Podcasts about whole foods

Today I'm walking you through a full day of eating in my life. I go through my caloric intake, micronutrients and vitamins I get as well. You'll see how I prioritize whole, nutrient-dense foods while keeping things realistic and sustainable—the same approach I use with all my clients. Book a Health Breakthrough Call with me: https://calendly.com/bdgryn/15minWatch on YouTube: https://youtu.be/v4QeVUA974c| Connect with Brian |►Website | https://www.briangryn.com►Instagram | https://www.instagram.com/bdgryn►Facebook | https://www.facebook.com/getleanandeatclean►Twitter | https://twitter.com/grynnerwinner

Marathon world record holder Ruth Chepngetich has been banned for three years by the AIU following her admission to an Anti-Doping Rule Violation regarding the presence and use of Hydrochlorothiazide, a banned diuretic and masking agent in doping. The announcement from the AIU was made public on Thursday morning.Chepngetich broke the women's marathon world record in 2:09:56 at the 2024 Chicago Marathon. She is the 2019 World Champion and three-time winner of the Chicago Marathon.The AIU shared that Chepngetich was tested 15 times out of competition and four times in competition in 2024. After she broke the world record, the AIU tested her more as she prepared to race the 2025 London Marathon. Chepngetich struggled in the two races that followed.Tune in for more of the details on Chepngetich's case. You can also read our recap article here.____________Hosts: Chris Chavez | ⁠⁠⁠⁠⁠@chris_j_chavez on Instagram⁠⁠⁠⁠ + Preet Majithia | ⁠⁠@preet_athletics on Instagram⁠⁠Produced by: Jasmine Fehr |⁠⁠⁠ ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠⁠⁠____________SUPPORT OUR SPONSORSNOMIO: Made with 80% broccoli sprout juice, 15% lemon juice, and 5% sugar, Nomio activates your body's natural defense systems to reduce lactate, speed recovery, and enhance muscle adaptation. Take one 60 ml shot three hours before training or racing and feel lighter, stronger, and more resilient. Available at The Feed — use code CITIUS15 for 15% off | ⁠⁠https://thefeed.com/collections/nomio⁠⁠WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at ⁠⁠WahooFitness.com⁠⁠ and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide.⁠⁠ ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

“When I crossed that finish line and ripped my shirt off, I was like, ‘Yeah!' That was one of my best moments… It was a dream come true, something that I've been wanting for years. I've dreamt about that moment and I finally got that moment!”Our guest today is Oblique Seville — the new 100-meter world champion and the man who brought Jamaica back to the top of men's sprinting. On a humid night in Tokyo in September, Seville ran 9.77 to win his first global title, the fastest championship final in six years, and the first for a Jamaican man since Usain Bolt. It was a performance years in the making and the fulfillment of potential we'd seen flashes of since he was 21 and running 9.86 for fourth place at the World Championships.In past championships, it was always something — an injury here, a tight groin there, or a perfect semifinal that came one race too soon. But this year was different with two big Diamond League wins, a healthy buildup and a conviction that his time had come. He said in the mixed zone: ‘This is my year. I'm going to take this moment and no one is going to take it away from me.'In this episode, we talk about how he finally made it happen — the lessons learned from setbacks, the mentorship of coach Glen Mills, and what it means to carry Jamaica's legacy forward after Bolt.Oblique Seville isn't loud, and he doesn't need to be. His running does all the talking. Without further ado, please welcome – the world's fastest man.____________Host: Chris Chavez | ⁠⁠@chris_j_chavez on Instagram⁠Guest: Oblique Seville | @obliqueseville on InstagramProduced by: Jasmine Fehr | ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠____________SUPPORT OUR SPONSORSNOMIO: Made with 80% broccoli sprout juice, 15% lemon juice, and 5% sugar, Nomio activates your body's natural defense systems to reduce lactate, speed recovery, and enhance muscle adaptation. Take one 60 ml shot three hours before training or racing and feel lighter, stronger, and more resilient. Available at The Feed — use code CITIUS15 for 15% off | ⁠⁠⁠https://thefeed.com/collections/nomio⁠⁠⁠WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at ⁠⁠⁠WahooFitness.com⁠⁠⁠ and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide.⁠⁠⁠ ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

We welcome Dr. Christian Gonzalez, a naturopathic doctor and somatic healing expert known for helping people reconnect with their bodies to unlock real emotional and physical health; Anna Gudmundsen, tech entrepreneur and CEO of Sensate, a company using sound and infrasonic vibration to calm the nervous system; and Michael Robertson, co-founder of Love Life, the new longevity and wellness hub created with Whole Foods founder John Mackey. Together, they join Sebastian for a raw and forward-thinking conversation on conscious leadership, emotional intelligence, and the future of integrative wellbeing—exploring how nervous system regulation, somatic awareness, and authentic connection can reshape the way we lead, work, and live, blending science, spirituality, and purpose into a new model of conscious capitalism grounded in community and human potential.Topics Discussed:Nervous system regulation and executive performanceVagal tone, HRV, and stress resilienceThe cost of chronic fight-or-flightCreativity, clarity, and nervous system healthBiohacking meets conscious leadershipRedefining healthcare through prevention and communityTech's impact on the human nervous systemThe future of wearables and personalized wellnessSomatic healing and unprocessed traumaAuthenticity and emotional awareness in leadershipSpirituality in entrepreneurshipBuilding conscious company culturesRecovery as a performance toolSleep, strength, and longevityPeptides, stem cells, and the next era of healthLeading with presence, empathy, and an open heartConnect with Christian on InstagramConnect with Anna on InstagramConnect with Michael on LinkedIn Connect with Sebastian on InstagramSebastianNaum.com

Your skin isn't aging because of time, it's inflamed, dehydrated, and systemically damaged by the very products marketed to save it. Join me and renowned skincare innovator Dr. Barbara Sturm as we dismantle the conventional dermatology playbook and rebuild skin health from a foundation of anti-inflammatory science. We touch base on the gut-skin connection, how seed oils trigger inflammatory cytokines linked to skin cancer, and why your skincare ingredients matter as much as the food you eat.  Join the Ultimate Human VIP community for Gary Brecka's proven wellness protocols!: https://bit.ly/4ai0Xwg Listen to "The Dr. Barbara Sturm Podcast" on all your favorite platforms! Spotify: https://bit.ly/4hk3HwC Apple Podcasts: https://apple.co/4qemWfc   Connect with Dr. Barbara Sturm Website:https://bit.ly/3J07mmR  YouTube: https://bit.ly/47aDiwA  Instagram: https://bit.ly/42VwEsV  TikTok: https://bit.ly/4qoCm0A  Facebook: https://bit.ly/48J6Eom  X.com: https://bit.ly/4ho8hKh  LinkedIn: https://bit.ly/4hog3UI  Thank you to our partners H2TABS: “ULTIMATE10” FOR 10% OFF: https://bit.ly/4hMNdgg BODYHEALTH: “ULTIMATE20” FOR 20% OFF: http://bit.ly/4e5IjsV BAJA GOLD: "ULTIMATE10" FOR 10% OFF: https://bit.ly/3WSBqUa EIGHT SLEEP: SAVE $350 ON THE POD 4 ULTRA WITH CODE “GARY”: https://bit.ly/3WkLd6E COLD LIFE: THE ULTIMATE HUMAN PLUNGE: https://bit.ly/4eULUKp WHOOP: JOIN AND GET 1 FREE MONTH!: https://bit.ly/3VQ0nzW MASA CHIPS: 20% OFF FIRST ORDER: https://bit.ly/40LVY4y VANDY: “ULTIMATE20” FOR 20% OFF: https://bit.ly/49Qr7WE AION: “ULTIMATE10” FOR 10% OFF: https://bit.ly/4h6KHAD A-GAME: “ULTIMATE15” FOR 15% OFF: http://bit.ly/4kek1ij PEPTUAL: “TUH10” FOR 10% OFF: https://bit.ly/4mKxgcn CARAWAY: “ULTIMATE” FOR 10% OFF: https://bit.ly/3Q1VmkC HEALF: 10% OFF YOUR ORDER: https://bit.ly/41HJg6S BIOPTIMIZERS: “ULTIMATE” FOR 15% OFF: https://bit.ly/4inFfd7 RHO NUTRITION: “ULTIMATE15” FOR 15% OFF: https://bit.ly/44fFza0 GOPUFF: GET YOUR FAVORITE SNACK!: https://bit.ly/4obIFDC GENETIC TEST: ⁠https://bit.ly/3Yg1Uk9 Watch  the “Ultimate Human Podcast” every Tuesday & Thursday at 9AM EST: YouTube: https://bit.ly/3RPQYX8 Podcasts: https://bit.ly/3RQftU0 Connect with Gary Brecka Instagram: https://bit.ly/3RPpnFs TikTok: https://bit.ly/4coJ8fo X: https://bit.ly/3Opc8tf Facebook: https://bit.ly/464VA1H LinkedIn: https://bit.ly/4hH7Ri2 Website: https://bit.ly/4eLDbdU Merch: https://bit.ly/4aBpOM1 Newsletter: https://bit.ly/47ejrws Ask Gary: https://bit.ly/3PEAJuG Timestamps 00:00 Intro 00:15 Barbara & Gary's Journey 03:39 Inflammation & Skin Health 08:23 Building Skin from the Inside Out 10:20 Amino Acids: Protein Building Blocks 13:54 Signs of Skin Inflammation 19:04 Anti-Inflammatory Diet Basics 20:18 Sunscreen & Skin Cancer Link 23:38 Dangers of Seed Oils 26:07 Simple Skincare Routine 30:52 Travel Skincare Tips 31:34 Sodium Balance & Hydration 36:51 Red Light Therapy Benefits 39:44 Minimizing Hormone Disruption 44:23 Reducing Inflammation 50:10 Gut Microbiome & Skin 53:10 Ingredients to Avoid 54:35 Supplements for ADD/ADHD 57:27 Protecting Eye & Skin Health 1:01:52 Thoughts on Laser Treatments 1:03:28 Using UVA/UVB for Natural Light 1:05:33 Whole Foods for Longevity The Ultimate Human with Gary Brecka Podcast is for general informational purposes only and does not constitute the practice of medicine, nursing or other professional health care services, including the giving of medical advice, and no doctor/patient relationship is formed. The use of information on this podcast or materials linked from this podcast is at the user's own risk. The Content of this podcast is not intended to be a substitute for professional medical advice, diagnosis, or treatment. Users should not disregard or delay in obtaining medical advice for any medical condition they may have and should seek the assistance of their health care professionals for any such conditions. Learn more about your ad choices. Visit megaphone.fm/adchoices

Every 80 seconds, a woman dies from heart disease — yet most still think cancer is the bigger threat. In this minisode, I sit down with Dr. Jeremy London, board-certified cardiothoracic surgeon, to unpack why women's cardiovascular risk skyrockets after menopause and how hormones, inflammation, and lifestyle choices all connect. This episode features highlights from our full conversation, which premiered July 24th, 2025. Watch the full episode here → https://www.youtube.com/watch?v=7jbvQRZgb3w Dr. London explains how declining estrogen drives visceral fat, raises cholesterol, and fuels chronic inflammation — creating a “perfect storm” for heart attacks, strokes, and even Alzheimer's. From estrogen and inflammation to cholesterol, exercise, and sleep — this conversation exposes the real science behind heart and brain health. If you've ever wondered how to protect yourself from the #1 killer of women, this episode will change how you think about prevention, hormones, and longevity. *** Subscribe to The Neuro Experience for more conversations at the intersection of brain science and performance. I'm committed to bringing you evidence-based insights that you can apply to your own health journey. *** I'm Louisa Nicola — clinical neurophysiologist  — Alzheimer's prevention specialist — founder of Neuro Athletics. My mission is to translate cutting-edge neuroscience into actionable strategies for cognitive longevity, peak performance, and brain disease prevention. If you're committed to optimizing your brain — reducing Alzheimer's risk — and staying mentally sharp for life, you're in the right place. Stay sharp. Stay informed. Join thousands who subscribe to the Neuro Athletics Newsletter → https://bit.ly/3ewI5P0 Instagram: https://www.instagram.com/louisanicola_/ Twitter : https://twitter.com/louisanicola_ Topics discussed: 00:00 – Why Women's Heart Risk Triples After Menopause 00:55 – Estrogen's Role: Anti-Inflammatory and Protective 01:45 – Weight Gain, Visceral Fat, and Inflammation 02:09 – Cholesterol, LDL, and Rising Risks Post-Menopause 02:38 – The “Perfect Storm” of Metabolic Decline 03:13 – How the Women's Health Initiative Misled Women on Hormones 03:36 – Estrogen, Brain Health, and Alzheimer's Connection 04:45 – The #1 Global Killer: Cardiovascular Disease 05:26 – What “Heart Disease” Really Means 06:00 – Cholesterol Explained: HDL, LDL, and Triglycerides 07:37 – Why ApoB Is a More Accurate Marker 09:18 – Plaque Formation and Early Intervention 10:11 – The Study That Reversed Heart Aging by 20 Years 11:24 – VO₂ Max, Zone-5 Training, and Longevity 12:16 – Resistance Training and “Muscle as the Organ of Longevity” 13:09 – Why Consistency Beats Intensity 13:57 – The Sitting Disease and Daily Movement 14:22 – The Power of Nutrition: “Your Body Is the Soil” 15:02 – Whole Foods, Processed Diets, and Alcohol 16:24 – Can Plaque Be Reversed? The Truth 17:11 – Alzheimer's and Lifestyle: Prevention Starts in Your 30s 18:19 – The Final Pillar: Sleep and Recovery 19:28 – Why Sleep Fuels Brain and Heart Health 20:12 – Which Health Pillar Matters Most for You Learn more about your ad choices. Visit megaphone.fm/adchoices

Topics: outrageous Whole Foods behavior, a blank wedding gift check, Coley doesn't like "Do West", kids staring at you, Mariska Hargitay calls her kids "losers"SponsorsBoll and Branch: Visit BollAndBranch.com/TAYLOR for 20% bundlesMood: Visit Mood.com and use code TAYLOR for 20% off your first orderRitual: Visit Ritual.com/TASTEOFTAYLOR for 25% off you first monthSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What really happened behind Amazon's $13.7 billion acquisition of Whole Foods? In this episode on the Habits and Hustle podcast, John Mackey, founder and former CEO of Whole Foods, reveals why he walked away from the company he built over 44 years. We dive into how Whole Foods went from a single vegetarian store to a 540-store empire that revolutionized American eating habits. We also discuss why only 0.5% of Americans are vegan despite the plant-based movement, why protein obsession is misguided, and how Erewhon is disrupting the company he created. John Mackey founded Whole Foods Market in 1980 and served as CEO until 2022, growing it from a single store in Austin to a Fortune 250 company. He's the author of "Conscious Capitalism" and "The Whole Story," and now leads Love.Life, a revolutionary wellness center combining health, fitness, and medical care under one roof. What We Discuss:  03:27 - Why Erewhon has become "the new Whole Foods" and John's strategy to compete 07:46 - How John built Whole Foods with zero business education 14:50 - From pickles on hamburgers to vegetarian: John's food awakening at age 22 21:21 - The 100-year flood that almost destroyed Whole Foods after 9 months 26:50 - The hostile takeover attempt 29:17 - Meeting Jeff Bezos: The six-week whirlwind romance with Amazon 51:56 - Why John only took $1 salary for his last 16 years (and never got paid) 59:26 - Conscious Capitalism: The four pillars of building a purpose-driven business 01:09:00 - Love.Life: The one-stop wellness center that's "Whole Foods for health" 01:21:14 - Why only 0.5% of Americans are vegan and vegan restaurants are failing 01:24:42 - The protein myth: Why Americans eat too much protein and not enough fiber …and more! Thank you to our sponsors: Therasage: Head over to therasage.com and use code Be Bold for 15% off  Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE for up to $300 off and a 3-year warranty on air purifiers. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. Momentous: Shop this link and use code Jen for 20% off  Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order  Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift.   Find more from Jen:  Website: https://www.jennifercohen.com/ Instagram: @therealjencohen   Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagement Find more from John Mackey:  Instagram:@iamjohnmackey Website:  https://johnpmackey.com/ 

