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In this episode of Digital Transformation & Leadership Danny Levy once again talks to Laura L. Bernhard, Founder and Host of the Marketing Bound Podcast and Inbound and LinkedIn Content Strategist, Team Lead at Automation Wolf. They get into why you should bother building a personal brand, what do do and what not to do, how to develop a personal brand concept, the benefits of personal branding, how to make it as easy as possible to get started and increase your visibility, and common misconceptions about personal branding. Connect with Laura on LinkedIn here - https://www.linkedin.com/in/lauralbernhard/ To listen to the marketing bound podcast go to - https://www.marketingbound.com/podcast Are you getting every episode of Digital Transformation & Leadership in your favourite podcast player? You can find us on Apple Podcasts and Spotify to subscribe. --- Send in a voice message: https://anchor.fm/danny-levy/message
In this episode of Digital Transformation & Leadership Danny Levy once again talks to Laura L. Bernhard, Founder and Host of the Marketing Bound Podcast and Inbound and LinkedIn Content Strategist, Team Lead at Automation Wolf. They get into the do's and don't of podcasting, how to develop a podcast concept, the benefits of podcasting for you and your company, how to make it as easy as possible to launch and grow a podcast, and common misconceptions about podcasting. Laura L. Bernhard is the creator and host of The Marketing Bound Podcast. Every week, she interviews marketing experts about how entrepreneurs can leverage inbound marketing to attract their ideal clients and grow their businesses. Topics range from blogging, social media, and email marketing to public relations, landing pages, and thought-leadership. With over six years of experience in inbound marketing, Laura is now coaching entrepreneurs on how to build profitable podcasts for their businesses. Specifically, she helps get podcast ideas off the ground to a successful launch with her three-week program. To listen to the marketing bound podcast go to - https://www.marketingbound.com/podcast Are you getting every episode of Digital Transformation & Leadership in your favourite podcast player? You can find us on Apple Podcasts and Spotify to subscribe. --- Send in a voice message: https://anchor.fm/danny-levy/message
Wondering if you should start a podcast for your business? This episode is for you! In this episode: 1. Review podcast stats that will help you decide if you should start a podcast for your business 2. Debunk 5 podcasting myths 3. Difficulties in podcasting so you have a better understanding of the scope of this content marketing strategy 4. Benefits of having a podcast in your business If you need help deciding if you should start a podcast, this episode is for you! RESOURCES Generate leads with your podcast with this workbook of 100-slides, 9 exercises, perfect for service-based entrepreneurs and businesses to build a profitable podcast: https://www.marketingbound.com/generate-leads-with-your-podcast Stay tuned for the "How to Generate Leads with your Podcast" workbook coming out this week! Sign up for the Monthly Marketing Bound Newsletter: https://www.marketingbound.com/newsletter _______________ Connect with Marketing Bound on Other Channels: YouTube: https://www.youtube.com/channel/UCf5_Hn_KPtwLqY7PCH1_TQg Entrepreneur's Facebook Group: https://www.facebook.com/groups/marketingbound Have any questions? Connect with the host, Laura: Instagram: https://www.instagram.com/thelauralbernhard/ LinkedIn: https://www.linkedin.com/in/lauralbernhard/ Marketing Bound is dedicated to helping service-based entrepreneurs leverage inbound marketing strategies to grow their businesses. Website: https://www.marketingbound.com/
Show Notes:Welcome to Episode 187! Laura L. Bernhard is the host of The Marketing Bound Podcast. She interviews marketing experts about how entrepreneurs can leverage inbound marketing to attract their ideal clients. Laura is currently building Marketing Bound into a hub for inbound marketing resources for service-based entrepreneurs. She also currently coaches,entrepreneurs to build profitable podcasts. Remember Our Troops! Enjoy!Quote: Don’t compare yourself to others on social media. Don’t copy be authentic - Laura Bernhard Knowledge Nuggets and Take-Aways:Great podcasts have great sound qualityAlways network. Don’t get out networked or outworkedFreedom for time is paramount while working on your business Develop great habits to get more doneIf you are wanting to start a podcast, listen to others that are doing it, but do not copy them. Be authentic with your contentHere is a link to this episode on our website: https://timetoshinetoday.com/podcast/laurabernhard/Recommended Resources: www.MarketingBound.com Laura’s Linked INLaura’s InstagramLaura’s YouTube ChannelLaura’s FacebookHost Your Podcast for Free with Buzz Sprout Our Show Sponsor Sutter and Nugent Real Estate - Real Estate Excellence Music Courtesy of: fight by urmymuse (c) copyright 2018 Licensed under a Creative Commons Attribution (3.0) license. http://dig.ccmixter.org/files/urmymuse/58696 Ft: Stefan Kartenberg, Kara Square
