Podcasts about Measurement

Next In Media spoke with Ryan Mayward, SVP of Retail Media Sales for Walmart Connect, about the company's expansion of its retail media capabilities beyond its own platforms. Walmart Connect is focusing on off-platform strategies through partnerships in CTV (NBC Universal, Disney, Paramount Plus), social media (Meta, TikTok, Pinterest), and new integrations like Vizio. 

In Episode 15 of this season's Digital and Dirt podcast, Ian welcomes longtime friend and programmatic expert Faryn Brown, VP of Addressable at KINESSO, a technology-driven performance marketing agency. Faryn discusses her career path starting on the traditional media side and evolving into leadership roles focused on programmatic strategy, with an emphasis on the pharmaceutical space. She also shares her passion for learning, speaks about the evolving role of Out of Home in omnichannel plans, and explains how programmatic delivers more meaningful and measurable results.Podcast  Breakdown00:00 - 05:13 Introductions, Travel Stories & Bold Firsts 05:14 - 12:00 Cultural Curiosity & Purposeful Exploration 12:01 - 18:00 Career Foundations & Entering Advertising 18:01 - 26:00 Diving into Programmatic & Pharma Strategy 26:01 - 36:00 Strategy, Measurement & The Power of Personalization 36:01 - End The Future of Media & Advice for Staying Ahead

In this episode, Weldon Wright speaks with Brian Sowell, Group Product Manager for Measurement at Quorum Software, about the evolution of gas measurement systems over the past two decades. The conversation explores Brian's extensive experience with multiple systems—including Quorum Measurement, PGAS, and FLOWCAL—and how industry demands have shaped the capabilities of modern measurement software. The episode highlights how measurement systems have grown from basic data collectors to sophisticated tools supporting data validation, regulatory compliance, and seamless integration with broader operational and accounting systems.   Visit PipelinePodcastNetwork.com for a full episode transcript, as well as detailed show notes with relevant links and insider term definitions. 

Clinical Pearls from Dr. Dominic D'Agostino: Therapeutic Strategies and Clinical Success with the Ketogenic Diet  For this week's episode of the Clinician's Corner, we're doing something differently. We have gone into the archives and pulled out clinical pearls from some of our favorite episodes, and we're starting today with one of our most popular interviews with Dr. Dominic D'Agostino - where we unpack the ketogenic diet in all its nuances.   This interview first aired back in 2023, and the full interview can be viewed here.    Clinical pearls we extracted from the original interview: When the ketogenic diet is best used clinically; when it's contraindicated; and how to structure it for best results What the latest research is telling us about therapeutic application of this protocol - from metabolic health to neurological considerations and cancer  Exogenous ketones: when and how to use them  The intricacies of macronutrient ratios and when/how to cycle in and out of ketosis Measurement: the best forms for tracking ketosis and other key biomarkers to monitor   The Clinician's Corner is brought to you by Restorative Wellness Solutions.  Follow us: https://www.instagram.com/restorativewellnesssolutions/    Connect with Dr. D'Agostino: Website: https://drdominicdagostino.com/ Instagram:  https://www.instagram.com/dominic.dagostino.kt/    LinkedIn:  https://www.linkedin.com/in/dominic-d-agostino-156014b/ Twitter:  https://twitter.com/DominicDAgosti2      Learn more about the ketogenic diet here: https://ketonutrition.org/    Timestamps:  00:00 History and Uses of Ketogenic Diet 06:25 Liver's Role in Ketone Production 07:22 Preventing Kidney Stones on Keto 13:15 Ketogenic Diet Supplement Tips 14:58 Minimal Supplements for Ketogenic Diet 18:07 Misleading Marketing of 1,3-Butanediol 24:08 Advanced Hormone and Metabolomics Testing 27:20 Monitor Meds During Diet Changes Speaker bio:   Dr. D'Agostino is a tenured Associate Professor at the University of South Florida (USF) Morsani College of Medicine in the Department of Molecular Pharmacology and Physiology. He teaches medical neuroscience, medical physiology, nutrition and neuropharmacology. He is also a Research Scientist at the Institute for Human and Machine Cognition (IHMC) to assist with their efforts towards optimizing the safety, health and resilience of the warfighter and astronaut. His primary research focuses on developing and testing nutritional and metabolic-based therapies for a variety of disease states and advancing the use of metabolic-based therapies into human clinical applications.   Keywords:  ketogenic diet, therapeutic ketosis, blood ketone levels, exogenous ketones, metabolic therapies, epilepsy, neuroprotection, anti-seizure strategy, type 2 diabetes, weight loss, cancer, muscle wasting, Parkinson's disease, Alzheimer's disease, migraines, polycystic ovary syndrome, psychiatric disorders, bipolar disorder, anxiety, autism, traumatic brain injury, non-alcoholic fatty liver disease, stroke, GLUT1 deficiency, carnitine supplementation, kidney stones, electrolyte balance, MCT oil, creatine monohydrate, caffeine and ketone production, comprehensive blood work Disclaimer: The views expressed in the RWS Clinician's Corner series are those of the individual speakers and interviewees, and do not necessarily reflect the views of Restorative Wellness Solutions, LLC. Restorative Wellness Solutions, LLC does not specifically endorse or approve of any of the information or opinions expressed in the RWS Clinician's Corner series. The information and opinions expressed in the RWS Clinician's Corner series are for educational purposes only and should not be construed as medical advice. If you have any medical concerns, please consult with a qualified healthcare professional. Restorative Wellness Solutions, LLC is not liable for any damages or injuries that may result from the use of the information or opinions expressed in the RWS Clinician's Corner series. By viewing or listening to this information, you agree to hold Restorative Wellness Solutions, LLC harmless from any and all claims, demands, and causes of action arising out of or in connection with your participation. Thank you for your understanding.  

Excepcionalmente, este episódio será em formato de vídeo.Este vídeo é baseado em uma extensa postagem que pode ser conferida na Área de Membros do blog Ciência Low-Carb.A farsa dos adoçantes com IMO.Neste vídeo, você vai aprender:O que é isomalto-oligossacarídeo (IMO), também erroneamente conhecido como fibra de mandioca ou de tapioca;Isomalto-oligossacarídeos (IMO) elevam a glicemia tanto ou mais que o açúcar;O que é uma fibra;IMO não é uma fibra, e sim um carboidrato;IMOs vêm com muitos nomes – mas seguem sendo IMO e seguem elevando a glicemia;Mesmo quando o IMO vem designado como “fibra de mandioca”, “fibra de tapioca”, “fibra de mandioca resistente”, “fibra de tapioca resistente”, “isomalto-oligossacarídeo de tapioca resistente” ou outras nomenclaturas criativas, ele segue não sendo fibra, segue não sendo resistente [à digestão] e segue tendo impacto glicêmico elevado.Baseado em quê os fabricantes afirmam que se trata de uma fibra e por que eles estão errados;Há possibilidade de que muita gente esteja errando de boa fé.REFERÊNCIAS BIBLIOGRÁFICAS (e links citados) A farsa dos adoçantes culináriosComida Sem Filtro #183 – Doce Ilusão [REPRISE]Guia de adoçantesMicrobioma – Hope or Hype?Measurement of Dietary Fiber: Which AOAC Official Method of AnalysisSM to Use New insights suggest isomaltooligosaccharides are slowly digestible carbohydrates, rather than dietary fibers, at constitutive mammalian α-glucosidase levelsGastrointestinal Tolerance and Glycemic Response of Isomaltooligosaccharides in Healthy AdultsThe effects of soluble corn fibre and isomaltooligosacharides on blood glucose, insulin, digestion and fermentation in healthy young males and femalesIngestion of isomalto-oligosaccharides stimulates insulin and incretin hormone secretion in healthy adultsA Survey of Commercially Available Isomaltooligosaccharide-Based Food IngredientsNanéa: o adoçante que parece fibra, mas é igual açúcarHaoma e Moon Sugar: a farsa dos doces gourmetRotulagem NutricionalSaiba mais sobre o livro Uma Dieta Além da Moda: Meu livro: UMA DIETA ALÉM DA MODAEstamos no Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Dr. Souto⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sari Fontana⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Para ser avisado sobre cada novo episódio e receber os links das matérias mencionadas e as referências bibliográficas por e-mail, cadastre-se gratuitamente em ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://drsouto.com.br/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Área de membros do blog: https://drsouto.com.br/area-de-membros/

