Wik (00:56):That's exactly right. So I work for the Las Vegas Convention and Visitors Authority. Nobody knows what that is or what that means. So really, I shorthand it and I say I am the CMO of four Las Vegas. Las Vegas is my product, which is very unique. It is a city, it's a destination. It's unbelievably dynamic. And what's so unique and thrilling for a CMO of Las Vegas is that our product is always changing, always evolving. If you think back, we were known as the gaming destination. We've evolved into, we're the number one hospitality destination in the US with more hotel rooms than any other destination. And we are the entertainment capital of the world. You've got the world's best artists coming and performing on stages across destination every single night. And we've worked really hard to evolve ourselves into the sports destination as well through a lot of recent things. So really the exciting thing for me in this role is no one day is ever the same. Our product is constantly iterating and evolving, and that is a marketer's dream come true.Damian Fowler (02:10):Just on that point about the evolution of the city and the perception of it, how fast has that happened in the last, say, five, 10 years?Kate Wik (02:20):Yeah, absolutely. Incredibly fast. And so today we are known as the sports and entertainment capital of the world, but less than 10 years ago, we did not have any sports teams. Yes, sports has kind of always been in our DNA. We'd host major boxing matches in the eighties, NFR we've had for decades. NBA, we hosted their in-season tournament, NBA Summer League, but really it was through infrastructure development that really led to the explosion of sports today. So what I mean by that is we had T-Mobile Arena, which was a joint venture between MGM resorts and a EG that enabled NHL to come to town with the Vegas Golden Knights in 20 17, 20 18, we purchased the WNBA team, which we renamed the Las Vegas ACEs. And so now we've got A-W-N-B-A team. And then in 2020, of course with Allegiant Stadium, we welcome the Raiders. And so now we've got the Las Vegas Raiders, and we are, so actually in four years, we went from having zero professional sports teams to having three, and we're actively working to bring our fourth to town, which is the major league baseball. We're welcoming the Las Vegas a,Damian Fowler (03:34):Not to mention Formula One.Kate Wik (03:36):Yes, exactly. And Formula One now an annual event on our calendar. So it's a lot. It's a lot. And it creates new reasons to come to Las Vegas for our visitors. And what we found through research actually, is that the sports traveler, number one, we know sports tourism has just exploded the sports traveler. Through our research, we found that it creates a new reason to come to Las Vegas for those that haven't been here before. It creates a reason to explore the destination, see it, consider it, and then ultimately come. And then most importantly, we find that they spend more money than the average leisure traveler. So it's a really rich new audience for Las Vegas. And F1 has definitely exploded that for us too.Ilyse Liffreing (04:24):Do you know by just how much more do they spend?Kate Wik (04:27):It's usually anywhere from 500 to 800 more per trip.Ilyse Liffreing (04:31):Wow, that's a lot. And the rest on gambling,Kate Wik (04:36):AnythingIlyse Liffreing (04:36):Extra? It'sKate Wik (04:37):Funny. Gambling hasn't been, revenue from gaming hasn't been the primary source of how consumers are spending their budget while they're in town. Hasn't been that for over a decade.Ilyse Liffreing (04:51):AndKate Wik (04:51):I think it speaks to the diversification of the experience in Las Vegas. And when I say we're the entertainment capital of the world, we absolutely are. People come here to see shows, to see comedians, to experience not just like a touring show, but unbelievable residencies where our property resorts will build these amazing theaters where Lady Gaga performs, Bruno Mars performs, Adele performs, they'll create these residencies, which is unlike nowhere else in the US or world.Damian Fowler (05:26):I mean, I've been aware of that. I mean, obviously it goes right back to the Rat Pack, but more recently, like Sting had a residency there. I've been aware, IKate Wik (05:34):Just saw Backstreet Boys at the Spear, which was probably mind blowing, which was mind blowing. That's a whole nother level to the entertainment experience where it's just completely immersive that has changed the game for live music.Damian Fowler (05:48):The perception of Vegas has changed or is changing, and maybe that teases up to talk a little bit now about the new brand campaign and why this is the right moment to do it.Kate Wik (06:00):Yeah, absolutely. So we just launched a new campaign September of this year, so just a couple of weeks ago really. And the intent behind it is this notion that there are so many different reasons to come to Vegas, but there are also so many different vacation options. What we wanted to do was break through the noise and make sure that people understood that Vegas is the ultimate destination regardless of the experience you're looking for. We have it all, the breadth and depth that exists within our destination iss, it's uncomparable to any other destination. So we needed to get out there and get that message out there in big form. And why now what we found was through a lack of big brand messaging over the summer, we actually took a hit with a lot of negative headlines. And so we needed to get in front of that. And I think one of the big takeaways for marketers out there is that if you're not actively talking about your brand day in and day out, you create room for others to create their own narrative. And so after we launched the campaign, it's been about a month in market, we've seen a lot of that negativity drop because now everybody's covering, oh, here's the new elements, here are the new promotions they're doing, here are the new experiences that you can find. So it's really about driving the narrative that you want for your brand.Ilyse Liffreing (07:29):Very cool. And could you tell us a little bit about the campaign itself, maybe the creative, and then what channels are you leaning into?Kate Wik (07:36):Yeah, absolutely. In looking at how we were going to develop the work around this new brand campaign, what we wanted first and foremost was to be really authentic about Las Vegas and be very unique to a message that only Las Vegas can deliver. And so we took inspiration from our iconic welcome to Fabulous Las Vegas sign. So it's the sign that exists literally on Las Vegas Boulevard as you drive into town. And that sign, it's 65 years old today, but it is more iconic. And the awareness on that is it puts it as one of the highest elements assets within our portfolio. So you think Las Vegas, you think of Bellagio, you think of Wynn, even Luxor or all these amazing resorts. When we show that sign, the amount of awareness of what that is and where it is and what it's for just exceeds every other asset that we have out there. So we took inspiration from that. We took the neon, the lights, the really, the notion of setting the example of fabulous Las Vegas. That's the experience that our visitors can come to expect when they come to Las Vegas. So it truly has been our brand promise for over 65 years. So that's the inspiration behind the campaign.Damian Fowler (08:57):Yeah, I can see that sign now.Ilyse Liffreing (08:59):Yes,Kate Wik (08:59):That's right.Ilyse Liffreing (09:00):Yeah, that's right. Do you have a sense of the audience that you're trying to reach and through, I guess, which channels are you trying to reach them?Kate Wik (09:10):Yeah, so we have a really diverse audience set, which is very unique for a marketer, which usually has a single product or they've got a very specific audience for that product. Vegas is really the 21 and older adult playground. And so if you look at just an average audience, it's like a 45-year-old split, 50 50 male, female, et cetera. But what we offer is an unbelievable unbeatable experience at every single price point. So we absolutely cater to that high-end luxury market, that luxury traveler, all the way down to the entry level budget conscious traveler. And so we've got products from a circus circus all the way up to a win Las Vegas. And so for us, our audience is very broad, but generally it's adult travelers, people that have traveled in the past year looking to travel again,Ilyse Liffreing (10:11):We just had Marriott on the podcast and we were talking about how more travelers now are singles and single people. And I would think that might be particularly true for Vegas. For some reason, people are coming for a new experience and to get away.Kate Wik (10:28):I think that's exactly right. Not necessarily single travelers, but the idea of it's a getaway, it's a new experience. What we find from our visitors is number one, it's really high repeat visitation because every time they come, they're finding something new. So we usually get at least 80% repeat visitation from our visitors and really high satisfaction rate, but it's that mindset of wanting to try something new. For sure. Yeah.Damian Fowler (10:56):One thing that just occurs to me as we are talking is how the awareness of Las Vegas has been so kind of embodied in so many movies and TV shows. I was just thinking, I watched the studio recently, the Seth RoganKate Wik (11:09):Show,Damian Fowler (11:09):Which I think that has a combination in Vegas whileKate Wik (11:12):I actually haven't seen it yet. So no spoilers on my list.Damian Fowler (11:16):I mean, I was thinking about Oceans 11, you can go back and back. I have to see it. But that is all kind of part of the kind of braided cultural iconography as it were of the city, I guess.Kate Wik (11:27):Yeah, I think movies represent, you almost have to think of it as a channel for marketing. It represents an amazing opportunity to penetrate culture, reach new audiences that you wouldn't normally get to talk to. And so we have a history of iconic movies. Actually this past summer, you might've seen it, but the F1 movie, that was a partnership that we did with them to make sure that they filmed in Las Vegas and the Las Vegas Grand Prix circuit. That was really important. But again, reaching new audiences, keeping us sort of at the pinnacle and sort of leading culture. Also really awesome to have Brad Pitt lead in that. I'm not going to lie. That was pretty awesome. But a ton of movies. And it's kind of interesting to think of it as almost like a marketing channel, not a traditionalIlyse Liffreing (12:17):One, but yes. Yeah, like free marketing too sometimes, because a lot of things are based in Vegas,Kate Wik (12:22):Right? On the marketing channel front, I know you had sort of asked about how do we launch the campaign, and it was very much an integrated multi-channel approach. We did everything from brand marketing, product marketing, I call it value, but it's really promotional as well as experiential. So of course, from a brand marketing point of view, TV or movies are wonderful, but there's also tv. And we launched the campaign actually with NFL kickoff, so September 4th. We know that when people tune into tv, they're tuning in really into an NFL game. That's where the most eyeballs are at any single time. So from a marketing point of view, it's great return on your investment there. So we launched with a 62nd ad on September 4th on kickoff, but really it was about making sure that this is not just a TV campaign, but it's a platform that reaches the consumer at every different touch point throughout their travel journey or through their daily life.(13:27):And so we maximized the viewership by making sure that, yes, we had a TV spot, but we partnered with the Raiders to actually take over the tunnel walk. And so when players arrive at the stadium, any stadium across the us, it's usually sort of this gray back of house space. And what we did was we installed neon all over the wall as the backdrop. And so it gave our players the sense of pride as they're walking in where they see this huge fabulous Las Vegas neon sign, and then they get a bit of a swagger. And then we partnered with GQ to cover sort of the fit that the players are wearing because that's a whole thing, this sort of new cultural moment where you've got the intersection of professional sports and these athletes in fashion. And so GQ wants to cover that. And so now the backdrop for all of this is the fabulous Las Vegas neon sign that we installed.(14:22):And so then CVS and ESPN want to cover it because they're like, oh, what's going on with the Vegas tunnel walk? And so every time Vegas shows up, we want to make sure that we're sort of breaking through the clutter. We're doing something very unique, bold and different, and whatever we do, it's sort of Vegas worthy. So I guess another channel is outdoor. We don't just buy outdoor. We worked with media partners to find these super high impact spectacular units that just command attention. So around the corner, in Times Square, we have this huge 3D board where you've got a 3D view of the iconic welcome to Las Vegas sign that rotates and dice come out, chips come out, an F1 race car comes out, right? It's a showstopper. And when you walk into Times Square, you see people taking pictures of advertising and that blows your mind.(15:21):And then on the other side of the country, we've got an actual neon installation on Sunset Boulevard. So we took, quite frankly, one of the ideas behind the campaign is let's take the neon and export it. Let's take our Neon National. And so we've got these big neon relics all across the us and so this one on Sunset Boulevard is spectacular. And then you walk across any of our resorts in Las Vegas and you see our Neon Signs Launch week. We took over all of our, well in our top 10 markets, we took over our digital outdoor boards and we had a roadblock for the whole week of launch. So just doing these big spectacular moments to capture the attention of our viewers. Wow,Damian Fowler (16:08):That's a lot that you're doing a tremendous amount, but on the other side of it, how are you kind of measuring and tracking all of these moments that you've created?Kate Wik (16:18):Yeah, I think measurement is incredibly important for any brand. We are actually consistently in market every single week with a research tracker, a brand health tracker. We've been doing it for decades. Making sure that we're keeping a finger on the pulse of our consumer is really important to us. So before we launched the campaign, obviously we tested it to see, number one, does it break through? Does it resonate? Does it deliver on the message of escape? Does it make people want to go to Las Vegas? It actually tested stronger than any other campaign that we've tested, and we test all of our campaigns. So that was pretty exciting. And then post-launch, again, we're in the market every single week. We found that we continue to uptick in terms of likability of the campaign, the campaign that makes you want to travel to Las Vegas. Those metrics are really important to us, intent to travel, and so it's continued to climb every single week since we've been in market. That's really strong. I think outside of traditional campaign testing, something that we consistently do is social listening, and so understanding what the current conversation is on social, I had mentioned this summer was a little bit rough. There was a lot of negativity out there for us. What we found was we had peaked in terms of negativity online in, gosh, in August. We launched Campaign in September, and that number has dramatically reduced, which is fantastic. It goes back to this point of you have to constantly be talking and driving your own narrative.