Podcasts about solveig whittle

Music Marketing podcast with hosts Kara Kharmah of Simon Says Booking and Solveig Whittle of the music marketing blog Shadesofsolveig.com. This week's guest: Erin Harpe of Erin Harpe & the Delta Swingers and Lovewhip. The discussion centers around band rebranding. Some topics included in this podcast: • Branding for front women (female band leaders) • How to name your band when you are in multiple bands • Branding from a digital media perspective • How to maximize your revenue per fan by having mementos at a show • Branding and how to leverage what you stand for and are passionate about • DEEP authenticity and how that is communicated in your brand • Humility as a part of your brand • How to think like a journalist and a write a good bio • Using your family roots as a part of your brand. • Vulnerability on stage as a female artist • The art of storytelling • How to listen to what resonates with your fans and use those stories to craft your brand • Amanda Palmer and inspiring creativity as part of her brand • Communicating what you stand for as embodied in your brand • Being shy and unassuming as part of your brand • Using other causes to expand your fan base and incorporating that into your brand

Weekly podcast with host Kara Kharmah of Simon Says Booking & Publicity. Discussions about music marketing and the music industry. Interviews with musicians and industry professionals for a boots on the ground perspective. This week's Kara and special guest Solveig Whittle of Shades of Solveig discuss Solveig's recent blog post "DIY is Dead." The podcast's discussion revolves around her 7 suggestions for indie musicians in 2016. Visit www.engageyourfanbase.com for more tips on demystifying music marketing!

To get live links to the music we play and resources we offer, visit  This show includes the following songs:   Kill For Eden – Kerosene Nina Santini - Dirty Hole Ruthie Collins - Train Wrechin' Sweet Harriet - Ol Lady And The Angel Peruquois - Be Yourself Kathryn Kaye - Julia's Eyes Solveig Whittle - Light The Fire   For Music Biz Resources Visit  Visit our Sponsor: Purchase  by PJ Brunson  Visit our Get "Sad Generation" by Nikki W at  Visit our Sponsor: Purchase Music from Olivia Frances:  

To get live links to the music we play and resources we offer, visit  This show includes the following songs:   Kill For Eden – Kerosene Nina Santini - Dirty Hole Ruthie Collins - Train Wrechin' Sweet Harriet - Ol Lady And The Angel Peruquois - Be Yourself Kathryn Kaye - Julia's Eyes Solveig Whittle - Light The Fire   For Music Biz Resources Visit  Visit our Sponsor: Purchase  by PJ Brunson  Visit our Get "Sad Generation" by Nikki W at  Visit our Sponsor: Purchase Music from Olivia Frances:  

To get live links to the music we play and resources we offer, visit  This show includes the following songs:   Kill For Eden – Kerosene Nina Santini - Dirty Hole Ruthie Collins - Train Wrechin' Sweet Harriet - Ol Lady And The Angel Peruquois - Be Yourself Kathryn Kaye - Julia's Eyes Solveig Whittle - Light The Fire   For Music Biz Resources Visit  Visit our Sponsor: Purchase  by PJ Brunson  Visit our Get "Sad Generation" by Nikki W at  Visit our Sponsor: Purchase Music from Olivia Frances:  

Hold on to your hats! We cover a lot of ground in this one as we dish on music, marketing, and disruptive technology.   In this episode, I'm joined by Solveig Whittle. She's a musician, blogger, music business analyst and consultant and social media teacher. She regularly contributes articles on the music industry and music marketing to Hypebot, the ASCAP Daily Brief, and other online music industry blogs. As both a technologist and life-long learner, Solveig holds an engineering degree, an MBA and a K-8 Teaching Certificate. In addition to writing, performing and licensing her music, she also works as an independent marketing consultant for tech companies and musicians, teaches seminars on music marketing at the Art Institute of Seattle, and is a social media instructor at the University of Washington in their Professional and Continuing Education certificate program. Solveig and her musical partner, Stevie Adamek, just released their second studio album in September 2014 called Fire and Other Playthings. They also write and record music for events, for other musicians, and for television and film licensing.   The Deep Dish: How Solveig has translated "Day Job" career skills as a Product Manager and Marketing Communications Manager to helping DIY musicians Finding your Super Fan. You have to know who you are targeting before you can successfully market to them. The impact of technology and being disruptive The better musicians understand "How the money works" with music tech business models, the better musicians will be paid. How some music consumers are like "foodies" Social media metrics and a Facebook experiment Website and blog: http://shadesofsolveig.com Twitter: http://twitter.com/shadesofsolveig Music website: http://solveigandstevie.com The Atlantic article on how numbers on Facebook change behavior The What Do Metrics Want article mentioned in the episode Subscribe Here Subscribe via iTunes Subscribe via Stitcher Subscribe via RSS Join the Conversation Here The Brassy Broad on Facebook @brassybroadjen on twitter brassybroad.com

TheSparkAndTheArt.com/14 - Solveig started as a programmer at AT&T moving on to eventually become a Windows product manager at Microsoft and now is a teacher and musician. Known now online for her work in the music marketing circles as well as her music she is  currently working on her third album. We talk about rock operas, music as performance art, how music and other creative work is like being in a startup, how writing music and writing software is similar and whether creativity can be taught or not. 

Solveig Whittle joins us again to take a look at iTunes' current status in the market, evaluate its competitors, and peer into the future of Apple's devices.

Part 1 of this episode looks at how iTunes has impacted music consumers, artists, and the overall industry over the past 10 years. In Part 2, we'll discuss iTunes' current challenges and what the future might hold for the #1 music retail platform.

This week I am interviewing Solveig Whittle. Solveig is involved in the North West Music Experience, a music conference debuting next year in Seattle. She is a singer and music marketer as well as a software developer. As she puts it: "I’m a high tech marketer who has a serious music habit I’ve been feeding for the past 30 years. I love how these two interests are finally coming together for me." Starting her professional career in music a little later in life she has applied her previous success in business to her career in music. With her own success she is helping other aspiring musicians to do the same. Coming from the tech world it is surprising just how many similarities can be drawn to the current music industry. Solveig was involved in the early software development at Microsoft. Creativity and collaboration were as important in the early days of Microsoft as they are in today's music industry. There is always a lot to be learned from the experiences of others and the conversation with Solveig shares many! Aaron Bethune www.playitloudmusic.com