Jason Olson and Jabra Ghneim join Greg once again as attacks from both Israel and Iran continue. Who is obviously in the right? Where does it go from here? What does the rest of the Middle East really think about this? Trump goes bold. Doubles down. Jason Olson holds his Ph.D. in Near Eastern and Judaic Studies from Brandeis University (2016). His first book, “America's Road to Jerusalem,” was released by Lexington Books in 2018. He researched the role of Christian Zionism in the development of a pro-Israel U.S. foreign policy. His second book, “The Burning Book,” won the 2022 Association for Mormon Letters award in creative nonfiction. In his doctoral studies, Jason held fellowships with The Schusterman Center for Israel Studies, Crown Center for Middle East Studies, Hertog Global Strategy Initiative at Columbia University, Israel Institute, American-Israeli Cooperative Enterprise, and the American Jewish Archives. In 2013, he served as teaching fellow for the Summer Institute for Israel Studies (Brandeis), where he educated an international group of scholars in Israel and the Palestinian territories. Jabra Ghneim is an educator, translator, and researcher with deep expertise in language services, refugee integration, and Middle Eastern affairs. A native Arabic and English speaker, he has led major translation and localization efforts for faith-based organizations and U.S. government clients, including curriculum design, interpretation, and training for Arabic, Farsi, Pashto, and other critical languages. For over three decades, he has served as the lead Arabic interpreter and translator for The Church of Jesus Christ of Latter-day Saints, translating sacred texts, including the Book of Mormon and Doctrine and Covenants, into Arabic. He holds a PhD in Educational Inquiry, Measurement, and Evaluation and an MSc in Economics from Brigham Young University, as well as a BA in Economics and Finance from Yarmouk University in Jordan. Jabra is passionate about cultural bridge-building, Jewish-Arab relations, and the power of language to connect people across divides. Website- www.cwicmedia.com

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In this episode of The Marketing Intelligence Show, Teck Goon (Reserata), Brent Banning (Pragmaticians), and Nora Hungershoefer (Supermetrics) unpack what it really takes to bring your online and offline marketing data together, optimize channel spend, and unlock the holy grail—true ROAS measurement.You'll learn:Why marketing consolidation is critical and its business impactHow to unify online and offline marketing data efficientlyCommon pitfalls to avoid in your data strategyLocal case studies from the APAC region illustrating practical applications

In this episode of Quality Matters, Julie Seibert, Assistant Vice President of Behavioral Health at NCQA, joins host Andy Reynolds to explore the rise of—and the relationship between—two trends in behavioral health: measurement-informed care and peer support. Julie breaks down how these strategies improve outcomes, engage patients and close gaps in access and accountability.Listen to this episode to discover: How Measurement-Informed Care Engages Patients: Learn how measurement-informed care supports patient engagement and treatment adjustments in behavioral health. We explore the importance of ongoing assessment, tracking symptoms and outcomes and empowering patients to understand their journey. Friction and Fuel for New Approaches: We unpack historical challenges to measurement-informed care. These include the omission of behavioral health from key legislation and the costs of EHR integration. We also discuss how NCQA depression measures and person-centered outcome measures relate to measurement-informed care.Benefitting From Peers' Lived Experience: We discuss how people who have been through mental health or substance use treatment can provide non-clinical support to help others navigate the system, subvert stigma and fill care gaps.This discussion is a valuable resource for providers, policy leaders and others who care about improving access, engagement and outcomes in behavioral health.Key Quote:"Measurement-based care has been around for a long time and only 20% of behavioral health providers adopted it.Traditionally, these are trained clinicians. And in the course of a session with a patient, probably in the back of their mind, they're evaluating whether an individual is improving or has worsening function.Payers would like some numerical or standardized way of seeing the clinician's clinical judgment. Measurement-informed care offers that."Julie SeibertTime Stamps:(03:04) Who's Behind Measurement-Informed Care(05:08) HEDIS and Measurement-Informed Care(08:13) Person-Centered Outcome Measures in Behavioral Health(09:58) The Power of Peer Support Specialists(11:57) Addressing Workforce Shortages(15:37) Why States Support Peer Support(16:32) Peer Support's Connection to Measurement-Informed CareDive Deeper:Blog: How Peer Support Can Help Close the Gaps in Behavioral HealthcareBlog: Measurement-Based Care in Behavioral HealthQuality Matters Episode 13: Getting Clear About Behavioral HealthConnect with Julie Seibert

Google Marketing Live 2023: Key Announcements, AI in Search, and the Future of MeasurementSimon and Jim unpack the highlights of Google Marketing Live 2025. Fresh from the conference, Simon "delves" (yes, AI was a big part) into key announcements, including AI in Search, AI Max for Search, VEO advancements, and measurement challenges.They discuss the excitement around AI mode, scenario planning in Google Analytics, and the evolving landscape of Marketing Mix Modeling (MMM).Additionally, they touch on insights from Google's new tools and partnerships, underscoring a shift towards more integrated and accessible marketing strategies.▶️ Watch on YouTube00:00 Introduction and Casual Banter00:15 Google Marketing Live Highlights01:23 Shaq and T-Pain at GML03:19 Measurement Announcements at GML05:13 Incrementality Testing13:01 Google Analytics and Attribution20:44 Meridian Scenario Planning25:21 Making MMM Accessible: A Double-Edged Sword25:57 The Complexity of Tagging and MMM28:14 Validation and the Dangers of Simplification32:11 AI's Role in MMM and Marketing37:48 Google Marketing Live: Key Announcements38:53 The Future of AI in Search and Advertising42:42 VEO and the Evolution of Creative Development47:37 Final Thoughts and Community Engagement

My guest on this podcast is Maor Sadra, the CEO and co-founder of INCMRNTAL, an advertising measurement company. Full disclosure: I was one of the first investors in INCRMNTAL. The impetus for this conversation was a blog post that Maor recently published: I Measured Incrementality. Now What?. In this episode, among other things, we discuss:Why discrete, one-off experiments are not the optimal way to measure incrementalityThe principal challenge in measuring incrementalityHow the "AI-ification" of marketing changes advertising measurementThe options that marketers have for attribution and optimization once every scaled channel offers AI-enabled total automationHow marketing teams should utilize the conversion / ROAS data that is reported by platformsThanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:INCRMNTAL⁠⁠. True attribution measures incrementality, always on.⁠⁠⁠Clarisights⁠⁠⁠. Marketing analytics that makes it easy to get answers, iterate fast, and show the impact of your work. Go to⁠⁠⁠ clarisights.com/demo⁠⁠⁠ to try it out for free.Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.

Send us a textIn this episode, Chris Hackney joins On Top of PR host Jason Mudd to learn how to track, interpret, and leverage media coverage.Tune in to learn more!Our Guest:Our episode guest is Chris Hackney, chief product officer at Meltwater. He brings more than 25 years of experience in B2B SaaS, specializing in media intelligence, PR technology, and communications strategy. At Meltwater, he leads product innovation to help brands navigate complex media landscapes and act on real-time insights.Five things you'll learn from this episode:1. What media intelligence is and how it strengthens PR strategy2. How to turn media monitoring into measurable business insights3. Why PR professionals must embrace data-driven storytelling4. Which metrics matter most when evaluating earned media coverage5. How Meltwater is evolving its tools to meet the needs of modern communicatorsQuotables“Media intelligence helps you move from reporting what happened to influencing what happens next.” — @ChrisHackney“PR needs to speak the language of the boardroom. That means data, context, and outcomes.” — @ChrisHackney“The goal isn't more coverage — it's the right coverage that moves the needle.” — @ChrisHackney“You can't manage what you don't measure. And that includes reputation.” — @JasonMudd9“Media monitoring tools have evolved. It's time PR pros evolved with them.” — @JasonMudd9If you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.About Chris HackneyOur episode guest is Meltwater's Chris Hackney, vice president of enterprise sales. Chris brings nearly two decades of experience in digital media, SaaS technology, and public relations. At Meltwater, he works closely with communications leaders and enterprise organizations to help them gather, analyze, and act on media insights that drive strategic decisions.Chris has a deep understanding of the evolving PR landscape and the growing need for measurement and accountability in earned media. He frequently works with clients to strengthen their media intelligence capabilities and align communications with business outcomes. His insights help brands better understand their reputations, competitive positioning, and media performance in a fast-moving digital environment.Guest's contact info and resources:Chris Hackney on LinkedInMeltwater website10 steps to prepare your company for crisisAdditional Resources:Understanding the differences of PR monitoring, measurement, and evaluationSupport the show On Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands. On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

