Inbound Marketing University

Inbound Marketing University

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Inbound Marketing University is a free internet marketing training and certification program. The program includes 16 one-hour classes that walk you through each step of inbound marketing to prepare you for the Inbound Marketing Certification Exam. Feel free to complete the classes at your own pace.…

HubSpot


    • May 12, 2010 LATEST EPISODE
    • infrequent NEW EPISODES
    • 17 EPISODES


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    Latest episodes from Inbound Marketing University

    Inbound Marketing Exam Review

    Play Episode Listen Later May 12, 2010


    Professor: Mike Volpe, HubSpot -- Listen to a hearty review of the first 9 inbound marketing classes. This class is part of Inbound Marketing University's free training program by HubSpot.

    Internet Marketing Comprehensive Review

    Play Episode Listen Later Feb 16, 2010


    Professor: Mitch Joel, author of Six Pixels of Separation -- This is a high-level review of inbound marketing that includes tips, tricks, and helpful reminders that will make your marketing successful. This class is part of Inbound Marketing University's free training program by HubSpot.

    Social Media for Big Business (GF302)

    Play Episode Listen Later Feb 16, 2010


    Professor: Paula Berg, Southwest Airlines, Linhart PR -- Paula presents interesting Southwest case studies explaining how her team used social media to build the airline's brand. This class is part of Inbound Marketing University's free training program by HubSpot.

    Passion-Inspired Video & Other Creative Content (GF502)

    Play Episode Listen Later Feb 16, 2010


    Professor: Gary Vaynerchuk, Wine Library TV, and author of Crush It! -- This is IMU's most controversial class! Listen to Gary's passionate in-your-face talk on how to get past corporate limitations and create remarkable video content for your business. This class is part of Inbound Marketing University's free training program by HubSpot.

    Advanced Marketing Analytics (AZ501)

    Play Episode Listen Later Feb 16, 2010


    Professor: Avinash Kaushik, Google and author of Web Analytics 2.0 -- Listen to this enthusiastic presentation to understand what you should measure and how to best measure it. This class is part of Inbound Marketing University's free training program by HubSpot.

    Twitter for Business (GF501)

    Play Episode Listen Later Feb 16, 2010


    Professor: Laura Fitton, OneForty -- This class is a drilldown of best practices and quick tips to use Twitter for marketing your business. This class is part of Inbound Marketing University's free training program by HubSpot.

    PR for Inbound Marketing (GF402)

    Play Episode Listen Later Feb 16, 2010


    Professor: Todd Defren, SHIFT Communications -- Learn how to run a successful inbound public relations campaign for both your clients and your own company. This class is part of Inbound Marketing University's free training program by HubSpot.

    Midway Inbound Marketing Review

    Play Episode Listen Later Feb 16, 2010


    Professor: Mike Volpe, HubSpot -- Listen to a hearty review of the first 9 inbound marketing classes. This class is part of Inbound Marketing University's free training program by HubSpot.

    Successful Email Marketing (CV301)

    Play Episode Listen Later Feb 12, 2010


    Professor: Eric Groves, Constant Contact -- Learn proper inbound marketing email techniques to increase lead conversion. This class is part of Inbound Marketing University's free training program by HubSpot.

    Inbound Lead Nurturing (CV201)

    Play Episode Listen Later Feb 12, 2010


    Professor: Brian Carroll, MECLABS, InTouch -- Learn how to nurture your leads from an inbound marketing perspective. This class is part of Inbound Marketing University's free training program by HubSpot.

    Calls to Action and Landing Page Best Practices (CV101)

    Play Episode Listen Later Feb 11, 2010


    Professor: Jeanne Hopkins, Marketing Experiments, HubSpot -- Learn how to optimize your website's landing pages and calls to action to best convert your traffic into qualified leads. This class is part of Inbound Marketing University's free training program by HubSpot.

    Advanced SEO Tactics: On Beyond Keyword Research (GF401)

    Play Episode Listen Later Feb 10, 2010


    Professor: Rand Fishkin, SEOmoz -- In this class, learn advanced SEO techniques and tricks to optimize your website and increase your web rankings. This class is part of Inbound Marketing University's free training program by HubSpot.

    Viral Marketing and World Wide Raves (GF301)

    Play Episode Listen Later Feb 10, 2010


    Professor: David Meerman Scott, Author of New Rules of Marketing & PR -- Discover how to create viral ideas and let your content spread like wildfire on its own. This class is part of Inbound Marketing University's free training program by HubSpot.

    Successful Business Uses for Facebook and LinkedIn (GF202)

    Play Episode Listen Later Feb 10, 2010


    Professor: Elyse Tager, Silicon Valley American Marketing Association -- This class is a drill down into the different functionality of Facebook and LinkedIn for Business. This class is part of Inbound Marketing University's free training program by HubSpot.

    Social Media and Building Community (GF201)

    Play Episode Listen Later Feb 10, 2010


    Professor: Chris Brogan, New Marketing Labs -- Learn how to interact as a business in social media and build your own community organically. This class is part of Inbound Marketing University's free training program by HubSpot.

    SEO Crash Course to Get Found (GF102)

    Play Episode Listen Later Feb 10, 2010


    Professor: Lee Odden, TopRank Online Marketing -- In this class, you will learn the basics of SEO from Lee himself, as he walks you through how to optimize your website to start getting found in search engines. This class is part of Inbound Marketing University's free training program by HubSpot.

    How to Blog Effectively for Business (GF101)

    Play Episode Listen Later Feb 10, 2010


    Professor: Ann Handley and Mack Collier, MarketingProfs -- In this class, you will learn beginner tips for creating and managing a blog for your business. This class is part of Inbound Marketing University's free training program by HubSpot.

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