The NCAA Cross Country season just got real — and Jane Hedengren stole the show. In her college debut, the BYU freshman dominated Pre-Nats, running 18:42.3 to shatter the Gans Creek course record by 25 seconds.In this episode, we break down Hedengren's historic win, her incredible high school resume, and what it means for BYU's title hopes heading into NCAAs. We also dive into everything from Grace Hartman's Nuttycombe victory, New Mexico's big statement on the men's side, and the rising stars shaping the 2025 NCAA XC season.Catch all the analysis, storylines, and bold predictions from Pre-Nats, Nuttycombe, and beyond — plus what to watch for as BYU, NC State, and Oregon gear up for the championship run.____________Hosts: Chris Chavez | ⁠⁠⁠@chris_j_chavez on Instagram⁠⁠ + Isaac Wood | @isaacew on InstagramProduced by: Jasmine Fehr |⁠ ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠⁠____________SUPPORT OUR SPONSORSNOMIO: Made with 80% broccoli sprout juice, 15% lemon juice, and 5% sugar, Nomio activates your body's natural defense systems to reduce lactate, speed recovery, and enhance muscle adaptation. Take one 60 ml shot three hours before training or racing and feel lighter, stronger, and more resilient. Available at The Feed — use code CITIUS15 for 15% off | ⁠https://thefeed.com/collections/nomio⁠WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at ⁠WahooFitness.com⁠ and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide.⁠ ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

One cold email landed Elavi in more than 50 Whole Foods Market stores. Learn the three-step pitch framework that gets buyers to respond in hours, not weeks. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

SHOW NOTES: In this episode, Lori shares a faith-based look at supplements, nutrition, and biblical body stewardship — helping women understand how to nourish their bodies God's way. You'll learn:

Dr. Judy Morgan and Dr. Jeff Feinman discuss the limitations of conventional veterinary medicine and the benefits of a holistic approach. They emphasize the importance of addressing the root causes of disease rather than just treating symptoms. Key points include the role of diet in immune resilience, the impact of environmental factors on pet health, and the overuse of antibiotics and pesticides. They introduce the BEAM framework (Behavior, Energy, Appetite, Mood) as a tool for monitoring pet health. Dr. Feinman advocates for a balanced, varied diet and energetic treatments like homeopathy and TCM to improve pet wellness. OFFER: Check out Dr. Feinman's free checklist https://www.holisticactions.com/symptom-checklist-Optin/ (Transform your pet care journey with this essential workbook that reveals the top 4 symptoms to monitor, equips you with 7 proven tracking techniques, and provides a complete checklist to optimize your pet's health monitoring routine.) WEBSITE https://www.holisticactions.com/ Instagram: @HolisticActions Facebook: https://www.facebook.com/holisticactions Youtube: https://www.youtube.com/c/holisticactions PRODUCT SPOTLIGHT #1 The following ad is brought to you by Raised Right. I'm excited to tell you about Raised Right. They're a family owned, human grade pet food company that makes gently cooked whole food recipes for dogs and cats. I feel good recommending Raised Right, because most of their recipes have less than 2% carbs, and their recipes are so simple. Many have just 10 ingredients or less, they were able to formulate their adult dog recipes to be complete and balanced using only Whole Foods, without any synthetic vitamins or minerals. Raised Right has also teamed up with both Dr Karen Becker and Dr Barbara Royal to create a new line of veterinary support recipes to help with specific health issues. They formulated low phosphorus recipes for kidney support and low fat recipes for pancreatic support. My own dogs and cats absolutely love Raised Right. Order yours today at raisedrightpets.com/drJudy Once again, that's RaisedRightPets.com/drJudy PRODUCT SPOTLIGHT #2 Hi. Dr Judy Morgan here. Let me ask you something. How much have you already spent trying to help your pets? 1000s in vet bills with minimal results, hundreds on supplements that didn't work, and countless hours researching and second guessing yourself. What if you could turn all that frustration into real knowledge that actually works? The Holistic Pet Health Coach certification with Dr Ruth Roberts isn't another generic pet nutrition course. This is 16 weeks of veterinary level education, the same training that qualifies for 40 continuing education hours for veterinarians. You'll master how the body actually works, why chronic diseases develop, and how to address root causes using integrative medicine and targeted nutrition protocols. This is about understanding your pet's health at a level most vets never reach. It's about having answers When conventional medicine says there's nothing more we can do. Don't spend another year wondering, What if? Go to holisticpethealthcoach.com mention HPHC10 and save 10% on this program that could transform how you care for your pets forever.

I'm so excited to share this with you—the LiftingLindsay Training App just got a massive upgrade!

*Note: The first few minutes of Ben's interview were cut due to audio issues. The audio quality improves throughout the interview.Canadian distance runner and Olympian Ben Flanagan is finally making his marathon debut at the Toronto Waterfront Marathon this Sunday. Fresh off his 2024 season that included his Olympic debut in the 5000m, Flanagan opens up about the challenges of transitioning to the marathon, including an injury-shortened build in 2025. He's focused on winning the Canadian Championship and using this race as a launching pad for his marathon future.Jon Green, Flanagan's coach, also joins us live in Toronto to share about guiding him towards his marathon debut. The two share a behind-the-scenes look at what it takes to step up to the marathon and the mindset of an elite runner in transition.____________Host: Chris Chavez | ⁠⁠⁠@chris_j_chavez on Instagram⁠⁠Guest: Ben Flanagan | @ben_flanagan on Instagram ____________SUPPORT OUR SPONSORSNOMIO: Made with 80% broccoli sprout juice, 15% lemon juice, and 5% sugar, Nomio activates your body's natural defense systems to reduce lactate, speed recovery, and enhance muscle adaptation. Take one 60 ml shot three hours before training or racing and feel lighter, stronger, and more resilient. Available at The Feed — use code CITIUS15 for 15% off | ⁠https://thefeed.com/collections/nomio⁠WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at ⁠WahooFitness.com⁠ and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide.⁠ ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