This episode is a replay of special podcast hosted by PRWeek about the 2025 USC Relevance Report. This special PRWeek podcast, "AI Activated," brought together three PR industry leaders and PRWeek Hall of Famers to discuss AI's impact on public relations. Hosted by Steve Barrett, Editorial Director of PR Week, the conversation featured:Frank X. Shaw, Chief Communications Officer at MicrosoftMelissa Waggener Zorkin, Global CEO of We. CommunicationsFred Cook, Director of USC Center for Public Relations and Chairman Emeritus at GolinThe discussion centered on research from Microsoft, We. and USC about AI's transformative effects on PR practices. AI's Impact on PR and the Role of Humanity 0:02Balancing AI and Humanity in Storytelling 2:31Fostering an AI-Ready Culture 5:49Challenges and Opportunities in AI Adoption 12:48AI in Media Relations and Measurement 16:21Preparing the Next Generation of PR Pros 22:17The Future of AI in PR 27:34Key insights include:AI as a Tool, Not a ReplacementThe panel emphasizes that AI should enhance human storytelling and relationships rather than replace them. Frank Shaw compared current AI adoption to the early days of personal computers, suggesting we're just beginning to understand its potential.Creating an AI-Ready CultureMelissa Waggener Zorkin highlights the importance of employer encouragement in AI adoption, noting that organizations should empower employees to experiment with AI tools and celebrate early adopters who can share knowledge across teams.Education and Skill DevelopmentFred Cook shares his experience incorporating AI into USC student projects, revealing how prompt engineering skills significantly impact results. He notes that students who crafted detailed prompts received better AI outputs than those using basic instructions.Practical ApplicationsThe conversation covers AI applications in content creation, data analysis, media relations, and measurement. Frank Shaw discusses using AI for strategic planning and information capture, while Melissa emphasizes AI's democratizing effect, allowing professionals at all levels to contribute innovative approaches.Future OutlookThe panel agrees that AI will make PR more exciting for young professionals by automating routine tasks and allowing them to focus on more strategic and creative work. The podcast referenced two reports for further reading: "Energized by AI" and "The Relevance Report."The USC Relevance Report of 40+ forward-looking essays about the current and future use of AI in public relations is available for free download at annenberg.usc.edu/relevance. A production of the USC Annenberg Center for Public Relations at the University of Southern California.Host, Fred CookExecutive Producer, Ron AntonetteSeason 6 Producers, Javiera Contreras, Anahita Mehra, Joe Carreon, Marshall WinfieldCreated by ZaZu Lippert LINKSFollow the USC Center for PR (@usccenterforpr) on Instagram and LinkedIn. Follow Fred Cook on LinkedIn. Find all our reports at annenberg.usc.edu/cpr.

Disclaimer: Meta participated as a guest on this podcast episode, However, Meta does not endorse or sponsor this podcast, its content, or any of its commercial partners or sponsors. Any views expressed are those of the individual participants and do not represent the views of Meta. The Marketing Operators hosts have a live discussion about marketing at the Meta Summit. They discuss the concept of incrementality in marketing, exploring its significance, measurement techniques, and the evolving landscape of marketing tools. They discuss the importance of understanding which conversions are truly incremental and how to effectively measure them using various tools and strategies. They emphasize the need for a culture of experimentation and the role of data triangulation in optimizing marketing efforts. The discussion also touches on the challenges faced by marketers in adapting to changing consumer behaviors and the future of incrementality in the marketing industry. They explore the role of AI in creative development, emphasizing the need for diverse and culturally resonant content. 00:00 Introduction to Incrementality in Marketing02:45 Understanding Incrementality: Definitions and Examples06:04 The Role of Measurement in Incrementality09:08 Tools and Strategies for Measuring Incrementality12:01 Operationalizing Incrementality in Marketing18:03 Triangulation of Data for Better Insights20:48 The Future of Incrementality in Marketing29:23 Driving Brand Outcomes through Incrementality33:30 Revisiting Past Ads for New Opportunities35:43 The Future of Creative Testing with AI39:30 Cultural Resonance vs. AI-Generated Content43:54 The Balance of AI and Human Creativity47:32 Exploring Creative AI Platforms51:08 Actionable Insights for Future CampaignsSubscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9Subscribe to the Finance Operators Podcast here: https://www.youtube.com/@FinanceOperatorsFOPSSign up to the 9 Operators newsletter here: https://9operators.com/

In this episode of the Boost Your Biology podcast, Lucas Aoun engages with Michael Suswal and Alina Su, co-founders of Generation Lab, to explore the intricate relationship between aging and epigenetics. They discuss how epigenetics plays a significant role in the aging process, emphasizing that 80% of aging is influenced by lifestyle and environmental factors rather than just genetics. The conversation delves into the importance of pre-disease detection, personalized health insights, and the effectiveness of various interventions such as stem cell therapy and plasma exchange. Through personal anecdotes and case studies, the hosts illustrate how data-driven approaches can optimize health and longevity, paving the way for a future where medicine is tailored to individual needs. In this conversation, Alina and Michael discuss their journey into the health tech space, focusing on the importance of measuring aging and health diagnostics. They share insights on their user demographics, the impact of their health tests, and the innovations they are developing to help individuals understand and improve their health. The conversation also touches on the philosophical implications of extended lifespan and the future of aging research

Here's a stat that might surprise you: According to Forbes, nearly 73% of all data collected by companies goes unused for analytics. Let that sink in. We live in a world where brands have more access to customer data than ever before—yet most of it ends up collecting dust. The companies that are winning today…

This is the second episode in a special 3-part series sponsored by Drako! Check out the YouTube Interview here:  https://youtu.be/jXgKLxwVj44  In this episode, I talk with Natalia Ruelas from Drako about her journey from studying marketing in Canada to becoming an account manager in programmatic advertising. She shares how important it is to research and measure everything to help campaigns perform better. We discuss why small teams and good communication matter in this complex ad world. We also dive into campaign optimization. Natalia explains why it's not enough to have a plan, you need SMEs that can adjust to real-world situations. We talk about: What does real-world flexibility in campaign planning look like? What are common mistakes with targeting and geofencing? How can you use data to improve campaign performance? Natalia also shares how a positive attitude can drive creativity and success. She encourages marketers to be honest with clients and work together openly. This episode is full of tips and fresh ideas to help you plan smarter and feel inspired. Stay tuned for more on data-first media planning and campaign measurement!   Sign up to the Live podcast Episode 178 via LinkedIN Live:  Audience First, Attribution Always: A Practical Workshop for Traders https://www.linkedin.com/events/audiencefirst-attributionalways7333313761019142144/theater/ About Us: We teach historically excluded individuals how to break into programmatic media buying and land their dream jobs. Through our Reach and Frequency® program, an engaged community, and expert coaching, we offer: Programmatic L&D Support: A monthly retainer providing hands-on training, strategy, and troubleshooting for programmatic teams. Book a Discovery Call: https://www.heleneparker.com/workshop/ Programmatic Training & Coaching:   Executive Membership: for the busy mid-level to senior or director-level programmatic ninja looking for a structured, high-impact way to stay ahead of evolving trends, sharpen your optimization skills, and connect with like-minded experts Join Here: https://programmaticdigest14822.ac-page.com/executivemembership      Accelerator Program: A 6-week structured program with live coaching, hands-on DSP exercises, and real-time feedback. Sign Up: https://reachandfrequencycourse.thinkific.com/courses/program     Self-Paced Course: Learn at your own speed with full content access. Enroll Here: https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course   Timestamp: (00:02) Media Planning With Data-First Mindset (10:25) Optimizing Campaign Planning With Data (23:39) Effective Campaign Planning With Data Partners (36:51) Embracing the Superpower of Happiness     Meet Our Guest: Natalia Ruelas https://www.linkedin.com/in/nataliaruelast/  Drako https://www.drakomediagroup.com/  Meet The Team: Hélène Parker - Chief Programmatic Coach https://www.heleneparker.com/  https://www.linkedin.com/in/helene-parker/   Manuela Cortes - Co-Host  Programmatic Digest In Espanol  https://www.linkedin.com/in/manuela-cortes-/ Learn Programmatic As a TEAM: https://www.heleneparker.com/workshop/  As a Programmatic Ninja: https://www.heleneparker.com/course/ Programmatic Coaching Newsletter:https://www.heleneparker.com/newsletter/    Programmatic Digest https://www.linkedin.com/company/programmatic-digest-podcast https://www.youtube.com/@programmaticdigest      Looking for programmatic training/coaching?  Sign up to our Accelerator Program: A 6-week structured program with live coaching, hands-on within DSP(s) exercises, and real-time feedback—perfect for those who thrive on accountability and community, and looking to grow their technical skillset https://reachandfrequencycourse.thinkific.com/courses/program  Self-Paced Course: Full access to course content anytime, allowing independent learners to study at their own speed with complete flexibility. https://reachandfrequencycourse.thinkific.com/bundles/the-reach-frequency-full-course  Join our next workshop by signing up to our waitlist below: https://www.heleneparker.com/waitlist/   

Canvas CEO Paul Woolmington on why everyone needs the NFL, and why brands need to weigh the value of running ads in live games vs. becoming part of the religion of sports fandom - with creators' help.

