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Thinking about running Facebook ads to grow your podcast? Here's the hard truth: you can't track listens, and the ROI's nearly impossible to measure. But… podcast listeners are some of the warmest leads you'll ever get. Ben breaks down when it's worth it—and what to do instead.
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Dedeker Winston, author of The Smart Girl's Guide to Polyamory and co-author of Multiamory: Essential Tools for Modern Relationships. In this episode, Dedeker talks us through her publishing journey—from landing an agent to selling two books, including one co-written with her former polycule and podcast co-hosts. She opens up about the challenges of collaborative writing, the perks of working with more than one agent, and the emotional highs and lows of being on submission. Follow Dedeker on Instagram @dedekerwinston.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Start a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshop
I'm trying a whole new format, and I cannot wait for you to listen to this one! It's part life coaching, part podcast strategy, and I'm dishing the tea on pretty much everything I think about when it comes to having a successful podcast! Join me as I sit down with Azara Krovatin, who hosts The Mystical Business Coach Podcast, and I'm giving her a real-time coaching session on how she can grow her show, deepen her impact, and leverage her incredibly unique expertise. Whether you're podcasting yourself, considering launching one, or just love seeing behind the scenes, this conversation is packed with so many actionable insights! Truly, if I were to do a course on how to run a successful podcast, we covered almost everything I would put in that course. Consider this your one-on-one! Join The Co-op – The Membership for Online Businesses Connect with Abagail Instagram All the Links! Episode Highlights Getting to Know Azara: Her Motivation, Mission & End Goal. [0:01:55] The Big Dream Behind Azara's Business & the People She Wants to Reach. [0:05:49] My Advice to Azara Based on My Own Journey into Podcasting and Business. [0:10:39] Top Tips for Crafting Compelling Episodes. [0:19:37] Building Visibility & Audience Growth. [0:25:46] How to Get the Most Out of Titles & Descriptions. [0:33:56] Doing the Process Out Loud: Why You Can Never Give Too Much Away [0:40:03] Repurposing Podcast Content for Other Platforms [0:44:36] How to Use LinkedIn as a Podcast Marketing Platform [0:51:25] Our Advertiser FreshBooks – Get 50% Off for 6 Months Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Antonia Crane, author of Spent. Follow Antonia on Instagram @antoniacrane.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Start a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshop
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Hannah Howard, author of the memoirs Feast and Plenty. In this episode, Hannah returns to the pod to share her insights on surviving the publishing rollercoaster, aka what it's like when you're on submission and you get your happy ending twice. She opens up about navigating rejection, the lessons she's learned along the way, and offers a generous dose of encouragement for writers in the thick of it. This episode is part explainer, part pep talk, and not to be missed by anyone trying to publish a book. Follow Hannah on Instagram @hannahmhoward.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Start a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshop
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Sarah Fay, memoirist, writing coach, and Substack strategist. Her debut memoir, Pathological, chronicles her 25-year journey through the mental health system. In this episode, Sarah shares how she manifested her dream agent, her surprisingly fast path to publication (during the pandemic no less!), how she found the structure for Pathological, why she decided to serialize her second memoir, and more. Plus, she offers tips for thriving on Substack (and why it might be better than an MFA), along with practical advice on book PR. Follow Sarah on Substack @sarahfay.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:How to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocak
Is social media marketing getting you down? This episode is for you. Andi shares two simple, powerful ways to market your podcast that have nothing to do with Instagram or TikTok—but everything to do with real connection. These strategies are easy to start, but might just push you a little outside your comfort zone in the best way.Andi Smiley is a podcast coach for moms who want to create a fun and fulfilling podcast without burning out. As someone who's grown her podcast through meaningful, low-pressure marketing strategies, she's here to share what's worked for her and her clients.Topics discussed in this episode:Why social media isn't the only way to market your podcastHow networking events (yes, really!) can help you grow your audienceWhat to look for in a networking event that fits your vibeHow to turn everyday conversations into podcast marketing momentsUsing “curiosity statements” to naturally talk about your showThe power of in-person and face-to-face virtual connectionsA story about making a genuine connection that turned into a clientTakeaway from this episode:If you're feeling overwhelmed, start by writing down one sentence you can use the next time someone asks how you're doing—something that naturally brings up your podcast. Practice saying it out loud. It doesn't have to be perfect, it just has to be true. Marketing your podcast doesn't have to feel like a sales pitch. It can just be you, sharing something you love.Links:- Book your free 30-minute Podcast Jumpstart Session: https://friendlypodcastguide.com/podcast-jumpstart-sessions/- Buy my podcast planner (use FPG10 for 10% off!): https://createdbykristakirky.com/?ref=ANDISMILEYSEO Keywords:How to promote your podcast offline, marketing your podcast without social media, networking for podcasters, non-traditional podcast marketing, creative podcast promotion ideas, ways to market your podcast without social media, how to promote your podcast in everyday life, how to confidently talk about your podcast, what to say when someone asks about your podcast, podcast elevator pitch, offline marketing tips for podcasters, introvert-friendly podcast promotion, how to market your podcast naturally
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Greg Mania, author of the memoir Born to Be Public. In this episode, Greg shares his winding path to publication—from losing an agent, to finding the right publisher with the indie press Clash Books, to signing with a new agent, and what he's learned through the highs and lows of going on submission multiple times. He offers practical advice for staying sane during the process, building a creative support system, and the marketing strategies that helped make his debut a success. Follow Greg on Instagram @gregmania.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:How to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminar
Episode 152: Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script When it comes to growing a podcast, you typically only had a few options… either bring guests on to your podcast and try to attract their audience, or, go be a guest on other people's podcasts and bring their audience to you.In this episode, Megan Shields details her multi-tiered Facebook and Instagram ad strategy that she uses to help business owners grow their podcasts with a budget as low as $10 per day.About Megan Shields: Megan is, as her husband calls her, a snowplow of progress. Starting her sales career at 24 she hit the ground running and became the top 10% of producers in the nation within her first 2 years by using the power of social media.Following her rapid success, she was promoted to Partner at the firm. There, she spent 5 years in management recruiting, developing and training sales professionals for 2 fortune 50 financial firms.In 2019 she and her husband left the snowy area of northeast Ohio and relocated to Charlotte. After realizing how sought after her social media strategies were in corporate America, she decided to start her own business and ChimeHouse Media was born.Alongside her husband they serve clients all over the world, helping them grow their businesses and expand their reach using the power of Facebook and Instagram Ads. She's a wine & cheese lover and would own 100 dogs if you'd let her.Connect with Megan: Website: https://www.chimehousemedia.com/ IG: https://www.instagram.com/chimehousemedia/ FB: https://www.facebook.com/chimehousemedia LinkedIn: https://www.linkedin.com/in/megshields/Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
Are you feeling burnt out by the constant social media hamster wheel? That never-ending scroll, pressure to post, and flood of short-form content can leave you drained. And guess what? Your audience feels it too. If you're ready to let go of the hustle and craving a slower, more intentional way to grow your podcast business, this episode is for you. I'm sharing three powerful (and proven) ways to grow your audience organically, without relying on social media. These strategies will help you build real connection, visibility, and traction in a way that feels aligned and sustainable. Let's ditch the overwhelm and get back to what actually works. I pray this blesses you! Ready to Make Consistent Income From a Podcast? Join my 5-Day Profitable Podcast Bootcamp! I'll show you how to create a podcast that makes steady income on autopilot—without relying on social media.
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Margaret Killjoy, a prolific author and podcaster whose latest book, The Sapling Cage, kicks off a fantasy trilogy featuring a trans protagonist. In this episode, Margaret joins us to talk about her evolving writing process, navigating indie and traditional publishing (and the pros and cons of each), and how her activism and anarchist politics shape not just her writing, but her approach to publishing, as well. Follow Margaret on Instagram @margaretkilljoy.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:The Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminar
Would you ever promote your podcast with a sign at a coffee shop? Dan, one of our community regulars and today's guest co-host, did exactly that—and it sparked a lively conversation on creative ways to grow your show beyond social media. With Marc traveling, DR and Dan lead the discussion as we swap ideas like custom coasters, podcast t-shirts, library partnerships, and NFC keychains. It's a brainstorm full of fun, doable ways to get your show in front of new listeners. What will you try first?Episode Highlights: [5:22] Icebreaker Question: What's one moment that has positively shaped how you show up in the world today?[15:37] Promoting Your Podcast Without Social Media[26:30] Designing a Podcast T-Shirt[27:25] Creative Podcast Marketing Ideas[28:27] Innovative Ideas for Kids' Podcasts[30:36] Marketing Strategies for Veterans' Podcasts[32:17] Unique Promotional Items for Podcasts[38:25] Engaging with Local Communities[50:19] Using NFC Tags for Podcast PromotionLinks & Resources: The Podcasting Morning Chat: www.podpage.com/pmcJoin The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting25+ Creative Podcast Marketing Ideas That Will Grow Your Audience:https://pod.link/1446336657/episode/d0e0719972f13964b560ec6c37e6552c14 Alternative Ways to Promote Your Podcast: https://podwritten.com/promote-your-podcast-without-social-mediaRemember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community.Join us LIVE every weekday morning at 7am ET (US) on Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0wBrought to you by iRonickMedia.com and NextGenPodcaster.comPlease note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at: https://www.podpage.com/pmc/contact/ or marc@ironickmedia.comWant to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest comes all the way from Africa! Ghanaian author Nana Darkoa Sekyiamah has such a cool story about how she used her blog as a launch pad for publishing her first book, The Sex Lives of African Women. Nana shares the whole process, including conducting the interviews, writing a book proposal, how she landed her agent, and more. Plus, her best tip for writers trying to get published and how listening back to her interviews and transcribing them actually helped her craft each narrative. Follow Nana on Instagram @dfordarkoa.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:The Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminar
Want to grow your podcast, build a loyal audience, and turn your show into a revenue-generating machine?We're sitting down with Jeff Revilla, founder of Poduty Live LLC—a groundbreaking podcast theater & hybrid event space—who's sharing his expert tips on using live events, virtual experiences, and digital marketing to scale your podcast FAST.
Feel like you're doing everything to grow your podcast, yet still not seeing the momentum you want? In this episode, I'm completing the series all about podcast growth. Today, I'm sharing the podcast marketing framework that will lead you to sustainable and scalable podcast growth. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: Your brand foundation (2:19)Leverage your existing audience (8:12)Expand your reach through collaborations (10:38)Invest in paid growth and advertising (12:41)Build a sustainable and scalable long-term growth engine (14:57)Mentioned in This Episode:Episode 167 Paid Media: gaffincreative.com/167-how-to-maximize-your-podcast-growth-with-paid-media/Episode 166 Collaboration: gaffincreative.com/166-grow-your-podcast-audience-through-collaborationEpisode 165 Organic Growth: gaffincreative.com/organic-growth-maximizing-your-existing-audienceEpisode 164 Foundations of Podcast Growth: gaffincreative.com/164-foundations-of-podcast-growth-grow-your-podcast-series-pt-1Mic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffinConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/bX2BSl5YPbn Hosted on Acast. See acast.com/privacy for more information.
