Podcasts about Rebranding

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Your firm name is not just a label. It is the brand people search for, refer and remember. And most advisors get it wrong. In this solo episode, Frank LaRosa pulls back the curtain on the naming conversations he has with breakaway advisors every week. Many default to their last name without realizing it can scare off the very advisors they hope to recruit. Others fall for a name that sounds great until a quick search turns up an identical practice down the street. Frank explains why your name carries far more weight once you are independent than it ever did inside a wirehouse, where clients simply trust you as their advisor. He digs into the real marketing math too, showing how a name that blends in with dozens of competitors forces you to spend more just to be found online. He closes with the practical checklist he runs through with every client, covering abbreviations, pronunciation, how the name feels when you say it out loud and whether it has a story worth telling. If you are preparing to launch your own firm, this is the framework to get it right before it ever goes live.   Questions answered in this episode include: Why does your firm name matter more after you break away than it did at a wirehouse? What happens when your name is too similar to other firms in your market? How does a crowded name drive up your marketing and SEO costs? Why should breakaway advisors think twice before using their last name? What is the difference between who you are and what you actually do for clients? What checklist should you run through before committing to a firm name?   Chapters: 00:00 The Hidden Cost of a Crowded Name 00:33 Welcome to Advisor Talk 01:00 Why Your Name Matters After You Break Away 02:08 The Story Behind the Name 04:40 SEO, Branding, and Standing Out 06:41 Lessons From Naming Elite 08:55 The Abbreviation and Pronunciation Test 10:46 How Elite Marketing Concepts Helps Advisors   Learn more about Elite and our resources: Elite Consulting Partners | Financial Advisor Transitions https://eliteconsultingpartners.com Elite Marketing Concepts | Marketing Services for Financial Advisors https://elitemarketingconcepts.com Elite Advisor Successions | Advisor Mergers and Acquisitions https://eliteadvisorsuccessions.com JEDI Database Solutions | Technology Solutions for Advisors https://jedidatabasesolutions.com Elite Wealth Management Insights Report https://eliteconsultingpartners.com/insight-report Listen to more Advisor Talk episodes https://eliteconsultingpartners.com/podcasts/

What if growing your business had less to do with changing your brand and more to do with knowing exactly who you serve? Could narrowing your focus actually help you […] The post Why Knowing Your Audience Matters More Than Rebranding with Bruce Law | GP 331 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Zum 30. Juni 2026 endet auf eigenen Wunsch die zweite Amtszeit vom aktuellen Direktor Kommunikation und Medien des VfB Stuttgart. In dieser Folge gibt uns Holger Boyne einen Einblick in spannende 2,5 Jahre, in denen die Kommunikationsabteilung getrieben vom sportlichen Erfolg aller Teams und Abteilungen nicht nur stetig wuchs und eine Transformation durchlief, sondern auch zahlreiche neue Herausforderungen bewältigen musste. Aber natürlich blicken wir auch in Zukunft: Welche Schritte kann der VfB noch gehen, müssen die Clubs auf allen Plattformen präsent sein, wie wichtig ist "owned media" und was bedeutet generative KI für die Medienabteilungen? ···················································································· 00:00:00 Begrüßung 00:02:54 Persönliche Entscheidung 00:15:31 Rückblick auf die Amtszeit 00:30:50 Schnellfragerunde 00:33:57 Strukturen, Zusammenarbeit & interne Mechanik 00:52:34 Rebranding, Markenführung & digitale Vereinsmedien 01:14:03 Kommunikationsstrategie, Internationalisierung & Social Media 01:36:49 Bilanz & Zukunft 01:41:57 Hinweise & Verabschiedung ···················································································· Schon abonniert? VfB-Newsletter: http://www.vfb.de/newsletter YouTube: http://go.vfb.de/youtubeabo Facebook: https://www.vfb.de/facebook Twitter: https://www.vfb.de/twitter Instagram: https://www.vfb.de/instagram TikTok: https://www.tiktok.com/@vfb VfB STR auf X: https://twitter.com/VfBSTR VfB STR auf Instagram: https://www.instagram.com/vfbxstr Photo by Pressefoto Baumann

I am a big believer in the power of "side quests" . Over the years, my own side projects have transformed into vital parts of my business and completely changed my career trajectory . In this episode, I am joined by Mélanie Johnsson, a creative director, illustrator, and designer who is equally obsessed with the magic of the side quest. We dive into how these personal projects have brought her new clients, created a vibrant community, and allowed her to push her creative boundaries without the constraints of client briefs. Whether you are considering launching a magazine, a community challenge, or an exhibition, Mélanie's proactive attitude will empower you to stop waiting for opportunities and start creating them yourself . Thanks to Ivy  Malik for sponsoring this episode.  If you wanna learn how to co-create a sale so it doesn't feel like selling head to lizmosley.net/ivy and watch the free training video.  Key Takeaways Proactive Career Growth: Side quests allow you to create the exact type of work you want to be hired for, effectively controlling your own professional narrative and journey. Creative Freedom and Values: Personal projects provide a space to align purely with your own vision and values, which is essential for preventing creative stagnation. Building Community and Authority: Projects like the "Pattern Challenge" or the "Mimi" platform establish you as an expert and build lasting associations in the minds of potential clients. The "Art Director" Mindset: Transitioning to broader titles like Art Director or Creative Director allows you to sell your "brain" and problem-solving skills rather than just a specific technical output. Overcoming Loneliness: Creative communities and in-person meetups serve as a vital antidote to the isolation of freelance life, offering validation and shared support. Episode Highlights 01:50: Mélanie's background growing up in a creative family and her initial "rebellion" against design . 13:10: The creation of Spellbound magazine and the joy of self-publishing. 14:15: How the "Pattern Challenge" transitioned from an Instagram prompt to a charitable physical product. 20:45: Proving creativity: How a client relationship led to 3D rendering and product design. 26:15: The logistical challenges and dreams of building a physical creative studio. 36:10: Rebranding and the power of solving visual problems through a "Creative Director" lens. About the Guest Mélanie Johnsson is a French Art Director, Designer, and Illustrator based in the UK . She works with brands across various industries, from skincare to editorial, and is the founder of the Mimi platform for creatives. Website: https://www.melaniejohnsson.com/ Instagram: @melanie.johnsson Mimi for Creatives: @mimi.for.creatives Mentioned in the Episode Spellbound Magazine: Melanie's self-published creative magazine. #thepatternchallengebymel: A long-running creative community challenge on Instagram.   End Credits I would love to hear what you think of this episode, so please do let me know on Instagram where I'm @‌lizmmosley or @‌buildingyourbrandpodcast and I hope you enjoy the episode! This episode was written and recorded by me and produced by Lucy Lucraft lucylucraft.co.uk If you enjoyed this episode please leave a 5* rating and review!

The Confederacy lost the Civil War, but the myth it built afterward never really died. In this episode, we unpack the Lost Cause: the postwar propaganda campaign that recast slavery as “states' rights,” turned Confederate leaders into martyrs, and helped justify monuments, textbooks, and generations of historical denial. From secession documents to Black Union soldier massacres, Confederate prisons, and the rise of groups like the United Daughters of the Confederacy, this episode traces how a failed slaveholding rebellion was rebranded as noble heritage. The Confederacy was not misunderstood. It was rebranded.