In this conversation, Rufus interviews Zak about his early learning journey, exploring the corruption of graduate education, the sacredness of measurement for ancient man & what kind of new wise agency is needed amidst existential risk and all pervasive information warfare.Listen above or watch the episode here:About the episode:In their second interview, Rufus explores Dr. Zak Stein's formative experiences of education, music and standardised testing. They explore the sacred and esoteric history of measurement in the pre-modern world compared with today. Zak Shares on what he learned conducting research into the all-pervasive landscape of propaganda and information warfare for the Consilience Project. They close exploring the possibility of 'a new archetype of wise agency' which, unlike previous monastic wisdom traditions, is deeply responsive and engaged with worldly agency, politics, power and strategy.This conversation supports the recent book First Principles and First Values: Forty-Two Propositions on CosmoErotic Humanism, the Meta-Crisis, and the World to Come. See detailed notes on the book and our summary here.Chapters00:00 Zak's Early Education Experience 09:46 Zak's Journey Through Jazz Musicians 14:33 Ken Wilber and Developmental Psychology 17:44 The Creation of Lectica & Entering Harvard Without a GPA 24:02 What Happened to Developmental Psychology at Harvard? 28:00 The Academy Is Broken & the Frame of Institutional Decay 31:47 Government and Industry Cannibalize Graduate Education 39:29 The Problem of Metrication & Civilizational Collapse 45:35 The Magic of Measurement for Ancient Man & Measurement as a Sacred Act 58:18 Consilience Project's Findings on Psychological Warfare 1:01:00 Rufus: Culture War, Printing Press, and the Modern Age 1:03:45 Information War Erodes the Possibility of Truth 1:20:00 How Can a Second Renaissance Counter Propaganda Culture? 1:22:45 The “Long Game” of Wisdom in the Past vs. the Need for Active Engagement in the Metacrisis 1:24:12 The New Archetype of “Wise Agency”1:32:00 How Do We Use Power Wisely? About Zak SteinDr. Zachary Stein is co-founder of the Civilizational Research Institute, the Center for World Philosophy and Religion and Lectica, Inc, and is a widely sought after and award winning speaker. Zak is a leading authority on the future of education and contemporary issues in human development. He was trained at the interface of philosophy, psychology, and education, and now works in fields related to the mitigation of global catastrophic risk. Dr. Stein is the author of several books and many peer-reviewed papers, including most recently First Principles and First Values: Forty-Two Propositions on CosmoErotic Humanism, the Meta-Crisis, and the World to Come, by Zak Stein, Marc Gafni and Ken Wilber writing under the name David J. Temple.About Rufus PollockRufus Pollock is an entrepreneur, activist and author as well as a long-term zen practitioner. He is passionate about finding wiser, weller ways to live together. He has founded several for-profit and nonprofit initiatives including Life Itself, Open Knowledge Foundation, and Datopian. His book Open Revolution is about making a radically freer and fairer information age. Previously he has been the Mead Fellow in Economics at the University of Cambridge as well as a Shuttleworth and Ashoka Fellow. A recognized global expert on the information society, he has worked with G7 governments, IGOs like the UN, Fortune 500s as well as many civil society organizations. He holds a PhD in Economics and a double first in Mathematics from the University of Cambridge. Find out more about his work on his website: rufuspollock.com. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit news.lifeitself.org

In this special episode recorded LIVE at MAU, Matej Lančarič sits down with Noa Gutterman (VP UA, Misplay) and Brett (Senior Manager, UA, Misplay) for a no-BS deep dive into the business and creative secrets powering Misplay's explosive growth, and their high-stakes launch on iOS.Brutally honest breakdown:How Misplay overcame App Store hurdles to launch on iOSIncrementality testing, the “always-on” strategy that's blowing up the myth of last-touch attributionBuilding a predictive PLTV signal stack for maximum partner valueWhy culturalization, not just localization, is driving insane ROI in APAC marketsCreative strategies that actually convert: negative hooks, modular iteration, and next-gen UGCReal talk on AI in UA, where it works, where it fails, and what's nextMisplay's playbook is a wake-up call for UA and product teams: “Question every channel. Obsess over incrementality. Creative is king, but speed and structure are the emperor. And don't just localize, culturalize, or leave millions on the table.Get our MERCH NOW: 25gamers.com/shop--------------------------------------PVX Partners offers non-dilutive funding for game developers.Go to: https://pvxpartners.com/They can help you access the most effective form of growth capital once you have the metrics to back it.- Scale fast- Keep your shares- Drawdown only as needed- Have PvX take downside risk alongside you+ Work with a team entirely made up of ex-gaming operators and investors---------------------------------------Vibe. Vibe is the leading Streaming TV ad platform for small and medium-sized businesses looking for actionable advertising campaign performance.https://www.vibe.co/---------------------------------------For an ever-growing number of game developers, this means that now is the perfect time to invest in monetizing direct-to-consumer at scale.Our sponsor FastSpring:Has delivered D2C at scale for over 20 yearsThey power top mobile publishers around the worldLaunch a new webstore, replace an existing D2C vendor, or add a redundant D2C vendor at fastspring.gg.---------------------------------------This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let's not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠Youtube: https://youtu.be/xUCAnvTHcYQJoin our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipgChapters00:00 Introduction to Misplay and the Team03:24 Challenges and Opportunities in iOS Gaming06:51 User Acquisition Strategies for iOS09:31 Incrementality Testing in User Acquisition12:38 Measurement and Data Strategies15:40 Signals and Optimization in Campaigns18:48 User Segmentation and Geo Strategies23:31 Culturalized Marketing Strategies in Korea25:43 Creative Strategies and User-Generated Content29:47 Innovative Brainstorming and Team Collaboration32:43 Creative Testing and Iteration36:38 The Role of AI in Creative Development42:19 Future Directions for Misplay---------------------------------------Matej LancaricUser Acquisition & Creatives Consultant⁠https://lancaric.meFelix BrabergAd monetization consultant⁠https://www.felixbraberg.comJakub RemiarGame design consultant⁠https://www.linkedin.com/in/jakubremiar---------------------------------------Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it!Hit the Subscribe button on YouTube, Spotify, and Apple!Please share feedback and comments - matej@lancaric.me

Emily and Mike talk about the ad world's new obsession with models, and whether brands are too trusting of AI ad buying.

The Software Process and Measurement Cast Crew is on vacation. Until then, we are revisiting some fabulous panel discussions we have had during the last 19 years. We will be back on June 21st. Poor work intake equals out-of-control.  Being out of control leads to stress and poor quality.  Mastering Work Intake is the path to bringing order out of chaos. Buy a copy today!  JRoss Publishing or Amazon. JRoss Publishing: Amazon:   Original Show Notes: In the Software Process and Measurement Cast 762, we host a panel discussion on the impact of AI on project management prospects. The panel of Paul Clapis, Susan Parente, Michael Milutis, and Mark Tolbert state categorically that project administration will be overtaken, but the high-value human side of project management will not be displaced. I am not sure what that means for most people working in the project management space. Listen to the discussion and then look carefully at the work you are doing. Will AI be a boon or a bane for project management?  Let the conversation begin. About Paul J. Clapis, Ph.D.: Dr. Clapis has over 30 years of experience managing AI, Machine Learning, and RPA projects for NASA, aerospace, and financial services industries. He also directed the Hughes Advanced Computing Lab at Yale Science Park, where he conducted applied research in AI, Expert Systems, Machine Learning, and Neural Networks.  About Susan Parente: Susan is an Engineer/Consultant, speaker, and author with experience managing both software and hardware development. She is proficient in managing complex system implementation for companies seeking to use enterprise business software to improve business process efficiency. Susan is a regular contributor to the Software Process and Measurement podcast.    About Michael Milutis: Michael Milutis is an international keynote speaker, instructor, and 25-year veteran of the IT industry who has dedicated his career to helping individuals learn, develop, and compete within a shifting technology landscape.   About Mark Tolbert: Mark has over 30 years of experience in I.T., including 27 years at Hewlett-Packard. He successfully managed support programs and projects within HP Services. He is a full-time instructor for PMP Prep classes since November 2007. He is very passionate about project management and believes adopting the best project management practices and skills is crucial to the success of enterprises today.     

In this On Location episode during OWASP AppSec Global 2025 in Barcelona, Aram Hovsepyan, an active contributor to the OWASP SAMM project, brings a critical perspective to how the industry approaches security metrics, especially in vulnerability management. His message is clear: the way we collect and use metrics needs a serious rethink if we want to make real progress in reducing risk.Too often, organizations rely on readily available tool-generated metrics—like vulnerability counts—without pausing to ask what those numbers actually mean in context. These metrics may look impressive in a dashboard or board report, but as Aram points out, they're often disconnected from business goals. Worse, they can drive the wrong behaviors, such as trying to reduce raw vulnerability counts without considering exploitability or actual impact.Aram emphasizes the importance of starting with organizational goals, formulating questions that reflect progress toward those goals, and only then identifying metrics that provide meaningful answers. It's a research-backed approach that has been known for decades but is often ignored in favor of convenience.False positives, inflated dashboards, and a lack of alignment between metrics and strategy are recurring issues. Aram notes that many tools err on the side of overreporting to avoid false negatives, which leads to overwhelming—and often irrelevant—volumes of data. In some cases, up to 80% of identified vulnerabilities may be false positives, leaving security teams drowning in noise and chasing issues that may not matter.What's missing, he argues, is a strategic lens. Vulnerability management should be one component of a broader application security program, not the centerpiece. The OWASP Software Assurance Maturity Model (SAMM) offers a framework for evaluating and improving across a range of practices—strategy, risk analysis, and threat modeling among them—that collectively support better decision-making.To move forward, organizations need to stop treating vulnerability data as a performance metric and start treating it as a signal in a larger conversation about risk, impact, and architectural choices. Aram's call to action is simple: ask better questions, use tools more purposefully, and build security strategies that actually serve the business.GUEST: Aram Hovsepyan | OWASP SAMM Project Core Team member and CEO/Founder at CODIFIC | https://www.linkedin.com/in/aramhovsep/HOST: Sean Martin, Co-Founder at ITSPmagazine and Host of Redefining CyberSecurity Podcast | https://www.seanmartin.comSPONSORSManicode Security: https://itspm.ag/manicode-security-7q8iRESOURCESLearn more and catch more stories from OWASP AppSec Global 2025 Barcelona coverage: https://www.itspmagazine.com/owasp-global-appsec-barcelona-2025-application-security-event-coverage-in-catalunya-spainCatch all of our event coverage: https://www.itspmagazine.com/technology-and-cybersecurity-conference-coverageWant to tell your Brand Story Briefing as part of our event coverage? Learn More