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Deborah Derrickson Kossmann, author of Lost Found Kept: A Memoir. In this episode, we dive into the premise of Deborah's debut memoir, how she landed her publisher, and what she learned from working with a small press. Follow Deborah on Instagram @deb_derrickson_kossmann.Submit to Trio House Press's 2025 Aurora Polaris Award in Creative Nonfiction by May 15th: https://triohousepress.submittable.com/submit/319805/2025-aurora-polaris-award-in-creative-nonfictionThe Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:The Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminar
If you're serious about taking your podcast to the next level, it's time to talk about paid growth. While organic strategies (like tapping into your current audience or collaborating with others) are powerful foundations, there may come a point when you need an extra boost to reach new listeners faster.That's where strategic paid growth comes in — and it's not just about throwing money at ads and hoping for the best. Done well, paid strategies can supercharge your podcast audience without feeling like you're wasting your budget.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Podcast Details: Why consider paid growth opportunities? (2:30)Podcast player ads (4:04)Social media advertising (10:22)Sponsorships (13:52) Podcast Resources:Episode 166 Collaboration: gaffincreative.com/166-grow-your-podcast-audience-through-collaboration/Episode 165 Organic Growth: gaffincreative.com/organic-growth-maximizing-your-existing-audience/Episode 164 Foundations of Podcast Growth: gaffincreative.com/164-foundations-of-podcast-growth-grow-your-podcast-series-pt-1/Mic Check Society: gaffincreative.com/mcsConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comTranscript: https://share.descript.com/view/ZSMrUj89q2l Hosted on Acast. See acast.com/privacy for more information.
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Elle Nash, author of Animals Eat Each Other, Nudes, Gag Reflex, and Deliver Me. This episode is an interesting peek into Elle's creative process as we talk through her body of work, the North star of writing to your taste, developing her voice alongside her editing chops, how she landed the coolest agent ever, and more. Follow Elle on Instagram @saderotic.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Land Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarCreating Your Podcast: https://www.roadmapwriters.com/products/creating-your-podcast-0Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminar
What if you could instantly double or triple your podcast audience without spending a dime? In this episode, I'm continuing my new series all about podcast growth. Today, I'm sharing the secret to getting in front of new, highly-engaged listeners: collaboration. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: Why collaborations are so powerful (2:03)The different types of podcast collaborations (3:20)Stop relying on your guests to be your marketing platform (8:06)Doing collaborations as a small podcast (11:18)Maximizing your collaborations (12:23)Measure your results (14:29)Podcast Resources:Episode 165 Organic Growth: gaffincreative.com/organic-growthEpisode 164 Foundations of Podcast Growth: gaffincreative.com/164-foundations-of-podcast-growthMic Check Society: gaffincreative.com/mcsInstagram: instagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Victoria Kielland, Norwegian author of My Men, which was translated to English by Damion Searls. Follow Victoria on Instagram @vkielland.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Land Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarPodcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshop
Still waiting to feel “ready” before you start pitching the guests or sponsors you really want?In this episode, HuffPost contributor and media expert Alice Draper is back to show you the exact process she uses to turn rejection into a measurable growth strategy for your podcast. You'll learn how to build your “rejection muscle,” set rejection goals that lead to more yeses, and use data from ignored or declined pitches to refine your messaging and land bigger and better opportunities.So if you've been overthinking your pitch or convincing yourself you need a bigger audience before you can pitch bigger guests or sponsors—and you're ready to be the kind of host people say yes to without hesitation—hit play and let's dive in.1:08 – The Surprising Growth That Can Happen When You Treat Rejection as a Strategy, Not a Setback 6:24 – How to Use Pitch Rejections to Improve Your Messaging 9:17 – A Simple Way to Make Your Pitches More Specific (and Stand Out) 12:24 – What it Really Means When No One Replies to Your Pitch (and How to Handle It) 14:15 – If Pitching Feels Intimidating Right Now, Here's How to Take the Pressure OffEpisode Links:Steal Alice's pitch templates—the same ones that have helped her clients land interviews on 500+ top shows like WorkLife with Adam Grant.Check Out Alice Draper's Podcast: My Rejection StoryLearn More from Alice: hustlingwriters.comOther Episodes You'll Enjoy:The Real Reason You're Still Sitting on That Guest or Sponsor Pitch→ This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.
Are you tired of releasing episodes week to week and seeing no change in download numbers? In this episode, I'm continuing my new series all about podcast growth. Today, we're diving into one of the most effective strategies for boosting your podcast: organic growth. Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: What is organic growth and why is it important? (2:44)Content optimization (5:01)Engagement-boosting strategies (13:02)Repurposing for greater reach (17:45)Mentioned in This Episode:Episode 164: Foundations of Podcast Growth - gaffincreative.com/164-foundations-of-podcast-growthEpisode 141: Podcast SEO - gaffincreative.com/141-podcast-seoConnect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/AjwzPqB2rv1 Hosted on Acast. See acast.com/privacy for more information.
