Podcasts about dental implant practices

SPECIAL GUEST: Greg Essenmacher, CEO & Founder of GnA Consult, LLCIn this episode, Jacob Hiller and Greg Essenmacher explore patient education strategies and other tactics to use when growing a full-arch dental implant practice.Find out how Greg and his team of experts are helping dentists dominate their local dental implant market!Get Social With DIM: LinkedInFacebookInstagram

Are you still passionate about where your practice is heading? Listen as Dr. Philip Gordon and his guest Dr. Brian Harris discuss how to stay excited in your practice, what is happening with the Smile Virtual system, how you can use this system to grow your business and much more on this episode of Dental Implant Practices.  Brian is a cosmetic dentist in the Phoenix area and the Smile Virtual system founder. It teaches doctors how to do virtual consultations and use social media marketing to increase their businesses. Brian begins by sharing a little of his background and his journey into dentistry. Listen as Brian discusses how his process of getting new clients differs from the traditional way, how to be more clear on pricing and what a client needs, and how Instagram can be used successfully as a marketing tool. Brian believes showing clients before and after pictures and sharing tidbits about himself on social media allows potential clients to be more comfortable discussing their needs. Is your office suffering because of COVID-19? Take advantage of this downtime to up your virtual game. Brian and Philip talk about how implementing the Smile Virtual system has allowed them to be more productive in three days than they ever were in five days. If you are ready to implement something new and take advantage of the new normal of virtual consultations, then this is an episode you can’t miss.   In This Episode: [00:23] - Welcome to the show, Brian! [01:21] - Brian shares his background and how he started in cosmetic dentistry. [04:08] - Brian speaks about how he took his practice in a direction that gave him his passion for the job back. [07:04] - How did you go from the idea of having virtual consults and using social media to putting it into practice? [09:32] - Brian shares how they get about 90% acceptance the way they market. [11:37] - Brian discusses how their process differs from the traditional way of talking to a patient. [14:06] - Adding clarity instead of confusion allows potential patients to trust what you are telling them. [15:26] - Why is Instagram such an excellent marketing platform?  [17:40] - Brian speaks about what is new on Instagram that people need to know. [21:24] - Instagram is marketing, and it depends on how creative you are and how much time you want to devote to posting. [24:59] - What does your daily schedule look like now that you are practicing the way you want? [27:40] - Brian shares about some other doctors he knows and how they have learned how to be more productive in three days than they ever were in five. [30:45] - Brian discusses how to get signed up with Smile Virtual, and how they expect to see their business grow in the next year. [33:34] - Are you ready to implement something new? [36:25] - Thank you so much for being on the show!   Links and Resources: Dr. Brian Harris Smile Virtual  Smile Virtual Dentist @drbrianharris Instagram

