Podcasts about ideal client description

Ever dreamt of a power tool that can help you pinpoint your ideal clients? Imagine having a clear, precise image of who your customer is, what they want, and how you can best serve them. This episode is all about making that dream a reality. Tune in as we lay out an easy, three-step process to craft your perfect client avatar. Using this, you'll be able to zero in on the demographics of your ideal client like their age, location, gender, marital status, career/job status, income, and even their hobbies. We share our insights into understanding their needs, desires, and pain points, and how to effectively communicate with them.Timestamps: 00:49 Creating Your Ideal Client Avatar03:58 Ideal Client Demographics07:18 What Problem Does Your Product Solve?10:02 Finding The Commonalities In Your Client AvatarStandout Quotes:“You want to identify five different people that you've served in the past — that's the key indicator for this question; who are five customers or clients that, when you think about providing the service or selling your product..., you're like oh my God, I love this client?”“One of the most important things before you put out a product or service... is what is the problem? Your product or service has to be solving some type of problem.” Resources Mentioned:Watch this episode on YouTubeGet the latest updates to Doctor TK's events at https://www.doctortk.com/links/ Connect:Find | Doctor TK On Instagram: instagram.com/doctortkpsychOn Facebook: facebook.com/DoctorTKPsychOn Pinterest: pinterest.com/DoctorTKPsychOn Youtube: youtube.com/c/DoctorTK SUBSCRIBE & RATEOn Apple Podcast On Google PodcastsOn SpotifyThe GLOW UP starts May 20th - SIGN UP HEREDTA VIP Notification List - GET ON THE LIST HERE

Ever dreamt of a power tool that can help you pinpoint your ideal clients? Imagine having a clear, precise image of who your customer is, what they want, and how you can best serve them. This episode is all about making that dream a reality. Tune in as we lay out an easy, three-step process to craft your perfect client avatar. Using this, you'll be able to zero in on the demographics of your ideal client like their age, location, gender, marital status, career/job status, income, and even their hobbies. We share our insights into understanding their needs, desires, and pain points, and how to effectively communicate with them.Timestamps: 00:49 Creating Your Ideal Client Avatar03:58 Ideal Client Demographics07:18 What Problem Does Your Product Solve?10:02 Finding The Commonalities In Your Client AvatarStandout Quotes:“You want to identify five different people that you've served in the past — that's the key indicator for this question; who are five customers or clients that, when you think about providing the service or selling your product..., you're like oh my God, I love this client?”“One of the most important things before you put out a product or service... is what is the problem? Your product or service has to be solving some type of problem.” Resources Mentioned:Watch this episode on YouTubeGet the latest updates to Doctor TK's events at https://www.doctortk.com/links/ Connect:Find | Doctor TK On Instagram: instagram.com/doctortkpsychOn Facebook: facebook.com/DoctorTKPsychOn Pinterest: pinterest.com/DoctorTKPsychOn Youtube: youtube.com/c/DoctorTK SUBSCRIBE & RATEOn Apple Podcast On Google PodcastsOn SpotifyConnect: Find | Doctor TK On Instagram: instagram.com/doctortkpsych On Facebook: facebook.com/DoctorTKPsych On Pinterest: pinterest.com/DoctorTKPsych On Youtube: youtube.com/c/DoctorTK SUBSCRIBE & RATE On Apple Podcast On Google Podcasts On Spotify

Ever dreamt of a power tool that can help you pinpoint your ideal clients? Imagine having a clear, precise image of who your customer is, what they want, and how you can best serve them. This episode is all about making that dream a reality. Tune in as we lay out an easy, three-step process to craft your perfect client avatar. Using this, you'll be able to zero in on the demographics of your ideal client like their age, location, gender, marital status, career/job status, income, and even their hobbies. We share our insights into understanding their needs, desires, and pain points, and how to effectively communicate with them.Timestamps: 00:49 Creating Your Ideal Client Avatar03:58 Ideal Client Demographics07:18 What Problem Does Your Product Solve?10:02 Finding The Commonalities In Your Client AvatarStandout Quotes:“You want to identify five different people that you've served in the past — that's the key indicator for this question; who are five customers or clients that, when you think about providing the service or selling your product..., you're like oh my God, I love this client?”“One of the most important things before you put out a product or service... is what is the problem? Your product or service has to be solving some type of problem.” Resources Mentioned:Watch this episode on YouTubeGet the latest updates to Doctor TK's events at https://www.doctortk.com/links/ Connect:Find | Doctor TK On Instagram: instagram.com/doctortkpsychOn Facebook: facebook.com/DoctorTKPsychOn Pinterest: pinterest.com/DoctorTKPsychOn Youtube: youtube.com/c/DoctorTK SUBSCRIBE & RATEOn Apple Podcast On Google PodcastsOn Spotify

Great marketing goes beyond traditional marketing strategies. We have been in a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results. So, over the next 10 days we are going to explore 10 No-Cost and Low-Cost Ways to Market Your Business. Tip #1: Reach Out to Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor. Tune in tomorrow for the 2nd No-Cost, Low-Cost way to Market Your Business. If you get value from these Podcasts, please take a minute to leave me a short rating and review. I would really appreciate it and always love to hear from you. Subscribe to my high-value business success tips and resources Blog (https://www.accountabilitycoach.com/blog/) Take advantage of all the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Want more from The Accountability Coach™, subscribe to more high-value content by looking for me on https://www.accountabilitycoach.com/my-podcast/ and on most podcast platforms and in most English-speaking countries, or by going to https://itunes.apple.com/podcast/accountabilitycoach.com/id290547573. Subscribe to my YouTube channel with business success principles (https://www.youtube.com/annebachrach) Connect with me on Linked-In (https://www.linkedin.com/in/annebachrach) Connect with me on Pinterest (https://pinterest.com/resultsrule/) Connect with me on Instagram (https://www.instagram.com/annebachrach/) Connect with me on Facebook (https://www.facebook.com/TheAccountabilityCoach) Go to https://www.accountabilitycoach.com to check out for yourself how I, as your Accountability Coach™, can help you get and stay focused on you highest payoff activities that put you in the highest probability position to achieve your professional and personal goals, so you can enjoy the kind of business and life you truly want and deserve. As an experienced accountability coach and author of 5 books, I help business professionals make more money, work less, and enjoy even better work life balance. Check out my proven business accelerator resources by going to https://www.accountabilitycoach.com/coaching-store/. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ Business professionals and Advisors who utilize Anne Bachrach's proven business-success systems make more money, work less, and enjoy better work life balance. Author of Excuses Don't Count; Results Rule, Live Life with No Regrets, No Excuses, the Work Life Balance Emergency Kit and more. Get your audio copies today.

