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What makes a customer trust you before they've even met you? In this episode, I read Chapter 16 of The Trust Premium and explore the final behavior in Part III of the book: transferrable trust. You'll learn how trust flows into and out of customer relationships through Reviews, References, Recommendations, and Reputation—the Four Rs. We'll talk about how to ethically build outbound trust, how prospective customers interpret it as inbound trust, and how to avoid common missteps that damage credibility. This is where trust gets passed—not just earned—and it's a critical part of how you grow your influence and your business.
One PDX startup event postponed, other events to attend, Pitch Black applications due July 7, a Portland Metro Region Innovation Hub navigator moves on, and more Portland startup news.PORTLAND STARTUP LINKS- Pitch Black Showcase https://www.pitchblack.org/pitch-black-showcase- Oregon startup folks https://sflo.me/oregonstartupfolks- founder.coffee https://founder.coffee- Techworks on Tap https://oregontechworksassociation.webflow.io/events/techworks-on-tap-2025- TAO Party in the Pinot https://www.techoregon.org/signature-events/party-in-the-pinot PORTLAND STARTUP STORIES00:00 Portland Oregon startup news00:31 Pitch Black Showcase applications due July 7, 202502:40 Oregon startup folks database05:05 Portland startup community gathering postponed07:15 Pat Cheung moves on 08:40 First half of 202509:34 SecretsFIND RICK TUROCZY ON THE INTERNET AT…- https://patreon.com/turoczy- https://linkedin.com/in/turoczy- Portland startup news on Apple Podcasts https://podcasts.apple.com/us/podcast/portland-oregon-startup-news-silicon-florist/id1711294699- Portland startup news Spotify https://open.spotify.com/show/2cmLDH8wrPdNMS2qtTnhcy?si=H627wrGOTvStxxKWRlRGLQ- The Long Con on Apple Podcasts https://podcasts.apple.com/us/podcast/the-long-con/id1810923457- The Long Con on Spotify https://open.spotify.com/show/48oglyT5JNKxVH5lnWTYKA- https://bsky.app/profile/turoczy.bsky.social- https://siliconflorist.substack.com/- https://pdxslack.comABOUT SILICON FLORIST ----------For nearly two decades, Rick Turoczy has published Silicon Florist, a blog, newsletter, and podcast that covers entrepreneurs, founders, startups, entrepreneurship, tech, news, and events in the Portland, Oregon, startup community. Whether you're an aspiring entrepreneur, a startup or tech enthusiast, or simply intrigued by Portland's startup culture, Silicon Florist is your go-to source for the latest news, events, jobs, and opportunities in Portland Oregon's flourishing tech and startup scene. Join us in exploring the innovative world of startups in Portland, where creativity and collaboration meet.ABOUT RICK TUROCZY ----------Rick Turoczy has been working in, on, and around the Portland, Oregon, startup community for nearly 30 years. He has been recognized as one of the “OG”s of startup ecosystem building by the Kauffman Foundation. And he has been humbled by any number of opportunities to speak on stages from SXSW to INBOUND and from Kobe, Japan, to Muscat, Oman, including an opportunity to share his views on community building on the TEDxPortland stage (https://www.youtube.com/watch?v=Cj98mr_wUA0). All because of a blog. Weird.https://siliconflorist.com#pdx #portland #oregon #startup #entrepreneur
Now on Spotify Video! Are your sales funnels silently killing your conversions? Hala Taha was thriving on LinkedIn. Her courses were selling out, and each launch generated more revenue than the last. Then sales suddenly dropped. She spent $30,000 on ads trying to fix it but got nothing in return. That's when she realized her sales funnel was broken. In this episode, Hala shares the exact system she used to rebuild her funnel, scale her business, and turn cold leads into loyal customers. She also reveals how Teachable helps entrepreneurs streamline their sales process and drive consistent growth. In this episode, Hala will discuss: (00:00) Introduction (01:40) Her Journey to Sales Funnel Mastery (07:03) Understanding the Core Sales Funnel Stages (14:48) Why Email is Digital Gold for Your Business (19:23) Creating Effective Lead Magnets with Teachable (23:32) The Three Keys to Slay Your Messaging While Selling (39:28) Buyer Psychology and the Power of Value-Selling (53:19) How to Sell Irresistible Offers That Convert (1:00:07) How Teachable's AI Simplifies Course Creation (1:05:45) Optimizing Your Funnel for Business Growth (1:25:39) Upsell Smartly: Sales Strategies to Retain Customers Hala Taha is the host of Young and Profiting, a top 10 business and entrepreneurship podcast on Apple and Spotify. She's the founder and CEO of YAP Media, an award-winning social media and podcast agency, as well as the YAP Media Network, where she helps renowned podcasters like Jenna Kutcher, Neil Patel, and Russell Brunson grow and monetize their shows. With her business on track to hit eight figures in 2025, Hala stands out as a leading creator-entrepreneur. Sponsored By: Shopify - Start your $1/month trial at Shopify.com/profiting. Indeed - Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/PROFITING OpenPhone - Get 20% off your first 6 months at OpenPhone.com/profiting. Airbnb - Find a co-host at airbnb.com/host Boulevard - Get 10% off your first year at joinblvd.com/profiting when you book a demo Resources Mentioned: Get Teachable Builder Plan FREE for 1 Month: youngandprofiting.co/teachable Download This Presentation: yapmedia.com/sales Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Startup, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Online Selling, Economics, E-commerce, Ecommerce, Negotiation, Prospecting, Persuasion, Inbound, Account Management, Scale, Sales Podcast
This week we talk through uniform changes discuss training camp and overview a position group on the roster. We go through the news and answer fan submitted questions.
Isaac Reichman, Director of Corporate Communications at Choose Chicago, joins Jon Hansen to discuss the success of the U.S. Travel Association's IPW. Isaac discusses the event, which is the largest international inbound travel trade show in the country, attracting thousands of travel buyers and media to Chicago.
It was supposed to be a slow news week, so naturally we talked for almost four hours on the latest in gaming. Heading up our show is a recurrent subject: layoffs at Xbox. Despite Phil's claims about a sustainable business, the cuts keep coming. Of course, that leaves us in a bit of a pickle. What parts of Xbox business are faltering? We're about a year removed from last year where Xbox began shutting down multiple teams, so it's not a far cry to say we may be approaching that point. We haven't seen Game Pass numbers in a hot minute, titles like South Of Midnight and Hellblade 2 have questionable sales at best, and the green team is all but officially confirmed to be out on physical games. So, which is it, if any? We gab quite a bit before leaving it to next week where we'll get official confirmation. Plus, Xbox integrating other PC storefronts into their app, righting the record on Final Fantasy XVI, diving into Lies Of P sales figures, and so much more in what was an unexpectedly meaty (oh!) episode of Defining Duke. Please keep in mind that our timestamps are approximate, and will often be slightly off due to dynamic ad placement. 0:00:00 - Intro0:16:24 - Health Is Wealth0:32:22 - Correcting FF16 information from last week0:41:52 - A new Halo game is releasing… kinda0:54:16 - Meta Quest 3S Xbox Edition announced1:01:46 - SEGA sales data leaks1:14:08 - Persona 4 Revival & Stranger Than Heaven release info1:17:35 - Blood Of Dawnwalker Gameplay deep dive1:22:58 - Cyberpunk 2077 update 2.3 has been delayed1:27:54 - Layoffs headed for Mindseye developer1:40:01 - Blood Message reveal reaction1:43:03 - Rematch devs respond to crossplay issues1:48:34 - Third party Switch 2 sales below estimates1:59:03 - Splitgate 2 devs face layoffs2:12:25 - Lies Of P difficulty settings2:23:24 - What We're Playing3:08:15 - Major Xbox layoffs inbound3:33:13 - Steam library comes to Xbox PC App3:45:03 - Game Pass Pick Of The Week Learn more about your ad choices. Visit podcastchoices.com/adchoices
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Ever wonder what separates a $1M agency from a $30M agency? It's not just better SEO or more employees. It's how you run the business behind the scenes. We sat down with today's featured guest to dig into what's powered his insane growth from barely crossing seven figures back when we first met… to now staring down $35–$40 million in pure service revenue. He's sharing some great advice on the evolution of his role as CEO, his new-found love for podcasting, and all kinds of golden nuggets for agency currently in the “no man's land”. Chris Dreyer is the CEO of Rankings.io, a law firm marketing services agency that delivers exceptional results for attorneys without compromising on customer service. He'll discuss his agency's substantial growth from under a million to over $30 million in revenue, his reliance on data and key performance indicators (KPIs), the transformative role of AI in various aspects of his operations, the importance of in-person client meetings for building relationships, and much more. If you're still guessing your numbers or putting off tracking your team's time — you'll want to pay attention. In this episode, we'll discuss: The CEO's true job. Hidden agency growing pains. The key to client happiness. In-person hustle and outbound sales. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. Why Data Became Like a Religion Back when Chris and I first locked ourselves in a tiny Atlanta room for a workshop, Rankings.io was barely peeking over the $1M mark. He was still deciding who to serve and how. Fast forward about 8-9 years to today, and he says there's no bigger reason for his success than his top-to-bottom data obsession. Most agency owners track just enough to feel busy: a few pipeline numbers, maybe close rates if they're fancy. But Chris tracks everything. He knows the lifetime value of a client paying $5K a month versus $10K a month. He knows exactly how each account manager's retention rate impacts revenue. He even scores sales reps like a fantasy football league. And it's not just vanity metrics. If an account manager is great at keeping clients but terrible at preserving the original retainer size, they fix it. If time tracking shows poor utilization? They fix it. It's relentless. The big unlock for him was getting a real CFO to build this machine — and shifting from QuickBooks to more robust systems like Sage. No more flying blind or hoping for the best. If you don't know your LTV, churn, win rates, and retention by the exact dollar, you're leaving growth up to luck. How AI Became His Secret Weapon (and Why You Should Care) Most agency owners dabble in AI: a blog here, a few prompts there. Chris has gone full cyborg. Every single month, his team uploads their entire reporting package into ChatGPT. They don't just glance at dashboards — they get an AI board of advisors that points out trends, flags issues, and even suggests campaigns based on sales funnel leaks. If they have clients applying but not booking, the AI says: launch a re-engagement sequence. If they're not sure why the expense spike looks off, the AI will cross-check it with your event calendar. Chris used to hate looking at financials — now AI does the heavy lifting. When it comes to AI agents, they're not doing as much and prefer to use AI assistants for content, link building, and optimization. He even has an AI board of advisers with different personalities. This isn't replacing people. It's leveling them up. It's like strapping a rocket to every role — so you can do more without burning out your team. If you're not leaning on AI for context and next steps, you're probably making slower (and worse) decisions than your competitors. The CEO's True Job: Gotta Catch ‘em All Now that he's running an agency pushing $40M in service revenue (not pass-through, real revenue) Chris defines his role as: “Playing people Pokemon. Gotta catch ‘em all. I get the clients, and my president keeps them.” He sets the vision, runs point on marketing and sales, hosts the podcast, and stays the face of Rankings.io. Meanwhile, his right-hand man, Stephen, owns retention and delivery. This split lets Chris hunt big opportunities without getting bogged down in fulfillment fires. It's the perfect example of how an owner's role must evolve. If you're still stuck in the weeds, wearing every hat, and calling that “leadership” — you're capping your agency's growth. The goal isn't to do everything. It's to build a team that does everything better than you ever could alone. And Chris's story is living proof. The Hidden Growing Pains Nobody Warns You About Ever heard of the dreaded “no man's land” for agencies? For Chris, it began after he crossed the $8M to $10M mark and things got painfully awkward fast. In this stage, you're forced to hire the roles that don't directly bring in revenue: HR, finance, middle managers. Suddenly, your once-scrappy margins start leaking everywhere. It feels counterintuitive, all these new salaries, and yet no extra billables. But here's the catch: this is the awkward but necessary step that'll set you up with the infrastructure to move from $10M to $15M, $20M or beyond. This is generally the zone where you feel like an imposter CEO — one foot in the hustle, one foot in the corporate world you swore you'd never build. The truth is, every growing agency owner faces this inflection point. And if you get it right, you build a structure that can handle scale. If you get it wrong, you risk staying stuck at the same revenue ceiling year after year. You Can't Turn It Off — And Maybe That's Okay Most founders agree they find it difficult to turn their business brain off, and honestly, they don't want to. Business is the hobby. While their kids are at soccer practice, their brain is rewriting the service agreement or tweaking a proposal. Sure, there's a cost. Vacations come with podcast episodes in the car. Weekends sometimes mean scanning P&L spreadsheets. But, as Jason and Chris admit: the key to staying sane isn't to “balance it perfectly” — it's to have the right partner who gets the obsession. Because when you're building a business that supports dozens, even hundreds of families, switching it off just isn't realistic. So you find the support system that lets you go all in and come home for dinner. Why Core Values Actually Matter Early on, you might roll your eyes at “company core values.” Chris admits he did and saw it as just a lot of fluff. But once you're managing 50, 100, or more people, vague values don't cut it — you need a shared language to protect the culture. His agency now runs on three non-negotiables: Excellence (do great work, always) Execution (don't just talk, get it done) Grit (stick with hard things for the long haul) While he used to rely on platitudes like “team player” — he sees now that the wrong person will be weeded out fast as long as the core values are clear. He also bails at the mention of “work-life balance” in an interview. Because for this team, the culture is built for people who like working hard. The Surprising Key to Client Happiness Think your killer case studies will keep clients happy forever? Think again. Client happiness is very subjective and your biggest churn risk isn't bad work — it's bad relationships. Sure, you can track Net Promoter Scores all day. But real retention comes from catching early warning signs, which Chris calls “saves”. A client going quiet, missing calls, or hinting they're not vibing with an account manager should be signs to take action, if you start tracking them, as he has. And here's the overlooked move more agencies need to revive: visit your clients in person. Everyone's got Zoom fatigue. Booking a flight and breaking bread goes a long way toward making you not just a vendor, but a trusted partner. How In-Person Hustle and Outbound Hunting Keep You on Top Even with all the fancy dashboards, AI copilots, and mega forecasting tools, Chris and his president still jump on planes to shake hands with clients. They even budget for it. When you're running a high-ticket service where each client can be worth $125,000 or more over their lifetime, dropping a couple grand to show up in person is a no-brainer. It's how you show you care more than the next guy who's sending templated emails and hiding behind Slack. Chris's take is simple: Want to stand out? Do what you say you're going to do. Show up. Make your clients look like heroes. When a big-name CEO flies out to see you — even if you didn't sell them the deal — you remember that. Big relationships should get the handshake treatment. Using AI for Confidence in an Agency Acquisition Chris didn't buy another agency until he was already pushing $30 million, while most owners pull that trigger way earlier to leapfrog plateaus. Why wait? According to Chris, he didn't have the confidence to do it. Until AI changed that. He used ChatGPT to run diligence questions, draft the LOI, check for financial holes, and sanity-check the entire earnout structure. Sure, he has a great CFO — but that AI second brain made the whole thing faster and way less intimidating. Now that he's got the first deal under his belt, he's hungry for more. That's how scale works: get clarity, take the shot, rinse and repeat. Pro tip: If you're scared to buy, partner, or hire, dump your numbers into AI. Ask it what it would worry about if it were buying you. It'll show you every skeleton in the closet — so you can fix them now. Why Outbound Sales is Your Insurance Policy Chris used to be very resistant to doing outbound but now it is saving him from the Google rollercoaster. Inbound is sexy when it works. But we all know it can be feast or famine. Algorithms change. Referrals dry up. And you're stuck hoping this month's pipeline looks like last month's. After getting tired of hoping, Chris built an outbound team that's now about 30 people deep. He's got BDRs making 50 high-quality calls a day, sending out handwritten notes with books, running multi-channel outreach, and gifting prospects to cut through the noise. Each practice area has its own sales enablement rep feeding lists, building sequences, and arming the closers with context. It's consistent and it means Rankings.io can hunt, not just fish. Big lesson: if you don't control at least three lead sources (inbound, outbound, and strategic partners), your agency's growth is on borrowed time. Don't put all your eggs in Google's basket. Outbound is insurance. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
AI hits the headlines again. Anthropic wins a lawsuit for its training data procedures, but the judge leaves room for additional lawsuits. In the greater scheme, will any of the lawsuits really matter? John Oliver's AI Slop video is "must-see-TV" and AI content continues to become a bigger part of our lives in content creation and marketing. What do we need to do? And Zohran Mamdani wins the Democratic nomination for mayor in New York, outlasting the big money players through a Gen Z-focused approach. What can we learn from this and will we see more? Winners and losers include Mumford & Sons and Intel dropping marketing as a core function. Rants and raves include Voice of America and the LinkedIn Ballad. ----- This week's links: Anthropic Wins Case AI Slop and John Oliver Mamdani Takes New York Nomination with TikTok VOA's Iran Mess Mumford & Sons Membership Pass Intel Outsources Marketing to Accenture ----- This week's sponsor: INBOUND 2025 features an incredible lineup including Amy Poehler, Dario Amodei, Dwarkesh Patel, Sean Evans (Hot Ones), Marques Brownlee, Glennon Doyle, and more. Get actionable insights you can implement immediately to grow your business...San Francisco September 3rd-5th, 2025. Go to inbound.com/register to secure your spot at INBOUND 2025. ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Seventh Bear.