Every entrepreneur has a unique story that can be leveraged. This episode features a returning guest, Kris Jones! Our conversation revolves around the importance of storytelling in business, particularly how crafting a signature story can help entrepreneurs connect with their clients. She shares her journey of writing a book, the evolution of her work, and the significance of making clients the heroes of their stories. The discussion emphasizes the need for clear messaging and effective communication to attract the right audience and drive business success. Connect with Kris: Book: https://www.reddoordesigns.com/book 5 min Story: https://www.reddoordesigns.com/free-resources Instagram: https://www.instagram.com/reddoordesign Links + Resources: ✨ Let's connect on IG--> instagram.com/kris10edwards_ ✨ Book a Free Call —> www.amplifyambition.com/links ENJOYING THE PODCAST? Follow/Subscribe, rate this show, and share it on social media too!
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest Elle Griffin set out to query her gothic novel and, in the process, made some disappointing discoveries about the publishing industry that led her to serialize it on Substack. In this episode from the archives, Elle shares her journey down this unconventional path that definitely has some upsides, like making $19K her first year on Substack and retaining the rights to her work. Elle also explains why Anne Lamott's shitty first draft advice does not work for her, what it's been like writing her second serialized novel as she's publishing it, and more. Elle is the author of the gothic novel Obscurity and the utopian novel called Oblivion. Subscribe to Elle's Substack, The Elysian, which has gone through a rebrand since we spoke. *If you're an aspiring or indie podcaster, subscribe to the Podcast Bestie Substack: https://podcastbestie.substack.com/welcomeThe Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Land Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarPodcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshop
If you've ever wondered whether starting a podcast is worth it for your business (or even if you haven't yet!), you're going to want to listen. In this episode, my friend and fellow RD, Ana Reisdorf, interviewed me for her RD's Who Thrive Facebook group, and she is graciously letting me share it on my podcasting platform, too! We talk all things podcasting and why it's one of the most powerful (yet underused) tools dietitians can leverage to build trust, grow visibility, and bring in clients.We dive into everything from tech setup and tools, to monetization strategies, to how I've stayed consistent with the Dietitian Success Podcast for over 200 episodes (and why it continues to drive business growth, even with a niche audience).Whether you're podcast-curious or just looking for a fresh approach to your marketing strategy, you'll walk away with realistic, actionable insights on what it takes to get started and keep going.Inside the episode:Why podcasting builds trust in a way social media can'tHow to plan content without burning outTools we use to keep things efficientWhat kind of podcast content actually convertsStrategies for sponsorships and monetizationIf you liked this episode, make sure to rate, review, and subscribe - and share it with a fellow dietitian!Links: Join our FREE dietitian communityBook your FREE Business Strategy Call today (open to starting, growing or scaling dietitian business owners)Join the RDs Who Thrive Facebook communityCheck out Ana's Freelance Writing websiteCheck out the GLP-1 HubFollow Ana on Instagram: @active_to_passive and @GLP1Hub Transcript Summary:[00:00:00] Welcome & Why We're Talking About Podcasting[00:02:00] Podcasting vs. Other Marketing Tools[00:04:00] You Don't Need a Huge Audience to Succeed[00:07:00] Content Strategy: Where Do Ideas Come From?[00:10:00] Streamlining the Process to Stay Consistent[00:13:00] Calls to Action & List Building[00:16:00] What if You Don't Want to Sell 1:1 Services?[00:21:00] Getting Found: How to Grow Your Podcast[00:26:00] What Tech Tools Do You Really Need?[00:30:00] YouTube vs. Podcast Platforms[00:34:00] Final Thoughts on Getting Started
Are you tired of releasing episodes week to week and getting no download growth? In this episode, I'm kicking off a brand-new series where I'll be breaking down the exact strategies you need to expand your podcast audience—starting with the essential foundations.In this first episode, I'm covering:Why podcast growth matters (and why it's NOT just about big numbers)The 3 core growth strategies: organic, collaborations, and paid growthWhat sustainable, realistic growth actually looks likeWhether you're just getting started or looking to scale, this series will give you the tools you need to grow your show strategically.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Time-stamps: Why podcast growth matters (2:09)Three pillars of podcast growth (3:39)Organic growth (3:52)Collaboration and borrowing audiences (4:31)Paid growth opportunities (5:11)What sustainable growth looks like (6:36)Connect with Haylee:instagram.com/hayleegaffinGaffincreative.commicchecksociety.comReview the Transcript: https://share.descript.com/view/Plzue2YOIAh Hosted on Acast. See acast.com/privacy for more information.
