Michele Elmas-Hardy from Dynamic Business Women.com interviews female entrepreneurs who share their own real life experiences, challenges and triumphs when running a business. Michele also reveals everything you need to know to transition into a successful entrepreneur, and discusses everything fro…
Quite often when we are building our business, the very last thing you think about is creating your 'exit strategy' but this is the FIRST thing you should be doing as soon as you START your business. Kerry Boulton is an exit strategy expert and in this podcast, you will learn; What is Business Succession and Exit Planning? How do you go about valuing your business? What are the key factors that determine the value of your business? Should you wait till your ready to sell before working out your exit strategy? What are the main value drivers you should focus on? What about unplanned events - how can you reduce and/or protect risk? How much time and money is involved in working out your exit strategy? What are some of the challenges pile face when working out their exit strategy?
Meet Mim! A fierce woman who left a high paying corporate to follow her passion and dream of becoming an artist In this Podcast you will learn; The story behind the how and why Mim became an artist Her reasons as to why she left her corporate career to follow her dreams How long it took to make the transition Hear her inspiring story of dedication to learning her craft Does she have any regrets? Why don't we follow our dreams and pursue the things we want How do we when to stop chasing our dreams Taking back your power and overcoming negative thoughts and mindsets
Rachel Rouhana is a graphic designer and photographer who helps women entrepreneurs create visually stunning brands to attract their ideal clients. She founded Haute Stock (formerly, Haute Chocolate) to make it easy + affordable for boss ladies to create gorgeous graphics that get clicks, likes, shares, and ultimately lead to more sales. The library now has 2000+ images and design elements in different She founded Haute Stock to make it easy + affordable for boss ladies to create gorgeous graphics that get clicks, likes, shares, and ultimately lead to more sales. The library now has 2000+ images and design elements in different colourways, themes, and styles. Obsessed with gold, glitter, and all things pink, you can often find Rachel sipping a latte and scrolling through Instagram for inspiration. Meet Rachel and learn how to add instant glam to your brand Obsessed with gold, glitter, and all things pink, you can often find Rachel sipping a latte and scrolling through Instagram for inspiration. Meet Rachel and learn how to add instant glam to your brand Let's meet Rachel and learn how to add instant glam to your brand In this episode you will learn: How Rachel taught herself to be a professional photographer and graphic designer Why she chose to launch a membership site rather than a stock image website Her biggest challenges when creating and building her membership site Rachael's launch strategies (it's not as complicated as you might think!) The top 3 photography tips for DIYers The tools she used to teach herself photography and design
Working from home can be pretty amazing. When I'm talking to people and it comes up in the conversation that I have a home office I get a lot of comments about how lucky I am. Yes, I am lucky and consider myself very fortunate to be able to choose the location of where I want to work, not have to deal with commuting through traffic every day, being able to work in my pj’s etc But I want to talk about some other things that people don’t really talk about when it comes to working from home. It’s not all sunshine and lollypops I also recently asked this question in my Facebook Group and I have included their top 'work from home' tips as well and I think you will find one common denominator.... there are a lot of similarities when it comes to some issues we all face working in a home office
It's no fun always being busy! In today's podcast I share with you my own time management tips so you can enjoy increased productivity every day, and make the most out of your time.
Kate Toon is an award-winning SEO copywriter and SEO consultant with almost two decades of experience in all things advertising, digital and writing. Originally from the UK but now based just outside Sydney. She has worked with big brands such as eHarmony, Curash and Kmart. She’s helped countless small businesses produce great content and improve their copywriting and SEO. Kate is also the founder of The Clever Copywriting School and The Recipe for SEO Success eCourse, as well as co-host on the Hot Copy Podcast. She presents the Write for Business show for the Dale Beaumont’s Brin.ai app and recently launched The Copywriting Conference – Australia’s first dedicated Copywriting Conference. 2.20 Here Kate shares her top tips if you struggle to be a great copywriter 5.27 Understanding copywriting for SEO - and the key factors 7.10 The art of storytelling - is this just another fad or does it really work? 10.25 SEO is constantly changing, and there is so much information out there on it… but how do know what is good information and what is out of date information. 14.00 Does guest blogging for back links actually work? 16.45 What is the Misfit Entrepreneur 20.06 Dealing with people who are copycats and take you ideas 22.17 Why Kate does not believe in creating business plans 25.05 Why bright shiny object syndrome is awesome! 27.40 Dealing with imposter syndrome 30.15 Learn why Kate is not a huge fan of collaboration
Episode #32 Dominique Perri, together with her husband runs Yoko (formally Baby Dino), an online retail store for kids fashion and lifestyle. Her business has had a lot of success but what people don't see on the outside is the hardship they've experienced to get to where they are today. Now, with a hugely successful business Dominique decided to re-brand and take her business in a slightly different direction. Why? You will have to listen to find out ;-) In this Podcast you will learn; 6.43 Online clothing stores are so competitive, here Dominique shares her strategies that made her business stand out amongst the rest 10.40 The reasons WHY she decided to take on the mammoth task of re-branding 12.15 What was the most challenging part of re-branding 15.10 Learn the steps you need to take when you rebrand 16.00 Did rebranding affect SEO? 18.35 The costs (including the hidden ones) of rebranding and would she do it again? 24.54 The Pro's and Con's of working with your partner 33.35 How do you approach the big named brands? 35.50 Tips to get big brands to notice, and sell your products (learn what they actually look for in a product)!