(18:01):Otherwise if there's a void, others are going to fill it for you. That's was aIlyse Liffreing (18:05):Quick turnaround time too fromKate Wik (18:07):InIlyse Liffreing (18:07):August to launching inKate Wik (18:08):September. Absolutely. So a couple weeks. So I would say early August was peak and then Campaign formally launched September 4th, but working with our property partners to seed components of the campaign before, that was a big part of it as well. And then I think a very tactical measurement is we launched actually the first ever destination wide sale, so we called it the Fabulous Five Day Sale. Our campaign is Welcome to Fabulous, so fabulous five day sale. We wanted to make sure that we were putting a spotlight on the value that exists across the destination. And what we found was we drove four times the amount of website volume that we normally do to visit las vegas.com and that we actually were driving more referrals, so people were coming in to see what these deals were, what the sale was, this first ever limited sale, and then the traffic, the referral traffic that we were sending out to the booking engines of each of our property partners. That was 120 times the normal weekly average that we have in terms of, oh my gosh, yeah, referral, wait. So really unbelievable. It was kind of mind blowing for us in terms of the results of that. Nice.Ilyse Liffreing (19:28):And what was the reception from businesses in Las Vegas too, because that involved all of them?Kate Wik (19:34):Absolutely. Yeah. We don't launch a campaign without the support of our property partners. The reception was fabulous to use a cliche, incredibly fabulous. They leaned into it, you'll see part of the campaign. We created these neon elements and literally handed over this toolkit to our property partners so they can push out on all of their digital signage, on all of their marketing elements, sort of reflections of the campaign work as well and tie into it.Damian Fowler (20:05):Great. Just out of curiosity, is the campaign driven from the ground up by businesses or does it come top down as it were, from what your office, what's the kind of interaction?Kate Wik (20:19):Yeah. Well, the interaction is we are the DMO, the destination marketing organization for Las Vegas. So what we do is we work closely with our property partners to understand what's the business needs, what are the trends they're seeing. We do research and provide them top level trends, and then we work with them on what do we need the advertising to accomplish, and then we develop the campaigns. We're funded by them. We're actually funded by a room tax, which is paid by our visitors. And so there is complete coordination with our property partners, and we really do all of the upper funnel marketing for them. That's kind of the role we play for them.Damian Fowler (21:00):Interesting. Yeah. Yeah. I want to ask you, actually, I guess this is a big picture question. Are there other big cities that kind of have similar outreach or similar marketing campaigns, or are you unique in lots of ways?Kate Wik (21:15):I think the big destinations like New York, la, they will have a tourism authority within their destination that we'll do it for them. I think what's unique about Las Vegas is how we're funded. Again, it is through this room tax. And so generally, I'm not out there every day trying to drum up membership funds or anything. Our job is to go market the destination 365 days a year. That is why we exist. And so I think other destinations have something similar, but not quite the structure or the support behind it. And I think what is unique for Las Vegas is tourism is the number one economic driver for southern Nevada, and so we're the engine behind that. We have to make sure we're continuing to fuel that. Tourism represents 55 million or 55 billion, excuse me, in direct economic impact. That's visitors coming, spending fueling the local economy. And so the role we play matters. The advertising that we do matters because it fuels the entire ecosystem and the economic climate for Southern Nevada. Wow.Damian Fowler (22:33):Another quick question, follow up question there because you keep making me think of things. You have a lot of international visitors. Do you have a sense of where the majority of them are comingKate Wik (22:42):From? Yeah. Yeah. So international visitors are really important to us. Interesting. Canada's typically is our number one market. We have seen a decrease this year from our Canadian visitors. That's true for the US overall. We love our neighbors to the north and we welcome them back. But Canada is generally number one. Mexico is number two. Mexico is still going strong. They've actually seen growth year over year. UK is our number three market. We love our UK visitors and our partnership with F1 continues to grow that, which is phenomenal. And then interesting, our fourth market is actually Australia, and we don't have a direct flight there today, but it's an easy stopover from la. But the Australians and the Aussies, they love coming to Las Vegas. Great cultural alignment, but in general, we love all of our international visitors, and it's about anywhere from 10 to 15% of our overall visitor mix,Damian Fowler (23:46):So Cool.Ilyse Liffreing (23:47):Well, so along with just how many changes Las Vegas has seen, how would you, I guess, describe the expectations around hospitality and how that has changed over the years?Kate Wik (23:59):Gosh, hospitality, not unlike marketing, it's really fueled by tech innovation. Everything from keyless check-in, you can check in on your phone, you can use your phone as your key. All of these things have been unbelievable accelerants to a great experience, but that's across the board in every city, across the world. Technology has fueled that. I think what's unique for Las Vegas is actually doubling down on the core of who we are. And that's about service, and that's about kind of going back to the brand promise of the campaign where the welcome to fabulous Las Vegas isn't just a sign. It is the brand promise of the experience you're going to have here. And before we launched the campaign, we actually went around to all the CEOs and all the presidents of all our resort property partners to say and to remind them, we're going to launch this campaign, we're going to go back to the roots of Las Vegas. And the roots of that is hospitality, and it's about making every individual feel like somebody special that is so uniquely Las Vegas. You can walk into a circus, circus, an Excalibur, and have this mind blowing unbelievable experience. You could also walk into a Bellagio, an aria, a fountain blue, and have a mind blowing unbelievable experience. It's not based on your economic value or your financial worth. It's based on who you are as a visitor coming. We're going to deliver that unbelievable experience, and that is service related, hospitality related for us.Ilyse Liffreing (25:39):Very cool. So what's next then? How are you planning to build on the success?Kate Wik (25:44):I think for us, welcome to Fabulous is not just like an A Flash in the Pan ad campaign. What we intended to do was create a marketing platform that will just stand the test of time that will continue to iterate off of it. We have three big announcements, not yet announced, but still coming out later this year that just continue to build on this platform. So it's a platform for us as the DMO, but it's also a platform for our property partners to continue to iterate because it is so unique to us.Damian Fowler (26:20):Now we've got some kind of quickfire questions now we've looked at that bigKate Wik (26:24):Picture.Damian Fowler (26:25):What are you obsessed with figuring out right now?Kate Wik (26:29):I am obsessed with figuring out how you hack the social algorithms. And I think what's super interesting is something that can go viral that isn't necessarily representative of the brand or the experience that you have. And so really making sure that for us, it's fueling a ton of content out there to make sure that we're dominating what that narrative is. And that's not just from brand voice, it's influencers or whatever, but that social algorithms I think is really important forDamian Fowler (27:05):Brands. Yeah, absolutely. I would love to figure that out too. It seems like a kind of a magic unlock.Ilyse Liffreing (27:11):Yes. Right.Damian Fowler (27:14):Okay.Ilyse Liffreing (27:15):This year you are included on the Forbes list of 50 Fierce Global leaders.Kate Wik (27:20):Yes.Ilyse Liffreing (27:20):Congratulations. Thank you. What is one piece of wisdom you'd pass on to other marketers?Kate Wik (27:27):Oh gosh. Constant learning, constant iteration. Nothing is ever done, right? You put something out in the world, there's always a chance to continue to iterate and learn and get feedback and continue to push it further. Yeah.Damian Fowler (27:44):Another is ai, a marketer's friend.Kate Wik (27:46):Yeah, absolutely. But actually, let's be careful with that. It's a friend, but it's like a starting point, right? I think using it as information, as research, as sort of an input but not a final output is really important.Damian Fowler (28:01):I like that. That distinction is important.Ilyse Liffreing (28:03):One last fun one for you, maybe outside of the Brad Pitt movie from the summer. What's your favorite movie set in LasKate Wik (28:12):Vegas? Oh, gosh. I love Oceans 11. I mean, how can you not? I mean, it's still Brad Pitt, butDamian Fowler (28:20):Oh, yeah.Kate Wik (28:20):But it's an icon. He can be at anything, everything.Ilyse Liffreing (28:27):And that'sDamian Fowler (28:27):It for this edition of The Big Impression.Ilyse Liffreing (28:29):This show is produced by Molten Hart. Our theme is by Love and caliber, and our associate producer is Sydney Cairns.Damian Fowler (28:36):And remember,Kate Wik (28:37):If you're not actively talking about your brand day in and day out, you create room for others to create their own narrative.Damian Fowler (28:45):I'm Damian, and I'm Ilyse, and we'll see you next time. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Emily Van Eyssen on why she's firing staff and replacing them with AI"I automated someone's entire job out of my business.""They're gone. That role doesn't exist anymore."Emily Van Eyssen isn't talking about the future.She's talking about last month.She had no recruitment experience when she started.Zero training. Never worked for an agency. Stumbled into it during the pandemic through a government contract she still doesn't understand why she won.Most people would have crashed and burned.Emily placed 200 young people into employment, made a lot of money, and accidentally built a completely virtual recruitment business.When the pandemic ended and the scheme shut down, she had a choice.Go back to managing Airbnbs (which she hated), or figure out how to make recruitment work.Three years later:30-35 placements per monthTeam of just 8 people300+ people placed globallyJobs being automated out of existence in real-timeBut here's what makes Emily's story urgent.She's not planning for an AI future. She's living it right now.South African talent + AI super users = roles disappearing overnight.She fired someone last week for refusing to use AI. That job is now gone forever.One of her team automated their own role out. They're still there. The role isn't.She's training 5,000 people per month in South Africa on AI (and employing none of them).She's targeting 100 placements per month by Easter. Same 8-person team.This week on The RAG Podcast, Emily tells you exactly what's coming.We cover:Why she fired someone for refusing to adopt AI (and automated their job immediately)How one team member automated an entire salary out of the businessThe South Africa + AI combination making UK roles obsoleteWhy she's training thousands in AI but employing none of themWhat happens to recruitment when one person can do the work of fiveHer plan to 3x placements without hiring a single personThis isn't a prediction about 2030.This is happening right now. In Emily's business. Today.And if you're not preparing for it, you're already behind.If you want to understand what the next 12 months actually look like for recruitment, this episode is essential.__________________________________________Episode Sponsor: AtlasAdmin is a massive waste of time. That's why there's Atlas, the AI-first recruitment platform built for modern agencies.It doesn't only track CVs and calls. It remembers everything. Every email, every interview, every conversation. Instantly searchable, always available. And now, it's entering a whole new era.With Atlas 2.0, you can ask anything and it delivers. With Magic Search, you speak and it listens. It finds the right candidates using real conversations, not simply look for keywords.Atlas 2.0 also makes business development easier than ever. With Opportunities, you can track, manage and grow client relationships, powered by generative AI and built right into your workflow.Need insights? Custom dashboards give you total visibility over your pipeline. And that's not theory. Atlas customers have reported up to 41% EBITDA growth and an 85% increase in monthly billings after adopting the platform.No admin. No silos. No lost info. Nothing but faster shortlists, better hires and more time to focus on what actually drives revenue.Atlas is your personal AI partner for modern recruiting.Don't miss the future of recruitment. Get started with Atlas today and unlock your exclusive RAG listener offer at...
