Podcasts about Keyword research

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In this episode of The Digital Marketing Podcast, Daniel, Ciaran, and Louise take a deep dive into the often-misunderstood world of keyword research - one of the most foundational yet complex elements of digital marketing. What starts as a seemingly simple task (“just pick some keywords, right?”) quickly unravels into a minefield of audience intent, brand positioning, search behaviour shifts, and the sometimes soul-crushing reality of traffic that doesn't convert. The trio break down the full process with real-world insight, humour, and some very candid reflections on what not to do. From teaching postgraduate students at Imperial College to running real commercial SEO campaigns, Daniel shares his evolving approach to keyword strategy - highlighting how brand clarity, buyer personas, and mapping the full user journey are essential to getting keyword research right. What you'll learn in this episode: Why volume-based keyword selection is a trap How to balance traffic, intent, and competition in your keyword choices Why middle-of-the-funnel content is often your secret weapon How to prune and optimise your existing content for better conversions The problem with vanity metrics (and what to track instead) How new AI-powered tools like Content Raptor and Keywords Everywhere are changing the game The role of search across Google, YouTube, social and even email What to look for in competitor analysis and how to use keyword clustering effectively Louise brings sharp insight into modern search behaviour and the growing importance of voice, conversational search, and featured snippets, while Ciaran opens up about years of chasing traffic volume before realising conversions are what truly count. (Spoiler: a blog about banana peels and Botox might bring in traffic—but probably not sales.) The episode ends with a step-by-step process for approaching keyword research in 2025, including content ideation, testing, SEO hooks, and how to integrate what you learn across multiple marketing channels. Key Takeaways: Keyword research isn't about finding more keywords - it's about finding the right ones. Strategic alignment between brand, content, and intent is critical. Most marketers overinvest in top-of-funnel traffic and neglect conversion-focused content. Updating and optimising your existing content can often move the needle more than publishing something new. A good keyword is one that drives results - not just visits. With tools, frameworks, and honest advice, this episode is your ultimate keyword research sanity-check. Whether you're building a content strategy from scratch or refining an existing one, this is the guide you didn't know you needed.

If you've been trying to blog, build a following, or post content—but you're still not making money—this video is for you.I've been blogging for years, and while I don't have a huge audience or tons of pageviews, I still earn steady income each month from my blog.In this video, I'm breaking down:✔️ How I make money from a small blog✔️ Why you don't need to rely on ad revenue✔️ What actually matters if you want to earn consistently✔️ What I'd do differently if I were starting over today✔️ How I repurpose YouTube videos into blog posts to boost salesNEXT STEPS -

SEO's changing fast—with AI reshaping search and users looking beyond Google, it's time to evolve. I break down why topical authority beats chasing big keywords, how programmatic SEO is a game-changer, and why your content needs to work everywhere. Plus, I share how to build assets people actually want to link to. Timestamps: (00:00) Navigating the Changing Landscape of SEO (03:04) Keyword Research and Topical Authority (06:06) Programmatic SEO and AI Integration (08:46) Search Everywhere Optimization and Content Strategy How to Connect: IG: / ericosiu X: / ericosiu

Tim Seavey is a seasoned marketing and business development leader with a passion for helping individuals and companies find their voice. As Co-Owner of Vizolutions LLC, he specializes in organic digital marketing, leveraging data-backed strategies to enhance clients' online presence and reputation. Tim's expertise extends to competitive speech and debate coaching, reflecting his commitment to effective communication. His approach combines storytelling and strategic insight to drive meaningful engagement and growth for businesses. Website: https://vizolutionsinc.com/  LinkedIn: https://www.linkedin.com/in/tim-seavey-52444098/  Facebook: https://www.facebook.com/vizolutions/    Spencer Traver is a seasoned marketing leader with deep experience in scaling startup and high-growth environments. After seven years with a rapidly growing Adtech company that reached a $1.5 billion valuation, he transitioned to lead marketing at Sustainment, an Austin-based SaaS startup serving the manufacturing industry. In his current role, Spencer is focused on accelerating product-market fit by establishing foundational marketing strategies and driving outreach across commercial, federal, and defense sectors. Beyond his day job, he's an active contributor to the Dallas-Fort Worth entrepreneurial ecosystem—serving on advisory boards, hosting free marketing workshops, and regularly speaking at industry events and podcasts. Website: https://www.sustainment.com/ LinkedIn: https://www.linkedin.com/in/spencertraver/ YouTube: https://www.youtube.com/@sustainment-srm   In this episode, we explore SEO insights, AI influence, and marketing strategies with Tim and Spencer.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

Tim Seavey is a seasoned marketing and business development leader with a passion for helping individuals and companies find their voice. As Co-Owner of Vizolutions LLC, he specializes in organic digital marketing, leveraging data-backed strategies to enhance clients' online presence and reputation. Tim's expertise extends to competitive speech and debate coaching, reflecting his commitment to effective communication. His approach combines storytelling and strategic insight to drive meaningful engagement and growth for businesses. Website: https://vizolutionsinc.com/  LinkedIn: https://www.linkedin.com/in/tim-seavey-52444098/  Facebook: https://www.facebook.com/vizolutions/    Spencer Traver is a seasoned marketing leader with deep experience in scaling startup and high-growth environments. After seven years with a rapidly growing Adtech company that reached a $1.5 billion valuation, he transitioned to lead marketing at Sustainment, an Austin-based SaaS startup serving the manufacturing industry. In his current role, Spencer is focused on accelerating product-market fit by establishing foundational marketing strategies and driving outreach across commercial, federal, and defense sectors. Beyond his day job, he's an active contributor to the Dallas-Fort Worth entrepreneurial ecosystem—serving on advisory boards, hosting free marketing workshops, and regularly speaking at industry events and podcasts. Website: https://www.sustainment.com/ LinkedIn: https://www.linkedin.com/in/spencertraver/ YouTube: https://www.youtube.com/@sustainment-srm   In this episode, we explore SEO insights, AI influence, and marketing strategies with Tim and Spencer.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

Ask Me Your SEO Questions!Learn what you need to do understand about keyword research in order to make it a successful part (main part in fact) of your SEO strategy when it comes to growing your small business website. Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here!Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!And if you're not already, follow me over on Instagram for easy SEO tips!Website: theplansuccess.comInstagram - @theplansuccess

I had an awesome time on the Real Estate Investors Club Podcast talking about one of my favorite topics: SEO that works