You are running your business and you need to run your body like a business as well! Our guest Nikki Fodgen-Moore the founder of The Vitality Coach. With over 2 decades experience in bringing both Personal and Commercial vitality to life. Known as the Mojo Maker Author, Speaker and Global Coach, Nikki Fogden-Moore specialises in working with CEO's, entrepreneurs and high achievers in creating the life they want. In this podcast you will learn; 3.03 The drive behind why Nikki started her own business 4.14 What the magic number of years in business is for success and the gambles Nikki took in business that really paid off 11.34 Fitpreneur - your health is your wealth! This book was written for people wanting to do things in life. Learn why I love this handbook soooooo very very much! 15.49 Why your health is important to your success and how to negotiate for it 17.53 How not to fall into the trap of ignoring your health, when you are caught up in the hustle of your business. 19.27 The 1% rule when you think you don’t have enough time 22.10 Why ‘me time’ needs to be separated from health and wealth 25.05 Learn Nikki’s definition of business and personal success 26.35 How do you reconnect with your ‘WHY’ 28.00 how to create your 90 day plan, and how often should you revisit it
So you've written a great blog post... now what? How do you promote your blogs posts? That's a question Im always being asked!There are many creative options available to you to have a successful blog, but you need to make sure you're promoting your blog posts the right way to enable them to be seen by the right people There are many creative options available to you to have a successful blog, but you need to make sure you're promoting your blog posts the right way to enable them to be seen by the right people In todays Podcast I talk about your blog promotion checklist. Let's discuss the various ways you can not only write a successful blog, but also ways you can promote your blog as soon as it is published, and then other creative ways you can promote you blog weeks (even months) after it's been published Make sure you also visit the podcast notes to download your copy of the Blog Promotion Checklist here www.dynamicbusinesswomen.com/30
As Facebook continues to restrict Pages in the News Feed, more businesses are turning to Facebook Groups to connect. I’m going to take a stab in the dark and say that you’re part of a Facebook group… Am I right? I think I probably am, because who isn’t in a Facebook group these days?! They’re fast becoming one of the best ways to build relationships with like-minded people AND our target audience (amazing!!). And people are starting to use them to grow their own audience and business, in fact, I know of quite a few people who have used Facebook groups to propel themselves to expert status and build an email list of thousands. So as this is such a hot topic I was delighted to interview Lucy Good of Beanstalkmums who shares her personal story on how she RAPIDLY grew her own Facebook group to almost 6,000 members in just over 12months In this podcast you will learn; 6.25 The most important things you need to think about (and preparation tips) before you start your group 9.45 How to maintain a positive energy vibe within a group, and dealing with negative members 13.42 How many times a day should you post and what should your posting schedule look like within your group. What tools you can use to schedule your group posts 18.43 Once you’ve started your group, how do you let the world know about it and bring in new members? 26.10 Top 3 tips to maximize engagement in within your Facebook group 29.05 How starting a Facebook Group group helped to grow her business and sales 33.25 When do you need to think about bringing in a team to help run the group? Plus how to write clear admin guidelines that are in line with your vision 36.30 When/How/Why you need to bring in support and introduce admin support 40.45 What to look for when sourcing admins
In this week's podcast I interview Kylie Wright-Ford. Kylie is a strategic advisor, investor and board member for private enterprises that are transforming or growing in new ways and has recently co-authored a book on leading in the new world of work – The Leadership Mind Switch. In this interview we discuss; - How she went from Cowra NSW to live in London, NYC and now Atlanta Georgia - What inspired her to write The Leadership Mind Switch - The hardest parts of being a leader - How to encourage your team to give you feedback
Facebook lives is HUGE right now and not going anywhere. Video streaming is on the rise and will grow to more than 80% of all consumer internet traffic by 2020…. thats HUGE! Holly Gillen from Holly G Studios explains everything you need to know about using Facebook Lives to grow and market you business In this podcast you will learn; 1.45 why video is so important to your business in the online space 3.31 When people think video they immediately think that they need to put their face on the camera, that's just not the case. There are so many different types of videos that you can start creating now that will warm up your audience until you start to get comfortable getting in front of the camera 4.35 Facebook lives is HUGE right now and not going anywhere. Video streaming is on the rise and will grow to more than 80% of all consumer internet traffic by 2020…. thats HUGE! 5.30 The difference between FaceBook lives and pre-recorded videos and how they effect your social media engagement 6.15 Dealing with a negative mindset about doing a 'live' and overcoming being afraid of the unknown 10.00 the different kids of levels there are when doing your ‘lives’ and the equipment you can use PLUS third party software available to take you ‘lives’ to the next level 14.30 Tips on how to get people to your FaceBook lives and how do you keep them watching your video 18.11 ways you can re-purpose a FaceBook live video (and how to download your videos) 21.11 Holly’s top 3 tips for anyone sitting on the fence about starting out 25.09 The secret to growing your audience, making sales and how often should you go live 37.00 video doesnt have to be hard, hear Holly’s ‘party over here’ concept