Wondering how to stand out in a competitive treasury job market, optimise your CV, boost your LinkedIn visibility, navigate AI's impact, and position yourself for success in 2026?In this special solo episode, host Mike Richards shares unfiltered insights gathered from thousands of conversations with treasury professionals around the globe. This is your career strategy download for the year ahead.Mike Richards is the CEO and Founder of The Treasury Recruitment Company and host of the Treasury Career Corner podcast. With decades of experience in global treasury recruitment and a front-row seat to market trends, Mike shares invaluable advice to help professionals stay competitive, visible, and strategic in their career journeys.Whether you're considering your next move, trying to stand out in a crowded market, or simply want to stay sharp as the industry evolves, this episode offers a practical roadmap. It's packed with real-world advice and actionable insights to help you thrive in 2026 and beyond.What You'll Hear in This Episode:Why most treasury CVs fail - and how to fix yours to get resultsHow to make your LinkedIn profile visible to recruiters and CFOsThe current state of the treasury job market (and why roles are harder to land)Smart salary benchmarking and how to ask for a raise the right wayCareer timing: when to stay, when to move, and how to tell the differenceThe real impact of AI and what skills treasury professionals actually needWhat's coming in 2026: trends, events, and how to stay aheadPeople and resources mentioned in this episode:Deirdre Martin for keeping Mike accountable on the weekly newsletterKevin Michael, podcast coachSumma SimmonsSandra Ramos AlvesMeredith VanceUseful links:Global Treasury Salary SurveyBenchmark your role and see how your compensation compares with peers worldwide - http://www.treasurysalary.comTreasury career advice and supportFor confidential career conversations, CV advice, or support with your next move - https://treasuryrecruitment.com 2026 Treasury Career Corner LIVE eventsCheck out the full lineup of 2026 events and save your seat - https://treasuryrecruitment.com/2026-ttrc-roadshow/---
The first trillion-dollar healthcare company, a $298M longevity round, and a telehealth CEO headed for federal sentencing. Last month had range.Today on the show, Halle and Michael sort through the biggest December stories shaping the year ahead, from runaway longevity funding to a telehealth scandal headed for federal sentencing.We cover:
What would you do if you were told you only had months to live? That was the reality for Eric Borstein, who faced a heart failure diagnosis and a dire prognosis. Tune in for an inspiring discussion with Eric Borstein, widely known as “The Walking Guy,” as we recognize Pulmonary Hypertension Awareness Month and he share his remarkable journey supported by CVS Health.Moments with Marianne Radio Show airs in the Southern California area on KMET1490AM & 98.1 FM, an ABC Talk News Radio Affiliate! https://www.kmet1490am.comEric Borstein is the Director of the Borstein Family Foundation and owner of EB Urban Ventures, a real estate development company. Eric currently is a board member of PS Science and UCLA Mattel Children's Hospital. He is also Chair of the Board of Directors for Team PHenomenal Hope, a nonprofit organization that seeks to empower and serve those living with pulmonary hypertension through support, services, education and medical research.To learn more about Eric's story visit WhereIsEB.orq. www.cvshealth.comFor more show information visit: https://www.mariannepestana.com
In this special weekend episode of Opinions Matter, Adrian and Jeremy dive into the absurd with their unfiltered, uncut conversations! This week's banter covers a treasure trove of topics, from the name of a local chipper at Walkinstown Roundabout to parenting mishaps that will leave you in stitches. Join the lads as they recount Jeremy's son spilling secrets about cash hidden under a mattress, and debate what skills people should list on their CVs. Expect everything from cringe-worthy confessions to hilarious parenting dilemmas—it's the most random rubbish you won't want to miss! Tune in for a laugh and some outrageous insights!
Patrick opens this episode of The Patrick Madrid Show with a heartfelt conversation with Josh, a new Catholic convert from Los Angeles, about the Church's role in a rapidly changing culture and the ongoing impact of the Second Vatican Council. Drawing from decades of study and experience, Patrick explains how historical and cultural forces from the 1960s continue to affect Catholic life today and offers practical advice to new converts about staying spiritually grounded and resisting the pull of online negativity. The episode also touches on timely topics like pharmacy vaccination incentives and the spread of AI-generated misinformation, all while Patrick encourages listeners to focus on faith and community amid modern challenges. Josh – If Vatican 2 happened in the mid-60s, would it have been different especially with the huge cultural shift that happened? (01:05) CVS staff get perks like beach days and donuts for hitting vaccine goals (19:45) John - Is giving the peace sign at mass wrong? (24:08) AI speech on YouTube falsely attributing to Pope Leo XIV (34:16) Kimberly - My daughter died within 18 hours of getting a vaccine shot. Jesus helped me get through this. I had to learn not to become a prisoner. (39:24) Joe - What did the early Christians think of Peter being the Foundation stone of the Church? (43:41) Brian – There is a girl who says she will text me but never does. I see her every time I go to Church. (48:31) Originally aired on 5/22/25
Mazel Morons and Happy Thanksgiving! We're kicking things off in proper Good Guys fashion with a full Halloween recap on Thanksgiving, including Ben's cross-dressing origin story and the moment CVS betrayed him with a wall of XXL Shaq-branded peach gummies. Josh walks us through the peak joys of trick-or-treating with kids, and somehow we immediately pivot into Jewish diners, bergamot-brisket–themed cologne, and whether restaurants should legally be required to add an extra shrimp for the table. We break down the Justin Baldoni lawsuit update, debate why all GLP-1 drugs sound like discontinued Pokémon, and delve into some really juicy Moron Mail: overbearing relatives, inheritance drama, student loan rage, and the chaotic beauty of multi-generational holiday dysfunction. What are ya, nuts?! Love y'all and Happy Holidays! Leave us a voicemail here!Follow us on Instagram and TikTok! Sponsors:Quo - Quo is offering my listeners 20% off your first 6 months at Quo.com/goodguys.Ollie - Head to Ollie.com/GOODGUYS, tell them all about your dog, and use code GOODGUYS to get 60% off your Welcome Kit when you subscribe today!Krusteaz - Bring a little extra joy to your kitchen this holiday season with Krusteaz! Visit krusteaz.com to find festive recipes and inspiration for every celebration.Brooklyn Bedding - Go to brooklynbedding.com and use my promo code goodguys at checkout to get 30% off sitewideShopify - Use our link, shopify.com/goodguys, now to start getting serious about building your futureRo Body - Go to Ro.co/GOOD for your free insurance check.Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.Produced by Dear Media.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Experts tell us that every 60 seconds, over one million plastic bottles are sold worldwide. Sadly, most of them will end up in landfills or the ocean, polluting the very thing that all living beings need to sustain life. It's no secret that the continued use of single-use plastic bottles is unsustainable for our planet and health. Few have made it their mission to solve this issue. But that's exactly what today's guest has been doing for almost a decade, and they've already eliminated over 500 million plastic bottles so far.Shadi Bakour is the co-founder and CEO of PATH, the world's first 100% refillable, recyclable bottled water brand. What started as an idea in a CVS parking lot has grown into a purpose-driven company. The mission: eliminate single-use plastics while offering consumers a premium, health-conscious option and eliminate 10 billion plastic bottles in the next few years.In this episode, we explore what it takes to scale a purpose-led company, how sustainability is not just a trend but a permanent shift in consumer behavior, and why aligning profit with purpose might unlock the biggest investment opportunities in the years ahead.In this episode, you'll learn: 1.) How Shadi turned an idea into a movement that's eliminated over 500 million plastic bottles from oceans and landfills.2.) Why purpose-led businesses outperform competitors and attract top talent, partners, and investors.3.) The powerful shift toward a refillable economy—and what it reveals about the future of consumer behavior.Show Notes: LifestyleInvestor.com/266Tax Strategy MasterclassIf you're interested in learning more about Tax Strategy and how YOU can apply 28 of the best, most effective strategies right away, check out our BRAND NEW Tax Strategy Masterclass: www.lifestyleinvestor.com/taxStrategy Session For a limited time, my team is hosting free, personalized consultation calls to learn more about your goals and determine which of our courses or masterminds will get you to the next level. To book your free session, visit LifestyleInvestor.com/consultationThe Lifestyle Investor InsiderJoin The Lifestyle Investor Insider, our brand new AI - curated newsletter - FREE for all podcast listeners for a limited time: www.lifestyleinvestor.com/insiderRate & ReviewIf you enjoyed today's episode of The Lifestyle Investor, hit the subscribe button on Apple Podcasts, Spotify, or wherever you listen, so future episodes are automatically downloaded directly to your device. You can also help by providing an honest rating & review.Connect with Justin DonaldFacebookYouTubeInstagramLinkedInTwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Mark Thomas walked away from a six-figure salary without a concrete plan.Three co-founders. One investment. Strict 9-month covenants.Then came March: dozens of pitches, everyone loved the vision, but almost no one was buying. The retained leadership search model wasn't landing. They started questioning everything.One week later, four retained searches landed. Revenue hasn't stopped climbing since.12 months in: £1M+ revenue, 75% retained work, and a business model nobody else in insurance recruitment is executing at this level.In this episode:Why he nearly pivoted to golf (and why recruitment pays better)The £150k-£350k leadership gap nobody was serving properlyTurning down every role under £120k to protect the brandBuilding the "Real Madrid of recruiters" with 10-15 elite billersHow retained search gives you three-month revenue visibilityThe profit share model that creates a partnership without equityThis isn't a scale-to-50-people story. This is about building a boutique firm where being the worst recruiter in the room means you've hired brilliantly.For recruitment founders who want quality over quantity and believe 10 great people beats 50 average ones.__________________________________________Episode Sponsor: AtlasAdmin is a massive waste of time. That's why there's Atlas, the AI-first recruitment platform built for modern agencies.It doesn't only track CVs and calls. It remembers everything. Every email, every interview, every conversation. Instantly searchable, always available. And now, it's entering a whole new era.With Atlas 2.0, you can ask anything and it delivers. With Magic Search, you speak and it listens. It finds the right candidates using real conversations, not simply look for keywords.Atlas 2.0 also makes business development easier than ever. With Opportunities, you can track, manage and grow client relationships, powered by generative AI and built right into your workflow.Need insights? Custom dashboards give you total visibility over your pipeline. And that's not theory. Atlas customers have reported up to 41% EBITDA growth and an 85% increase in monthly billings after adopting the platform.No admin. No silos. No lost info. Nothing but faster shortlists, better hires and more time to focus on what actually drives revenue.Atlas is your personal AI partner for modern recruiting.Don't miss the future of recruitment. Get started with Atlas today and unlock your exclusive RAG listener offer at https://recruitwithatlas.com/therag/__________________________________________Episode Sponsor: HoxoEvery recruitment founder is investing in LinkedIn.Spending thousands on Recruiter licences.Building connections. Posting content. Growing networks.But here's the question almost no one can answer:How much revenue is LinkedIn actually bringing into your business?Most founders have thousands of connections but no clear process to turn that attention into cash.That's the problem we solve.At Hoxo, we help recruitment founders build predictable revenue systems on LinkedIn, not just noise or vanity metrics.Our clients are turning LinkedIn into £100K–£300K in new billings within months, using their existing networks and a simple repeatable process.To show you how it works, we've created a short training video exclusively for RAG listeners.In less than 10 minutes, you'll learn:- Why most recruiters are getting zero measurable ROI from LinkedIn- How small, niche teams are generating consistent inbound demand- The 3X Revenue System we use to turn LinkedIn into a predictable cash-generating...
"Is someone around you hurting? Risk an awkward moment to offer a hug. Go a step further and pray. I think it's what Jesus would do."Leave a comment for Robin: https://incourage.me/?p=255280--Pick up the winter issue of DaySpring's Everyday Faith Magazine! From cover to cover, you'll find stories of comfort and joy, including a Christmas Bible Reading Plan, tips to help you actually mail your holiday cards, a word of the year quiz, and new holiday recipes and traditions. Get your copy today on DaySpring.com or at your local Sam's Club, Costco, CVS, Walmart, or wherever you buy magazines. The (in)courage podcast is brought to you by DaySpring. For over 50 years, DaySpring has created quality cards, books, and gifts that help you live your faith. Find out more at DaySpring.com.Connect with (in)courage: Facebook & Instagram for daily encouragement, videos, and more! Website for the (in)courage library, to meet our contributors, and to access the archives. Email us at incourage@dayspring.com. Leave a podcast review on Apple!