[[:encoded, "Today we are talking about 10 No-Cost, Low-Cost Ways to Market Your Business for Increased Success. nnGreat marketing goes beyond traditional marketing strategies. We've been experiencing a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses.nnTip #1: Reach Out To Strategic PartnersnStrategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor.nnTip #2: Develop Joint-Venture ProjectsnJoint-Ventures are gaining popularity as we find it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another.nnTip #3: Build a CommunitynThe power of the community deeply serves us. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can.nnTip #4: Update Client Success StoriesnYou may have client testimonials, but do you have updated success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website.nnTip #5: Hold an Open HousenIn-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. nnTip #6: Leverage Your ResourcesnEvery aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc.nnTip #7: Leverage The InternetnWhile in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networkiSupport the show

[[:encoded, "Today we are talking about 10 No-Cost, Low-Cost Ways to Market Your Business for Increased Success. nnGreat marketing goes beyond traditional marketing strategies. We've been experiencing a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses.nnTip #1: Reach Out To Strategic PartnersnStrategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor.nnTip #2: Develop Joint-Venture ProjectsnJoint-Ventures are gaining popularity as we find it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another.nnTip #3: Build a CommunitynThe power of the community deeply serves us. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can.nnTip #4: Update Client Success StoriesnYou may have client testimonials, but do you have updated success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website.nnTip #5: Hold an Open HousenIn-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. nnTip #6: Leverage Your ResourcesnEvery aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc.nnTip #7: Leverage The InternetnWhile in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networkiSupport the show

[[:encoded, "Today we are talking about 10 No-Cost, Low-Cost Ways to Market Your Business for Increased Success. nnGreat marketing goes beyond traditional marketing strategies. We've been experiencing a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses.nnTip #1: Reach Out To Strategic PartnersnStrategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor.nnTip #2: Develop Joint-Venture ProjectsnJoint-Ventures are gaining popularity as we find it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another.nnTip #3: Build a CommunitynThe power of the community deeply serves us. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can.nnTip #4: Update Client Success StoriesnYou may have client testimonials, but do you have updated success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website.nnTip #5: Hold an Open HousenIn-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. nnTip #6: Leverage Your ResourcesnEvery aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc.nnTip #7: Leverage The InternetnWhile in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networkiSupport the show

Today we are talking about 10 No-Cost, Low-Cost Ways to Market Your Business for Increased Success. Great marketing goes beyond traditional marketing strategies. We’ve been experiencing a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don’t need expensive marketing resources to produce great results - here’s where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect’s contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner’s client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find it’s not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you’ll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #7: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog can be an essential part of your website’s ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you’re actually doing much more than that: you’re providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis, so you don’t have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven’t already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. Aim for what you want each and every day! If you are getting value from any of Podcasts, please take a minute to leave me a short rating and review. I would really appreciate it, and love to hear from you and requests for topics you would find of value. To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel with business success principles (https://www.youtube.com/annebachrach) - Subscribe to my high-value Blog (https://www.accountabilitycoach.com/blog/) - Anne’s Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page https://www.linkedin.com/in/annebachrach - Connect with me on Pinterest (https://pinterest.com/resultsrule/) - Connect with me on Instagram (https://www.instagram.com/annebachrach/) Take advantage of all the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com to check out for yourself how I, as your Accountability Coach™, can help you get and stay focused on you highest payoff activities that put you in the highest probability position to achieve your professional and personal goals, so you can enjoy the kind of business and life you truly want and deserve. As an experienced accountability coach and author of 5 books, I help business professionals make more money, work less, and enjoy even better work life balance. Check out my proven business accelerator resources by going to https://www.accountabilitycoach.com/coaching-store/. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Today we are talking about 10 No-Cost, Low-Cost Ways to Market Your Business for Increased Success. Great marketing goes beyond traditional marketing strategies. We’ve been experiencing a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don’t need expensive marketing resources to produce great results - here’s where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect’s contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner’s client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find it’s not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you’ll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #7: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog can be an essential part of your website’s ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you’re actually doing much more than that: you’re providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis, so you don’t have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven’t already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. Aim for what you want each and every day! If you are getting value from any of Podcasts, please take a minute to leave me a short rating and review. I would really appreciate it, and love to hear from you and requests for topics you would find of value. To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel with business success principles (https://www.youtube.com/annebachrach) - Subscribe to my high-value Blog (https://www.accountabilitycoach.com/blog/) - Anne’s Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page https://www.linkedin.com/in/annebachrach - Connect with me on Pinterest (https://pinterest.com/resultsrule/) - Connect with me on Instagram (https://www.instagram.com/annebachrach/) Take advantage of all the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com to check out for yourself how I, as your Accountability Coach™, can help you get and stay focused on you highest payoff activities that put you in the highest probability position to achieve your professional and personal goals, so you can enjoy the kind of business and life you truly want and deserve. As an experienced accountability coach and author of 5 books, I help business professionals make more money, work less, and enjoy even better work life balance. Check out my proven business accelerator resources by going to https://www.accountabilitycoach.com/coaching-store/. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Today we are talking about 10 No-Cost, Low-Cost Ways to Market Your Business for Increased Success. Great marketing goes beyond traditional marketing strategies. We've been experiencing a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #7: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog can be an essential part of your website's ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you're actually doing much more than that: you're providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis, so you don't have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven't already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. Aim for what you want each and every day! If you are getting value from any of Podcasts, please take a minute to leave me a short rating and review. I would really appreciate it, and love to hear from you and requests for topics you would find of value. To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel with business success principles (https://www.youtube.com/annebachrach) - Subscribe to my high-value Blog (https://www.accountabilitycoach.com/blog/) - Anne's Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne's Linked-in page https://www.linkedin.com/in/annebachrach - Connect with me on Pinterest (https://pinterest.com/resultsrule/) - Connect with me on Instagram (https://www.instagram.com/annebachrach/) Take advantage of all the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com to check out for yourself how I, as your Accountability Coach™, can help you get and stay focused on you highest payoff activities that put you in the highest probability position to achieve your professional and personal goals, so you can enjoy the kind of business and life you truly want and deserve. As an experienced accountability coach and author of 5 books, I help business professionals make more money, work less, and enjoy even better work life balance. Check out my proven business accelerator resources by going to https://www.accountabilitycoach.com/coaching-store/. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v Author of Excuses Don't Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Today we are talking about 10 No-Cost, Low-Cost Ways to Market Your Business for Increased Success. Great marketing goes beyond traditional marketing strategies. We've been experiencing a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #7: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog can be an essential part of your website's ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you're actually doing much more than that: you're providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis, so you don't have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven't already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. Aim for what you want each and every day! If you are getting value from any of Podcasts, please take a minute to leave me a short rating and review. I would really appreciate it, and love to hear from you and requests for topics you would find of value. To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel with business success principles (https://www.youtube.com/annebachrach) - Subscribe to my high-value Blog (https://www.accountabilitycoach.com/blog/) - Anne's Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne's Linked-in page https://www.linkedin.com/in/annebachrach - Connect with me on Pinterest (https://pinterest.com/resultsrule/) - Connect with me on Instagram (https://www.instagram.com/annebachrach/) Take advantage of all the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com to check out for yourself how I, as your Accountability Coach™, can help you get and stay focused on you highest payoff activities that put you in the highest probability position to achieve your professional and personal goals, so you can enjoy the kind of business and life you truly want and deserve. As an experienced accountability coach and author of 5 books, I help business professionals make more money, work less, and enjoy even better work life balance. Check out my proven business accelerator resources by going to https://www.accountabilitycoach.com/coaching-store/. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v Author of Excuses Don't Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Today, we are talking about Tip #5 for inspiring referrals, which is to: Describe Your Ideal Clients in 10 Words or Less. A unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: 1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). 2) List the qualities you love about your ideal clients. 3) List specific problems of your clients that you solve with your expertise. 4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity. Tune in tomorrow for Tip #6 for inspiring referrals. In the meantime, download my complimentary referral tracking spreadsheet to help you increase your revenue, so you can accelerate your results, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. If you get value from these Podcasts, please take a minute to leave me a short review. I would really appreciate it. Let me know if you would like me to talk about certain topics that you feel would be of value to you. Take advantage of all the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content business success training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Want more from The Accountability Coach™, subscribe to more high-value content by going to https://itunes.apple.com/podcast/accountabilitycoach.com/id290547573. Check out my high-value Blog (https://www.accountabilitycoach.com/blog/) Subscribe to my YouTube channel with business success principles (https://www.youtube.com/annebachrach) Connect with me on Linked-In (https://www.linkedin.com/in/annebachrach) Connect with me on Pinterest (https://pinterest.com/resultsrule/) Connect with me on Instagram (https://www.instagram.com/annebachrach/) Connect with me on Facebook (https://www.facebook.com/TheAccountabilityCoach) Go to https://www.accountabilitycoach.com to check out for yourself how I, as your Accountability Coach™, can help you get and stay focused on you highest payoff activities that put you in the highest probability position to achieve your professional and personal goals, so you can enjoy the kind of business and life you truly want and deserve. As an experienced accountability coach and author of 5 books, I help business professionals make more money, work less, and enjoy even better work life balance. Check out my proven business accelerator resources by going to https://www.accountabilitycoach.com/coaching-store/. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ Business professionals and Advisors who utilize Anne Bachrach's proven business-success systems make more money, work less, and enjoy better work life balance. Author of Excuses Don't Count; Results Rule, Live Life with No Regrets, No Excuses, the Work Life Balance Emergency Kit and more. Get your audio copies today.

