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Gavin Bell is a Scottish entrepreneur, vlogger and speaker. He runs Blue Cliff Media which is a Facebook ad agency. He is often regarded as one of the world’s leading Facebook advertising experts. Quotes To Remember: “Marketing 101 is the right message to the right person at the right time.” “We are all consumers when we go to Facebook ourselves.” “When you are setting up a campaign, the way to do it so that you can’t fail is by testing different audiences.” “I think we are all bound by this thing called ego.” “We are scared of what people may think.” “Our ego can be a really powerful thing but at the same time it can holds us back.” “Everything, despite how bad it is, is part of the journey.” What You’ll Learn: What are the things to focus when promoting using Facebook? Sending advertisements to the right people How to make Facebook advertisements profitable How to optimize advertisements for a lower cost Key Links From The Show: Blue Cliff Media Gavin’s Site Gavin’s Twitter Gavin’s Facebook Gavin’s Instagram Scott’s Bass Lessons Site Scott’s Bass Lessons YouTube Channel Recommended Books: How to Win Friends and Influence People by Dale Carnegie Crush It!: Why NOW Is the Time to Cash In on Your Passion by Gary Vaynerchuk The 4-Hour Workweek by Timothy Ferriss
Today’s podcast guest, Gavin Bell grew up in the Shetland Islands. He loves sports and going on adventures. At 18, Gavin opted out of college and went to a business academy for a year instead, where he started his first business. In this episode, Gavin shares how his first failed business, helped him set up Blue Cliff Media - the marketing agency that he runs today. He also shares some super useful social media marketing tips, and we discuss why having a business is like having a toddler that never grows up.
My guest today, on the Steve Jobs inspired Join Up Dots free podcast interview is a a guy who it seems is a born entrepreneur with a fascinating story to boot. Which makes him a perfect guest for a show like Join Up Dots. Growing up on the Shetland Islands – the most northerly tip of the UK, his first taste of entrepreneurship was running a small Dropshipping business whilst still at school. At 14, he used to buy electronics from China and sold them on eBay whilst building his first ever website at 14 years old, which still gets sales to this day! Leaving the islands at aged 18, he knew University wasn't for him and lucky enough to be accepted into the Peter Jones Enterprise Academy in Manchester. As he says “The academy was an incredible experience – one in which I was pushed out my comfort zone on a daily basis, whether that was pitching, networking or just having to work incredibly hard. Things that are now a normal every day thing for me now – but certainly weren't back then! It was in Manchester I launched a corporate well-being company called Alba Fitness, where he used to place personal trainers into corporate environments (such as call centres) to run corporate fitness programmes. However it really started to come together for him, when he realised that the trainers were generally terrible at marketing themselves. Secondly, he was reading a book called the 7 Day Startup – a book all about (you guessed it) launching a business in 7 days. On June 21st 2015, he finished the book. On June 29th 2015, Blue Cliff Media was born. He offered social media and community management services at the beginning but eventually carved ourselves a nice wee niche in Facebook advertising. The business continues to grow and have some amazing clients all over the world. So looking back on his life on the Shetland Islands, was it a blessing or a hindrance to his entrepreneurial venture? And is he where he wants to be in his life or simply on the first rung of what he can now see is possible for him? Well let's find out as we bring onto the show to start joining up dots with the one and only Gavin Bell Show Highlights During the show we discussed such weighty topics with Gavin Bell such as: How Gavin managed to get his business up and running as a small school boy even buying and selling belts on vacation Why networking and pitching his business is such a huge part of his business strategy. You have to get out from behind your pc! Gavin recalls the moment when he decided to pivot from his business Alba Fitness, and learn from what it had given him (or more often that not didn't give him) Why FB ads are an amazing way to grow your business, but you have to let then run before seeing the results. Its all about data after all. and lastly…. Why it is so powerful to show your successes and failures to the world. Reality is today's marketing strategy that works.