Jodey Smith is the podcast launch specialist for Pro Podcast Solutions. This podcast is devoted to two things. Telling the stories of other podcasters and helping people who are new to podcasting or in the prelaunch phase. Jodey is a podcaster and a launch specialist, so he is the perfect guest for this end of the year show. We are taking the holidays off and will be back at the beginning of January.  Jodey is a former corporate cubicle employee. He started listening to podcasts at his desk, back in 2007, and he started his very own podcast in 2013. At one time, he even got paid to podcast about a TV show. Isn't that every kid's dream? He started answering podcaster’s questions in a Facebook group which eventually led to him being paid for podcast consulting advice. Since that time, he's launched over a hundred podcasts.  As our launch specialist at Pro Podcast Solutions, Jody is responsible for helping our customers get their podcast launched. He asks them about their goals and expectations. Then takes them through a four to six week launch cycle where he answers questions and guides them through weekly calls. He works through technical issues like sound and equipment setup. He helps them find their ideal listener. He also handles technical issues like getting feeds setup and website implementation.  Today, Jodey shares the common challenges and missteps that new podcasters are up against. He talks about the importance of sound quality and shares the best microphones for great sound at any price level. He talks about what actually moves the needle when it comes to ranking in Apple Podcasts. We discuss the benefits of podcasting, and Jodey shares some podcasts that are doing it right. We explore unique creativity, artwork, titles, and everything to get a podcast off the ground.  Show Notes: [05:21] Jodey loves guiding people through the podcast launch process. The first thing that happens is a call where Jodey finds out what success looks like to the podcaster. He wants to get an idea of their expectations and their goals. [05:59] Success looks different to different people. One person may want one hundred new listeners and another one might just want a couple of new clients. While someone else may want 10,000 subscribers and paying sponsors.  [07:59] There are certain questions and flashes of ideas that you won't even consider until you get into the process of podcasting. [08:29] Ideally we set up a podcast launch over a four to six week period. Each week Jodey gets on a Skype or Zoom call with the client and talks through any questions they may have and focuses on getting things in order.  [09:06] The focus can be on things like getting comfortable with the equipment or finding the right target audience. Jodey also sets up the feed and integrates the podcast with the website. They even do practice episodes. By the end of the launch everything is up and ready to go. [10:32] Apple podcasts is still the top directory. Spotify has grown to around 9% to 11%.  [11:44] You want to be on Apple podcasts and Spotify, and you want your feed to be indexed by Google podcasts. You also want to make a link for Android devices and Stitcher. [12:05] Most small directories poll from Apple or iTunes, so if you submitted to that directory you'll be in the others. [12:52] Google is treating podcast feeds the way they treat websites. You want to make sure that your podcast feed is set up correctly, so Google will call it. [13:27] You can also put some header code in your website. It usually takes four to six weeks for Google to index a podcast feed. [15:08] When you have a launch date, the best thing to do is submit your feeds well ahead of time. You can use a placeholder show. [17:25] New & Noteworthy has been around for awhile. Jodey advises clients not to worry about it on this point.  [19:52] You should get the best microphone that you can afford. This makes the difference between a good and great sounding podcast. [21:04] There are currently 800,000 podcast in iTunes. If you dive a little deeper and compare it to the number of blogs that exist, podcasting isn't saturated. Plus, only 41% of those are active. [22:33] People should think about podcasting as a long-term endeavor and focus on great content and consistency. [23:36] One common issue that podcasters have is the audio quality of their guests. It's always a wild card. You can try to help mitigate these issues by sending your guest some instructions to follow. [29:56] Jodey recommends dynamic microphones. It'll make podcasts sound better. Condenser microphones pick up more ambient noise, so they need to be used in more of a sound booth atmosphere. [31:35] If you've already purchased a Yeti microphone, you can get the best sound out of it by having the microphone close to your mouth. You will need a foam windscreen or pop filter to have the microphone about 6 inches from your mouth. Then turn the gain way down. [33:59] Jodey loves meeting so many creative people. We even have a couple of creative clients who decided to sell a premium holiday episode for $3.99, they had 177 purchases the first week. By trying something new, they made an extra $600 in a week.  [35:44] They just used PayPal and a downloadable mp3.  [37:33] Give your audience something and build your list. Don't ask for ratings and reviews. Amy Porterfield is a master of this. You can build deeper relationships by communicating through email.  [39:50] Subscribers are the biggest factor in iTunes ranking. [41:12] Titles are important. You can have a creative or bottom line title. This is something that tells your ideal listener that this podcast is for me. A good example is Dental Implant Practices by Dr. Phillip Gordon.  [42:45] The danger of being creative is you may not attract your ideal listener. If you don't have a following, you might want to go with the bottom line title. [44:03] You want your artwork to let your ideal listener know if the podcast is for them. You don't have to have a microphone in your artwork or include podcast in your title. [49:07] Serve the audience you have. You don't have to have a huge audience, just serve the people your podcast is meant to serve. [52:32] Darrell's takeaways: It's not a sprint, it's a marathon. What if your 300 listeners were in your living room showing up to hear what you have to say? That puts a different perspective on subscriber numbers. Serve your audience no matter how big or small. Make sure you use a good microphone. It doesn't have to be expensive, just good. Links and Resources: Pro Podcast Solutions Libsyn Use promo code ProPod to get your first month free Apple Podcasts Spotify Google Podcasts Stitcher ATR 2100 Shure SM58 Focusrite Scarlett Heil PR40 Electro-Voice RE320 Amy Porterfield 80% of Being an Entrepreneur Is What You Think and Feel with Amy Porterfield Dental Implant Practices Mindset Strategies That Go Beyond Podcasting With Cliff Ravenscraft