In this episode, we sit down with two marketing leaders who are redefining how we measure marketing impact in healthcare. Adrianna Hosford from Artera and Lauren Burke from AMPS share their journey from basic "vanity metrics" to sophisticated revenue attribution models that prove marketing's true business value.Discover why the buying cycle is actually 3-4x longer than the sales cycle, how to measure the "dark funnel" using an iceberg methodology, and why prospects with 5+ high-touch marketing moments close deals faster and bigger. Plus, learn innovative techniques for using AI and conversation intelligence to uncover hidden attribution insights.This episode is packed with actionable strategies for B2B healthcare marketers ready to transform their measurement approach and demonstrate clear ROI to leadership.Key Topics Covered:"Guest Introductions and Background (00:00:00)""The Problem with "Vanity Metrics" (00:02:00)""Buying Cycle vs. Sales Cycle (00:05:00)""Measuring Marketing Influence (00:07:00)""Categorizing Touchpoints (00:10:30)""Persona-Based Channel Optimization (00:14:30)""The Iceberg Methodology (00:16:00)""Uncovering Hidden Attribution (00:18:00)""Executive Reporting and Storytelling (00:21:00)""Team Accountability and Culture (00:26:00)""Multitouch Attribution Philosophy (00:30:00)""Future Tools and Technologies (00:33:00)""Advice for Marketers (00:36:00)"Interested in learning more about meaningful KPIs for your marketing activities? Explore this topic in greater depth in our detailed blog post.Connect with me: https://www.linkedin.com/in/adamturinas/Subscribe to The HealthTech Marketing Show on Spotify or watch us on YouTube for more insights into marketing, AI, ABM, buyer journeys, and beyond!

Dr. Jacob Barandes is a professor of Physics at Harvard University who studies the foundations of physics. He has emerged as a leading skeptic of the idea that our universe is somehow fundamentally mathematical in nature, marking a full cycle of more than two thousand years of ink spilled about the nature of the universe. Barandes has found that there is a way of modeling the basement membrane of reality as being made of bodies with location, where everything from superposition to electricity and magnetism are a product of the motions of these bodies. Our conversation spans the basic principles that Barandes has used to arrive at this conclusion, the vital role that confusion over what constitutes a “measurement” plays in producing a highly paradoxical interpretation of nature, and the fact that this debate about the nature of the universe - substance versus mathematics - has been raging for more than two thousand years, with no end in sight. MAKE HISTORY WITH US THIS SUMMER:https://demystifysci.com/demysticon-2025PATREON https://www.patreon.com/c/demystifysciPARADIGM DRIFThttps://demystifysci.com/paradigm-drift-show00:00 Go!00:05:40 – What Are Hilbert Spaces?00:10:14 – Why Complex Numbers Matter in Quantum Mechanics00:12:45 – Abstraction vs. Clarity in Physics00:17:17 – The Particle Misconception in Quantum Theory00:22:10 – What's Missing in Quantum Textbooks00:25:28 – What Is a Measurement in Quantum Mechanics?00:32:08 – The Problem of Self-Reference in Quantum Theory00:35:31 – Understanding the Heisenberg Cut00:39:37 – Decoherence Isn't Collapse00:49:47 – The Quantum Measurement Problem00:52:46 – Competing Interpretations of Quantum Mechanics01:00:00 – Toward a Real Quantum Reality01:06:25 – The Moral Responsibility of Scientists01:12:19 – Free Will and Physical Law01:16:01 – Material Science and Quantum Resonance01:20:01 – Aether, Electromagnetism, and Relativity01:27:21 – Why Scientific Progress Is Messy01:31:42 – The Limits of Scientific Explanation01:33:20 – Plato, Ethics, and the Modern World01:36:06 – Can Physics Define Good?01:39:14 – Why Physics Can't Capture the Human Spirit01:45:04 – Building Community in Physics01:48:22 – Trying Matters More Than Winning#quantumphysics, #philosophyofscience, #quantummechanics, #freewill, #complexnumbers, #decoherence, #metaphysics, #theoreticalphysics, #natureofreality, #philosophypodcast , #sciencepodcast, #longformpodcast ABOUS US: Anastasia completed her PhD studying bioelectricity at Columbia University. When not talking to brilliant people or making movies, she spends her time painting, reading, and guiding backcountry excursions. Shilo also did his PhD at Columbia studying the elastic properties of molecular water. When he's not in the film studio, he's exploring sound in music. They are both freelance professors at various universities. PATREON: get episodes early + join our weekly Patron Chat https://bit.ly/3lcAasBMERCH: Rock some DemystifySci gear : https://demystifysci.myspreadshop.com/allAMAZON: Do your shopping through this link: https://amzn.to/3YyoT98DONATE: https://bit.ly/3wkPqaDSUBSTACK: https://substack.com/@UCqV4_7i9h1_V7hY48eZZSLw@demystifysciBLOG: http://DemystifySci.com/blog RSS: https://anchor.fm/s/2be66934/podcast/rssMAILING LIST: https://bit.ly/3v3kz2S SOCIAL: - Discord: https://discord.gg/MJzKT8CQub- Facebook: https://www.facebook.com/groups/DemystifySci- Instagram: https://www.instagram.com/DemystifySci/- Twitter: https://twitter.com/DemystifySciMUSIC: -Shilo Delay: https://g.co/kgs/oty671

"Leadership isn't about perfection—it's about consistent, strategic progress.”Jaclyn Strominger Top Five Tips For Unstoppable Leadership1.      Vision2.      Mission3.      Action4.      Delegation and team alignment 5.      Measurement and monitoring TIME STAMP SUMMARY 03:28 Understanding the deeper purpose behind goals07:29 Creating focused action plans aligned with intentions13:24 Importance of human connection and relationships in leadership17:08 Adjust strategies based on measurements Where to find Jaclyn?Website                          https://leaptoyoursuccess.com/ LinkedIn                         https://www.linkedin.com/in/jstrominger/  Jaclyn Strominger Bio Driven by passion, purpose, and over three decades of experience, Jaclyn Strominger is a powerhouse High Achievement Success Coach. From scaling the heights of magazine publishing to empowering ambitious professionals and entrepreneurs, Jaclyn specializes in turning potential into performance. She equips high achievers to break limits, align their vision, and create bold strategies that redefine success. Her mission? To ignite transformation, foster confidence, and guide individuals to lead with impact—whether in business, leadership, or life. Jaclyn's coaching is where passion meets precision, turning aspirations into unstoppable achievements

Live from MAU Las Vegas and sponsored by InMobi, this episode features a dynamic conversation about mobile performance marketing. Hosted by Kunal Nagpal, the discussion includes insights from Zach Gryphon (WaveMaker) and Maulana Moore (AppsFlyer). Together, they explore measurement frameworks, attribution challenges, AI in marketing, fraud detection, and the strategic importance of mobile apps as a growth channel and not just a companion tool. They stress the need for collaboration across brands, agencies, and MMPs, especially as privacy regulations, consumer behavior, and tech platforms continue to shift. The theme? It takes a village to win in modern performance marketing. Key Timestamps: 00:00–01:39 – Introductions: Roles at WaveMaker and AppsFlyer, and why performance marketing matters more than ever 02:33 – “Spy skills” icebreaker (time travel via Motown and home DIY skills) 04:55 – The modern measurement landscape: slow, medium, and fast decision frameworks 06:42 – Why internal data silos and misaligned incentives remain a challenge 09:00 – The role of education in promoting smarter attribution models like incrementality 10:22 – Privacy vs. personalization: Navigating a chaotic regulatory environment 13:00 – Cookies, SKAdNetwork, and why Apple's and Google's shifting strategies matter 17:20 – Regional differences in mobile maturity (APAC vs. North America) 20:10 – Why mobile apps are now key growth engines, not just support tools 21:30 – Full-funnel performance thinking and aligning KPIs with LTV 23:13 – The misunderstood role of MMPs in identifying fraud and optimizing outcomes 25:30 – Real-world uses of AI: From predictive analytics to creative optimization 29:13 – A philosophical take: Moving beyond spreadsheets and embracing AI architecture 32:49 – What marketers should expect from their agency, MMP, and DSP partners 36:30 – Why a true “village” mindset beats a collection of siloed experts Learn more about your ad choices. Visit megaphone.fm/adchoices

On this special edition podcast, we examine practical ways to track commerce media ROI—covering KPI selection, attribution, and cross channel measurement. EMARKETER Principal Analyst, Sky Canaves talks with Maev's Michael Campi, PepsiCo's Mike Glaser, and LiveRamp's Christine Grammier in this panel from the May 9th EMARKETER virtual summit, Commerce Media Trends 2025. Listen everywhere you find podcasts, or watch on YouTube and Spotify.   Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities contact us: advertising@emarketer.com For more information visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com © 2025 EMARKETER

Join Rabbi Joey Rosenfeld as he guides us through the world and major works of Kabbalah, Hasidic masters, and Jewish philosophy, shedding light on the inner life of the soul. To learn more, visit InwardTorah.org

Next in Media spoke with Conor McKenna, partner at Luma Partners, about what's held ad tech back from exploiting the creator economy, and why creators themselves - along with a new competitive dynamic among the tech platforms - may lead the industry in a whole new direction.