Your first business might not work out but it can show you how to build a better one.After years in hospitality and teaching cocktail classes to thousands of people, April Wachtel saw a gap: people wanted bar-quality drinks at home, but didn't always have the time, tools, or ingredients to make them.So she launched Swig and Swallow – a cocktail batching and delivery business that didn't quite work and eventually evolved into Cheeky Cocktails, a nationwide brand creating bar-quality syrups and juices for home bartenders.In this episode, April breaks down how she turned a failed manufacturing run into a full brand reset, relaunched during COVID, and used Amazon programs like Vine and FBA (Fulfillment by Amazon) to build trust, increase revenue, and grow smarter.If you've ever had to rebuild, or start again – this episode is for you.Watch the full conversation on YouTube: www.youtube.com/@ThisissmallbusinessIn this episode of This Is Small Business, you'll learn:(01:26) — How to turn your experience into a business idea(03:21) — Andrea tries Cheeky Cocktails (04:17) — How a struggling business pivoted into a smarter business model(07:06) — How a product reset turned into a growth opportunity (11:12) — The hard truth about building a business (14:49) — What's Next for Cheeky Cocktails

Points of discussion: 1. How we built the Jest Hard Tea brand [Case study] 2. Big Ditch Brewing  - Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com - Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com - Join 9,500+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com  

Opening a clinic or planning a rebrand? Discover the marketing foundations that help attract patients, improve visibility, and support long-term growth.⭐ Episode guide and blog post: https://propelyourcompany.com/launching-a-clinic-marketing-priorities/Send in your questions. ❤ We'd love to hear from you!Webinar: The Hidden SEO Mistakes Costing Clinics Patients Right Now (And Easy Fixes You Can Start Making This Week)Save your spot: https://propelyourcompany.com/june/** Can't make it live? Register anyway. You'll get access to the limited-time replay. *** 

360: In dieser Episode nehme ich dich mit hinter die Kulissen meines Podcast Rebrandings – warum ich diesen Schritt endlich gehe, was sich für dich als HörerIn ändert und welche Themen dich künftig erwarten. Ich spreche offen über die Herausforderungen, die Angst vor Veränderung und wie kleine, strategische Schritte große Transformationen ermöglichen können. Du erfährst, warum ich mich als Mentorin für fortgeschrittene Online-UnternehmerInnen neu positioniere und wie Videoepisoden sowie spannende Gespräche den Podcast bereichern werden.

Armeniens prowestlicher Regierungschef Nikol Paschinjan ist Favorit bei der Parlamentswahl. Er setzt auf eine Art "Rebranding" Armeniens: Weniger Beschäftigung mit historischen Traumata, dafür stärker auf das Machbare blicken. Das gefällt nicht allen. Christoph Kersting, Björn Blaschke, Margarete Wohlan www.deutschlandfunkkultur.de, Weltzeit

Points of discussion:1. CODO Design's 2026 Beer Branding Trends Report-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 9,500+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

A federal judge has delivered a significant legal blow to the administration's plans for the John F. Kennedy Center for the Performing Arts. In a 94-page opinion issued Friday, U.S. District Judge Christopher Cooper ruled that the institution's board overstepped its statutory authority by unilaterally adding President Donald Trump's name to the venue. The court has ordered that all physical and digital signage bearing the President's name be removed within 14 days. In this episode, we break down Judge Cooper's landmark decision. We discuss why the court determined that only Congress—not the board of trustees—has the authority to rename the historic memorial. We also examine the second part of the ruling, which blocks the administration's plan to close the facility for a two-year renovation project, calling the board's decision-making process "derelict."In this episode, we cover:The Legal Argument: Why the court ruled that the "Trump Kennedy Center" rebranding was illegal.The Closure Block: Why the two-year shutdown for renovations was halted by the court.Congressional Authority: The judge's clear statement that the Kennedy Center's identity is protected by federal law.The Fallout: President Trump's response to the ruling and his stated intent to facilitate a transfer of the institution.Make sure to subscribe, rate, and leave a review to keep up with our analysis of major legal and political developments.Become a supporter of this podcast: https://www.spreaker.com/podcast/chaos-culture-radio--3078307/support.Follow Chaos Culture Radio for real conversations that move culture forward.New episodes every week.Share this episode with someone who needs to hear it.

Klingt Social Media manchmal nach Einheitsbrei für dich – und du fragst dich, wie du sichtbar wirst, ohne dich zu verbiegen? In dieser neuen Episode hörst du eine ehrliche Unternehmerinnen-Story darüber, wie Struktur, klare Grenzen und eine eigene Stimme dein Business tragen – selbst in intensiven Lebensphasen. In dieser Episode von beschwingt ist Sandra zu Gast: Social-Media-Strategin mit linguistischem Background. Sie zeigt, warum Sprache mehr ist als „Hooks und Hypes“ – und wie du mit authentischem Wording Vertrauen aufbaust, statt austauschbar zu klingen. Ihr klarer Take: KI ist ein Werkzeug, aber kein Ersatz für dein Profil – sonst klingt am Ende alles gleich. Du hörst außerdem, wie Sandra ihr Business auf stabile Beine gestellt hat – mit Basics wie separatem Businesskonto, Preisstrategie und Money-Dates – und warum gerade diese Strukturen Freiheit ermöglichen. Sie spricht offen über das Ziehen von Grenzen im Alltag und darüber, wie Verlässlichkeit und ehrliche Kommunikation die Zusammenarbeit mit Kund:innen stärken. Besonders inspirierend: Wie sie ihre Schwangerschaft mit Zwillingen proaktiv geplant, Kund:innen transparent mitgenommen – und dank guter Vorbereitung entspannt im Wochenbett sein konnte, ohne die Qualität im Business zu verlieren. Dazu teilt sie Learnings zu Pricing, Positionierung und dem Mut, die eigene Persönlichkeit sichtbar zu machen – inklusive einem Rebranding als wichtiger Wendepunkt. Kernthemen dieser Episode: - Warum authentische Sprache auf Social Media dein stärkstes Differenzierungsmerkmal ist - Wie Linguistik dabei hilft, subtil aber wirkungsvoll zu kommunizieren - Weshalb KI Texte nicht komplett für dich übernehmen kann und wie du sie sinnvoll als Support einsetzt, ohne deine Stimme zu verlieren - Welche Basis-Strukturen dir echte unternehmerische Freiheit eröffnen - Wie klare Grenzen (z. B. keine Wochenendarbeit) Vertrauen schaffen – bei dir selbst und bei deinen Kund:innen - Planung in Lebensphasen: Schwangerschaft, Transparenz, Vorarbeit – und warum Kund:innen gute Struktur lieben - Sichtbarkeit ohne Burnout: Preise mittragen, Qualität halten, Persönlichkeit zeigen – und damit die „richtigen“ Kund:innen anziehen Diese Episode ist für dich, wenn du dein Marketing menschlich und wirksam gestalten willst, deine Grundlagen im Business festzurren möchtest – und lernen willst, wie du mit Fokus und Struktur mehr Leichtigkeit hineinbringst, statt nur „mehr Gas“ zu geben. Hier findest du Sandra: Instagram - @heart.core.comms Arbeite mit mir: Du möchtest dein Business konsequent um dein Leben herum bauen? Buche dein 1:1 Strategiegespräch und wir entwickeln deine individuelle Roadmap zusammen: https://calendly.com/chiara-bachmann/1-1-strategie-call-mit-chiara-bachmann Abonniere den beschwingt Podcast auf deiner Lieblingsplattform oder auf YouTube – so verpasst du keine Folge. Wenn dir die Episode gefallen hat, freue ich mich über deine Bewertung. Teile sie gern mit Unternehmer:innen, die beides wollen: Businesserfolg und Lebensqualität. Folge mir auf Instagram: @chiaraivanabachmann Mehr über meine Arbeit: https://chiarabachmann.com

Host Jesse Jackson welcomes Los Angeles–based musician and music teacher Jake Cassman, who shares his path from growing up in Berkeley on classic rock and '90s alternative to discovering Bruce Springsteen later through a 2008 Obama rally performance, long bus rides through New Jersey, and years playing dueling pianos. Jake discusses teaching recording and songwriting at The Geffen Academy, the realities of freelancing (busking, weddings, improv), and how COVID ended live work and pushed him into a USC master's program that led to greater stability and new opportunities, including producing for the podcast Switched on Pop. He explains why he shifted from the Drunken Logic moniker to releasing music under his own name, introduces his album Idling High, performs “We All Look the Same,” and talks songwriting, storytelling, and favorite Springsteen albums, ending with the classic Thunder Road question. https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/pscrb.fm/rss/p/traffic.megaphone.fm/PAN6239596108.mp3 00:00 Welcome and Guest Intro 02:00 Teaching Music in LA 03:00 TeachRock and Music Education 04:27 Writing and Community Programs 05:35 Growing Up With Rock 07:32 Finding Bruce Springsteen 09:14 Early Music Obsession 10:31 Dueling Pianos Stories 12:31 Requests and Deep Cuts 15:10 Freelance Music Career 17:38 Rebranding as Jake Kassman 19:17 Pandemic Shock and Pivot 22:41 Freelancing and Saying Yes 25:52 Better Paying Gigs 26:32 Idling High Origins 28:15 We All Look the Same 33:33 Storytelling Gets Universal 36:19 Bruce Road Trip Deep Dive 39:28 Next Creative Steps 40:40 Pop Podcast Tangent 44:00 Thunder Road Debate 47:53 Where To Find Jake 49:34 Final Wrap And Thanks Learn more about your ad choices. Visit megaphone.fm/adchoices