Today we are going to talk about 9 Tips for Inspiring Referrals. Getting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we're going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it's important to get clear on the basics: Tip #1: Get Clear and Focused Ever run into someone at a networking event who seems confused or vague about what they do? They're either not clear (or can't convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. Tip #2: Establish Expertise You don't have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals. Tip #3: Know Who You Love Working With To spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? Tip #4: Know Your Ideal Clients In order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it's easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients. Tip #5: Describe Your Ideal Clients in 10 Words or Less A unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: 1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). 2) List the qualities you love about your ideal clients. 3) List specific problems of your clients that you solve with your expertise. 4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity. Tip #6: Make the Referral Process Easy Make it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn't have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. Tip #7: Consider an Automated Referral/Affiliate Software Tracking your referrals manually is an acceptable solution temporarily, but not the most effective long-term solution. There are numerous affiliate software programs available that make the referral process easier and faster. In fact, there are numerous platforms that manage all aspects of the referral process, eliminating the chance of someone falling through the cracks. In my work with business professionals, I find that they often say to me that they have prospects that they haven't followed up with (for whatever reason), or they lost track of some of the referrals people gave them. First of all, it's hard to believe that someone wouldn't have a process for tracking their referrals/prospects because that is potential revenue – but apparently this happens and probably more than it should. So, I came up with a simple tracking spreadsheet to help my clients better know who they have in their pool of prospects, so they know where they are at in their pipeline, and they don't lose anyone (or drown them) on the way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. To be an affiliate of mine, go to https://www.accountabilitycoach.com/affiliates. Tip #8: Share Client Testimonials If you're not sharing your client testimonials, you're not leveraging your greatest asset: happy and satisfied clients. It's a known fact that client testimonials weigh heavily (pro or con) in the minds of prospective client. Place client testimonials every ‘marketable' piece of your business: on your website, the back of your business cards, marketing brochures, promotional items, etc. You can even print and frame client testimonials and hang them up in your office. Include a photo with the testimonial where appropriate. It is easier than ever before to capture audio and video testimonials that you can use in addition to the printed words. Tip #9: Create Success Stories Success stories go far beyond the basic client testimonial. The goal with a success story is linking your product, program or service to the long-term benefits. As you can imagine, when clients can effectively and genuinely tie a specific benefit of working with you to a specific success, it gives your expertise more influence. Here's how you do this: Contact past clients and ask them to provide a client testimonial (original or updated via written, verbal or video message) outlining a specific benefit or solution they received as a result of working with you, and how that benefit or solution has since contributed to their long-term achievements. Post your clients' success stories prominently throughout your marketing materials - anywhere you can. Above all, remember that inspiring referrals starts with a clear and concise message. It's up to you to create a clear vision for your business and convey that message in a way that inspires your network to more easily send referrals your way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/ If you get value from these Podcasts, please take a minute to leave me a short review. I would really appreciate it. Let me know if you would like me to talk about certain topics that you feel would be of value to you. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (https://www.youtube.com/annebachrach) - Subscribe to my Blog (https://www.accountabilitycoach.com/blog/) - Anne's Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne's Linked-in page https://www.linkedin.com/in/annebachrach Take advantage of the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com/Achieve.Your.Goals.Free.Gifts.Now/ and get 3 FREE gifts including a special report on 10 Power Tips for Getting Focused, Organized, and Achieving Your Goals Now. Join the Silver Inner Circle (IT'S FREE) and receive 10% off on all products and services in addition to having access to many assessments and complimentary resources, so you can begin achieving your goals in the timeframe you want and have the life you desire. Get started today by going to https://www.accountabilitycoach.com/coaching-store/inner-circle-store/ and Join the FREE Silver Inner Circle. Check out all the great free high-content training courses, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Business professionals and entrepreneurs who utilize my proven business-success systems make more money, work less, and enjoy better work life balance. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v If you don't have Alexa, Google Home (on Google Play Music), or Apple HomePod, you can subscribe to The Accountability Minute on iTunes by going to https://itunes.apple.com/us/podcast/accountability-minute-business-acceleration-productivity/id1406492556. Get your daily fix for starting out your day right. Author of Excuses Don't Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Great marketing goes beyond traditional marketing strategies. We're entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here is Tip #1 of the 10 No-Cost and Low-Cost Ways to Market Your Business. Tip #1: Reach Out to Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor. If you get value from these Podcasts, please take a minute to leave me a short review. I would really appreciate it. Let me know if you would like me to talk about certain topics that you feel would be of value to you. Want more from The Accountability Coach™, subscribe to more high-value content by going to https://itunes.apple.com/podcast/accountabilitycoach.com/id290547573. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Join the Silver Inner Circle (IT'S FREE) and receive 10% off on all products and services in addition to having access to many assessments and complimentary resources, so you can begin achieving your goals in the timeframe you want and have the life you desire. Get started today by going to https://www.accountabilitycoach.com/coaching-store/inner-circle-store/ and Join the FREE Silver Inner Circle. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my Accountability Coach iTunes podcast for longer high-value content (https://itunes.apple.com/podcast/accountabilitycoach.com/id290547573) - Check out my Blog (https://www.accountabilitycoach.com/blog/) - Subscribe to my YouTube channel (https://www.youtube.com/annebachrach) Business professionals and entrepreneurs who utilize Anne Bachrach's proven business-success systems make more money, work less, and enjoy better work life balance. Author of Excuses Don't Count; Results Rule, Live Life with No Regrets, No Excuses, the Work Life Balance Emergency Kit and more. Get your audio copies today.