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest Alissa Wilkinson wrote her book Salty during the first year of the pandemic, which left its mark on both the process and the content. Alissa tells us about how Salty: Lessons on Eating, Drinking, and Living from Revolutionary Women and her first book came to be and a little bit about her current Joan Didion-related project. We also talked about how book writing fits in amid her daily journalism grind, her unique publishing path from academic to more traditional, and more in today's episode. Follow Alissa on Instagram @alissawilkinson.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Land Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarPodcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshop
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Carmen Rita Wong, and she has a doozy of a story—it's memoir meets family mystery, and it's so freaking good! In this episode, Carmen shares how her magnum opus finally came together after decades in the making, plus writing and publishing wisdom she's gleaned through publishing FIVE books. She also introduces us to the concept of flashbulb memories... There are so many gems in this episode, so grab a pen and some paper because you're gonna want to take notes! Follow Carmen on Instagram @carmenritawong.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Start a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarLand Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocakHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarPodcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshop
This episode is an interview with a fellow podcaster Julie Marty-Pearson, PsyD, is a dynamic Podcaster of 2 shows, Speaker, and Coach dedicated to empowering women to share their stories through podcasting. #podcasting #podmatch #podcaster====================Join Podmatch https://www.joinpodmatch.com/roySpeaking Podcast Social Media / Coaching My Other Podcasts https://bio.link/podcaster====================Bio of Julie Marty-Pearson :Julie Marty-Pearson, PsyD, is a dynamic Podcaster, Speaker, and Coach dedicated to empowering women to share their stories through podcasting. With a doctorate in Organizational Psychology and a background spanning over 15 years in higher education, Julie brings a unique blend of academic and research expertise, love of teaching, and real-world experience to her work. She hosts two podcasts, her first, The Story of My Pet, highlights inspiring tales of pets and their parents while advocating for animal rescue, fostering, and adoption. Her newest podcast, Podcast Your Story Now, features her own personal stories, as well as the journeys of other female podcasters and provides practical guidance for being an awesome podcast guest, and launching and growing your podcast. What we Discussed:00:00 Who is Julie Marty-Pearson01:30 How her Background Evolved02:25 The Advantages of a Creative Background05:00 Her Animal Podcast and the inspiration it creates06:50 How her tech improved on her journey09:47 How overwhelming too many tech updates causes13:00 Descript and how it helps Podcasters16:00 Price of Descript16:50 Creating Shorts18:30 How to be an Awesome Guest23:00 Why You should have Video with your Podcast24:10 Ensure you Create a Playlist25:20 Ways Your Podcast Can Grow Your Business29:15 Don't be afraid to share good tips on your show30:00 Some Podcaster lying about their numbers33:00 Is it worth having a Merch Shop37:15 Has a Blog help get Podcast Listeners39:20 Using Cartoon Graphics41:00 Social Media to help your Podcast43:20 The advantages of PinterestHow to Contact Julie Marty-Pearson :https://www.juliemartypearson.com/https://www.facebook.com/jmartypearsonhttps://www.linkedin.com/in/julie-r-marty-pearson-psydhttps://www.youtube.com/@juliemartypearsonhttps://instagram.com/thestoryofmypetpodcasthttps://instagram.com/podcastyourstorynow___________________
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Learn how to interview people like a pro and grow your podcast!⚡️(Free Online Class) Learn the one YouTube strategy that gets me 122,490 views per day here ➡️ http://ThinkMasterclass.comThis video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission.
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Nicole Maggi, who joins me to share the origin story of her latest novel, A Murder in Zion, which hits shelves tomorrow! Inspired by a docuseries about crimes in national parks, Nicole set out to write a mystery series set against some of the country's most breathtaking landscapes. We dive into the highs and lows of publishing, how a close friend became her agent (and how they navigate their multi-faceted relationship), her perseverance through a challenging personal year, and the thrill of finally finding the perfect home for A Murder in Zion. Follow Nicole on Instagram @nicolemaggiauthor.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarLand Big Bylines by Writing for Columns: https://writeordiemag.com/workshops/p/land-big-bylinesStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocak
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Bassey Ikpi, author of I'm Telling the Truth, but I'm Lying, one of my all-time favorite books. She grew up thinking authors were magicians, but it turns out she knows how to cast the spell too! In this episode, Bassey shares how the book proposal was a totally different book but working on it amid a mental health crisis led her down a more authentic path. Bassey talks about having an emotional memory, emotional accuracy vs. chronological accuracy, how she found her agent, the importance of a good editor, her book getting optioned for TV, what's on her bucket list, and so much more... This episode is a juicy one! Follow Bassey on Instagram @basseyworld.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarLand Big Bylines by Writing for Columns: https://writeordiemag.com/workshops/p/land-big-bylinesStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminarThe Multi-Passionate Writer's Life: https://writingworkshops.com/products/the-multi-passionate-writers-life-zoom-seminar-with-courtney-kocak
Why Your Podcast Isn't Growing: A Get More Listeners Podcast For Podcasters