In Episode 346 of The Business Development Podcast, Kelly Kennedy sits down with Rudy A. Zacharias and Terry Elkins of About That... to explore one of the most misunderstood topics in business: branding. Drawing on decades of experience helping organizations navigate growth and transformation, Rudy and Terry explain why a brand is far more than a logo. It is the sum total of what people think, feel, and experience when they interact with your company. Together, they unpack the warning signs that your business may have outgrown its brand, the importance of aligning perception with reality, and why successful companies often reach a point where evolution becomes necessary.The conversation also provides a behind-the-scenes look at About That...'s own transformation from G Squared to its new identity. Rudy and Terry share the intentional process behind the rebrand, the challenges of balancing existing brand equity with future growth, and the critical role of employee buy-in, change management, and communication throughout the journey. Whether you're considering a full rebrand, a brand refresh, or simply want to better understand how your organization is perceived, this episode offers practical insights into building a brand that reflects who you are today and where you want to go tomorrow.Key Takeaways: A brand is not your logo. Your brand is the sum total of what people think, feel, and experience when they interact with your company.The biggest reason companies rebrand is misalignment. When who you are as a business no longer matches how you are perceived in the market, a rebrand may be necessary.Growth often creates branding challenges. As companies evolve, expand into new markets, add services, or change leadership, their original brand may no longer accurately represent them.Living things grow and living things evolve. Businesses that remain exactly the same year after year risk becoming stagnant and losing relevance.Rebranding should never start with design. Before changing logos, websites, or visual identity, organizations must first understand their values, purpose, positioning, and stakeholder perceptions.Internal alignment comes before external messaging. Employees must understand and believe in the brand before the marketplace ever sees it. Your team becomes your most important group of brand ambassadors.The truth about your brand is often found through listening. Leadership's perception of the company can be very different from what employees, customers, vendors, and partners actually experience.A rebrand is not always the answer. Sometimes a refresh, updated messaging, service clarification, culture improvements, or operational changes can solve the real issue without a complete overhaul.Successful rebrands require change management and communication. If stakeholders do not understand why a change is happening, they will create their own narratives and assumptions.Values must be lived, not displayed. Trust is built when customers and employees can clearly see an organization's values reflected in its actions, decisions, and relationships every day.Connect with Rudy A. Zacharias & Terry Elkins

This week we're geeking out about major rebranding, great casting, lanterns and shows with devil in the title for some reason... Andrea Geeking Out Kingdom Come: Deliverance The Punisher The Devil Wears Prada 2   Jonathan Geeking Out  Days Gone Punisher The Green Knight   Cody Geeking Out Devil May Cry  Punisher The Boys   Gaming Playstation owners filing class action lawsuit https://www.ign.com/articles/playstation-console-owners-launch-class-action-lawsuit-against-sony-over-tariff-refunds Playstation looking to return to console exclusives https://www.ign.com/articles/playstation-is-returning-to-console-exclusives-for-single-player-games XBOX not Xbox https://www.ign.com/articles/xbox-is-apparently-rebranding-to-xbox Take2 CEO says GTA6 is about 18 months behind.  https://www.ign.com/articles/gta-6-release-date-about-18-months-behind-original-target-take-two-boss-reveals-suggesting-spring-2025-was-once-the-goal-internally   Movies James Cameron to make Avatar 4 & 5 Cheaper https://www.ign.com/articles/james-cameron-wants-to-make-avatar-4-and-5-in-half-the-time-and-two-thirds-the-cost-but-will-take-1-year-to-figure-it-out Matt Reeves reveals The BATMAN 2 cast https://www.ign.com/articles/the-batman-part-ii-cast-scarlett-johansson-sebastian-stan https://comicbook.com/movies/news/batman-fans-think-the-batman-part-ii-sec TV Green Lantern Trailer https://www.youtube.com/watch?v=ZpVq1inzIjE Ashoka Will Release 2027 https://www.ign.com/articles/star-wars-ahsoka-season-2-wont-arrive-until-early-2027-more-than-3-years-after-season-1 MORE INFO For more Geeks Under Grace: http://www.geeksundergrace.com http://www.twitter.com/geeksundergrace http://www.twitch.tv/geeksundergrace https://geeksundergrace.com/give For more Cody Armour: http://twitter.com/CodyArmour https://www.instagram.com/codyarmour/

It's the Friday New Roundup! Host Trenae Nuri and executive producer Matt Katz are discussing how Mayor Cherelle Parker has rebranded the Wawa Welcome to America Concert. Also, hotel and Airbnb prices could be going up due to proposed tax bikes. The city and state are teaming up to combat traffic near the stadiums in South Philly. And a special segment for City Cast Philly Neighbors about the rooftop bars with the best views and booze.  Our Friday news roundups are powered by great local journalism:  Mayor Parker stamps "One Philly" slogan onto Fourth of July concert  Philly will use a record budget surplus to face funding uncertainties, Mayor Parker says Exclusive: Uber turns up pressure campaign against Parker's rideshare tax Mayor Parker says she'll reduce her hotel tax plan and propose a 6% hike on Airbnb instead Our newsletter has Philly news & events in your inbox every weekday morning. Call or text us: 215-259-8170 Instagram: @citycastphilly Support our show and get great perks as a City Cast Philly Neighbor: membership.citycast.fm Advertise on the podcast or in the newsletter: citycast.fm/advertise Learn more about the sponsors of this episode: ArtPhilly Free Library of Philadelphia

Host Jesse Jackson welcomes Los Angeles–based musician and music teacher Jake Cassman, who shares his path from growing up in Berkeley on classic rock and '90s alternative to discovering Bruce Springsteen later through a 2008 Obama rally performance, long bus rides through New Jersey, and years playing dueling pianos. Jake discusses teaching recording and songwriting at The Geffen Academy, the realities of freelancing (busking, weddings, improv), and how COVID ended live work and pushed him into a USC master's program that led to greater stability and new opportunities, including producing for the podcast Switched on Pop. He explains why he shifted from the Drunken Logic moniker to releasing music under his own name, introduces his album Idling High, performs “We All Look the Same,” and talks songwriting, storytelling, and favorite Springsteen albums, ending with the classic Thunder Road question. https://www.jakecassman.com/music 00:00 Welcome and Guest Intro 02:00 Teaching Music in LA 03:00 TeachRock and Music Education 04:27 Writing and Community Programs 05:35 Growing Up With Rock 07:32 Finding Bruce Springsteen 09:14 Early Music Obsession 10:31 Dueling Pianos Stories 12:31 Requests and Deep Cuts 15:10 Freelance Music Career 17:38 Rebranding as Jake Kassman 19:17 Pandemic Shock and Pivot 22:41 Freelancing and Saying Yes 25:52 Better Paying Gigs 26:32 Idling High Origins 28:15 We All Look the Same 33:33 Storytelling Gets Universal 36:19 Bruce Road Trip Deep Dive 39:28 Next Creative Steps 40:40 Pop Podcast Tangent 44:00 Thunder Road Debate 47:53 Where To Find Jake 49:34 Final Wrap And Thanks Learn more about your ad choices. Visit megaphone.fm/adchoices

More restaurants are rebranding themselves back to the 80s and 90s. Is being old cool again?

Hilary Dubin is co-CEO and head of Jones' digital product & behavioral support program. She graduated from the University of Pennsylvania magna cum laude, majoring in cognitive science with a concentration in computation and cognition, an honors thesis on the effects of gender, realism, and role of virtual agents, and a minor from Wharton in consumer psychology.  She worked in David Brainard's visual neuroscience lab for 3 years and published 4 papers and supplementary materials on illumination discrimination (color perception). After Penn, she was selected as one of ten Americans to be a Ventures Fellow in the Excel Ventures incubator program in Tel Aviv, and continued on to be the inaugural member, and later program lead, of the US Associate Product Manager Program at Atlassian.  She worked as a product manager at Atlassian for 5 years, ultimately as Head of Confluence Editions & Admin Experience where she launched Confluence Premium & Free into multi-million dollar product offerings with 2M+ users. She hired & managed two PMs and lead a team of over 30 developers.  Prior to founding Jones, she and Caroline founded Cozier together, a sleep & loungewear brand designing ethical, effortlessly chic garments for every/body. Hilary started vaping casually in 2017 when the JUUL seemed relatively harmless and fun.  When the world went on lockdown in 2020, her casual vaping habit became a daily crutch for coping with stress and working from home. After over a year of unsuccessful cold-turkey quit attempts, she finally kicked her vaping habit in 2022 when Caroline suggested she try NRT.  Outside of work, Hilary loves hiking, backcountry skiing, trying to find the best burger in NYC, and playing with other people's dogs. In This Conversation We Discuss: [00:00] Intro [02:34] Creating products from personal pain points [06:52] Sponsor: Klaviyo  [08:59] Meeting potential customers where they are [10:47] Adapting products based on user feedback [13:48] Testing market demand with waitlists [16:02] Sponsor: Electric Eye [17:10] Maximizing personal networks for growth [18:34] Gathering behavioral data in early days [19:52] Callouts [20:02] Launching a product to engaged audiences  [22:09] Sponsor: Intelligems [24:09] Pivoting marketing to bridge early limitations [26:24] Driving organic traffic with relatable content  [30:33] Adding modern value to traditional products Resources: Subscribe to Honest Ecommerce on Youtube Nicotime mints and social app to quit vaping quitwithjones.com/ Follow Hilary Dubin linkedin.com/in/hilary-dubin-374156b4/ Follow Caroline Vasquez Huber linkedin.com/in/caroline-vasquez-huber Book a demo today at intelligems.io/ Schedule an intro call with one of our experts electriceye.io/connect Get your free demo klaviyo.com/honest If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

The 401k Girls are back. Hayley Porter and Jessica Porter return to talk acquisitions, target-date funds, financial literacy, vibe coding, and getting more women into financial services. Plus Fact or Fiction Thursday, a Chat Bar Champion challenge, and the usual chaos. We dig into the Ascensus and American Trust custodian shakeup and what consolidation means for advisors and TPAs, the wave of public comments on the latest DOL rule, whether private assets belong inside target-date funds, and why retirement should maybe just be boring. The girls break down their approachable take on financial literacy, the rebrand to The 401k Girls, and how authenticity (and the occasional quarter-zip) wins on social media. We also get into AI and vibe coding for plan administration. 0:00 Validate everyone in the chat bar 1:30 Welcoming back The 401k Girls 1:57 Fact or Fiction Thursday 4:50 Ascensus and American Trust custodian shakeup 13:30 Wholesaler relationships and partner reactions 20:50 DOL rule draws 37,000 public comments 23:30 Private assets inside target-date funds 27:20 Chat Bar Champion challenge 29:30 Reading bad financial advice posts 36:30 Making financial literacy approachable 38:40 Rebranding to The 401k Girls 41:30 Authenticity wins on social media 43:50 Vibe coding and AI for plan admin 49:50 Getting more women into financial services 59:00 Setting sales goals and succession planning 1:04:00 Wrap up and shoutouts Guests: Hayley Porter and Jessica Porter, The 401k Girls LinkedIn: https://www.linkedin.com/company/the-401k-girls Retireholics is a live show for the 401(k) industry. New episodes the 1st and 3rd Thursdays at 4:30pm Pacific. Join the next show live: https://plandesign.zoom.us/w/760355487 More episodes and transcripts: https://retireholics.com

The animal agriculture industry had a busy week proving it can always find new depths to plumb. From North Carolina State University researchers congratulating themselves on shaving four minutes off the time it takes to suffocate chickens, to the beef-on-dairy pipeline quietly turning male calves into a supply chain “opportunity,” to a USDA food safety apparatus held together with 9% fewer…

Points of discussion:1. CODO Design's 2026 Beer Branding Trends Report-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 9,500+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

When your messaging, positioning, and systems stay aligned, you create clarity, trust, and momentum for the next stage of growth.In this episode, Amy Maxwell, Founder and Creative Director at Maxwell Design Co, breaks down the hard truth about rebranding, business growth, brand strategy, thought leadership, positioning, operational systems, and scaling a service-based business. You'll hear practical insights on how to know when your business has outgrown its current brand, how to align your identity with growth goals, and why brand systems, messaging consistency, and operational structure matter more than just a new logo. Key takeaways:A rebrand should support growth. Without systems and structure behind it, a rebrand becomes “an expensive mood board” instead of a growth tool.Your brand is bigger than your logo. Messaging, positioning, and client experience shape how people understand your business.Consistency builds trust. Inconsistent messaging across marketing, sales, and leadership creates friction that weakens growth.Growth often creates the need for rebranding. Your systems, identity, and positioning need to reflect where you are going.Brand audits reveal hidden problems. Reviewing collateral, messaging, and customer perception.If your brand no longer reflects who you are or where you're headed, tune in to the full episode of ▶️The Pricing Strategy That Unlocks Real Profit Growth with Logan Lyles.Find more podcast episodes on our website: anderscpa.com/learn/podcasts/  Episode resources:●       Anders Virtual CFO website: anderscpa.com  ●       Love our content? Sign up for our newsletter:  https://anderscpa.com/learn/    ●       Check out the Virtual CFO Playbook Course:  https://anderscpa.com/virtual-cfo-services/vcfo-playbook/     Quotes-Amy Maxwell: "A successful rebrand starts with auditing what already works and what's hurting the business."-Jody Grunden: "Business owners often struggle to separate their personal identity from their brand."-Jamie Nau: "Rebranding sounds exciting until you realize how much work and strategy it actually takes."Amy Maxwell is Founder and Creative Director at Maxwell Design Co, a lean, senior-led creative agency she launched in 2019. With 15 years of experience across agencies and in-house teams, Amy specializes in brand strategy, visual identity, and go-to-market systems for growing businesses. She helps companies at inflection points of growth align their brand, operations, and identity so they can scale with clarity and consistency.LI: https://www.linkedin.com/in/maxwelldesignco/?isSelfProfile=false IG: https://www.instagram.com/maxwelldesignco/ Maxwell Design CoWebsite: https://maxwelldesignco.com FB: https://www.facebook.com/MaxwellDesignCo/ LI: https://www.linkedin.com/company/maxwelldesignco/        The Creative Agency Success Show helps service-based business owners master the financial side of growth. Hosted by Jamie Nau, Director of Virtual CFO Services/ Virtual CFO, and Jody Grunden, Partner and Virtual CFO Practice Leader at Anders, the podcast dives into essential financial strategies for scaling creative agencies.  Website: https://www.buzzsprout.com/2458889    FB: https://www.facebook.com/vcfobyanders    LI: https://www.linkedin.com/company/vcfobyanders/   IG: https://www.instagram.com/vcfobyanders    YT: https://www.youtube.com/@vcfobyanders     Jamie Nau, CPA, Director of Virtual CFO Services/ Virtual CFO, is a seasoned financial expert with a deep understanding of business growth stages.  Jamie has worked extensively with middle-market and large companies, providing key financial insights.  Website: https://anderscpa.com/     FB: https://www.facebook.com/vcfobyanders  LI: https://www.linkedin.com/in/jamienau/  https://www.linkedin.com/company/vcfobyanders/  IG: https://www.instagram.com/vcfobyanders/  YT: https://www.youtube.com/@vcfobyanders  Jody Grunden, CPA, is Partner and Virtual CFO Practice Leader at Anders. Jody revolutionized financial advisory by introducing remote CFO services, helping businesses scale with strategic financial insights. He specializes in guiding companies, especially creative agencies, through financial maturity.  Website: https://www.anderscpa.com/   FB: https://www.facebook.com/vcfobyanders    LI: https://www.linkedin.com/in/jodygrunden/    https://www.linkedin.com/company/vcfobyanders/    IG: https://www.instagram.com/vcfobyanders/      