[[:encoded, "Today we are going to talk about 9 Tips for Inspiring Referrals.nnGetting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we're going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it's important to get clear on the basics: nnTip #1: Get Clear and FocusednEver run into someone at a networking event who seems confused or vague about what they do? They're either not clear (or can't convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. nnTip #2: Establish ExpertisenYou don't have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals.nnTip #3: Know Who You Love Working WithnTo spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? nnTip #4: Know Your Ideal ClientsnIn order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it's easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients.nnTip #5: Describe Your Ideal Clients in 10 Words or LessnA unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: n1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). n2) List the qualities you love about your ideal clients. n3) List specific problems of your clients that you solve with your expertise. n4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity.nnTip #6: Make the Referral Process EasynMake it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn't have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable.nnTo download my complimentary referral tracking sSupport the show

[[:encoded, "Today we are going to talk about 9 Tips for Inspiring Referrals.nnGetting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we're going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it's important to get clear on the basics: nnTip #1: Get Clear and FocusednEver run into someone at a networking event who seems confused or vague about what they do? They're either not clear (or can't convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. nnTip #2: Establish ExpertisenYou don't have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals.nnTip #3: Know Who You Love Working WithnTo spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? nnTip #4: Know Your Ideal ClientsnIn order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it's easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients.nnTip #5: Describe Your Ideal Clients in 10 Words or LessnA unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: n1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). n2) List the qualities you love about your ideal clients. n3) List specific problems of your clients that you solve with your expertise. n4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity.nnTip #6: Make the Referral Process EasynMake it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn't have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable.nnTo download my complimentary referral tracking sSupport the show

[[:encoded, "Today we are going to talk about 9 Tips for Inspiring Referrals.nnGetting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we're going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it's important to get clear on the basics: nnTip #1: Get Clear and FocusednEver run into someone at a networking event who seems confused or vague about what they do? They're either not clear (or can't convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. nnTip #2: Establish ExpertisenYou don't have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals.nnTip #3: Know Who You Love Working WithnTo spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? nnTip #4: Know Your Ideal ClientsnIn order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it's easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients.nnTip #5: Describe Your Ideal Clients in 10 Words or LessnA unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: n1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). n2) List the qualities you love about your ideal clients. n3) List specific problems of your clients that you solve with your expertise. n4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity.nnTip #6: Make the Referral Process EasynMake it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn't have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable.nnTo download my complimentary referral tracking sSupport the show

