Podcasts about new software marketing

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Latest podcast episodes about new software marketing

Neil Wilkins Podcast
Building a Membership Community, with Nathalie Doremieux

Neil Wilkins Podcast

Play Episode Listen Later Feb 7, 2025 47:42


Nathalie Doremieux helps women entrepreneurs build profitable businesses creating life changing E-learning experiences while generating recurring revenues (she helps them build online courses and membership sites that make money). Nathalie is a business strategist, marketing automation strategist and co-founder of New Software Marketing and The Membership Lab. In this conversation on the Neil Wilkins Podcast, Nathalie and Neil explore building communities, membership strategy and customer relationships through deep connection rather than simply scale. Connect with Nathalie https://themembershiplab.com/gift Subscribe to the Neil Wilkins Podcast https://creators.spotify.com/pod/show/neilwilkins

Her Success Story
The Entrepreneurial Evolution - Niching Down

Her Success Story

Play Episode Listen Later Feb 24, 2020 25:37


Nathalie Doremieux Website: https://newsoftwaremarketing.com/ YouTube: https://www.youtube.com/channel/UCbt-KDpxfSCr_cIvVnF_AEg Facebook: https://www.facebook.com/NewSoftwareMarketing/ Nathalie Doremieux helps heart centered women turn expertise and influence into recurring revenues by helping them create and grow online programs.  She and her husband, Oliver, are husband and wife co-founders of New Software Marketing. Together they help entrepreneurs create life changing E-learning experiences through online portals and membership sites. Nathalie is also the one and only  Keap & Infusionsoft Certified Partner in France, helping entrepreneurs design and setup their online marketing automation Strategy. She is also one of the first AccessAlly Certified partner, her favorite membership and online course solution for entrepreneurs who want to create unique experiences online. Born in France, Nathalie has lived the true American Dream. After finishing their Post Master Degree in Computer Science and Ergonomics, She and her boyfriend (and now husband), decided to pack their bags and try their luck in the US. They landed in the Silicon Valley in California and quickly found a job there.  After 10 years living a fun but too crazy life, in 2005, after a career in the Biotech industry, a gorgeous home in San Francisco and a Chalet in the mountains, with  3 kids, 2 dogs and a cat, they decided to sell everything, pack their bags and move back to France. Things didn’t go quite as planned and the american job they were supposed to be able to keep was gone. That’s when they decided to start their own business and New Software Marketing was born in November 2006. After lots of trials and many errors, NSM is now a thriving multiple 6-figure business that helps entrepreneurs build online communities and create life changing E-Learning experiences.. When Nathalie is  not working, she enjoys running, walking and mountain biking and loves to spend time with her husband and kids.  In this episode, we discuss: The benefits of taking opportunities that come your way How entrepreneurship can be the solution to a bump in the road Hiding behind what you know How to get your confidence back when things don’t work out Why confidence is necessary to move forward The importance of knowing yourself The power of saying no

Online Success Collaborative podcast
Episode 10: Overcoming Resistance to Achieve Freedom with Nathalie Doremieux

Online Success Collaborative podcast

Play Episode Listen Later Jan 29, 2019 37:03


With 20+ years experience as software engineer, Nathalie Doremieux is the co-creator of a mutli-six figure business that serves entrepreneurs and public figures.  Her specialities include sales process automation, marketing automation strategy, Wordpress development, and e-course setup. Nathalie also coaches other entrepreneurs who have great ideas but are struggling to monetize their expertise.  After working in Silicon Valley for over 10 years, Nathalie and her husband returned to her home country of France to launch their company New Software Marketing.   In this conversation, Nathalie shared honestly about the long journey of building a successful business and the key steps to take for maximum growth.