Week of: 5-11-2026 Xbox Gaming News, Releases, and A Fun Fact

Episode 348 (Part 1) hosts David Moatazedi (President & CEO of Evolus from California, USA). In this podcast we cover Evolus' global vision and strategy - based on shifting from a traditional pharma model toward "performance beauty". Our conversation with David discusses market differences by country, rapid trend cycles and the need for continuing clinical evidence. We address the drop in global HA fillers, macroeconomics, pipeline strategy and future modalities.   00:00 Aesthetics Industry Shift Ahead 00:52 Show Introduction and Two-Part Format 02:14 Meet David and the Evolus Story 03:35 Evolus' North Star for Growth 05:08 Beauty Lens vs Medical Risk 08:34 How the Industry Is Maturing Worldwide 10:36 Hype Cycles and Long-Term Staying Power 13:56 The "Natural Look" and Trend Drivers 17:37 Why Evolus Went Public 19:34 Macro Risks and Pipeline Bets 22:21 The Future of HA Fillers 22:48 Why HA Fillers Have Slowed Down 24:12 Rebranding the Filler Category 26:22 Staying Customer-Centric 28:53 The Next Waves of Innovation 31:49 Robots and AI Injectors 33:05 Helping Clinics Grow 37:31 Launching in Australia 38:45 What Aesthetics Could Look Like in 2035 41:33 Pipeline Updates and New HA Technology 43:07 Wrap-Up and Where to Watch 30 DAY FREE TRIAL OF IA COMMUNITY (FOR HEALTHCARE PROFESSIONALS) 30 DAY FREE TRIAL OF IA COMMUNITY (FOR BUSINESS OWNERS/NON-CLINICAL PROFESSIONALS) ALL OTHER IA LINKS & CONTACT INFORMATION

Stefan Padfield of the Free Enterprise Institute and Heritage Foundation joins to discuss ongoing corporate and institutional responses to DEI policy rollbacks, arguing that while some progress has been made in scaling back diversity, equity, and inclusion programs, many organizations are simply rebranding rather than eliminating them. The conversation expands into concerns about ideological persistence in institutions, the risk of political complacency, and the broader cultural “whack-a-mole” effect of policy enforcement. Padfield also addresses scrutiny surrounding the Southern Poverty Law Center, referencing recent legal and fraud-related allegations while framing the organization as part of a longer-running pattern of ideological and institutional controversy. Hashtags: #DEI #FreeEnterpriseInstitute #HeritageFoundation #CorporatePolicy #CultureWar #SPLC #LegalScrutiny

Today we jump back 15 years to the May 4, 2011 episode of the PWTorch Livecast with PWTorch assistant editor James Caldwell and PWTorch columnist Pat McNeill. They discuss with live callers the major Smackdown and Impact SPOILERS from Tuesday night throughout the show, TNA's re-branding using "Impact Wrestling," depth issues on the WWE roster, potential heel & face turns in WWE, New Japan's absolutely stacked line-up announced today for next weekend, Juggalos on Internet PPV tonight, McNeill's Live Events Center, and more. In the VIP Aftershow, they dip into the McNeill Mailbag for questions on all-time best matches & memorable moments, better TV confrontations - Schultz-Stossel, Rome-Everett, or McMahon-Costas, and more.Become a supporter of this podcast: https://www.spreaker.com/podcast/wade-keller-pro-wrestling-podcast--3076978/support.

Conor Brophy, Managing Director of Strategic Communications at Teneo

What if you could build a private practice that evolves with you through rebranding, new niches, and even public speaking? Today's guest is back for her third appearance on the show, and every time she comes on, her practice looks completely different in the best way possible.I'm so excited to reintroduce you to Vanessa Alcala, a first-generation college graduate, bilingual speech-language pathologist, and founder of TheraVolve Wellness Co., a private practice serving children and adults across Tampa Bay through clinic, in-home, school, and telehealth services.Once told by a guidance counselor she wasn't "college material," Vanessa went on to launch her private practice the day she graduated in 2019 — LLC and all. But between a global pandemic, two high-risk pregnancies, and losing her grandmother, she realized the traditional track wasn't the vibe for her.So she built her own path.Switching from adult-focused care to bilingual pediatrics. Rebranding from Vital Therapies to the deeply meaningful TheraVolve Wellness Co. Growing from a solo clinician to a team with a beautiful clinic in Carrollwood. And most recently? Turning public speaking into a high-impact, high-income marketing tool earning her "Best of the Best SLP" recognition from the Tampa Bay Times in 2025.Vanessa Alcala is a bilingual SLP, healthcare entrepreneur, public speaker, and mentor. A former dementia caregiver, she's co-host of Sip & Social, the first multi-state networking event of its kind for SLPs and women in healthcare and creator of "Impact to Income," a course helping healthcare professionals transition from clinical work to speaking opportunities and diversified income streams. She's also co-founder of The Concierge Marketing Shop, offering customizable marketing templates designed specifically for adult and pediatric private practice owners.Outside of patient care, Vanessa is a mother of two who has navigated private practice through different seasons of life. She's passionate about helping other practice owners recognize their value and build businesses that support the life they want — not the one they're told to settle for.In Today's Episode, We Discuss:How her practice has evolved in ways she never expectedThe pivots that changed everythingHow she's using public speaking to grow her practice in a way most SLPs never even considerVanessa is proof that your private practice doesn't have to look the way you first imagined it. In fact, it shouldn't. She was told she wasn't "college material." She messed up. She rebranded. She expanded into populations she never planned to serve. She built a culturally responsive bilingual practice that earned public recognition. And now? She's speaking on stages and TV, running a team, and building a business that actually lets her breathe.Her story does not have to be the exception. You, too, can evolve your practice—if you're willing to start before you feel ready. Want to build a private practice that gives you the freedom to pivot, grow, and even speak on stage? check out the Start Your Private Practice Program over at www.StartYourPrivatePractice.com.Or, if you already have an existing private practice and you're ready to take it to the next level we'd love to support you inside the Next Level Private Practitioner. You can learn more at www.nextlevelprivatepractitioner.com.Whether you want to start a private practice or grow your existing private practice, I can help you get the freedom, flexibility, fulfillment, and financial abundance that you deserve. Visit my website www.independentclinician.com to learn more.Resources Mentioned:Follow Vanessa on Instagram: instagram.com/vanessaonthemic/ & instagram.com/theravolvewellness/Check out her website: www.theravolvewellness.comWhere We Can Connect:Follow the Podcast: https://podcasts.apple.com/us/podcast/private-practice-success-stories/id1374716199Follow Me on Instagram: https://www.instagram.com/independentclinician/Follow Me on Facebook: https://www.facebook.com/jena.castrocasbon/

ResourcesGet the FREE Optimise your Instagram Checklist and 20% off audits!Know exactly what to fix, what to focus on, and what to stop doing. Get your Custom Business AuditRepurpose Ai: Streamline your content creation and repurpose effortlessly with ⁠Repurpose Ai⁠.Later Content Scheduling: Simplify your social media strategy with ⁠Later⁠.Flodesk: Elevate your email marketing with Flodesk – get 50% off your first year using ⁠this link⁠.Other Resources:Submit a question to be featured on the podcast and receive live coaching! Send a voice note or fill out the⁠ question form⁠.Where To Find Us:Instagram:⁠ @sigma.wmn⁠TikTok:⁠ @sigma.wmn⁠Newsletter:⁠ Subscribe here⁠Threads:⁠ @sigma.wmn⁠Your Instagram funnel does not need to be complicated to work well, but it does need to be intentional. In this episode, we break down three simple changes that can help your Instagram convert more consistently, without adding more manual work to your week. If your audience is watching your content but not taking the next step, this episode will show you what may be missing behind the scenes.We explore the overlooked systems that support a high-converting Instagram presence, from automations that help you capture leads instantly, to FAQs that reveal hidden objections, to profile link strategies that make it easier for people to buy. These are practical, strategic changes designed to help women business owners create a smoother client journey and more easeful sales process.If you want your Instagram marketing to feel more supportive, more streamlined and more effective, this episode offers a clear starting point. You will come away with simple ways to improve your Instagram funnel, strengthen your customer journey and turn more followers into warm leads and paying clients.Tune in to hear:How to use Instagram automations to reduce manual work and capture leads straight away.Why frequently asked questions reveal hidden objections that may be blocking conversions.How to structure your Instagram highlights and profile links to guide people towards the right offer.Simple Instagram funnel strategies that support clearer messaging, smoother sales and better conversions.Find the Complete Show Notes Here → ⁠https://sigmawmn.com/podcast⁠In This Episode, You'll Learn:How Instagram automations can save time, improve consistency and support lead generation.Why your audience's questions can reveal what is stopping them from buying.How to address common objections in advance so your content supports conversion.How to create a clearer link in bio strategy that directs people exactly where to go next.Why strategic Instagram highlights can strengthen trust and support your sales funnel.Themes & Time Stamps:0:00 - Instagram Optimisation Tips Introduction0:31 - Free Instagram Optimisation Checklist Download1:00 - Custom Business Audit Services1:46 - How to Automate Instagram DMs for Free2:45 - Why Business Automation Saves You Time3:11 - Auto Replies for When You're Offline3:45 - Rebranding to Attract Higher Caliber Clients5:12 - FAQ Highlights: Overcoming Buyer Objections5:58 - How to Handle Sales Objections on Instagram7:06 - Preempting Customer Questions Proactively7:26 - Using Instagram Highlights Strategically8:30 - Link in Bio Strategy: Front and Center CTA9:12 - Recap: 6 Instagram Profile Optimisation Tips9:30 - Free Instagram Checklist Download