Meet this week's awesome studentpreneur guest: Gavin Bell, 22, recent graduate from the Peter Jone's Enterprise Academy in Manchester and founder of Blue Cliff Media in Edinburgh, UK. Gavin got the entrepreneurship bug early on. To get some help he decided to attend the Peter Jone's Enterprise Academy instead of going to university. His story is full of ups and downs. Quotes: I always had an entrepreneurial spark, I started with dropshiping. My main skill is to take action and learn by doing. My biggest fear is to be average I had no mentor, I never found the right person. Having a good mentor can be huge, but having a bad one can be fatal The best way to get started is to get an internship in a new business Resources: The 7 Day Startup: You Don't Learn Until You Launch by Dan Norris How to Win Friends & Influence People by Dale Carnegie Links: Website: http://bluecliffmedia.com/ Twitter:@bluecliffmedia email:hello@bluecliffmedia.com Facebook : https://www.facebook.com/MrGavinBell/ Vblog: https://www.youtube.com/channel/UCYwX0DRfD06rx1E9iNa7fFw If you have what it takes you can apply to share your story on air. CLICK HERE
This week on Inspired Edinburgh we have Gavin Bell. Gavin is Founder and Managing Director of Blue Cliff Media, a social media agency that generates real business results through scaleable digital marketing campaigns. He's also a blogger with articles published in The Huffington Post and Virgin.com, an exceptionally good vlogger, a speaker, a former Young Entrepreneur of The Year and he recently won the WeDo Scotland Award for 'New Start Business of the Year'. We talk about Gavin's growing up in Shetland, his learnings from Peter Jones' Enterprise Academy, pivoting his business and a raft of other topics including his purpose, legacy and definition of success. Gavin is an incredibly driven and talented young man who is destined to go far. You can find Gavin on social media @MrGavinBell Like our Facebook page here: www.facebook.com/INSPIREDINBURGH
Gavin grew up in the Shetland Islands, before packing his bags and moving down to Manchester after being accepted into the Peter Jones Enterprise Academy aged 18. When Gavin moved to Edinburgh in 2014, he launched the social media agency, Blue Cliff Media. Businesses go to Gavin & Blue Cliff Media when they’re looking to get more attention, generate more leads or make more sales online. Gavin’s a Facebook advertising consultant and speaks and writes on all things Facebook, marketing and entrepreneurship. Website: bluecliffmedia.com Social links: Facebook – https://www.facebook.com/mrgavinbell/ Twitter – https://twitter.com/mrgavinbell LinkedIn – https://www.linkedin.com/in/mrgavinbell Instagram – http://www.instagram.com/mrgavinbell Snapchat – https://www.snapchat.com/add/mrgavinbell If you have found anything useful on this episode, then please leave a comment and rate the show. If you would like to ask Geoff a question or suggest a topic to cover on the show, please email him at podcast@geoffnicholson.co.uk You can find more information about Geoff at www.geoffnicholson.co.uk or on the following social media links YouTube (http://www.twitter.com/gncoach) I have also created a Facebook page for the show, would love you to join me over there as well.
The Boomer Business Owner with Charlie Poznek: Lifestyle Entrepreneurs | Online Business | Coaching
Gavin Bell is the 22 year old founder of the social media agency, Blue Cliff Media, based in Edinburgh (Scotland). He is a Facebook ads expert, blogger & speaker on all things entrepreneurship, Facebook ads and marketing.
In this episode, I talk to Gavin Bell from Blue Cliff Media, a social media agency who specialises in Facebook Ads. One of the main reasons for inviting him is because of that particular niche that he chooses to focus on. Gavin wants to stand out from the generic social media industry by choosing to niche down and it looks and sounds like he has done the right thing for his growing business. Gavin is someone that I have followed for some time online via Twitter, yet never met up with him before. He is a young entrepreneur but managed to start making a name for himself by being the go-to guy for Facebook Ads. It's not a surprise that everyone is talking about Facebook Ads and how powerful it is and Gavin has spotted that gap in the market where more and more brands are utilising it but necessarily seeing a return on their investment. Some of the things we talk about are: Gavin's journey to how he got to where he is today