This week in Oregon startup news, $60k+ awarded to TiE Oregon Columbia River Pitch winners, a couple of opportunities to meet startup folks throughout Oregon, a livestream watch party to get us all caught up on 2025 so far, and — of course — a secret or two if you hang until the end. OREGON STARTUP LINKS- Oregon startup folks https://sflo.me/oregonstartupfolks- Last big gathering July 8 https://www.meetup.com/pie-portland-startup-community/events/307183761/- AI Biz podcast https://aibizshow.podbean.com/e/beyond-the-hype-building-human-centered-ai-startups-with-rick-turoczy/- 2025 halfway: Watch party https://youtube.com/live/Df6K0Csx6TsOREGON STARTUP NEWS00:00 Portland startup news00:30 Add your Oregon startup community profile03:02 Very last big Portland startup community gathering04:40 TiE Oregon Columbia River Pitch winners06:38 Startups and AI08:12 Watch party recapping halfway through 202509:30 Summer plans10:29 Secrets: Just between you and me FIND RICK TUROCZY ON THE INTERNET AT…- https://patreon.com/turoczy- https://linkedin.com/in/turoczy- Portland startup news on Apple Podcasts https://podcasts.apple.com/us/podcast/portland-oregon-startup-news-silicon-florist/id1711294699- Portland startup news Spotify https://open.spotify.com/show/2cmLDH8wrPdNMS2qtTnhcy?si=H627wrGOTvStxxKWRlRGLQ- The Long Con on Apple Podcasts https://podcasts.apple.com/us/podcast/the-long-con/id1810923457- The Long Con on Spotify https://open.spotify.com/show/48oglyT5JNKxVH5lnWTYKA- https://bsky.app/profile/turoczy.bsky.social- https://siliconflorist.substack.com/- https://pdxslack.comABOUT SILICON FLORIST ----------For nearly two decades, Rick Turoczy has published Silicon Florist, a blog, newsletter, and podcast that covers entrepreneurs, founders, startups, entrepreneurship, tech, news, and events in the Portland, Oregon, startup community. Whether you're an aspiring entrepreneur, a startup or tech enthusiast, or simply intrigued by Portland's startup culture, Silicon Florist is your go-to source for the latest news, events, jobs, and opportunities in Portland Oregon's flourishing tech and startup scene. Join us in exploring the innovative world of startups in Portland, where creativity and collaboration meet.ABOUT RICK TUROCZY ----------Rick Turoczy has been working in, on, and around the Portland, Oregon, startup community for nearly 30 years. He has been recognized as one of the “OG”s of startup ecosystem building by the Kauffman Foundation. And he has been humbled by any number of opportunities to speak on stages from SXSW to INBOUND and from Kobe, Japan, to Muscat, Oman, including an opportunity to share his views on community building on the TEDxPortland stage (https://www.youtube.com/watch?v=Cj98mr_wUA0). All because of a blog. Weird.https://siliconflorist.com#pdx #portland #oregon #startup #entrepreneur
Dernier épisode (pour l'instant) de notre mini série sur le parcours client ! Aujourd'hui, je m'arrête sur deux étapes pas toujours confortables : la proposition et la conversion. Comment tu présentes tes offres ? Et surtout : comment tu fais pour transformer un “intéressé·e” en “client·e” ? Je t'aide à analyser ce qui coince… et à affiner ton parcours. Et toi : – Tu sais ce qui freine tes prospects à ce moment-là ? – Est-ce que tu as relevé des objections qui reviennent régulièrement ? (Pour me répondre, envoie-moi un mp sur Linkedin
On continue notre mini série sur le parcours client ! Aujourd'hui, je m'arrête sur deux étapes cruciales : la prise de contact et la démonstration. Tu sais, ce moment où tu entames la discussion avec ton prospect… puis celui où tu lui montres que tu peux vraiment l'aider. Dans cette MM, je t'aide à clarifier ton approche et à choisir les bons leviers pour donner envie d'aller plus loin. Et toi : – Tu t'y prends comment pour démarrer la discussion ? – Tu montres quoi à tes prospects pour qu'ils aient des paillettes dans les yeux ? (Pour me répondre, envoie-moi un mp sur Linkedin
J'ai tapé “revers en retard badminton” dans Google. Et c'est là que tout a commencé. Par curiosité, j'ai cliqué sur une vidéo… et me suis retrouvée embarquée dans un parcours client super bien ficelé. Dans cette MM – la 2e d'une mini série consacrée au parcours client – je reviens sur les deux premières étapes : la qualification et l'approche. Tu verras : même un petit mot-clé bien choisi peut faire toute la différence. Et toi : – Est-ce que tu qualifies tes prospects ? – Comment tu fais pour “rentrer dans leur radar” ? (Pour me répondre, envoie-moi un mp sur Linkedin
La semaine dernière, j'ai été embarquée dans un parcours client bien ficelé… sans m'en rendre compte. Une recherche YouTube, une vidéo regardée à moitié, un clic sur un lien, une page consultée… et me voilà prête à booker un appel découverte ! Dans cette Minute Marine, je t'embarque dans cette expérience. J'en profite pour t'expliquer ce qu'est un parcours client ET pourquoi cela vaut le coup de bosser sur le tien! À noter: dans les prochaines Minutes Marine, je reviendrai sur chaque grande étape d'un parcours client “classique” de freelance. Dis-moi: comment tu t'y prends pour transformer un-e prospect en client-e? (Pour me répondre, envoie-moi un mp sur Linkedin
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
Huge research uncovers the obvious. Television and "traditional media" is going obsolete, as social media revenues and watch/listen time dominates. It is indeed the end of the living room. The boys review reports from WPP and NiemenLab. In marketing winners, Terry Moran launches a substack after being fired. But shouldn't he have had one already? Contractual reasons aside, the boys detail a marketing/creator survival plan that's not just a nice to have. Rants and raves include Answer Engine Optimization Hype and the GENIUS act. ----- This week's links: Creators Overtake Traditional Media The Brand/Studio Line Blurs Social Media Overtakes TV Ads on Whatsapp Terry Moran Launches Substack Journalist Survival Plan Genius Act Progress ----- This week's sponsor: INBOUND 2025 features an incredible lineup including Amy Poehler, Dario Amodei, Dwarkesh Patel, Sean Evans (Hot Ones), Marques Brownlee, Glennon Doyle, and more. Get actionable insights you can implement immediately to grow your business...San Francisco September 3rd-5th, 2025. Go to inbound.com/register to secure your spot at INBOUND 2025. ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Seventh Bear.
Michael sits down with Blair Forrest — yes, the one lifting scary barbells, flying solo without an assistant, and casually rethinking the entire North American logistics map.They dive deep into the 2025 tariff chaos: why brands are panicking, how bonded warehouses are basically international waters (minus the pirates), and what it actually means to “wait out” a multi-million dollar shipping problem.From FTZ hacks to cross-border inventory plays, this is your tactical survival guide for the madness — whether you're paying $5K or $300K per container.It's messy. It's essential. It's surprisingly therapeutic. We'll see you in The PPC Den!
This week in Portland startup news, the Act-On Software acquisition falls apart, a new aggregated Portland startup event calendar, React.tv, and a whole bunch of events.FIND RICK TUROCZY ON THE INTERNET AT…- https://patreon.com/turoczy- https://linkedin.com/in/turoczy- Portland startup news on Apple Podcasts https://podcasts.apple.com/us/podcast/portland-oregon-startup-news-silicon-florist/id1711294699- Portland startup news Spotify https://open.spotify.com/show/2cmLDH8wrPdNMS2qtTnhcy?si=H627wrGOTvStxxKWRlRGLQ- The Long Con on Apple Podcasts https://podcasts.apple.com/us/podcast/the-long-con/id1810923457- The Long Con on Spotify https://open.spotify.com/show/48oglyT5JNKxVH5lnWTYKA- https://bsky.app/profile/turoczy.bsky.social- https://siliconflorist.substack.com/- https://pdxslack.comABOUT SILICON FLORIST ----------For nearly two decades, Rick Turoczy has published Silicon Florist, a blog, newsletter, and podcast that covers entrepreneurs, founders, startups, entrepreneurship, tech, news, and events in the Portland, Oregon, startup community. Whether you're an aspiring entrepreneur, a startup or tech enthusiast, or simply intrigued by Portland's startup culture, Silicon Florist is your go-to source for the latest news, events, jobs, and opportunities in Portland Oregon's flourishing tech and startup scene. Join us in exploring the innovative world of startups in Portland, where creativity and collaboration meet.ABOUT RICK TUROCZY ----------Rick Turoczy has been working in, on, and around the Portland, Oregon, startup community for nearly 30 years. He has been recognized as one of the “OG”s of startup ecosystem building by the Kauffman Foundation. And he has been humbled by any number of opportunities to speak on stages from SXSW to INBOUND and from Kobe, Japan, to Muscat, Oman, including an opportunity to share his views on community building on the TEDxPortland stage (https://www.youtube.com/watch?v=Cj98mr_wUA0). All because of a blog. Weird.https://siliconflorist.com#pdx #portland #oregon #startup #entrepreneur
Connor is an editor at the Libertarian Institute and Co - Host of "Conflicts of Interest"https://libertarianinstitute.org/auth...https://twitter.com/freemansmind96 PLEASE CONSIDER DONATING ONCE OR MONTHLY!https://app.redcircle.com/shows/5bd95...Follow me everywhere:https://linktr.ee/KyleMatovcikEverything Tiger Fitness:https://www.tigerfitness.com/?a_aid=6.Fox N' Sons Coffee!Https://www.foxnsons.comUse code KYLE at checkoutGet DEEMED FIT clothing! Use code "SARAHM25" at checkoutSupport this podcast at — https://redcircle.com/in-liberty-and-health/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
En este episodio del Vender Diferente Podcast hablo de la Clave #1 para duplicar tu tasa de cierre (sin trabajar el doble)Este es el primero de tres episodios especiales que grabé en vivo durante mi último workshop. En esta primera parte te comparto la Clave #1 para duplicar tu tasa de cierre en solo 3 meses: prospectar mejor, no más.