#147: On today's episode, Les Alfred, podcast host of She's So Lucky, jumps on to share her story; how she left corporate, navigated a major career pivot, and learned how to build self trust while redefining success on her own terms. We talk about identity shifts, mental health, and what it really looks like to grow through uncomfortable transitions.The girls get into:• The journey of becoming who you were before the world told you who to be • Leaving the “safe” corporate path• Going back to therapy and the difference between talking vs. actually feeling • Self blame and control and how it shows up• Letting go of the “balanced” label and allowing yourself to evolve publicly • Breaking out of boxes, authenticity, and why it's the only way to grow • Rebranding as a natural result of evolving through life • The real cost of pivoting: identity shifts, social pressure, and financial dips • Being misunderstood, judged, and projected onto as you grow • Self-trust, risk-taking, and learning to bet on yourself • How to build confidence by doing small things differently every day • The reality of success: why it takes years, not months • Closing the gap between where you are and where you want to be • Fear of being seen vs. fear of criticism• Letting go of controlling how people perceive you• Performing vs. being your authentic self• Mirror work and learning to extend kindness to yourself • Confidence vs comparison& MOREThis episode is for anyone navigating a career pivot, leaving corporate, building self trust, struggling with mental health, going through an identity shift, or learning how to embrace change and step into their next level—even when it feels uncomfortable.CONNECT BELOW:follow Les ⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠follow She's So Lucky Podcast hereCONNECT with HAN:follow Han ⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠follow HOW I SEE IT ⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠shop the podcast merch ⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠work with Han: howhanseesit@gmail.comleaving corporate, how to leave corporate, career pivot, career change advice, building self trust, how to trust yourself, personal growth, identity shift, rebranding yourself, life transitions, entrepreneurship, women in business, mental health, mental health hacks, healing journey, therapy, wellness, confidence, fear of being seen, overcoming self doubt, authenticity, building a business, growth mindset, success habitsTIMESTAMPS:00:54 Intro & meeting Les Alfred03:19 Becoming who you were before the world told you who to be05:50 Leaving corporate & wanting more07:51 Hitting a low point & wellness transformation10:20 Corporate vs entrepreneurship skills13:48 Returning to therapy15:04 Talking vs feeling emotions15:45 Self-blame & high-functioning habits18:32 Letting go of the “balanced” identity19:13 Breaking out of boxes & authenticity20:16 Rebranding through life transitions21:12 The cost of pivoting (identity, social, financial)22:00 Being misunderstood & judged24:09 Not responsible for others' triggers25:33 Struggles with vulnerability & trust29:27 Self-trust & taking risks30:31 Building confidence through small changes32:40 The reality of long-term success35:30 Closing the gap to success38:49 Fear of being seen40:30 Letting go of perception control42:53 Performing vs authenticity45:05 Mirror work & self-kindness47:42 Confidence & comparison

Points of discussion:1. CODO Design's 2026 Beer Branding Trends Report-Learn more at: www.craftbeerrebranded.com / http://www.beyondbeerbook.com-Have a topic or question you'd like us to field on the show? Shoot it our way: hello@cododesign.com-Join 9,500+ food and bev industry pros who are subscribed to the Beer Branding Trends Newsletter (and access all past issues) at: www.beerbrandingtrends.com 

Episode 217: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMany online business owners eventually hit a wall - whether it's a profit ceiling, misalignment with their audience, or a business model that no longer feels right. Staying stuck in the wrong direction doesn't just kill momentum, it drains your energy and keeps you from building something that truly works.In this episode, Horace Dobson teaches us how to make smart decisions around rebranding and pivoting your business, including how to identify whether you're facing a real alignment problem or just a marketing fix, why finding a unique position in your market eliminates the need to compete on price, and why investing in the right mentorship is the fastest path to breakthrough results.About Horace Dobson: Horace is a registered nurse, disabled U.S. veteran, entrepreneur, and multi-genre author whose life reflects a true rags-to-riches transformation. After nearly 30 years working on hospital floors across the United States, he stepped away from traditional healthcare to found Warrior Weightloss and create Empowered AI - a consumer-focused health-intelligence platform helping people take control of their metabolism, mindset, and longevity through real-world data and accountability, not hype.Beyond business, Horace is deeply committed to service, supporting disabled veterans, foster parents, and families facing food insecurity throughout West Palm Beach County. He is also the author of multiple books spanning health, mindset, and personal transformation — including The Comeback, available free in audiobook form by searching "Horace Dobson The Comeback."Visit Warrior Weightloss here: https://www.warriorweightloss.com/Mention the Digital Trailblazer podcast for 20% off any Weight Loss medications, such as Semaglutide or Tirzepatide at https://www.360lifeshift.comConnect with Horace: Facebook - https://www.facebook.com/profile.php?id=61575535337510 YouTube - https://youtube.com/@evolifewellness?si=aj_CQ0HPM02XppAT LinkedIn - https://www.linkedin.com/in/horace-dobson-ba82a23a/ Instagram - https://www.instagram.com/theempowered.ai/Want to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend.Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

What happens when you rethink everything about your signature event all at once? From branding and location to timing, Curebound took a leap that could have reshaped everything or strengthened it.In this episode, Marcie Maxwell sits down with Liz DiGeronimo, Director of Community Fundraising, and Erik Gordon, Director of Marketing at Curebound. Together, they unpack what it really takes to guide both your community and your internal teams through major change while staying grounded in purpose.Liz and Erik walk through the signals that made it clear their long-standing event needed to evolve and the risks that came with stepping away from tradition. They share how they brought their community into the process through intentional listening and conversation, discovering that what mattered most wasn't the venue or logistics but the mission driving it all.The conversation also dives into the internal work. From aligning marketing and fundraising around a shared story to refining how they communicate during moments of uncertainty, they reveal how clarity and connection became their biggest strengths.Together, we'll explore:Guiding teams toward shared clarity during major event changeEngaging your community so they feel part of the journeyKeeping your mission front and center through every shiftMentioned LinksCureboundCurebound Cancer ChallengeCurebound Concert for CuresStay Connected on LinkedInConnect with LizConnect with ErikConnect with MarcieConnect with the Peer-to-Peer Professional Forum (00:00) - Welcome to The P2P Soap Box (02:03) - Introducing Liz DiGeronimo and Erik Gordon (04:18) - About Curebound (05:32) - Big Moves and Rebranding in 2025 (10:50) - Marketing (19:46) - Location Location Location? (24:31) - Get Involved

Today we jump back 15 years to the Apr. 21, 2011 episode of the PWTorch Livecast with PWTorch editor Wade Keller and James Caldwell, they discuss TNA's plans to run outdoor house shows this summer and the departure of Jay Lethal. Also, live callers chime in with questions about why so many fans dislike John Cena, the new-look of Dolph Ziggler, TNA's potential changes and what Eric Bischoff said about the reports, who might return to WWE some day among three big former names, when did titles get devalued, and more.In the previously VIP-exclusive Aftershow, they discuss ratings for Tough Enough and The Ultimate Fighter plus Vince McMahon and WWE struggling over the years to branch out beyond the core product.Become a supporter of this podcast: https://www.spreaker.com/podcast/wade-keller-pro-wrestling-podcast--3076978/support.

Discover how YouTube giant Jesser is transforming his channel into a multi-million dollar holding company. In this episode, Lauren sits down with Zach Miller, President of JesserCo, to break down their strategic reorganization. They dive into diversifying revenue streams, hiring top executives from Adidas, and mitigating key man risk to build an exit-ready business.Also: Josh went to POSSIBLE and shares more about what he learned from YouTube and other creators' keynotes while there.What you'll learn:-- The steps to transition from Bucketsquad to JesserCo-- How to scale an apparel brand to $10 million in revenue-- When a creator needs to hire a President for administrative tasks-- The strategy behind getting into 150 Dick's Sporting Goods stores 00:00 POSSIBLE Miami & Issa Rae07:34 Zach Miller Interview Starts07:52 Rebranding to JesserCo08:49 New Business Ventures Coming10:54 When to Hire a President13:39 Scaling Bucketsquad Apparel15:01 Solving Creator Key Man Risk20:52 YouTube Media Business Breakdown23:34 Hiring an Adidas Executive27:05 JesserCo's M&A Strategy30:01 YouTube's Market DominanceCreator Upload is your creator economy podcast, hosted by Lauren Schnipper and Joshua Cohen.Follow Lauren: https://www.linkedin.com/in/schnipper/Follow Josh: https://www.linkedin.com/in/joshuajcohen/Original music by London Bridge: https://www.instagram.com/londonbridgemusic/Edited and produced by Adam Conner: https://www.linkedin.com/in/adamonbrand

Xbox doubles down on a DAU strategy with no real plan to get there. Ubisoft keeps cleaning house while its franchises collect dust. And the most doom-and-gloom post ever written about the games industry lands on LinkedIn, and it's hard to argue with.Topics Covered:● Xbox's public memo: Rebranding back to Xbox, shifting to DAU as a north star● UK games subsidies: £28.5 million, three funding tracks, and why Turkey is still running laps around everyone● Ubisoft Canada shakeup: Four big departures, Assassin's Creed Hex in trouble, and why Tencent might be the only real solution● Marvel Rivals vs Overwatch 2● China vs the West: The structural advantages nobody talks about and what Western developers can actually do about it● The doom post: 10 reasons western gaming is structurally uninvestible, and where the guys agree and push backCHAPTERS:00:20 Show Intro and Agenda01:35 Boys Only Banter02:56 Shills04:03 Istanbul Trip Plans04:38 Division Resurgence Update07:59 Xbox Memo Breakdown17:33 UK Games Subsidies23:45 Fortnite Shampoo Ads26:55 Habi's New Game30:58 PC Pivot Reality Check32:06 China Publishers Paper Tigers32:42 Marvel Rivals vs Overwatch34:47 Blizzard Momentum Update37:24 Ubisoft Canada Shakeup43:59 Why China Dominates Mobile46:29 Creativity vs Pragmatism50:23 Game Industry Doom List

On this special episode of HR & Payroll 2.0, Pete catches up with Amberly Dressler, a brand marketing executive known for helping shape one of the most memorable community-led brand stories in HR tech and now leading corporate and partner marketing at Conga.  Amberly shares on the brand mechanics that matter right now: when a rebrand is truly earned versus vanity, how to create a single truth that unites multiple buyer personas, and why consistency beats novelty even when you're personally tired of the message. In a crowded market where buyers are overwhelmed, she argues credibility is built the old-fashioned way: community, repetition, and showing up in the real world, not just on a slide. Drawing from the ‘People Heroes' movement at isolved and the roadshow-first approach that met practitioners where they are, Amberly shares what modern GTM must deliver beyond the software: confidence, change support, and a narrative champions can carry into internal business cases.  They also unpack why relationship-building is the only sustainable growth strategy in HR and payroll, and what it means to show up authentically in public forums like Reddit as AEO, GEO, and SEO collide with AI-driven answer engines. Connect with Amberly:  LinkedIn:  https://www.linkedin.com/in/amberlydressler/ Conga: https://conga.com/  Connect with the show: LinkedIn:  http://linkedin.com/company/hr-payroll-2-0 X: @HRPayroll2_0  X: @PeteTiliakos  X: @JulieFer_HR BlueSky: @hrpayroll2o.bsky.social YouTube: https://www.youtube.com/@HRPAYROLL2_0  WRKDefined Podcast Network: https://wrkdefined.com/podcast/hr-payroll-20  Thank you to our marquee sponsors for powering the HR & Payroll 2.0 podcast forward!  G-P ‘Globalization Partners': https://www.globalization-partners.com/ OneSource Virtual: https://hubs.ly/Q03YFNR90 Zoho: https://www.zoho.com/press.html Thank you to our ‘wizard behind the curtain' and show producer Ryan Kielma: https://www.linkedin.com/in/ryan-kielma/

There's a moment in every podcaster's journey when they look at their show and decide the answer is to rebrand. New name. New cover art. Fresh positioning. A clean slate. And almost every single time my friend, that impulse is hiding the actual problem.This episode is for the podcaster who has been considering a podcast rebrand because their show is not doing what they want it to do. I'm walking you through what a rebrand actually changes and what it leaves completely untouched, why most podcasters who rebrand without auditing first end up sitting in the exact same place six months later, and the one move you should make before you spend a single dollar or thought on a new name or new cover art.In This Episode You'll Learn:Why the impulse to rebrand your podcast is so often the same impulse as wanting to start over completelyWhat a podcast rebrand actually changes (and the four foundational things it does not touch)Why fresh cover art on a broken strategy is the most expensive way to avoid auditing your showThe three scenarios a podcast audit will reveal about whether you actually need to rebrand at allThe one move you should make before spending a single dollar on a new name, logo, or cover artTake the Free Podcast to Clients Audit Tool Before You RebrandBefore you spend money on a new name, new cover art, or new positioning, take the free Podcast to Clients Audit Tool. You'll answer a few questions about your podcast, your offer, and your listener, and you'll get back a personalized report that scores your show across the pillars of the Podcast to Clients framework and shows you exactly where the strategic gaps are. It takes about 10 minutes and it might just save you a couple thousand dollars on a rebrand you do not actually need. https://podcasttoclients.com/Register for the live workshop happening on Tuesday, May 1th 2026 @ 12PM EST How to Get Warm Leads and Clients From Your Old Podcast Episodes where I walk you through why your old podcast episodes are not converting and the signature five phase framework I use to turn old episodes into REAL assets for your business. Save your spot: https://pamelakrista.com/workshopConnect with Pamela:Join 490+ other moms who podcast inside the FREE community: https://skool.com/podcasters/YouTube: https://youtube.com/@pamelakrista/Website: https://pamelakrista.com/ Instagram: https://instagram.com/pamelakrista/Email: pamela@pamelakrista.comMentioned in this episode:Register for the How To Get Clients From Your Old Podcast Episodes Workshop happening on May 12th, 2026 @ 12pm EST here: https://pamelakrista.com/may-workshop/

In this episode, Michael Cohen sits down with journalist and political analyst Brian Karem to explore what they see as the “rebranding” of America—both at home and on the world stage. From shifting political narratives and domestic division to changing alliances and global perception, the conversation dives into how the United States is being redefined in real time. Cohen and Karem break down the forces driving these changes, the impact on American identity, and what it could mean for the country's future. A candid, wide-ranging discussion on where America stands—and where it may be headed next. Learn more about your ad choices. Visit megaphone.fm/adchoices

Talor Gooch returns to the podcast to share his groundbreaking news, SMASH GC is now OKGC. Rebranding and planting its flag firmly in Oklahoma. Talor a Midwest City native, graduate of Oklahoma State has a passion for Oklahoma that is hard to replicate. Now as team captain he's planting the Liv Golf flag right her in his home state! Huge thank you to our sponsors. The Oklahoma Hall of Fame at the Gaylord-Pickens Museum telling Oklahoma's story through its people since 1927. For more information go to www.oklahomahof.com and for daily updates go to www.instagram.com/oklahomahof  The Chickasaw Nation is economically strong, culturally vibrant and full of energetic people dedicated to the preservation of family, community and heritage. www.chickasaw.net Dog House OKC - When it comes to furry four-legged care, our 24/7 supervised cage free play and overnight boarding services make The Dog House OKC in Oklahoma City the best place to be, at least, when they're not in their own backyard. With over 6,000 square feet of combined indoor/outdoor play areas our dog daycare enriches spirit, increases social skills, builds confidence, and offers hours of exercise and stimulation for your dog http://www.thedoghouseokc.com #thisisoklahoma