Ever wondered why your podcast isn't capturing the audience it deserves? Dive into today's episode to uncover the often-overlooked power of effective show notes in podcasting.For podcasters grappling with slow growth, the key might lie in an unexpected place - your show notes. This episode addresses a common challenge faced by many podcasters: crafting show notes that not only inform but actively engage and convert listeners.In this episode you will discover:How to craft show notes that transform casual browsers into dedicated listeners.The critical balance between information and persuasion in your episode descriptions.Insights into using the ADA framework with Chat GPT to automate compelling show notes efficiently.If you're ready to revolutionize your podcast's reach with skillfully crafted show notes, press play now and embark on a journey to transform your podcast's engagement and growth.STEAL OUR SHOW NOTES CHATGPT PROMPT HERE:Attention (A): Please provide a hook question that grabs the reader's attention and is specific to the podcast episode's topic.Interest (I): With the focus on the reader, explain how the episode topic relates to a current problem or desired outcome for the reader.Desire (D): List the three main benefits listeners will gain from the episode without using the 'Title: Subtitle' format.Action (A): Include a one-sentence, specific, incentive-based call to action for the reader to play the episode without mentioning any extra CTAs from the transcript.Please follow the steps above to create podcast show notes from this transcript:[INSERT EPISODE TRANSCRIPT HERE]New episodes every Monday, Wednesday & Friday morning.More From Get More Listeners:Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.Book a 30-minute discovery call for the Get More Listeners AcademyView client results & case studiesLooking for a new hosting platform with amazing analytics? Try Captivate for free hereEmail admin@getmorelisteners.com to get in contact with Taig & Anthony.This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy.You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Emily J. Smith, author of Nothing Serious. Follow Emily on Instagram @emjsmith and Bluesky @emjsmith.bsky.social.The Bleeders is hosted by Courtney Kocak. Follow her on Instagram @courtneykocak and Bluesky @courtneykocak.bsky.social. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Podcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarLand Big Bylines by Writing for Columns: https://writeordiemag.com/workshops/p/land-big-bylinesStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminar
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Andrew Bomback, author Doctor and Long Days, Short Years: A Cultural History of Modern Parenting. Follow Andrew on Instagram @andrewbomback and Twitter @asbomback.>>> Watch the full interview with Andrew on YouTube: https://youtu.be/boHDw5bhBYE?si=iBmDPjhWsPSFF8c4The Bleeders is hosted by Courtney Kocak. Follow her on X/Twitter and Instagram @courtneykocak. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Land Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarPodcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminar
“ No one's going to say no for an interview because every SME owner needs that, um, that awareness, that brand awareness that comes from being on a podcast, no matter how small it is. Um, at some point they might reach 10 million subscribers and people will go back and listen to old podcasts.” - Joel ZorillaLinkedIn was a platform I had overlooked for years, and now I realize the massive potential it has for podcasters. My guest, Joel Zarrillo, gave some incredible insights that not only validated my experiences but also opened my eyes to strategies I hadn't even considered.One of the biggest takeaways for me was just how powerful LinkedIn can be for podcast growth when used the right way. The way Joel broke down engagement strategies, networking, and optimizing your profile made me rethink my entire approach. I've already seen firsthand how much LinkedIn has helped my own podcast grow, and this episode reinforced that this is a platform every podcaster should be leveraging.What I also loved was Joel's emphasis on using high-quality content, networking intentionally, and playing into LinkedIn's algorithm shifts. If you're a podcaster looking to grow your audience, build credibility, and connect with the right people, this episode is a must-listen. This episode was an absolute game-changer for me. Key Takeaways:- LinkedIn is the Best Platform for Podcast Growth - Your Guests Can Be Your Biggest Advocates - Optimize Your LinkedIn Profile for Visibility- Short-Form Video is Key - Be Consistent and Patient Chapters & Timestamps00:40 - Why LinkedIn is a Goldmine for Podcasters 03:00 - The Power of Guests Sharing Your Podcast09:10 - Facebook vs LinkedIn for Podcast Growth 16:00 - How to Optimize Your LinkedIn Profile24:00 - Why Every Podcaster Should Be on LinkedIn28:40 - The Power of Short-Form Video on LinkedInSend us a textSave Frustration. And time!Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast GuyAudio Episodes Edited for ONLY $27! Save $127!! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I've been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more! Book a call now!
The Agents of Change: SEO, Social Media, and Mobile Marketing for Small Business
If you're like most podcasters, you're probably wondering why your show isn't growing as fast as you'd like. Well, today's guest has some tough love for us. Tom Webster, a 25-year audio research veteran and the author of "The Audience is Listening," explains why just having great content isn't enough, and what we really need to do to build a show that people can't help but share with their friends. https://www.theagentsofchange.com/569 Take our podcasting survey by 2/28/2025 and be entered to win a $100 gift certificate to a store of your choice! (Assuming they have online gift cards.)
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Paul Haddad, generously sharing the research, writing, and publishing process for his latest book Inventing Paradise, which explores the history of early Los Angeles and the power brokers who shaped the city's growth. Follow Paul on Instagram and X/Twitter @la_dorkout.The Bleeders is hosted by Courtney Kocak. Follow her on X/Twitter and Instagram @courtneykocak. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Land Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarPodcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminar
Send us a text letting us know your thoughts on today's episodeFeeling like you're talking into the void with your podcast? You're not alone! In this episode of Podcasting for Moms, we're diving into three simple and effective strategies to grow your podcast in 2025—without spending hours glued to your laptop.You'll learn:✅ How to optimize your podcast SEO so more listeners find your show✅ The power of podcast guesting to expand your audience✅ Why building a community can help boost engagement and word-of-mouth growthIf you're ready to take your podcast to the next level, join the free Podcast to Podcash challenge for even more actionable strategies.Hit play and let's make your podcast work smarter, not harder!Ready to launch your show with a bang? Join the Podcast Launch BootcampNext Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories.Visit our website to learn more about our podcast launch and management services. Book your free Podcast Profit Plan Discovery Call here.Don't forget to hit subscribe/follow so you get notified every time a new episode drops!