In this episode of Digital Transformation & Leadership Danny Levy talks to Laura L. Bernhard, Founder and Host of the Marketing Bound Podcast and Inbound and Marketing Strategist at Vector Networks. They get into why entrepreneurs get consumed by technology, the importance of being lean, how to automate process, optimising your social media strategy, why podcasting is such an important channel and how to get the most out of it (even if you have no money) and why you will never be able to lead others if you can't lead yourself. Laura L. Bernhard is the creator and host of The Marketing Bound Podcast. Every week, she interviews marketing experts about how entrepreneurs can leverage inbound marketing to attract their ideal clients and grow their businesses. Topics range from blogging, social media, and email marketing to public relations, landing pages, and thought-leadership. With over six years of experience in inbound marketing, Laura is now coaching entrepreneurs on how to build profitable podcasts for their businesses. Specifically, she helps get podcast ideas off the ground to a successful launch with her three-week program. To listen to the marketing bound podcast go to - https://www.marketingbound.com/podcast Are you getting every episode of Digital Transformation & Leadership in your favourite podcast player? You can find us on Apple Podcasts and Spotify to subscribe. --- Send in a voice message: https://anchor.fm/danny-levy/message
Before embarking on the podcasting adventure, I highly recommend listening to the top 10 mistakes I made as a podcaster. Avoiding these mistakes will save you time and generate revenue faster. I also make recommendations on what you need to do instead. Don't forget to subscribe to The Marketing Bound Podcast for inbound marketing tips every week. And join to Marketing Bound Facebook Group if you have any recommendations for the show: https://www.facebook.com/groups/marketingbound (https://www.facebook.com/groups/marketingbound)
If like me, you've been vexed by the problem that you have been creating lots of content and not been getting more leads, Laura can give you some advice. Laura L. Bernhard, creator and host of The Marketing Bound Podcast that helps service-based entrepreneurs with inbound marketing. From sunny Toronto she shares her considerable insight on using blogs, social media, email nurturing, and content creation to help entrepreneurs like us attract leads and get clients.To help grow your business, join the Marketing Bound Facebook group, and visit marketingbound.com to check out the free resources.Create content using AI - Trylately! Automatically generate social posts from videos and podcasts into dozens of social posts.How to #getnoticed mastermind. #getnoticed with courses and masterminds developed by experienced PR agency owner Jim James.Email Signatures Full of Brand Promise Create Branded Email Signatures for All Employees in Few Minutes. Earth.ai models human interaction. Earth.ai provides access to a bias-free view on what really drives behaviour.Support the show (http://www.paypal.me/eastwestpruk)
If you're thinking about starting a podcast, this episode will help you make that decision. I go through 15 reasons every entrepreneur should start a podcast and how a podcast has affected me and my business. I mention a lot of resources that I listed below for your convenience. Don't forget to subscribe to The Marketing Bound Podcast for inbound marketing tips every week. And join to Marketing Bound Facebook Group if you have any recommendations for the show: https://www.facebook.com/groups/marketingbound (https://www.facebook.com/groups/marketingbound) ___________ Previous Guests Mentioned in this Episode Samantha Kris' Interview: https://bit.ly/SamanthaKrisOnMB Samantha Kris' Bossing Up Book: https://amzn.to/36QBjzM Mark Metry's Interview: https://bit.ly/MarkMetryonMB Mark Metry's Screw Being Shy Book: https://bit.ly/ScrewBeingShy Kris Ward's Interview: https://bit.ly/KrisWardOnMB Kris Ward's book: https://amzn.to/37PG0Ji Jeremy Mura's Interview: https://bit.ly/JeremyMuraOnMB Jeremy Mura's Instagram: https://www.instagram.com/thejeremymura/ Jas Takhar's Interview: https://bit.ly/JasTakharOnMB Jas Tahkar's website: https://bit.ly/JasTakharsWebsite Webinar Mentioned 5 Mistakes You Are Making Social Media + How to Fix It Webinar: https://bit.ly/SocialMediaMistakesWebinar Software Mentioned Audacity: https://www.audacityteam.org/ Camtasia: https://bit.ly/CamtasiaMB Otter.ai: https://bit.ly/OtterAIMB Headliner: https://bit.ly/HeadlinerMB Canva: https://bit.ly/CanvaMB
I am your host Laura L. Bernhard and today we are chatting with Sales Coach and LinkedIn Course Creator, Richard Moore. Richard had several corporate jobs before pivoting into entrepreneurship. In this episode, he reveals the life-changing moments that led him to redefine his definition of success and ultimately led him on a different career path. Listening to his story can help anyone who is currently in a career transition. Richard then goes into more detail about how he leverages LinkedIn to build a community and grow his coaching business. He mentions several LinkedIn tips including how much time you should be spending on the platform, and how discipline is a big part of your success on LinkedIn. Personally, I would say that this episode is a mini LinkedIn course. Check out the Basics of Linkedin on udemy here: https://l.instagram.com/?u=http%3A%2F%2Fwww.udemy.com%2Fcourse%2Fbasicsoflinkedin&e=ATOEpfWsyxwU98FDjESzZOlRsPYWeT37tnlWR3wz8_gfYvJpaT30HK80jwQ6ilgfQxLX444KZCI1RKFsLvTvNS0&s=1 (www.udemy.com/course/basicsoflinkedin) In the meantime, keep listening to get tips on how to leverage LinkedIn for your business. https://www.noformulapodcast.com/