¿Sabías que el botón de “Sitio web” de Google Business Profile es la principal puerta de entrada de clientes a un negocio local? Si estás frustrado porque la web de tu negocio local no aparece suficientemente arriba en las búsquedas transaccionales, empieza a pensar en cómo trabajar mejor tu estrategia de posicionamiento local para que tu ficha aparezca en los resultados “locales” De eso hablamos hoy con Rafa Ramos, uno de los referentes en SEO local en España, siempre dispuesto a compartir conocimiento. Quédate porque el episodio de hoy es una auténtica clase magistral para posicionar tu negocio en los mapas en 2025.  Recuerda que ahora puedes suscribirte en luisrevuelto.es/podcasts/ y te avisaré siempre que haya un nuevo episodio. Además podrás acceder a las notas del programa con un resumen de las preguntas y respuestas, y conseguirás descuentos exclusivos que realizan a veces nuestros patrocinadores.¿Sabías que SE Ranking cuenta con un módulo de SEO local del que poca está hablando? Imagina una herramienta que te permita hacer seguimiento de posiciones en los mapas, gestión de reseñas y automatización de las publicaciones en tus fichas de Google Business. Pues todo esto te permite hacer el módulo de SEO local de SE Ranking. Y por supuesto tienes una super herramienta para Keyword Research, que es algo que no suelen tener las herramientas de SEO local.  Y por si te cuesta empezar ahora a utilizar una herramienta nueva de SEO, la gente de SE Ranking ha creado un curso gratuito para que puedas hacer un onboarding rápido y aprendas a sacarle el máximo partido. En las notas del programa tienes el enlace para inscribirte. 

I may have said “this is the biggest mistake” before… and that was true then… but as biz evolves and tech changes, so do the problems, so I'm NOT a liar McLiar pant, OKKKK.    Learn what the BIGGEST mistake is when it comes to doing keyword research AND how to overcome it!   Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour!   Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps

Kobi Omenaka joins Jack Chambers-Ward to explore ways to find keywords for free. They discuss the benefits of using customer conversations, news trends, and various free tools like Google Keyword Planner and Search Console.The episode also delves into the importance of understanding search intent and maximising the impact of small, engaged communities. Tune in for actionable tips and strategies to enhance your keyword research without breaking the bank.Follow KobiKobi's digital marketing: https://kobestarr.io/Kobi's podcasts: https://stripped.media/LinkedIn: https://www.linkedin.com/in/kobiomenaka/Bluesky: https://bsky.app/profile/kobestarr.bsky.socialInstagram: https://www.instagram.com/kobestarr/00:00 Introduction to Free Keyword Research01:19 Meet the Guest: Kobe Omenaka04:13 Kobe's Digital Marketing and Podcasting Journey07:21 Exploring Free Keyword Research Tools and Strategies20:47 The Importance of Understanding Customer Language33:03 Understanding Your Audience34:16 The Power of Branding36:25 The Importance of Touchpoints40:10 Keyword Research and Content Creation49:53 Community Engagement and SEO54:16 Kobi's recommendations01:03:28 Conclusion and Upcoming Episodes

Send us a textEdd Dawson explores why audience research delivers better SEO results than traditional keyword research. He breaks down how understanding your audience helps you find low-difficulty terms that convert better than competitive trophy keywords.• High-volume keywords are often highly competitive and don't convert well• Traditional keyword research leads to "trophy terms" with traffic but poor conversion rates• Audience research helps identify specific needs of different customer segments• Understanding demographic, psychographic, and behavioral factors is essential• Different audience segments (like OAPs vs gamers) have entirely different content needs• Long-tail keywords have lower search volumes but higher conversion rates• Practical steps include surveys, social media listening, and analytics review• Testing and iterating based on audience feedback improves results• Tools like Keywords People Use help identify specific customer questionsYou can find links to everything mentioned in the show notes. Connect with Edd on LinkedIn and Blue Sky, try Keywords People Use at keywordspeopleuse.com, or visit eddawson.com for consulting.SEO Is Not That Hard is hosted by Edd Dawson and brought to you by KeywordsPeopleUse.com Help feed the algorithm and leave a review at ratethispodcast.com/seo You can get your free copy of my 101 Quick SEO Tips at: https://seotips.edddawson.com/101-quick-seo-tipsTo get a personal no-obligation demo of how KeywordsPeopleUse could help you boost your SEO and get a 7 day FREE trial of our Standard Plan book a demo with me nowSee Edd's personal site at edddawson.comAsk me a question and get on the show Click here to record a questionFind Edd on Linkedin, Bluesky & TwitterFind KeywordsPeopleUse on Twitter @kwds_ppl_use"Werq" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

Struggling to integrate AI into your marketing strategy? AI SEO expert Prerak Mehta reveals how entrepreneurs can leverage artificial intelligence tools without fearing job replacement in this tactical episode of The Play Big Faster podcast.  Discover how Gemini connects with Google Keyword Planner to extract valuable data completely free, giving you an edge in the evolving SEO landscape. You'll learn: why AI complements rather than replaces human work, how to choose between leading AI platforms for your specific needs, and strategies for building topical authority that Google rewards. Perfect for business owners wanting an inbound lead generation system without hefty investments. Prerak shares insights from his custom GPT tools designed to help answer HARO queries, optimize page elements, and improve CTR rates. Listen now to transform your approach to AI and SEO marketing

Keyword research faces significant evolution in the AI search era. Chris Andrew, co-founder and CEO of Scrunch AI, explains how traditional keyword targeting must adapt as search fragments across multiple AI platforms. He outlines how single keywords now expand into countless prompt variations with contextual nuance, requiring SEOs to develop more sophisticated mapping processes that connect traditional keywords to the complex intent patterns emerging in conversational AI search.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

#357 In part three of a four-part series, Justin Williams brings back digital entrepreneur Matt Radd to delve into the specifics of buying, fixing, flipping, or holding websites for wealth creation and long-term cash flow. (Original Air Date - 3/13/24) What we discuss with Matt: + The Importance of Testing and Adjusting in Business + Monetizing Websites: Starting Simple + The Power of Affiliate Marketing with Amazon + Expanding Affiliate Marketing Strategies + Success Stories and Tips for Affiliate Marketing + The Importance of Building Relationships in Affiliate Marketing + The Potential of Information Products and Creating Your Own Course + Exploring Different Niches for Affiliate Marketing + The Value of Learning to Build a Website + Building a Passion-Driven Website: A Real-Life Example + Exploring Niche Opportunities in Sports + The Importance of Having a Blog + The Power of Instagram and its Limitations + The Value of Owning Your Online Asset + The Role of Keyword Research in Building a Website + The Importance of WordPress Over Other Website Builders + The Risks of Relying on Wix and Other Similar Platforms + The Power of Networking and Community in Building a Successful Website Links and resources from this episode: AdSense WordPress Amazon Affiliate Google Trends MattandLizRaad.com Thank you, Matt! A BIG Thank you to Matt and Liz Raad for sponsoring today's episode! To connect with Matt on LinkedIn, click here! For more information go to MillionaireUniversity.com To get access to our FREE Business Training course go to MillionaireUniversity.com/training. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices

If you've ever poured your heart into writing a blog post only to hear crickets, this episode of the Practice of Therapy Podcast is for you. Natalie Moore breaks down exactly why keyword research is the non-negotiable first step to getting found online—and she does it with a dartboard metaphor you won't forget. From picking the right phrases (think “EMDR therapist LA” instead of “trauma therapist California”) to building backlinks that actually move the needle, Natalie shares the exact strategies therapists need to compete online—without trying to beat Psychology Today at their own game. Tune in to learn how to create content Google wants to rank. Learn more about Natalie's SEO Roadmap Resources Mentioned In This Episode Use the promo code "GORDON" to get 2 months of Therapy Notes free Website Design Packages from Inflow Google Ads for Therapists Start Consulting with Gordon The PsychCraft Network The Practice of Therapy Community Mental Health Wear TN Meet Natalie Moore Natalie is a licensed therapist, speaker, and consultant based in Los Angeles, CA, with over a decade of clinical experience. She runs a successful private practice called Space for Growth Therapy and Coaching, where she sees therapy clients and consults therapists in building their own practices. Natalie has spoken at conferences such as South by Southwest and The Yoga Expo on topics including mental health and holistic wellness. She is regularly featured in Huffington Post and other major media outlets for her expertise on people-pleasing, psychology, and relationships. Website Instagram HARO Mangools Keyword Research tool Qwoted

Chelsea: Hi everyone! Welcome to the Unmiss Podcast! Today, we have a special guest, Robb Fahrion, co-founder of Flying V Group, a leading digital marketing and advertising agency. Robb brings a wealth of knowledge in SEO, keyword research, and revenue operations, having worked with over 300 companies ranging from small businesses to Fortune 500s. Before…

How do you do your keyword research? Let's talk about that! This week Chris Schaeffer discusses his method to keyword research using a 7 step process. And also later in the show Chris discusses the detrimental effect that imposter syndrome has on Google Ads account management.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/1RWfEQ_k7y4Submit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod

Live from the Prosper Show! Get top strategies, tips, and discover a marketplace you never considered selling on. Tune in for expert insights and game-changing advice! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Join us as we bring you a special podcast recording from the Prosper Show in Las Vegas, where we sit down with multiple guests starting with Michael Shaffa, an accomplished Amazon seller who has transformed his company's e-commerce strategy. Michael shares his journey from selling only a few units per month to achieving $1.2 million in annual sales. Learn how his team harnessed tools like Helium 10 and strategies such as keyword indexing and the Maldives Honeymoon launch strategy to find success. Michael's story underscores the significance of understanding your target market and adapting your strategies, shifting focus from a general audience to a specialized niche, and leveraging graphic design to create engaging authentic content. We also explore the role of AI in revolutionizing various aspects of Amazon selling with Kevin King. Discover how AI agents transform customer service, PPC, and product sourcing, potentially automating significant portions of an Amazon seller's business. As the industry evolves, these technologies promise significant advancements. Additionally, the episode touches on the psychology of marketing and its impact on sales strategies. At the Prosper Show, we spoke with Vivian Sun, head of business development at Shein Marketplace, about their expanding platform. While Shein is widely known as a D2C fashion brand, it has been developing a marketplace over the past two years, inviting local sellers to offer products beyond clothing. Shein Marketplace now supports a wide range of categories, including beauty, home goods, electronics, and even food and supplements. With a flat 10% fees and flexible fulfillment options, including self-shipping and Amazon MCF, sellers have multiple ways to operate. Interested sellers can sign up through the Shein Marketplace website or connect with Vivian (Wenjia Sun) and her team via LinkedIn. Finally, we explore effective bidding strategies and the importance of brand awareness in advertising campaigns. With insights from industry veterans, including Bojan Gajic, former CEO and CTO of Helium 10 and now CEO at Avask. You'll learn the benefits of low bids and branding campaigns. The episode also introduces an upcoming initiative called "Expansion Ticket," designed to guide sellers in expanding their businesses internationally. As we navigate these strategies and innovations, we emphasize the importance of leveraging expertise and existing knowledge to grow in the competitive e-commerce landscape. In episode 652 of the Serious Sellers Podcast, Bradley and his guests discuss: 00:00 - Amazon Seller Strategies at Prosper Show 05:53 - Smart Showdown 06:27 - AI Agents and Shein Marketplace Expansion 17:28 - Amazon Success Strategies With Lem Turner 17:59 - Amazon Brand Strategies and Advertising Success 25:28 - Amazon Expansion Strategies for Growth 30:35 - Amazon Seller Success Story 35:35 - Keyword Research and UGC Impact

Ready to launch your Amazon product? In this episode, we discuss the essentials of optimizing your listings and the best ad strategies for driving more sales immediately. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Join us in our monthly TACoS Tuesday episode, as we explore the essentials of launching Amazon products, featuring expert insights from Destaney Wishon. We start by discussing how to make your product retail-ready, emphasizing the importance of indexing your listing for the right keywords to drive sales. From match types and targeting to effective keyword research methods often overlooked by sellers, we cover fundamental Amazon advertising strategies for 2025. With Destaney's extensive expertise in Amazon PPC and Bradley Sutton's experience launching over 600 products, they provide valuable guidance for both new and seasoned Amazon sellers. Listen in as they navigate the ever-changing landscape of Amazon advertising. They recount the evolution of strategies from two-step URLs and giveaways to modern methods that are currently non-compliant with Amazon's TOS. By sharing Bradley's recent success story of achieving top keyword rankings within three weeks, they provide practical insights into adapting to market dynamics while leveraging core strategies for sustained success. They also focused on optimizing keywords for seasonal products, using mason jars as an example to illustrate the need for specificity in targeting audiences and identifying seasonal trends and opportunity keywords. Finally, let's tackle the art of optimizing Amazon PPC strategies, focusing on understanding customer feedback and incorporating emotional touchpoints into product listings. They discuss bid management strategies, the importance of balancing profitability and scalability, and how successful bidding can enhance organic ranking. Additionally, they cover the significance of tailoring marketing strategies to fit specific product niches and maintaining brand loyalty amidst the shift from organic to paid search on Amazon. Throughout the episode, we aim to equip you with actionable insights and strategies to boost your product's visibility and success on Amazon. In episode 650 of the Serious Sellers Podcast, Bradley and Destaney discuss: 00:02 - Amazon Advertising Launch Strategies Workshop 01:22 - Navigating Amazon's Ever-Changing Advertising Landscape 10:08 - Optimizing Keywords for Seasonal Products 13:12 - Keyword Research Using Helium 10 18:41 - Optimizing Amazon Advertising Strategy 24:49 - Importance of Keyword Research in Advertising 26:52 - Effective Bid Management for Targeting Types 28:50 - Finding Balance in Amazon Bid Management 35:37 - Bid Management for Sales and ACoS 38:23 - Mastering Amazon Bidding Strategy 45:41 - Discussion on Algorithmic Love and Relaunch