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
Joe and Robert break down Mary Meeker's "Future of AI" report and discuss the biggest opportunities and threats for marketers and creators in the future. Disney sues Midjourney in yet another lawsuit against AI companies. When will it stop and why should we care? And Meta invests $15 billion more in AI, trying to catch up in the AI race. In winners and losers, Joe discusses how to get found in AI searches and Robert talks about the failed mainstream media with the LA coverage. Rants and raves include a new creator economy lobbying group from MatPat and a boost to musical theater. ----- This week's links: Disney Sues Midjourney The Future of AI Report Meta Makes $15 Billion Bet on AGI How to Get Found in AI Search [Chart] MatPat Starts Creator Caucus Live Theater Gets a Boost ----- This week's sponsor: INBOUND 2025 features an incredible lineup including Amy Poehler, Dario Amodei, Dwarkesh Patel, Sean Evans (Hot Ones), Marques Brownlee, Glennon Doyle, and more. Get actionable insights you can implement immediately to grow your business...San Francisco September 3rd-5th, 2025. Go to inbound.com/register to secure your spot at INBOUND 2025. ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Seventh Bear.
A Y Combinator alum that's rethinking recycling, a couple of late breaking funding rounds, and some big Oregon startup events happening the next two Fridays. Let's get into it…PORTLAND STARTUP LINKS- Portland startup community fireside chats https://www.youtube.com/watch?v=mL-PkVS-40o- Portland startup community gathering https://www.meetup.com/pie-portland-startup-community/events/307183761/- Oregon Startup Conference https://oregonstartupconference.com/- Invent Oregon 2025 https://www.inventoregon.org/- Watch party: 2025 halfway https://lu.ma/j3zim4syPORTLAND STARTUP NEWS00:00 Portland startup news intro00:17 Rapta and Conveyer raise capital01:51 Birch Biosciences rethinking recycling05:00 Portland startup community chats - Pride edition08:05 Oregon Startup Conference10:20 Invent Oregon 202511:50 Watch party https://www.youtube.com/live/Df6K0Csx6TsFIND RICK TUROCZY ON THE INTERNET AT…- https://patreon.com/turoczy- https://linkedin.com/in/turoczy- Portland startup news on Apple Podcasts https://podcasts.apple.com/us/podcast/portland-oregon-startup-news-silicon-florist/id1711294699- Portland startup news Spotify https://open.spotify.com/show/2cmLDH8wrPdNMS2qtTnhcy?si=H627wrGOTvStxxKWRlRGLQ- The Long Con on Apple Podcasts https://podcasts.apple.com/us/podcast/the-long-con/id1810923457- The Long Con on Spotify https://open.spotify.com/show/48oglyT5JNKxVH5lnWTYKA- https://bsky.app/profile/turoczy.bsky.social- https://siliconflorist.substack.com/- https://pdxslack.comABOUT SILICON FLORIST ----------For nearly two decades, Rick Turoczy has published Silicon Florist, a blog, newsletter, and podcast that covers entrepreneurs, founders, startups, entrepreneurship, tech, news, and events in the Portland, Oregon, startup community. Whether you're an aspiring entrepreneur, a startup or tech enthusiast, or simply intrigued by Portland's startup culture, Silicon Florist is your go-to source for the latest news, events, jobs, and opportunities in Portland Oregon's flourishing tech and startup scene. Join us in exploring the innovative world of startups in Portland, where creativity and collaboration meet.ABOUT RICK TUROCZY ----------Rick Turoczy has been working in, on, and around the Portland, Oregon, startup community for nearly 30 years. He has been recognized as one of the “OG”s of startup ecosystem building by the Kauffman Foundation. And he has been humbled by any number of opportunities to speak on stages from SXSW to INBOUND and from Kobe, Japan, to Muscat, Oman, including an opportunity to share his views on community building on the TEDxPortland stage (https://www.youtube.com/watch?v=Cj98mr_wUA0). All because of a blog. Weird.https://siliconflorist.com#pdx #portland #oregon #startup #entrepreneur
Guest: Google's NotebookLMIn this special episode of SaaS Backwards, we handed the mic to AI.We took our newest ebook on reviving inbound marketing—coming soon for download—and ran it through Google's NotebookLM to see what kind of podcast it could generate. The result? A surprisingly sharp—if occasionally cheesy—take on how B2B SaaS companies can reimagine their go-to-market strategies for today's buyer. You be the judge.The episode explores why the traditional inbound playbook is falling short and what CROs and CMOs must do to adapt. From the collapse of predictable revenue models to the rise of buyer-centric marketing, we break down how to align sales and marketing, test messaging organically, and coordinate campaigns across email, ads, and outreach.Key Takeaways:The old predictable revenue model no longer works in today's B2B SaaS landscapeBuyers now do deep independent research before ever talking to salesMarketing and sales alignment must happen before the formal buying process beginsJobs to Be Done and qualitative ICPs help create relevance and resonanceOrganic testing (especially on LinkedIn) is essential before scaling paid campaignsEmail, ads, and SDR outreach must be tightly coordinated around buyer triggersIf you're a SaaS leader looking to modernize your inbound strategy and connect with today's buyer, this episode offers a bold, practical roadmap—created by AI, guided by strategy.---Not Getting Enough Demos? Your messaging could be turning buyers away before you even get a chance to pitch.
The Indiana Pacers are just two games away from winning the NBA Finals. Jay Skapinac joins the show to discuss whether the Oklahoma City Thunder can make a comeback. Meanwhile, the New York Knicks are still searching for their next head coach, but they have been denied permission to interview several candidates. Steve Kim is also on the show to talk about the falling WNBA ratings in the absence of Caitlin Clark. In other news, DeMarcus Cousins recently had his contract terminated following a suspension stemming from an altercation with Puerto Rican fans. There's a rumor involving Chris Webber and his former teammate Doug Christie, suggesting that Webber is the father of Christie's eldest child. Additionally, Shedeur Sanders appears to be on the outs with the Cleveland Browns, and rumors indicate that both he and third-round draft pick Dillon Gabriel may not be on the team when the season starts. Mina Kimes shares her opinions on the Los Angeles riots, claiming that much of the coverage is "fake news." Lastly, Jason will discuss suspicions that Brittney Griner may be intentionally throwing games for gambling purposes, as well as address why A'ja Wilson's performance seems to have declined at the start of this season. It's going to be a great show today; you won't want to miss it! Today's Sponsors: Relief Factor With Relief Factor, you'll feel better every day, and you'll live better every day. Get their 3-Week QuickStart for only $19.95 – that's less than a dollar a day. Call 1-800-4-Relief Or Visit https://ReliefFactor.com Home Title Lock Go to https://hometitlelock.com/fearless and use promo code FEARLESS to get a FREE title history report so you can find out if you're already a victim AND 14 days of protection for FREE! And make sure to check out the Million Dollar TripleLock protection details when you get there! Exclusions apply. For details visit https://hometitlelock.com/warranty SHOW OUTLINE 00:00 Intro Want more Fearless content? Subscribe to Jason Whitlock Harmony for a biblical perspective on everyday issues at https://www.youtube.com/@JasonWhitlockHarmony We want to hear from the Fearless Army!! Join the conversation in the show chat, leave a comment or email Jason at FearlessBlazeShow@gmail.com Get 10% off Blaze swag by using code Fearless10 at https://shop.blazemedia.com/fearless Make yourself an official member of the “Fearless Army!” Support Conservative Voices! Subscribe to BlazeTV at https://get.blazetv.com/FEARLESS and get $20 off your yearly subscription. Visit https://TheBlaze.com. Explore the all-new ad-free experience and see for yourself how we're standing up against suppression and prioritizing independent journalism. CLICK HERE to Subscribe to Jason Whitlock's YouTube: https://bit.ly/3jFL36G CLICK HERE to Listen to Jason Whitlock's podcast: https://apple.co/3zHaeLT CLICK HERE to Follow Jason Whitlock on X: https://bit.ly/3hvSjiJ Learn more about your ad choices. Visit megaphone.fm/adchoices
Running a Medicare agency in 2025 feels like walking a tightrope—you need explosive growth to stay competitive, but one compliance misstep could cost you everything. Hablyte Media helps agencies scale safely with warm leads that are fully CMS- and TCPA-compliant. Learn more at https://hablytemedia.com/book-appointment Hablyte Media City: Regina Address: 2101 Heseltine Road Website: https://hablytemedia.com/
PNR: This Old Marketing | Content Marketing with Joe Pulizzi and Robert Rose
Did someone say McDonald's is bringing back snack wraps? In other news, who knew that artificial intelligence would force brands and publishers toward an indie-creator model? If Google AI is undermining journalism, perhaps the way out is through the individual human creator. In another AI scandal, Builder.ai collapses, even with a large sum of money invested by Microsoft. And Netflix adds advertising to its IP. Good decision? Winners and losers include Ohio Bike Week and ELF/Hailey Bieber. Rants and raves include WaPo's new mission statement and the new NYTimes lawsuit against ChatGPT. ----- This week's links: Google AI Mode Undermining Journalism Builder.ai Collapses Netflix Adds Ad Tech Chain Restaurants Go Nostalgia ELF Buys Rhode WaPo's New Mission Statement ----- This week's sponsor: INBOUND 2025 features an incredible lineup including Amy Poehler, Dario Amodei, Dwarkesh Patel, Sean Evans (Hot Ones), Marques Brownlee, Glennon Doyle, and more. Get actionable insights you can implement immediately to grow your business...San Francisco September 3rd-5th, 2025. Go to inbound.com/register to secure your spot at INBOUND 2025. ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Seventh Bear.