Marketing Development Podcast
012 - Where to start with Marketing Automation

Marketing Development Podcast

Play Episode Listen Later Jun 24, 2018 43:58


Nathalie Dorémieux is co-founder of New Software Marketing with her husband Olivier. Together they specialise in marketing automation and the build of membership websites. In this episode Nathalie and I discuss the process of marketing automation, how it can be used not only to build a list, but also to monetise your brand, and engage customers throughout the entire sales funnel. We also speak of membership websites and the importance of multiple streams of income for entrepreneurs and small businesses. Mentions:InfusionsoftActive CampaignDripConvert Kit Connect With Nathalie:Website: newsoftwaremarketing.comFacebook: newsoftwaremarketing.com/live Join our Facebook Group! See acast.com/privacy for privacy and opt-out information.

olivier marketing automation new software marketing
Better Biz Academy Podcast
Building Your Audience with Nathalie Doremieux of New Software Marketing-EP052

Better Biz Academy Podcast

Play Episode Listen Later Jul 13, 2017 18:03


So you’ve launched a product or service you’re really proud of, complete with a stellar membership site, but all you hear are crickets. Today’s guest has firsthand experience with this frustrating scenario, and she is here to help you learn from her mistakes and build an audience first.  Nathalie Doremieux and her husband, Olivier, spent ten years working as software engineers in Silicon Valley before returning to their native France and founding New Software Marketing in 2006. But they made the mistake of thinking that if they built a quality piece of software, people would find them. Because of their inexperience in the marketing realm, the business struggled. Down to their last $2,000, Nathalie and Olivier invested in a coach who changed their perspective, pushing them to focus on skills they might leverage to monetize quickly. It was then that they niched down to web design and membership sites, and New Software Marketing took off. Five years later, the multi-six-figure business serves entrepreneurs and public figures including Kimra Luna, James Five years later, the multi-six-figure business serves entrepreneurs and public figures including Kimra Luna, James Wedmore and Kate Northrup. Today Nathalie shares the importance of ‘the hustle’ early in your entrepreneurial journey, how she and her husband approach working together, and the biggest mistakes people make in building websites. Listen and learn how to build an audience that will make your product launch a success!   Key Takeaways The mistakes Nathalie made in building her business Hid behind expertise Ignored marketing piece   How Nathalie pinpointed web pages and membership sites as niche Sought help of coach Determined what could monetize quickly Built list of people with interest in establishing websites Developed a reputation in space (via blogging, etc.) Saw need for memberships sites in offline entrepreneurs seeking online presence   The importance of ‘the hustle’ early on in your entrepreneurial journey Quit 9 to 5 for 24/7 Must build business first, then enjoy four-hour work week   The necessity of building an audience Nathalie created online course, built membership site Launch fell flat because she overlooked marketing component   How Nathalie approaches working with her husband Became entrepreneur for love Had to acquire entrepreneurial mindset Clearly defined roles (she is face of company, he works behind-the-scenes)   Nathalie’s biggest accomplishment in business thus far Accepting invitation to speak on stage Boosted business to next level To grow, you must get comfortable with being uncomfortable   The biggest mistakes people make in designing websites Make themselves the focus, rather than the visitor Must convince visitor you can do something for them in five seconds Goal is to add visitor to list with free content   Resources Off the Charts with Nathalie Lussier   Connect with Nathalie Doremieux New Software Marketing

Dynamic Business Women
Should you create a membership program?

Dynamic Business Women

Play Episode Listen Later May 31, 2017 53:16


Membership sites are the marketing strategies of the new 'vogue' and there is a very good reason why!  This week I interview on the podcast Nathalie Dorémieux who is the co-founder of New Software Marketing, a French company Nathalie cofounded with her husband and business partner that specializes in helping entrepreneurs plan out and create profitable membership programs. In this interview you will learn; Why you should niche your business why membership sites are growing in popularity what types of businesses can profit from creating membership sites what is the difference between a membership site and an eCourse different types of membership programs that you can run for your business how to launch your first membership site how to keep your members from canceling their membership the different kinds of membership technology to use no matter what stage you're at strategies to make your membership program successful the three main criteria's your membership idea needs