Mastering SEO, Keyword Research & Digital Marketing Strategies for Business Growth with Jeff ClantonSummary:In this episode of Stay on Course, host Julie Riga and co-host Scott Smith welcome Jeff Clanton, co-owner of Blue Creek Digital LLC, to discuss the power of SEO, digital advertising, and content marketing. Jeff shares expert insights on keyword research, search intent, and SERP features like featured snippets and FAQ sections to enhance online visibility. He highlights the importance of optimizing website content, using tools like SEMrush and Ahrefs, and implementing a hub-and-spoke model to establish authority. The discussion covers practical strategies for improving search rankings, including leveraging image alt text and structuring content effectively. Jeff wraps up by emphasizing consistency in digital marketing and directs listeners to Blue Creek Digital's website, LinkedIn, and Facebook for more insights.Main Article:Stay on Course with Julie Riga: Ingredients for SuccessIn this insightful episode of the Stay on Course podcast, host Julie Riga welcomes co-host Scott Smith and special guest Jeff Clanton, co-owner of Blue Creek Digital LLC. Jeff, an entrepreneur and expert in SEO, digital advertising, and content marketing, shares invaluable insights into mastering search engine optimization to help businesses grow and leave a lasting legacy. The conversation is packed with strategies for leveraging keyword research, optimizing website content, and understanding search engine results pages (SERPs) to achieve measurable success online.Jeff breaks down the importance of search intent, explaining how businesses must tailor their content to match what users are truly looking for. Whether targeting informational, comparative, or transactional searches, the key to success lies in understanding audience behavior. He also highlights the role of key SERP features like featured snippets, FAQ sections, and image packs in boosting online visibility. Throughout the discussion, Scott and Julie gain new insights into the nuances of SEO, uncovering how elements like image alt text and properly structured content can enhance search rankings.Key IngredientsKeyword Research – Utilize tools like SEMrush, Ahrefs, and Google search suggestions to find high-performing search terms that align with audience intent.Search Intent Optimization – Create content tailored to informational, comparative, and transactional searches to meet users' needs effectively.SERP Features Utilization – Leverage featured snippets, FAQ sections, and image packs to increase visibility on search engine results pages.Website Content Optimization – Ensure content is well-structured, includes relevant keywords, and incorporates image alt text for improved search rankings.Hub-and-Spoke Model – Develop a central pillar of content (hub) supported by related subtopics (spokes) to establish authority in your industry.Image SEO – Optimize images with descriptive alt Connect with JeffWebsite: bluecreekdigital.comLinkedIn: linkedin.com/in/jeffery-clantonAbout Julie RigaLearn More About Julie: Julie Riga Website / linkedin.com/in/julierigaJulie Riga is a certified coach, trainer, speaker and author with over 20 years of experience in the Pharma Industry. Julie's education is vast with studies that include business, communications, training and executive coaching.Julie started on this journey because she had a strong desire to pass on the knowledge and skills passed on to her by her father, Ennio Riga, an inspirational man who taught her how to keep going irrespective of the challenges that life may present you with. Based in New Jersey, Julie has travelled the world supporting corporations, business leaders and individuals on their journey of empowerment and growth.

Mastering Video Ad Marketing for Real Estate Listing Generation: Bootcamp Insights and Strategies(Go here to check out the video replay: https://youtu.be/pOaokbmIfv0)In this detailed session, we delve into video ad marketing strategies for realtors who want to take more listings with YouTube. We'll cover the importance of keyword research, targeting your geographic market, and evaluating potential commission opportunities. Understand how to strategically decide if this approach suits your business and learn how to use AI tools for creating compelling video and text content. Features include a walk-through of Google Ads' keyword planner, tips on audience reach, and a breakdown of profitability using custom formulas and spreadsheets. We'll also discuss best practices for targeting specific locations, the importance of retargeting, and setting up effective ad campaigns. Whether you are a seasoned real estate agent or new to video ad marketing, this bootcamp offers actionable insights to enhance your strategy and drive results.Links & info mentioned:https://docs.google.com/document/d/1mgdM6cSa7scRPs4lbnFxEf1B242XzGgJKl36X7oUjw8/edit?usp=sharing (outline for this session)https://docs.google.com/document/d/1Jr768uMhd5I_C6rd-sOca2AjoAnd6AQKNRCduadVxrc/edit?usp=sharing (details about the bootcamp)https://docs.google.com/document/d/1-8rS3RGuoF2lLA7Dae6qzw_yiBPsYahW1R4R5Nx1AQI/edit?usp=sharing (VAB sales letter & enrollment details)