Today we are going to talk about 9 Tips for Inspiring Referrals. Getting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we’re going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it’s important to get clear on the basics: Tip #1: Get Clear and Focused Ever run into someone at a networking event who seems confused or vague about what they do? They’re either not clear (or can’t convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. Tip #2: Establish Expertise You don’t have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals. Tip #3: Know Who You Love Working With To spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? Tip #4: Know Your Ideal Clients In order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it’s easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients. Tip #5: Describe Your Ideal Clients in 10 Words or Less A unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: 1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). 2) List the qualities you love about your ideal clients. 3) List specific problems of your clients that you solve with your expertise. 4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity. Tip #6: Make the Referral Process Easy Make it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn’t have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. Tip #7: Consider an Automated Referral/Affiliate Software Tracking your referrals manually is an acceptable solution temporarily, but not the most effective long-term solution. There are numerous affiliate software programs available that make the referral process easier and faster. In fact, there are numerous platforms that manage all aspects of the referral process, eliminating the chance of someone falling through the cracks. In my work with business professionals, I find that they often say to me that they have prospects that they haven’t followed up with (for whatever reason), or they lost track of some of the referrals people gave them. First of all, it’s hard to believe that someone wouldn’t have a process for tracking their referrals/prospects because that is potential revenue – but apparently this happens and probably more than it should. So, I came up with a simple tracking spreadsheet to help my clients better know who they have in their pool of prospects, so they know where they are at in their pipeline, and they don’t lose anyone (or drown them) on the way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. To be an affiliate of mine, go to https://www.accountabilitycoach.com/affiliates. Tip #8: Share Client Testimonials If you’re not sharing your client testimonials, you’re not leveraging your greatest asset: happy and satisfied clients. It’s a known fact that client testimonials weigh heavily (pro or con) in the minds of prospective client. Place client testimonials every ‘marketable’ piece of your business: on your website, the back of your business cards, marketing brochures, promotional items, etc. You can even print and frame client testimonials and hang them up in your office. Include a photo with the testimonial where appropriate. It is easier than ever before to capture audio and video testimonials that you can use in addition to the printed words. Tip #9: Create Success Stories Success stories go far beyond the basic client testimonial. The goal with a success story is linking your product, program or service to the long-term benefits. As you can imagine, when clients can effectively and genuinely tie a specific benefit of working with you to a specific success, it gives your expertise more influence. Here’s how you do this: Contact past clients and ask them to provide a client testimonial (original or updated via written, verbal or video message) outlining a specific benefit or solution they received as a result of working with you, and how that benefit or solution has since contributed to their long-term achievements. Post your clients’ success stories prominently throughout your marketing materials - anywhere you can. Above all, remember that inspiring referrals starts with a clear and concise message. It’s up to you to create a clear vision for your business and convey that message in a way that inspires your network to more easily send referrals your way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/ If you get value from these Podcasts, please take a minute to leave me a short review. I would really appreciate it. Let me know if you would like me to talk about certain topics that you feel would be of value to you. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (https://www.youtube.com/annebachrach) - Subscribe to my Blog (https://www.accountabilitycoach.com/blog/) - Anne’s Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page https://www.linkedin.com/in/annebachrach Take advantage of the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com/Achieve.Your.Goals.Free.Gifts.Now/ and get 3 FREE gifts including a special report on 10 Power Tips for Getting Focused, Organized, and Achieving Your Goals Now. Join the Silver Inner Circle (IT’S FREE) and receive 10% off on all products and services in addition to having access to many assessments and complimentary resources, so you can begin achieving your goals in the timeframe you want and have the life you desire. Get started today by going to https://www.accountabilitycoach.com/coaching-store/inner-circle-store/ and Join the FREE Silver Inner Circle. Check out all the great free high-content training courses, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Business professionals and entrepreneurs who utilize my proven business-success systems make more money, work less, and enjoy better work life balance. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v If you don't have Alexa, Google Home (on Google Play Music), or Apple HomePod, you can subscribe to The Accountability Minute on iTunes by going to https://itunes.apple.com/us/podcast/accountability-minute-business-acceleration-productivity/id1406492556. Get your daily fix for starting out your day right. Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Today we are going to talk about 9 Tips for Inspiring Referrals. Getting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we’re going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it’s important to get clear on the basics: Tip #1: Get Clear and Focused Ever run into someone at a networking event who seems confused or vague about what they do? They’re either not clear (or can’t convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. Tip #2: Establish Expertise You don’t have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals. Tip #3: Know Who You Love Working With To spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? Tip #4: Know Your Ideal Clients In order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it’s easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients. Tip #5: Describe Your Ideal Clients in 10 Words or Less A unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: 1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). 2) List the qualities you love about your ideal clients. 3) List specific problems of your clients that you solve with your expertise. 4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity. Tip #6: Make the Referral Process Easy Make it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn’t have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. Tip #7: Consider an Automated Referral/Affiliate Software Tracking your referrals manually is an acceptable solution temporarily, but not the most effective long-term solution. There are numerous affiliate software programs available that make the referral process easier and faster. In fact, there are numerous platforms that manage all aspects of the referral process, eliminating the chance of someone falling through the cracks. In my work with business professionals, I find that they often say to me that they have prospects that they haven’t followed up with (for whatever reason), or they lost track of some of the referrals people gave them. First of all, it’s hard to believe that someone wouldn’t have a process for tracking their referrals/prospects because that is potential revenue – but apparently this happens and probably more than it should. So, I came up with a simple tracking spreadsheet to help my clients better know who they have in their pool of prospects, so they know where they are at in their pipeline, and they don’t lose anyone (or drown them) on the way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. To be an affiliate of mine, go to https://www.accountabilitycoach.com/affiliates. Tip #8: Share Client Testimonials If you’re not sharing your client testimonials, you’re not leveraging your greatest asset: happy and satisfied clients. It’s a known fact that client testimonials weigh heavily (pro or con) in the minds of prospective client. Place client testimonials every ‘marketable’ piece of your business: on your website, the back of your business cards, marketing brochures, promotional items, etc. You can even print and frame client testimonials and hang them up in your office. Include a photo with the testimonial where appropriate. It is easier than ever before to capture audio and video testimonials that you can use in addition to the printed words. Tip #9: Create Success Stories Success stories go far beyond the basic client testimonial. The goal with a success story is linking your product, program or service to the long-term benefits. As you can imagine, when clients can effectively and genuinely tie a specific benefit of working with you to a specific success, it gives your expertise more influence. Here’s how you do this: Contact past clients and ask them to provide a client testimonial (original or updated via written, verbal or video message) outlining a specific benefit or solution they received as a result of working with you, and how that benefit or solution has since contributed to their long-term achievements. Post your clients’ success stories prominently throughout your marketing materials - anywhere you can. Above all, remember that inspiring referrals starts with a clear and concise message. It’s up to you to create a clear vision for your business and convey that message in a way that inspires your network to more easily send referrals your way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/ If you get value from these Podcasts, please take a minute to leave me a short review. I would really appreciate it. Let me know if you would like me to talk about certain topics that you feel would be of value to you. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (https://www.youtube.com/annebachrach) - Subscribe to my Blog (https://www.accountabilitycoach.com/blog/) - Anne’s Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page https://www.linkedin.com/in/annebachrach Take advantage of the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com/Achieve.Your.Goals.Free.Gifts.Now/ and get 3 FREE gifts including a special report on 10 Power Tips for Getting Focused, Organized, and Achieving Your Goals Now. Join the Silver Inner Circle (IT’S FREE) and receive 10% off on all products and services in addition to having access to many assessments and complimentary resources, so you can begin achieving your goals in the timeframe you want and have the life you desire. Get started today by going to https://www.accountabilitycoach.com/coaching-store/inner-circle-store/ and Join the FREE Silver Inner Circle. Check out all the great free high-content training courses, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Business professionals and entrepreneurs who utilize my proven business-success systems make more money, work less, and enjoy better work life balance. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v If you don't have Alexa, Google Home (on Google Play Music), or Apple HomePod, you can subscribe to The Accountability Minute on iTunes by going to https://itunes.apple.com/us/podcast/accountability-minute-business-acceleration-productivity/id1406492556. Get your daily fix for starting out your day right. Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Today we are going to talk about 9 Tips for Inspiring Referrals. Getting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we’re going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it’s important to get clear on the basics: Tip #1: Get Clear and Focused Ever run into someone at a networking event who seems confused or vague about what they do? They’re either not clear (or can’t convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. Tip #2: Establish Expertise You don’t have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals. Tip #3: Know Who You Love Working With To spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? Tip #4: Know Your Ideal Clients In order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it’s easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients. Tip #5: Describe Your Ideal Clients in 10 Words or Less A unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: 1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). 2) List the qualities you love about your ideal clients. 3) List specific problems of your clients that you solve with your expertise. 4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity. Tip #6: Make the Referral Process Easy Make it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn’t have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. Tip #7: Consider an Automated Referral/Affiliate Software Tracking your referrals manually is an acceptable solution temporarily, but not the most effective long-term solution. There are numerous affiliate software programs available that make the referral process easier and faster. In fact, there are numerous platforms that manage all aspects of the referral process, eliminating the chance of someone falling through the cracks. In my work with business professionals, I find that they often say to me that they have prospects that they haven’t followed up with (for whatever reason), or they lost track of some of the referrals people gave them. First of all, it’s hard to believe that someone wouldn’t have a process for tracking their referrals/prospects because that is potential revenue – but apparently this happens and probably more than it should. So, I came up with a simple tracking spreadsheet to help my clients better know who they have in their pool of prospects, so they know where they are at in their pipeline, and they don’t lose anyone (or drown them) on the way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. To be an affiliate of mine, go to https://www.accountabilitycoach.com/affiliates. Tip #8: Share Client Testimonials If you’re not sharing your client testimonials, you’re not leveraging your greatest asset: happy and satisfied clients. It’s a known fact that client testimonials weigh heavily (pro or con) in the minds of prospective client. Place client testimonials every ‘marketable’ piece of your business: on your website, the back of your business cards, marketing brochures, promotional items, etc. You can even print and frame client testimonials and hang them up in your office. Include a photo with the testimonial where appropriate. It is easier than ever before to capture audio and video testimonials that you can use in addition to the printed words. Tip #9: Create Success Stories Success stories go far beyond the basic client testimonial. The goal with a success story is linking your product, program or service to the long-term benefits. As you can imagine, when clients can effectively and genuinely tie a specific benefit of working with you to a specific success, it gives your expertise more influence. Here’s how you do this: Contact past clients and ask them to provide a client testimonial (original or updated via written, verbal or video message) outlining a specific benefit or solution they received as a result of working with you, and how that benefit or solution has since contributed to their long-term achievements. Post your clients’ success stories prominently throughout your marketing materials - anywhere you can. Above all, remember that inspiring referrals starts with a clear and concise message. It’s up to you to create a clear vision for your business and convey that message in a way that inspires your network to more easily send referrals your way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/ If you get value from these Podcasts, please take a minute to leave me a short review. I would really appreciate it. Let me know if you would like me to talk about certain topics that you feel would be of value to you. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (https://www.youtube.com/annebachrach) - Subscribe to my Blog (https://www.accountabilitycoach.com/blog/) - Anne’s Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page https://www.linkedin.com/in/annebachrach Take advantage of the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com/Achieve.Your.Goals.Free.Gifts.Now/ and get 3 FREE gifts including a special report on 10 Power Tips for Getting Focused, Organized, and Achieving Your Goals Now. Join the Silver Inner Circle (IT’S FREE) and receive 10% off on all products and services in addition to having access to many assessments and complimentary resources, so you can begin achieving your goals in the timeframe you want and have the life you desire. Get started today by going to https://www.accountabilitycoach.com/coaching-store/inner-circle-store/ and Join the FREE Silver Inner Circle. Check out all the great free high-content training courses, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Business professionals and entrepreneurs who utilize my proven business-success systems make more money, work less, and enjoy better work life balance. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v If you don't have Alexa, Google Home (on Google Play Music), or Apple HomePod, you can subscribe to The Accountability Minute on iTunes by going to https://itunes.apple.com/us/podcast/accountability-minute-business-acceleration-productivity/id1406492556. Get your daily fix for starting out your day right. Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Today we are going to talk about 9 Tips for Inspiring Referrals. Getting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we're going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it's important to get clear on the basics: Tip #1: Get Clear and Focused Ever run into someone at a networking event who seems confused or vague about what they do? They're either not clear (or can't convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. Tip #2: Establish Expertise You don't have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals. Tip #3: Know Who You Love Working With To spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? Tip #4: Know Your Ideal Clients In order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it's easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients. Tip #5: Describe Your Ideal Clients in 10 Words or Less A unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: 1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). 2) List the qualities you love about your ideal clients. 3) List specific problems of your clients that you solve with your expertise. 4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity. Tip #6: Make the Referral Process Easy Make it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn't have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. Tip #7: Consider an Automated Referral/Affiliate Software Tracking your referrals manually is an acceptable solution temporarily, but not the most effective long-term solution. There are numerous affiliate software programs available that make the referral process easier and faster. In fact, there are numerous platforms that manage all aspects of the referral process, eliminating the chance of someone falling through the cracks. In my work with business professionals, I find that they often say to me that they have prospects that they haven't followed up with (for whatever reason), or they lost track of some of the referrals people gave them. First of all, it's hard to believe that someone wouldn't have a process for tracking their referrals/prospects because that is potential revenue – but apparently this happens and probably more than it should. So, I came up with a simple tracking spreadsheet to help my clients better know who they have in their pool of prospects, so they know where they are at in their pipeline, and they don't lose anyone (or drown them) on the way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. To be an affiliate of mine, go to https://www.accountabilitycoach.com/affiliates. Tip #8: Share Client Testimonials If you're not sharing your client testimonials, you're not leveraging your greatest asset: happy and satisfied clients. It's a known fact that client testimonials weigh heavily (pro or con) in the minds of prospective client. Place client testimonials every ‘marketable' piece of your business: on your website, the back of your business cards, marketing brochures, promotional items, etc. You can even print and frame client testimonials and hang them up in your office. Include a photo with the testimonial where appropriate. It is easier than ever before to capture audio and video testimonials that you can use in addition to the printed words. Tip #9: Create Success Stories Success stories go far beyond the basic client testimonial. The goal with a success story is linking your product, program or service to the long-term benefits. As you can imagine, when clients can effectively and genuinely tie a specific benefit of working with you to a specific success, it gives your expertise more influence. Here's how you do this: Contact past clients and ask them to provide a client testimonial (original or updated via written, verbal or video message) outlining a specific benefit or solution they received as a result of working with you, and how that benefit or solution has since contributed to their long-term achievements. Post your clients' success stories prominently throughout your marketing materials - anywhere you can. Above all, remember that inspiring referrals starts with a clear and concise message. It's up to you to create a clear vision for your business and convey that message in a way that inspires your network to more easily send referrals your way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/ If you get value from these Podcasts, please take a minute to leave me a short review. I would really appreciate it. Let me know if you would like me to talk about certain topics that you feel would be of value to you. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (https://www.youtube.com/annebachrach) - Subscribe to my Blog (https://www.accountabilitycoach.com/blog/) - Anne's Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne's Linked-in page https://www.linkedin.com/in/annebachrach Take advantage of the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com/Achieve.Your.Goals.Free.Gifts.Now/ and get 3 FREE gifts including a special report on 10 Power Tips for Getting Focused, Organized, and Achieving Your Goals Now. Join the Silver Inner Circle (IT'S FREE) and receive 10% off on all products and services in addition to having access to many assessments and complimentary resources, so you can begin achieving your goals in the timeframe you want and have the life you desire. Get started today by going to https://www.accountabilitycoach.com/coaching-store/inner-circle-store/ and Join the FREE Silver Inner Circle. Check out all the great free high-content training courses, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Business professionals and entrepreneurs who utilize my proven business-success systems make more money, work less, and enjoy better work life balance. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v If you don't have Alexa, Google Home (on Google Play Music), or Apple HomePod, you can subscribe to The Accountability Minute on iTunes by going to https://itunes.apple.com/us/podcast/accountability-minute-business-acceleration-productivity/id1406492556. Get your daily fix for starting out your day right. Author of Excuses Don't Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Today we are going to talk about 9 Tips for Inspiring Referrals. Getting new clients can be one of the biggest challenges in building a business; however, leveraging the power of referrals can dramatically reduce the expense and energy of building your client base. Many businesses focus on the externals of inspiring referrals, so we’re going to focus on the internals. As you know, you are the hub of your business - it can only be successful to the extent you are willing to grow and learn. Before you can inspire referrals, it’s important to get clear on the basics: Tip #1: Get Clear and Focused Ever run into someone at a networking event who seems confused or vague about what they do? They’re either not clear (or can’t convey) on what exactly they do or whom exactly they can help. Before you can inspire referrals, you must get very clear and focused about what you specifically do and for whom. Tip #2: Establish Expertise You don’t have to be the best in the industry; you have to be the best at what you do. Establishing expertise is much easier when you focus on doing what you do best. Find that thing you do that no one else does and leverage it by marketing it when you ask for referrals. Tip #3: Know Who You Love Working With To spark inspiration in others, you must be authentically passionate about whom you love to help. When you love your clients, the passion will show in your dialog and expressions, inspiring others to refer clients. Would you rather refer clients to someone who appears drab and bored with their business - or someone who appears genuine, passionate and capable? Tip #4: Know Your Ideal Clients In order to serve your clients to the best of your ability, you must know them - inside and out. What drives their passion or purpose? What makes them tick? What are their biggest challenges? How do you specifically solve them? How do they spend their leisure time? When you know your ideal clients, and can authentically relate to them, it’s easier to describe them to the network connections that can send you referrals. The idea here is to grasp a broad snapshot of your ideal clients. Tip #5: Describe Your Ideal Clients in 10 Words or Less A unique, genuine and concise client description will inspire referrals. Knowing your clients on the deepest level (as we discussed in tip #4) is only one part of the process; the other is being able to clearly and concisely describe them. Follow this 4-Step Exercise to create a unique and genuine description: 1) List the most noticeable qualities of your ideal clients (qualities that anyone who knows your ideal client will easily recognize). 2) List the qualities you love about your ideal clients. 3) List specific problems of your clients that you solve with your expertise. 4) Finally, bring it all together by circling keywords from each list (1 through 3) and creating an Ideal Client Description in 10 words or less. An online resource and exercise to help you create or update your Ideal Client Profile is available at https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. This exercise and many other resources are available under the free Silver Membership. Use this online exercise to help you get clarity. Tip #6: Make the Referral Process Easy Make it easy for people to refer clients to you by creating a system that manages and tracks your referrals. It doesn’t have to be technologically advanced; it just has to be a reliable system that is followed every time. Whether the referral process is tracked manually or by software, the important thing to remember is to keep the process easy. Make it easy for people to send you referrals - make it easy to payout their referral fee, if there is one. The key is that the system is easy, consistent and reliable. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. Tip #7: Consider an Automated Referral/Affiliate Software Tracking your referrals manually is an acceptable solution temporarily, but not the most effective long-term solution. There are numerous affiliate software programs available that make the referral process easier and faster. In fact, there are numerous platforms that manage all aspects of the referral process, eliminating the chance of someone falling through the cracks. In my work with business professionals, I find that they often say to me that they have prospects that they haven’t followed up with (for whatever reason), or they lost track of some of the referrals people gave them. First of all, it’s hard to believe that someone wouldn’t have a process for tracking their referrals/prospects because that is potential revenue – but apparently this happens and probably more than it should. So, I came up with a simple tracking spreadsheet to help my clients better know who they have in their pool of prospects, so they know where they are at in their pipeline, and they don’t lose anyone (or drown them) on the way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/. To be an affiliate of mine, go to https://www.accountabilitycoach.com/affiliates. Tip #8: Share Client Testimonials If you’re not sharing your client testimonials, you’re not leveraging your greatest asset: happy and satisfied clients. It’s a known fact that client testimonials weigh heavily (pro or con) in the minds of prospective client. Place client testimonials every ‘marketable’ piece of your business: on your website, the back of your business cards, marketing brochures, promotional items, etc. You can even print and frame client testimonials and hang them up in your office. Include a photo with the testimonial where appropriate. It is easier than ever before to capture audio and video testimonials that you can use in addition to the printed words. Tip #9: Create Success Stories Success stories go far beyond the basic client testimonial. The goal with a success story is linking your product, program or service to the long-term benefits. As you can imagine, when clients can effectively and genuinely tie a specific benefit of working with you to a specific success, it gives your expertise more influence. Here’s how you do this: Contact past clients and ask them to provide a client testimonial (original or updated via written, verbal or video message) outlining a specific benefit or solution they received as a result of working with you, and how that benefit or solution has since contributed to their long-term achievements. Post your clients’ success stories prominently throughout your marketing materials - anywhere you can. Above all, remember that inspiring referrals starts with a clear and concise message. It’s up to you to create a clear vision for your business and convey that message in a way that inspires your network to more easily send referrals your way. To download my complimentary referral tracking spreadsheet and help you increase your revenue, go to https://www.accountabilitycoach.com/referral-tracking-workbook/ If you get value from these Podcasts, please take a minute to leave me a short review. I would really appreciate it. Let me know if you would like me to talk about certain topics that you feel would be of value to you. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (https://www.youtube.com/annebachrach) - Subscribe to my Blog (https://www.accountabilitycoach.com/blog/) - Anne’s Facebook page (https://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page https://www.linkedin.com/in/annebachrach Take advantage of the complimentary business tips and tools by joining the Free Silver Membership on https://www.accountabilitycoach.com/coaching-store/inner-circle-store/. Check out all the great free high-content training web classes, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Go to https://www.accountabilitycoach.com/Achieve.Your.Goals.Free.Gifts.Now/ and get 3 FREE gifts including a special report on 10 Power Tips for Getting Focused, Organized, and Achieving Your Goals Now. Join the Silver Inner Circle (IT’S FREE) and receive 10% off on all products and services in addition to having access to many assessments and complimentary resources, so you can begin achieving your goals in the timeframe you want and have the life you desire. Get started today by going to https://www.accountabilitycoach.com/coaching-store/inner-circle-store/ and Join the FREE Silver Inner Circle. Check out all the great free high-content training courses, by going to https://www.accountabilitycoach.com/free-articles/free-webinars/. Business professionals and entrepreneurs who utilize my proven business-success systems make more money, work less, and enjoy better work life balance. Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the "right foot", subscribe to it based on your country. The Accountability Minute on Amazon's Alexa in the USA: https://www.amazon.com/Accountability-Minute-Anne-Bachrach/dp/B07F5H2KGB The Accountability Minute on Alexa in Canada: https://amzn.to/2MpvUmx The Accountability Minute on Alexa in Australia: https://amzn.to/2vQqI4i The Accountability Minute on Alexa in UK: https://amzn.to/2MayU9v If you don't have Alexa, Google Home (on Google Play Music), or Apple HomePod, you can subscribe to The Accountability Minute on iTunes by going to https://itunes.apple.com/us/podcast/accountability-minute-business-acceleration-productivity/id1406492556. Get your daily fix for starting out your day right. Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

