Podcasts about binj

Before she became an expert in video commerce, Cynthia Nelson participated in developing some of the first e-commerce and shopping sites, which paved the way for platforms like Amazon. Now in Epi 17 of Insider Interviews with E.B. Moss she offers practically a master class in the evolving world of shoppable video -- or as she prefers to call it (and hear why): "video commerce." After a stint in early Silicon Valley days (think pre-eBay/HSN!) Cynthia tackled a new approach to packaging content for Spanish-speaking parents with a TV meets 360-platform, Todo Bebe. And now, through her current consultancy, Luminación, she's bringing all her content, culture, and commerce expertise together, and advising on best practices of making video shoppable.    “Why “video commerce”? Because it's not just shoppable video. It's live shoppable video. It's one-to-one shoppable. It's VOD. It's advertising -- ads that are shoppable.” Listeners will learn the importance of a well-thought-out strategy in the still growing area of video commerce, with examples like Walmart as a company that learned to strategically approach shoppable video after rigorous testing and adjustments. And hear why there's a big role for #AI in video commerce -- with impact on creative development, analytics, and customer interaction. We discuss Cynthia's recent investments, including BINJ, an advertising MarTech platform, and Recurved, a tool automating pro forma financial projections for startups. There's a little envy as Cynthia explains how she has launched her "digital nomad" lifestyle... but even that is representative of a core skillset that brands need, too: being nimble. Learn why it's also important to be adaptable, form partnerships, maintain resilience as an entrepreneur.  It doesn't take a lot of tech (see Talk Shop Live example), but it does take patience and strategy. And, as discussed in all Insider Interviews episodes, what is the role of genuine brand purpose? For Cynthia Nelson, who was awarded with the first Pioneer Prevention Award -- for changing health disparity among underserved populations through content -- purpose is part of her personal brand as well.  This is an essential episode for companies who will need to learn to navigate the fast growing area of digital shopping and keep connected to customers. TIMESTAMPS 00:13 Defining Video Commerce 01:52 Cynthia Nelson's Journey in E-commerce (hint: think HSN!) 03:26 Exploring the Early Days of E-commerce to Firsts in the TV Content Landscape 03:42 Cynthia's Consultancy and Current Work 08:37 Case Study: Walmart's Path to Success in Video Commerce 12:31 The Impact of Video Commerce on Human Connection 16:05 The Role of AI in Video Commerce 18:49 Investments in Tech Companies 21:04 Lessons from Entrepreneurial Experiences 25:57 Brand Purpose and Health Disparity 29:24 The Importance of Partnering with Other Companies Key Takeaways: Video commerce is a multifaceted approach that goes beyond just shoppable video, encompassing live events, VOD, and interactive advertising. Strategic patience and testing are crucial for brands to succeed in video commerce, as demonstrated by Walmart's multi-year experimentation. AI and analytics play a pivotal role in personalizing the shopping experience, enhancing customer engagement, and optimizing creative content. Embracing brand purpose authentically can lead to impactful partnerships and meaningful connections with consumers, especially in multicultural markets. Connect with Cynthia Nelson: LinkedIn: https://www.linkedin.com/in/cynthianelson/ https://luminacionlc.com/ Follow and Connect with E.B. and Insider Interviews: Instagram: https://www.instagram.com/insiderinterviews Facebook: https://www.facebook.com/InsiderInterviewsPodcast/ YouTube: https://bit.ly/InsiderInterviews-YouTubePlaylist LinkedIn: https://www.linkedin.com/in/mossappeal “X”: https://www.twitter.com/insiderintervws

Dan talks with Jason Pramas, executive director of the Boston Institute for Nonprofit Journalism and editor-in-chief of a new project called HorizonMass. (Ellen expects to return for the next episode.) Jason is a co-founder of BINJ, which partners with community publications on investigative stories and civic engagement initiatives, and offers training programs to promising young journalists.  Now Jason is making a bold bet on the future of news by training a new generation of journalists. He's launching HorizonMass, a statewide digital news publication with a focus on public interest journalism. At HorizonMass, college interns work as reporters, designers, marketers, and editors. They work alongside more experienced professional freelance writers.  Later on, in Quick Takes, Dan looks at some data about news referrals from social media giants, specifically Facebook and X, or Twitter, or whatever it is this week. Large news organizations had become reliant on both of those platforms while the sort of local news outlets that we track here at What Works were more dependent on Facebook alone. In any case, those days are drawing to a close, and it's long past time for community journalists to be asking themselves: What's next?  

Links:Tyrese Coleman's PEN Nominationhttps://pen.org/2019longlists/Anthony's two panels at AWPhttps://www.awpwriter.org/awp_conference/event_detail/15007https://www.awpwriter.org/awp_conference/event_detail/14373CeCe's panel at AWPhttps://www.awpwriter.org/awp_conference/event_detail/16201Erin Dorney's I Am Not Famous anymorehttp://www.masonjarpress.xyz/chapbooks-1/i-am-not-famous-anymoreTyrese Coleman's How to Sithttp://www.masonjarpress.xyz/chapbooks-1/how-to-sitBaltimore Beat returnshttps://medium.com/@BINJ.Baltimore/baltimore-beat-returns-in-2019-with-binj-support-804ea9811a11Beyond Video Store Openshttps://baltimorefishbowl.com/stories/nonprofit-video-store-beyond-video-to-open-friday/Offset Crashes Cardi B's Performancehttps://www.vulture.com/2018/12/offset-crashes-cardi-bs-show-w-roses-begs-for-forgiveness.html

Welcome to episode 12 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his January 24, 2017 column: "A QUESTION OF STRATEGY: Will Women’s March leaders help build a democracy movement or just put the Dems back in power?"Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.This Apparent Horizon Podcast can be found on:iTunes, Google Play Music, Stitcher, TuneIn, YouTube, and Blubrry.

