Podcasts about landing pages

Episode 266 for the week of July 21st, 2025 ... and this is what is going on in our Disney World...Topic: Planner, Filler, Skipper - Magic Kingdom:- Part 4 of a series where we look at all the attraction at a park (this time The Magic Kingdom) and determine if each is something we plan around, will use to fill in gaps in our schedule, or generally skip even if no waitStarts @1:17 ...Topic: Planner, Filler, Skipper - Comparison- Now that we have completed this exercise for the four parks, we look at the statistics to see which park is most balanced, which has most planners, etc.Starts @32:32 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

Episode 266 for the week of July 14th, 2025 ... and this is what is going on in our Disney World...Last Week In Disney:- Latest episode of We Call It Imagineering gives a preview of Disney Starlight: Dream the Night Away and it looks great ... and is that positivity in the Disney community I am seeing?- Disney also provides a first look at Walt Disney: A Magical Life, including footage of the new Walt Animatronic - what do we think of it?- Mickey's Very Merry Christmas Party and Jollywood Nights 2025 dates are out and they overlap with an upcoming trip for Phil - and he overthinks his planning tremendously!Starts @3:41 ...Construction Updates:- The Rivers of America are closed - we share our thoughts including where we think the only commentary goes too farStarts @17:30 ...Destination D23 Predictions Video Reaction - "Probably at Disney" put out a video with her predictions for what will get announced at Destination D23 ... do we agree?Link to videoStarts @21:47 ...Topic: Planner, Filler, Skipper - Hollywood Studios:- Part 3 of a series where we look at all the attraction at a park (this time Disney's Hollywood Studios) and determine if each is something we plan around, will use to fill in gaps in our schedule, or generally skip even if no waitStarts @44:04 ...DBC Engagement - Small Update to Spaceship Earth:- We know that Spaceship Earth is going down for a short refurbishment so while there won't be any major update to the attraction, we ask the community what small update they would like to seeStarts @58:24 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

Google Ads rollt mit AI MAX ein Feature aus, das Suchkampagnen smarter, dynamischer und automatisierter macht. Kampagnen werden mit Hilfe von Künstlicher Intelligenz (KI) nicht nur breiter ausgespielt, sondern auch inhaltlich und technisch weiterentwickelt: Von der Keyword-Erweiterung bis zur dynamischen Anzeigenerstellung. Doch wie funktioniert das in der Praxis? Wer sollte AI MAX nutzen – und wer besser nicht? Und wie behält man trotz Automatisierung die Kontrolle? Genau darüber spricht Katharina in dieser Folge – mit Tipps, Learnings und einem ganz ehrlichem Blick auf Chancen und Stolperfallen. AI MAX ist kein neuer Kampagnentyp, sondern ein Zusatz-Feature für bestehende Google Suchkampagnen, das mit nur einem Klick aktiviert werden kann – sowohl bei neuen als auch bei alten Kampagnen. Es automatisiert die Keyword-Auswahl und die Anzeigentexte, die individuell und in Echtzeit auf den Nutzer abgestimmt werden. Google nutzt dafür KI, um neue relevante Suchbegriffe zu erkennen und passende Zielseiten auszuspielen – ideal für sich wandelnde Suchgewohnheiten (z. B. Sprachsuche). Die Basis muss stimmen: Ohne gute Landing Pages, Tracking und Broad Match Keywords funktioniert AI MAX nicht. Neu: Im Google Ads Konto lassen sich die AI MAX Ergebnisse separat auswerten – transparenter als viele andere Features der Vergangenheit. Vorteile: Zeitersparnis, mehr Reichweite, breiteres Targeting. Herausforderungen: Qualitätskontrolle, Blackbox-Gefühl, richtige Datenbasis und fortlaufende Überwachung. Die Antworten auf diese Fragen, erfährst du in der Folge: Wie verändert AI MAX die Arbeit mit Suchkampagnen in Google Ads? Was unterscheidet AI MAX von klassischen Broad Match Strategien? Wie gelingt der kontrollierte Start – und wie erkenne ich echten Mehrwert? Welche Risiken und Fehlerquellen lauern bei der Nutzung von AI MAX? Was müssen Werbetreibende beim Tracking und bei den Landing Pages jetzt besonders beachten? Das sagt Katharina: „Die KI erkennt Muster, die Menschen nicht sehen können, und generiert passende Anzeigen in Echtzeit. Nutzt die Automatisierung und KI in euren Suchkampagnen vollständig, aber bleibt der strategische Dirigent eures Google Ads Kontos. Mit: Katharina, Strategische Leitung Paid Media, webnetz Nico Loges, Head of Paid Media Marketing und Podcast-Host, webnetz Hier geht es zur Google Marketing Live Folge: https://www.webnetz.de/know-how/podcast/google-zuendet-feuerwerk-an-ki-innovationen

In this episode, Kendra dives into what's actually working with websites and content strategy in today's skeptical online market.With consumer trust at an all-time low and conversion touchpoints higher than ever, your business needs more than just flashy reels to stand out.Kendra explains why simplified, purpose-driven websites paired with consistent long-form content are the key to building authority and nurturing a warm audience.She shares her recommended website structure, her top platform pick (FG Funnels), and how to build a repurposing system that works across blogs, YouTube, and social.In this episode we cover:My previous opinion on websites (00:53)What's changed and why  (03:57)Building trust through Long Form Content (5:45)What Your Website Should Actually Look Like (13:15)Mentioned in this episode: FG Funnels Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