This week in Portland startup news, the Oregon UAS Accelerator graduates one class and brings in another, a Portland startup wins a Washington pitch competition, and Seattle worries about its unicorn population. Let's get into it…PORTLAND STARTUP LINKS- Unicorns in Seattle https://www.geekwire.com/2025/seattle-doesnt-have-many-unicorns-does-it-matter/- Oregon UAS Accelerator https://oregonuas.org/- FanWagn https://fanwagn.com/- Where are they now…? https://www.meetup.com/pie-portland-startup-community/events/307820658/- PDX AI Demo Night https://lu.ma/zkxpywwp- Portland Startups Slack https://pdxslack.com- Demolicious https://www.meetup.com/demolicious-portland/events/307788059/- Startup Cafe at The Hub https://www.portlandmetrohub.org/event-details/startup-cafe-the-hub-june-13- Silicon Florist links arrangement https://siliconflorist.com/?s=links+arrangement- Silicon Florist newsletter https://siliconflorist.substack.comPORTLAND STARTUP NEWS00:00 Portland startup news intro01:00 Seattle unicorn population concerns03:25 Oregon UAS drone accelerator x2 06:52 FanWagn wins NextCycle competition09:10 Where are they now…?10:19 PDX AI Demo Night11:39 Social Beer13:23 Demolicious15:00 Startup Cafe at The Hub15:48 Silicon Florist links arrangementFIND RICK TUROCZY ON THE INTERNET AT…- https://patreon.com/turoczy- https://linkedin.com/in/turoczy- Portland startup news on Apple Podcasts https://podcasts.apple.com/us/podcast/portland-oregon-startup-news-silicon-florist/id1711294699- Portland startup news Spotify https://open.spotify.com/show/2cmLDH8wrPdNMS2qtTnhcy?si=H627wrGOTvStxxKWRlRGLQ- The Long Con on Apple Podcasts https://podcasts.apple.com/us/podcast/the-long-con/id1810923457- The Long Con on Spotify https://open.spotify.com/show/48oglyT5JNKxVH5lnWTYKA- https://bsky.app/profile/turoczy.bsky.social- https://siliconflorist.substack.com/- https://pdxslack.comABOUT SILICON FLORIST ----------For nearly two decades, Rick Turoczy has published Silicon Florist, a blog, newsletter, and podcast that covers entrepreneurs, founders, startups, entrepreneurship, tech, news, and events in the Portland, Oregon, startup community. Whether you're an aspiring entrepreneur, a startup or tech enthusiast, or simply intrigued by Portland's startup culture, Silicon Florist is your go-to source for the latest news, events, jobs, and opportunities in Portland Oregon's flourishing tech and startup scene. Join us in exploring the innovative world of startups in Portland, where creativity and collaboration meet.ABOUT RICK TUROCZY ----------Rick Turoczy has been working in, on, and around the Portland, Oregon, startup community for nearly 30 years. He has been recognized as one of the “OG”s of startup ecosystem building by the Kauffman Foundation. And he has been humbled by any number of opportunities to speak on stages from SXSW to INBOUND and from Kobe, Japan, to Muscat, Oman, including an opportunity to share his views on community building on the TEDxPortland stage (https://www.youtube.com/watch?v=Cj98mr_wUA0). All because of a blog. Weird.https://siliconflorist.com#pdx #portland #oregon #startup #entrepreneur
CarrotCast | Freedom, Flexibility, Finance & Impact for Real Estate Investors
After managing over $50 million in marketing spend, Mike Hambright reveals the strategies that are driving lead generation success in 2025. Discover why consistency in lead gen is crucial, how inbound channels like SEO and direct mail yield higher ROI, and why cutting marketing budgets can lead to long-term setbacks. Mike emphasizes the importance of targeting distressed sellers and shares how tools like Investor Machine leverage AI and predictive analytics to identify motivated leads. He also discusses the significance of maintaining consistent NAP (Name, Address, Phone number) across online profiles for SEO benefits. Drawing inspiration from the book Who Not How, Mike underscores the value of building the right team to scale your business effectively. For real estate investors aiming to optimize their marketing strategies and achieve sustainable growth, this episode offers actionable insights. Explore more at Investor Fuel. --------------------- Mentioned in This Episode: Investor Fuel A mastermind community for real estate investors seeking growth and scalability. Investor Machine A full-service lead generation platform utilizing AI and predictive analytics to identify motivated sellers. Who Not How by Dan Sullivan and Dr. Benjamin Hardy A book emphasizing the importance of collaboration and finding the right people to achieve business goals. --------------------- Key Quotes: - “If you don't have marketing and you don't have lead gen, you don't have a business.” - “Consistency is what's important. The last thing you should ever cut is lead gen.” - “Inbound lead generation typically has a 200-300% higher return on investment.” - “Mail tends to be the highest profit deals because you can highly target who you send to.” - “SEO leads are even better than pay-per-click because they've come to your site and raised their hand.” - “The best list is mailing to the leads you've already generated.” --------------------- Chapters: 00:00 – Intro 00:10 -- The Hidden Cost of Cutting Lead Gen 02:00 – SEO Basics: Importance of NAP Consistency 03:10 – The Necessity of Consistent Marketing Efforts 05:55 – Addressing Budget Cuts in Marketing 07:19 – Determining Effective Marketing Spend 11:33 – Comparing Inbound vs. Outbound Lead Generation 14:22 – Evaluating Profit per Deal Across Channels 17:13 – The Pitfalls of Inconsistent Marketing 20:13 – Retargeting: Staying Top of Mind with Leads 24:39 – Strategies to Lower Marketing Costs --------------------- ➨Our Evergreen Marketing Podcast: https://link.chtbl.com/gkGhAnYN ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/ --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.
China is granting visa-free entry to Brazil, Chile, Argentina, Peru, and Uruguay. Customs data shows in 2024, travelers arriving in China under the unilateral visa-free policy surged to over 3.4 million.
Thank you, Martin, for going back in time with The Sales Evangelist podcast. Thanks to him, we're going back to episode 1177 where I deep-dived into why leads are creating more work for us.In this episode, I share why many small organizations struggle with their inbound sales and how to fix it. The challenge is always deciding who should follow up on them and how to do it effectively.The Sales TeamAssume that a sales team is composed of three people: the marketing person who does almost everything, the junior assistant who helps with content creation, and the outsourced person who does the marketing strategies. Among the three, who should follow-up the lead? Not all leads are created equal. This means that before deciding who will follow up the lead, the lead should be evaluated first.You don't want your salesperson pitching to a lead that in the end would go to another competitor.Do a Pre-QualificationDo a pre-qualification in your organization to know if the people you are going to have the conversation with are ready to consider the deal. Set a benchmark and rules for what you consider a marketing quantifiable lead. Consider the following questions: What is considered a sales qualified lead?What is the KPI of your organization? How many new inbound leads do you want to get per quarter/per month?How much money do you want to generate from those leads?The answers to those questions will lead you to your ideal customer. It would also help you identify the triggers that qualify them to be a marketing quantifiable lead and a sales qualified lead. The work is far more efficient because when a lead comes in, your salespeople can vet them and follow the pre-qualification factors you've set to see if the lead can generate new business for the organization. This is also helpful in maintaining your current customers. Create a SystemCreate a system to efficiently manage the workload. The marketing team can do the pre-qualification to increase the odds of the lead being converted into something real. Whenever a lead comes in, let marketing take a look at it and check the website and the title of the person. Then let the intern or junior marketing rep take over the other tasks like looking into LinkedIn, HubSpot, Marketo, or other platforms you have to find the data that you can transfer into your CRM. Marketing can help fix the problem of having to go back to the beginning of the funnel and pre-qualify the leads again because they're not yet ready at the moment. Website Leads MatterThe sales team sometimes takes for granted the leads that they didn't hunt for. A good example is leads coming in from the websites. It is disheartening when a sales rep doesn't take that into consideration when a lead comes in via the website. Whenever an inbound lead comes in, it is best to use your flow process to follow-up particular prospects. It should be written and put in your company's playbook so that everyone can read it and use it with every inbound lead that comes in.Follow-up Right Away A stat from insidesales.com said that a lead that's contacted within five minutes is 100 times more likely to convert than leads that are followed-up 90 minutes later.When a lead comes in, follow up right away. You're more likely to convert than if you wait. The sales team can take a quick visit to the person's website, check their LinkedIn profile, and the pages they've visited on your site. Focus On The People That...