Do you want to start building an implant practice but you’re not sure if you want to make such a large investment right now? In this episode of The Nothing But the Tooth Dentistry Podcast, Shane Simmons interviews Dr. Phillip Gordon of Dental Implant Practices and talks about how you can get started. Be sure to subscribe to The Nothing But The Tooth Podcast. Looking to grow your dental practice through proven online marketing? Contact Crimson Media today!

Do you want to grow your dental implant practice and increase case acceptance for high-value cases? If so, you’re going to enjoy this exciting episode of Drive Your Practice with Dental Implants with our special guest, Dr. Philip Gordon. Dr. Philip Gordon received his DDS degree from the University of Missouri – Kansas City School of Dentistry Dental School. Since then, he has opened his own practice in Leawood, Kansas called “Gordan Dental of Leawood.”   Dr. Philip Gordon takes hundreds of hours of continuing education each year in implant and cosmetic dentistry to stay ahead of the curve and keep up with the latest technology, techniques, and advancements in dentistry. He enjoys his role as a general dentist but has a particular interest in implant dentistry, which fuels his inspiration for his dental implant podcast, Dental Implant Practices.  In the podcast and video, we discussed: [00:18] Introducing our special guest, Dr. Philip Gordon [03:16] Financial advice when it comes to purchasing expensive dental technology such as a Cone Beam CT [05:34] The value of mentorship and investing in CE for yourself and your practice [07:11] Dr. Philip Gordon’s journey from graduation to specializing in dental implants [09:58] The first steps of the implant pathway including developing your confidence, finding a mentor, starting with single implants and investing in MORE training [14:47] How to create a vision for your dental implant practice [16:52] Opportunities for general dentists to start doing more dental implants [22:00] How to increase implant case flow and new implant leads by finding cases in-house [24:50] External marketing tips to help grow your dental implant practice [27:40] Setting monthly goals for the number of implant cases you want to do [31:47] An insight into the Prexion CBCT and similar (more affordable) alternatives [33:20] How much revenue your practice should bring in before you can afford a CBCT [37:20] Finding more implant cases internally [39:31] How to enlighten patients and open a dialogue on the benefits of dental implants [42:21] The vital role your team plays in generating more dental implant cases [45:08] How to manage new patient consults [49:07] Financing options for implant dentistry including pay as you go and care credit etc. [54:00] Training your team to become excellent communicators [58:32] How to remove roadblocks for your patients to help increase treatment plan acceptance  [1:06:20] Information on how to get in touch with Dr. Philip Gordon If you’d like to find out more about Dr. Philip Gordon’s dental implant podcast, visit dentalimplantpractices.com for more information on how you can grow your dental implant practice. You can also join Philip’s Facebook group “Dental Implant Practices” for tons of great tips, dentistry updates and networking opportunities. Learn how to convert more high-value cases by visiting drivendentalmarketing.com and sign-up for your FREE 15-minute strategy session for getting all of the systems in place needed to close more high-value implant cases for your practice. We’ve also got a fantastic dental implant training cruise coming up called “Implants Unlimited” with Dr. Arun Garg which runs from November 15th to 19th from Fort Lauderdale to Cuba. So, make sure to book your seat on the cruise today for 12 hours of continued education with some of the world’s leading professionals in the industry. Don’t forget to like our Facebook page to keep up with our podcast and video interview series. To watch a video of this discussion and to explore previous episodes click here.