If you've ever put a Newman's Own salad dressing into your grocery cart, congratulations! You've made a charitable donation. That's because Newman's Own Foundation owns the food company outright and directs 100% of profits to the foundation's philanthropic initiatives. What began as actor Paul Newman's holiday gift—homemade dressing in old wine bottles—has grown into a $600 million force for good. Guided by the late actor's generosity, the foundation continues to give it all away, staying true to its founding mission to nourish and transform the lives of children who face adversity.We invited Alex Amouyel, President and CEO of Newman's Own Foundation, to talk about the foundation's success and how it's sharpening its focus, building strategic partnerships, and doubling down on impact measurement. She shares how Newman's Own Foundation is not only nourishing children but helping the entire philanthropic ecosystem thrive by funding resilience-building camps through the SeriousFun Children's Network, fighting for food justice in schools via grantees like FoodCorps, and launching initiatives like the “100% for Purpose Club.” This work goes far beyond philanthropy: “When you get the intersection right of aligning to your mission and to your superpowers, you are living your purpose.”Listen for key insights on:Impact measurement, monitoring, and evaluationLeveraging influence and partnerships to multiply donation impactFocusing philanthropic investments on a core mission to achieve greater success Resources + Links:Alex Amouyel's LinkedInNewman's Own FoundationPaul NewmanNewman's Own Foundation Impact (00:00) - Welcome to Purpose 360 (00:14) - Meet Alex Amouyel, Newman's Own (02:19) - Alex's Background (05:31) - Origins (08:45) - Stories About Paul (12:47) - SeriousFun Network (15:35) - Response (16:04) - Taking Stock (18:42) - Measurement (20:37) - Food Corps (23:25) - Paul's Hundredth Birthday (24:13) - Other Programs (26:47) - Living Your Purpose (28:17) - In Three Years (28:44) - Last Thoughts (29:07) - Wrap Up

(08:54) Brought to you by Swimm.io.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Start modernizing your mainframe faster with ⁠⁠⁠Swimm⁠⁠⁠. Understand the what, why, and how of your mainframe code. Use AI to uncover critical code insights for seamless migration, refactoring, or system replacement.Why do so many well-intentioned initiatives fail to move the needle?In this episode, Sriram Narayan, author of ‘Impact Intelligence,' reveals how to ensure your efforts translate into real, measurable business impact. Stop shooting in the dark and start delivering tangible results that matter.Key topics discussed:What “Impact Intelligence” means and why it is crucial for any businessThe common pitfalls: Why many tech and digital initiatives fail to achieve their intended business impactThe common misconceptions about “outcomes” in tech and product teams, and why delivery or adoption metrics are not enoughSurprising insights from the non-profit sector on rigorous impact measurement practicesUnderstanding the difference between immediate (proximate) results and long-term (downstream) impactHow to visualize and map your initiatives to core business goals using an “Impact Network”The critical challenge of “Impact Attribution” – how to know if your project actually moved the needleAddressing “Measurement Debt” — if you can't measure it, should you build it?The iRex framework: A modular approach to building your organization's Impact IntelligenceBalancing speed vs impact: Not just shipping features, but delivering measurable business resultsWhether you're a tech leader, product manager, or executive, this episode will equip you with actionable frameworks and real-world examples to focus on what really matters: delivering measurable, meaningful business impact.Tune in and start building your organization's Impact Intelligence muscle today!  Timestamps:(00:00) Trailer & Intro(02:22) Career Turning Points(10:52) Impact Intelligence(11:40) The Importance of Impact Intelligence(15:09) Understanding Business Impact(19:11) Learning & Adopting from the NGO Space(22:35) Impact Feedback Loops(26:25) Proximate vs Downstream Impact(28:20) Building an Impact Network(36:47) Differences with OKR(38:12) Impact Attribution(44:51) The Importance of Measurement & Measurement Debt(48:31) iRex Framework(54:26) Balancing Between Speed of Delivery and Business Impact(57:32) 1 Tech lead Wisdom_____Sriram Narayan's BioSriram Narayan is an independent consultant in the area of impact intelligence. He also helps clients improve digital, product and tech performance.Pearson published his first book, Agile IT Org Design , in 2015. It won endorsements from the then CIO of The Vanguard Group and the then MD of Consumer Digital at Lloyds Bank.Sriram has served in product, technology, innovation, and transformation leadership roles since 2006. He has also helped some of his clients move to a product operating model. His write-up of the topic in 2018 has since become a de facto industry reference. His other writings and talks are available at agileorgdesign.comFollow Sriram:LinkedIn – linkedin.com/in/mrsriramnarayanBluesky - @srny.bsky.socialTwitter / X – @sriramnarayan

Identifying and Evaluating Young Children with Developmental Central Hypotonia: An Overview of Systematic Reviews and ToolsChildren with developmental central hypotonia have reduced muscle tone secondary to non-progressive damage to the brain or brainstem. Children may have transient delays, mild or global functional impairments, and the lack of a clear understanding of this diagnosis makes evaluating appropriate interventions challenging. This overview aimed to systematically describe the best available evidence for tools to identify and evaluate children with developmental central hypotonia aged 2 months to 6 years. A systematic review of systematic reviews or syntheses was conducted with electronic searches in PubMed, Medline, CINAHL, Scopus, Cochrane Database of Systematic Reviews, Google Scholar, and PEDro and supplemented with hand-searching. Methodological quality and risk-of-bias were evaluated, and included reviews and tools were compared and contrasted. Three systematic reviews, an evidence-based clinical assessment algorithm, three measurement protocols, and two additional measurement tools were identified. For children aged 2 months to 2 years, the Hammersmith Infant Neurological Examination has the strongest measurement properties and contains a subset of items that may be useful for quantifying the severity of hypotonia. For children aged 2-6 years, a clinical algorithm and individual tools provide guidance. Further research is required to develop and validate all evaluative tools for children with developmental central hypotonia.

How do we work with AI in a way that keeps the human part intact? Because while AI can handle the process, it's still on us to bring the perspective, the empathy, and the meaning that make communication matter. In this episode of The Trending Communicator, host Dan Nestle reconnects with seasoned media analyst, communications strategist, digital innovator, and social media OG, Steve Rubel. Steve - now EVP of Media Insights & Measurement at Burson, a role he began after recording this episode - shares his journey from the early days of social media to his current focus on AI's impact on communications, discussing the dual nature of AI as both a creator and a disruptor of value in the industry. Steve and Dan discuss the challenges and opportunities AI presents, from its role in media analysis to its potential to redefine job functions. They highlight the importance of continuous learning and the need for professionals to become "companies of one," investing in their skills to stay ahead. Listen in and hear about... How AI is transforming the communications industry at unprecedented speed Strategies for professionals to stay relevant in an AI-driven landscape Leveraging AI to enhance media analysis and strategic insights Challenges in adapting billing models for AI-assisted work Importance of curiosity and continuous learning in the AI era Optimism for communications professionals who embrace AI's potential Notable Quotes On AI's Impact on Communications: "AI could be a value creator, but it also has equal power, if not more power, to be a value destructor." - Steve Rubel [22:57] On Disrupting Yourself: "It's disrupting yourself before somebody else disrupts you." - Steve Rubel [45:26] On the Future of Communications: "I'm just very bullish about the communications industry and its prospects going forward, especially given what I talked about at the top about this tremendous societal, geopolitical and environmental changes that are in front of us right now and the need for good, solid counsel all around to advise how to navigate all that." - Steve Rubel [1:17:20] On Adapting to AI: "Don't be afraid if it's destroying aspects of your work. There's nothing you can do about that other than figuring out how to also turn it and mirror it into a Net plus for you." - Steve Rubel [1:19:25] On Learning with AI: "But what I love about the experience of sitting down with it is it just indulges my curiosity and my, like, my kind of fantastical ideas." - Dan Nestle [1:08:44] Resources and Links Dan Nestle Inquisitive Communications | Website The Trending Communicator | Website Communications Trends from Trending Communicators | Dan Nestle's Substack Dan Nestle | LinkedIn Dan Nestle | Twitter/X Steve Rubel Steve Rubel | LinkedIn Timestamps 0:00 Intro 4:12 Discussion on "Seven Habits" and personal reflections 8:13 Steve Rubel discusses career evolution and blogging's impact 12:12 Dan Nestle discusses humility and change 16:19 Discussion on AI's Transformational Impact 19:07 Technological Change and Communications 24:44 Discussion on AI's impact on junior roles 27:23 Communications and Social Media Impact 29:51 AI and Workforce Adaptation 34:20 Leadership and AI's Role 37:13 Discussion on ANA AI Conference 41:01 Steve Rubel discusses AI experience 46:01 Steve Rubel discusses his role in qualitative research and adapting during the pandemic 49:04 Excel and Media Strategy 53:48 Experience and Evolution 57:08 Media Analysis and Strategy 1:01:20 Media and Client Expectations 1:05:40 Technological Revolution and Displacement 1:08:44 Curiosity and Learning with AI 1:12:03 Safe Use of AI Tools 1:17:20 Steve Rubel expresses optimism about the communications industry's future 1:19:25 Discussion on AI's impact on jobs 1:22:17 Outro (Notes co-created by Human Dan and Flowsend.ai) Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how Bayesian modeling offers a more nuanced approach to marketing attribution than traditional methods. They discuss why many marketers still rely on oversimplified attribution models despite their limitations.Topics covered:   [01:00] "Bayesian Modeling of Marketing Attribution"[03:00] Problems with traditional attribution models[04:50] Why simple models persist despite their flaws[06:00] Key components of Bayesian attribution[08:00] Rapid decay of ad effects and negative interaction effects[09:45] How this approach can offer deeper marketing insights  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter.  Resources: Sinha, R., Arbour, D., & Puli, A. (2022). Bayesian Modeling of Marketing Attribution. Available at arXiv:2205.15965   Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts. 