Welcome to episode 11 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his January 10, 2017 column: "HARD DRUG TRUTHS: END MANDATORY MINIMUM DRUG SENTENCES."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.This Apparent Horizon Podcast can be found on:iTunes, Google Play Music, Stitcher, TuneIn, and YouTube.

Welcome to episode 10 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his January 4, 2017 column: "UNITED WE STAND: AN ADMONITION FOR 2017."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.This Apparent Horizon Podcast can be found on:iTunes, Google Play Music, Stitcher, TuneIn, and YouTube.

Welcome to episode 9 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his December 6, 2016 column: "HOMELESS FOR THE HOLIDAYS: SAVAGE CUTS AND CRAPPY JOBS ARE WHAT GOT US HERE."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.This Apparent Horizon Podcast can be found on:iTunes, Google Play Music, Stitcher, TuneIn, and YouTube.

Welcome to episode 8 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his November 27, 2016 column: "TEMPORARY RADICALS? DISAFFECTED DEMS NEED TO STAY IN THE STREETS AFTER THE GOP MENACE IS BEATEN BACK."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.This Apparent Horizon Podcast can be found on:iTunes, Google Play Music, Stitcher, TuneIn, and YouTube.

Welcome to episode 7 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his November 17, 2016 column: "WHY NATIVISM REMAINS THE POLITICS OF THE SCOUNDREL."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.This Apparent Horizon Podcast can be found on:iTunes, Google Play Music, Stitcher, TuneIn, and YouTube.

Welcome to episode 6 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his November 8, 2016 column: "DEMOCRATIZE AMERICA: THE FIGHT TO SAVE THE NATION AND THE PLANET DOESN'T STOP ON ELECTION DAY."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.This Apparent Horizon Podcast can be found on:iTunes, Google Play Music, Stitcher, TuneIn, and YouTube.

Welcome to episode 5 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his October 24, 2016 column: "UMASS CAMBRIDGE: MAKING HARVARD UNIVERSITY PUBLIC WILL SOLVE ITS WORKERS’ PROBLEMS—AND THE COMMONWEALTH’S HIGHER ED CRISIS."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.This Apparent Horizon Podcast can be found on:iTunes, Google Play Music, Stitcher, TuneIn, and YouTube.

Welcome to episode 4 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his October 13, 2016 column: "FIGHT WHERE YOU STAND: ORGANIZING FOR DEMOCRACY ON THE JOB CAN SPARK A MOVEMENT FOR DEMOCRACY NATIONWIDE."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.Check out the Apparent Horizon website at apparenthorizon.news.

We physically returned to Dewey Square (and to the dive bar across the street) to ask protesters how Occupy Boston started, and to hear stories about what they were doing before putting their lives on hold for the movement five years ago. Theme music: “Can you get to that” by Funkadelic.Show Description:Return To Dewey Square is a limited series podcast by the Boston Institute for Nonprofit Journalism marking the fifth anniversary of Occupy Boston. We’re interviewing protesters and looking at the legacy of the Occupy Wall Street movement, as well as at some of the activist history that led up to the demonstrations of 2011 and developments in social justice that have come in the time since. Website: binjonline.org.

Welcome to episode 3 of the Apparent Horizon Podcast - based on the Apparent Horizon opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his September 29, 2016 column: "PLAY TO WIN: UK LABOUR PARTY LEADER SHOWS THE AMERICAN LEFT HOW TO MOVE BEYOND SYMBOLIC POLITICS."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.

Welcome to episode 2 of the Apparent Horizon Podcast - based on the progressive opinion column produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Website: binjonline.org.Jason Pramas is a photojournalist, editor and BINJ network director. In this episode, he reads his September 16, 2016 column: "AUTONOMOUS PROFITEERING: Corporate networks enlist Mayor Walsh to help them sell self-driving cars … and eliminate jobs."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.

Welcome to the inaugural Apparent Horizon Podcast - based on the progressive opinion column of the same name produced by Jason Pramas and syndicated by the Boston Institute for Nonprofit Journalism (BINJ) of Boston, MA, USA. Website: binjonline.org.Jason Pramas is a photojournalist, editor and BINJ network director.In this episode, he reads his September 7, 2016 column: "STREET FIGHT: Students dissatisfied with politics as usual will find plenty of grassroots action in Boston."Apparent Horizon Theme Music: Sci Fi by Bensound, bensound.com.

The last time Chris Faraone spoke to It's All Journalism, he was in the midst of some independent investigative work out in Oregon. Now, he's leading a nonprofit journalism endeavor in Boston. The Boston Institute for Nonprofit Journalism, or BINJ (which Faraone has tattooed across his knuckles), is inspired by alternative and independent publications in California, including the San Francisco Public Press, in which people are working collaboratively to bring about not only investigative journalism but to serve the public in ways traditional media no longer can.

THE YOUNG JURKS, 3/12/2016 With Hosts, Mike Crawford & Lauren Pepsisa, with Rhodes Pierre, Live Saturdays on www.wemfradio.com/live at 6pm ET with guests, Alex Marthews, Digital 4th & Jason Pramas, BINJ Journalist discussing his coverage of the Boston GE Deal and the coverage from the rest of the Boston media. We also discuss Mike's latest story published with Civilized and BINJ www.warrantless.org www.medium.com/@BINJ www.civilized.life/boston-medical-marijuana-dispensaries-1655616607.html http://wemfradio.com/2016/03/12/young-jurks-3-12-16/ --- Support this podcast: https://anchor.fm/theyoungjurks/support