In this episode, I'm sharing how to use your personal brand to grow your podcast and attract the right audience. If you've ever wondered whether you even have a personal brand or how it connects to your podcast's success, this is for you. I'll dive into why understanding and sharing your story is essential, how standing in your authenticity attracts the right people, and why consistency builds trust and loyalty. You'll learn how to focus on creating real impact by giving value instead of seeking validation and how doubling down on your existing audience can lead to exponential growth. If you've been afraid to stand out or doubted the power of your story, this episode will encourage you to embrace your unique mission and build a personal brand that leaves a lasting impact. Let's dive in! Have your content done for you at Rise Social Media Agency: https://melissaleahughes.com/rise Grab You 3 Steps to Clarity on Your Brand Messaging: https://melissa-hughes.mykajabi.com/personalbrand Apply for the Firebrand Academy January 2025: https://melissaleahughes.com/firebrandacademy Free Mini Course 8 Myths to Going Viral: https://melissaleahughes.com/viralvideo Website: www.melissaleahughes.com Social Channels: TikTok: https://www.tiktok.com/@melissaleahughes Melissa's Instagram: https://www.instagram.com/melissaleahughes/ Rise Instagram: https://www.instagram.com/risesocialmediaagency/?hl=en Facebook: https://www.facebook.com/melissa.harrington.758 Youtube: https://www.youtube.com/@melissaleahughes
Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack: https://thebleeders.substack.com/welcomeToday's guest is Frances Badalamenti, author of Many Seasons, I Don't Blame You, and Salad Days. Follow Frances on Instagram @franbad and connect via her website francesbadalamenti.com.>>> Watch the full interview with Frances on YouTube: https://youtu.be/KajQ4_2K8fU?si=QHH4s8stLJapddWDThe Bleeders is hosted by Courtney Kocak. Follow her on X/Twitter and Instagram @courtneykocak. For more, check out her website courtneykocak.com.Courtney is teaching some upcoming workshops you might be interested in:Land Big Bylines by Writing for Columns: https://writingworkshops.com/products/land-big-bylines-by-writing-for-columns-zoom-seminarPodcasting for Writers: How to Start, Sustain & Grow Your Podcast: https://writingworkshops.com/products/podcasting-for-writers-how-to-start-sustain-grow-your-podcast-4-week-zoom-workshopHow to Build a “Platform” for Writers Who Shudder at the Thought: https://writingworkshops.com/products/how-to-build-a-platform-for-writers-who-shudder-at-the-thought-zoom-seminarStart a Newsletter to Supercharge Your Platform, Network and Business: https://writingworkshops.com/products/start-a-newsletter-to-supercharge-your-platform-network-business-zoom-seminar
Send Krystal a Text Message.Have you ever wondered what truly fuels a successful podcast? Get ready to uncover the secrets behind podcasting triumphs as we explore the vital elements of setting clear goals and maintaining unwavering consistency. Whether you're just starting or looking to elevate your show in 2025, I'll guide you through the reflection process to ensure your goals align with your motivations; from growing a business to connecting with like-minded individuals, understanding your 'why' is crucial for every podcaster. (Plus, stay tuned for exclusive details about an upcoming training session aimed at helping you thrive, stay consistent, and monetize your podcast without burning out.)Let's face it: staying consistent can be tricky and challenging when internal and external doubts creep in. But what if you could overcome these hurdles with confidence? Using relatable metaphors like "crazy Aunt Gina," we explore podcasters' challenges and how to keep those critical voices at bay. We'll share how commitment, accountability, and streamlined processes can pave the path to success. It's not just about sticking to a schedule but defining what consistency means for you and embracing it wholeheartedly. We'll also dive into how manageable commitments can keep your passion alive and your content flowing.Connecting with your audience is as essential as delivering consistent content. Learn from Amanda's inspiring journey, where dedication led to featuring high-profile guests and expanding her reach. You can achieve remarkable results by understanding your audience's needs and providing them with resonant messages. Whether you're beginning your podcast journey or you've been around the block, reassessing your audience's evolving needs is key. Discover how to gain clarity on your podcast's direction through journaling exercises and strategic planning, and make 2025 your year of podcasting success. Don't forget to subscribe or follow along for ongoing support and insights!Join us for our first free training of 2025 - The 3-Part Formula to Grow Your Podcast, Stay Consistent, and Start Monetizing (Without Burnout). Register here: krystalproffitt.com/pod25 Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)Profits Through PodcastingHelping health-focused entrepreneurs grow their impact and generate sales.Listen on: Apple Podcasts Spotify
Welcome to Season 2 of Mics to Millions—your ultimate resource for growing and monetizing your health and wellness podcast! In this trailer, host Sam Brake Guia gives you a sneak peek into what's coming up this season. Get ready for a new wave of actionable strategies, insider tips, and inspiring interviews designed to help you take your podcast to the next level. This season, expect deep dives into the world of podcast growth, including: Interviews with top health and wellness podcasters sharing the secrets behind their success and the strategies that have helped them build thriving shows. Experts in podcast growth who will reveal game-changing marketing tips that will elevate your show's visibility, attract your ideal audience, and boost monetization opportunities. Ask Me Anything (AMA) episodes, where Sam answers your burning podcasting questions. Got something you've always wanted to know? Shoot your questions to sam@podwritten.com! New episodes drop every Wednesday—make sure to hit subscribe so you don't miss any of the invaluable content coming your way. Season 2 is packed with everything you need to grow, monetize, and thrive in the podcasting world. Tune in, get inspired, and get ready to take your health and wellness podcast to MILLIONS of listeners!