The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
Kyle Norton is the Chief Revenue Officer at Owner.com, where he scaled revenue from $2M to $40M ARR in under 3 years while selling to one of the toughest markets: SMB restaurants. Before Owner, Kyle led sales at Shopify, where he helped architect one of the most operationally elite GTM orgs in SaaS. Agenda: 00:00 – From Shopify to $40M ARR at Owner.com 06:40 – Why Founders Who Skip Sales Get Burned 11:50 – 90% Inbound, Then 70% Outbound — And Why Neither Is Enough 17:40 – How to Use AI in Sales to Massively Increase Outbound 24:30 – BDRs Don't Get Paid for Demos. Only Closed Revenue. 30:50 – The 3-Part Sales Scorecard That Replaced My Gut 36:20 – I Posted a Job on LinkedIn and Got 1,200 Applicants 42:15 – I Fired a Rep on Day 11. Here's Why. 49:40 – We Don't Do Pipeline Reviews. The Secret... 55:00 – The One Call Close Script That Wins in 99% of Cases 1:03:10 – Why YouTube Is Our Underrated Growth Weapon 1:14:30 – Sales Is a Personal Development Exercise Disguised as a Career 1:20:45 – The Night We Closed Until 1AM and Hit the Number
Main TopicSwitch 2 will be out NEXT WEEK! so discuss...SpecsTake-Two's excitementFind Your Switch 2 Joy-Con if it Falls Into the CouchCompatible With A Standard USB MouseFree Updates for Select Nintendo Switch GamesYakuza 0 Director's CutNews- Next Mario Movie is titled “Super Mario World”- Stellar Blade PC Specs And Release Date Confirmed- Space Marine Skips PS5, Launches Day One On Game Pass- Jade Raymond Leaves Fairgame$ Studio- Elden Ring Movie and Elden Ring NightreignWatching/PlayingClair Obscur: Expedition 33/ Oblivion/ Last of Us Season 2
Gorge PitchFest 2025 event winners, another hackathon, Built Oregon news, Portland Office of Small Business, and more. Let's get into it…OREGON STARTUP LINKS- Wild Wild Country https://www.youtube.com/watch?v=hBLS_OM6Puk- Portland Office of Small Business talks with Oregon Business magazine https://oregonbusiness.com/tactics-mitch-daugherty-opens-the-door/- Portland Office of Small Business https://pdxofficeofsmallbusiness.com/- Karmen Olson takes Built Oregon board chair role https://medium.com/built-oregon/built-oregon-announces-new-board-chair-813342dcf588- Where are they now? Pride edition https://www.meetup.com/pie-portland-startup-community/events/307820658/- The Long Con with Stephen Green https://youtu.be/ALRCxWDQx8c- Health AI Hack and Back with CodyMD https://siliconflorist.com/2025/05/28/remember-how-i-was-just-saying-that-hackathon-energy-felt-like-it-was-coming-back/OREGON STARTUP NEWS00:00 Breaking Oregon startup news04:58 Portland Office of Small Business news08:24 Karmen Olson named board chair of Built Oregon10:50 Stephen Green on The Long Con12:17 CodyMD AI Health Hack and BackFIND RICK TUROCZY ON THE INTERNET AT…- https://patreon.com/turoczy- https://linkedin.com/in/turoczy- Portland startup news on Apple Podcasts https://podcasts.apple.com/us/podcast/portland-oregon-startup-news-silicon-florist/id1711294699- Portland startup news Spotify https://open.spotify.com/show/2cmLDH8wrPdNMS2qtTnhcy?si=H627wrGOTvStxxKWRlRGLQ- The Long Con on Apple Podcasts https://podcasts.apple.com/us/podcast/the-long-con/id1810923457- The Long Con on Spotify https://open.spotify.com/show/48oglyT5JNKxVH5lnWTYKA- https://bsky.app/profile/turoczy.bsky.social- https://siliconflorist.substack.com/- https://pdxslack.comABOUT SILICON FLORIST ----------For nearly two decades, Rick Turoczy has published Silicon Florist, a blog, newsletter, and podcast that covers entrepreneurs, founders, startups, entrepreneurship, tech, news, and events in the Portland, Oregon, startup community. Whether you're an aspiring entrepreneur, a startup or tech enthusiast, or simply intrigued by Portland's startup culture, Silicon Florist is your go-to source for the latest news, events, jobs, and opportunities in Portland Oregon's flourishing tech and startup scene. Join us in exploring the innovative world of startups in Portland, where creativity and collaboration meet.ABOUT RICK TUROCZY ----------Rick Turoczy has been working in, on, and around the Portland, Oregon, startup community for nearly 30 years. He has been recognized as one of the “OG”s of startup ecosystem building by the Kauffman Foundation. And he has been humbled by any number of opportunities to speak on stages from SXSW to INBOUND and from Kobe, Japan, to Muscat, Oman, including an opportunity to share his views on community building on the TEDxPortland stage (https://www.youtube.com/watch?v=Cj98mr_wUA0). All because of a blog. Weird.https://siliconflorist.com#pdx #portland #oregon #startup #entrepreneur
Episode SummaryThis episode dives deep into the heart of creativity in B2B marketing as Jeff and Carman illuminate the power of bold ideas in revitalizing campaigns. From the challenges of standing out in a "sea of sameness" to the unique opportunities presented by AI, the duo shares actionable insights on rethinking how brands engage, differentiate, and capture attention in complex B2B environments. Learn how to leverage concepts like the "Big Long Idea," champion creativity, and foster meaningful connections with your audience.Key TakeawaysMove Beyond the "Sea of Sameness": Creativity provides the differentiation needed to stand out in saturated markets like manufacturing.The Big Long Idea Framework: A strategy focused on developing campaign platforms that can scale and endure over time (3-5 years), providing consistency across touchpoints.The Role of AI in Creativity: While AI offers tools to streamline processes, the human element remains crucial to driving authentic creativity.Listening as a Competitive Edge: Out-listening your competitors can generate fresh ideas and create meaningful customer campaigns.Revitalize Through Buy-In: Achieving alignment from stakeholders is essential; nurture collaboration among marketing, sales, and leadership to ensure bold campaigns succeed.QuotesThe biggest challenge for creativity is the modern worship at the altar of technology. We've traded bold ideas for efficiency." - Jeff White"Happier people make better products, and better products make happier people. That's creativity in a nutshell." - Carman PirieBest Moments (06:50) – Differentiating in Bland Markets : Jeff and Carman discuss how creativity can help brands stand out in heavily regulated and saturated industries like packaging and manufacturing.(12:30) – The Big Long Idea Explained : A deep dive into the "Big Long Idea" framework, showcasing how it provides consistency and creativity for campaigns that last 3-5 years.(15:45) – Happiness in the Making : A case study on how creative insights led to a powerful tagline and campaign essence for a contract manufacturer.(24:11) – Out-Listening Competitors : Carman shares how listening to customers and competitors can unlock fresh, creative ideas for campaigns.(36:40) – Courage to Pick Up the Phone : A discussion on the importance of direct conversations for both marketers and sales professionals to gain valuable insights.Shout-OutsUna De Boer - CMO, WhiteWater West Industries Ltd.About the GuestJeff White: the co-founder of Kula Partners, an agency designed to help leading manufacturers digitally transform their marketing and sales. A User Experience (UX) and usability expert, Jeff began building sites for the web over 25 years ago. He leads the design and development practice at Kula Partners. Several years ago, Jeff returned to NSCAD University as a sessional professor, bringing his understanding of web standards to a new generation of design students.A passionate advocate for usability and an open web that is accessible to everyone, Jeff frequently speaks on web design, usability, accessibility, marketing, and sales at events such as HubSpot's Inbound conference.Connect with Jeff.Carman Pirie: the co-founder of Kula Partners, an agency built to help leading manufacturers digitally transform marketing and sales to deliver more leads, close more prospects, and grow their competitive edge. Over his nearly three decades in marketing and communications, Carman's career has taken him from the halls of Canada's Parliament to various client-side and agency-side marketing leadership roles. Along the way, he has advised Fortune 100 clients, governments, and non-profit organizations. At Kula Partners, Carman serves as lead marketing and sales counsel to the firm's diverse range of North American manufacturing clients.Connect with Carman.Website: kulapartners.com
Thank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-BoundWatch Full Video EpisodeIn this episode of Speak Up - our host Craig O'Neill welcomes his friend and colleague, Brandon Crusha to talk about what Memorial day means to him.Brandon served in the United States Marine Corp and was deployed multiple times to Iraq.He invites our listeners to enjoy their day - and reflect on the gift that was given to them by those who paid the ultimate price.Brandon specifically referenced a film in this episode called - The Gift. Linked here: https://www.amazon.com/gp/video/detail/B0DPGVH9GB/ref=atv_dp_share_cu_r The Gift is a documentary about Corporal Jason L. Dunham - who on April 14, 2004 threw himself on a live grenade to protect his fellow Marines.It is well worth your time.Brandon personally knew and served with many of the individuals in that film, whom he joined in the same regiment just after those events.This conversation between Craig and Brandon intentionally invites listeners to ‘enjoy' a deeper and more meaningful perspective of memorial day thanks to our connection with Brandon.We also discuss what you might consider saying to a soldier or Marine on Memorial day - or, perhaps - how it is OK to say nothing at all and simply feel gratitude for the gift of freedom that has been paid at the ultimate price.Today's WOTD is FreedomNounthe absence of necessity, coercion, or constraint in choice or actionthe quality of being frank, open, or outspokenThank You To Our Partners The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:The Institute at WeAreTheInstitute.com. "Stop stressing over your business, you deserve a good night's sleep. The Institute's coaching helps you achieve success and financial peace.AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.comAutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your auto repair shop? Say hello to the streamlined efficiency of AutoLeap, the #1 all-in-one Auto Repair Shop Management Software! Shop Dog Marketing at Shop Dog Marketing.com. "Want to see your auto repair shop thrive? Let Shop Dog Marketing be your guide. Our customer-first approach, combined with AI-driven creative content, ensures top rankings. In-Bound at CallInBound.com. Cover your communication needs and revolutionize your auto repair business with AI-driven call analytics from InBound. Contact InformationEmail Craig O'Neill: speakup@craigoneill.netJoin Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmastersThe Aftermarket Radio Network: https://aftermarketradionetwork.com/
Stab High Japan presented by Monster Energy is finally here! The event will be broadcast live on stabmag.com and the Stab Premium app at 5 pm on May 23rd and 24th (PDT), or 10 am on May 24th and 25th (AEST). In this ep, Stace, Mikey and Buck dissect everything they've seen, heard, and felt in Japan on the eve of Stab High qualifiers day.