Dr. Philip J. Gordon and Dr. Christopher W. Barrett stopped by the house on the way to an Implant Pathway course to discuss all things dental implants. Be sure to check out Episode #635 that we recorded with Dr. Gordon (http://www.dentaltown.com/blog/post/6565/635-implant-dentistry-with-philip-gordon-dds) and his Dental Implant Practices podcast where he interviews the industry’s top clinicians in dental implantology (http://www.dentaltown.com/blog/705/dental-implant-practices/podcast).

I get about 5-10 messages a day from people asking me which implants to buy, which CBCT to use, which surgical guides to use and other questions. I thought possibly by setting up a group of general dentist friendly partnerships I could help introduce good products and organizations with people who would be a good fit. The partners that I would be introducing into this GPO, group purchasing organization, that we are starting would be organizations, labs, implant companies, and manufacturers that are all relevant to implant dentistry, and are friendly to use for the general dentist,. I was tired of seeing DSO‘s getting discounts on products and the general dentist still struggling to make overhead and struggle to find quality systems at a good price that were willing to teach and train general dentists and not just specialists. Join the Group Purchasing Organization The general dentist has to worry about the specialist groups and the DSO groups and I thought why not a group for the general dentists. I also want it to be objective and have it be non-specific to just one implant company or just one process so there could be multiple options available. I want to help link and partner with good organizations, implant manufacturers, labs, and other ancillary products that will help bring good value and create long-lasting connections for general dentist learning to place dental implants. Implantology can be an expensive field, whether with time away from your office taking CE, whether it’s the expense of the instrumentation and kits, whether it’s the expense of the increase overhead of products, or increased technological equipment like CTCT. I wanted to make sure the dentists that were serious about implants could put their time and money wisely into products and services that I could guarantee would work for them and then I could also show them how to integrate them into their practice successfully. I feel if I can save someone time and money and help them make introductions to companies while still providing a non-biased opinion that I could do some service for the implant community and so the group purchasing organization partner program has come from that idea. The program is going to be a yearly subscription of $100 per month or $1000 per year upfront which will then provide discounts on implant products, CE Courses, and other services that a dentist would need in order to run a successful implant business. In addition to that there will be upcoming webinars and CE opportunities outside of the initial concept. This will also allow me the ability to continue to refine and create more content and relevant aspects for learning and sharing. I hope to continue to further push the limits of implant dentistry for the general dentist while giving back to people looking to get into implant dentistry. Thanks for all the support you have given to dental implant practices so far and I hope the group purchasing organization will have some value towards you and help provide a missing link with you and your practice. Thanks, and best of luck. Philip Gordon Join the Group Purchasing Organization

Dr. Domingue and Dr. Moody interview Dr. Philip Gordon of Leawood, KS. Dr. Gordon may be early in his career as a general dentist but that doesn’t stop him from his thirst for knowledge about the industry and continually working to better his practice and himself. Dr. Gordon utilizes his 1,500 followers on Facebook and Dental Implant Practices podcast as a way to spark conversation on current topics on dentistry or different products on the market. He shows the importance of being open to learning new things and creating thoughtful discussions so that more people can benefit from it.  “I look at it and I want to learn from the best people, from multiple people. They say you’re a combination of the five people you hang out with the most.” – Dr. Philip Gordon. To learn more about Dr. Gordon and his practice, go to www.leawoodgordondental.com Listen to Dr. Gordon’s podcast at http://dentalimplantpractices.com/. The views expressed in this episode are those of the individual participants and not necessarily that of the AAID. Founded in 1951, the Academy is the first professional organization in the world dedicated to implant dentistry. Its membership includes general dentists, oral and maxillofacial surgeons, periodontists, prosthodontists and others interested in the field of implant dentistry. As a membership organization, we currently represent over 5,500 dentists worldwide.  Want to know more about the AAID? Visit us at www.aaid.com. Want to be a guest on the podcast? Email us at podcast@aaid.com. Subscribe to us on iTunes, Stitcher Radio, Podcasts, SoundCloud and, of course, check out our website at www.aaidpodcast.com.