Pre-order Phoebe Berman's Gonna Lose It: https://sites.prh.com/phoebe-bermans-gonna-lose-it SUBSCRIBE TO THE BNC CHANNEL: https://bit.ly/45Pspyl Ad Free & Bonus Episodes: https://bit.ly/3OZxwpr This week, Chungus and Chungarella are making a podcast! They get chunged out to the max talking about Wicked part 2, Connor's final shows of tour, and the humiliation ritual of shopping at CVS. Plus, they share an important PSA about what you should be wearing. Join our Facebook page: https://www.facebook.com/groups/5356639204457124/ Cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to https://RocketMoney.com/bandc today. Head to https://www.squarespace.com/BANDC to save 10% off your first purchase of a website or domain using code BANDC. Download Cash App Today: https://capl.onelink.me/vFut/5vj8zukj #CashAppPod As a Cash App partner, we may earn a commission when you sign up for a Cash App account. Cash App is a financial services platform, not a bank. Banking services provided by Cash App's bank partner(s). Prepaid debit cards issued by Sutton Bank, Member FDIC. Visit cash.app/legal/podcast for full disclosures. Give him a gift he'll actually use! GET UP TO 47% OFF by going to https://www.Ridge.com/BNC #Ridgepod Shop the best underwear for Men and Women at https://www.skims.com/bnc #skimspartner B+C IG: https://www.instagram.com/bncmap/ B+C Twitter: https://twitter.com/bncmap TMG Studios YouTube: https://www.youtube.com/tinymeatgang TMG Studios IG: https://www.instagram.com/realtmgstudios/ TMG Studios Twitter: https://twitter.com/realtmgstudios BROOKE https://www.instagram.com/brookeaverick https://twitter.com/ladyefron https://www.tiktok.com/@ladyefron CONNOR https://www.instagram.com/fibula/ https://twitter.com/fibulaa https://www.tiktok.com/@fibulaa Hosted by Brooke Averick & Connor Wood, Created by TMG Studios, Brooke Averick & Connor Wood, and Produced by TMG Studios, Brooke Averick & Connor Wood. Chapters:00:00 Down Bad for a Clip 00:44 Life Before Chungus 03:53 Running into an Old Friend 07:24 Dressing to Impress 10:55 Making Notes App Lists 15:49 Fourth Wing 17:50 Rocket Money 19:44 Squarespace 21:00 Disagreeing w/ the Masses 24:02 Wicked For Good 28:28 Munchkin Averick 32:51 G Rated Sexiness 36:22 Cash App 38:30 Ridge 40:13 Skims 41:23 Wrapping up the Tour 44:33 Humiliated at CVS 48:50 Dandruff Hacks 51:29 Matt Taylor aka Kevin Jones 53:55 Mr. Efron on DWTS 56:49 Awards Season Confusion 1:00:45 Wicked Premier 1:02:57 Subbing Out Connor 1:03:51 Fruit Merge 1:05:46 A Dog Named ARFID 1:09:57 See You In Bonus!!! Learn more about your ad choices. Visit megaphone.fm/adchoices
"We keep trusting that God is God and we are not. We keep surrendering our timelines for His truth. We keep releasing our expectations and choosing expectancy. We keep rehearsing and repeating the goodness of the Lord, rooting ourselves in His presence — even when we don't feel it."Leave a comment for Becky: https://incourage.me/?p=255385--Pick up the winter issue of DaySpring's Everyday Faith Magazine! From cover to cover, you'll find stories of comfort and joy, including a Christmas Bible Reading Plan, tips to help you actually mail your holiday cards, a word of the year quiz, and new holiday recipes and traditions. Get your copy today on DaySpring.com or at your local Sam's Club, Costco, CVS, Walmart, or wherever you buy magazines. The (in)courage podcast is brought to you by DaySpring. For over 50 years, DaySpring has created quality cards, books, and gifts that help you live your faith. Find out more at DaySpring.com.Connect with (in)courage: Facebook & Instagram for daily encouragement, videos, and more! Website for the (in)courage library, to meet our contributors, and to access the archives. Email us at incourage@dayspring.com. Leave a podcast review on Apple!
CEO Scott Stephenson explains how Deepgram's voice AI technology powers everything from pharmacies to drive-thru ordering and why, after so many years, Voice AI is now ready for prime time.Topics Include:Scott Stephenson introduces Deepgram as an audio AI company building speech productsMajor brands like CVS and Anthropic use Deepgram to power voice agentsCVS handles prescription status calls where 25-40% ask if prescriptions are readyVoice technology now accurately understands diverse accents and speech patterns from callersAutomated systems free pharmacists to focus on their actual jobs insteadJack in the Box uses Deepgram for drive-thru ordering with natural conversationsPrevious McDonald's and Wendy's failures happened because the technology wasn't ready yetVoice AI can handle any task with text input like CRM notesHealthcare companies adopted voice AI faster than expected despite compliance hurdlesStaffing shortages drove hospitals to push through HIPAA and regulatory red tapeFirst misconception: AI will never match human performance in customer interactionsSecond misconception: one product should solve all voice-related business problemsCompanies must strategically decide what to build, partner on, or buyDeepgram's research team controls speech speed and outputs conversational data like timestampsAdoption will feel slow initially but suddenly be everywhere within three yearsParticipants:Scott Stephenson – Co-Founder & CEO, DeepgramSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/
"This longing isn't an accident. It's a compass toward Home. It's a reminder that the yearning we feel – the homesickness in our hearts – will resolve itself one day, in the presence of God."Leave a comment for Jennifer: https://incourage.me/?p=255273--Pick up the winter issue of DaySpring's Everyday Faith Magazine! From cover to cover, you'll find stories of comfort and joy, including a Christmas Bible Reading Plan, tips to help you actually mail your holiday cards, a word of the year quiz, and new holiday recipes and traditions. Get your copy today on DaySpring.com or at your local Sam's Club, Costco, CVS, Walmart, or wherever you buy magazines. The (in)courage podcast is brought to you by DaySpring. For over 50 years, DaySpring has created quality cards, books, and gifts that help you live your faith. Find out more at DaySpring.com.Connect with (in)courage: Facebook & Instagram for daily encouragement, videos, and more! Website for the (in)courage library, to meet our contributors, and to access the archives. Email us at incourage@dayspring.com. Leave a podcast review on Apple!
Send us a textIn this episode of The AI Advantage, Matt Brown talks with ScreenCloud co founder and CEO Mark McDermott about how AI is transforming an overlooked channel: the humble screen.Mark explains how ScreenCloud powers digital signage networks for more than 10,000 customers, especially in manufacturing and logistics, and why the real opportunity is not selling more products, but communicating better with deskless workers who never sit at a laptop.He unpacks how ScreenCloud uses AI to keep massive screen fleets online, automatically fix issues at the edge, and convert messy internal content into simple, screen ready messages that workers can absorb in seconds. Mark and Matt also explore the talent side of AI: why most applicants now “sound the same,” how AI is both filtering and generating CVs, and what individuals must do to avoid becoming “the great ignored” in the job market.Support the show
Chris & Gemma built a 7-figure agency by saying NO to 90% of clientsChris walked into a client meeting. Got the job brief. Then said "No way."The client looked at him like he was insane."You haven't shown me the office. I don't know your team. I can't work on this job."She'd just told him they were more expensive than every other agency.He didn't care.This is how Chris and Gemma built Mixos - a husband-and-wife recruitment agency that operates completely backwards.They REFUSE to take briefs over email. They WON'T work with clients who rush them. They'd literally rather go bankrupt than cut their fees.And somehow? Rookies from retail are billing £50k+ quarters. They've grown to 15 people in 18 months. Their LinkedIn DMs are full of warm leads.In this episode:Why they lost one job last month and Chris "felt like someone stuck a knife in him"The cocktails-in-Mallorca conversation that merged two agencies during a pandemicHow they got a psychology graduate with zero experience to £53k in 90 daysBuilding a 400-person local community that makes cold calling irrelevantWhy they walked away from their biggest client (and replaced it with 5 better ones)The "blueprint everything first" strategy that stops quality diluting as you scaleWhat happens when you tell a client, "I can't help you" in the first meetingThis isn't about growth hacks or AI tools or scaling fast.This is about two people who set impossible standards, refuse to compromise, and somehow built an agency where saying NO is their superpower.For every recruiter who's tired of competing on price and wondering if there's another way.__________________________________________Episode Sponsor: AtlasAdmin is a massive waste of time. That's why there's Atlas, the AI-first recruitment platform built for modern agencies.It doesn't only track CVs and calls. It remembers everything. Every email, every interview, every conversation. Instantly searchable, always available. And now, it's entering a whole new era.With Atlas 2.0, you can ask anything and it delivers. With Magic Search, you speak and it listens. It finds the right candidates using real conversations, not simply look for keywords.Atlas 2.0 also makes business development easier than ever. With Opportunities, you can track, manage and grow client relationships, powered by generative AI and built right into your workflow.Need insights? Custom dashboards give you total visibility over your pipeline. And that's not theory. Atlas customers have reported up to 41% EBITDA growth and an 85% increase in monthly billings after adopting the platform.No admin. No silos. No lost info. Nothing but faster shortlists, better hires and more time to focus on what actually drives revenue.Atlas is your personal AI partner for modern recruiting.Don't miss the future of recruitment. Get started with Atlas today and unlock your exclusive RAG listener offer at https://recruitwithatlas.com/therag/__________________________________________Episode Sponsor: HoxoEvery recruitment founder is investing in LinkedIn.Spending thousands on Recruiter licences.Building connections. Posting content. Growing networks.But here's the question almost no one can answer:How much revenue is LinkedIn actually bringing into your business?Most founders have thousands of connections but no clear process to turn that attention into cash.That's the problem we solve.At Hoxo, we help recruitment founders build predictable revenue systems on LinkedIn, not just noise or vanity metrics.Our clients are turning LinkedIn into...
Nathan Jones, CEO of Xlear, Inc., details the benefits of xylitol in dental and respiratory health products such as nasal sprays and chewing gums under the Spry brand. Nathan advocates for the FDA to allow anti-cavity claims for xylitol and other compounds despite the current monopoly of fluoride in such claims. They question the efficacy and potential downsides of fluoride, and explore alternative dental health interventions. The episode also covers xylitol's role in preventing tooth decay, respiratory health benefits during the COVID-19 pandemic, and ongoing legal challenges with the FTC. Discussions highlight the potential implications of oral health on systemic diseases like cardiovascular disease and Parkinson's, and emphasize the importance of nasal hygiene alongside dental care.
Dr. Hoffman continues his conversation with Nathan Jones, CEO of Xlear, Inc.
"I don't know your story or what your life looks like right now. But there is a good chance that, before the year comes to a close, you'll have a day or two (or twelve) that come with more melancholy than joy. I get it, sister. Some days are just plain hard. But God's goodness remains the same yesterday, today, and tomorrow. He is the One thing we can count on."Leave a comment for Michele: https://incourage.me/?p=255268--Pick up the winter issue of DaySpring's Everyday Faith Magazine! From cover to cover, you'll find stories of comfort and joy, including a Christmas Bible Reading Plan, tips to help you actually mail your holiday cards, a word of the year quiz, and new holiday recipes and traditions. Get your copy today on DaySpring.com or at your local Sam's Club, Costco, CVS, Walmart, or wherever you buy magazines. The (in)courage podcast is brought to you by DaySpring. For over 50 years, DaySpring has created quality cards, books, and gifts that help you live your faith. Find out more at DaySpring.com.Connect with (in)courage: Facebook & Instagram for daily encouragement, videos, and more! Website for the (in)courage library, to meet our contributors, and to access the archives. Email us at incourage@dayspring.com. Leave a podcast review on Apple!