Preview Author Robin George Andrews, "How to Kill an Asteroid," reports on the incomplete planning for decision making in the event a city killer asteroid is inbound. More later. 1952
On the Schmooze Podcast: Leadership | Strategic Networking | Relationship Building
Do you ever feel like your writing has to be perfect before you can share it? You're not the only one. Many first-time authors get stuck revising the same sentences over and over. But here's the truth: your first draft isn't supposed to be perfect—it's supposed to get your ideas out of your head and onto the page. Writing a book is a journey. It will challenge you, grow your voice, and shape your message. The most important thing you can do is keep going, even when it feels messy. That's how you build something worth refining. You don't have to go it alone if you're feeling stuck. I've gathered a group of experienced professionals at Biz Book Pub Hub who can support you through every stage of the writing process. Visit www.BizBookPubHub.com to explore free resources and meet Hub Partners who can help. Now, let's get into today's panel. Our authors are here to share their writing journeys with you. Greg Davis wrote “Checkmate: Tips & Lessons to Help You Make the Right Moves to Achieve Happiness!,” a practical and heartfelt guide that blends life lessons, financial wisdom, and personal stories to help you overcome obstacles, pursue your passions, and make the right moves toward lasting happiness. Joy Rains wrote “Meditation Illuminated: Simple Ways to Manage Your Busy Mind,” a clear, practical guide that helps busy minds learn to meditate with ease, offering accessible techniques, step-by-step instructions, and timeless wisdom to reduce stress and build a lasting practice. Kim Groshek is the author of “365 Days of Pause & Abundance: Practical Daily Tips & Wisdom,” a daily guide that helps entrepreneurs and leaders cultivate intentional moments of stillness to spark clarity, creativity, and sustainable success—one mindful pause at a time. Please join me in welcoming Greg, Joy, and Kim. In this episode, we discuss the following:
Send us a textInbound leads. Team trust. $125K in 7 weeks.These aren't buzzwords—they're the real results of a client who implemented the systems built by my guest, James Donovan, founder of Nine Two Media. In this episode, James breaks down the exact strategy his agency used to help a service-based firm generate $125,000 in new business in just 49 days using Google Business Profile visibility, Local Service Ads, and targeted positioning that drives results without relying on referrals or bloated retainers.But we don't stop at marketing. We dig into the leadership shifts that make that kind of scale possible—and sustainable. James shares what it took to step out of daily fulfillment, trust his team, and build the systems that allowed both his agency and his clients to grow. That's the real work—moving from operator to CEO.If you're stuck in the weeds of fulfillment or wearing every hat in your agency, this conversation will show you what's possible when systems, strategy, and leadership align. And if you're already scaling past seven figures, this is a masterclass in how to lead through systems and multiply your impact.Listen now to discover:How James helped a client generate $125K in just 7 weeks using inbound systemsWhy Google visibility is still the most underutilized lead gen lever for service-based firmsThe leadership shift required to delegate, trust, and lead at scaleWhether you're still inside the day-to-day—or already building a leadership team—this episode will challenge how you think, lead, and grow.Books Mentioned:Booked Solid: Digital Marketing Strategies That Actually Work for Accounting Firms by James DonovanThe Slight Edge by Jeff OlsonConnect with James Donovan:Looking to build predictable client acquisition systems for your B2B service firm? Connect with James Donovan at ninetwomedia.com or on LinkedIn to learn how his team helps service businesses drive inbound leads using Google visibility, Local Service Ads, and smart positioning.Support the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube
As they continue to win series, the Atlanta Braves are building some steady momentum as they prepare to welcome back a pair of star players very soon. Grant McAuley discusses the recent goings on for the Braves, the sustained winning, the key performers, and the impending returns of Spencer Strider and Ronald Acuña Jr., both of whom could make a profound impact on the club's trajectory the rest of the way. Meanwhile, the baseball world was surprised by the long-debated reinstatement of all-time hits leader Pete Rose from the permanently ineligible list. What went into Commissioner Rob Manfred's decision, was it finally time or should Rose still be on the outside looking in, and what are his Hall of Fame chances? Jayson Stark of The Athletic joins to discuss that and more. From The Diamond airs live on 92-9 The Game in Atlanta on Sundays throughout baseball season. You can also subscribe wherever you get your podcasts. Every episode of the show and more great Braves coverage is available at FromTheDiamond.com.
Chaos Inbound? | Ep. 950 The Daily Dose Visit Tammy - Redpills.tv/nipcoach Redpills.tv/nipsummit Redpills.tv/nipnetwork Visit Josh WEBSITE https://redpills.tv SUBSTACK https://redpillproject.substack.com TELEGRAM https://t.me/redpillstv X https://x.com/@realjoshuareid Email: redpillstv@gmail.com HELP SUPPORT The Repill Project! [Tip Jar] Tips Are Tax Free...It Helps! https://www.paypal.com/paypalme/redpillstv https://www.givesendgo.com/redpills https://cash.app/$redpillproject https://www.redpillprojectmedia.com/crypto With Crypto BTC bc1qgm2vmd7ruh7xetrc0gyt5lt7seg3ygfvuyfxyu ETH 0xDED43a97cdd2959Ae8240E437B8B46D95D110f91 Sol 8gmU4fpe2oFQqALQWwPnNyjW4vp7jF3nPV11E5u6XnVq Sui 0x6a4cfa58c6b687284d62494454188e52e17f8cd7ecbf0325acb89efe20d7a453 Xrp rNj44657TtNUhjWaSAu4mvs86f5rxodzaM Ada addr1q8ds06p2wapw9jr2cug0kv2sud7er0td88cpm30nsv239fc5ae0rkaasv97359wqgu27x28amqd2kd69awtlcdj9xqds2aghx3 VISIT & SUPPORT OUR SPONSORS Immune Modulating Mushrooms HUMANS Coriolis Versicolor Immune Modulating Mushrooms https://redpills.tv/Mushroom inForce Restore Mushrooms https://redpills.tv/Restore inForce Clarity Mushrooms https://redpills.tv/Clarity PETS Dogs https://redpills.tv/Dogs Cats https://redpills.tv/Cats GOODBRU BIOTICS www.Goodbru.com/Redpill MYPILLOW Use Promo Code: RPP at MyPillow.com to get even lower prices. Visit Jeff Wong - The 365 Method www.the365method.com Visit Tammy https://redpills.tv/nipcoach https://redpills.tv/nipsummit https://redpills.tv/nipnetwork LIVE Q&A Thursday and Friday Night on our Private Social Network www.socialredpill.com SUBSCRIBE TO OUR OTHER CHANNELS Rumble https://rumble.com/c/RedpillProject GETTR https://gettr.com/user/redpill Foxhole App: https://pilled.net/#/profile/127862 Facebook: https://www.facebook.com/redpillproje... DLive: dlive.tv/RedpillProject
If you don't understand the language of marketing, you're making the game harder on yourself.In this episode, I cover some of the most important marketing terms that have been used for decades in traditional and digital marketing. These are the words that come up over and over again, and if you don't know them, you're at a disadvantage.Here's what you'll learn:1. The 4 P's of Marketing—why every brand needs them to make money.2. Targeting & Segmentation—how to avoid wasting money on the wrong audience.3. Positioning & Brand Equity—how to make people see your brand as valuable.4. Conversion Rate, ROI & SEO—the numbers that tell you if your marketing is actually working.5. Inbound vs. Outbound Marketing—why I only focus on inbound.Marketing isn't just about creativity—it's about strategy. If you don't know these terms, you'll struggle to grow your business.-------------------About Manuel Suarez:Manuel Suarez, known as the "Marketing Ninja" and a "Best Selling Author" of "Marketing Magic", leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide array of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high 9-figure brand. He has elevated thousands of businesses across various sectors and has directed marketing campaigns for industry leaders like Dr. Eric Berg, Grant Cardone, and Daymond John.He is also responsible for two of the top 15 largest U.S. YouTube channels—Dr. Eric Berg and MetabolismoTV—which together have over 20 million subscribers. Over seven years, his strategies have amassed 8 billion views, generated 5 million leads, and earned over 500 million USD in revenue.Follow Manuel Suarez on Social Media:- Facebook: https://www.facebook.com/theninjamarketer/- Instagram: https://www.instagram.com/mrmanuelsuarez/- TikTok: https://www.tiktok.com/@mrmanuelsuarez- X (formerly Twitter): https://x.com/MrManuelSuarez- LinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:- Visit our website: https://www.agmagency.comNeed Help with Your Marketing?- Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:- Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf
What if one conversation with a seller could change your entire business strategy? In this episode, Randy Guevarra breaks down the power of discovery in wholesaling—where 90% of the magic happens. From probate deals to financial mindset shifts, Randy walks us through one of his biggest wins, the impact of inbound leads, and how the purchase agreement reflects the heart of your relationship with the seller.For more winning stories be sure to check out TTP Training Program for more guidance.---------Show notes:(1:03) Beginning of today's episode(5:30) 90% of the business comes from the discovery process(6:48) What is probate?(11:22) Biggest deal that went to his account(11:58) How financial thermostat affects your business(14:51) Inbound leads, talking to people, and making offers(18:13) The relationship between you and the seller truly outline in the purchase agreement(21:17) Breaking down a deal----------Resources:DealMachineContact Randy at: (702) 789-6295 or email him at: rjehomes64@gmail.com To speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?