Real-time tracking might be fading, but media measurement is entering a new era. Nik's got Michael True, CEO of Prescient AI on this week's episode to talk about how modern brands can confidently allocate budget, quantify impact, and optimize media spend using Media Mix Modeling (MMM). It's about top of the funnel measurement. How do you use the data the right way? What's a halo effect? What does Cardi B have to do with this?  From building predictive models for the music industry to managing $200M+ in monthly media spend across e-commerce, retail, and CPG brands, Mike shares why MMM is no longer a once-a-year tool.  Plus, Nik explains why good reporting = good storytelling. And for brands, this is a NEED when it comes to breaking it down for others.  Prescient AI is the world's smartest marketing decision engine, powered by the most dynamic MMM. Forecast, test, optimize, and scale top-of-funnel spend with confidence. Visit ⁠https://prescientai.com/limited⁠  Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.   Check out the Nik's DTC newsletter: https://bit.ly/3mOUJMJ   And if you're looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik's most unfiltered, uncensored thoughts.   Follow Nik: Twitter: https://www.twitter.com/mrsharma

On this episode of The Sonic Truth, we're joined by Shanil Chande, Commercial & Partnerships Director at Hawk, an Azerion company. Shanil shares his expertise on the latest trends in CTV and digital audio measurement, the biggest challenges brands face in attribution, and how advanced tools like Veritonic are changing the game. We discuss how […] The post Decoding Omni-Channel Measurement: Maximizing CTV & Audio Performance with Shanil Chande of Hawk appeared first on The Sonic Truth.

My guest on this week's episode of the podcast is Andrew Covato, a veteran of the largest digital advertising platforms -- including Meta, Google, and Snap -- and the founder and managing director of Growth by Science, an advertising measurement and technology consultancy. Andrew and I discuss the topic of advertising measurement broadly, including:The misconceptions that advertisers have about how the largest walled garden advertising platforms function;The principal mistakes companies make related to marketing-driven growth;The scientific approach to measurement;How companies can future-proof their advertising measurement;The analytical constraints that prevent most advertisers from growing spend;Creative analytics;A systematic approach to channel diversification.Thanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:ContextSDK. ContextSDK uses over 200 smartphone signals to detect a user's real-world context, allowing apps to deliver perfectly timed push notifications and in-app offers.INCRMNTAL⁠⁠. True attribution measures incrementality, always on.Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.

Steve Summers speaks with SE Radio host Sam Taggart about securing test and measurement equipment. They start by differentiating between IT and OT (Operational Technology) and then discuss the threat model and how security has evolved in the OT space, including a look some of the key drivers. They then examine security challenges associated with a specific device called a CompactRIO, which combines a Linux real-time CPU with a field programmable gate array (FPGA) and some analog hardware for capturing signals and interacting with real-world devices. Brought to you by IEEE Computer Society and IEEE Software magazine.

This week, Mike and Emily dive into the recent positive performance of The Trade Desk, questioning if the earlier concerns about the ad tech market were overblown, and then shift gears to discuss the evolving landscape of search with the rise of sophisticated AI prompting and its implications for information access and optimization.

In this episode, I explore the power of habits and systems for achieving personal and professional growth. Learn how to implement small, consistent changes to achieve goals related to wealth, health, and relationships, drawing insights from James Clear's “Atomic Habits.” Discover practical strategies for tracking progress and building an identity that supports long-term success. In This Episode: 00:00 The Power of Habits 01:30 Systems Over Goals 03:40 The 1% Rule 05:30 Focusing on Controllables 08:00 Identity-Based Habits 10:50 Tracking Progress 12:40 Leading vs. Lagging Indicators 15:00 The Importance of Small Wins 17:00 Building Habits Takes Time Key Takeaways: Define Controllable Outputs: Focus on actions you can control (inputs) rather than hard-to-measure outcomes. Build Habits Around Identity: Align your habits with the person you want to become (e.g., “become a reader” instead of “read a book”). Use a Habit Tracker: Create a simple habit tracker with yes/no checkboxes to monitor consistency in intangible areas. Prioritize Leading Indicators: Track leading indicators (e.g., meal prepping for weight loss) rather than lagging metrics (e.g., weight loss itself). Embrace Small Wins: Recognize that significant progress often starts with small, consistent actions. Measurement doesn't have to be numeric. It can be as simple as a yes/no checkbox for habits that reinforce your values: Habit Mon Tue Wed Thu Fri Sat Sun Listened without interrupting my partner ✅ ✅ ❌ ✅ ✅ ✅ ✅ Exercised 30 mins ✅ ❌ ✅ ✅ ✅ ❌ ✅ Reached out to a friend ❌ ✅ ✅ ✅ ❌ ✅ Connect with Shaun Enders https://www.linkedin.com/in/shaunenders/ www.CallTSG.com  Subscribe: https://podcasts.apple.com/us/podcast/business-finance-and-soul/id1680587418 https://open.spotify.com/show/4Rr0lulKYz7ZH1uSbteuQN https://www.audible.com/podcast/Business-Finance-Soul/B0C59PP59P?action_code=ASSGB149080119000H&share_location=pdp  Resources Mentioned: Atomic Habits by James Clear: https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299/ref=asc_df_0735211299?mcid=f87fdd4a273b3c7ea025428ffab93506&hvocijid=1585103782904279902-0735211299-&hvexpln=73&tag=hyprod-20&linkCode=df0&hvadid=721245378154&hvpos=&hvnetw=g&hvrand=1585103782904279902&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9031352&hvtargid=pla-2281435178538&psc=1  

Next in Media spoke with Brian Albert, Managing Director, YouTube Media Partnerships & Creative Works, about YouTube's ascent on the TV screen, how the company plans to bring top creators to the table during upfront talks, and whether brands are about to pull back on commitments amidst all this tariff uncertainty.