Sarela Herrada is the CEO and co-founder of SIMPLi, the leading maker of regenerative organic pantry staples in the US, with products available in over 3,000 stores and on the menus of more than 3,000 restaurants across the country. On this episode of ITS, Sarela explains her food-service first approach to CPG, how her experience in supply chain led her to solve a food systems problem, and what shifts SIMPLi is making as they expand out of the natural channel into more conventional stores.Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode: Anna and Elizabeth unpack one of the most common parent worries, how much kids eat. We explore how diet culture fuels fear, why restriction and pressure backfire, and how to use structure (not restriction or control) to support kids' self-regulation. We discuss:* Why social media “perfect plates” and lunchboxes fuel worry and fear* The research on restriction* Providing structure without micromanaging your child's eating* Tweens/teens still need support (even if they look independent)* When appetites fluctuate * Special considerations for ADHD meds and ARFID Links & Resources* Division of Responsibility (sDOR) — Ellyn Satter Institute * Podcast with Naureen Hunani on prioritizing felt safety in feeding. Sunny Side Up posts to support this episode* Sunny Side Up Feeding Framework* Tips for Serving Dessert with Dinner * Handling Halloween Candy: A Step-by-Step Parent Guide * A Simple Guide to Eliminate Diet Culture from Halloween Other links* Caffè Panna: the ice cream Elizabeth ordered.* Pinney Davenport Nutrition, PLLC* Lutz, Alexander & Associates Nutrition Therapy* Photo by Angela Mulligan on UnsplashShare this episode with a friend who's navigating mealtime worries.TranscriptElizabeth Davenport (00:01)Welcome back to Sunny Side Up Nutrition. Hi, Anna. Today we're going to talk about a really common worry parents bring up: What if my child eats too much or too little?Anna Lutz (00:04)Hi, Elizabeth.Right, I feel like this is a universal concern. Parents are always worrying about how much their child is eating. Sometimes they're worried they're eating too much. Sometimes they're worried they're eating too little. I feel it's never just right—thinking about Goldilocks. That's what parents do best, including myself—worry. But we all want our kids to grow up, grow well, and be healthy, of course.Elizabeth Davenport (00:31)Yeah.Anna Lutz (00:35)I think what we really want to talk about today is how diet culture sends so many confusing messages to parents and kind of fuels that worry—fuels the worry of parents—so that they focus a ton on what their child should eat, how much their child should eat, etc.Elizabeth Davenport (00:56)Yeah, exactly. And so we're going to talk about where those worries come from and why restriction and pressure to eat certain foods—more food, less food—backfire, and what parents can do instead to support their child's relationship with food. Let's jump in. Yes.Anna Lutz (01:15)That's right. I'm really excited—I'm excited about this episode because I think most parents can relate to this.Elizabeth Davenport (01:19)Me too. Yes, I mean, we both can, right?Anna Lutz (01:25)Of course—100%, 100%. And it can change day to day. It almost can be humorous—how you're worrying about one thing one day and then the next day you're worrying about the opposite. Yeah. So yeah, let's jump in. Why do parents' worries about their child eating either “too much” or “too little”—those are in quotes—usually come from?Elizabeth Davenport (01:36)Exactly.I mean, as you said in the beginning, diet culture really has such a strong influence over everything that we believe about food. And social media—I mean, it's all over social media: how much kids should be eating, what they should be eating. And it's confusing even because it's visual, and parents may see pictures of lunchboxes or plates and think, “My gosh, wait, I'm feeding my kid too much,” or “My gosh, I'm not feeding my kid enough or enough of the right foods.” And so I think one: I'll caution, right? For parents, it's so easy to compare what we're doing to what's out there. And really we have to do what we know is best, and it's impossible to fully know how much is in those pictures when people show how much they're feeding their kids.Other places that parents get these messages are from conversations with well-meaning pediatricians or other healthcare providers—also well-meaning family members, certainly grandparents. No hate—Anna Lutz (02:41)Very true.Elizabeth Davenport (02:59)—grandparents here because they can be really awesome, but they also sometimes forget what their role is, or it's unclear what their role is. Right? And yeah—just, overarching, it comes from diet culture messaging.Anna Lutz (03:07)True. True.And often it's linked—not always, but often—it's linked to the child's body size. Don't you think? So if someone—whether it's a pediatrician or family member or parent—is worried that the child is, “too big,” they're focusing on, “Well, they must eat too much.” And then conversely, if there are worries about a child being “too small,” that kind of fuels the worry of, “My gosh, my child's not eating enough.”Elizabeth Davenport (03:22)Yes.Anna Lutz (03:44)So that's where that diet culture and weight bias really can make an impact and then translate to how we feed our children.Elizabeth Davenport (03:54)Exactly.And because there's so much information available to us now, parents are just bombarded with this. Even if they're not on social media, they're bombarded with this kind of information.Anna Lutz (04:07)It's so true—it's so true. And I feel like it's important to really note that when we see those images on social media that you mentioned—or someone says, “This is how much someone should eat”—there are so many more factors. Even us as dietitians, we would never be able to tell a parent, “This is exactly how much this child should eat at this meal.”Elizabeth Davenport (04:30)Exactly.Anna Lutz (04:31)Because they're growing, their activity levels—Elizabeth Davenport (04:31)It's a great point.Anna Lutz (04:34)— are different. It depends what they ate earlier in the day; it depends what they didn't eat earlier in the day or last week. And so there's not some magic amount that if we just knew what it was—because even as pediatric dietitians, it's not something that is definable.Elizabeth Davenport (04:39)Yeah. Exactly. Exactly. So this is a nice segue into why it's so hard to really trust children to self-regulate their food intake.Anna Lutz (05:05)That's such a good question because it's kind of at the heart of it. I think because diet culture has so heavily influenced parenting and our medical system—and a big role of diet culture is to evoke fear—it tells us we can't trust bodies.Elizabeth Davenport (05:29)Right.Anna Lutz (05:30)Right—we need to control bodies.And so instead of really telling parents, “You know what? Children's bodies are wise, and your job is to support them in eating and, over time, developing their eating skills,” instead we're told, “You need to make sure your child doesn't eat too much of this, and you need to make sure your child eats enough of this.” These messages to parents are: don't trust your child. And often parents aren't trusting their own bodies, so then it's a leap—Elizabeth Davenport (06:02)Exactly.Anna Lutz (06:03)—to then trust your child's body.I think a few things to highlight here—and you probably have some ideas about this too—we've got research that really backs this up. One thing that comes to mind is research showing that when parents restrict their children's eating— they might be worried their child's eating too much and they restrict——then what we actually see is increased eating and sneak eating as a result. And so it doesn't “work.” If the goal is for the child to eat less, it doesn't work for a parent to restrict their eating. What is some other—Elizabeth Davenport (06:34)Exactly.Anna Lutz (06:46)—research we should highlight?Elizabeth Davenport (06:51)Oh my gosh, that's a good question. And I'll be honest here—that is not one of my strengths, remembering the research.Anna Lutz (06:57)Well, I was thinking about how we know that pressure doesn't help either. So, the opposite: if we're worried a child isn't eating enough and we start to say, “You have to eat this much,” that does not lead to an increase in intake. So again, it's not working. And then there's this study that I know we've mentioned many times on the podcast, but we'll bring it up here: when parents—Elizabeth Davenport (07:03)Thanks.No. It does not.Anna Lutz (07:21)—restrict “highly palatable foods,” which probably was the old name for highly processed foods, then when children who were not allowed access to those foods in their home were exposed to those foods, they ate a whole lot more. Again, that kind of restriction didn't lead to self-regulation.Elizabeth Davenport (07:24)Right. Right.Yeah. Yeah. Exactly.I thought you were asking me to name a research study. I definitely cannot do that—except for maybe that one where they feed kids lunch—both kids who've been restricted and kids who haven't been restricted the highly palatable foods—and then they'reAnna Lutz (07:51)Oh, sorry—I was not putting you on the spot. Elizabeth Davenport (08:12)—sent into a room with toys and with free access to all of those foods. And yes—even when they've eaten all their lunch—those kids who are from restricted families go and eat more of those highly palatable foods than the kids who are used to having them. I mean, I've seen it in my own home. Anytime there's a kid who's been restricted those highly palatable foods, often—what I've seen—they are going to eat those foods first on a plate. Always. And that's okay. That's okay. You can tell when kids are sitting together at a tableAnna Lutz (08:54)Great. Makes sense.Right.Elizabeth Davenport (09:04)with lots of different foods that include something highly palatable—like, I don't know, Goldfish crackers or Cheez-Its—the ones who don't have them on a regular basis or feel restricted are the kids who really have a hard time self-regulating.Anna Lutz (09:17)Right, right. That's true. Elizabeth Davenport (09:29)I just got us way off the topic, I think.And I want to make sure here that we also bring up our Sunny Side Up Feeding Framework, and step three of that framework is: trust your child to eat and grow.Anna Lutz (09:44)Which is—it's so amazing that in our culture, that's such a big lift, right? So that's why we want to support parents in that. But that is so important to our children. And these kinds of examples of research that we're discussing show that when that trust is eroded, it doesn't help. When we're not trusting our children, it doesn't—Elizabeth Davenport (09:56)Exactly.Right.Exactly. And I think another thing that we see so often—and want to make sure we note—is that it's important that kids are not fed based on their body size.Anna Lutz (10:22)That's a huge one. Let that sink in. I think that's a huge one. And this piece of research people might be surprised about: there's research that really shows that children in larger bodies—larger children—do not necessarily eat more than children that are smaller. I mean, if we really think about that fact, then trying to make larger children eat less makes no sense.Elizabeth Davenport (10:57)No, and it's sad. It makes me sad to think about it. And this is one of the pitfalls, right, that parents fall into: they're under so much pressure and feel so much like it is their job—Anna Lutz (11:02)Yeah, yeah.Right.Elizabeth Davenport (11:15)—to control what and how much their kids eat. Then also, you know, that translates into controlling the child's weight.Anna Lutz (11:23)Yep, 100%. What do you think are some other pitfalls that parents try when they're worried about how much their child eats, and how do they backfire?Elizabeth Davenport (11:26)Well, there are quite a few ways, but we talked a little bit about it just a second ago with restriction. Really limiting certain foods—or limiting seconds—also is a big one. If a child is in a larger body, parents will tend to feel like they can't allow their child to have seconds because they feel like they can't trust that they're not eating more than they need.Anna Lutz (11:44)Right. Yep.Elizabeth Davenport (12:02)And the reality is some kids just love to eat. They're more enthusiastic, or they're hungrier, or they have been restricted and aren't sure how much they're going to get the next time they eat—and so they are over-focused on the food.I think another pitfall is pressuring kids to finish everything or to take another bite—trying to reward them to finish their food—and also saying, “Look, your sister ate all of her food—what a great job she did,” and that really backfires. It makes kids feel bad; it pits them against each other; and what we know is that it—Anna Lutz (12:40)Right.Elizabeth Davenport (12:49)—maybe will help once in a while, but long term it doesn't help a kid trust themselves, learn the foods that they like and don't like, and learn to trust their internal cues. Yeah. And I always feel like I have to say: we're not criticizing parents at all here. This is— Parents are under so much—so much pressure, as we said in the beginning and as we always say—to feed in some perfect way. And it's just not possible. No, it doesn't.And then there's another pitfall: you're worried that your child isn't eating enough, and so parents fall into this really—what we call—permissive feeding.Anna Lutz (13:20)Right.And it exists. Yeah.Elizabeth Davenport (13:38)Some examples might be allowing your child to graze in between meals—like carrying around a snack cup.Anna Lutz (13:50)Right, right, right. The kind you stick your hand in, but they don't spill. Yeah.Elizabeth Davenport (14:04)Exactly. Or allowing them to carry around a sippy cup of milk or juice; or only serving their prepared foods—or sorry, only serving the foods that they like to eat—Anna Lutz (14:11)Right—right, absolutely.Elizabeth Davenport (14:14)—because you're really worried. And that also backfires because, one, kids are going to—most kids are going to—get bored of eating the same things over and over again, and then they're not going to eat more. Some kids don't, and that's a different conversation. But yeah.Anna Lutz (14:28)Right, I think those are all important examples of where that worry can start to erode the feeding relationship and how we approach food as parents. I think about when we're working with parents in our practices and there might be worry that a child is accelerating quicker than expected on their weight growth curve, or they're decelerating —not gaining weight fast enough—often the recommendation is the exact same, which is: do not allow grazing; don't short-order cook; provide structure. It's the same regardless of what might be going on, which I always find interesting.Elizabeth Davenport (15:15)Yeah—that's—yeah, and that's a very important point also.Anna Lutz (15:21)Yep. Elizabeth Davenport (15:23)I think this leads us into creating structure, right? And we talk about this a lot, and we want to be clear here that it's possible to create structure without restricting your child's intake. So let's talk a little bit about why structure with meals and snacks is so important, and how it can help in this situation when parents are worrying about how much or how little their child might be eating.Anna Lutz (15:57)Great. Well, I think you and I really like to talk about feeding as a developmental task that we—as parents—are supporting our child in learning. Structure helps the child know that they're supported.Something we really think about is children having that “felt safety.” When Noreen Hunami was on our podcast, she mentioned felt safety. It's a term that was first used by Dr. Purvis. It's when parents make sure a child's environment elicits a true sense of safety—the child feels safety truly in their body. So a child can be safe, but may not feel safe. And so that structure tells the child - “I know my mom's going to feed me. I know my mom's going to feed me meals—the food that I need—in a predictable way.” Even though we don't have to say that to our children, if it just happens, it can help evoke that felt safety for a child. For some kids, that might be a little bit more structure—they need that to feel more safe.Elizabeth Davenport (17:03)Mm-hmm. Mm-hmm.Anna Lutz (17:06)For some kids, it might be a little bit less structure—and that's where responsive feeding comes in. We can keep talking about that. But that's a big reason why structure is helpful. What popped into my mind is: so often in our practices, you and I see kids that may have been given the jobs of food a little too early—when they were too young. And for those children, it may have made them feel not so safe. They might not have been able to say, “Hey, I need some more structure with my food,”Elizabeth Davenport (17:18)Yeah. Okay.Anna Lutz (17:37)—but that's when we might see some concerns about their eating. And then, when the parents step in and are like, “I've got your food,” their eating might improve.Elizabeth Davenport (17:48)Right. I'm thinking now about the permissive feeding, and this is one where parents sometimes are so worried about their kids eating that they will say, “Do you want this, this, this, or—” which can be overwhelming for the child—or they want the child to decide. When in actuality, that's the parent's job. And that's where you can bring some of that structure back in. If you're giving your child a bunch of choices, practice either giving them two choices or just saying, “This is what we're having,” and not feeding them foods that you know are going to be problematic for them. That's not what I mean—I'm not serving them liver and onions.Anna Lutz (18:31)Right.Unless that is what your family has. Okay—okay, that makes sense for you to say that. Yeah, but I think what you're saying is: if someone's listening and they're like, “What do they mean by structure?” What we're talking about is the parents—Ellyn Satter's Division of Responsibility is a good place to start—Elizabeth Davenport (18:38)My mom used to make liver and onions. I did not like it.Okay, yeah.Anna Lutz (18:59)—the parents deciding when and what is served so that the child has regular, predictable meals and they're not having to make these kind of adult decisions of what to have at the meal.Elizabeth Davenport (19:13)Exactly. And I think, you know, I'm thinking about young kids, but it's important to make the point that this also applies to older kids. I see this so often—sorry.And if you listen to us on a regular basis, you know we talk about all of these things and these themes are woven through all of our podcast episodes. But it's also important for tweens and teens: they're often given these jobs before they're ready. They look like adults. They sound like adults sometimes. And so we think they can take on the task of—Anna Lutz (19:36)Right.Elizabeth Davenport (19:53)—making all the decisions about what they're eating and when to eat. And they often will need parents to come back in and give them some structure around that again. Yeah, I'm trying to think if there are some other examples of structure we could give that might—Anna Lutz (20:05)Well, something that came to mind was thinking about teenagers, where there might be times we're not preparing the food and handing it to them, but we're providing structure with asking questions and acknowledging. Just this morning, I was driving a child to school and I said, “Do you have your lunch? Do you have your pre-workout snack—or pre-athletic team snack?” Right? Those were packed the night before.Anna Lutz (20:42)But there's something in the structure of just saying, “This is important. I'm going to make sure you have it because it's so important for your day.” If a child's going out with friends, you might say, “Hey, what are your plans for dinner?” You're providing that structure in a reminder way. Yeah.Elizabeth Davenport (20:57)Exactly, exactly. I mean, I have to admit I'm doing a little bit of that with my college students—saying, instead of “Make sure to eat your fruits and vegetables,” I'm asking, “Are you finding any that you really like? Any that you don't like? What's available?” That kind of thing. Because part of me is worried, right? At least my youngest, who doesn't have an apartment to cook in—Anna Lutz (21:08)Great.Right.Elizabeth Davenport (21:28)—an apartment kitchen—is maybe not—right? So that's also a way to say it's totally natural to worry. And it's also totally okay to still be providing some structure—very lightly—even when they're older.Anna Lutz (21:31)Right. So that reminder—Yeah.That's right. And that's where you're slowly taking down the scaffolding as they get older and older and older. That's exactly right.Elizabeth Davenport (21:52)And every child has different needs.Anna Lutz (21:57)That's important—and personality. That's right.Elizabeth Davenport (21:59)And their needs can change. Needs can—right? There can be times where they don't need much structure, but certainly during a transition—the start of school, the start of a new after-school activity—Anna Lutz (22:13)Right.Yep. 100%.Elizabeth Davenport (22:16)—those can all be times where they might need a little more structure. All right. So what else do we need to chat about?Anna Lutz (22:19)Yep, exactly, exactly.Yeah, so I was thinking: let's talk a little bit about children's appetites since we're talking about parents worrying about how much a child eats. Are they eating too much? Are they eating too little? Let's talk a little bit about how much children's appetite—or their hunger and fullness—changes day to day.Elizabeth Davenport (22:33)Yeah.Oh my gosh. I mean, if we think about our own hunger and fullness as adults, right—it changes day to day.Anna Lutz (22:49)Right.Absolutely.Elizabeth Davenport (22:55)So if you're a parent and you're having a hard time with, “My gosh, my child is not eating three meals and two to three snacks a day—what is happening?” you might ask yourself—think about your own eating. I think it's important to say that it's completely normal, for lack of a better word for kids to eat more at some times and what we might think of as “too little” or “too much” at other times. They might be tired, so they might not eat as much. Certainly with little kids—toddlers, preschoolers—they're tired by the end of the day. They are just not going to eat much dinner, most likely. They're going to eat more when they come home from daycare or preschool—if that's what they're in—than they will at dinner.I also think of kindergartners. If you think of a kid who was in a half-day preschool and then they start kindergarten, they are probably going to be starving when they get home at the end of the day and just exhausted. They might not even make it to dinner. They might need to go to bed - when they're first starting kindergarten—before dinner. So there just might be something going on. I mean, we could have a whole episode on reasons that people eat different amounts. So I think the overarching message is to trust—going back to that—Anna Lutz (24:09)Right, right.Elizabeth Davenport (24:29)—step three in the feeding framework: really trust your children to eat and grow. And that can help parents feel like, “Okay, I don't have to try to control the exact amounts that my child is taking in.”Anna Lutz (24:46)That's right. That's right. It really goes back to that trust, which is hard, because every part of our culture is trying to pull us away from trusting our children on that. But if you can go back to—if a child eats a ton at a meal, they're probably really hungry and they—Elizabeth Davenport (24:54)Exactly.—really hungry! Or they love the food. Or both. Yeah.Exactly. Exactly.Yeah. It's very hard. It is very hard. And, you know, if you do find yourself worrying, “My gosh, is my kid eating too much or too little?” you can ask yourself: where is that coming from for you? I kind of jumped ahead here, but one of the things we wanted to ask is: what is one small step that parents can take today that can help them trust their children with food?Anna Lutz (25:48)One thing I think about is: if you feel like you could do more with just regular, predictable meals and snacks, say, “Okay, I'm going to really work on making sure I'm feeding my child breakfast and a morning snack and a lunch”—depending on the age of the child and a lot of other things—“in a very predictable way.”Elizabeth Davenport (26:08)Right, right.Anna Lutz (26:10)And I'm going to really—when I do that—try to take a deep breath and let my child decide how much they're going to eat at each time. That's one.Elizabeth Davenport (26:17)And what they're going to eat of what you serve.Anna Lutz (26:20)That's right.Another step you could take is to just really notice—notice when you start to get worried about your child eating too much or too little—and see if you can take a deep breath and be like, “Whoop, there I go again.” And not say anything, not do anything—just start to notice when that worry starts to bubble up.Elizabeth Davenport (26:25)Right.That's always my favorite recommendation to start with: really noticing what's happening—stepping back and noticing how you feel, noticing the thoughts that go through your head.Another action I was thinking of—and this goes back to us talking about how much feeding advice is out there, just so, so much—if you find yourself (and that includes our social media, right?) following some social media accounts that are making you feel stress and making you question—Anna Lutz (27:09)Right.Elizabeth Davenport (27:17)—that you feel is eroding your trust, or not helping build your trust in your child's ability to eat and grow—then unfollow that account. And just take a break and notice what comes up for you after you take that break—or while you're taking that break.Anna Lutz (27:27)Yep, absolutely.Yep. That's a great one.I love that. I love that.So, we've been talking a lot about parents worrying about how much their children eat and really focusing on trusting your child. I feel like we'd be remiss not to bring up when children are on ADHD medications or maybe they've been diagnosed with ARFID, which is an eating disorder—it stands for avoidant restrictive food intake disorder.Elizabeth Davenport (27:44)Mm-hmm.Yeah.Anna Lutz (28:03)When there are these conditions going on, for the parents out there who are saying, “Wait a minute, I'm worried my child doesn't eat enough—they're on ADHD medications and they never get hungry.” How can we talk a little bit to those parents? What can they keep in mind?Elizabeth Davenport (28:18)Right, right.Certainly with ADHD medication—those often do interfere with the child's appetite. And that's a situation where your child's not going to feel hungry, and some of that structure is going to be reminding them, “Okay, it's time to eat,” and eat—even though you don't feel hungry—because when the medication wears off, kids can feel overly hungry and almost out of control at times. So that's one.And then I think—it's such a complex situation. I'm trying to think of a specific example, but the situations are so different. The bottom line is: this is a situation where a kid is really not able to tolerate the foods, and so really working on initially allowing your child to eat the foods that they feel safe eating. And yes, I know that sounds like us contradicting what we said earlier, but this is a different situation.Anna Lutz (29:17)That's right.And that's when our hope is that you're getting very personalized, individualized support. So the advice we're giving here may not be for someone with an eating disorder—or it may need to be adapted for someone with an eating disorder—and then when medications come into play, too.These might be examples—tell me if you think this is too much to say—of where we can't unfortunately trust our child's hunger and fullness as much as we hope that one day we can, right? Or as much as we're saying, “Okay, just trust your child's body.” These might be situations where other things are going on, and so let's get a little bit more support in place so that your child is getting the food they need.Elizabeth Davenport (29:31)Yes.Exactly.Elizabeth Davenport (30:05)Right. Right. Yeah, at some point we can do a whole episode on ARFID.Anna Lutz (30:09)That would be great. We should probably do—Elizabeth Davenport (30:16)Would be. But I think—just a few reminders as we wrap up here. It is completely normal to worry about your child's eating. We all do it. Yes, I do too. I do too. And the strategies to try to control how much or how little they're eating—or what they're eating—backfire. Really, part of the structure is stepping back a little bit and trusting that they are going to—Anna Lutz (30:42)All right.Elizabeth Davenport (31:08)—continue to develop their eating skills. And remember that when you're worrying about how much or how little they're eating, how much kids eat varies—from meal to snack, day to day, week to week, month to month. It's going to change all the time. It's one thing if it's decreasing all the time and they're taking foods out—and that's for another episode, right? But—We'll be sure to link to relevant podcasts that we've done in the past and blog posts in the show notes. And if you'd like to join our membership, Take the Frenzy Out of Feeding, for a deeper dive into raising kids with a healthy relationship with food, we'd love for you to join us. You can find the link in the show notes, or on our website under the Courses tab. So—Anna Lutz (31:24)Yeah.That's right.Elizabeth Davenport (31:31)We didn't come up with what we wanted to end with. We usually end with a question or a—what's your favorite food? My favorite food right now is ice cream. I ordered—what's that?Anna Lutz (31:39)Yum. Is there a certain flavor you've been enjoying?Elizabeth Davenport (31:44)I mean, I'll tell you a certain— I got myself a gift and ordered ice cream from a shop in New York City. I've wanted to try their ice cream since they opened. Anytime we've been there, I just haven't been able to get there. So I thought, “Wait a minute, I can have it shipped to me.” I mean, it was not cheap, but I love ice cream, and it was such a—I've really loved having it around. I've loved it. Yeah. It's called Cafe Pana if you live in New York—Anna Lutz (31:51)Wow.Neat. That's so neat.What is it called again? Neat. Tell me the name of it again.Elizabeth Davenport (32:12)—or you're visiting New York. It's really—I mean, it's the real deal. What's that?Cafe Pana. Yep, yep. So, how about you?Anna Lutz (32:21)Very cool. That sounds awesome.I've been enjoying—I was just having some before we recorded—the truffle almonds from Trader Joe's.Elizabeth Davenport (32:32)I don't think I've ever had those. I need to get some and try them.Anna Lutz (32:33)And they are so much better than the ones you get at Whole Foods. And they're like half the price, but they're just perfect. Highly recommend.Elizabeth Davenport (32:39)Okay.Nice.Okay. All right. Ice cream and truffle almonds. Yeah. Yeah. All right—until next time. Bye.Anna Lutz (32:48)There you go.See you next time. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit snutrition.substack.com

Dr. Ross Pelton the Director of Science & Education for Essential Formulas, which specializes in premium probiotic products. Ross is also a pharmacist, clinical nutritionist, health educator, and the author of 12 books. In October 1999, Ross was named one of the Top 50 Most Influential Pharmacists in America by American Druggist Magazine for his work in natural medicine. Ross is also The Natural Pharmacist. His personal website, bio & blog are at: www.naturalpharmacist.net.Dr. Pelton joins us today to discuss a topic that has been around for almost 2,000 years since Hippocrates – “all disease begins in the gut”.Dr. Ohhira's Probiotics are available at Natural Grocers, Sprouts, Whole Foods, and other natural health retailers across the U.S. Also available online.Visit www.essential formulas.com to find a retailer near you.We also want to encourage our listeners to watch my 8-minute YouTube video titled Ross Salad Buzz. My buzz salad contains 16 different kinds of vegetables, which is an excellent way to promote a healthy gut microbiome. Remember, every time you eat, you are hosting a VERY large party; you are feeding 100 trillion guests---your gut microbiome.https://www.youtube.com/watch?v=IwEfAW70W2I

“If I had even one race like one of my many races this year in another year, I would have been like, “This year was phenomenal because I had that one really good race.' This year felt like every race but one went very well. Every race, I ended up like, ‘I can't believe I just did that' or, ‘That was awesome!' Things maybe weren't perfect, but a lot of my races were close to perfect and that was special to me.”My guest for today's episode is Conner Mantz, the new American record holder in the marathon.On a crisp October morning in Chicago, Mantz ran 2:04:43, smashing Khalid Khannouchi's 23-year-old mark and becoming the fastest American ever over 26.2 miles. It's a record that survived generations of greats from Meb Keflezighi to Ryan Hall to Galen Rupp but Conner Mantz, the soft-spoken racing assassin, made it real.If you've caught all of Conner's post-marathon recap podcast episodes that we've done on this show, you'll notice that he carries the same naïve faith that once made him think he could win NCAA titles and make Olympic teams. It's the same inner voice that still says he can win a World Marathon Major some day or medal at the 2028 Olympics.We talk about what it means to finally get the record, how the race played out into something historic and the proof of what hard work and self-belief can bring you to.____________Host: Chris Chavez | ⁠⁠@chris_j_chavez on Instagram⁠Guest: Conner Mantz | @connermantz on Instagram Produced by: Jasmine Fehr | ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠____________SUPPORT OUR SPONSORSNOMIO: Made with 80% broccoli sprout juice, 15% lemon juice, and 5% sugar, Nomio activates your body's natural defense systems to reduce lactate, speed recovery, and enhance muscle adaptation. Take one 60 ml shot three hours before training or racing and feel lighter, stronger, and more resilient. Available at The Feed — use code CITIUS15 for 15% off | https://thefeed.com/collections/nomioWAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at WahooFitness.com and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide. ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

This interview is with Patrick Spencer of the Natural Cork Council. In this interview, Patrick shares his journey from restaurants to wine to cork.Patrick was born and raised in Conneticut, where his parents owned a "classic American steakhouse." He was involved in the restaurant world early on, and in 2005 opened his own French restaurant in the Berkshires.In 2008, he moved to Oregon and was hired at Willamette Valley Vineyards as their Sustainability Coordinator. It was during a trip to Portugal that he became fascinated with cork forests and the families that farmed them.After starting a cork recycling program in the states, through which he worked with Whole Foods stores across the country, Patrick set his sights on a career focused on cork. He helped to start the nonprofit Cork Forest Alliance and was later hired by the Natural Cork Council out of California, where he still works today.This interview was conducted by Rich Schmidt in the Nicholson Libray at Linfield University in McMinnville on September 24, 2025.