In today's competitive market, many entrepreneurs, solopreneurs, business leaders, and marketers struggle to cut through the noise and scale their businesses. Kipp Bodnar's rise from employee to Chief Marketing Officer at HubSpot in just five years demonstrates how the right mindset and focus drive success. By blending entrepreneurship, inbound marketing, and leadership, he achieved remarkable growth. In this episode, Kipp shares the most effective marketing strategies, reveals how to spot opportunities, and the key to scaling your business through content marketing, customer relationships, and AI. In this episode, Hala and Kipp will discuss: (00:00) Introduction (01:24) Key Strategies for Career and Business Growth (10:32) The Entrepreneurial Mindset in Leadership (12:10) HubSpot's Secret to Global Marketing Success (15:10) Inbound vs Outbound Marketing (17:23) Effective Content Marketing Strategies (22:00) Three Ways to Stand Out as a Content Creator (24:16) The Value of Email and Online Marketing (30:42) Leveraging AI in Sales and Marketing (35:52) The Power of Customer Service in Retention (39:09) How to Market a Startup with Limited Funds (40:53) Marketing Strategies for Busy Entrepreneurs Kipp Bodnar is the Chief Marketing Officer at HubSpot, a leading global marketing and sales platform. His expertise in social media, SEO, and email marketing helped him advance to CMO in just five years. With a background in entrepreneurship and marketing, Kipp also hosts the Marketing Against the Grain podcast, where he shares insights on AI, marketing trends, and growth hacks. Sponsored By: Resources Mentioned: Kipp's Podcast, Marketing Against The Grain: bit.ly/MarketingAgainstTheGrain Kipp's Book, The B2B Social Media Book: bit.ly/B2BBook Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, E-commerce, LinkedIn, Instagram, Digital Marketing, Storytelling, Advertising, Social Media Marketing, Communication, Video Marketing, Social Proof, Influencers, Influencer Marketing, Marketing Tips, Digital Trends, Marketing Podcast.
MALAYSIA: XI INBOUND, CHARLES ORTEL. 1941 REFUGEES.
Sales can feel like a grind, but Bob Burg proves it doesn't have to be. By rethinking traditional selling, shifting to value selling, and mastering persuasion in both ecommerce and relationship-based environments, Bob developed a counterintuitive approach that transformed his life and career. He began in broadcasting, but soon realized his true calling was in helping others thrive through a giving-centered business mindset. In this episode, Bob reveals his powerful Five Laws of Stratospheric Success, the key to becoming a “go-giver,” along with powerful insights on authentic influence, building referrals, and mastering the art of pull—not push. In this episode, Hala and Bob will discuss: (00:00) Introduction (00:57) Bob Berg's Career Journey (03:17) The Power of Books in Personal Development (05:00) Understanding the Go-Giver Philosophy (07:36) The Five Laws of Stratospheric Success (17:45) Influence vs. Persuasion vs. Manipulation (22:32) The Importance of Authenticity and Receptivity Bob Burg is a bestselling author, motivational speaker, and co-creator of the Go-Giver book series, which has sold over one million copies and been translated into 30 languages. Named one of the 30 Most Influential Leaders by the American Management Association, Bob's work has transformed how professionals approach sales, communication, and leadership. His perspective is essential for anyone looking to grow a business by building genuine connections, offering unmatched value, and leading with integrity. Sponsored By: RobinHood - Receive your 3% boost on annual IRA contributions, sign up at robinhood.com/gold Indeed - Get a $75 sponsored job credit at indeed.com/profiting Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Microsoft Teams - Stop paying for tools. Get everything you need, for free at aka.ms/profiting Mercury - Streamline your banking and finances in one place. Learn more at mercury.com/profiting Open Phone - Streamline and scale your customer communications with OpenPhone. Get 20% off your first 6 months at openphone.com/profiting LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/profiting Bilt Rewards - Start paying rent through Bilt and take advantage of your Neighborhood Benefits™ by going to joinbilt.com/PROFITING. Airbnb - Find yourself a co-host at airbnb.com/host Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services - yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, mental health, Career, Leadership, Mindset, Health, Growth mindset, Selling, Online Selling, Sales, Economics, E-commerce, Ecommerce, Negotiation, Prospecting, Persuasion, Inbound, Value Selling, Account Management, Sales Strategies, Business Growth, Scale, Scaling, Sales podcast
Shelby Haas-Sapp didn't become a sales expert overnight. At just 18 years old, she was selling door-to-door, mastering rejection, and prospecting with confidence. Now, at 23, she has built a thriving online business by combining her unapologetically feminine sales strategies with content marketing across social media. In this episode, Shelby reveals the mindset, psychology, and tactics behind closing deals. She shares how to handle objections, convert leads, scale with webinars, and stand out online. In this episode, Hala and Shelby will discuss: (00:00) Introduction (01:32) How Motivation Drives Sales Success (03:37) Building a “Sales Psychopath” Mindset (06:53) Why Women Are More Successful at Selling (09:50) The Hot Girl Sales Mentality (16:31) How to Sell to Different Types of Buyers (26:37) Lessons from Door-to-Door Sales Strategy (29:44) Why Being a “Soft Girl” Won't Cut It in Sales (33:18) How to Handle Objections and Close Deals (45:02) Why Content is the New Sales Pitch (46:41) The Secrets to Successful Deal Closures (54:35) Social Media Sales Strategies (01:02:07) Webinars for Effective Online Selling Shelby Haas-Sapp is a sales trainer, content creator, and founder of She Sells Academy, where she empowers motivated women with the skills and mindset needed to succeed in sales. Starting in door-to-door sales, Shelby learned how to pitch, handle rejection, and build resilience. Now, she's changing the game by teaching women how to crush it as remote sales reps, own their ambition, and achieve financial freedom. Sponsored By: RobinHood - Receive your 3% boost on annual IRA contributions, sign up at robinhood.com/gold Indeed - Get a $75 sponsored job credit at indeed.com/profiting Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Microsoft Teams - Stop paying for tools. Get everything you need, for free at aka.ms/profiting Mercury - Streamline your banking and finances in one place. Learn more at mercur.com/profiting Open Phone - Streamline and scale your customer communications with OpenPhone. Get 20% off your first 6 months at openphone.com/profiting LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/profiting Bilt Rewards - Start paying rent through Bilt and take advantage of your Neighborhood Benefits™ by going to joinbilt.com/PROFITING. Airbnb - Find yourself a co-host at airbnb.com/host Resources Mentioned: She Sells Academy: bit.ly/SheSellsRemote Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Economics, E-commerce, Ecommerce, Negotiation, Persuasion, Inbound, Value Selling, Account Management, Business Growth, Scaling, Sales Podcast.