[[:encoded, "Great marketing goes beyond traditional marketing strategies. We're entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses.nnTip #1: Reach Out To Strategic PartnersnStrategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor.nnTip #2: Develop Joint-Venture ProjectsnJoint-Ventures are gaining popularity as we find (in a challenging economy) it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another.nnTip #3: Build a CommunitynThe power of the community deeply serves us, as we continue to recover from economic hardship. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can.nnTip #4: Update Client Success StoriesnYou may have client testimonials, but do you have updated their success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website.nnTip #5: Hold an Open HousenIn-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. nnTip #6: Leverage Your ResourcesnEvery aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc.nnTip #6: Leverage The InternetnWhile in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful exampSupport the show

[[:encoded, "Great marketing goes beyond traditional marketing strategies. We're entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses.nnTip #1: Reach Out To Strategic PartnersnStrategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor.nnTip #2: Develop Joint-Venture ProjectsnJoint-Ventures are gaining popularity as we find (in a challenging economy) it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another.nnTip #3: Build a CommunitynThe power of the community deeply serves us, as we continue to recover from economic hardship. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can.nnTip #4: Update Client Success StoriesnYou may have client testimonials, but do you have updated their success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website.nnTip #5: Hold an Open HousenIn-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. nnTip #6: Leverage Your ResourcesnEvery aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc.nnTip #6: Leverage The InternetnWhile in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful exampSupport the show

[[:encoded, "Great marketing goes beyond traditional marketing strategies. We're entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses.nnTip #1: Reach Out To Strategic PartnersnStrategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor.nnTip #2: Develop Joint-Venture ProjectsnJoint-Ventures are gaining popularity as we find (in a challenging economy) it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another.nnTip #3: Build a CommunitynThe power of the community deeply serves us, as we continue to recover from economic hardship. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can.nnTip #4: Update Client Success StoriesnYou may have client testimonials, but do you have updated their success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website.nnTip #5: Hold an Open HousenIn-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. nnTip #6: Leverage Your ResourcesnEvery aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc.nnTip #6: Leverage The InternetnWhile in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful exampSupport the show

Great marketing goes beyond traditional marketing strategies. We’re entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don’t need expensive marketing resources to produce great results - here’s where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect’s contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner’s client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find (in a challenging economy) it’s not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us, as we continue to recover from economic hardship. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you’ll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated their success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #6: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog is an essential part of your website’s ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you’re actually doing much more than that: you’re providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis so you don’t have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven’t already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. My hope for our time together is that you got value and an idea or two that will help you be even more successful – personally and professionally. If you do get value from my Podcasts, please take a minute to leave me a short review at iTunes. It is very much appreciated. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (http://www.youtube.com/annebachrach) - Subscribe to my Blog (http://www.accountabilitycoach.com/blog/) or Subscribe to my blog on Kindle and receive business success tips http://www.amazon.com/The-Accountability-Coach/dp/B003JBHR4Y/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1315931264&sr=1-1 - Anne’s Facebook page (http://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page http://www.linkedin.com/in/annebachrach Business professionals and entrepreneurs who utilize Anne Bachrach’s proven business-success systems make more money, work less, and enjoy better work life balance. Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, and more. Get your audio copy today.

Great marketing goes beyond traditional marketing strategies. We're entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don't need expensive marketing resources to produce great results - here's where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect's contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner's client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find (in a challenging economy) it's not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us, as we continue to recover from economic hardship. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you'll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated their success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #6: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog is an essential part of your website's ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you're actually doing much more than that: you're providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis so you don't have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven't already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. My hope for our time together is that you got value and an idea or two that will help you be even more successful – personally and professionally. If you do get value from my Podcasts, please take a minute to leave me a short review at iTunes. It is very much appreciated. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (http://www.youtube.com/annebachrach) - Subscribe to my Blog (http://www.accountabilitycoach.com/blog/) or Subscribe to my blog on Kindle and receive business success tips http://www.amazon.com/The-Accountability-Coach/dp/B003JBHR4Y/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1315931264&sr=1-1 - Anne's Facebook page (http://www.facebook.com/TheAccountabilityCoach) - Anne's Linked-in page http://www.linkedin.com/in/annebachrach Business professionals and entrepreneurs who utilize Anne Bachrach's proven business-success systems make more money, work less, and enjoy better work life balance. Author of Excuses Don't Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, and more. Get your audio copy today.