Send Us a Text MessageAs podcast hosts, we want our audience and downloads to increase. But this has proven to be difficult to do. Even paid growth options are expensive and yield little results. Thankfully, there's a paid growth opportunity that works and is more affordable than alternatives. In this episode, Megan Shields explains how running Facebook ads to your podcast can grow your listenership. Get ready to consistently drive new listeners to your podcast with minimal effort!MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/312Chapters00:00 Introduction to Podcast Growth Strategies01:24 Understanding the Marketing Funnel03:47 Leveraging Social Media for Growth07:12 Building Your Email List11:28 Growing Your Podcast AudienceTakeawaysYour content can be seen every day without constant promotion.The marketing sales funnel is no longer linear.Higher engagement leads to more monetization opportunities.Facebook ads allow for precise targeting of audiences.Repurpose existing content into ads for better reach.Building an email list is crucial for podcasters.Facebook's lead forms simplify email list growth.Targeted ads can significantly increase podcast listenership.Video clips from podcasts can be effective ad content.Consistency in advertising leads to steady audience growth.MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/312
Send Krystal a Text Message.Prepare to celebrate, reflect, and set sights on future success as we transition from 2024 to 2025. Join me on a nostalgic journey through our most impactful and memorable content from the Profit Podcast and YouTube channel. From harnessing the power of simplicity to crafting engaging podcast intros, this episode promises to equip you with valuable insights and actionable tips for your content creation journey. Inspired by lessons learned from working with a coach in 2023, we'll explore how these strategies can fuel your creative endeavors and help you connect more deeply with your audience.We'll work our way up from the fifth to the most popular episode, uncovering the secrets behind each selection. Revisit our engaging countdown - inspired by my favorite childhood radio DJ. Whether you're curious about the implications of explicit content for podcasters, eager to discover the streamlined process of launching a new podcast, or looking for tips to enhance your teaching through content, there's something here for everyone. Plus, you'll hear about the lasting impact of our introductory episode and why it continues to draw in new listeners.As we wrap up 2024, I'm grateful to each of you who have been part of this amazing journey. Reflecting on my evolution since 2018, it's clear that the timeless appeal of clarity and simplicity still resonates strongly. For those eyeing YouTube as a platform or those eager to join a supportive community like Podcasters Connect, this episode marks an invitation to keep the momentum going into a new year filled with potential and opportunity. Follow along, subscribe, and embrace the learning and growth that 2025 promises to bring.Join us for our first free training of 2025 - The 3-Part Formula to Grow Your Podcast, Stay Consistent, and Start Monetizing (Without Burnout). Register here: krystalproffitt.com/pod25 Click the "Send Krystal a Text Message" link above to send us your questions, comments, and feedback on the show! (Pssst...we'll do giveaways in upcoming episodes so make sure you leave your name & podcast title.)
You've started your podcast, shared your story, and delivered amazing content. But now you're asking, “How do I grow my audience?” In this episode, Melanie Barr, CEO of She Built It® Media, dives into the strategies and insights that turn listeners into loyal fans.Discover how to connect with your ideal audience, create content they can't stop talking about, and build a community that amplifies your brand. Podcasting isn't just about downloads—it's about creating lasting impact with your voice.If you're ready to take your podcast to the next level, this episode is for you. Let's grow your audience and your brand, together.
When it comes to growing a podcast, the common advice tells you to do more: guest on dozens of shows, post daily on social, run ads. But what if doing less could actually get you faster growth?In this episode, we're debunking outdated podcasting advice that's slowing your progress (without you realizing it) and I'll reveal what I'm *not* doing to grow my podcast — and how cutting back has led to up to 32% month-over-month growth.By the time you finish this episode, you'll know exactly how to apply the same approach to reach more listeners with your message and turn your podcast into a lead-generating machine — all while freeing up your time to actually enjoy the process of podcasting. (Spoiler: That's Stephen Bartlett's secret to 1 billion downloads.)Ready to grow your podcast without adding more to your plate (and maybe even taking a few things off)? Hit play and let's dive in.0:04 - The Problem with Most Podcast Growth “Strategies”2:10 - What's Really Sabotaging Your Podcast Growth8:30 - What I'm Not Doing to Grow My Podcast12:00 - The Real Reason Stephen Bartlett Hit 1 Billion Downloads14:00 - 3 Steps to Find What's Moving the Needle for Your ShowOther Episodes You'll Enjoy:How to Grow Your Podcast Without Adding More to Your Plate→ This episode was recorded on the Deity VO-7UHave a question about launching or growing a podcast you want me to answer on air? Shoot me a text!Liked this episode? Share it! and tag me @thecourtneyelmer Love this show? Say thanks by writing a review Ready for a top podcast that converts listeners to clients? Book a strategy call Join me for our next Live Podcasting Workshop Connect with Court: Instagram | Linked In | PodLaunch HQ
Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime. Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business -- There's one thing you might be doing that isn't actually growing your audience: creating video clips for social media. You might get a few views, but these clips don't drive real results. This episode explores why repurposing your podcast into video clips doesn't work and what you should be doing instead. Kevin explains what you *should* be using short-form video clips for and his simple process for turning your podcast episodes into engaging social media content. Tune in now! Topics Discussed Kevin's Why podcast video clips aren't effective Short-form video algorithms explained Where video clips belong in your marketing strategy The AI strategy for social media content MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime. Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business -- Imagine spending just one hour to create a week's worth of content. It's possible with a strategy that helps you work smarter, not harder! In this episode, Kevin shares his one-hour content plan to create consistent, impactful content for your podcast, social media, and more. You'll learn how to come up with topics for your podcast, nurture leads with a three-pillar content strategy, and repurpose content. Discover the tools you need to master this system and save time as you grow your business! Topics Discussed Kevin's one-hour content strategy for podcast-driven businesses Tools to quickly create content for your podcast Integrating content into your sales funnel Tips for choosing effective podcast topics Social media content dos and don'ts MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage