The Bob & Brad Show

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The Bob & Brad Show is a weekly podcast that talks about Real Estate Marketing and Branding.

Bob Tompkins & Brad McCallum


    • Jan 6, 2024 LATEST EPISODE
    • monthly NEW EPISODES
    • 40m AVG DURATION
    • 37 EPISODES


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    Latest episodes from The Bob & Brad Show

    Episode 7 | Tanya Dalton

    Play Episode Listen Later Jan 6, 2024 70:01


    Welcome to another engaging episode of Full Disclosure with your hosts, Bob Tompkins and Brad McCallum. This week, we're excited to delve into the world of productivity and time management with our special guest, Tanya Dalton, a renowned productivity coach and the author of "On Purpose" and "The Joy of Missing Out."In this episode, Tanya shares her expert insights on how real estate agents can enhance their productivity and achieve a better work-life balance. She discusses practical strategies for setting meaningful goals, prioritizing tasks, and managing time effectively to maximize results in the competitive real estate market.Listeners will also gain valuable advice on avoiding common productivity pitfalls, embracing the concept of "joyful productivity," and leveraging Tanya's unique approach to living and working purposefully. Whether you're a seasoned agent or new to the industry, this episode is packed with tips and inspiration to help you thrive both professionally and personally.Don't miss this opportunity to transform the way you approach your career and life. Tune in now to Full Disclosure with Bob Tompkins and Brad McCallum for an enlightening conversation with Tanya Dalton!

    Episode 6 | What Now?

    Play Episode Listen Later Nov 28, 2023 59:30


    In this episode of "Full Disclosure," hosts Bob Tompkins and Brad McCallum dive deep into the ever-evolving world of real estate. As the market tightens, agents are faced with new challenges and opportunities, prompting the dynamic duo to explore both offensive and defensive strategies to stay ahead.Bob and Brad share insights on how agents can strategically position themselves in a competitive landscape. From leveraging innovative marketing techniques to fortifying client relationships, they unpack a playbook designed to thrive in a market that demands adaptability.Choosing the right brokerage is a critical decision for any real estate professional, and our hosts leave no stone unturned in this episode. They dissect the factors that make a brokerage the perfect fit, discussing the importance of support, culture, and technology.In a candid moment, Bob Tompkins unleashes a passionate rant against Compass, shedding light on his unique perspective and experiences. As the hosts engage in a spirited discussion, listeners gain valuable insights into the various facets of the real estate industry.Join Bob and Brad in this thought-provoking episode of "Full Disclosure" as they pull back the curtain on the strategies, challenges, and controversies within the tightening real estate market. Whether you're a seasoned agent or a newcomer to the field, this episode is packed with wisdom to help you navigate the complexities of the real estate landscape. Tune in for a rollercoaster of insights, anecdotes, and, of course, a healthy dose of Bob's unfiltered opinions.

    Full Disclosure | Episode 5

    Play Episode Listen Later Nov 15, 2023 34:18


    Welcome to another compelling episode of Full Disclosure with Bob Tompkins and Brad McCallum! In this episode, our dynamic hosts delve into the intricacies of the real estate world and the profound impact of the recent Sitzer case verdict on the industry.Join Bob and Brad as they unravel the implications of the Sitzer case and discuss how real estate agents can navigate and adapt to the evolving legal landscape. With their trademark wit and insightful analysis, our hosts provide a roadmap for agents to operate ethically, responsibly, and successfully in the aftermath of this landmark case.From legal considerations to practical tips, Bob and Brad leave no stone unturned as they explore the challenges and opportunities that arise for real estate professionals post-Sitzer. Whether you're a seasoned agent or just starting in the field, this episode promises valuable insights that will shape your approach to real estate transactions.Get ready for an enlightening conversation that goes beyond the headlines, offering a comprehensive guide for real estate agents seeking to thrive in the ever-changing legal environment. Tune in to Full Disclosure for a candid discussion that empowers professionals with the knowledge they need to excel in their careers. It's time for Full Disclosure—because in real estate, knowledge is power.