Depending on how you look at it, it is either a great or rough time out there for speculative fiction, as reality continues to bite at the heels of even the most dystopian visions. Jason Tester is a futurist with a knack for telling prescient stories about our imminent urban realities, in a startlingly graphic way. The visually compelling Insurrection: an American Future predicted troop deployments in San Francisco in early January 2025; by June, a real-life version of that story began unfolding in Los Angeles, then Washington, Chicago, and Portland. Tester gazes into the abyss with Unfrozen, in another episode a bit too close for comfort. -- Intro/Outro: “System Error,” by The Cooper Vane -- Discussed: Institute for the Future What Is The Insurrection Act? Here's What Happens If Trump Invokes Law Sisters of Perpetual Indulgence Frogs of Portland Ilana Lipsett Meta Ray-Bans Frend.AI ImmigrationOS San Francisco Proposition E - Police drone authorization The beleaguered Whole Foods on Market ICE Ramming in Chicago Grand juries say no to sandwich crimes DDS Waymo Jam Barbara Walter at UC San Diego: How Civil Wars Start Abyss gazing UrbanistAI One Big Beautiful Bill One Big Beautiful Aftermath

“I believe what we're doing is based on something that's good for healing people and healing the planet. So, we're always organic and we're always working with regenerative organic farmers. And we're sticking to that mission and values, which is really important to me, because those are things that are always going to be good for you and for the…planet.” —Neka Pasquale   Sometimes, wellness feels like a luxury instead of a way of life. Between the stress of business, family, and bills, it's easy to put health last until the cost of burnout catches up. What if the values that ground us—nourishment, balance, and purpose—were also the very things that drive sustainable success? An acupuncturist turned entrepreneur, Neka Pasquale has built Urban Remedy from her kitchen into a movement by pairing holistic values with smart business. Her journey shows that growth doesn't come from chasing trends but from honoring what genuinely heals and sustains people. This week, Justine and Neka provide clear, usable lessons about product-first growth, sourcing, hiring leadership, bootstrapped problem-solving, pivoting retail models, investor trade-offs, and how to scale without losing the values that made you special.   Meet Neka: Neka Pasquale is the founder of Urban Remedy, a nationally recognized organic food company rooted in the philosophy of food as medicine. With a background as a licensed acupuncturist and practitioner of Chinese medicine, Neka has dedicated her career to promoting health and wellness through functional, organic, and healing foods. Since founding Urban Remedy over 13 years ago, she has grown the company from a local business in Marin, California, to a national brand featured in Whole Foods and other major retailers. Neka is known for her innovative approach to nutrition, her commitment to sustainability, and her passion for making healthy, fresh food accessible to a wider audience. Website Instagram Facebook   Connect with NextGen Purpose: Website Facebook Instagram LinkedIn YouTube   Episode Highlights: 00:41 Urban Remedy: First Store to Wild Growth 04:43 Developing the Menu: Chinese Medicine and the Power of Food Temperatures 08:41 Finding Food Balance and Early Entrepreneurial Spirit  13:35 Scaling Up and Facing Growth Hurdles (Money, Team, and Staying Afloat)  16:35 Major Lessons on Grit, Glitch, Growth, and Greed  21:13 Evaluating Opportunities and Choosing the Right Growth Path 23:01 Hiring Your First CEO— What Matters Most 28:16 Navigating Unexpected Success and Bittersweet Decisions 31:40 Urban Remedy: The Next Steps 

Do you have a strong family history of cancer? Or have you lost a close friend to cancer? Maybe you've seen the impact of cancer in breaking families apart and worry about getting it yourself and then losing time with your loved ones. Well, if you're wondering if there is a benefit to eating plant-based to lower cancer risk, you're in the right place.   In this episode, we'll see if avoiding meats and eating more plants in general can benefit our bodies by reducing cancer risk and even delay its progression in those that have it. Grab your water or tea and let's jump in! Contact -> healthnow@plantnourished.com Learn -> www.plantnourished.com Join -> Plant-Powered Life Transformation Course: www.plantnourished.com/ppltcourse Connect with Community -> www.facebook.com/groups/beginnerplantbaseddietsuccess Get Free 15-Minute Strategy Call -> www.plantnourished.com/strategycall Free Resource -> Quick Start Grocery Guide for Plant-Based Essentials: www.plantnourished.com/groceryguide     Have a question about plant-based diets that you would like answered on the Plant Based Eating Made Easy Podcast? Send it by email (healthnow@plantnourished.com) or submit it by a voice message here: www.speakpipe.com/plantnourished       [Cancer, Genetics, Plantbased, Plant Based Diet, Vegan, Vegetarian, Whole Foods, Health, LIve Longer]

Lesley Logan welcomes mindset coach Brad Bizjack for a conversation that digs deep into why so many high-achievers get stuck in surface-level strategies. Brad shares his journey from being buried in six-figure debt to building a multi-million-dollar business, and reveals the missing ingredient most people ignore when trying to change: identity. If you've been hustling without the results to show for it, this episode will challenge the way you think about success and who you believe yourself to be.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:Why over-studying and perfectionism often mask procrastination.How overvaluing certainty leads to playing small and staying stuck.The “line of lasting change” and why identity shapes your results.How doubt, pain, and vision are the three ways to shift limiting beliefs.Why your peer group and environment influence your habits and outcomes.Episode References/Links:Brad Bizjack's Website - https://www.bradbizjack.comBrad Bizjack's Facebook - https://www.facebook.com/BradBizjackCoachingBrad Bizjack's Instagram - https://www.instagram.com/bradbizjackBrad Bizjack's Program: The Success Accelerator - https://beitpod.com/successTiny Habits by BJ Fogg - https://a.co/d/hkmaWEOTim Robbins Events - https://www.tonyrobbins.comGuest Bio:Brad Bizjack is a personal development expert and a master mindset strategist. As a multi-7-figure CEO of a transformative coaching business, Brad boasts over a decade of experience in igniting human potential. His mission is clear and compelling: to awaken individuals to their boundless possibilities and empower them to create the extraordinary success and freedom they truly deserve. Having touched the lives of over 60,000 individuals across more than 40 countries, Brad is renowned for his ability to shatter mediocrity and inspire profound, lasting change. He excels in uncovering and dismantling the limiting beliefs and toxic thought patterns that lurk in the shadows of the mind, unlocking the doors to unprecedented achievement and fulfillment. Beyond his professional accolades, Brad is a devoted husband to his college sweetheart, Janiece, and a father to their 4 year old daughter Lily and dog Oliver. Together, they cherish their moments of joy and adventure, often found enjoying days on the lake, creating precious memories as a family. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Brad Bizjack 0:00  So I maxed out a credit card, went $98,000 in debt, hired a coach. Very first call with that coach changed my life fundamentally forever. I was telling her, I'm doing all the podcasts, listening to the books, reading the books, I'm doing all the things. Why isn't it happening for me? I want this to work so bad. And she said, very calmly, Brad, you are so attached to success that you're missing the whole point. You're under the impression that you shouldn't be where you are right now. Business, success and money, it's never going to make you happy. It's rewiring your mind for happiness that'll make you successful. Lesley Logan 0:39  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 1:17  All right, babes, I'm keeping this quick because our guest day is gonna blow your mind. Get your notebooks out, get your pens out. Get ready to hit rewind. If you're driving in your car, make sure Siri listens to you so you can rewind whenever you need to because this episode is an episode I've wanted to have for over a year. For over a year I've wanted to have this episode. So, Brad Bizjack is our guest today, and we're gonna talk about perfectionism, certainty, achieve, being an achiever. And literally, how do you actually change your life? How do you actually be it till you see it? So stay tuned all the way to the end. You don't wanna miss it. Here's Brad Bizjack. Lesley Logan 1:52  All right, Be It babe. Get ready. Just get ready. I already know it's gonna be amazing. I'm so excited. I wanted this person on the pod, since I heard him on my old coach's pod. Here's the deal. I remember seeing this guy's name on my feed in several podcasts, okay? And I was like, okay, someone's doing a launch, that's fine. And then I saw him on my old coach's pod, and I was like, you know, I haven't listened to her pod for a while. I'm gonna listen to this guy so I'm walking through the streets of Cambodia right before we're out to have a retreat. And I listened to this thing, and I was like, oh my god I didn't realize I'm stuck. I'm, this is the feeling I'm having. I'm feeling stuck. So I'm gonna sign up for this. So I told Brad, my husband, Brad, I said, babe, I signed us up for a launch. I think I want to be launched at it's been a while, so let's do it. Let's just like, let's just go through someone's thing. Let's just get taught. Let's get our cup filled, and then we'll just see what kind of emails come through. Because of the timing, my husband actually was on Hong Kong time, meaning when we got back from Cambodia, he was up every day at 5am and your calls were at like, 6am our time, something early. Brad would never, ever he would have to watch replays. We dog walked every morning listening to you. And of course, the day that you're like, okay, I'm running this program. We're like, okay, we're the first to sign up. Like, we're already in, and we stuck with it for, like, whatever, six months, a year. It was amazing. So Brad Bizjack is our guest today, and the and the reason I wanted to have him on is because of what you're gonna hear right now. Brad, what do you rock at? Who are you? Tell us everything about you.Brad Bizjack 3:18  First of all, that was, like, the best way of getting into our each other's worlds I've ever heard like, what a crazy story. So grateful for the opportunity to be here. I help people rewire the limiting beliefs, toxic thought patterns, limiting emotional patterns that are getting in the way of the success, freedom and fulfillment they really deserve that they don't really go know are going on behind the scenes. So we help people identify that and shift that. Lesley Logan 3:41  I mean, I think that's there's so many people who need that. Like, that's.Brad Bizjack 3:45  Like everybody. Lesley Logan 3:45  Like everybody, most people don't know they need it. And the ones that do kind of get overwhelmed with, like, all of the things, like, they get involved in that perfectionism. Like, I gotta check this box. I gotta do this thing, and if I just read this one more book, then, then I will be fixed, right? Brad Bizjack 4:01  100% I think people will use over-studying as like procrastination in disguise and not even realize they're doing it just because they're overvaluing certainty. And we can go more into that if you want, but yeah, that's a very, very common thing we see. Lesley Logan 4:15  You are correct. I actually looked up like signs of imposter syndrome, right? And or the like, types of imposter syndrome, because, like, there's imposter syndrome, which is, like, you're new at something, so you are going to feel that way because you're new at something, and that's great. But also, then there's like, the imposter syndrome when you're, like, actually qualified to do things, but you're you're feeling like an imposter. And so I was teaching on this, and so I did some research, and one of the signs that you are causing that is that perfectionism. If I just get one more certificate, if I learn one more thing, if I study this, and I'm a Pilates instructor who teaches Pilates instructors, and they'll go, I can't take your business class, because, actually, I needed to study this Wunda Chair. And I'm like, no one even knows what a Wunda Chair is, like until they know what Pilates is, like, no one cares. You need to know how to run a business that doesn't burn you out. Like, but you but people will overwhelm themselves. So can we talk about that perfectionism, certainty, like, what it what is, what are the signs that people are doing these things? Because I think sometimes they don't even see it in themselves. Brad Bizjack 5:13  Yeah, I think, you know, when we talk about rewiring limiting beliefs and toxic thoughts, like you said, I don't think people know they're doing it. But if anyone's ever been in a situation where they know they want their life to change and they just can't get themselves to take action, or there's a limiting behavior they participate in and they don't know why they do it, even though it's not serving them, or they know exactly what to do and they're procrastinating consistently. Or they're in a spot where they just can't get themselves to move and they see their laptop staring at them, begging them to change their life, and even though they care so much, they just don't care in the moment. And there's this piece of you that says, I know I'm meant for so much more than what I'm getting right now, but for some reason, I can't get myself to move or take action. Any of those are some of the most common symptoms that I see. But there's also one on the flip side, and that's calling out all the achievers in the room, the people that have taken the action or forced themselves through willpower to get moving. Those people end up basing their worth on more, more success, more money. And so it feels like their worth is a moving target. So they'll bounce from goal to goal, peak to peak, to do list, to to do list. Nothing feels like enough, and everything they do just feels like they're battling burnout. So if you're in a spot where you either are constantly seeking the how, which is basically exactly what we were just talking about, glorified procrastination, and let me actually backtrack on this a little bit, because I think it's really important, we need to know the how, just not right away, right? You can't head east looking for the sunset, right? It doesn't work that way. And so when you know what you want and why you want it, the how reveals itself, but when you get so caught up in seeking the how, because of living in this fear of not being certain, then you end up just tiptoeing around the edges of your dream, playing not to lose instead of playing to win. So any action you do take is you mistaking movement for achievement, and you'll take little, itty bitty actions instead of the ones that will actually yield results. And so you feel like you're spending all day on this dream, but you're not getting anywhere. And the main reason is because you are overvaluing certainty at a very high level, which is really what perfectionism is. It just means that you are afraid of what happens if you're not totally certain, and that somehow it's going to mean that you're unworthy. If you think about the human brain, its job is not to make you happy, its job is to make sure you survive. And you see people all the time saying, well, I self-sabotage. I get in my own way. Well, it's physically impossible to self-sabotage. Think about it. Your brain is a survivalist. Its job is to keep you alive. So why would it ever cause you harm? What's actually happening is you're just meeting a need, and the survival-based need that's embedded into all of our DNA is the need for certainty. And when you overvalue certainty. What actually happens is like, think about it, millions of years ago, you weren't worried about building your Pilates business or whatever it is. You were worried about the saber tooth tiger that was hiding in the bushes that was going to eat your baby, right? You you didn't have the these you weren't worried about success and fulfillment. You were worried about staying alive. Well, we don't have the same threats, but we do have the same mind. And so we link up putting ourselves out there on social or starting a podcast or sending an email or prospecting whatever, or starting a new fitness regimen. We we link it up as a survival-based threat when it's not, it's just misplaced. And so that's what a lot of people do. And I see people over-study all day long, and they use personal development as a way to escape developing personally, and it just gets in their own way.Lesley Logan 8:51  Oh my God. Everyone hit rewind. That was the most amazing, that is the most amazing thing I've heard. And I also think, like, what a great clip. And like, we can it's a great question to ask yourself, like, am I, am I doing this to escape, you know, am I? Am I? Am I working on this thing one more time? Tweak to to busy ourselves from what it actually is, which is the change we have to make. And change is really difficult. It, I don't, I don't, I actually want to say, I don't know that change is actually that difficult. Because, from what I understand about studying habits and mindset, right? So during the pandemic, I was like, I need to figure out why like, some people make a habit and some people don't like what's going on here. And also, I had a great yoga teacher who was like, that, we always wanna make things that are right or wrong, bad or good. And he's like, actually, that's not how the world works, like because if it's serving you like it could be bad for one person, but not for you, right? So I was like, okay, and I started with BJ Fogg, and he said there's no such thing as a bad habit. Every single thing we do is serving our mind. Our mind actually, truly lives off of what makes us feel good. And, so if you're like, but I hate scrolling, it's a bad habit, right? But you, when you scroll, something is happening in your mind that is giving you relief, excitement, joy, or it could even just be like, like, you can just like, exhale, right? So your brain isn't doesn't know bad or good. It knows shame and judgment doesn't make me feel good, and these things make me feel good, and so we actually create habits instantly based on emotions. So that's why I think that change isn't hard if we know how our brain works. Brad Bizjack 10:31  100%. If you think about change, change does not take a long time to do. It actually happens in an instant when you actually have the leverage to create change, right? Like so many people have had a time in their lives when they've dealt with a really painful situation, like a tough relationship, or, let's say, let's say that they weren't exercising or eating well, or so anything like that, and they've known that they should take a different action, but they haven't gotten themselves to do it until one day when something happens, and all of a sudden, some lever is pulled, and all of a sudden it's easy and it's not hard anymore. It's because in the moment, you started shifting the beliefs and the emotions that were going on behind the scenes to create leverage to actually move, and there's actually a reason why this happens. And I'm happy to dive into how behavior change actually works in people. If you want me to dive deep into that, I can. But if we think so, let's say most people, most people, if you imagine like a big triangle with different like levels in this triangle, at the very base of this triangle is your 3D environment or your results. This is really how life is. Now, most people don't recognize that all of life is cause and effect, everything. And if you obsess over the effect, you forget the cause. And if you don't focus on the cause, you can no longer influence the effect. Well, most people think that their life circumstances are the cause of how they feel, how they live, everything. They think, I don't have this money, therefore I can't be happy. I can't take different action. I can't grow a big business. I don't have a big business, therefore I can't ask people to join my business, right? It's, it's backwards thinking. It's once I have a different life, then I can take a different action. So what most people end up doing is they sit around complaining about their circumstances. And the challenge with complaining is you only complain about things that you could change. You're just too afraid to, right? So you don't complain about gravity. You complain about money. Well, money is something you can make right now if you want to, you can attract it anytime you want to. So it starts at the bottom of this pyramid with your 3D environment and your results. Now most people, they think that if they focus on what's not happening in their life, somehow magically, it's going to change, and it doesn't. If I could give one calling to everybody here, it's the fact that you are 100% responsible for every single part of your life, even the parts that are not your fault. Now before you want to punch me in the face, let me explain, right? I don't mean that that thing that happened in your life is your fault. You are not to blame. Blame focuses on the past and what went wrong. Responsibility means the ability to respond. This is how I'm going to perceive it, move about it, go forward in the future. And that's everyone's responsibility, regardless of what happened in your life. So once you start taking responsibility for your life, you start trying to impact the cause of a different 3D environment of results, and you step up one level in that pyramid to behaviors and habits. And most people, they try to form a habit. It takes 21 days to form a habit. You see all this stuff, well, how many people listening have ever done really, really good for about two or three weeks, and then all of a sudden they fall off? There's a reason why. Because when you try to change at a behavior level, meaning, take a different action, which isn't a bad thing. It's not bad if you want to, let's say, lose weight or gain weight, or whatever your goals are, if you take a different action, it will yield a different result when done consistently over time. The problem is that when you try to change at a behavior level, you have to negotiate with the mind. You automatically question if you are capable of making it happen. So it feels like this constant fight, and you have to rely on willpower. Willpower is push motivation, right, and we all use willpower sometimes. Nothing wrong with willpower. But if you rely on it, it leads to one thing, and that is burnout. We need to get to a place of pull, where hard work isn't hard work, where you just move. So when you are changing, from a behavior perspective, you're wanting to know, am I doing it right? You're seeking the strategy first, the how, right, and when you crave the how over crave the how, you likely don't actually take the actions that will yield the results. So what influences our behaviors and habits? Go one level higher, and that is your capability. And most people don't recognize what's influencing their capability are three things. Number one is what you consume. If you consume social media gossip on a daily basis, that's not really going to help your sales habit, right? If you can consume news media, that's not going to really help with practicing gratitude, right? It's going to hurt it. So number one is what you consume, because whatever goes in your eyes and ears comes out your mouth, and it leads to the second thing, which is skills. You, let's say that you're still that you're trying to grow a business, and the habit you're trying to deploy is consistent sales or prospecting or marketing? Well, you need to study sales and marketing. The skills of those things are required to change the habits and therefore change the environment. And so we need different skills. If your skills that you're studying is okay, I just want to learn how to bake cakes, but your goal is to grow a business, well, it's mismatched, right? But the third thing that's most powerful, is, that it influences your capability, is your peer group. Your life is a direct reflection of the expectations of the people you surround yourself with. And we can have a whole freaking podcast episode on this alone. It's so important. So these three levels are temporary behavior change. Anything at the skill at the capability level, behavior level and 3D environment level, it doesn't seem to last. And if it ever does, it's because we're changing at a higher level than that. And so it's not bad to change these things. Your capability does influence your behaviors and habits, and that does influence your environment, but it never, most people never decide to change above the line of lasting change, which is what influences all of this. Before I go into that, you seem like you have thoughts, my friend.Lesley Logan 16:53  Well, I just, I do, because you just said, like, most people don't go above the line of lasting change. And I think, like, that intrigues me, because it's like, are we saying that like, they'll do enough, they start to get going, and then they, like, revert back, or they just kind of stay at this place that's like, good enough. Like, tell me what the line of lasting change is.Brad Bizjack 17:14  Well, the strongest force in the human personality is the need to stay consistent with who you already think you are. Lesley Logan 17:20  Oh, yes. Brad Bizjack 17:21  And so if you believe or identify as a failure or think that money is hard to make, you can try all day long to change, but you're gonna go back. You're gonna find a way, because life will, whatever you believe, will determine the level of potential you tap into. That determines the actions you do or don't take and how well you do them. That determines your results, and it literally reinforces what you believe. That's why, right above this line of lasting change, if you actually want to make change, it's your beliefs and values that's that's the next step, that's what actually influences lasting change. So you mentioned, do people go back? They'll go back to what they believe, what they value, and how they identify always, they'll find a way. And so before I explain that, does that make sense so far? Lesley Logan 18:07  Yeah, that does. And I think, like, where I, where I, like, my brain is like, okay, so I also know that the brain is like, dissonance. So if, if, if I, if I think I'm a failure, but I just have to walk around going, I'm not a failure. I'm not a failure. Like, I don't know, like, I don't know that that is like, the answer, right? Like, so how do I go from like, seeing myself and believing that I'm a failure and then actually truly seeing myself in value that I'm not a failure?Brad Bizjack 18:35  Yeah, there's three ways to shift any belief pattern. Number one is doubt, right? If you introduce doubt to this and so that is real life examples, right? If, let's use the example of money is hard to make, right? That's a belief that a lot of people have. Well, if that is the belief, what evidence do you currently have supporting that? Because you're likely overly focusing on it. If you introduce doubt to that belief and say, well, not hard for John. It's not hard for Lesley, like and you surround yourself with evidence. Is that actually true? Or is that something that I was just told growing up? Rich people are greedy. Is that actually true or if I take a look around at all the people that I know that have money, they're the ones giving the most to charities, right? So it's evidence that shows that that belief is false. But the challenge with this is changing at a logical level is very, very hard, right? If most people don't recognize that, it's next to impossible to logic and reason your way out of anxiety. It just makes the anxiety worse. It's because it's, at a nervous system level, it responds, your body responds way faster than thoughts ever will. So we need to change our beliefs in other ways, and that is pain. We talked earlier about how people like how change is not really that hard once you have leverage, if you can see the consequences of what happens if you don't change, a nd actually live those consequences in your mind, you will start to change. I was at a Tony Robbins event years ago, and he shared something that really made an impact on how I viewed behavior change. And he used the example of a Christmas carol, Ebenezer Scrooge, right? And how he's a total butt head, super mean to all these people, because he thinks that that's why he's successful. It's not why he's successful. It's not why he's successful. He's brilliant, he works hard, all these things. And his life was going pretty bad, and he just kept on going until three until one night, three neuro associative conditioning specialists showed up at his house that goes to Christmas past, present and future, and they linked up unbearable pain to the way that he's lived up until now, the way that he's living and what his life will look like if he keeps living that way. And when you're boxing from the left, from the right and behind you, guess what you move. Most people value comfort and safety and certainty, so they don't want to give themselves a healthy dose of pain. They don't want to see the consequences of consistently doing it this way. And people are like, well, I know the consequence is going to hurt me. It's going to hurt my kids. Everyone has a leverage point, but sometimes that leverage point isn't your stereotypical oh, it's going to hurt my finances. Oh, it's going to hurt my kids. Your job is to find out what it is that you actually will have in your life that's going to cause you pain that you care about, that'll get you to move. That's the second way to create a change. The third is vision. Human beings are driven by their need to avoid pain and gain pleasure, right? What we just talked about is pain avoidance, and that's very strong, and typically the most strong, but we're also driven by pleasure, and when we can be compelled by a beautiful vision of the future, it gives us a reason to overcome this. So if we think about what identity is, the identity of I'm a failure, that is just a strongly held belief, right? So beliefs and values. Beliefs are just feelings of certainty. That's all it is. And a value is an emotional state you live in, and value feeling, right? So if we think about a belief as let's use the example of the sky is blue, most people think that. But what about during sunset? What about at night? What about sunrise? What about when it's raining? What about the scientific answer that it's not any color, right? It introduces doubt. So we have these beliefs based on evidence in our life, whether that is our upbringing, trauma, consistent results that reinforce this feeling of certainty, until we introduce uncertainty to that certainty. So it's so interesting, the thing that you're craving the most of, certainty, that's the very thing that's keeping you in the exact same spot, right? If we look at it from a values perspective, most people don't recognize they have values conflicts going on, right? Most people value success, but they equally value avoiding rejection, and so that's going to create conflict. And all of this rolls up into your identity, who you think you are. So those three things, shifting the identity through doubt, pain, and there's other ways too, and vision, shifting your beliefs and shifting your values that automatically influence your capabilities, automatically influences your behaviors and habits, cascades down right into different results. And we can do a real life example, or we can move on. But the whole point is, most people just fall back to where they are because they have a belief at a fundamental level, this is who I am, and your brain will always default to going back there. Lesley Logan 23:18  Yeah, I do want to do a real quick example, but I want to say, like, probably not a decade ago, but a long time ago, I was listening to a podcast, and I really, really so wish I could find this episode, but it was talking about how, scientifically, they can prove that your brain will tell your body exactly what you're thinking. So they actually took these people and they told them they were going to brand them. They put them in a room. They blindfolded them. They had the fire making the noise, they had the sizzling. They said, This is what the branding is going to look like. This is what it's going to be like. This is going to happen to you. Then they like, did the sizzle, then they touch them with a pen. And some people's arms developed a like a sore, a redness mark in the shape of the branding that they said they were not branded. No one was hurt doing this thing. But it's a scientific experiment, and they have also studied people who like, if you tell yourself, I'm I'm fat, and you're someone who is wanting to lose weight, that's a journey you want to go on. They have actually seen that those people do produce more fat, have bigger fat cells, all these different things, versus people who don't have a judgment about how they look. Their cells look quite different. Another study they did was a guy, a doctor, who wanted to know if I scrape a knee or if I drain a knee, which one of those things is actually helping these people's knee issues, right? So they had to take three groups. Had to take a group of people who needed this, but they did nothing to. They had to take a group of people that they just drained, and they had a group of people that they just like, scraped right. Every single person got put under, got the same music, was told what the surgery was going to be like, and then they waited to see what happened. And the people who had nothing to their knee, nothing, no draining, no scraping, they did two little pricks, put 'em under, play the surgical video while they're in anesthesia, they had the same results as people who had anything done. And so is this point that, like, our brains are so powerful, they literally tell us things. And so it's so important what we are telling ourselves that we have to know. So I just wanna, like, highlight everything you said, because it is really, is really important that we, we tell ourselves the things we actually want to hear we want our body to do. Yeah.Brad Bizjack 25:31  Well, you know what's interesting, too. Have you ever noticed that when a lot of people do affirmations, it doesn't really stick? Why? Have you ever thought why that is and it it's because they're not telling themselves powerfully. When you are about to have a surgery or something like that, and you tell and the brain genuinely thinks something is going to happen, it is just like you said, so incredibly powerful, so powerful because the belief is held so strongly that this is going to happen. That's how powerful your brain is. But what we typically do when someone pulls like an affirmation card, right, and it says, I am worthy, and your brain goes bullshit, right? Or I am abundant. Have you seen your bank account? It's because it's done through less conviction and certainty. It's done through the lens of basically being passive. And so if you think about all these scenarios, these scenarios are from a place of this is it's almost like this is fact, where a belief is being communicated with absolute conviction. And so to the degree in which you can be convicted in your statements about yourself, that's the degree that behavior change happens. And once you do your brain just it goes to war for who you think you are or what you think is going to happen. That's why, when someone is in a space where you identify them as a success story, the worst things in the world could be happening for them, and you know without a doubt, they'll be completely fine. They'll figure it out. Because you always default back to what you feel most convicted about.Lesley Logan 27:05  Yeah, real life, example, and, and if it's possible, I, we didn't do this. We didn't actually talk about, like, how you got to, how you got to be so amazing. (inaudible) Just in case, people think, oh my god, easy for you to say, Brad. Like, life must be so easy for you. Like, you know, like, I think some people again, the brain is like, okay, well, Lesley and Brad just have it together. Everything works out for them. Somebody, okay, really quick. So I have a bot that is trained up 10 million of my words. And someone asked it like, have you ever had to handle a setback? And my bot thankfully said, yeah, daily, yeah. So anyways, go ahead.Brad Bizjack 27:43  So I'll share kind of a little bit of backstory. I was, came out, out of college, $92,000 in debt, and at that stage in my life, I wanted more money. I wanted to be able to add avocado without having to worry about overdraft in my bank account, right? Like, that's what I really wanted. And I found online business, and I was like, this is going to change my financial circumstances. But really what I wanted at that stage in my life was to be the breaking point of mediocrity in my family history. I wanted something I could chase after, and so online business was my ticket. A lot of people have other vehicles. That was mine. There was just one problem. It didn't work. I spent seven years, eight years, never making more than $24,000 a year as a group fitness instructor trying to get a business off the ground. I also had a corporate job, and I'll share a little bit of backstory with that in just a moment, but I would try to get this thing off the ground, and it didn't, It didn't happen. And so my mentor told me, dude, you need a mindset coach. What you're doing clearly isn't working. And I was like, but I'm $92,000 in debt. There's no way that I can hire a coach. And she's like, I'm gonna tell you, man, if nothing changes, nothing changes. So I maxed out a credit card, went $98,000 in debt, hired a coach. Very first call with that coach changed my life, fundamentally, forever. I was telling her, I'm doing all the podcasts, listening to the books, reading the books, I'm doing all the things. Why isn't it happening for me? I want this to work so bad. And she said, very calmly, Brad, you are so attached to success that you're missing the whole point. You're under the impression that you shouldn't be where you are right now. Business success and money, it's never going to make you happy. It's rewiring your mind for happiness that'll make you successful. At that stage, I was resenting everything in my life. I was saying it was wrong in some way. I wasn't seeing life happening for me. So I bought a ticket to a conference to really work on shifting my beliefs. I didn't have this technology back then. I didn't understand all this stuff back then, I just knew I needed, I just knew I needed to change my mindset. That's all I labeled it as back then. And I remember buying the plane ticket, hotel, all that stuff in San Diego, and about a month before that event, I got fired from my job. Now I'm $98,000 in debt now. No income, no savings. But luckily, I had that plane ticket, and I fly across the country, land in San Diego, go to the grocery store, buy peanut butter and jelly, like I did 100 times a day at that point. And I overdrafted my bank account on peanut butter and jelly, and it was just this, this place of defeat, where I just felt like nothing was ever gonna change, and I walk into that conference tail between my legs, and the topic that day was all about how the human mind works, and shifting your belief systems and identities and values and all these things. And it changed everything. We went on to pay off that 100 grand in debt within a year, we retired my wife from corporate America, we built up a million, multimillion dollar per year business. We've served 70,000 people all over the world. And now we have a little girl, and I'm going to be the dad that I want to be for her, and be at every single every single dance recital, or baseball or whatever it is. And it was because of shifting above the line of lasting change. It was because I had the courage to look at those things that most people avoid. And that's my calling to everybody here. And so if we do a real world example of this pyramid, that's literally what I did. If we look at the left side like, imagine that, that pyramid, that triangle, one identity is, I'm a failure right? Well, cascade that down. What does a failure believe? Success will never happen. Money is hard to make. What does a failure value? They value security. They value safety, right? So what does that do to my capabilities? What am I going to study if I believe I'm a failure? The news, social media. Who am I going to surround myself with other people that identify as failures to prove these beliefs true. So what happens to my habits? I'll just go through my day. I'll grab a beer at the end of the day, sit in the couch feeling sorry for myself, watching Friends reruns. And so what happens to my environment? Same overdraft, same bank account issues. That was my life. When I shifted this, everything going on behind the scenes, and started identifying as, let's use the example of a successful entrepreneur, right, just as an example. Or let's just use I am successful, right? Well, what's a belief system that comes from someone that identifies as successful? Money flows to me, or, you know, business is service, things like that. What does a successful person value? They value success, freedom, love, contribution, awesome. So let's go down to capabilities. What skills am I studying? Persuasion, marketing, sales. Okay, what, what am I consuming? Positive, uplifting books and videos and things like that. I'm not spending my time on social media and all that stuff and wasting my brain away comparing to the to the world. Who am I surrounded by? People that have what I want. So then what cascades into behaviors and habits? I'm focusing on the most important activities, the marketing, the sales. I'm making, the offers I'm putting myself out there in the world. So what happens to my environment? Naturally make more money, naturally serve more people. It all, it all cascades. So the whole point of all of this is my life didn't change until I changed above the line of lasting change. And it's very easy to look at success stories or people that have some semblance of what you want in any capacity and see, okay, yeah, easy for you to say monster man, but it doesn't look at the years and years and years of struggle that it took for me to get to a point where change became a must, and, and that's so that's how everything kind of, kind of shook out. Lesley Logan 33:30  I, thank you for sharing that. And also, like, I'm sure everyone heard like, the be it till you see it in that like, in just like, okay, so if you are, you took the first triangle, like, I'm failure, I'm poor, whatever. You go through, like, that's where you were at. And then you take the triangle that you want to be, if I am a successful person. These are the skill sets. This is the mindset. These are people I'm hanging out with. That's be it till you see it, right. Like, that's truly like, why this podcast exists and, like, why I get so excited. Because as I hear you tell that story, I can think of the times, like, all, all the amazing times I had in my life that took me the next level. I did those things, right? Like there was a day, so I was homeless, and that really without address. I had couches to surf on. I had totaled my car leaving my ex's house. So that's fun. And the studio that I rented space for was closing, so now I have no place to teach my clients. I have one month to find a new place. I don't have a place I actually live. So that's a problem, because I need to live, I lived in L.A., so I need to live where I'm going to teach, right? And then I have no car. So I'm at Whole Foods, because, you know, when you, when you're living off credit cards, you go to Whole Foods for a salad, guys. And I'm, I'm at Whole Foods, and I get a phone call, and I don't I never answer my phone, but I answered my phone and it's like, hi, this is Los Angeles Magazine. Congratulations. You're the best Pilates instructor in Los Angeles. You're gonna be in the next issue one of I do this thing, and I'm like, sitting there and like, the clothes I've been in since the morning, because I have not made it to the gym yet where I can shower. And I'm like, wow, I, how did, I thought people paid for this, like, I thought, like, I didn't pay for this. Do you have the right phone number? They're like, nope. We went to your class and you were voted and, like, you got this. And I was like, oh, amazing. That's so amazing. I sat there, and I'm like, holy moly. Like, I'm homeless. I have no place to all these things are happening. And I remember going, okay, well, I am now the best Pilates instructor in Los Angeles. So where does she teach, and where does she live, and who did she take to this party? And I did all those things. My life changed. Changed dramatically. You guys, I ended up, like, literally, making friends with someone who ended up my husband. I, like, I had one of the best studios and Pilates businesses in Los Angeles. Everything, everything changed because, like, I sat there and I was like, okay, I can sit here and, like, wallow in my sweat and my overdraft. I definitely wasn't probably on overdraft, but I was using a credit card. But, like, but, like, I can sit here in that or I can go, someone just deemed me the best Pilates instructor. So if they think I am, like, what would that person do, and how does that person act? And it changed my whole life. And then it happened again in 2020, and, like, it just so I sit here and I listen to you, and I'm like, my goodness, like, we can do this whenever we need to, and then it like, you don't have to wait. We can actually make these changes. And I think it's really so fun to listen to you, because you just get so I'm sure everyone's saying, like, get so excited. Go, oh, this change is possible. Like, you make it all possible. And so I just thank you. What are you most excited about right now?Brad Bizjack 36:20  Oh, man, right now I am excited for delivering people the insights of daily motivation that they need. I'm developing this entirely new thing that's super, super exciting to help people just have consistent motivation in their lives every day for this exact concept that we're talking about. And also taking my daughter to Disney, which is gonna be freaking cool.Lesley Logan 36:38  Oh my God, that's gonna be, I think you'll have, you'll probably have more fun memories thank she, that is so cool. That is so cool. Oh my gosh. Okay, bro, I could talk to you forever, truly, truly. But we're gonna take a brief break, and then we're gonna find out if people can, can, you know, stalk you in the best way and your Be It Action Items. Lesley Logan 37:01  Alright, Brad, where do you hang out? Where can people work with you, if they want to do this with you, if they want more than 35 minutes to do in their ear, like, what can they do?Brad Bizjack 37:08  Yeah, absolutely. So, so in terms of just consistent places where I'm showing up, on the gram jam @BradBizjack, I had motivational tips there on an ongoing basis. But if you really want to take these concepts and make them real. This is actually really, really amazing timing, because starting next week, I have a five day challenge that literally does everything we're talking about and makes them real in your life. It's called the Success Accelerator. This program has helped over 70,000 people shift their beliefs and identities and values to help them become the very best version of themselves, the version that they really want to be. And so yeah, it starts next week. There's going to be a ton of people in there, if you want to see how high performers achieve their goals faster than all their peers, with less stress, if you want to see how do we take these principles and really bring them to life in real time, giving you real tactical things to do each day to really make this happen, come into the Success Accelerator Program, it's going to be really, really powerful. So those would be the two, two best ways.Lesley Logan 38:07  Awesome. Okay, so we'll put the link in the show notes. We'll also email to you guys, if you're on the podcast email list, Brad, my Brad and I did this. That's exactly the time at the beginning of the show. It was, it's absolutely wonderful. I'm telling you like I would do it again, just because I think it's so important to remind yourself, because there's always like, another thing you're like, oh, I didn't do that one. I didn't do that part. I got this part. So I think it's just so amazing what you do. And you guys, it is five, it is five days, but it's wonderful, and it's a great way to start your day. You're going to want to do it, and there's replays, so you can always watch it later if you have to work. Okay, you have given us a ton but, but we have to ask the question, bold, executable, intrinsic or targeted, steps people can take to be it till they see it. What do you have for us? Brad Bizjack 38:47  Oh, my goodness, this is such a good one. This is probably one of the things that I'm most excited about right now. I have a very interesting take on big dreams and big goals. A lot of people will say things like, be realistic and stuff like that. I am actually completely different. My, the number one thing that I believe is you have to be compelled by a beautiful vision of the future. Otherwise, you would, you'll default to focusing on the past and present. So number one, by the way, is unreasonable dreams and goals. In my opinion, that's number one, and then taking full responsibility for making that happen. I think a lot of people hold themselves back from doing that. And if you start there, and we'll talk a lot about this in the challenge next week on how to do that successfully, that'll go a long way in actually making them possible.Lesley Logan 39:33  I love that. We haven't had anyone we've had a few people say those smart, tangible gold blah, blah, blah, blah, blah, and that's really, if you do, I got actual habit like, that makes sense. But like, for a vision, no, no one gets out of bed for a reasonable like, you know, like, if shit hits the fan and you have a reasonable goal to work on, you're just gonna work on the shit that hit the fan and not, like, the reasonable goal. So I fucking love that. Brad, you are awesome. You guys, please let us know how you're gonna use these tips in your life. What your favorite takeaways are, if you sign up for the Success Accelerator, I wanna know. I promise you it will be five days well spent. I'm telling you from experience. And send this to a friend who needs to hear it. Because, as Brad said, like the people we hang around, they affect us, and so if you don't want to lose them, they need to hear this so that they can level up as well with you. So, Brad, thank you so much. And until next time everyone, Be It Till You See It. Lesley Logan 40:29  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 41:11  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 41:16  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 41:20  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 41:27  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 41:31  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