In today's episode, Casey will discuss 5 primary points to consider for your own SEO strategy.1. Keyword Research & StrategyWhat It Is:Keyword research involves finding the right words and phrases that potential customers are using to search for pest control services. This includes short-tail (broad) and long-tail (specific) keywords.How It Applies to a Pest Control Company:Identifying local keywords like "pest control near me," "exterminator in [city]," or "termite treatment in [location]"Researching service-specific terms like "bed bug removal Cincinnati" or "rodent exclusion Ann Arbor"Using keyword variations like "affordable pest control," "same-day exterminator," etc.Leveraging tools like Google Keyword Planner or SEMRush to find low-competition, high-intent keywords.What It Is:On-page SEO refers to optimizing website elements like page titles, meta descriptions, content, URLs, and images for search engines.How It Applies to a Pest Control Company:Creating optimized title tags (e.g., "Best Pest Control in Phoenix - Victory Pest Defense")Writing compelling meta descriptions that improve click-through rates (e.g., "Fast, reliable pest control services in Chandler, AZ. Call now for a free inspection!")Using header tags (H1, H2, H3) effectively with location-specific keywordsOptimizing images by adding descriptive alt text like "Bed bug extermination in Lexington, KY"Creating SEO-friendly URLs, such as:✅ www.example.com/ant-control-cincinnati❌ www.example.com/services1234What It Is:Local SEO focuses on optimizing your online presence for location-based searches. This includes Google Business Profile (GBP), local citations, and reviews.How It Applies to a Pest Control Company:Claiming and fully optimizing a Google Business Profile with correct business name, phone number, hours, and service areasAdding high-quality photos of technicians, vehicles, and completed jobsEncouraging positive customer reviews with follow-ups (e.g., “Thanks for using our service! We'd love to hear your feedback on Google.”)Ensuring NAP (Name, Address, Phone Number) consistency across all listings (Yelp, Angi, BBB, etc.)Creating location-based service pages (e.g., "Pest Control in Killeen, TX" or "Rodent Removal in Northern Kentucky")What It Is:Technical SEO involves optimizing the backend of the website to improve speed, mobile-friendliness, security, and crawlability.How It Applies to a Pest Control Company:Ensuring a fast-loading website (customers expect quick responses when dealing with pests!)Using mobile-responsive design (since most people search for pest control services from their phones)Implementing SSL security (HTTPS) for customer trust and SEO rankingCreating an XML sitemap and submitting it to Google for better indexingFixing broken links, duplicate content, and redirect errors that could hurt rankingsWhat It Is:Content marketing focuses on creating valuable content that educates potential customers and helps with ranking. Link building involves getting other reputable websites to link back to your site.Final ThoughtsBy applying these 5 SEO pillars, a local pest control company can rank higher in Google searches, attract more leads, and grow their customer base. A well-executed local SEO strategy combined with strong content marketing and technical SEO can significantly boost visibility and revenue.Please review us at Rhino Pest Control Marketing and interact with us to let us know how we can improve in 2025.Casey Lewiscasey@rhinopros.com(925) 464-8383Follow and subscribe at the following links:⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠⁠⁠⁠⁠⁠Leave us a review on Google:⁠⁠⁠⁠⁠⁠ ⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review

Welcome back to another Follow Through Friday on the Simple and Smart SEO Show!

Building a full-time business as a food creator over the course of eight years, understanding your 'why,' and meeting your goals with Alexandra Shytsman from The New Baguette. ----- Welcome to episode 507 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alexandra Shytsman from The New Baguette. Key Strategies for Taking Your Blog Full-Time In this podcast episode, Alexandra shares the ins and outs of becoming a full-time food creator and her reflections on what she would have done differently to meet her goals more quickly if she had the chance to start over. Alexandra breaks down the strategies and decisions that have moved the needle over the years — from projecting expenses and investing in courses or audits to building a community of fellow food creators and batching your time. It's a really practical and inspiring episode for beginner food bloggers looking to take your food blog to the next level! Three episode takeaways: Understanding your “why” — Alexandra speaks to the importance of defining your “why” as an entrepreneur to help provide clarity and direction for your business and to ensure that your time and efforts align with your core goals. Surround yourself with a supportive community — As a Ukrainian immigrant, Alexandra has had to navigate the challenge of pursuing a career path that breaks the mold of the more “traditional” jobs that her family might have chosen for her. She stresses the importance of having a supportive network of fellow food creators who understand the unique challenges of building a business in this space. How to overcome the fear of taking your food blog full-time — Alexandra reflects on the early years of her career as a food creator and what she would do differently now. She breaks down how she knew when she was ready to reduce her freelance work and commit to her site full-time and shares the advice she would give to beginner food bloggers waiting to make the leap. Resources: The New Baguette Mediavine QuickBooks Monarch Start with why – Simon Sinek | TEDxPugetSound 390: Overcoming Burnout and Building a Successful Career as a Food Creator with Karishma Pradhan Home Cooking Collective Curbly Notion Media Wyse Cooking with Keywords FBP Rewind: How to Increase Your Organic Traffic with Keyword Research with Aleka Shunk KeySearch Follow Alexandra on Instagram and Substack Email Alexandra Join the Food Blogger Pro Podcast Facebook Group Thank you to our sponsors! This episode is sponsored by KeySearch. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.

Keyword research has been the foundational activity in SEO since, well, forever. Grab a list of search phrases and optimize a page for each was standard when I entered into SEO.But data reveals that "trad" keyword research is not getting us what we or our clients want.There is a new idea on the block - espoused by myself and others. This week I share an article by Dale Bertrand from Search Engine Land - https://searchengineland.com/fix-traditional-keyword-research-search-intent-451880Mentioned in the show⁠https://searchengineland.com/fix-traditional-keyword-research-search-intent-451880https://www.confessionsofanseo.com/podcast/buying-is-hard-season-4-episode-26/Youtube Channel -⁠⁠https://www.youtube.com/@ConfessionsofanSEO⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://g.co/kgs/xXDzBNf⁠⁠⁠⁠⁠⁠⁠⁠

In episode 122 of 'On the Whorizon' SWCEO founder and host @MelRose_Michaels addresses typical creator headaches like juggling social media promotion with explicit content production and managing fan interactions, providing a wealth of industry experience to maximize productivity. Whether leveraging content calendars, optimizing keyword use, or exploring cutting-edge automation tools, listeners will learn how to expand their reach and increase their revenue without overextending.⌚ TIMESTAMPS 00:00 Introduction 01:19 Key Reasons Why Time Management Matters 3:44 Developing a Social Media Content Calendar 10:34 Importance of Keyword Research for SEO 15:01 Streamlining Content Production with Scripts & Batching 20:16 Content Creation Hacks21:32 Leveraging Tools and Software for Efficiency 25:28 Actionable Steps for Automation & Outsourcing29:57 Time Blocking Strategies & Productivity Bonus Tips34:50 Time Saving Secrets From CEO Society Members38:25 Final Thoughts