Top Stories for November 18th Publish Date: November 18th PRE-ROLL: BUFORD HOLIDAY FESTIVAL From the BG AD Group Studio Welcome to the Gwinnett Daily Post Podcast. Today is Tuesday, November 18th and Happy Birthday to astronaut Allan Shepard I’m Peyton Spurlock and here are your top stories presented by KIA Mall of Georgia. The Sandwich Project celebrates milestones and welcomes new executive director Norcross receives international award for branding efforts Elementary and middle school cellphone bans proving popular, as debate moves to high schools All of this and more is coming up on the Gwinnett Daily Post podcast, and if you are looking for community news, we encourage you to listen daily and subscribe! Break 1: Kia Mall of Georgia STORY 1: The Sandwich Project celebrates milestones and welcomes new executive director Before the latest government shutdown even hit, the Sandwich Project was already out there—quietly, relentlessly—feeding Atlanta’s hungry. This grassroots nonprofit, born in the chaos of 2020, has now delivered over 2.2 million sandwiches across metro Atlanta. Two million sandwiches. Let that sink in. And now, they’ve got their first executive director: Christine Cooper Nowicki, a longtime volunteer with a heart for service. “This wasn’t something I saw coming,” she admits, “but food insecurity has always been personal for me.” Every week, volunteers—families, Girl Scouts, Rotary Clubs—make 8,000 sandwiches. It’s messy, beautiful, and life-changing work. Learn more at thesandwichproject.org. STORY 2: Norcross receives international award for branding efforts Norcross just snagged a Silver Davey Award—pretty impressive, right? Out of 2,000+ global entries, this small-but-mighty city was recognized for its killer branding and communication efforts in the Government and Municipal category. The secret sauce? A partnership with Lawrenceville’s Accent Creative Group, the creative minds behind Norcross’ ads, event logos, social media, and more. “Our brand isn’t just a look,” said Mayor Craig Newton. “It’s how we tell our story.” The Davey Awards celebrate big ideas on small budgets, and Norcross nailed it—showcasing a community alive with culture, creativity, and connection. Not bad for a little city with big heart. STORY 3: Elementary and middle school cellphone bans proving popular, as debate moves to high schools Georgia high schools might soon say goodbye to cellphones, following the success of bans already in place at some schools. Starting next fall, a new law will require elementary and middle schools to lock up phones during the day. High schools aren’t included—yet. But with 92% of teachers supporting the idea, according to a Georgia Southern University survey, the push is gaining momentum. At Lakeside High in DeKalb, Principal Susan Stoddard said banning phones was a game-changer: “You heard kids talking again—actual conversations in the hallways.” Still, some parents worry about emergencies. Lawmakers? Divided. But this debate isn’t over. Not even close. We have opportunities for sponsors to get great engagement on these shows. Call 770.874.3200 for more info. We’ll be right back Break 2: Ingles Markets 7- Sugar Hill Holiday STORY 4: Agency seeks more power to enforce campaign finance law Georgia’s election finance watchdog wants sharper teeth, and lawmakers might just hand them over. The State Ethics Commission says it needs more power to investigate campaign finance violations—like the $300,000 fine it slapped on Stacey Abrams’ nonprofit earlier this year for failing to disclose millions in donations and spending. Sen. Bill Cowsert, who’s running for attorney general, is leading the charge. “We need transparency,” he said. “Big money shouldn’t dominate politics.” But critics call it political theater, especially with Fulton DA Fani Willis now in the committee’s crosshairs. Meanwhile, the Ethics Commission says it’s hamstrung without stronger subpoena powers. The fight’s far from over. STORY 5: Corps of Engineers says below normal rainfall could make Lake Lanier hazardous Lake Lanier’s water level is holding steady—for now. As of last week, it sat at 1,065.51 feet, just a hair above the historic median of 1,065.39 feet for this time of year. But here’s the catch: rainfall’s been scarce lately, and the U.S. Army Corps of Engineers is keeping a close watch. “The dry spell could mean lower levels ahead,” said Dustin Gautney from the Corps. And with Lanier’s hidden hazards—tree stumps, old roadbeds, even remnants of submerged towns—boaters and swimmers need to stay sharp. The advice? Wear your life jacket, watch for obstacles, and stay safe out there. We’ll be right back. Break 3: Sugar Hill Ice Skating Rink Final STORY 6: Loganville shooting suspect arrested in Lawrenceville A chaotic Friday afternoon unfolded as a shooting at a Loganville CVS ended with an arrest in downtown Lawrenceville. Loganville police issued a BOLO alert around 4 p.m. for a vehicle tied to a “serious incident” at the CVS on Atlanta Highway, where a woman had been shot in the head. Critical condition. No name released. Lawrenceville’s FLOCK cameras flagged the car near the Square. Officers swarmed West Crogan Street, shields up, and arrested the driver without a fight. The suspect’s name? Still under wraps. The victim? Airlifted to Grady. It’s a mess, and the investigation is ongoing. STORY 7: State raises red flags in Gwinnett Schools' CCRPI report Gwinnett County Public Schools is celebrating some wins in college and career readiness—but the state’s latest report card tells a more complicated story. Sure, GCPS outperformed Georgia in seven areas, mostly in elementary and middle schools. But high schools? They’re lagging. The only bright spot there is content mastery. And across all levels, the district is struggling to close gaps, especially in English Language Arts. Red flags? Plenty. Targets missed for multiple demographics—African-American, Hispanic, economically disadvantaged, and more. Progress scores for high schools dropped by over 10 points. The takeaway? There’s work to do. Wins are great, but gaps can’t be ignored. We’ll have closing comments after this Break 4: STRAND THEATRE Signoff – Thanks again for hanging out with us on today’s Gwinnett Daily Post Podcast. If you enjoy these shows, we encourage you to check out our other offerings, like the Cherokee Tribune Ledger podcast, the Marietta Daily Journal, or the Community Podcast for Rockdale Newton and Morgan Counties. Read more about all our stories and get other great content at www.gwinnettdailypost.com Did you know over 50% of Americans listen to podcasts weekly? Giving you important news about our community and telling great stories are what we do. Make sure you join us for our next episode and be sure to share this podcast on social media with your friends and family. Add us to your Alexa Flash Briefing or your Google Home Briefing and be sure to like, follow, and subscribe wherever you get your podcasts. 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Costs creep up when you're feeding a family and homeschooling full-time. Today, Jenny Martin—founder of Southern Savers and homeschool mom of five— shares the simple system that cut her grocery bill by $500 in one month (18 years ago!), how to stock up the right way (without hoarding), where to find the best meat prices, and how to turn everyday shopping into a discipleship lab for financial stewardship. We also hit end-of-year power moves—IRAs, HSAs, insurance choices, and the 30-day “impulse pause” your kids (and you!) can actually use. This episode is a goldmine for homeschool families seeking to manage their finances wisely. Key Topics Covered: The 6-week grocery sale cycle and why buying only what's on sale changes everything Bulk meat the smart way (restaurant supply stores + vacuum sealing) Digital couponing that kids can run (Ibotta, Fetch, store apps) Delivery/pickup realities: when it saves time and when it costs more Homeschool savings: used curriculum, shared labs, fewer-but-better activities Discipleship through money: allowances vs. responsibilities, the 30-day want list Year-end checkups: IRAs (through April), HSA + high-deductible plans, tax withholding tune-up Resources mentioned Southern Savers (Connect with Jenny, grocery lists, weekly deals, Monday 8:30pm ET Q&A) Apps: Ibotta, Fetch, and your store's digital coupons (Publix, Kroger, CVS, Walgreens) Restaurant supply: US Foods Chef'Store, Gordon Food Service (regional) IRS Withholding Calculator (for a quick year-end check) Liberty University / LUOA: K–PhD pathways with a Christ-centered foundation. Teach Them Diligently 2026: Pigeon Forge, TN & Branson, MO (both in May). Buy early for best pricing at teachthemdiligently.net/events. Connect With Us: Instagram: @TeachThemDiligently Facebook: Teach Them Diligently YouTube: Teach Them Diligently Channel Subscribe + Share: If this episode helped you, take a minute to subscribe, rate, and share with another homeschool family. We sure would be grateful! Pack Shoeboxes and Earn Family Passes to Teach Them DiligentlyIf your family, co-op, church group, or community packs at least 25 shoeboxes, we would love to bless you with a free family registration in return. If you're a group, you can use that registration for your leader, as a raffle item or fundraiser, or to bless a specific family in your group. We will donate a registration for every 25 boxes you pack. Click HERE to find out how your group can be involved
After being made redundant with two young kids, Elizabeth Willetts couldn't find a flexible, senior role, so she created one. She founded Investing in Women — a platform helping women find flexible, part-time and meaningful work. In this episode, Maria Hvorostovsky talks to Elizabeth about how recruitment is changing, why flexible working is the key to closing the gender pay gap, and why ‘you cannot be diverse and inclusive if you don't embrace flexible work.' We explore how flexibility creates better workplaces for everyone, the emotional cost of ‘doing it all,' and what job sharing, part-time leadership, and hybrid work really look like in practice. We also discuss how women can build wealth while staying in the workforce — and hear Elizabeth's most unpopular opinion about women's careers.00:18 – Founding Investing in Women01:36 – The Myth of Flexibility When You Work for Yourself02:51 – How to Create Real Flexible Work Opportunities06:17 – Job Sharing: How It Actually Works08:28 – The Future of Work, AI & the Gig Economy14:48 – How Flexibility Can Close the Gender Pay Gap16:24 – Spotting Red Flags in Companies Before You Join24:48 – Flex: Building a Career Around Your Life25:30 – Why Knowing What You Want Is a Career Superpower30:07 – CVs & Cover Letters That Stand Out38:07 – LinkedIn Tips That Get You Hired44:22 – Will Recruiters Be Replaced by AI?54:48 – What's Next for Investing in WomenAbout Elizabeth WillettsElizabeth Willetts is the Founder of Investing in Women, a UK-based recruitment platform and job board connecting employers with talented women and parents seeking flexible, part-time, and remote work. Elizabeth is a leading advocate for gender equality, flexible working, and closing the gender pay gap. Through Investing in Women, she's reshaping the UK employment landscape by helping organisations attract, hire, and retain diverse talent while promoting careers that support modern family life and caregiving responsibilities.Linkedin: linkedin.com/in/elizabeth-willettsIG: https://www.instagram.com/investinginwomencareers/Website: https://investinginwomen.co.uk/Follow host Maria HvorostovskyIG: https://www.instagram.com/anatomyofaleader/IG: https://www.instagram.com/mariahvorostovsky/LinkedIn: https://www.linkedin.com/in/mariahvo/TikTok: https://www.tiktok.com/@mariahvorostovsky/Website: https://www.anatomyofaleader.com/Artwork and video by https://www.londonbeautyphotographer.com/
CVS pharmacists in Rhode Island are demanding better working conditions, 7-Eleven, Speedway and Stripes roll out meal deals leading up to Thanksgiving, and Kroger makes changes to its ecommerce platform.
With Mike away in Japan, we're coming to you with a special pre-recorded episode that is all over the place. Erin kicks things off by sipping a new Apple Ginger Red Bull from a PR package she's still mysteriously receiving. Mike shares his anxiety about attending his very first HOA meeting. Erin then dives into a rant about the new digital pyramid scheme: people making $80k a month by selling courses that only teach other people how to sell that same course. We also debate why mocktails cost the same as cocktails, provide a major update on the "Fish Hook Man", and recount Erin's existential crisis at CVS after a pharmacist told her the computer "will decide if you're real" and then declared "you don't exist." In our science segment, a study on Olympic athletes proves Erin is an Olympian, which leads to us being grossed out by the fact that we have skeletons and blood inside our bodies. In honor of Mike's trip, he shares amazing facts about Japan, including an airport that hasn't lost a bag in 30 years, vending machines that provide free drinks during earthquakes, the ability to rent an elderly man for $6.58/hour, and the incredible story of a baseball fan who passed a home run ball around the entire stadium before it was politely returned to her. We also investigate why the NFL makes fans return footballs caught in the stands and rant about TikTok's broken algorithm. We end by discussing the "cinematic" old school heist at the Louvre and sharing a heartwarming video of a fisherman celebrating tiny fish just so they don't feel left out.