Landing page tips for headlines, design, copy, and more.My free Clients From Content newsletter --> https://fortheinterested.com/subscribe-yt/9 things you'll learn in this episode:00:00: Introduction05:00: How to figure out what people need from your landing page08:00: The most important question to ask yourself about your landing page12:00: The most common mistake when it comes to social proof15:00: How to create urgency on a landing page (without being dishonest)19:00: A review of what's wrong with my membership landing page (and how I can improve it)23:00: How to use a short video on a landing page 32:00: How to organize the sections of your landing page38:00: How to use images on your landing page40:00: The most important thing to test on a landing pageShow Notes: Selling a course? Try these tactics: https://youtu.be/8fzqDPJp6BQ How to craft the perfect offer (for you and your clients): https://youtu.be/YD4V64jp3IQ To Connect with Blake Emal: Website: https://pagetear.com/ LinkedIn: https://www.linkedin.com/in/uxblake/ Twitter: https://x.com/heyblake To connect with Josh Spector:Newsletter: https://fortheinterested.com/subscribe/ Skill Sessions: https://joshspector.com/sessions/Consulting: https://joshspector.com/consulting/Twitter: https://twitter.com/jspectorApply to be a guest on the show: https://joshspector.com/questions/Intro Music Provided By Uppbeat

Episode 265 for the week of July 7th, 2025 ... and this is what is going on in our Disney World...Construction Updates:- The Rivers of America are closed - we share our thoughts including where we think the only commentary goes too farStarts @1:59 ...Trip Report: Jason's Down and Back - Jason has just returned from a down and back with his oldest to say goodbye to the Liberty Belle and Tom Sawyer Island and to have some 1:1 time. - Hear about all they got accomplished, how they levered Lightning Lane Mutlipass, and if he would do another trip like this in the futureStarts @16:19 ...Topic: Planner, Filler, Skipper - Animal Kingdom:- Part 2 of a series where we look at all the attraction at a park (this time Animal Kingdom) and determine if each is something we plan around, will use to fill in gaps in our schedule, or generally skip even if no waitStarts @44:06 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

Stop throwing money away on ads that lead nowhere! In this episode, we tackle a common question that could be costing your clinic thousands in wasted marketing dollars: What's the difference between website pages and landing pages, and when should you use each?Episode webpage and show notes: https://propelyourcompany.com/landing-pages-for-promos/ Send in your questions. ❤ We'd love to hear from you!

Webseite & Landing Page Texte Praxis-Vorlagen gratis? ➔ Hier laden: https://xhauer.com/downloads-podcastWEBINAR "Die 3 Schritte zur vollen Pipeline durch LinkedIn" ➔ Hier anmelden: https://xhauer.com/webinar-podIn dieser Folge lernst du Schritt für Schritt, wie du eine conversion-optimierte B2B-Website oder Landingpage mit KI und ChatGPT erstellst, die wirklich verkauft – ohne nach KI zu klingen. Du erfährst, welche Bausteine, Inhalte und Abläufe für eine Landingpage wichtig sind, um mehr Termine für euer Sales-Team zu generieren, mehr qualifizierte Leads zu gewinnen und wie du diese Vorlagen direkt auf dein Marketing anwenden kannst.Wenn du neu auf meinem Kanal bist:Mein Name ist Michael Asshauer. Ich bin Gründer und Geschäftsführer von XHAUER. Mein Team und ich helfen jeden Tag Anbietern im komplexen und technischen B2B, ihre Pipeline mit guten Verkaufsgelegenheiten zu füllen. Durch eine systematische Kombination aus Performance- und Content-Marketing. Ganz ohne Bunte-Bildchen-Marketing, sondern datengetrieben nach dem Grundsatz “Do more of what works”.Ein paar Fakten für dich, wie ich hierher gekommen bin und welche Reise ich auf diesem Kanal dokumentiere:25 Jahre: Gründung meines ersten Technologie-Unternehmens Familonet25 Jahre: Abschluss meiner Studiengänge Volkswirtschaftslehre, Betriebswirtschaftslehre und International Business (Hamburg & Melbourne)28 Jahre: Ausgründung unserer B2B-Software-Entwicklungsagentur onbyrd 30 Jahre: Übernahme unserer Unternehmen durch den Daimler-Konzern (heute Mercedes-Benz Group AG)31 Jahre: Gründung meiner Business-Content-Plattform “Machen!”32 Jahre: Gründung meines Performance-Recruiting-Unternehmens Talentmagnet (und anschließender Verkauf)34 Jahre: Gründung unserer B2B-Marketing-Agentur & Beratung XHAUER, gemeinsam mit Paula.Heute: Paula, unser Team und ich sind auf dem Weg, eine der besten B2B-Agenturen & Beratungen weltweit aufzubauen.Auf diesem Kanal teile ich alle Erkenntnisse, Learnings und Best Practices aus Tausenden Kampagnen offen mit dir, sodass du sie für euer Marketing anwenden kannst.Für B2B-Marketing, das die Pipeline füllt.Dein Michael Hosted on Acast. See acast.com/privacy for more information.