Favour Obasi-ike, MBA, MS breaks down the relationship between SEO and PPC advertising. He explains that while PPC provides short-term visibility and acts as a catalyst for brand awareness, SEO builds the long-term foundation that makes ads more cost-effective. Favour emphasizes that these two strategies should not be siloed; instead, they must work together. By ranking organically for specific keywords, businesses can lower their ad spend for those same keywords. The conversation also touches on the importance of content pillars, Google Search Console, and the value of organizing your digital assets to prevent overwhelm.Who is this for?Business owners, digital marketers, and entrepreneurs looking to understand the differences and synergies between Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising. It's highly valuable for anyone wanting to build a sustainable, long-term marketing strategy while leveraging short-term wins through paid ads.Key Moments & Timestamps01:42 — The Core Difference: Understanding SEO (Search Engine Optimization) vs. SEM/PPC (Search Engine Marketing).03:34 — Short-Term vs. Long-Term: Why PPC is for short-term wins and SEO is for long-term sustainability.06:00 — The Synergy: How ranking organically for a keyword lowers the cost of bidding on that same keyword in ads.11:10 — Cross-Platform Strategy: Connecting your website to Google Search Console and Pinterest to build domain authority.32:47 — Tracking Success: Using Google Alerts and Search Console to track brand mentions and backlinks.107:41 — Final Takeaway: Organize your content pillars and don't feel overwhelmed by the technical aspects of SEO.FAQsQ: Should I focus on SEO or PPC first?A: You should focus on SEO first to build a strong foundation. PPC is a catalyst that drives immediate traffic, but if your website isn't optimized organically, you will end up paying higher costs per click over time.Q: How long does it take for ads to mature?A: Depending on the platform, it typically takes 7 to 28 days for an ad campaign to exit the learning phase and mature based on the target audience.Q: How do SEO and ads work together?A: When you rank organically for a specific keyword (e.g., "real estate planning") on your website, Google recognizes your authority. When you run ads for that same keyword, your cost per click is often lower because the destination link is highly relevant and authoritative.Action StepsBuild Your Foundation: Ensure your website is connected to Google Search Console so search engines can index your pages.Align Your Keywords: Use the same keywords in your organic content (URLs, titles) that you plan to bid on in your PPC campaigns.Set Up Alerts: Use Google Alerts to track when your brand or business is mentioned online to monitor your growing authority.Organize Content Pillars: Structure your website content into clear pillars and clusters to make it easier for both users and search engines to navigate.Book a Consultation: Reach out to Favour at info@playinc.online or favour@playinc.online to hire his SEO agency and streamline your digital marketing strategy.Ready to Rank? Book Your SEO & Web Dev Services Today

His stories warned us about the future. He told us what was coming if we slept, and in our hubris we ignored the warnings and created the world we were afraid of. We were entertained. We thought deeply about the concepts. We found those we wanted to blame then we persecuted them. We often talk about reality here. Is any of this real? Today's little journey into the nature of reality begins in a chair. It is made to be comfortable but it never is. If this is your first time hearing this story about this chair you may be envisioning something sinister, something painful, and your thoughts are moving in the right direction. Your version of this sinister chair might be a bit extravagant. And I assure you it is simple.Because in Philip K Dick's reality it is simply a dentist chair, and a Pink Light. A light that opened his mind to a download of information. But where did it come from, and who sent it? Had he lost his mind, or was it a revelation illuminating a world that had been hidden to him and remains hidden to most of us?We'll see you on the inside..TIME STAMPS:0:00 - That Didn't Take Long2:21 - NEW INTRO (AGAIN)3:21 - Welcome Back6:00 - Should We Rename the Show?8:45 - I Don't Want To Do Time Stamps, So I'ma Just Be Random15:53 - Potty Break Intermission16:45 - Philip K. Dick Has a Break In23:00 - Part 2 Dropping This Thursday For After Dark Members33:00 - Tinkering35:00 - Diss Track For The Pope37:15 - The Year Is Secretly 50 A.D.38:24 - Apparently a 12 Year Old is Always In Christian45:00 - Some Might Just Say "A Remembering", But Not This GuyPSA: The Freaky Deaky will be Rebranding to Tall Tale Social Club over the coming months. For more information on this transition, follow our updates on social media @freakydeakypod -----Support The Show, Become a Member Today!https://ishortn.ink/tfdeakyverse⁠⁠Join For Exclusive Monthly Shows, Early Access to Episodes, Exclusive Shorts, Extended Episodes, Future Livestreams & More.Memberships Also Available on YouTube & Apple Podcast Platforms.Follow on Social Media: @freakydeakypod / @talltalesocialclubMerch: www.thefreakydeaky.com/storeCult: www.talltalesocialclub.comProducers: Eric Long & Marlene Olmos

Don't get to the end of this year wishing you had taken action to change your business and your life.Click here to schedule a free discovery call for your business: https://geni.us/IFORABEShop-Ware gives you the tools to provide your shop with everything needed to become optimally profitable.Click here to schedule a free demo: https://info.shop-ware.com/profitabilityUtilize the fastest and easiest way to look up and order parts and tires with PartsTech absolutely free.Click here to get started: https://geni.us/PartsTechTransform your shop's marketing with the best in the automotive industry, Shop Marketing Pros! Get a free audit of your shop's current marketing by clicking here: https://geni.us/ShopMarketingPros In this episode, Lucas and David are joined by Eric Svedberg of European Autowerks. Eric shares his journey from starting in the gas station business at 16 to owning and growing a successful automotive shop. The conversation dives deep into the persistent technician shortage, with Eric outlining the challenges in attracting and retaining skilled talent and the evolving pay structures needed to stay competitive. The hosts and Eric also explore strategies for fair compensation, diagnostic testing systems, and the importance of shop culture and communication in bridging the divide between owners and technicians.00:00 Starting at a gas station job04:49 Rebranding to Automotive Specialists09:29 Mac and cheese cart setup11:26 Bellman warns about minibar sensor15:40 Salary expectations for auto techs18:05 Explaining the three-level system21:04 Handling customer pushback25:35 Technician pay discussions26:54 Negotiating a technician's pay raise30:33 Paying employees more than expected34:26 Explaining the production bonus system37:27 Growing demand for skilled technicians41:53 Ensuring seamless parts distribution44:01 Discussing social media dynamics48:42 Dealing with unreliable workers52:06 Understanding different industry perspectives55:27 Dealing with technician issues56:07 Discussing employee accountability

The Counsel of Trent is going back to it's roots and becoming The Council of Trent podcast! Happy April 1st! To support this channel: https://www.patreon.com/counseloftrent [NEW] Counsel of Trent merch: https://shop.catholic.com/apologists-alley/trent-horn-resources/ Be sure to keep up with our socials! https://www.tiktok.com/@counseloftrent https://www.twitter.com/counseloftrent https://www.instagram.com/counseloftrentpodcast

What starts as birthday talk turns into a full existential spiral real quick.In this episode of The Rizzuto Show, Lern plans a wholesome birthday at a cat café (yes, really), while the rest of the crew somehow invents “The Glitter Box” and immediately regrets it. But things take a hard left when Rafe drops a brutally honest thought about siblings, death, and who ends up alone—which sends the entire show into a surprisingly deep (and slightly unhinged) discussion.Then it's time for Sexy Time Fun Facts, where nothing is safe. Ashley Madison tries to rebrand itself as a “privacy-first” dating app (LOL), a shocking stat about people knowingly spreading STIs gets everyone fired up, and the crew debates what actually counts as cheating in 2026. Spoiler: flirting with a barista might cost you your relationship… or save you money on landscaping.It's weird, it's uncomfortable, and it's exactly why this is your favorite daily comedy show.