On today's episode, Kara welcomes Lindsay Holden, Co-Founder of Odele Beauty — the clean, inclusive, and high-performing haircare brand redefining prestige beauty for all.After more than a decade in retail — including eight years as a merchant at Target — Lindsay and her two co-founders set out to build something different: a gender-neutral, salon-grade haircare brand that was affordable, transparent, and designed for real people. They launched Odele in 2020, reaching profitability within six months, and have since grown into more than 12,000 retail doors nationwide, including Target, Ulta, and CVS.In this episode, Lindsay shares how she turned her corporate experience into founder grit, the challenges of breaking into a crowded beauty aisle, and why progress over perfection has become her personal and professional mantra. We also dive into the brand's Odele For Good platform and how purpose, inclusion, and community are at the heart of everything they do. This episode is packed with lessons on leadership, building with intention, and creating products that make people feel seen. Don't miss it! Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @KaraGoldin on all networks. To learn more about Lindsay Holden and Odele Beauty:https://www.odelebeauty.comhttps://www.instagram.com/odelebeautyhttps://www.tiktok.com/@odelebeautyhttps://www.instagram.com/lindsayroseholdenhttps://www.linkedin.com/in/lindsay-holden-b44b941 Sponsored By:AG1 - Head to DrinkAG1.com/KARAGOLDIN to get a FREE Welcome Kit, including a bottle of Vitamin D and free AG1 Travel Packs, when you first subscribe!AuraFrames - Visit AuraFrames.com and get $45 off Aura's best-selling Carver Mat frames by using promo code KARA at checkout.Function Health - My first 1,000 listeners get a $100 credit toward their membership. Go to FunctionHealth.com/KARA or use code KARA100 at sign-up.LinkedIn Jobs - Head to LinkedIn.com/KaraGoldin to post your job for free. Check out our website to view this episode's show notes: https://karagoldin.com/podcast/768
In this episode of Bowel Sounds, host Dr. Temara Hajjat talks to Dr. Katja Karrento, an Associate Professor at the University of Wisconsin and pediatric gastroenterologist at Wisconsin Children's and an expert on DGBI. Dr. Karrento talks about the 2025 NASPGHAN guidelines for managing children with cyclic vomiting syndrome (CVS). Learning objectivesUnderstand the new recommendations on managing CVSReviewing the guidelines on managing CVS and what has been added to the guidelines.Recognizing the limitations of the guidelines and side effects of the recommended medicationsLinks:2025 NAPSGHAN CVS management guidelines: https://pubmed.ncbi.nlm.nih.gov/40223700/Support the showThis episode may be eligible for CME credit! Once you have listened to the episode, click this link to claim your credit. Credit is available to NASPGHAN members (if you are not a member, you should probably sign up). And thank you to the NASPGHAN Professional Education Committee for their review!As always, the discussion, views, and recommendations in this podcast are the sole responsibility of the hosts and guests and are subject to change over time with advances in the field.Check out our merch website!Follow us on Bluesky, Twitter, Facebook and Instagram for all the latest news and upcoming episodes.Click here to support the show.
"If you're finishing this year feeling weary, take heart. God is not finished with you. He's still restoring, still strengthening, still writing redemption into your story. May we trade our striving for His rest and find hope for what's next. The same God who has held me, holds you too."Leave a comment for Karina: https://incourage.me/?p=255341--Pick up the winter issue of DaySpring's Everyday Faith Magazine! From cover to cover, you'll find stories of comfort and joy, including a Christmas Bible Reading Plan, tips to help you actually mail your holiday cards, a word of the year quiz, and new holiday recipes and traditions. Get your copy today on DaySpring.com or at your local Sam's Club, Costco, CVS, Walmart, or wherever you buy magazines. The (in)courage podcast is brought to you by DaySpring. For over 50 years, DaySpring has created quality cards, books, and gifts that help you live your faith. Find out more at DaySpring.com.Connect with (in)courage: Facebook & Instagram for daily encouragement, videos, and more! Website for the (in)courage library, to meet our contributors, and to access the archives. Email us at incourage@dayspring.com. Leave a podcast review on Apple!
Alan and Janine discuss the potential candidates for the top job in British media—and there's no shortage of suspects.The pair break down the candidates' CVs and even ring up one Lionel Barber on holiday to get his thoughts...Plus, one listener asks who signs off on decisions like the one to edit the Trump speech that got BBC's Panorama programme into such hot water. Where does an editor's responsibility end? Hosted on Acast. See acast.com/privacy for more information.
THE Presentations Japan Series by Dale Carnegie Training Tokyo, Japan
In the first seconds of any presentation, your audience decides whether to lean in or tune out. This guide shows you how to design those opening moments—before you speak and through your first sentence—so you command attention, create immediate relevance, and set up the rest of your message to land. What makes a powerful presentation opening in 2025? Your opening starts before you speak—and the audience decides in seconds. In a smartphone-first era, those first seven seconds determine whether people lean in or drift off. The "silent opening" (walk, posture, eye contact) forms a first impression before a single slide appears. Conferences, town halls, and startup pitches now feel like a live feed—attention is earned fast or lost. Do now: Plan the pre-speech moment (walk, stance, pause) as deliberately as your first words. Decide what you want people to think before you speak, then choreograph for that outcome. How do I control first impressions before I even speak? Pre-stage signals set expectations—own your bio, the MC intro, and foyer chats. Event pages, LinkedIn blurbs, and the MC's script shape the audience's mental model. Brief the MC with a single, crisp positioning line ("Built Asia-Pacific revenue from ¥0 to ¥10B") and avoid laundry-list CVs. In B2B, hallway conversations are part of the show; in government or academic settings, your written session abstract becomes the first "slide" attendees see. Do now: Write a 20-word positioning line for the MC; update the event blurb; greet attendees with energy to "seed" a positive narrative. What should I physically do in the first 10 seconds? Walk briskly, take centre stage, pause, then project your first line. Movement signals confidence across cultures; a slight, purposeful pause lifts anticipation and quiets side-chatter. A strong first sentence delivered at higher vocal energy breaks through device distraction. Australian audiences prefer relaxed authority; Japanese audiences value elegant poise and clear structure; US audiences reward pace and punch. In all markets, eyes up—don't bury your face in the laptop while fumbling with HDMI. Do now: Rehearse a "no-tech" start: walk → plant → 1-beat pause → first line with 10–15% more volume than normal. How can I hook executives with a captivating statement? Open with an analogy, a bold fact, or good news—then explain the relevance. Analogy makes complex issues tangible ("Launching this strategic initiative is like learning to drive—lots looks simple until you're in traffic.") Bold fact creates a pattern interrupt (e.g., demographic shifts, cost-of-delay, risk concentration). Good news reframes the room: cite an industry uptick, an R&D milestone, or a customer win to signal value early. Startups often lead with traction; corporates often lead with risk or opportunity size—choose the frame that matches your audience. Do now: Draft three openers (analogy, fact, good news). Pick one that best answers your audience's "why this, why now?" Should I start with a question—and which ones actually work? Use questions to gather info, drive participation, or create agreement—sparingly. Hands-up questions give you a real-time snapshot and wake the room. Physical prompts ("Stand if you've led a cross-border project since 2023") add energy in offsites and leadership programs. Rhetorical questions align minds without calling for a reply ("What costs us more—slow decisions or rework?"). In high-context cultures, rhetorical alignment often outperforms cold-calling; in US sales kick-offs, rapid polling can boost momentum. Do now: Script one of each: (1) hands-up, (2) physical prompt, (3) rhetorical alignment. Choose the lightest touch that fits the room. How do I keep phones down and attention up from the first sentence? Design an attention moat: short sentences, elevated volume, and immediate relevance. Open with the outcome your audience cares about ("By the end, you'll have a 3-step opening you can deliver tomorrow"). Use names, dates, and entities to anchor time and credibility. Contrast markets (Japan vs. US) or sectors (consumer vs. B2B) to create novelty. Then promise—and deliver—one fast, valuable tactic before your first slide. Do now: First line = outcome; second line = entity/time anchor; third line = quick win. Keep each under 12 words. The simple checklist to design your opening this week Follow this 7-point "First 30 Seconds" checklist—then rehearse twice. Bio/MC line set. Walk-plant-pause mapped. First sentence bold. Choose one hook (analogy/fact/good news). One question type ready. Relevance statement tied to current priorities (growth, hiring, AI, cross-border). Fallback if tech fails. Pro tip: keep a printed one-page run-of-show; use it when slides go rogue. Conclusion Openings are a system, not a sentence. When you control pre-stage signals, choreograph the first 10 seconds, and deploy a deliberate hook, you earn permission to lead—whether in Tokyo, Sydney, or New York. Rehearse the system this week and make it your default. About the author Dr. Greg Story, Ph.D. in Japanese Decision-Making, is President of Dale Carnegie Tokyo Training and Adjunct Professor at Griffith University. He has twice won Dale Carnegie's "One Carnegie Award" and received Griffith University Business School's Outstanding Alumnus Award. A Dale Carnegie Master Trainer, Greg delivers leadership, communication, sales, and presentation programs globally. He is the author of Japan Business Mastery, Japan Sales Mastery, Japan Presentations Mastery, Japan Leadership Mastery, and How to Stop Wasting Money on Training, with Japanese editions including 『ザ営業』 and 『プレゼンの達人』.
As more people depend on them for local, personalized care, a new report from CVS Health sheds some light on what's ahead. Tune in for Lucille Accetta, Chief Pharmacy Officer, and Pharmacy Manager Edwin McGee from CVS Health.Moments with Marianne airs in the Southern California area on KMET 1490AM & 98.1 FM, an ABC Talk News Radio Affiliate! https://www.kmet1490am.com Lucille Accetta is Chief Pharmacy Officer, CVS Health, who advocates to elevate the practice of pharmacy in health care as key to improving health outcomes and lowering the cost of care. She is responsible for creating and implementing strategic opportunities to connect CVS Health pharmacy assets across the enterprise. As Senior Vice President and Head of CVS Specialty Operations, Lucille leads CVS Health's specialty pharmacies which support more than 1.8 million patients. Dr. Edwin McGee is a District Leader Emerging Leader (DLEL) for CVS Pharmacy, based in Huntsville, AL. His journey began as a pharmacy technician, where he steadily took on roles of increased responsibility, demonstrating his pharmacy care expertise and strong leadership qualities. Edwin is currently managing a high-performing and successful pharmacy team and continues to exhibit his leadership while serving his local community. Recently, he was awarded a 2024-2025 CVS Health National Paragon Award, recognizing his contributions and impact amongst his peers and his patients. cvshsealth.com/rx-reportFor more show information visit: www.MariannePestana.com
check out my CVS storefront & lmk what i should add! https://creators.cvs.com/mypage/stellarae in this episode, i'm talking about something no one really warns you about...how lonely it can feel when you're actually growing and becoming your best self. when you start leveling up, setting boundaries, and letting go of people or habits that no longer serve you, it's powerful, but it can also feel isolating.i share my personal experiences with outgrowing friendships, learning to enjoy my own company, and why being alone during your “glow-up” era is actually the best thing that can happen to you. we're getting into self-trust, feminine energy, and how to navigate that weird in-between phase where you're not who you were, but not fully who you're becoming yet.✨ if you've ever felt like you're doing everything right — healing, growing, improving — but still feel disconnected or lonely, this one's for you.enjoy & dont forget to tweet/ig story me a screenshot of you listening!MY NEW WEBSITE!! Shop merch, sign up for my newsletter, book a coffee chat, & more: http://stellaraeherself.comGet $1000 off the health coach certification program I'm doing with promo code STELLACOACHING https://www.shareasale.com/u.cfm?d=1281553&m=96296&u=1030263I edit using Riverside! https://www.riverside.fm/?utm_campaign=campaign_5&utm_medium=affiliate&utm_source=rewardful&via=stella-holtshop my new glo up merch!! https://stellarae.myspreadshop.com/instagram http://instagram.com/stellaraepodcastlisten to and/or support the podcast: https://anchor.fm/stella-raetiktok: http://tiktok.com/@stellaraeherselftwitter: http://twitter.com/stellaraegoodreads: https://www.goodreads.com/user/show/10449999-stella-raemy fav books/products/health: https://www.amazon.com/shop/stellaraemy current filming set up:camera: https://amzn.to/4cEQiLOmicrophone: https://amzn.to/3Z2A5gctripod: https://amzn.to/3AEmxgKring light: https://amzn.to/3XxZrShbox lights: https://amzn.to/4e1Q1Ubportable light for phone: https://amzn.to/3XxZspjjoin my patreon for ad-free episodes, early access, merch discounts, behind the scenes, & more! https://www.patreon.com/stellaraepodlisten on spotify: https://open.spotify.com/show/2DMbeh7EqiqgROIjvW0sI9listen on apple podcasts: https://podcasts.apple.com/us/podcast/the-stella-rae-podcast/id125561818200:00 – you're proud of yourself… but also lonely?02:15 – why leveling up secretly feels isolating04:40 – america's obsession with “big friend groups”07:10 – the power of being okay alone09:35 – how to stop settling for low-vibe friendships11:30 – when your phone goes dry during your glow-up13:55 – how to actually make friends in your adult era15:40 – why small talk isn't cringe — it's powerful16:50 – being alone doesn't mean you're behind17:59 – trust yourself, you're becoming her#StellaRaePodcast
Is a hidden LinkedIn setting making you look disorganized to recruiters?In this episode, I show you the LinkedIn setting that quietly pulls messy CV text into your profile in the LinkedIn Recruiter view, and makes you look less professional than you really are.If you have carefully curated your LinkedIn profile for job searching, you might be shocked to learn that recruiters often see a completely different version inside LinkedIn Recruiter. In this quick walkthrough, I show you exactly what is happening and how to switch it off.In this episode you will learn:How your public LinkedIn profile can look clean while your recruiter view is a wall of textWhat the “Enhanced by resume” label means in LinkedIn's hiring toolsHow old CVs from “Easy Apply” can secretly overwrite your carefully edited experience sectionWhy this makes you look disorganised and less clear than you really areWhere to find the “Share resume data with hirers” setting in LinkedInHow to turn off resume data sharing and remove old CVs from your profile settingsWhy it is smart to review your LinkedIn data and AI settings regularlyIf you would like another pair of eyes on how recruiters see your profile, you can share it in my community, and I can check it from the LinkedIn Recruiter side.If you found this helpful, subscribe for more smart LinkedIn and job search tips, and stay tuned for my next episode on using AI intelligently in your job search.Learn more about the Collaboratory Career Hub community and access our free resources:Join our Skool CommunityTake the Free 7-day Interview Sprint ChallengeCheck out our sister podcast: Building BiotechsSend Carina a connection request on LinkedIn!Stay connected with us:
Which version of you do others actually meet?In this episode Philippa and Penelope open our Personal Profile series and put you back at choice when it comes to the narrative out there in the world about… YOU! Through how you show up, the range of your emotions, interactions, behaviours and much more… you are shaping the story others tell about you. 4D are here to help you craft a profile that really serves you - at work and at home.What we cover:Your brand is a choiceSmall moments shape reputationThe four dimensions of profile. Physical, Emotional, Intellectual, IntentionalSaying what you feel with impactAuthenticity without emotional flooding.Language and boundaries to strengthen your profileUpdating your old personal narrative so the outside world hears about who you are todayPractice:Notice how you choose to re-narrate a meeting, conversation or setback. You have choice!Map your 4 dimensions in any interaction - How you enter. What you feel. What you say. What you intend.Pick one habit to shift this week.Start crafting a personal profile that opens doors, strengthens relationships, and builds reputation.Want to go deeper?The 4D Personal Profile series takes you through the full arc of consciously shaping and sharing who you are. From the story you tell yourself, to how you show up and interact every day. From the daily habits that build consistency to practical pieces like CVs, bios and a sharper online presence. Designed for leaders and teams who want to share the amazing story of who they are. Because you are not the story you keep locked in your head. You are the story you tell to the world.Contact 4D Human Being today to learn more.https://4dhumanbeing.com/
Siblings Ashley Engle and Brandon Birdwell discuss life, CVS vs. Walgreens, the Louvre Heist and the saddest fast food items to eat alone in your car in a Halloween Spirit Store parking lot.