    Full Disclosure | Episode 4 | NAR

    Play Episode Listen Later Nov 3, 2023 33:37


    On this episode of Full Disclosure, Bob and Brad discuss the result of NAR Lawsuit and Zillow's acquisition of Follow Up Boss.What does the result of the NAR Lawsuit mean for Realtors?  What can agents be doing to preserve their business despite the outcome?  Should Realtors be concerned with what the future holds?  How should agents respond to Follow Up Boss's sellout to Zillow?These questions and more will be answered on this episode.  Tune in, turn it up, and hit that subscribe button.

    Full Disclosure | Episode 3

    Play Episode Listen Later Aug 26, 2023 49:31


    On this episode of Full Disclosure, Brad and Bob discuss the Inman Connect conference in Las Vegas, the shifting Real Estate Market, and what agents can be doing for their business today.If you're a Realtor looking to build your business, and stay in the know with the Real Estate industry, hit that subscribe button on your favorite podcast player!

    Full Disclosure | Episode 2

    Play Episode Listen Later Aug 4, 2023 42:02


    On this episode of Full Disclosure, Brad and Bob talk about the culture around creating content in the Real Estate space, The National Association of Realtors and their legal battle with the DOJ, as well as the upcoming Inman Connect Conference.If you're looking to stay up to day with everything happening in Real Estate, make sure you subscribe to Full Disclosure on your favorite podcast player.

    Welcome to Full Disclosure | Episode 1

    Play Episode Listen Later Jul 22, 2023 65:18


    The Bob & Brad Show is now Full Disclosure!  On this episode of Full Disclosure, Brad and Bob talk about the re-brand of the podcast, the current state of the Real Estate Industry, Mark Willis' return to Keller Williams, and they discuss a pending lawsuit against eXp.  Check out this episode on your favorite podcast player.

    Episode 30 | Tristan Ahumada

    Play Episode Listen Later Feb 3, 2022 28:53


    On this episode of The Bob & Brad Show, we sit down with Tristan Ahumada.  Tristan is the founder of Lab Coat Agents, as well as several other entrepreneurial endeavors.  Tristan is one of the leading minds in the Real Estate Industry and he shares his story in this interview.

    Episode 29 | Ken Pozek

    Play Episode Listen Later Jan 14, 2022 37:23


    We. Are. Back!After a crazy year, and some time away from The Bob & Brad Show, Bob and Brad are back with an interview of the one and only Ken Pozek.Ken runs a highly successful team in Orlando, Florida, with over 127 Million in sales in 2021.  He has also built an Orlando focused Youtube page with over 21 Thousand subscribers, and Ken recently launched his own media company, The Orlando Real.

    Episode 28 | Liz Vaynerchuk Novello

    Play Episode Listen Later May 5, 2021 33:52


    Hey Realtors, are you interested in learning from the top minds in real estate? Want to build a personal brand that has your market calling YOU to sell their home? On this episode of The Bob & Brad Show, we sit down with the one and only Elizabeth Vaynerchuk Novello.  Liz has built a phenomenal business by building her brand and using Instagram at the highest level!

    Episode 27 | Matt Lionetti

    Play Episode Listen Later Jan 20, 2021 51:32


    Are you sick and tired of marketing the same way every Real Estate agent does? Well, Matt Lionetti was too.On this episode of The Bob & Brad Show, Bob & Brad sit down with the Realtor who doesnt give a flying f*** about traditional Real Estate marketing. Matt Lionetti has mastered the art of thinking outside of the box, while also delivering the highest level of customer service.As we sit down with Matt on this episode, he explain how his marketing style works, and how he went about building the exceptional brand he has created.So, sit back and soak up the knowledge that Lionetti has to share. 

    Episode 26 | Malcolm Lawson

    Play Episode Listen Later Dec 31, 2020 66:43


    Are you wanting to build out a Youtube channel for your business?  If you are, then you're going to want to check out this episode with Malcolm Lawson.Malcolm is one of The Bob & Brad Show 's Top 5 Agents to Watch on Video and absolutely crushes it on Youtube.  He coaches agent on how to grow their Youtube Channels and he drops a ton of info in this episode.With this episode, Bob and Brad are so happy to bring 2020 to a close and we look forward to bringing you guys another year full of content in 2021!  Thank you to everyone who has followed the show and been a part of our first year with the podcast.