Could constant surveillance reshape not only society but consciousness itself? Might predictive algorithms possess us without spirit, and rituals unfold through data rather than incense? If myth still lives, is it hiding in the glitches?​​If you are having a mental health crisis and need immediate help, please go to ​https://troubledminds.org/help/ and call somebody right now. Reaching out for support is a sign of strength.​​LIVE ON Digital Radio! Http://bit.ly/40KBtlW​​http://www.troubledminds.net or ​https://www.troubledminds.org​​Support The Show!​https://www.spreaker.com/podcast/troubled-minds-radio--4953916/support​https://ko-fi.com/troubledminds​https://patreon.com/troubledminds​https://www.buymeacoffee.com/troubledminds​https://troubledfans.com​​Friends of Troubled Minds! - ​https://troubledminds.org/friends​​Show Schedule Sun--Tues--Thurs--Fri 7-10pst​iTunes - ​https://apple.co/2zZ4hx6​Spotify - ​https://spoti.fi/2UgyzqM​TuneIn - ​https://bit.ly/2FZOErS​Twitter - ​https://bit.ly/2CYB71U​----------------------------------------​​https://troubledminds.substack.com/p/predictive-inertia-influencing-multiple​​https://www.livescience.com/human-behavior/the-constant-surveillance-of-modern-life-could-worsen-our-brain-function-in-ways-we-dont-fully-understand-disturbing-studies-suggest​​https://theconversation.com/surveillance-tech-is-changing-our-behaviour-and-our-brains-246675​​https://en.wikipedia.org/wiki/Measurement_problem​​https://www.quera.com/glossary/quantum-decoherence​​https://en.wikipedia.org/wiki/Wave_function_collapse​​https://en.wikipedia.org/wiki/Hawthorne_effect​​https://fs.blog/observer-effect/​​https://www.amazon.com/Project-Phase-Shift-Ianua-Occulta-ebook/dp/B0F865F6LJ/

ADSN is made possible by:DashFi - https://dash.fiMeasured - https://measured.com/Follow ADSN: https://TheADSN.comhttps://x.com/The_ADSNhttps://open.spotify.com/show/3JyftL7aNBc7Q5axOdIaov?si=4b9b1c3697944021https://youtube.com/@theadsn____________________________________Sponsored by DashFiIf You're Spending $100K+ Per Month on Ads, You're Probably Overpaying.DashFi is the corporate charge card built for advertisers spending heavily on Meta and Google. Our AI-powered Ad Pay Protection uncovers hidden overcharges and billing discrepancies—protecting your campaigns from costly billing failures and putting real money back into your business.In the last $20M of audited ad spend, DashFi uncovered an average of 12% in discrepancies, with advertisers receiving up to 6% back in ad credits. With high flexible limits, no personal guarantee, and fast approvals, you can scale spend without financial roadblocks.

www.mindfullywell.comFollow me on Instagram! https://www.instagram.com/melissa_eich/Snag one of the Mothers Day Specials (DUTCH testing + Review + Recommendations) https://labs.rupahealth.com/store/storefront_V4LlVd4SummaryIn this episode of Mindfully Well, Melissa Eich explores the concept of 'trusting the process' in personal growth and wellness. She discusses the frustrations that often accompany this phrase, especially when results seem distant. Melissa emphasizes the importance of measuring progress beyond just numbers, aligning actions with deeper goals, and navigating emotional responses to change. She encourages listeners to see the bigger picture and to trust themselves throughout their journey, highlighting that true transformation requires patience and self-awareness.TakeawaysTrusting the process is a mindset shift, not just a phrase.Measurement of progress should include various metrics, not just weight.Align your actions with your true goals for meaningful change.Emotional discipline is crucial in navigating personal growth.Safety within oneself is essential for transformation.The brain resists change due to fear of the unknown.Finding joy in the journey is more important than immediate results.Visualizing your future self can guide your current actions.Patience is key in allowing transformation to unfold.Trusting yourself is the ultimate goal of the process.Chapters00:00Understanding 'Trust the Process'03:11The Importance of Measurement in Progress06:17Aligning Actions with True Goals10:13Navigating Emotional Responses13:04Seeing the Bigger Picture

Next in Media spoke with Tim Vanderhook and Chris Vanderhook, co-Founders of Viant Technologies. The CEO and COO of the ad tech firm talked about their Trade Desk rivalry, whether a Google breakup will be good for their business and the open web, and why CTV offers a chance for fewer monopolies.

In this episode, we're joined by Gaurav Agarwal, COO of ClickUp, who's led the company's explosive growth to over 10 million users while slashing CAC by 3X and achieving profitability. Gaurav dives into why ClickUp's hybrid motion is crushing it and how to align both for compounding returns, how they reduced CAC by ruthlessly optimizing spend and embracing incrementality over attribution, how to build teams that thrive under high accountability, and more.Thanks for tuning in!Join the revenue leaders redefining growth at Pavilion's CRO Summit 2025, which will be held on June 3rd at the Denver Art Museum. Register today.Join the free Topline Slack channel to connect with 600+ revenue leaders, share insights, and keep the conversation going beyond the podcast!Subscribe to the Topline Newsletter to get the latest industry developments and emerging go-to-market trends delivered to your inbox every Thursday.Tune into The Revenue Leadership Podcast with Kyle Norton every Wednesday. Kyle dives deep into the strategies and tactics that drive success for revenue leaders like Jason Lemkins of SaaStr, Stevie Case of Vanta, and Ron Gabrisko of Databricks.Key Moments:(00:00) Introduction to Gaurav Agarwal and ClickUp(02:54) Gaurav's Journey from Banking to Startups(06:04) Growth Strategies and Challenges at ClickUp(14:54) Branding vs. Performance Marketing in SaaS(21:54) Navigating Brand Marketing and Measurement(24:44) The Importance of Self-Awareness in Leadership(27:39) The Role of Pain in Leadership and Growth(35:57) The Dichotomy of Being Liked vs. Respected(40:39) Building Resilient Teams Through Real Challenges(51:14) The Dynamics of PLG and SLG(52:37) Fragmentation in Go-to-Market Strategies(56:42) The Role of Marketing in Revenue Generation(01:00:45) Influences and Inspirations in Business

How can I effectively track and showcase the progress of multilingual learners across all language domains when traditional assessments often fail to capture their growth?In this episode of Equipping ELLs, host Beth Vaucher is joined by Kelly Aldinger, a bilingual learning and development expert with a passion for fostering educational equity for multilingual learners. Kelly shares her expertise on the power of digital portfolios in showcasing language development, particularly in helping multilingual students see their progress over time.A digital portfolio is more than just a collection of student work, it's a tool that brings together audio, video, and written samples to demonstrate real growth in all four language domains: listening, speaking, reading, and writing. Kelly walks us through how teachers can use these portfolios to monitor language growth, identify skill gaps, and make data-driven decisions to inform instruction. She also shares insights into making the process more manageable for teachers and offers practical steps to get started with setting up digital portfolios in the classroom.This conversation highlights the value of using data to drive decision-making and how digital portfolios give both teachers and families a clearer picture of student achievement. Kelly provides actionable tips on how to integrate these portfolios into your practice, including the importance of student reflection and how to connect with families through accessible and meaningful tools. Whether you're a teacher looking to enhance your classroom or someone seeking to learn more about fostering student progress, this episode is packed with valuable information that can make a big impact.Key Topics Discussed:What digital portfolios are and how they differ from traditional student foldersThe benefits of using portfolios for tracking progress in all four language domainsPractical steps for setting up digital portfolios and using them effectively in the classroomHow to leverage student reflection for growth and goal-settingThe power of data in driving educational decisions for multilingual learnersListen to this episode and start planning how you can implement digital portfolios in your classroom to celebrate student growth and improve instructional strategies.Links and Resources:In this Google Drive Folder, you will find a copy of presentation slides, NYSESLAT Targets of Measurement, K-5 Digital Portfolio Reference Guide, Google Site Template**IMPORTANT** Right click on the file within the Google Drive folder --> "Make a copy" --> Be sure to store it outside of the shared folder in your OWN drive, otherwise it won't allow you to make the copy. A copy of the site will be created, and you can rename it and make changes as needed. ⁠⁠⁠Join the Equipping ELLs Membership Shop our TpT StoreConnect with Kelly on Linked In

Join host Sarah Olivieri as she discusses nonprofit innovation with special guest Leah Kral, author of “Innovation for Social Change: Wildly Successful Nonprofits Inspire and Deliver Results”. Leah shares key principles for fostering innovation in nonprofit organizations and strategies to overcome common challenges. Learn about her book, practical examples of successful innovation, and actionable tips to enhance your nonprofit's impact. Episode Highlights 03:55 Importance of Innovation in Nonprofits 06:36 Six Principles for Social Change Innovation 13:51 Organizational Design and Empowerment 17:18 Measurement and Evaluation in Nonprofits 22:46 Building a High-Performing Team Meet the Guest Leah Kral is an expert facilitator and author who helps social entrepreneurs innovate and further social change. She writes about her work in Innovation for Social Change: How Wildly Successful Nonprofits Inspire and Deliver Results (Wiley, 2022). Kral is a sought-after speaker at nonprofit industry events, and writes frequently about her research, and for decades, has provided tailored consulting to nonprofit teams and coaching to social entrepreneurs across the country. As principal and owner of Two Larks Consulting, she has a passion for helping organizations achieve their missions. She holds a Master of Arts in Public Policy from Duquesne University, is a returned Peace Corps Volunteer (Jamaica 2002-2004), and is an active volunteer in her community in northern Virginia. To learn more, visit LeahKral.com. Connect with Leah: Author of Innovation for Social Change: How Wildly Successful Nonprofits Inspire and Deliver Results (Wiley, 2022) Email: leahkral@twolarksconsulting.com Website: https://leahkral.com/ Blog: https://substack.com/@leahkral LinkedIn: https://www.linkedin.com/in/leahkral/ Sponsored Resource Join the Inspired Nonprofit Leadership Newsletter for weekly tips and inspiration for leading your nonprofit! Access it here >> Be sure to subscribe to Inspired Nonprofit Leadership so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! Let us know the topics or questions you would like to hear about in a future episode. You can do that and follow us on LinkedIn.