In this episode of Perpetual Traffic, Ralph and Lauren are joined by Val Riley, Vice President of Marketing and Strategy at Unbounce, to tackle the latest disruptions in Google Ads' AI Max landing page requirements. As AI continues to reshape digital marketing, these changes could significantly impact how you design and optimize landing pages for Google Ads. This episode dives deep into practical strategies and insights to adapt to the new landscape and overcome the challenges presented by these updates.Chapters:00:00:00 - Kicking Off the Perpetual Traffic Podcast00:01:56 - Meet Today's Game-Changer: Val Riley from Unbounce00:02:41 - Val Riley's Path to Unbounce: From Start-Up to Industry Leader00:04:17 - Google's Hidden Updates: What You Need to Know00:06:43 - Why User Experience is the Secret Sauce in Ad Success00:08:09 - Supercharging Ad Performance with AI Max00:17:26 - Crafting Landing Pages That Drive E-commerce Success00:25:06 - Unlocking the Power of Custom Templates for Agencies00:25:40 - E-commerce Landing Page Templates You'll Love00:28:12 - Mastering Cross-Selling: Smart Strategies for More Sales00:29:17 - Proven Tactics to Maximize Conversions on Your Landing Pages00:34:30 - Winning Marketing Strategies to Stay Ahead of the Competition00:38:01 - Dive Into Unbounce's Best Templates and Categories00:40:42 - Wrapping Up: The Key Takeaways You Can't MissLINKS AND RESOURCES:Deliver the most relevant ad across surfacesEpisode 707: Decode Google's New Diabolical Landing Page Changes with Tas BoberVal on LinkedInUnbounce on LinkedInLanding Pages and TemplatesOli Gardner Unbounce videosTier 11 Data SuiteSUPERCHARGE YOUR MARKETING ROITier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with

Episode 264 for the week of June 30th, 2025 ... and this is what is going on in our Disney World...Last Week In Disney:- Hall of Presidents reopens in time for 4th of July - Test Track 3.0 opens for CM previews and Media and reviews are largely positive! But no spoilers as Jason is trying to go in cold- Spaceship Earth will close for a multi-month refurb on August 25th, Little Mermaid for about a week on July 21st, and Buzz Light year for the previously announced major overhaul on August 4th.Starts @2:11 ...Construction Updates:- Demo permit for Tom Sawyer Island, show building size for Monsters Door Coaster discovered, and more!Starts @14:18 ...Topic: Planner, Filler, Skipper - EPCOT:- Part 1 of a series where we look at all the attraction at a park (this time EPCOT) and determine if each is something we plan around, will use to fill in gaps in our schedule, or generally skip even if no waitStarts @25:00 ...Trip Updates:- Phil booked dining for his 2 August trips and Jason book LLMP for is down and back with his daughter happening this week!Starts @43:27 ...DBC Engagement - Name some Filler or Skipper Rides:- As a tease for this week's game we asked the community what are some filler or skipper rides in their mindStarts @57:35 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

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Episode 263for the week of June 23rd, 2025 ... and this is what is going on in our Disney World...Last Week In Disney:- How does recent news of attraction openings (Test Tract 3.0, Starlight, etc) impact Jason's trip?- Western Way Widening Project - Len Testa thinks this is more than just road work. What could the real implications be? Source: Disney Dish- Disney updated dining reservation system - and then rolls it back. Was that a good thing?Starts @3:10 ...Construction Updates:- Walls are up at Zootopia Zoogether!Starts @36:13 ...Elio - a Good Bomb of a Movie:- Phil took his family to see Elio - what did they think? And why is the movie performing so poorly at the box office despite all the good reviews and positive word of mouth?Starts @43:01 ...DBC Engagement - What IP Does Not Belong in the Magic Kingdom?:- Following some sentiments that Cars doesn't belong anywhere in the Magic Kingdom, we ask the community what IP they think should never be anywhere in the park.Starts @52:49 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

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Are your B2B ads mysteriously tanking on Google? In this explosive episode, Ralph and Lauren sit down with landing page expert Tas Bober, founder of The Scroll Lab by Delphinium, to unpack Google's stealth February 2025 landing page compliance update—a change that's silently sabotaging paid traffic across the board. Tas reveals how Google's AI is now judging your UX with teacher-level scrutiny, how rage scrolling signals are reshaping campaign performance, and why navigation and anchor links are now critical for survival. You'll learn how to fix ad-to-landing page misalignment, boost conversion with smart layout shifts, and adopt “consumption rate optimization” as your new metric for success. Packed with anchor nav hacks and a case study showing a 265% lift in purchases, this episode is your no-BS blueprint for keeping your B2B funnel Google-proof.Chapters:00:00:00 - Kicking Things Off on Perpetual Traffic00:00:22 - What Our Listeners Are Saying00:02:04 - Meet Tas Bober: The Landing Page Strategist00:02:45 - The Google Update No One Saw Coming00:04:42 - Why Relevance and UX Now Rule Ads00:07:00 - What Makes a Landing Page Actually Work00:09:16 - Ignore Google's Changes? Here's What Happens00:13:57 - Smart Ways to Build Pages That Convert00:19:13 - Picking the Right Tools for the Job00:21:33 - What This Google Update Really Means00:22:10 - How to Stay Google-Compliant in 202500:27:09 - Crushing Objections Before the Sales Call00:29:01 - Why Relevance Is Your Ultimate Differentiator00:35:25 - Personalization + Dynamic Pages = Scalable Wins00:38:57 - The 4 Core Pages Every B2B Brand Needs00:42:08 - Final Takeaways and Where to Learn MoreLINKS AND RESOURCES:Tas Bober on LinkedInThe Scroll Labmake data driven marketing decisions with confidenceThe 5 Forces SystemSUPERCHARGE YOUR MARKETING ROITier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on

Welcome to Episode 404 of the Microsoft Cloud IT Pro Podcast. In this episode, Ben and Scott discuss the latest change Microsoft has rolled out to the Microsoft 365 user experience, redirecting users from the familiar portal.office.com to a new Copilot-centric landing page. This shift has caught many IT professionals off guard, rendering existing training documentation obsolete and creating user confusion across organizations. Your support makes this show possible! Please consider becoming a premium member for access to live shows and more. Check out our membership options. Show Notes WTF is happening with office.com? New Microsoft 365 Home Page How to Use the NEW Microsoft 365 Copilot Experience! About the sponsors Would you like to become the irreplaceable Microsoft 365 resource for your organization? Let us know!