Mick Donaghy: How he built $1.4M from $7K (after his partnership collapsed) Mick Donaghy's mother died when he was in his twenties.Life's too short became his operating system.He left Ireland. Moved to New Zealand. Became a top-billing recruiter! A few years later, he got his shot at ownership. A partnership to launch an Australian business for the agency he worked. For many reasons, this partnership didn't work, so Mick paid back his business partner and walked away with $7,000 in his bank account.No business. No plan B.This time, he was doing it alone.GEDON was born - named after his Mum.Ultra-niche: quantity surveying and cost management. One discipline. Total focus.12 months later: $1.4M AUD in billings.65 placements. One person every three days.But here's what makes Mick different.He's not building an empire.- he's building freedom!Currently has 9 people, 5 offshore making 40%+ profit margins.Last week, he won 3 new clients from his personal brand. Zero cold calls.He just bought a 100-year-old house in Belfast. Cash.He drives an old Toyota Corolla, does 30 minutes in the sauna daily and is two and a half years into rebuilding his relationship with alcohol.He's now set a new and incredible target: 20-hour work week. $300-400K profit annually.This week on The RAG Podcast, Mick tells the full story.We cover:The partnership in Australia that COVID nearly destroyedHow he started Gedon with $7K and built it to $1.4M in year oneWhy ultra-niche made his business borderlessThe personal brand strategy that replaced cold callingWhy he refuses to scale headcountHis sobriety journey and the 20-hour work week planThis isn't about scaling fast.It's about a man who lost his mom young, tried a partnership that collapsed, and rebuilt everything from $7,000 into a million-dollar business that gives him his life back.No investor decks. No growth-at-all-costs.Just freedom over headcount.If you've ever wondered whether there's another way to build a business—one that doesn't trap you -this episode has the blueprint.__________________________________________Episode Sponsor: AtlasAdmin is a massive waste of time. That's why there's Atlas, the AI-first recruitment platform built for modern agencies.It doesn't only track CVs and calls. It remembers everything. Every email, every interview, every conversation. Instantly searchable, always available. And now, it's entering a whole new era.With Atlas 2.0, you can ask anything and it delivers. With Magic Search, you speak and it listens. It finds the right candidates using real conversations, not simply look for keywords.Atlas 2.0 also makes business development easier than ever. With Opportunities, you can track, manage and grow client relationships, powered by generative AI and built right into your workflow.Need insights? Custom dashboards give you total visibility over your pipeline. And that's not theory. Atlas customers have reported up to 41% EBITDA growth and an 85% increase in monthly billings after adopting the platform.No admin. No silos. No lost info. Nothing but faster shortlists, better hires and more time to focus on what actually drives revenue.Atlas is your personal AI partner for modern recruiting.Don't miss the future of recruitment. Get started with Atlas today and unlock your exclusive RAG listener offer at https://recruitwithatlas.com/therag/__________________________________________Episode Sponsor: HoxoEvery recruitment founder is...
244: In this episode, I sat down in person with Alex Reese from Acrewell, a rising star in the land investing world and an absolute YouTube powerhouse. We talk through his journey from eating peanuts in a CVS to flipping hundreds of land deals, building a media brand, and creating a deep educational product for land buyers.(Show Notes: REtipster.com/244)Alex shares the highs, the lows, and the big mindset shifts that got him out of debt and into building real wealth. He also drops a ton of wisdom on soil issues, due diligence, price-per-acre myths, seller psychology, and how YouTube changed the game for him.If you're into land investing, building a brand, or just want to hear some crazy land deal stories, you'll get a ton from this one!
This week on the Art Problems podcast interview series “Inside Netvvrk”, I'm talking with Ann Marie Auricchio, an abstract painter who creates work at the intersection of psychological and physical experiences. Ann Marie shares what it's like to restart your art career after 25 years in another profession. She talks about why having all your materials ready isn't enough if you don't know how to use them, and how a shoulder injury became the perfect time to invest in herself. We get into how she went from feeling stuck and isolated in New Orleans to landing her first museum solo show and working with multiple galleries. She also explains how writing exhibition proposals with other Netvvrk members led to actual acceptances—and taught her when to turn down opportunities that don't financially make sense. We also talk about researching institutions by looking at other artists' CVs and why community matters even when people can be annoying. If you're restarting your career or feeling isolated in your practice, this conversation will help. It shows what's possible when you get your assets in order and find your people.
Forever Young Radio Show with America's Natural Doctor Podcast
Cavities are still one of America's most common diseases – despite decades of fluoride use. Xlear is calling on the FDA to recognize xylitol as an active anticaries ingredient so dental professionals and patients can finally access this powerful tool. Xylitol, a safe and natural compound, has been proven to stop cavity- causing bacteria and dramatically reduce tooth decay.The American Dental Hygienist Association (ADHA) in conjunction with Xlear, a leader in hygiene products, filed a citizen petition with the U.S. Food & Drug Administration (FDA) urging the FDA to formally recognize xylitol as an approved Over-the-Counter (OTC) active ingredient in dental hygiene products, including toothpaste, rinses, gels, mouthwashes, gums, and lozenges.Xylitol addresses the root cause of tooth decay. In contrast, fluoride strengthens tooth enamel. Fluoride has almost no effect on the bacteria that causes tooth decay. Studies have shown that xylitol has a higher “protection factor” in fighting cavities than fluoride.“Dental decay is the single most common communicable, chronic disease inflicting Americans today. Moreover, dental decay is also closely associated with driving other serious health risks - ranging from heart disease to diabetes,” said Trisha O'Hehir, MS, RDH.Key Facts:· Nearly 90% of U.S. adults have experienced tooth decay.· Studies show xylitol can reduce cavities by up to 80%.· Xylitol works by neutralizing acid-producing bacteria and protecting enamel at the source.· Xylitol is safe if swallowed, a key benefit for children.· Widely used internationally, xylitol is already found in gum and oral hygiene products. The petition requests that FDA: Amend 21 C.F.R. Part 355 to list xylitol as an approved anti-caries active ingredient. Alternatively, issue a new OTC monograph under Section 505G of the FDCA.Learn more about the Petition hereXlear is one of the nation's leaders in effective xylitol hygiene products, available inpharmacies, big box stores, natural retailers and online.XLEAR's Retailers: Walgreens, CVS, Vitamin Shoppe, Target, Kroger, Sprouts, Natural Grocers and most natural products retailers nationwide.XLEAR's Online Retailers: Amazon, iHerb, Lucky Vitamin, and Vitacost.comLearn more at Xlear.com or SprySmile.com
Josh Weiner left Meta to return to CVS Health with two painful realizations: consumers don't manage their health—they expect it, and the healthcare market fundamentally violates every principle of economics. In this conversation with a16z's Julie Yoo, the CVS Senior VP explains why 50% of Americans can't afford a healthcare emergency, how CVS is becoming a platform to solve structural healthcare problems, and why the future depends on consumers finally controlling their own health data. Timecodes: 0:00 The Healthcare Market Isn't Functioning 2:30 Consumers Don't Manage Health, They Just Expect It 3:39 Why Consumer Playbooks Die in Healthcare5:41 Motion vs Progress: The Innovation Illusion8:46 Platform Philosophy: "It Takes a Village"11:38 The Vaccine Paradox Under One Roof19:37 The 40% Hidden Reality: Healthcare Is Caregiving21:04 The Deductible Comprehension Crisis22:10 "This Does Have an Expiration Date"24:40 The Health Passport Future Resources:Find Josh on LinkedIn: https://www.linkedin.com/in/joshweiner2/Follow Julie on X: https://x.com/julesyoo Stay Updated: If you enjoyed this episode, be sure to like, subscribe, and share with your friends!Find a16z on X: https://x.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zListen to the Raising Health Podcast on Spotify: https://open.spotify.com/show/4fjb8YTzHDuPBgDXc3ElkRListen to the Raising Health Podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/raising-health/id1529318900Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
We do everything we can to help you re-live that crazy and eventually AMAZING night at Allianz Field. We peak ahead to what lies around the corner for our Loons in the playoffs. And we'll brainstorm what someone should do with the NW corner of Snelling and University, after the CVS is inevitably is demolished. (4:05) Loon or Loonlet Trivia (9:25) Quick Hits (17:40) Seattle Game 3 Review (1:19:50) Loon Droppings ------------------ BlueSky: @loonybinpodcast.bsky.social Dan Elias (@oyvey2you.bsky.social) Matt Leaf (@mnloonlet.bsky.social) Email: theloonybinpod@gmail.com Website: theloonybinpod.com Insta: instagram.com/theloonybinpod YouTube: youtube.com/@loonybinpodcast
Most business owners hit a ceiling not because they lack hustle but because their systems leak money. They underprice, overpay, and unknowingly trap themselves in the “hourly labor” mindset that kills profitability. Have you ever felt like your team works hard, but your margins never seem to improve? Do you wonder why, after another big month of sales, there's still not enough left over for growth—or you? In this episode, host Mike Abramowitz sits down with James Kwon, serial entrepreneur, early employee at CVS.com, and founder of Figmints Digital Creative Marketing. After selling one of his companies for nearly nine figures, James could have coasted. Instead, he built a revolutionary model called SLICES—a simple, scalable way to transform your compensation structure into a proper pay-for-performance system. Whether you lead a trades business, a digital agency, or a growing team, James breaks down the math, the mindset, and the mechanics of paying your people like owners. Timestamps: [00:00] The Problem with Hourly Pay [03:50] Why “SLICES” Was Born [06:40] Pricing for Pay-for-Performance [09:20] The $10K Job Breakdown [14:00] Paying Contractors vs. Salaried Teams [21:45] Overcoming Team Resistance [26:30] Real Results from the Field [39:00] From Chaos to Clarity in Commercial Cleaning [44:30] Rethinking Ownership: ESOPs and the Future of SLICES [52:40] Building Brand Leverage through Figmints Key Quotes: “You should treat every employee like a salesperson.” “Your slices already exist—you're just not tracking them.” “Profit isn't what's left over; it's a pre-decided slice of the pie.” “A players light up when they see opportunity. C players panic.” “Slices make utilization visible. There's nowhere to hide.” “The goal isn't to be rich—it's to build royalty.” “Loving people is the ultimate game in business.” Key Takeaways: Define Every Slice: Categorize every dollar earned—marketing, labor, operations, profit—and track against those ratios. Pay for Output, Not Time: Transition compensation to performance-based models that reward production, not presence. Reconcile Quarterly: Measure slices earned versus salary paid; adjust based on utilization and profitability. Build a Culture of Ownership: Teach your team how their work connects to the bottom line. Transparency breeds accountability. Mentioned Links: Figmints Digital Creative Marketing: https://www.figmints.com SLICES Resources for Better Than Rich Listeners: https://www.figmints.com/betterthanrich The Better Than Rich Show YouTube Channel: https://www.youtube.com/@thebetterthanrich