    Episode 25 | Dustin Brohm

    Play Episode Listen Later Nov 24, 2020 51:41


    On this episode of The Bob & Brad Show, we welcome Dustin Brohm to the show.  As the host of the "Massive Agent Podcast", Dustin just surpassed 300 THOUSAND podcast downloads.  As a true practitioner of content creation, Dustin offers some magnificent insight for marketing in today's world.So, sit back, relax, and enjoy this episode of The Bob & Brad Show! 

    Episode 24 | 2021 Business Plan

    Play Episode Listen Later Nov 12, 2020 32:05


    You know the drill.  2020 is coming to a close (finally), so it's time to look ahead and plan for 2021.  We hear the same song and dance every year:  You have to build a business plan.  But, how?On this episode of The Bob & Brad Show we discuss exactly that.  We talk about how to go beyond just goal setting, and rather how you can stratigically set yourself up for success by building a calculated marketing and business plan.

    Episode 23 | Home Studios

    Play Episode Listen Later Oct 20, 2020 30:17


    There are 1,000 things that are keeping you from creating content.  So, you need to figure out how to overcome those obstacles.On this episode of The Bob & Brad Show, Bob and Brad discuss how to set up a home studio.  Having a home studio enables you to create many different types of content and allows you to overcome many of the obstacles stopping you from creating content.So, sit back, pour yourself a drink, and enjoy this episode of The Bob & Brad Show.  

    Episode 22 | Collaboration

    Play Episode Listen Later Oct 6, 2020 34:24


    One of the hardest things about marketing your business is doing it alone.But, it doesn't have to be that way.  On this episode of The Bob & Brad Show, Bob and Brad discuss how collaborating with other people has helped grow their businesses.Collaborating not only creates and nutures relationships in Real Estate, but it also helps you stay accountable for producing content.  Check out this episode to see how this strategy might help you!

    Episode 21 | Telling Stories

    Play Episode Listen Later Sep 22, 2020 34:06


    We talk a lot about creating content.  But, how do you create content that really elevates the client experience to the next level?On this episode of The Bob & Brad Show we talk about telling stories.  Stories have a special way of connecting you to your clients, your transactions, and your community.So, sit back, and enjoy this episode!

    Episode 20 | Nick Bailey

    Play Episode Play 60 sec Highlight Listen Later Sep 15, 2020 41:39


    Very few people understand the world of Real Estate like the guest on this episode of The Bob & Brad Show.Nick Bailey began his career as an agent, worked for Zillow, was the CEO of C21, and now serves as the CCO of RE/MAX LLC.  Oh, and he still practices Real Estate.  Because of this, Nick has remarkable insight into the business and where things are likely headed.  You don't want to miss this episode.

    Episode 19 | Chris Smith Curaytor

    Play Episode Listen Later Aug 31, 2020 49:56


    We talk a lot about creating content, but how do you leverage that content into generating leads?On this episode of The Bob & Brad Show we are joined by Chris Smith, co-founder of Curaytor and author of The Conversion Code. Chris explains why it's important to not only create content, but also use that content to produce leads.Chris also speaks on his personal brand and how he grew to where he is in the business.This episode is packed with insight from one of the top minds in Real Estate today. So, kick back and enjoy this interview on The Bob & Brad Show.

    Episode 18 | Posting Personal or Business Content

    Play Episode Listen Later Aug 24, 2020 32:38


    What should you be posting on social media?It's one of the things that Realtors struggle with the most. Should you only post about Real Estate Transactions? Should you discuss religion or politics?On this episode of The Bob & Brad Show, Bob and Brad break down those questions. They break down how "what you post" can positively or negatively impact your brand.