Episode 262 for the week of June 16th, 2025 ... and this is what is going on in our Disney World...Last Week In Disney:- The Boneyard will be closed forever effective August 2nd - which is earlier than previously indicated. Disney also confirmed there will be a play are within Tropical Americas- Test Track 3.0 will open on July 22nd! This also is earlier than earlier reports of late summer. Several show scenes were revealed as well along with Cast Member previews starting June 27th.Starts @1:41 ...Phil's Positive Pod:- As there still seems to be a cloud of negativity about all things Disney on social media and some forums, Phil takes some time listing 5 things (plus an honorable mention) he is feeling positive about related to Walt Disney World.- What are you feeling the most positive about? Did Phil miss anything?Starts @6:25 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

Brandon Leibowitz is the founder of SEO Optimizers, a digital marketing company he has been running since 2007. He specializes in helping small and medium-sized businesses increase their online visibility and drive traffic that converts into clients, sales, and leads.#podcasting #podmatch #seo====================Join Podmatch ⁠⁠ https://www.joinpodmatch.com/roy⁠Speaking Podcast Social Media / Coaching My Other Podcasts ⁠ https://bio.link/podcaster ⁠====================Bio of Brandon LeibowitzBrandon Leibowitz is the founder of SEO Optimizers, a digital marketing company he has been running since 2007. He specializes in helping small and medium-sized businesses increase their online visibility and drive traffic that converts into clients, sales, and leads.Beyond SEO, Brandon is a strong advocate for guest podcasting as a powerful yet underutilized marketing tool. Having been a guest on 300+ podcasts, he has mastered the art of leveraging these appearances to build authority, improve SEO, create repurposable content for blogs, social media, and email marketing, and ultimately drive business growth.Brandon's insights have been featured in Yahoo, Entrepreneur, Huffington Post, and other top publications. Whether through SEO strategies or podcast marketing, his mission is to help businesses expand their reach and establish themselves as industry leaders in the digital space.What we Discussed: 00:18 Who is Brandon Leibowitz01:10 His Experience on 300 Podcasts03:20 What things Podcasters do that he finds benefical06:00 The Scammers are hurting the Real Businesses09:25 Checking the Reviews for the Scammers12:20 How to get Genuine Downloads on your Podcast15:10 The Hashtags for each Platform17:10 Should you use the Smaller Hashtag or popular19:30 Why you must have engagement on a Platform20:45 Ai being used for getting Followers22:30 Using Pinterest Properly25:00 Using Platforms to Post on all your Social Media27:00 How to find the best book for different platforms29:40 SEO and how to make it work32:40 How long should you test for33:20 Landing Page on your Website35:00 email pop up on each website Tab36:15 How often should you send out emails37:20 His Process working with People39:30 How much business did he get from a Podcast tour How to Contact Brandon Leibowitzhttps://seooptimizers.com/https://seooptimizers.com/gifthttps://www.youtube.com/c/brandonleibowitz/videoshttps://www.linkedin.com/in/brandonleibowitz/https://www.instagram.com/leibowitzbrandon/https://www.facebook.com/BrandonLeibshttps://twitter.com/brandonleibshttps://www.pinterest.com/brandonleibowitz/https://www.tiktok.com/@brandonleibowitz___________________

Ready to unlock the secrets to skyrocketing your conversions? Next up on That Entrepreneur Show, we're diving deep with Sahil Patel, CEO of Spiralyze, a leading force in predictive CRO and data-driven landing page optimization. With over two decades of experience, including leading his own successful SaaS company (ER Express) for 11 years, Sahil has masterminded over 130,000 A/B tests, working with giants like Netflix, Lowe's, and the NBA.In this high-impact episode, Sahil will reveal:Surprising lessons from 130,000 A/B tests that will revolutionize your landing page conversion strategy.The 4 best practices for A/B testing done right in 2024, ensuring you get meaningful results.How to run efficient A/B tests even without massive traffic.Crucial insights and hard-won lessons for first-time CEOs navigating the entrepreneurial journey.If you're an entrepreneur serious about optimizing your digital presence, maximizing your leads, and scaling your business with data-backed precision, Sahil's expertise is a goldmine you cannot afford to miss!Support the showWant the freebie from our guest? Question for our guest or Vincent? Want to become a guest or show partner? Email Danica at PodcastsByLanci@gmail.com.Show Partners:Coming Alive Podcast Production: www.comingalivepodcastproduction.comJohn Ford's Empathy Card Set and App: https://www.empathyset.com/ Music Credits: Copyright Free Music from Adventure by MusicbyAden.