Jeff Oxford is on the podcast today to talk about how you can get free Google Shopping listings as an e-commerce seller. Jeff explains what Google Shopping is, why they're not just paid ads,  and how you can achieve better rankings on Google Shopping. We also touch on why diversification away from Amazon is important and the things we have observed in SEO for e-commerce businesses. Today's episode is sponsored by Autron. Maximize your ROI with Autron's real-time algorithmic bidding, optimizing every ad dollar for smarter spending and higher returns. Start optimizing today and get 30% off for 3 months! The Big Takeaway Google Shopping is not just about ads; it's a separate search ranking. Amazon dominates Google Shopping listings, holding 50% of the top spots. Domain authority is one of the biggest factors for ranking in Google Shopping. Building backlinks to specific product pages is more effective than general domain authority. Product reviews significantly impact rankings in Google Shopping. Diversifying sales channels beyond Amazon is something worth considering. Recent SEO updates have favored e-commerce sites over content sites, so if you are new to SEO, don't be afraid!  E-commerce has seen significant growth, with a 50% increase over five years. Main image and title optimization are critical for product listings. Having keywords in product titles helps with rankings, but correlation is minimal. Lower-priced products tend to rank better in Google Shopping. Premium brands may struggle with SEO due to higher bounce rates. Core updates from Google adjust ranking factors periodically. A good mobile experience is absolutely essential for website ranking. User experience significantly impacts SEO performance. Content on collection pages can enhance SEO effectiveness. Link building remains a key strategy for improving search rankings. Timestamps 00:00 - Introduction to Google Shopping Listings 03:03 - Understanding Google Shopping and Its Importance 06:07 - Getting Started with Google Shopping Listings 09:03 - The Role of Domain Authority in Google Shopping 11:58 - Optimizing Product Pages for Google Shopping 15:05 - The Impact of Product Reviews on Rankings 17:51 - Diversifying Beyond Amazon 21:08 - The Future of E-commerce and SEO Trends 21:33 - E-commerce Growth and Optimization Strategies 30:04 - Understanding Core Updates and Their Impact 35:52 - SEO Best Practices for E-commerce in 2025 As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.  Don't forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.  Thanks for listening! Until next time, happy selling!

In this episode of The Simple and Smart SEO Show, host Crystal Waddell sits down with Katie Stone, SEO Lead at LeadHub, to discuss local SEO strategies, keyword research, and essential SEO tools. Katie shares her insights from Brighton SEO, her journey in the industry, and practical tips for leveraging Google Search Console, Screaming Frog, and keyword gap analysis to gain a competitive edge.Key Takeaways:Google Search Console can be a free and powerful tool for uncovering content ideas and improving topical authority.Hyperlocal SEO is critical for small businesses, focusing on local pain points and industry-specific challenges.Keyword gap analysis helps identify content opportunities and outrank competitors.Competitor research is key—using tools like SEMrush, Ahrefs, and DragonMetrics to analyze backlinks and search visibility.SEO tools with AI integrations need improvement, but Screaming Frog's AI and Lighthouse integrations offer actionable insights.Zero-click searches are reshaping SEO metrics—impressions and visibility will play a bigger role in future rankings.Memorable Quotes:

Episode 124: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-scriptIn this episode, Matthew Ashton explains the keyword strategy that is working in 2025 to uncover keywords that are high-volume and easy to rank for so you can rank in Google, increase organic traffic to your website, and build your online business bigger and faster.About Matthew Ashton: Matthew is a seasoned digital marketing and sales expert with over 14 years of industry experience. He helps businesses grow and thrive through strategic SEO, web design, PPC advertising, social media management, content creation, email marketing, online reputation management, and sales training.With a wealth of experience across diverse industries—including law firms, doctors, coaches, ecommerce, insurance, influencers, and trades like roofing and plumbing—Matthew has built a reputation for delivering impactful results. Notable achievements include scaling a law firm from a single location at the onset of COVID-19 to 10 locations across three states and managing millions of dollars in PPC ad spend.Get Matt's Free SEO Toolkit: http://risedigitalacademy.com/freeseokitConnect with Matt: http://millionairemakers.co https://www.facebook.com/millionairemakersco https://www.instagram.com/millionairemakers.co https://www.linkedin.com/company/millionairemkrsGrab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us: Website - https://DigitalTrailblazer.com Facebook - https://www.facebook.com/digitaltrailblazer TikTok: https://www.tiktok.com/@digitaltrailblazer Twitter: https://twitter.com/DgtlTrailblazer Instagram: https://www.instagram.com/DigitalTrailblazer

In this episode, we discuss two killer product and keyword research strategies. One of them found a product that has sold tens of thousands of dollars, but I found this product opportunity nine months ago. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Ever wondered how some Amazon sellers manage to uncover hidden e-commerce gems while the rest of us are left playing catch-up? Imagine having the tools and insights to identify high-performing products, long before they hit the big time. On this episode of the Serious Sellers Podcast, we break down the art and science of Amazon products and keyword research for 2025. From Bradley's personal success with the "Meat Resting Blanket" to the specifics of navigating Amazon's algorithm, this episode has strategies that can elevate your Amazon-selling game. Join me as Bradley walks you through the power-packed features of Helium 10. We'll explore niche markets that are ripe for the picking and how to harness the potential of Amazon's brand analytics. You'll get insider tips on dissecting search results to identify products with high click rates but low conversions, a surefire way to uncover untapped opportunities. This episode is not just about finding products; it's about mastering the art of listening to what the market is quietly whispering. Last but not least, we dive into the nuances of product visibility and keyword relevance. Discover advanced strategies for optimizing your Amazon listings with Helium 10's Magnet, Black Box, and Cerebro, and learn how keyword seasonality can impact your sales cycles. Plus, a sneak peek at how Amazon's AI is reshaping product listings and why understanding its algorithm could be your secret weapon. Are you ready to transform your approach and maximize your e-commerce potential? Tune in for actionable insights and a fresh perspective on the game-changing Amazon tools for 2025. In episode 635 of the Serious Sellers Podcast, Bradley talks about: 00:00 - Amazon Product and Keyword Research Strategies 01:36 - Keyword Research Tools for Amazon Sellers 07:18 - Identifying Niche Products Through Brand Analytics 12:46 - Exploring Unfamiliar Keywords and Products 17:25 - Keyword Research Strategies and Historical Data 19:49 - Discovering Top-Selling Products in Brand Analytics 23:48 - Advanced Keyword Research Strategies 24:53 - Discovering Top Keywords With Amazon Data 31:57 - Amazon AI for Product Seasonality 35:15 - Amazon Product Sales Analysis & Seasonality