In this episode, Dr. Tony Ebel has an incredible conversation with registered dietitian Ali Miller about her groundbreaking new book, Naturally Nourished Kids. This episode dives deep into practical, science-based nutrition strategies for children of all ages. Ali shares the three essential nutrients every child needs—protein, iron, and choline—and explains why God-led, whole foods are crucial for optimal development. They discuss the critical connection between jaw development, chewing, and nervous system regulation, offering actionable steps to overcome picky eating. Packed with practical wisdom, this episode empowers parents to raise naturally nourished kids without overwhelm, using a straightforward, light-filled approach that the whole family can embrace.-----Links & Resources:Buy Naturally Nourished KidsFREE Bonus guide to Naturally Nourished KidsWhat's included:A sneak peek at the Naturally Nourished Kids GuidelinesHow to build a Balanced Smoothie & ShakeLabel Lingo worksheet to decode tricky food packaging3 early access featured recipes from the book3 never-before-seen recipesTheir go-to Kids' Essential SupplementsFunctional Immune Support for times of illnessA ready-to-go Grocery ListTheir favorite trusted brands and productsA full 1-week meal plan with food-as-medicine focus-----Key Topics & Timestamps([00:04:00]) - Book Introduction: Naturally Nourished Kids Overview([00:10:00]) - Leading With Light Instead of Fear and Shame([00:13:00]) - The Three Essential Nutrients: Protein, Iron, and Choline([00:26:00]) - The Jaw-Nervous System Connection: Why Chewing Matters([00:34:00]) - Chiropractic as a "Cheat Code" for Picky Eaters([00:40:00]) - Guided Partnership Conversations: The Taste Adventure Table([00:45:00]) - Teaching Discernment: Stella's Chocolate Story([00:49:00]) - God-Led Food vs Man-Made Food: Breaking Down the Difference([00:57:00]) - Root to Fruit: Ali's Cooking Sequencing Method([01:00:00]) - Making It Hip: Finding Your Teen's Hook([01:06:00]) - Book Details, Pricing, and Free Bonus Guide-- Follow us on Socials: Instagram: @pxdocs Facebook: Dr. Tony Ebel & The PX Docs Network Youtube: The PX Docs For more information, visit PXDocs.com to read informative articles about the power of Neurologically-Focused Chiropractic Care. Find a PX Doc Office near me: PX DOCS DirectoryTo watch Dr. Tony's 30 min Perfect Storm Webinar: Click HereSubscribe, share, and stay tuned for more incredible episodes unpacking the power of Nervous System focused care for children!

This week, Chad enjoys a delicious brunch and Cy's tired of being looked at. This episode is brought to you by ⁠BetterHelp⁠ and Chime! --- Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Chad Daniels (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@ThatChadDaniels⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠) is a Dad, Comedian, and pancake lover. With over 750 million streams of his 5 albums to date, his audio plays are in the 99th percentile in comedy and music on Pandora alone, averaging over 1MM per week. Chad's previous album, Footprints on the Moon was the most streamed comedy album of 2017, and he has 6 late-night appearances and a Comedy Central Half Hour under his belt. Cy Amundson (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@CyAmundson⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠) With appearances on Conan, Adam Devine's House Party, and Comedy Central's This is Not Happening, Cy Amundson is fast-proving himself in the world of standup comedy. After cutting his teeth at Acme Comedy Company in Minneapolis, has since appeared on Family Guy and American Dad and as a host on ESPN's SportsCenter on Snapchat. Learn more about your ad choices. Visit podcastchoices.com/adchoices

What. A. Day. Uganda's Jacob Kiplimo and Ethiopia's Hawi Feysa unleashed two of the fastest marathons in history in Sunday's Chicago Marathon. Kiplimo's 2:02:23 makes him the seventh-fastest man ever and he did it in only his second career marathon. Feysa's 2:14:56 announced her arrival as one of the five fastest women of all time with a perfectly paced negative split.Behind the fireworks, storylines kept coming: Kenya's Amos Kipruto and Alex Masai rounded out the podium, while Conner Mantz lit up home soil fans with a North American record of 2:04:43. On the women's side, Megertu Alemu and Magdalena Shauri joined Feysa in a flurry of personal bests. It was a good day to run fast. For more reactions and parting thoughts from Chicago, you can read our recap here. You can also catch the replay of our watchalong here.____________Hosts: Chris Chavez | ⁠⁠⁠⁠⁠@chris_j_chavez on Instagram⁠⁠⁠⁠ + Preet Majithia | ⁠⁠@preet_athletics on Instagram⁠⁠Produced by: Jasmine Fehr |⁠⁠⁠ ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠⁠⁠⁠____________SUPPORT OUR SPONSORSWAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at ⁠⁠⁠WahooFitness.com⁠⁠⁠ and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide.⁠⁠⁠ ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

This week on Bottle Service, Sarah sits down with a true powerhouse: Mia Funt, Co-Founder and President of ByHeart. If you've walked down the formula aisle at Target, Whole Foods, or Walmart, chances are you've seen ByHeart—a company that's been changing the game in infant nutrition.In this episode, Mia gets real about the formula industry, breaking down what parents should know as consumers, and sharing her perspective on the stigma and mom guilt that so often surround formula feeding. She also opens up about her own motherhood journey of raising three kids while building a company from the ground up, and what it's really like to juggle family and entrepreneurship.Whether you're navigating feeding choices, motherhood, or just looking for inspo to get back into work, this one's for you!Want more?Check out ByHeart's WEBSITE **Pssst* we have a discount code just for this audience! Use code BOTTLESERVICE30 for 30% off your first subscription orderCheck out Byheart on Instagram HEREWant more from Sarah?Personal Instagram: ⁠⁠⁠⁠⁠@SarahMerrill_Hall⁠⁠⁠⁠⁠Share some Laughs: ⁠⁠⁠⁠⁠@bigkidproblems⁠⁠⁠⁠⁠Check out our new Show IG! ⁠⁠⁠⁠⁠@bottleserviceBKP⁠⁠⁠⁠⁠Shop Sarah's Pregnancy/ Postpartum Must Haves on ⁠⁠⁠⁠⁠Amazon⁠⁠⁠⁠⁠Shop ⁠⁠⁠⁠⁠Bottle Service MERCH⁠⁠⁠⁠⁠! Big thank you to our episode sponsors!⁠⁠⁠⁠⁠Quince⁠⁠⁠⁠⁠ - From quick dinners to slow simmers, Quince has the cookware to make it all better! Quince.com/BOTTLESERVICE⁠⁠⁠⁠Grow Therapy⁠⁠⁠⁠ - Find the right therapist for you today! GrowTherapy.com/BOTTLESERVICELittle Spoon - Mealtime made easy! Get 50% off your first online order with code BOTTLESERVICE at checkoutUncommon Goods - Find the right gift for everyone on your list! Get 15% off at UNCOMMONGOODS.com/bottleserviceSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

High-performing women know how to hustle — but what happens when that constant push starts blocking the very life you want?In this powerful conversation with Nadia Zaal — mother, entrepreneur, and leader, we explore why ambitious women secretly struggle to access their feminine energy. We unpack the hidden blocks that keep us in overdrive, the stigma around slowing down, and how learning to let go can actually open the doors to deeper success, balance, and fulfillment.