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Episode 261 for the week of June 9th, 2025 ... and this is what is going on in our Disney World...Last Week In Disney:- Saturday was the last date that Muppet*Vision 3D was open to the public. We pay our respects and are happy it went out strong- Closing Date for Rivers of America and Tom Sawyer Island announced by Disney - with July 6th being the last day to enjoy them. Disney also provided new details and concept art for Cars Land - officially Piston Peak National Park. Source: Disney Parks Blog- Rock 'N' Roller Coaster Staring the Muppets will open in 2026!  Source: Walt Disney World- Disneyland update details announced: Coco Ride, Avatar Land, and new parking lot and pedestrian bridge all coming soon! Source: Disney Parks BlogStarts @3:59 ...Construction Updates:- Test Track 3.0 appears to be nearing completion and more!Starts @42:01 ...Jason's Manifesto:- Jason recently had an article published on Touring Plans focusing on the cost of a Disney vacation over the past 30 years and if it truly is more expensive now that it used to be ... and if so, in what ways. - Link to Article: Touring PlansStarts @47:38 ...DBC Engagement - Design a Themed Lounge:- With GEO -82 open and Beak and Barrel coming, we asked the community to design a themed lounge they would like to see added.Starts @1:06:15 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

Timing is key to successful marketing.If you broke it down, that's probably a third of it. Right offer to the right prospect…at the right time.But how well do you focus on timing for your personal brand in your own career?You can hear ideas for that from this episode's guest – she said one of the key lessons in her career is ‘know when it's time to leave.'Here to share the story behind that lesson, along with many more lesson-filled stories, is Lisa Lahiji, CMO, Eurest [https://www.eurest-usa.com/] and ESFM [https://www.esfm-usa.com/].Eurest and ESFM are part of Compass Group, a public company listed on the London Stock Exchange. It reported $42.2 billion in revenue in 2024. Lahiji oversees the strategy for 45 marketers. Lessons from the things she madeKnow when it's time to leaveScaling up means letting goWhen the world changed, so did weAdvocate for othersRelationships matterRaise your handDiscussed in this episodeAdvertising and Brands: Details matter, know when to quit, …be nice (podcast episode #27) [https://marketingsherpa.com/article/interview/advertising-and-brands]Marketing Adaptability: The art of letting go of creative ideas so you can champion future concepts (podcast episode #112) [https://marketingsherpa.com/article/interview/marketing-adaptability]Elements of a Landing Page, Advocate Marketing Program, and Conversion-Optimized Blog Post: 3 quick marketing case studies [https://marketingsherpa.com/article/case-study/elements-of-a-landing-page]Get more episodesSubscribe to the MarketingSherpa email newsletter [https://www.marketingsherpa.com/newsletters to get more insights from your fellow marketers. Sign up for free if you'd like to get more episodes like this one.For more insights, check out...This podcast is not about marketing – it is about the marketer. It draws its inspiration from the Flint McGlaughlin quote, “The key to transformative marketing is a transformed marketer” from the Become a Marketer-Philosopher: Create and optimize high-converting webpages [https://meclabs.com/course/] free digital marketing course.Apply to be a guestIf you would like to apply to be a guest on How I Made It In Marketing, here is the podcast guest application – https://www.marketingsherpa.com/page/podcast-guest-application

Episode 260 for the week of June 2nd, 2025 ... and this is what is going on in our Disney World...Reminder: the 2025 ParkStop Stop Hate Fundraiser is live! >> Link

How To Launch Your Product Or Service TODAY With Just A Landing Page And A Camera Many entrepreneurs think they can't launch a new business or a new product until they have an amazing website, 50,000 social media followers, and the perfect conditions. The truth is, all you need is a landing page and a camera. Join Jay on today's Black Entrepreneur Blueprint podcast episode number 572 as he gives you the framework of the four things you need to convey on your landing page to launch your product or service or business idea.

Welcome to another exciting episode of SyncSpider's eCom Ops Podcast, hosted by Norbert Strappler! In this episode, we're thrilled to have Shaun Brandt as our guest, the Co-Founder of Oddit and a performance branding expert behind numerous successful direct-to-consumer (DTC) brands. He reveals his unique approach to conversion rate optimization, discusses the importance of trust and authenticity in the customer journey, and shares invaluable insights from his work with a diverse range of clients.

Die 2. Episode zum Aufbau von entrepreneur.de

Are you using Mailchimp and want to run Facebook and Instagram ads to your lead magnet, but the setup feels confusing?‍‍ ‍‍ ‍‍Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help‍‍ ‍‍ ‍‍I walk you through how to track leads correctly using the Meta Pixel (even with Mailchimp's limitations), why it's important to have a separate landing page just for your ads, and how to tag ad traffic so you know what's actually working.You also learn why you shouldn't deliver your freebie on the thank you page and how changing that one step can boost your email open rates. Plus, I show you how to set up Event Manager so you can track leads properly and make smarter decisions with your ads!Watch this episode on YouTube!‍‍ ‍‍ ‍‍Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!‍‍ ‍‍ ‍‍Kwadwo [QUĀY.jo] Sampany-Kessie's Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business's YouTube Channel

Are your landing pages missing the mark when it comes to nurturing patient leads? The secret to skyrocketing your conversion rates could lie in how you nurture, not sell. In this episode of Online Marketing For Doctors TV and Podcast, we uncover how legendary sales techniques can be applied to your clinic's digital marketing — helping you turn more website visitors into long-term patients.  

In this special classic episode of Research Insights, we revisit a powerful discussion from May 2020, when the world was grappling with the mental health effects of the COVID-19 pandemic. Five years later, this conversation is still as relevant as ever. As we observe Mental Health Awareness Month, we're spotlighting how actuarial research intersects with mental health trends—and why those insights still matter today.  Whether you're in the actuarial field or simply someone who values mental well-being, this episode offers a thoughtful, data-informed perspective on the challenges we continue to face. For mental health support, visit MentalHealth.gov or call or text 988. Visit the Landing Page:  Mental Health Trends and COVID-19

Episode 259 for the week of May 19th, 2025 ... and Matt Petolicchio from Dizhappenings joins us and this is recapping our recent trip to Walt Disney World!On May 6th, four guys went down to Walt Disney World to say our goodbyes to  Muppet*Vision 3D, Mama Melrose and all of Muppets Courtyard ... and we just hung out, explored the parks, and chatted like old friends.This is the story of that trip* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

I've seen too many companies waste time and money on landing pages that look good but don't do a damn thing to drive conversions. If your landing page isn't moving leads down the funnel, then it's just a digital brochure—and that's not going to cut it.In this podcast session, I'm going to walk you through exactly what makes a landing page high-converting. I'll show you the structure, the messaging, and discuss why people take action...or why they bounce.We'll get into real examples, break down what works and what doesn't, and I'll give you the straight truth about how to turn more traffic into real leads. This isn't theory. This is what we do every day for b2b companies trying to actually grow.If your landing pages are underperforming or you're not even sure where to start, this is the session you need. __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:MFG Tribe: https://milanmedia.comMFG Tribe on LinkedIn: https://www.linkedin.com/company/milanmedia/Technical Sales University: https://training.technicalsalesu.com/enroll

Ever wondered if you really need a fancy website, polished product, or a big team to kickstart your idea? Are you stuck holding off your launch, waiting for perfection, only to find yourself without a single customer? You're not alone, and this lesson might be just what you need to simplify the process.In today's episode, Omar is sharing exactly how you can launch your next product using just two simple tools: a landing page and a camera. He walks you through his proven method for validating your idea, building an excited email list, and even securing payment before your product is fully created. Omar pulls from his own playbook—the one he used to launch his software company—and offers practical advice, a ready-to-use video script, and real-world examples to show how a touch of boldness can turn early interest into a thriving business.Ready to take the plunge without overthinking it? Hit play at the top of the page and learn how to launch smarter, not harder, in this dynamic lesson!MBA2566 How Richard Branson Built a Global Brand with Virgin and How You Can TooWatch the episodes on YouTube: https://lm.fm/GgRPPHiSUBSCRIBEYouTube | Apple Podcast | Spotify | Podcast Feed

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Episode 258 for the week of May 12th, 2025 ... and Matt Petolicchio from Dizhappenings joins us and this is what is going on in our Disney World...D23 Events - A Review and Upcoming Event:- Phil attended the D23 On the Road: A Goofy Movie last weekend and provides a review and explains why it worked so well.- Additionally, there is a virtual Gold Members event scheduled for May 29th: Magic After Dark: The Story of Disney's Nighttime Spectaculars ... could we see a preview of Starlight?Starts @2:55 ...News Roundup:- Walt Disney Company 2nd Q earnings Beat. Source: Blog Mickey- Disney to create 7th Resort Location in Abu Dhabi, funded and developed by Miral. Source: CNN- Mickey's Not So Scary Halloween Party information released, first party is August 15h. Source: Disney Parks Blog- Dates for EPCOT International Food & Wine Festival announced - August 28th to November 22nd. Source: Disney Parks Blog- Magic Kingdom Pirates Tavern to be called Beak and Barrel and have a menu for pirates of all ages. Will have a 45 min time limit. Source: Scott Gustin- Pricing released for GE)-82 and they are high, but reservations sell out in minutes anywayStarts @8:15 ...Construction Updates:- Permits filed for removal of Studio 1 at Hollywood Studios, plus moreStarts @42:25 ...DBC Engagement - What Would You Book an Extra Trip to WDW To Say Goodbye To:- As the guys just did a trip to say goodbye to Muppet*Vision 3D, we ask the community what other things (attractions, Icons, experiences, dining, etc) at Walt Disney World would you make an extra trip to see one last time if you heard it was going away?Starts @45:14 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

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Episode 257 for the week of May 5th, 2025 ... and this is what is going on in our Disney World...Last Minute Trip Thoughts:- By the time you see/hear this week's episode we would have left for our quick trip to DHS to say goodbye to Muppet Courtyard. We share some final thoughts of our plans and what we are looking forward to.Starts @0:43 ...News Roundup:- Volcano Bay to drop Tapu Tapu in October and then have 5month, seasonal closure next year. Source: UOFan- GEO-82 Details, included $179 Luminous viewing! Source: Disney Parks Blog- Cool Kid Summer Park-by-Park Details: Source: WDW Magic- More details for Wald Disney - a Magical Life at Disneyland. Source: Scott GustinStarts @15:09 ...Construction Updates:- Nothing major but work at Big Thunder continues and rooms update at POP.Starts @43:34 ...DBC Engagement - Top 5 Lessons from a WDW Veteran:- First, Phil shares his top 5 tips and Jason critiques ... then we hear from our community!Starts @46:33 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcastsTravel Trends with Dan Christian #1 B2B Travel Podcast. Execs, Start-Ups, Major TrendsListen on: Apple Podcasts Spotify

#243 Linkedin Ads | In this episode, Danielle Messler sits down with Anthony Blatner (LinkedIn ads expert and certified instructor) and Tagg Bozied (Head of Brand Awareness at Docebo and award-winning B2B campaign strategist) to dig into what actually works with B2B LinkedIn ads in 2025. These two have spent years in the trenches, building campaigns for some of the most niche, high-intent B2B audiences, and they've got the data and real stories to back up what works (and what definitely doesn't).Danielle, Anthony, and Tagg cover:The biggest mistakes B2B marketers make on LinkedIn and how to fix them fastWhy “thought leader ads” are crushing right now and how to set them up the right way (even if you're not Dave Gerhardt)How to measure success in brand awareness campaigns (including smart ways to use dwell time, frequency, and Google Analytics)Timestamps(00:00) - – Intro from Dave (01:56) - – Why This Isn't Just a “Webinar” (03:24) - – Meet the Experts: Tagg Bozied and Anthony Blatner (05:35) - – Biggest Mistakes in LinkedIn Ads (08:06) - – How to Make LinkedIn Ads Stand Out (10:18) - – What to Know About Thought Leader Ads (14:39) - – What Does Success Look Like? Metrics That Matter (17:36) - – What's a CTV Ad and Should You Try It? (20:40) - – Budgeting Tips for Niche Audiences (26:54) - – LinkedIn Lead Forms vs. Landing Pages (32:52) - – Proving ROI on Brand Awareness Campaigns (38:53) - – Reporting Tools and Stack Recommendations (41:35) - – Targeting Secrets and Retargeting Best Practices (44:57) - – How to Think About A/B Testing on LinkedIn (48:55) - – Wrap-Up + Where to Connect Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Knak. Email (in my humble opinion) is the still the greatest marketing channel of all-time.It's the only way you can truly “own” your audience.But when it comes to building the emails - if you've ever tried building an email in an enterprise marketing automation platform, you know how painful it can be. Templates are too rigid, editing code can break things and the whole process just takes forever. That's why we love Knak here at Exit Five. Knak a no-code email platform that makes it easy to create on-brand, high-performing emails - without the bottlenecks.Frustrated by clunky email builders? You need Knak.Tired of ‘hoping' the email you sent looks good across all devices? Just test in Knak first.Big team making it hard to collaborate and get approvals? Definitely Knak.And the best part? Everything takes a fraction of the time.See Knak in action at knak.com/exit-five. Or just let them know you heard about Knak on Exit Five.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

I want to hear your thoughts about the show and this episode. Text us here...Ever wonder how to write emails that actually sound like you—without overthinking it, over-editing, or overcomplicating it?In this powerful, laugh-out-loud and truth-filled episode of Casa De Confidence, I'm joined by the incredible Liz Wilcox—email marketing strategist, Survivor finalist, and self-proclaimed Fresh Princess of Email.Yep, she's walked the wild jungles of both reality TV and the online business world… and she's here to give us the real-talk version of how to make email marketing feel doable, effective, and—dare I say—fun.Whether you're still avoiding your email platform or trying to figure out what a “lead magnet” even is, Liz has the simplest and most effective roadmap for using your email list to make real money online (without burning out or pretending to be someone you're not).What You'll Learn in This Episode:How Liz went from RV blogger with bad internet to email marketing queen The #1 hurdle most entrepreneurs face with email (and how to get over it)The real difference between telling stories and just being human in your emailsWhy your email list is your best business asset—and how to treat it that wayHow Liz built a $1M business with a $9/month membership The role of consiThis deeply personal and powerful memoir chronicles Pastor Bill LaMorey's transformation from brokenness to redemption and ultimately, to a life of purpose and leadership. The book is structured like a play with three “Acts”: Brokenness, Redemption, and Transformation. Throughout, he blends personal storytelling with universal truths, aiming to help others recognize the redemptive potential in their own stories.

Shopify MailChimp Landing Page and Lead Capture Published (audio only workflow)Publishing landing page with lead capture form. Used Shopify with MailChimp app. I'm still needing to tweak and edit such as at least 1 page in addition to the home page on the landing page. And editing the MailChimp demo page, which is the second page that pops up automatically after the lead capture (at least at the current time). I'll then need to learn what type of form I'll use for the analysis opt in. Then I might create a screen recording of an analysis form being filled out if I do decide to keep the demo page.

Marin Ištvanić is a partner at Inspire Brands, a boutique agency focused on paid social ads, primarily on Facebook and Instagram. He has personally spent over $150 million on Facebook ads for clients and internal brands, successfully scaling Inspire's own brand to $30 million in revenue by their third year.In this episode of DTC Pod, Marin shares his insights on growing brands profitably through paid social. He discusses the importance of achieving product-market fit, crafting compelling offers, and understanding unit economics. Marin also details his agency's creative testing process and how to efficiently scale winning ad angles from static images to videos to landing pages.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Achieving Product-Market Fit2. Scaling Brands through Facebook Ads3. Product Differentiation4. How to Craft a Compelling Offer5. Subscription Products and Pricing Strategies6. Landing Pages for Facebook Ads7. Advertorials and Third-Party Content for Ads8. Whitelisting and Leveraging External Trust in Ads9. Ad Format Mix and Budget Allocation10. Advantage+ Campaigns and AI11. Scaling Ad Creative Production12. Testing Ad Variations and HooksTimestamps00:00 Marin's background and joining Inspire Brands 04:48 Importance of product-market fit and differentiation 06:50 Creating demand vs picking an established market10:34 What makes an effective offer and how to craft one12:41 Subscription models and free trial strategies16:59 $1K/day spend as indicator of product-market fit 18:36 Choosing the right landing page for your product 25:07 Whitelisting strategies and organic-looking content27:48 Typical budget allocation across ad formats30:29 Facebook's Advantage+ campaigns and AI features 33:23 Strategies for scaling ad creative24:44 Final tips: know your numbers and when to spendShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokMarin Ištvanić - Partner at Inspire BrandsBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Nik's continuing his discussion of the most underutilized aspect in DTC marketing: landing pages.  Did you know all it takes is two hours and some creativity? Nik mentions thinking about landing pages in module sections to mix and match what you want to convey. First, you want your landing page to show what problem your product is trying to solve. Then, it's time to position what you're selling. How do you avoid saying something generic? Should you test headlines on Meta Ads? Does my copy have to actually be good? All of these things matter before you hit publish.  Plus, how does social proof play a role in your landing page? Nik shares an example of a brand who's leveraging UGC and Instagram comments right on their front page.  And, it's best to explain and educate your intended audience right off the bat. Things like supplements, food, etc. should all have ingredients listed. A brand story is also a way to inform your audience about exactly what (and who) you are.  Prescient AI is the world's smartest marketing decision engine, powered by the most dynamic MMM. Forecast, test, optimize, and scale top-of-funnel spend with confidence. Visit https://prescientai.com/limited  Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.   Check out the Nik's DTC newsletter: https://bit.ly/3mOUJMJ   And if you're looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik's most unfiltered, uncensored thoughts.   Follow Nik: Twitter: https://www.twitter.com/mrsharma

In this episode of Do This, Not That, host Jay Schwedelson tackles the concerning norm where only 10% of landing page visitors convert—offering simple, actionable tips to move that needle. Dubbed “10 percenter” tactics, these small changes can each improve conversion rates by around 10%. From form layout and button copy to trust badges and consistent imagery, Jay walks through the tweaks marketers can make to help visitors say “yes” more often.=================================================================Best Moments(01:00) The problem: Only 10% of landing page visitors convert(02:35) Introducing “10 percenter” tips for ~10% improvements(03:22) Form field optimization—every extra required field loses 8% of conversions(03:54) Why vertical forms outperform zigzag layouts(04:14) Multi-step forms for collecting more than 6 fields(04:39) Replace “submit” with first-person action phrases on buttons(05:45) Removing unnecessary links (navigation, social) from landing pages(06:22) Quantifiable testimonials above the call-to-action(07:09) Matching promotional imagery to landing page visuals(08:16) Using awards, client logos, and trust badges for credibility(09:09) Personal anecdote: Jay's closet decluttering experience=================================================================Check out our 100%  FREE + VIRTUAL EVENTS! -> EVENTASTIC - The worlds LARGEST event about EVENTS! June 5-6 2025 Register HERE: https://www.eventastic.com/RegistrationGuru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7! Register here: www.GuruConference.com=================================================================AND Don't miss out on these awesome FREE upcoming Quick Hits!WunderKind: 20 Ideas in 40 Mins! Would You Rather?! Topic: Owned Channel Performance SECRETS!May 8th - Register HERE: https://www.linkedin.com/events/wouldyourather-ownedchannelperf7310021407273304064/theater/Marigold: May 30th 11am est. More info coming soon!=================================================================MASSIVE thank you to our Sponsor, Marigold!!Looking to master consumer engagement in 2025? The 2025 Consumer Trends Index from Marigold reveals how AI, economic pressures, and personalized marketing are shaping consumer expectations. Uncover data-driven insights to foster stronger brand relationships, strike the right balance between personalization and privacy, and turn casual customers into loyal advocates.Download the 2025 Consumer Trends Index today at meetmarigold.com/guru and stay one step ahead of evolving consumer demands!

Let's face it: Hospitals and post-acute providers can find themselves at odds. Post-acute is an area of the industry that is often misunderstood and sometimes villainized. But when post-acute care struggles, it directly impacts hospital operations. The industry needs a solution. It starts with understanding that the post-acute space is not a monolith. Because only by understanding how different facilities struggle—and how systems can support or partner with them—can we unlock their potential. That's why this week, host Abby Burns invites Advisory Board expert Monica Westhead, and Optum Advisory post-acute care expert Jennifer Skaggs to unpack the post-acute landscape and break down what effective acute-post-acute partnerships looks like. Throughout the discussion, they explore why post-acute facilities are struggling to stay afloat, and why partnering with post-acute facilities is better avenue than building or buying. Links: The Playbook for Hospital/Post-Acute Care Collaboration Optum Advisory partners with hospitals nationwide to improve efficiency and optimize resource utilization to reduce labor expenses. New staffing mandates for SNFs will have broad effects. Here's how to prepare. Post-acute care Landing Page 2025 Nursing Survey A transcript of this episode as well as more information and resources can be found on RadioAdvisory.advisory.com.

Let's face it: Hospitals and post-acute providers can find themselves at odds. Post-acute is an area of the industry that is often misunderstood and sometimes villainized. But when post-acute care struggles, it directly impacts hospital operations. The industry needs a solution. It starts with understanding that the post-acute space is not a monolith. Because only by understanding how different facilities struggle—and how systems can support or partner with them—can we unlock their potential. That's why this week, host Abby Burns invites Advisory Board expert Monica Westhead, and Optum Advisory post-acute care expert Jennifer Skaggs to unpack the post-acute landscape and break down what effective acute-post-acute partnerships looks like. Throughout the discussion, they explore why post-acute facilities are struggling to stay afloat, and why partnering with post-acute facilities is better avenue than building or buying. Links: The Playbook for Hospital/Post-Acute Care Collaboration Optum Advisory partners with hospitals nationwide to improve efficiency and optimize resource utilization to reduce labor expenses. New staffing mandates for SNFs will have broad effects. Here's how to prepare. Post-acute care Landing Page 2025 Nursing Survey A transcript of this episode as well as more information and resources can be found on RadioAdvisory.advisory.com.