3.10 Hear Muffys journey for how she went from dancing, to working with Dean Martin, and then having an amazing career working in Vegas 5.10 The transition on the how/what/why she followed her passion and started a G-String business 16.32 Coach Yourself - the reason for writing the book 18.30 The challenges of writing a book 22.10 What is self coaching? 28.22 how do you stop that inner voice (and change the habit) that tells you you can’t do something? 38.00 What can we expect as an outcome when we change the way we think 40.15 The key ingredients for self coaching
In today's interview, I interview lawyer and author of the book "The Cult of Dissatisfaction: Empowering unhappy professional women to make a change" In this episode, Jacqui shares her experiences of being a woman working in a man's world, the pay gap between men and women, her business journey, and how she overcame being not only verbally attacked but also physically assaulted by a former boss
Why do we, as women do this to ourselves... the self-doubt, questioning our abilities, self-sabotage? All this 'headtalk' places us in a very negative headspace, but how do we remove these thoughts and address the insecurities? "Give yourself permission to just 'be'" In this interview with Bree Stedman she talks about her own insecurities in the past, how she changed her own mindset when she found herself no longer being able to cope as a mother of two children with ADHD, and how she turned her life and is now mentoring others on how they can do the same
Membership sites are the marketing strategies of the new 'vogue' and there is a very good reason why! This week I interview on the podcast Nathalie Dorémieux who is the co-founder of New Software Marketing, a French company Nathalie cofounded with her husband and business partner that specializes in helping entrepreneurs plan out and create profitable membership programs. In this interview you will learn; Why you should niche your business why membership sites are growing in popularity what types of businesses can profit from creating membership sites what is the difference between a membership site and an eCourse different types of membership programs that you can run for your business how to launch your first membership site how to keep your members from canceling their membership the different kinds of membership technology to use no matter what stage you're at strategies to make your membership program successful the three main criteria's your membership idea needs
In this week's podcast, I interview the lovely Angela Lockwood. Angela is an occupational therapist, author of two published books and motivational speaker. At a young age, Angela had her career path mapped out and dedicated her youth to sport, hockey to be specific. As a child she had her sights set on the Sydney Olympics, determined for this to happen. However, life had a different plan for her and after fracturing her skull during a game her experiences learning to talk again and re-think her approach to life inspired her to change her path to occupational therapy, propelling her into a career she feels was made for her. Things can happen in our lives that we are not necessarily ready for and it's what you do around these decisions that can make a really big difference In this podcast we discuss: How Angela overcame a life hurdle that set her on a new career path What business doors have opened for Angela since writing and publishing two books Is technology controlling you? Setting boundaries about how you work around technology Business is very much a risky game if you're only ever driven by how things 'feel' or by 'data'. When you can have the two working side by side you can make really good decisions
Ali is a Psychologist and CEO at Pragmatic Thinking, a motivation and behavior strategy company. She is co-author of the top business book 'Dealing with the Tough Stuff: How to achieve results from key conversations', and author of 'Stand Out: A real world guide to get clear, find purpose and become the boss of busy'. Ali is a regular on Channel 9 has regular articles published with Fairfax Group (including the AFR, SMH & The Age), News Limited (The Daily Tele & Courier Mail), and The Huffington Post. Her work has found its way inside a few big businesses you might have heard of… PepsiCo, Siemens, McDonalds, Sydney Trains, BHP Billiton, Bond University, Griffith University, and BlueCare just to name a few. Ali presents her unique and authentic message as a sought-after international keynote speaker and MC where she engages her audience with humor, practicality and real-world thinking.