    Episode 17 | The Top 5 Real Estate Content Creators To Watch

    Play Episode Listen Later Aug 10, 2020 40:58


    If we're being honest, we all want to be the next big thing in Real Estate, right?Well, on this episode of The Bob & Brad Show, Bob and Brad break down their top 5 list of Real Estate Content Creators. These people bring so much RE community, and they deserve what's coming to them.Not only do we provide you with a list, but we dive deep on what makes these people succesful at creating content. By observing them, you will be able to replicate their genius and build a powerful brand too!But, we didn't stop there. We also came up with a list of 5 creators to keep an eye on... as we suspet they will be some of biggest names a year from now.

    Episode 16 | The Unintended ROI of Video

    Play Episode Listen Later Aug 3, 2020 33:55


    On The Bob & Brad Show, we talk a lot about using video to market your Real Estate business. But, we normally talk about what to expect when you make those videos.On this episode, Bob & Brad talk about the Unexpected Return on Investment that video generates for your business. From referrals to conversations in public, video can create all sorts of unintended rewards.

    Episode 15 | Dealing With Exhaustion

    Play Episode Listen Later Jul 27, 2020 15:51


    After taking a couple weeks off, The Bob & Brad Show is back!On this episode, Bob & Brad chat about how they deal with burn out. It's easy to get tired in a business that never stops, and it's okay to feel that way!Between creating content, selling homes, and being parents, Bob & Brad know how it feels to be tired! Check out this episode.

    Episode 14 | Dan Lee

    Play Episode Listen Later Jul 6, 2020 48:40


    On this weeks episode of The Bob & Brad Show, Bob and Brad interview Dan Lee out of Brisbane, Australia.  Dan is one of the best Realtors in the World at personal branding through video.  His videos are light-hearted, funny and are great at telling a story.  In this episode, Dan shows us behind the curtain of creating his hilarious videos.  He dives into how the content is created, and how his approach allows him to reach the largest possible audience. 

    Episode 13 | Finding Inspiration

    Play Episode Listen Later Jun 29, 2020 27:13


    The Bob & Brad Show is back after taking a week off!! And, we're coming back with a KILLER episode.On this episode, Bob & Brad talk about where we find inspiration for our videos, and where you should be looking as well.Then, we talk about how to build on that inspiration to create content for your brand. So, sit back, and enjoy the show!

    Episode 12 | Real Estates Leading Women

    Play Episode Listen Later Jun 15, 2020 44:56


    On this episode of The Bob & Brad Show, Bob and Brad welcome some of the most influential woman in Real Estate when it comes to Social Media Marketing.Erica Wolfe, Marley Presswood and Jessie Yerxa share how they have grown their businesses and built their brands.You don't want to miss this episode! So, kick back, relax, and get ready to learn from this boss ladies.

    Episode 11 | 5 Pillars of Personal Brand

    Play Episode Listen Later Jun 8, 2020 38:28


    Everyone wants to have a personal brand, but what makes a personal brand work?On this episode of The Bob & Brad Show, Bob Tompkins and Brad McCallum break down the 5 things that you must do to have a successful personal brand.Get ready to take notes. This episode is full of helpful tips for your business.

    Episode 10 | Krista Mashore

    Play Episode Listen Later Jun 1, 2020 35:33


    Have you ever wondered how to sell 100 homes a year? Well, Krista Mashore has the blueprint.On this episode of The Bob & Brad Show, Bob and Brad sit down with Krista Mashore to discuss how she built a business that sells over 100 homes a year. Krista discusses how large a role video has played in her business, and how important distribution is!This episode is packed full of practical advice for your business. So, sit back and enjoy!

    Episode 9 | Branding Listing Videos

    Play Episode Listen Later May 25, 2020 36:42


    On this episode of The Bob & Brad Show, we talk about Listing Videos!Listing videos have started to play a tremendous role in Real Estate.  So much so, Zillow is now allowing branded content on their listings.  Bob & Brad discuss how this is a major shift by Zillow, and how every agent should be taking advantage of this now!Also in this episode, Bob & Brad talk about how listing videos have impacted their businesses, and how you can get started creating this type of content.