Great marketing goes beyond traditional marketing strategies. We’re entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don’t need expensive marketing resources to produce great results - here’s where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect’s contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner’s client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find (in a challenging economy) it’s not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us, as we continue to recover from economic hardship. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you’ll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated their success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #6: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog is an essential part of your website’s ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you’re actually doing much more than that: you’re providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis so you don’t have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven’t already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. My hope for our time together is that you got value and an idea or two that will help you be even more successful – personally and professionally. If you do get value from my Podcasts, please take a minute to leave me a short review at iTunes. It is very much appreciated. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (http://www.youtube.com/annebachrach) - Subscribe to my Blog (http://www.accountabilitycoach.com/blog/) or Subscribe to my blog on Kindle and receive business success tips http://www.amazon.com/The-Accountability-Coach/dp/B003JBHR4Y/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1315931264&sr=1-1 - Anne’s Facebook page (http://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page http://www.linkedin.com/in/annebachrach Business professionals and entrepreneurs who utilize Anne Bachrach’s proven business-success systems make more money, work less, and enjoy better work life balance. Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, and more. Get your audio copy today.

Great marketing goes beyond traditional marketing strategies. We’re entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don’t need expensive marketing resources to produce great results - here’s where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect’s contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner’s client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find (in a challenging economy) it’s not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us, as we continue to recover from economic hardship. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you’ll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated their success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #6: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog is an essential part of your website’s ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you’re actually doing much more than that: you’re providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis so you don’t have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven’t already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. My hope for our time together is that you got value and an idea or two that will help you be even more successful – personally and professionally. If you do get value from my Podcasts, please take a minute to leave me a short review at iTunes. It is very much appreciated. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (http://www.youtube.com/annebachrach) - Subscribe to my Blog (http://www.accountabilitycoach.com/blog/) or Subscribe to my blog on Kindle and receive business success tips http://www.amazon.com/The-Accountability-Coach/dp/B003JBHR4Y/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1315931264&sr=1-1 - Anne’s Facebook page (http://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page http://www.linkedin.com/in/annebachrach Business professionals and entrepreneurs who utilize Anne Bachrach’s proven business-success systems make more money, work less, and enjoy better work life balance. Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, and more. Get your audio copy today.

Great marketing goes beyond traditional marketing strategies. We’re entering a whole new era of online and offline marketing that allow you to market one-to-many for the best results. You don’t need expensive marketing resources to produce great results - here’s where you can get creative and have fun! Here are 10 No-Cost and Low-Cost Ways to Market Your Businesses. Tip #1: Reach Out To Strategic Partners Strategic Partners are a complement (not competition) to your business (as your business is to theirs). Provide an Ideal Client Description and ask if they know someone who is an ideal fit. If they do know someone who would benefit from working with you, ask them to pass along your contact information to the prospect. (Asking for the prospect’s contact information - and contacting them directly - may not always be appropriate. Follow the Strategic Partner’s client privacy policy before contacting the prospect.) Last but not least - return the favor. Tip #2: Develop Joint-Venture Projects Joint-Ventures are gaining popularity as we find (in a challenging economy) it’s not only more effective, but sometimes necessary, to pool resources together. This marketing strategy accomplishes two goals: 1) Gets your business in front of a new market and 2) Allows opportunities for new or creative products or services you may have previously been unable to provide. *Choose Joint-Venture Partners wisely… once a partnership is formed, reputations will inevitably be tied to one another. Tip #3: Build a Community The power of the community deeply serves us, as we continue to recover from economic hardship. Create an in-person or virtual community where like-minded business owners can meet once a week to discuss marketing strategies that work or brainstorm new and innovative ways to attract ideal clients. Use your business brand or personal philosophy as an anchor to the community and you’ll be providing what no one else can. Tip #4: Update Client Success Stories You may have client testimonials, but do you have updated their success stories? Contact clients who have worked with you and ask them to provide their latest success story by specifically tying at least one piece of their success to something they learned or were provided by your product, program, or service. The greater the success story - the greater the value that directly ties back to your business. Promote the updated testimonials and remember to put them on your website. Tip #5: Hold an Open House In-person networking is powerful! Host a lunch, happy hour or networking meeting at your home or office. Invite a small group of key people who can help you spread the word about an upcoming program/event or time-sensitive promotion. (“Key” people are colleagues, partners, friends, associates who have direct connections to your ideal clients.) You may want to consider asking these key people to bring other people who they think could benefit from your product or services to meet you in person. Tip #6: Leverage Your Resources Every aspect of your business from your voice mail to in-person networking should be highlighting reasons why people should be working with you. Share client success stories and current promotions year-round on/in/at: your website | outgoing voicemail message | email footer | social networking accounts (LinkedIn, Facebook, Twitter) | printed marketing materials | networking events | seminars and live events | business cards | articles | etc. Tip #6: Leverage The Internet While in-person networking remains one of the most powerful ways to connect with prospective clients, the leveraging power of the internet is undeniable. Thanks to the internet it is possible for you to transform your marketing plan from a one-to-one approach to one-to-many. Article marketing and social networking are just two powerful examples of how to market one-to-many online. Tip #8: Blog for Business A blog is an essential part of your website’s ability to attract and keep the attention of your ideal prospects. Although the intention is to provide valuable information, you’re actually doing much more than that: you’re providing a valuable resource that boosts the Know, Like, Trust Factor of your clients - inspiring them to work with you. Take existing content from articles, podcasts, videos, etc. to create your blog posts. Your assistant can do this for you and post them on a regular basis so you don’t have to spend a lot of time doing it yourself. Tip #9: Develop a Cross-Promotion Partnership Ask for help! Contact associates, colleagues and other high-quality contacts and offer to promote one of their upcoming events or program launches. Be sure their offer is a complement, not competition, to something you currently offer. (Offer a referral fee for added incentive!) Only then, ask them to return the favor, if they haven’t already offered. Tip #10: Create Consistent Communication Creating a weekly e-newsletter is one of the easiest methods for creating consistent communication with your sphere of influence. The purpose of weekly communication is to consistently remain in front of your prospects. Provide quality information they will find helpful and useful, while creating an opportunity for your audience to Know-Like-Trust you through short stories, articles of value, interviews with other experts, or mentions of your personal or professional journey. Review these 10 ideas and choose to implement the ones that will have the biggest impact on you achieving your goals in the shortest time possible. Create a game plan and execute it for even greater success. My hope for our time together is that you got value and an idea or two that will help you be even more successful – personally and professionally. If you do get value from my Podcasts, please take a minute to leave me a short review at iTunes. It is very much appreciated. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ The Results Accelerator™ To help you stay focused and on track to achieving your goals, check out these other high-value resources. - Subscribe to my YouTube channel (http://www.youtube.com/annebachrach) - Subscribe to my Blog (http://www.accountabilitycoach.com/blog/) or Subscribe to my blog on Kindle and receive business success tips http://www.amazon.com/The-Accountability-Coach/dp/B003JBHR4Y/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1315931264&sr=1-1 - Anne’s Facebook page (http://www.facebook.com/TheAccountabilityCoach) - Anne’s Linked-in page http://www.linkedin.com/in/annebachrach Business professionals and entrepreneurs who utilize Anne Bachrach’s proven business-success systems make more money, work less, and enjoy better work life balance. Author of Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, and the Work Life Balance Emergency Kit, and more. Get your audio copy today.