In this eye-opening episode of The ASHHRA Podcast, hosts Bo Brabo and Luke Carignan welcome Kinjal Patel and Brady Heiner from RxBenefits to demystify the complex world of pharmacy benefit management (PBMs). As costs skyrocket, driven by specialty drugs accounting for 50% of spend from just 2% of prescriptions, HR leaders face fiduciary risks, hidden contract clauses, and potential class-action lawsuits. Kinjal and Brady reveal how transparent PBMs differ from traditional models, why "transparency" claims often fall short, and how RxBenefits operates as a client-aligned Pharmacy Benefits Optimizer with 3 million members' negotiating power.Discover actionable strategies for hospitals and health systems to leverage in-house pharmacies, avoid rebate pitfalls, and conduct essential market checks and audits. The duo emphasizes the critical fine print in PBM contracts (e.g., CVS, Express Scripts, OptumRx) that can erode savings if overlooked. RxBenefits offers free, comprehensive contract analyses to uncover hidden opportunities and protect your organization.Key takeaways for healthcare HR professionals:Understand true PBM transparency vs. marketing hype… demand bias-free alignment.Specialty drugs dominate costs; optimize high-dollar prescriptions for massive savings.Hospital pharmacies are goldmines; structure contracts to maximize rebates and utilization.Fiduciary duty demands expertise; avoid legal risks with proactive audits.Don't DIY pharmacy benefits; partner with consultants for smarter plan design and pricing.A must-listen for HR managing escalating drug spend and compliance. Take control… request your free RxBenefits analysis today!From Our Sponsors...Optimize Pharmacy Benefits with RxBenefitsElevate your employee benefits while managing costs. Did you know hospital employees fill 25% more prescriptions annually than other industries? Ensure cost-effective, high-quality pharmacy plans by leveraging your hospital's own pharmacies. Discover smarter strategies with RxBenefits.Learn More here - https://rxbene.fit/3ZaurZNStreamline HR Compliance with oneBADGEhealthcareSimplify screening, credentialing, and compliance for healthcare HR. oneBADGEhealthcare from ISB Global offers a tailored solution to keep your workforce compliant and efficient. Built for healthcare leaders, it's your all-in-one compliance tool.Get Started here - https://isbglobalservices.com/onebadgeunitedstates/ashhra/ Support the show
Jordan Shlosberg: Why agency recruiters will win (and internal TA won't)Jordan Shlosberg runs Atlas CRM—the fastest-growing, AI-native recruitment platform in the world.Thousands of recruiters use his technology every day. Real-time data. Real billings. Real problems being solved.If anyone knows what's actually working with AI in recruitment, it's him."Internal talent teams have a lot to worry about. Agency recruiters? There's a renaissance coming."Here's why:Agency recruiters have years of candidate conversations. Reference calls. Market knowledge built through relationships. The ability to cut through 1,500 AI-generated applications with actual insight.Internal TA has a resume. Sometimes a screening call. That's it.But here's the problem: agency recruitment only represents 7-8% of all hires in Europe.We could grow our share massively. Or we could shrink into irrelevance.The difference? How quickly we become AI-literate.This week on The RAG Podcast, Jordan and I go deep on what's actually happening in recruitment AI.We cover:Why Atlas crossed $1M ARR in 10 months while the market contractedHow clients are growing from 4 to 15 seats in under a yearThe fatal flaw in "agentic job boards" like Jack & JillWhy sourcing platforms only show you 50% of LinkedIn's dataThe partnership we're launching to make recruiters top 5% AI usersThis isn't another "AI is coming for your job" panic post.This is strategic intelligence from someone watching what actually works across thousands of recruiters every day.__________________________________________Episode Sponsor: AtlasAdmin is a massive waste of time. That's why there's Atlas, the AI-first recruitment platform built for modern agencies.It doesn't only track CVs and calls. It remembers everything. Every email, every interview, every conversation. Instantly searchable, always available. And now, it's entering a whole new era.With Atlas 2.0, you can ask anything and it delivers. With Magic Search, you speak and it listens. It finds the right candidates using real conversations, not simply look for keywords.Atlas 2.0 also makes business development easier than ever. With Opportunities, you can track, manage and grow client relationships, powered by generative AI and built right into your workflow.Need insights? Custom dashboards give you total visibility over your pipeline. And that's not theory. Atlas customers have reported up to 41% EBITDA growth and an 85% increase in monthly billings after adopting the platform.No admin. No silos. No lost info. Nothing but faster shortlists, better hires and more time to focus on what actually drives revenue.Atlas is your personal AI partner for modern recruiting.Don't miss the future of recruitment. Get started with Atlas today and unlock your exclusive RAG listener offer at https://recruitwithatlas.com/therag/__________________________________________Episode Sponsor: HoxoEvery recruitment founder is investing in LinkedIn.Spending thousands on Recruiter licences.Building connections. Posting content. Growing networks.But here's the question almost no one can answer:How much revenue is LinkedIn actually bringing into your business?Most founders have thousands of connections but no clear process to turn that attention into cash.That's the problem we solve.At Hoxo, we help recruitment founders build predictable revenue systems on LinkedIn, not just noise or vanity metrics.Our clients are turning LinkedIn into £100K–£300K in new billings within months, using their existing...
My guest this week is Andrew Hulbert, founder of Pareto FM, who started his business from his bedroom at 27 with no name, network, or funding and grew it to a £42 million turnover before exiting less than a decade later.Andrew's story is one of calculated risk, relentless focus, and smart scaling. From landing his first £200,000 contract with the Bulgari Hotel to winning major clients like Twitter, ASOS, and Deliveroo, his approach to business growth was simple: do what big companies get wrong, and do it exceptionally well.In this episode, we discuss the realities of starting from zero, why being “too small” can become your biggest advantage, and how creating sweet equity helped him retain every senior hire across nine years. Andrew also shares what life looks like post-exit. Family, friends, and purpose and what it truly takes to let go without losing identity.If you're at the stage where you're thinking of starting, scaling, or selling, this conversation will help you think more strategically about risk, people, and purpose.Key Takeaways:Start with One Win: Focus on getting your first deal, not the perfect business plan. Momentum starts with movement.People Are Everything: Hire for motivation, not CVs. Pareto's 17 senior leaders stayed through to exit because they shared the vision and had skin in the game.Be Willing to Bet on Growth: Andrew's decision to reinvest £1 million into overheads helped double the company's value in two years.Know When to Step Back: The biggest challenge isn't starting, it's letting go. Learning to trust others is what takes a founder from operator to leader.Redefine Success After Exit: Freedom doesn't come from a payout, it comes from presence—being there for family, friends, and yourself.
Over some Japanese whisky, we sit down with Gabe Navarro to talk about the family legacy behind the Navarro Pharmacy chain, a true Miami institution. Gabe shares what it was like growing up in the business, from sweeping floors and stocking shelves to ultimately helping lead the company through its major exit to CVS.We get into how he and his siblings transformed Navarro from a neighborhood pharmacy brand into a real estate powerhouse, investing in shopping centers across Florida, developing multifamily projects, and even purchasing a ski resort in Idaho.Gabe's story is one of family, vision, and generational success, and he's as genuine and humble as they come.Connect with usWant to dive deeper into Miami's commercial real estate scene? It's our favorite topic and we're always up for a good conversation. Whether you're just exploring or already making big moves, feel free to reach out at info@builtworldadvisors.com or give us a call at 305.498.9410. Prefer to connect online? Find us on LinkedIn or Instagram - we're always open to expanding the conversation. Ben Hoffman: LinkedIn Felipe Azenha: LinkedIn We extend our sincere gratitude to Büro coworking space for generously granting us the opportunity to record all our podcasts at any of their 8 convenient locations across South Florida.
It's that time again! It's October. The sun goes down in the afternoon now. Night has a chill. And at CVS and Walgreens, they are already putting up the Christmas decorations. That's right, it's Halloween. But none of that for us! We are firmly planted in autumn. As Ray Bradbury once wrote, “Something, something, something, autumn something.” By Ray Bradbury. We have enough show here to stuff your pillowcase, so grab a bag of candy and settle back. Howard Berger and Marshall Julius are here to discuss their new book, Making Monsters, inside stories from the creators of Hollywood's most iconic creatures. This is a terrific book, basically it's a high school yearbook for professional monster kids. Rick Baker, Tom Savini, Michael Giacchino, Larry Karaszewski, Ve Neill, Richard Edlund, Derek Mears, Bill Corso, David Dastmalchian, Mick Garris, Mike Mendez. The list goes on and on and on. Monster kids who grew up but never put it away, and followed their passions right into show business. Packed with photos and interviews, it's really a terrific piece. Making Monsters, by Howard Berger. The Academy Award winning make up artist, he is the B in KNB FX and Marshall Julius, author and film critic and - get this – he's British. He's from the United States of Britain. Daren Docterman is also here. Daren is an illustrator and set designer, he's worked on The Abyss, Monster House, Master and Commander, he was the VFX supervisor on the director's cut of Star Trek - The Motion Picture. He, along with Mark Altman and Ashley Miller, make up The Inglourious Trexperts. Check out that podcast. And, like Howard Berger and Marshall Julius. He's a pal. We've had meals. Quite a few. Daren Dochterman. True Tales From Weirdsville takes a deep dive into American International Pictures and it's genre output in the '50s and '60s. It gave us Roger Corman, It Conquered The World, Invasion Of The Saucer Men, The Amazing Colossal Man, I Was a Teenage Werewolf. And then it segued into the '60s with the Vincent Price / Edgar Allen Poe films like The House Of Usher, The Pit and The Pendulum, and so and and so forth. And then, as a Halloween bonus, we're going to go back into the archives and present you the True Tales we did on Orson Welles' War Of The Worlds broadcast. It's all here. It's all for you. And now, I can hear the kids at the door, and so it is on to our filthy business.
Bestselling author and podcaster Jo Piazza (Under the Influence; Everyone Is Lying to You) joins Vanessa to talk about juggling three young kids while moving her mom into Center City Philly. From au pairs to CVS purgatory, they get real about efficiency, boundaries, and multigenerational caregiving. For more from Jo, check out her newsletter, Over the Influence. To connect with the team and gain access to behind the scenes content, join our community at joinparents.com You can also find us on Instagram, TikTok & Youtube. Learn more about your ad choices. Visit megaphone.fm/adchoices