    Episode 8 | Ed Stulak

    Play Episode Listen Later May 18, 2020 36:42


    What does it take to build a following on TikTok and Instagram? How do you created content that is short form and engaging?Ed Stulak is here to answer those questions. And MAN DOES HE DELIVER.In this episode, we discuss how to take advantage of TikTok for Real Estate and how Ed built an Instagram influence by being super intentional. So, take a seat, and get ready to drink from the firehose of Ed Stulak.

    Episode 7 | Why Now is the Time to Start Real Estate

    Play Episode Listen Later May 4, 2020 35:08


    Are you a Realtor who is thinking about bailing on the business because of COVID-19?  Maybe you should rethink that.On this episode of The Bob & Brad Show, Bob and Brad discuss the opportunity that is available because of the Coronavirus.  We will walk you through exactly how you can take advantage of this time to build a brand within your community that will last for years to come.So, pour yourself a drink and enjoy this episode of The Bob & Brad Show.

    Episode 6 | Bob VS Brad

    Play Episode Listen Later Apr 27, 2020 48:54


    Facebook vs. YouTube? Organic vs. Paid? Cadence vs. Quality? Oh yeah... Hat Vs. Hair.Bob Vs. Brad.In this episode we debate these 4 hot topics in real estate. No surprise, we don't agree. Hear both sides of the debate, and decide what's right for yourself. It might just help you build the brand that YOU want to put out into the world!

    Episode 5 | Sharran Srivatsaa

    Play Episode Listen Later Apr 20, 2020 53:27


    Sharran teaches us HOW to write emails that actually get read, WIN your listings BEFORE You arrive, and USE the language that your clients understand. Oh - and so much more ALL in Episode 5 of The Bob and Brad Show!So grab a drink, find a comfortable chair, and get ready as Sharran Srivatsaa dismantles your business, and builds it back up better than ever before in just under an hour.Even better, Sharran and his good friend, branding genius Dean Aguilar are running a free conference this week. 8 Masterclasses, 6 focussing on different social platforms - all 100% free. Check out www.brandsummit2020.com!If you're looking to better understand WHY you should be listening to our guest this week, then I'd suggest you check out Omar's Passionate Few interview on YouTube!If we could ask you just one favor. If you know any one that could benefit from what we're doing, please just tell them about The Bob and Brad Show!

    The Bob & Brad Show Episode 4

    Play Episode Listen Later Apr 13, 2020 31:53


    The very BEST way to build your personal brand is with video. This is NOT news to anyone. So why are so many agents still not taking control of their image and using it to grow their business?Join the conversation as we discuss the 2 BIGGEST OBJECTIONS we hear, Time and Know-How, and WHY they might just be self-limiting excuses. Learn the strategies you can use to start building your personal brand TODAY!

    The Bob & Brad Show Episode 3

    Play Episode Listen Later Apr 6, 2020 35:34


    Guys. Guys! This week, we sat down with Adam Contos - I KNOW RIGHT?! He's the face of the worlds most recognizable real estate brand, and the captain of 130,000+ agents in 111 countries around the globe, the CEO of REMAX! ⁠⁠If you're wondering why on earth he would sit down with us for 45 mins,

    The Bob & Brad Show Episode 2

    Play Episode Listen Later Mar 30, 2020 29:52


    It's time for episode 2 of.... The Bob and Brad Show!On this episode we cover 3 KEY things we're doing right now to take care of our clients and business, and spoiler alert - we're NOT giving up on 2020 yet.

    The Bob & Brad Show Episode 1

    Play Episode Listen Later Mar 23, 2020 33:19


    5 Things You Can Do RIGHT NOW as a Realtor at HOME During a Pandemic!If you're a real estate agent that is self-isolating, under quarantine, and all of a sudden trying to navigate this crazy moment in history and wondering WHAT you should be doing, you must watch this!Bob and Brad sat down to have this chat about the things agents CAN do right now FROM home.If you're not a RE agent, then this POST doesn't apply. I'm at home under quarantine for one more week. To be honest, once we're free to go outside, I'm not sure how much will change for the foreseeable future.

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