Join Steve Blake and Dr. Joshua Helman as they share practical strategies combining whole-food nutrition and mindful lifestyle habits to enhance memory and significantly reduce dementia risk. Learn powerful, evidence-based techniques for brain health and longevity. #BrainHealth #DementiaPrevention #HealthyHabits

Doug Evans and Scott Stoll, M.D., discuss the incredible health benefits of combining sprouting with whole food, plant-based nutrition. Learn how these practices synergistically enhance nutrient absorption, optimize wellness, and support vibrant health. #Sprouting #PlantBasedNutrition #OptimalHealth

 Headlines: – Welcome to Mo News (02:00) – NY AG Letitia James Indicted Over Mortgage Fraud Claims (07:00) – Israel Says Gaza Ceasefire Now in Effect After Hostage Deal (12:30) – Federal Judge Halts Trump's Chicago Military Deployment (20:45) – California Becomes First State To Phase Ultraprocessed Food Out Of School Meals (26:10) – Judge Dismisses Drake's Lawsuit Over Kendrick Lamar's ‘Not Like Us' (28:45) – Bob Ross's ‘Happy Little' Paintings Will Be Auctioned (31:15) – The Boldest Grocery Trends Coming in 2026, According to Whole Foods (33:00) – What We're Watching, Reading, Eating (35:40) Thanks To Our Sponsors:  – ⁠LMNT⁠ - Free Sample Pack with any LMNT drink mix purchase –⁠ Industrious⁠ - Coworking office. 50% off day pass | Promo Code: MONEWS50 – Incogni - 60% off an annual plan| Promo Code: MONEWS – Leesa – 25% off mattress, plus extra $50 off | Promo Code: MONEWS – Factor Meals – 50% your first box plus free shipping | Promo Code: monews50off – Monarch Money - 50% off your first year | Promo Code: MONEWS

Welcome to NHA Today, the official podcast of the National Health Association!

Our guest today is Faith Kipyegon, the greatest 1500m runner the sport has ever known. In Tokyo, she won her record fourth World Championship 1500m title — seven global golds in this event including her three Olympic golds. It is a reign that now stretches over four years and twenty-two straight victories.In Tokyo, that 1500m final was also a masterclass performance. She led from the gun and never looked back and ran 3:52.15 to win by nearly three seconds, the largest margin of any of her global titles. It was Faith at her purest: precise, patient, untouchable.In this episode, we talk about how Kipyegon continues to perfect the impossible by breaking world records three years in a row and racing not for dominance but for legacy. She's won everything there is to win, yet somehow, it feels like she's still getting better. Faith Kipyegon has redefined what greatness on the track looks like.You can watch the full interview with Faith Kipyegon here.____________Host: Chris Chavez | ⁠⁠⁠⁠⁠@chris_j_chavez on Instagram⁠⁠⁠⁠ Guest: Faith Kipyegon | @faithkipyegon on InstagramProduced by: Jasmine Fehr |⁠⁠⁠ ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠⁠⁠⁠____________SUPPORT OUR SPONSORSHOKA: We're takin' over Happy Camper Chicago (Old Town) with HOKA during the Chicago Marathon festivities. On Sunday morning, we'll be posted up as part of the HOKA cheer zone to host our alternate broadcast watchalong, where Eric Jenkins, Karen Leciewicz, Paul Hof Mahoney and other guests will be providing their own commentary, reactions, insights and analysis live as the elite races unfold. Stay tuned for some surprise giveaways that we'll have on-site for marathon finishers. Don't miss the HOKA Hub at the expo for a chance to demo the all-new Rocket X 3 and the up-tempo Mach X 3. ⁠⁠RSVP to all of these events via the HOKA Eventbrite page at the link here.⁠WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at ⁠⁠⁠WahooFitness.com⁠⁠⁠ and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide.⁠⁠⁠ ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

Thanks to GoDaddy for sponsoring this video! Head to https://godaddy.com/codiesanchez to get started with GoDaddy Airo® today. Main Street Over Wall Street is where the real deals get done. Join top investors, founders, and operators for three days of powerful connection, sharp strategy, and big opportunities — live in Austin, Nov 2–4. https://contrarianthinking.biz/msows-bigdeal In this episode, I sit down with Dr. Gabrielle Lyon to unpack something most entrepreneurs ignore until it's too late — their health. We talk about how your muscle isn't just for looks; it's the organ of longevity and focus. You'll learn how strength training rewires your brain for better decisions, how to eat for sustained energy (not quick crashes), and how to build habits that actually stick even when you're slammed. We also tear down some of the worst health myths entrepreneurs still believe. If you've ever said “I'll focus on my health when I have more time,” this episode will change that. ___________ 00:00:00 Introduction 00:01:42 The Right Way to Train for Cognitive Benefits 00:02:56 Physical Activity Guidelines for Entrepreneurs 00:04:13 Integrating Workouts into Daily Life 00:06:44 Prioritizing Exercise Despite a Busy Schedule 00:09:22 High-Performance Daily Routines 00:17:29 Sleep and Its Impact on Health 00:20:14 Rapid Fire Questions: Health Hacks and Myths 00:25:49 The Importance of Continuous Learning for Physicians 00:26:36 Challenges in Nutrition Communication 00:27:24 The Controversy Around Seed Oils 00:28:23 The Role of Whole Foods in Nutrition 00:30:15 AI and Human Relationships 00:34:05 The Importance of Muscle Training 00:37:33 Diet Trends and Misconceptions 00:39:21 Practical Nutrition Advice for Busy Women 00:41:43 Entrepreneurs and Health Challenges 00:46:56 Cancer Risks and Prevention 00:48:44 The Impact of Alcohol on Health 00:50:21 Final Thoughts ___________ MORE FROM BIGDEAL

This segment from the Omni Talk Retail Fast Five podcast, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, examines Amazon's launch of a new private label grocery brand with over 1,000 items priced under $5. Chris and Anne debate whether this move represents a strategic reset or reveals how lost Amazon's grocery strategy has become. Is the "Amazon Grocery" brand name compelling enough to attract budget-conscious shoppers, or should they have leveraged the existing 365 brand from Whole Foods? Tune in for critical analysis on Amazon's latest attempt to crack the grocery code. For the full episode head here: https://youtu.be/4U1e0ftlJfM Amazon private label strategy, budget grocery brands, Amazon Fresh vs Whole Foods, grocery retail competition, value shopping #amazon #amazongrocery #privatelabel #groceryretail #budgetshopping #amazonfresh #retailstrategy #valuebrand #groceryshopping #retailnews

This week, Chris Chavez and Preet Majithia preview all the storylines, athletes, and matchups to watch at the 2025 Chicago Marathon this Sunday.We dive into the top contenders in both the men's and women's fields, share our predictions, and highlight a few sleeper picks and dark horses who could shake things up. We also break down which American runners to keep an eye on and take a closer look at the full elite start list to give you a better sense of what to expect on race day.We also preview ATHLOS, which returns to NYC this Friday with a stacked lineup. We run through the top athletes competing, the events we're most excited about, and what fans should know heading into the meet. ____________Hosts: Chris Chavez | ⁠⁠⁠⁠@chris_j_chavez on Instagram⁠⁠⁠ + Preet Majithia | ⁠@preet_athletics on Instagram⁠Produced by: Jasmine Fehr |⁠⁠ ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠⁠⁠____________SUPPORT OUR SPONSORSHOKA: We're takin' over Happy Camper Chicago (Old Town) with HOKA during the Chicago Marathon festivities. On Sunday morning, we'll be posted up as part of the HOKA cheer zone to host our alternate broadcast watchalong, where Eric Jenkins, Karen Leciewicz, Paul Hof Mahoney and other guests will be providing their own commentary, reactions, insights and analysis live as the elite races unfold. Stay tuned for some surprise giveaways that we'll have on-site for marathon finishers. Don't miss the HOKA Hub at the expo for a chance to demo the all-new Rocket X 3 and the up-tempo Mach X 3. ⁠RSVP to all of these events via the HOKA Eventbrite page at the link here.WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at ⁠⁠WahooFitness.com⁠⁠ and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide.⁠⁠ ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

“Probably 20, hopefully 24 miles, I'm working with people. But then somewhere between the last 10K and the last two miles, it's going to be a race with whoever is around me. You never know how these races play out, but hopefully I'm going to see people in front of me, I'm going to catch them…and place as high as I can. That's how I see this race playing out: I'm in a pack for 18 to 20 or 24 miles and after that I'm hawking down people.”My recurring guest is back – Conner Mantz is back before he takes on one of the longest-standing marks in American distance running: Khalid Khannouchi's 2:05:38 American record in the marathon. It's been 23 years since anyone has touched that time and if there's an American ready to rewrite the standard, it's Mantz.He's already run faster — 2:05:08 this spring in Boston — but because that course isn't record-eligible. Chicago will be his chance to make it official.As we've unpacked on this show all throughout the year, it's been a breakthrough year for him. In January, he took down Ryan Hall's American half marathon record with a 59:17 in Houston. He ran a little faster in another non-record eligible course at the NYC Half in March. In April, he went stride for stride with 2:02 and 2:03 guys in Boston and finished fourth – just shy of the podium.This weekend, he'll line up in Chicago as America's top marathoner and someone who continues to take the next steps to becoming one of the best in the world. He's got quiet confidence and we've grown accustomed to seeing him test his limits in workouts and these races. In this episode, we talk about what it takes to chase a record, how this build compares to others, what's his race plan and how he's sizing up his competitors.____________Host: Chris Chavez | ⁠⁠@chris_j_chavez on Instagram⁠Guest: Conner Mantz | @connermantz on Instagram Produced by: Jasmine Fehr | ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠____________SUPPORT OUR SPONSORSHOKA: We're takin' over Happy Camper Chicago (Old Town) with HOKA during the Chicago Marathon festivities. On Sunday morning, we'll be posted up as part of the HOKA cheer zone to host our alternate broadcast watchalong, where Eric Jenkins, Karen Leciewicz, Paul Hof Mahoney and other guests will be providing their own commentary, reactions, insights and analysis live as the elite races unfold. Stay tuned for some surprise giveaways that we'll have on-site for marathon finishers. Don't miss the HOKA Hub at the expo for a chance to demo the all-new Rocket X 3 and the up-tempo Mach X 3. RSVP to all of these events via the HOKA Eventbrite page at the link here.WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at WahooFitness.com and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide. ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

Dr. Hoffman continues his conversation with Jane Jansen, a natural and holistic practitioner from the Tree of Life Wellness Center in Massachusetts, on the importance of the microbiome, particularly the role of probiotics, in maintaining health.

Jane Jansen, a natural and holistic practitioner from the Tree of Life Wellness Center in Massachusetts, focuses on the importance of the microbiome, particularly the role of probiotics, in maintaining health at all life stages. They explore the benefits of specific probiotic strains, the impact of prebiotics and postbiotics, and the use of Dr. Ohhira's Probiotics. Topics also include the relationship between the microbiome and mental health, the implications of commonly used medications like Tylenol on gut health, and practical advice for maintaining a healthy gut during travel and holiday seasons.

Send us a textGreg Logan: The Power of Storytelling – Turning Brands into BlockbustersIn this episode of Navigating the Customer Experience, we are joined by Greg Logan, a global leader in brand storytelling who has spent over 30 years helping the world's biggest brands—from Adobe and Netflix to Virgin and Qantas—connect with audiences through stories that reach both the head and the heart. With award-winning experience in advertising, television, and film, Greg has built his company, Narrativity, on a powerful idea: brands can learn the secrets of Hollywood storytelling to become loved, not just known.In this episode, Greg shares his remarkable journey from a 10-year-old fascinated by TV commercials to a top creative at Leo Burnett, where he spent 17 years shaping global campaigns. After a successful career in advertising, he transitioned to entertainment, selling reality show ideas to major U.S. networks. But when he realized that brands were being told why they should tell stories but not how, Greg combined his knowledge of advertising and entertainment to develop storytelling formulas that now help businesses worldwide emotionally engage customers.Greg breaks down the three keys to connecting with audiences through storytelling. First, use structure—every story needs a clear beginning, middle, and end. Second, make the audience the hero, not the brand. Your business is the wise guide that helps them achieve their quest. Finally, start with the customer's greatest tension—what keeps them up at night—and end with their greatest love—what they truly desire. By triggering emotion first, you capture attention and make your brand memorable. Greg illustrates this with a powerful case: a New Zealand water company that transformed its message from rational facts to emotional storytelling, landing products in Whole Foods and other major retailers.He also shares a deeply moving example from his work with a palliative care organization. Using his “quest formula,” they defined their purpose as “giving people their best death possible”—a phrase that brought everyone in the room to tears and perfectly captured their true value. For Greg, these are the stories that matter most.When it comes to technology, Greg has a balanced approach to AI. While he appreciates its efficiency, he cautions that AI-generated writing often sounds generic. His tip: use AI to edit, not replace your voice—and give it personality by prompting it to write like your favorite celebrity. He also recommends checking out his new tool, storytellingquiz.com, which helps businesses evaluate and strengthen their brand story.Greg recently released his book, Creating a Blockbuster Brand: Hollywood's Storytelling Secrets For Your Business, designed to give readers practical, page-by-page value. A book that has deeply influenced him is The Tao of Pooh by Benjamin Hoff—a beautifully simple blend of philosophy and wisdom through Winnie the Pooh.Looking ahead, Greg is excited about his new collaboration with UK-based BoltAI and their product, Foretold, which uses storytelling principles to help companies innovate faster and smarter by testing new ideas directly with consumers. It's storytelling not just for marketing—but for invention.Greg's guiding mantra during challenges? “Suck it up.” It's a reminder that as entrepreneurs, we choose this path—and perspective turns frustration into fuel.Connect with Greg: Instagram: @gregloganofficial | LinkedIn: Greg Logan | Website: narrativity.comBooks Mentioned: Creating a Blockbuster Brand by Greg Logan The Tao of Pooh by Benjamin Hoff

“The one thing I reminded myself of and something my coach has been telling me all year is this: Don't feel like you have to be anybody else. What you've been doing has been working for you. Continue to do that. If you've been being Melissa all year and you've been winning all year, what else do you need to do? Just go out there and be yourself.”My guest for today's episode is Melissa Jefferson-Wooden — the 25-year-old from Georgetown, South Carolina who just pulled off one of the rarest feats in track and field: the golden sprint triple crown.At the World Championships in Tokyo, Melissa won the 100, the 200, and was part of the Team USA team that took gold in the 4x100m relay — becoming the first American woman ever, and only the second woman in history after Shelly-Ann Fraser-Pryce, to sweep the sprints at a single Worlds.Her winning times — 10.61 in the 100m and 21.68 in the 200m — weren't just dominant; they cemented her as the fourth-fastest woman of all time and within striking distance of Flo-Jo's world record.But what makes Melissa's story so special isn't just the speed. It's also the journey.If you've followed some of her career leading into 2025, she calls herself a self-described ‘village kid' who had two partial college offers. She saved her dad's life at 17 years old with a bone marrow transplant. She built herself from an NCAA champion out of Coastal Carolina to a global superstar, who can boast the title of the fastest woman on earth.In this episode, we talk about that rise, the lessons that come with greatness all throughout 2025 from her races in April through September, and how she's thinking about being one of the faces of the sport.____________Host: Chris Chavez | ⁠⁠@chris_j_chavez on Instagram⁠Guest: Melissa Jefferson-Wooden | @__melissaj19 on Instagram Produced by: Jasmine Fehr | ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠____________SUPPORT OUR SPONSORSHOKA: We're takin' over Happy Camper Chicago (Old Town) with HOKA during the Chicago Marathon festivities. On Sunday morning, we'll be posted up as part of the HOKA cheer zone to host our alternate broadcast watchalong, where Eric Jenkins, Karen Leciewicz, Paul Hof Mahoney and other guests will be providing their own commentary, reactions, insights and analysis live as the elite races unfold. Stay tuned for some surprise giveaways that we'll have on-site for marathon finishers. Don't miss the HOKA Hub at the expo for a chance to demo the all-new Rocket X 3 and the up-tempo Mach X 3. RSVP to all of these events via the HOKA Eventbrite page at the link here.WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at WahooFitness.com and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide. ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