You've heard about the importance of SEO for your podcast, but what does that actually mean or look like? That's what I'm breaking down today. Specifically, I'm taking you behind the scenes of how I do podcast keyword research. Podcast SEO and keyword research don't have to be complicated or confusing. Listen to today's episode to learn my simple process for finding the best keywords for my podcast content.In this episode, you will learn:Why podcast SEO matters for podcasting business ownersMy simple process for doing podcast keyword researchMy favorite tools for searching for keywords for podcastsResources Mentioned in Today's Episode:Recommended Keyword Research Platform: Keysearch.co (This is an affiliate link, meaning I may earn a small commission on your purchase)Learn more about Podcast With Strategy Coaching & ConsultingBTS of how I do keyword researchWays I Can Serve You:Join the Marketing Without Socials Email Community​The Social Media Detox ClubPodcast With Strategy Coaching & ConsultingThe Social Detox AcceleratorRecommended Podcast + Business Tools:Plug & Play Email Templates: Jenny Roth's Email Insiders MembershipPodcast Hosting: Captivate (7-Day Free Trial) Simplify your marketing through podcasting: Make Money Podcasting Audio CourseEmail Marketing: Kit (14-Day Free Trial)CRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial)Host your community and sell your digital products: PodiaSome of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode232/Connect with Andria:Threads:

Getting started with keyword research, finding the right keyword research tool, and tracking your keywords with Aleka Shunk from Cooking With Keywords.  ----- Welcome to episode 495 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to one of our favorite episodes with Aleka Shunk from Cooking With Keywords! How to Increase Your Organic Traffic with Keyword Research Since launching her course, Cooking With Keywords, Aleka has taught countless students about the ins and outs of keyword research, and in this week's podcast episode, she's sharing her best tips to develop a strong keyword research strategy. You'll learn what keywords and modifiers are, how to get started with keyword research, what tools you should use, and more. Whether you're just diving into keyword research for the first time or you're a seasoned pro, we know you'll have so many takeaways from this conversation. Enjoy! Three episode takeaways: How keyword research works: Aleka walks listeners through the keyword research process and explains what keywords and modifiers are, what the different phases of keyword research look like, how to get started with keyword research, and more. The keyword research tools Aleka recommends: There are so many different tools on the market for SEO and keyword research, it can feel impossible to choose. Aleka shares her go-to tools for keyword research and the pros/cons of various tools. Why it's important to analyze and track your keywords: The keyword research process doesn't end when you hit 'publish' — it's just beginning! Aleka explains why it is so important to continue analyzing, tracking, and optimizing your keywords in order to see the most benefits from keyword research. Resources: Cooking With Keywords Get 10% off any Cooking With Keywords course or coaching service (available for FBP members only) Aleka's Get-Together Keysearch Semrush Ahrefs Keywords Everywhere Keyword Surfer Substack Follow Aleka on Instagram, Facebook, and Pinterest Join the Food Blogger Pro Podcast Facebook Group This episode is sponsored by Clariti. Learn more about our sponsors at foodbloggerpro.com/sponsors. Interested in working with us too? Learn more about our sponsorship opportunities and how to get started at foodbloggerpro.com/work-with-us. If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.  

Learn how to audit old Amazon listings to uncover new keywords, drive sales, and gather valuable customer data that can help in listing optimization to boost your conversion rates. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Could Amazon listings that you haven't touched in a while be the hidden goldmine you've been overlooking? In this episode, Bradley Sutton reveals his tried-and-true method for breathing new life into overlooked product pages and uncovering keywords that boost sales and conversions. As 2025 approaches, it's vital to stay ahead of trends and search habits to refresh your listings. Using the Project X egg trays, he demonstrates how to effectively audit and optimize your Amazon listings using tools like Search Query Performance and Helium 10. We'll explore how examining new reviews and tweaking your advertising and product images can align your listings with consumer trends, ultimately driving profitability. Keyword optimization isn't just about throwing spaghetti at the wall to see what sticks. Instead, it's an art form, and Bradley is here to guide you through crafting a keyword strategy that resonates. With a focus on a wooden egg tray example, we'll uncover unexpected opportunities by analyzing platforms like Etsy and Search Query Performance. Discover how an overlooked keyword like "porcelain egg holder" can unlock new potential. By analyzing click-through rates and impressions with Helium 10's Cerebro tool, you'll learn how to capture untapped markets and expand your advertising reach. Understanding sales dynamics is crucial for any Amazon seller. By leveraging BSR history, we can pinpoint sales spikes and identify the keywords that fueled them. Bradley will show you how to use Helium 10's historical data tools to track keyword sales and ranking changes over time and outsmart competitors. It's not just about finding what works but creating a Standard Operating Procedure to efficiently manage the process across multiple products. Get ready to unlock hundreds of dollars in additional sales by strategically optimizing your keyword usage. Let's make tangible financial gains a reality. In episode 624 of the Serious Sellers Podcast, Bradley talks about: 00:00 - Auditing Amazon Listings for Optimization 00:56 - Refreshing Product Listing for Project X 02:34 - Market Analysis Tools for Sellers 04:43 - Analyzing Keywords for Optimization 08:36 - Keyword Research for Wooden Egg Tray 14:14 - Utilizing Historical Data for Product Ranking 15:19 - Analyzing BSR and Keyword Data 17:40 - Organic Ranking Improvement Analysis 20:49 - Analyzing Keyword Performance Through Sales 25:33 - Analyzing Feedback for Product Improvement 28:24 - Optimizing Amazon Listings for Sales 28:41 - Discovering Profitable Keywords for Increased Sales

The audiobook direct sales platform, StoryFair is available to buy. IngramSpark sent out a service alert to account holders. And, Dibbly Create just launched a new keyword research tool for Amazon called KIP Scout. Find out more details in this week's self-publishing news. Book Award Pro - https://DaleLinks.com/BookAwardPro (affiliate link) Wide Publishing for Authors - https://DaleLinks.com/WideBook Subscribe to The Self-Publishing Hub - https://TheSelfPublishingHub.com Subscribe to my email newsletter - https://DaleLinks.com/SignUp Join Channel Memberships - https://DaleLinks.com/Memberships Join Me on Discord - https://DaleLinks.com/Discord Check out my main YouTube channel - https://www.youtube.com/@DaleLRoberts My Books - https://DaleLinks.com/MyBooks  Source: StoryFair Audiobooks - https://storyfair.net/. Contact: storyfairllc@gmail.com. IngramSpark - https://IngramSpark.com Apple Books for Authors - https://authors.apple.com/ Findaway Voices by Spotify - https://findawayvoices.com KIP Scout - https://DaleLinks.com/Scout (affiliate link)  Miblart: Email Marketing for Authors: How to Build an Author Email List - https://miblart.com/blog/how-to-build-author-email-list/?ref=daleroberts5 Miblart: Advent Calendar - https://miblart.com/advent-calendar-sign-up/?ref=daleroberts5  Mastering Author Branding with Andrea Jo DeWerd: The Self-Publishing with ALLi Podcast Featuring Dale L. Roberts - https://selfpublishingadvice.org/podcast-mastering-author-branding/  Where noted, some outbound links financially benefit the channel through affiliate programs. I only endorse programs, products, or services I use and can stand confidently behind. These links do not affect your purchase price and greatly helps to building and growing this channel. Thanks in advance for understanding! - Dale L. Roberts

Kate Cooper is joining us today to talk about how she started and grew her outdoor blog with the goal of helping people get more information on a topic she's passionate about: hiking in Colorado and the American West. Not only is Kate the owner of Kate Outdoors, an outdoor blog, but she's also an attorney for creators and owner of The Legal Influence, a business that helps creators navigate the legal side of their job. Today, Kate is sharing all the details on her approach to SEO to drive more traffic to her blog, how she consistently creates blog content without having to constantly travel, and how she was approved for Journey by Mediavine to make a more consistent income. If you're ready to be inspired to share more of what you love on your blog, you need to tune in to this one! 

Brandon Leibowitz is the founder and CEO of SEO Optimizers, a digital marketing company helping small and medium-sized businesses increase their online traffic and sales. Since founding the company in 2007, he's evolved from managing e-commerce marketing to teaching SEO workshops and delivering strategic digital marketing solutions.Discover the power of YouTube and podcasts in enhancing your SEO and increasing online visibility. Learn about the importance of consistency, crafting engaging hooks, and leveraging AI for content optimization.Takeaways:YouTube is obscenely powerful.AI transforms the way you execute.Consistency and strategic content creation.Connect with Brandon Leibowitz:Youtube | LinkedIn | Instagram | Facebook | Twitter | Pinterest | TikTokWebsite: www.seooptimizers.comTimestamps:00:07 Identify audience, create videos, and increase visibility.05:23 Strong scripts and calls to action are crucial.08:49 Google prioritizes YouTube for monetization in searches.12:12 Revamping thumbnails with expressive faces for engagement.14:41 Custom GPT creation enhances AI's assistive capabilities.18:19 Transcripts with timestamps aid efficient content indexing.21:06 Train custom AI on blog data, and boost services.23:51 Free SEO resources and website analysis are available._____________________________________________

Are you or your competitors generating sales on hidden keywords this December? Join us in this step-by-step walkthrough to uncover these keywords and start driving traffic and conversions this holiday season! What if you could uncover the hidden keywords that skyrocket your Amazon sales this December? Join Bradley Sutton, as he reveals advanced strategies tailored for Amazon sellers eager to maximize their holiday profits. This episode of the Serious Sellers Podcast by Helium 10 guides you through a meticulous process of identifying high-conversion unique keywords using tools like Helium 10 and Amazon Seller Central. Discover the secrets to refining your keyword strategy, targeting specific product variations, and ensuring your listings are primed for maximum visibility during the peak holiday season. We dive into the art of finding new and previously uncharted keywords that could be the key to unlocking hidden sales opportunities on Amazon. By analyzing historical keyword trends and leveraging Helium 10's powerful tools like Cerebro, you'll learn how to uncover terms that have driven past successes, even with limited search volume data. The episode emphasizes the importance of prioritizing high-performing keywords and offers tips on refining your searches to focus on product variations that resonate with your audience. Boosting your product's visibility on Amazon requires more than just smart keyword selection; it demands effective optimization techniques. Learn how to generate a targeted list of keywords and use Helium 10's Index Checker to ensure your listings are searchable. Uncover strategies for updating your product descriptions with new keywords and employing traffic strategies to improve rankings. This episode equips you with the tools and insights necessary to create compelling product narratives that captivate your audience and enhance your sales efforts. In episode 618 of the Serious Sellers Podcast, Bradley discusses: 01:01 - Historical Keyword Research for December Sales 07:52 - Identifying New Unique Keywords for Amazon 12:55 - Finding Keywords for the Project X Products 19:44 - Analyzing Historical Keyword Rankings 20:28 - Optimizing Keywords for Amazon Indexing 26:46 - Running Keywords For Amazon Advertising 30:32 - Optimizing Amazon Keywords Inside Listing Builder 31:28 - Amazon Keyword Research Strategies Overview 35:11 - Keyword Optimization for Amazon Sales ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

In this insightful episode of the Inner Edison Podcast, host Ed Parcaut sits down with Brandon Leibowitz, an SEO expert and digital marketing guru, to delve deep into the world of search engine optimization and digital marketing strategies. Brandon shares his journey from discovering SEO in 2007 to building his own successful business, SEO Optimizers. He provides invaluable advice on the importance of content, backlinks, and keyword optimization for anyone looking to enhance their online presence. Listeners will walk away with actionable tips such as: The relevance of SEO in today's AI-driven world Understanding and building quality backlinks The significance of keyword research and content creation Enhancing visibility on platforms like YouTube, Yelp, and Google Whether you're a business owner, digital marketer, or just keen on understanding the digital landscape, this episode is packed with practical knowledge and expert insights that can help you step up your SEO game. Don't miss out on these secrets from an industry expert! Tune in and ensure your content gets the visibility it deserves. Special Offer: Listeners can visit SEOoptimizers.com for a free website analysis, and access to valuable resources curated by Brandon Leibowitz. Time Stamps: [00:00:01] Introduction and Guest Welcome [00:00:46] Brandon's Journey into Digital Marketing and SEO [00:01:45] The Future of SEO [00:02:24] Understanding SEO and its Implementation [00:04:02] Selecting the Right SEO Professional [00:09:44] Building Quality Backlinks [00:14:48] Enhancing Website Content and Keywords [00:23:37] How to Connect with Brandon and Special Offers Join us for this informative conversation, and make sure to subscribe, rate, and review the Inner Edison Podcast! What more information on Ed Parcaut  #EdParcaut #BrandonLeibowitz #InnerEdisonPodcast #SEO #DigitalMarketing #BusinessMarketing #Backlinks #SEOOptimizer #ContentMarketing #GoogleSEO #KeywordResearch #PodcastGuest #MarketingTips #SmallBusiness #OnlineVisibility #SearchEngineOptimization #GoogleRanking #DigitalStrategy #WebsiteOptimization