“I'm so grateful for the abundance that is happening despite the challenges in my life, which are plenty.” — Dara Erck This episode is your invitation to reframe your relationship with scarcity, in your creative process, work, and how you see yourself. I'm joined by Dara Erck, founder of Sam + Leo, the first all-natural wellness vitamin brand devoted to kid and teen mental health.Dara shares the BTS of building a brand while navigating challenges like divorce, solo parenting, moving, rebranding, and rebuilding after her thriving Amazon channel was unexpectedly deactivated.She also discusses her relationship with manifestation and intuition, and how she used aligned strategy and being open to the possibilities to grow her brand, including being named a finalist in Whole Foods' program for emerging brands.Dara reminds you that even when things feel hard or unclear that you have the power to keep going and to take note of the abundance around you (big or small) to create your own solutions and pave your own unique path forward.Listen to the episode on Apple Podcasts and Spotify, or on your favorite podcast platform while you cook, clean, or create. Get the full show notes + transcript hereQuestions to Reflect On: Sit with these questions: Journal, them on a walk, create a voice note, chat with a friend, or sit with a cup of tea and think about them. Leave a comment below or connect with us on Instagram @chefcarlacontreras & @shopsamandleo to share your takeaway from the episode. 1. Where in your life are you being invited to think creatively and strategically right now? 2. Is there something that you want to create or manifest? xo CarlaPS: This post is free preview of what paid subscribers access with Press Publish Club. See the full post on SubstackJoin My Community:WebsiteInstagramSubstackDisclaimer: Always seek the counsel of a qualified medical practitioner or other healthcare provider for an individual consultation before making any significant changes to your health, lifestyle, or to answer questions about specific medical conditions. This podcast is for entertainment and information purposes only. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit chefcarla.substack.com/subscribe

I had such a powerful and eye-opening conversation with Lisa Curtis, Founder & CEO of Kuli Kuli Foods.  Lisa shared her incredible journey that began in the Peace Corps in Niger, where she first discovered moringa, a nutrient-packed “tree leaf” that transformed her health.   What started as a simple act of self-care in a rural village has grown into Kuli Kuli Foods, a pioneering superfoods brand that now partners with thousands of small farmers across Africa and India, empowers women, and brings nutritious, climate-smart foods to shelves nationwide. Lisa opened up about the early hurdles, navigating FDA approvals, raising money through crowdfunding, and hustling at farmers' markets, and how those small proof points led to partnerships with Whole Foods, Walmart, and more.   We also explored the resilience it takes to keep going for over 12 years, her gratitude practice, and the leadership lessons that continue to guide her. This episode is packed with inspiration for entrepreneurs and food lovers alike. Here are some highlights from our conversation:   How a Peace Corps experience in Niger led to the discovery of moringa and sparked the founding of Kuli Kuli Foods.   Overcoming early supply chain and regulatory challenges, including a $70,000 FDA hurdle with creativity and mentorship.   The role of farmers' markets and crowdfunding in proving demand and landing Whole Foods as their first big customer.   Building impact by partnering with 3,000 small farmers and reinvesting 10% of profits into community projects worldwide.   Lisa's advice for entrepreneurs: map out small proof points, celebrate wins, and keep the courage to start and persist. Join me, Ramon Vela, as I listen to Lisa's inspiring story of grit, gratitude, and global impact, and to discover how Kuli Kuli is changing the way we think about superfoods. For more on Kuli Kuli Foods, visit: https://www.kulikulifoods.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today's Sponsors: REViVE Amazon Marketing Partners: https://revivemp.com/ REViVE Amazon Marketing Partners helps better-for-you CPG brands win on Amazon with niche expertise, founder-led strategy, and a true partnership model. Built by a CPG founder with a successful exit, REViVE only works with brands it believes in. Are you curious if Amazon is right for you? Book a Free Deep Dive Strategy Session today.   Workspace6 - Private Community for 7, 8, 9-figure Brands: https://www.workspace6.io/ Workspace6 is a private community where over 950 seven-, eight-, and nine-figure brand operators share insights, solve problems, and accelerate growth. It's the anti-fluff operator's room, and for your first 30 days, it's just $1. Get real answers and skip the trial and error.

“You almost need to just have this fearlessness towards it. You can absolutely look at what each of the athletes have done and put them up on a pedestal, but you almost have to be like, ‘They've done that, but I'm going to try and do this today.'”My guest for today's episode is Jessica Hull, who just earned her second straight global medal with a bronze in the 1500m at the World Championships in Tokyo. Hull went toe-to-toe with the greatest of all time, Faith Kipyegon, hanging on until the final 200 meters before battling all the way to the line to secure her spot on the podium.Last year was obviously a dream season for Jess — an Olympic silver medal, a 2000m world record, a 3:50 personal best. This year, she didn't always hit the same highs, but she raced with consistency, courage, and adaptability, proving she's a contender in every scenario. In Tokyo, she left it all out there, fending off a charging Nelly Chepchirchir to hang on for bronze in 3:55.16. A repeat of the disastrous tie-up that happened in the Diamond League final was avoided.In this episode, we talk about how she leveled up to get to this point, we talk about the bond shared between all of the 1500m women and the reverence and respect for Faith Kipygeon, her exploration of the 800m which saw her break the Australian record in 1:57.15 in the semifinals and then reaching the final, where she ran another 1:57.Plus, you'll learn where some of her early thoughts are on her plans for 2026.____________Host: Chris Chavez | ⁠⁠@chris_j_chavez on Instagram⁠Guest: Jessica Hull | @jessicaahull on InstagramProduced by: Jasmine Fehr | ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠____________SUPPORT OUR SPONSORSHOKA: We're takin' over Happy Camper Chicago (Old Town) with HOKA during the Chicago Marathon festivities. On Sunday morning, we'll be posted up as part of the HOKA cheer zone to host our alternate broadcast watchalong, where Eric Jenkins, Karen Lesiewicz, Paul Hof Mahoney and other guests will be providing their own commentary, reactions, insights and analysis live as the elite races unfold. Don't miss the HOKA Hub at the expo for a chance to demo the all-new Rocket X 3 and the up-tempo Mach X 3. RSVP to all of these events via the HOKA Eventbrite page at the link here.WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at WahooFitness.com and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide. ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

On location in London, the hosts delve into emerging trends and spotlight the brands and entrepreneurs driving innovation in the food and beverage space. Their discussion offers a look at what's gaining traction across the pond… and what may soon be making its way to the U.S. market. Show notes: 0:25: Dine & Dash. Feisty Missions. Not Your Father's Whole Foods. Fizzy Tea FTW? Wedges & Broc. – Ray calls out one of the hosts over a breakfast blunder at a cash-only café, before Mike and Jacqui reflect on their recent visit to Mission Kitchen – a commercial kitchen space designed to support emerging packaged food brands – and share insights from a conversation with the founders of Perfect Ted, a matcha-based beverage company. Ray unveils a haul of innovative products picked up at Portobello Whole Foods, featuring everything from protein soda and bamboo water to kombucha-based sparkling tea, sea moss gummies, vacuum-fried broccoli, cola-flavored kombucha, and prickly pear water. Their discussion dives into how sparkling tea brands are pushing to stand out through elevated formats and complex flavor profiles. They also explore how U.K. and European startups are leading the way with nuanced, layered flavors that deliver on both taste and functional benefits. Brands in this episode: Trip, Doughlicious, Mission Kitchen, PerfectTed, Juno, Genni, DJ&A, Holos, Sound, Birdie, OOSO, Every State, GT's Kombucha, Revive Kombucha, Live Soda, Suma, Feisty, Kult, Cacto, The Giving Tree, Brisk Lager, Infinite Session, Something & Nothing, Uncracked

What if the bottles in your pantry could tell the story of your heritage and your health? In this episode of FOMO Sapiens, Patrick McGinnis sits down with Katina Mountanos, founder of Kosterina, to explore what it takes to move from corporate finance and retail roles into leading a mission-driven wellness brand. Raised between Greece and the U.S., Katina's passion for early-harvest, high-polyphenol extra virgin olive oil began in her childhood in Southern Greece, where she tasted first-press oils full of flavor and health. Disappointed by what she found in the states, she committed to bringing that “real stuff” to American tables. She reveals the behind-the-scenes challenges in quality control, packaging, and marketing in the saturated olive oil and wellness space. She also shares her strategy for balancing direct-to-consumer education and major retail partnerships like Whole Foods and Target. Whether you're into health, food, lifestyle brands, or entrepreneurship, this episode offers insights on purpose, pivoting, and bringing heritage into every bottle. Learn more about your ad choices. Visit megaphone.fm/adchoices

“A year ago, I just wanted to get on that team. The goals changed as the season went on. Things progressed and then it was like: you're sixth in the world and you're still hungry for more. That's a really encouraging spot to be in.”My guest for today's episode is Josette Andrews, who just finished sixth in the 5000m final at the World Championships in Tokyo, one of the best global finishes by an American woman ever in the event. Josette's run caps off a season that's been nothing short of STRONG.From making her first outdoor U.S. team in Eugene with a gutsy third-place finish, to racing Diamond Leagues in Brussels and Zurich, to standing on the line in Tokyo ready to take on the best in the world, she's tested herself all throughout and come away with impressive results each time.We've had Josette on the show multiple times in the past and it's always felt like she was on the cusp of a breakthrough on the global stage. This year she put it all together. Today we talk about her path in 2025, what clicked so well to lead to the success and the lessons she's taking away for the future.____________Host: Chris Chavez | ⁠⁠@chris_j_chavez on Instagram⁠Guest: Josette Andrews | @josettenorris on Instagram Produced by: Jasmine Fehr | ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠____________SUPPORT OUR SPONSORSASICS: The Megablast is the Mega Man of the Blast lineup. Armed with ASICS' latest foam innovation, FlyteFoam Turbo Squared, it's 33% bouncier and 10% softer than before. That means every stride feels effortless—whether you're out for an easy shakeout, stacking long miles, or testing race pace. The lightweight woven upper keeps your foot locked in, the rocker geometry smooths out transitions, and the AsicsGrip outsole gives you confident traction no matter the road ahead. And here's the kicker—no plate needed. If you're ready for the shoe that defines ultimate bounce, check out the ASICS Megablast—available now at asics.com and your local run specialty store. WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at WahooFitness.com and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide. ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

Chris Chavez and Preet Majithia hit some superlatives and awards for the 2025 World Championships in Tokyo including:- Best Race- Best sprint performance- Biggest breakthrough- Best field event- Biggest what if- Biggest upset- Best comeback- Best sportsmanship- Most disappointed to get silver (and happiest to get silver)- World record most likely to be broken in 2026- Fan favorite medal+ More____________Hosts: Chris Chavez | ⁠⁠⁠@chris_j_chavez on Instagram⁠⁠ + Preet Majithia | @preet_athletics on InstagramProduced by: Jasmine Fehr |⁠ ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠⁠____________SUPPORT OUR SPONSORSASICS: The Megablast is the Mega Man of the Blast lineup. Armed with ASICS' latest foam innovation, FlyteFoam Turbo Squared, it's 33% bouncier and 10% softer than before. That means every stride feels effortless—whether you're out for an easy shakeout, stacking long miles, or testing race pace. The lightweight woven upper keeps your foot locked in, the rocker geometry smooths out transitions, and the AsicsGrip outsole gives you confident traction no matter the road ahead. And here's the kicker—no plate needed. If you're ready for the shoe that defines ultimate bounce, check out the ASICS Megablast—⁠available now at asics.com⁠ and your local run specialty store. WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at ⁠WahooFitness.com⁠ and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide.⁠ ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠

269: My mom is finally on the podcast, and we have a lot to talk about. She has been one of the biggest influences in my personal nutrition journey, teaching me the power of whole foods from an early age. She is also one of the strongest people I know. Our family has survived so much, and my mom is sharing some of the lessons she's learned from the hardship. It's a beautiful, emotional and cathartic conversation - I hope you enjoy it.    Topics Discussed: → What timeless food lessons can Mama Swan teach us?  → How have eating habits and nutrition changed across generations? → Why did my mom know not to trust seed oils from day one (despite the hype)? → How can parents teach kids about food without triggering restrictions? → What are some strategies for healing from loss and hardship? Sponsored By: → Our Place | Upgrade to Our Place today! Visit www.fromourplace.com/REALFOODOLOGY and use code REALFOODOLOGY for 10% off sitewide. → BIOptimizers | For 15% off go to www.bioptimizers.com/realfoodology and use promo code REALFOODOLOGY. → Manukora | Go to www.manukora.com/REALFOODOLOGY to get $25 off the Starter Kit, which comes with an MGO 850+ Manuka Honey jar, 5 honey travel sticks, a wooden spoon, and a guidebook! → Paleovalley | Save at 15% at www.paleovalley.com/realfoodology and use code REALFOODOLOGY. → CURED | Subscribe for Night Caps today and never miss a solid night's sleep.Get an exclusive 20%-off! Visit www.curednutrition.com/realfoodology and use code REALFOODOLOGY at checkout. → Vimergy | New customers can save 20% off their first order with the code REALFOODOLOGY20 at www.vimergy.com. Timestamps:  → 00:00:00 - Introduction  → 00:04:30 - Processed vs. Whole Foods   → 00:10:22 - Generational Differences: Cooking, Nutrition & Wellness  → 00:15:26 - Seed Oils & Italian Food Culture  → 00:23:20 - Food System Shifts: 1980s and 1990s  → 00:30:46 - Teaching Nutrition to Kids  → 00:37:45 - Death, Loss + Forgiveness  → 00:56:00 - Faith & Spirituality   → 01:00:30 - Advice for Dealing With Loss & Hardship  → 01:06:27 - Moving Forward After Trauma   Check Out Courtney:  →  LEAVE US A VOICE MESSAGE →  Check Out My new FREE Grocery Guide! →  @realfoodology →  www.realfoodology.com →  My Immune Supplement by 2x4 →  Air Dr Air Purifier →  AquaTru Water Filter →  EWG Tap Water Database Produced By: Drake Peterson

“This is the moment I've been training three years for. There's been three years of a lot of hard work and hard times to get to this. This is the thing in my mind, that dream and goal that's kept me going. Once I put that into perspective, it was a lot easier to ride that wave of momentum into Worlds.”Our guest today is Angelina Napoleon — the 20-year-old NC State steeplechaser who just capped off a super impressive and long outdoor track season.In Tokyo, Angelina made her World Championships debut, ran 9:18 in the heats to advance, and then came back with a 9:17 in the final to finish ninth overall — and as the top American in the women's steeplechase. That finish crowns a year where she lowered her PB from the 9:50s all the way down to 9:10, finished third at NCAAs, and proved she belongs on the global stage.What stands out about Angelina isn't just the times, it's her perspective: she left Tokyo proud, grateful, and already hungry for more. She talked about staying calm in the chaos, adapting to challenges, and soaking up the love from her family and friends as she raced halfway across the world.Now, as she heads back to grass and cross country season, we're hoping this makes you a fan of her going forward.____________Host: Chris Chavez | ⁠⁠@chris_j_chavez on Instagram⁠Guest: Angelina Napoleon | @angelinanapoleon on InstagramProduced by: Jasmine Fehr | ⁠⁠⁠@jasminefehr on Instagram⁠⁠⁠____________SUPPORT OUR SPONSORSASICS: The Megablast is the Mega Man of the Blast lineup. Armed with ASICS' latest foam innovation, FlyteFoam Turbo Squared, it's 33% bouncier and 10% softer than before. That means every stride feels effortless—whether you're out for an easy shakeout, stacking long miles, or testing race pace. The lightweight woven upper keeps your foot locked in, the rocker geometry smooths out transitions, and the AsicsGrip outsole gives you confident traction no matter the road ahead. And here's the kicker—no plate needed. If you're ready for the shoe that defines ultimate bounce, check out the ASICS Megablast—available now at asics.com and your local run specialty store. WAHOO: The KICKR RUN isn't just another treadmill; it's a complete rethink of indoor running. With Dynamic Pacing, it automatically adjusts to your stride—no buttons, no breaking form, just pure running freedom. Its Terrain Simulation makes the deck feel like a track or trail, while lateral tilt mimics real-world conditions so you're always prepared for race day. So whether you're chasing your first half-marathon finish, a marathon PR, or your next trail adventure, the KICKR RUN is built to help you Run Your Run. Check it all out at WahooFitness.com and use code CITIUS at checkout.OLIPOP: Straight out of Bikini Bottom, Olipop's limited edition SpongeBob cans have arrived. Pineapple Paradise features a burst of juicy pineapples and a splash of mandarin. It's on shelves now at Walmart, Target, Whole Foods, Circle K, Amazon, and select stores nationwide. ⁠You can check out all of their flavors and get 25% off your orders at DrinkOlipop.com using code CITIUS25 at checkout.⁠