As entrepreneurs we wear many hats in our business, but what can we do to stop working IN the business and start working ON the business In this podcast interview with Matt Malouf we discuss what exactly should you stop doing now in your business that is making you less productive
Katrina-Jane spent over 30 years growing up in the Seventh-day Adventist church - when life sent her a curve ball and she realized she was clairvoyant, this went against everything that she had been brought up to believe. Now as an established clairvoyant and an award-winning author, Katrina-Jane has done readings for people all over the world and is passionate about encouraging people to be their best, believe in themselves, helping people understand death and helping them to grieve. Her first book Christion to Clairvoyant is about her journey and she has written two children’s books, Do you See What I See? To help children not be frightened when they have the gift of seeing spirit and Where did they Go? Which explains to children about death and what happens when we die. She is down to earth, never takes herself too seriously and has a wicked sense of humor. Her first book Christion to Clairvoyant is about her journey and she has written two children’s books, Do you See What I See? To help children not be frightened when they have the gift of seeing spirit and Where did they Go? Which explains to children about death and what happens when we die.
Talking numbers with money expert Melissa Brown
In today's podcast I interview Michelle Gibbings who is the author of the book "Step Up" In this podcast you will learn; How do you teach yourself to embrace change and how do you encourage your team to embrace change as well How to recognise negative mindsets that prevent you from moving forward Key skills and practices that create the foundations of a good leader What steps can you make today that will make you a great leader tomorrow
In this Podcast Annelli and Michele discuss; How to identify what kind of leader are you Tips on communicate and manage your virtual team and how to bring it all together What you need to know to communicate effectively to your team, and get them on board with your vision The secrets and core elements to managing a highly effective team How to keep your communication clean and consistent Everyone has a different leadership style - which one are you? Women in leadership and management roles - what are your strengths and what are your weaknesses? How to be confident when you're full of self-doubt
In this interview with Gabrielle Dolan we discuss what does it take to be a true leader in todays world.
Episode #16 - Creating Membership Sites and Courses - Sam Nordberg Have you ever thought about creating a membership site or online program for your business? "Everyone has something inside them that they can teach the world" Show Notes: If you have them make sure you check out this interview with the amazing Sam Nordberg where we discuss: Creating a membership site or program is NOT as hard as you think! Tech tips for newbies PLUS where to start and what you need to plan first If you can send an email you can start an online program The platforms you should be looking into to create your membership site or e-course How to sell your online programs How Sam runs three businesses and how she copes during school holidays (some great tips here for all the working mothers!) Balance is Bullshit The Superwoman/Supermum stigma is complete rubbish!
Episode #15- Our Definition of Success & Australian Podcasting – Desmore Nero & Stef Dower Desmore and Stef together are leading the charge in Podcasting for women in Australia. Listen to the interview to hear their amazing story
This interview with my old school friend Andrew McKee from Personally Trained was such a fun one for me to do. Ive been close friends with Andrew for over 30 years and I personally know of his journey from being in a high pressure 'souless' corporate job which saw his weight go from 90 kilos to 146 kilo's - to taking control and not only losing all the weight, to but then go on to become one of the Northern Beaches most successful personal trainers. Show Notes: Andrew shares his personal story How sharing his personal story not only resonates with his clients but has also skyrocketed his business What makes your business unique? What is your USP? Marking mistake 101 - making your business all about you rather than your clients In a saturated market of personal trainers, learn how you can stand out Should a PT market online? Hear how online marketing has effected Andrew's business We discuss this new trend on how personal training is moving from 1:1 to virtual online serves - learn the pro's and con's
My interview with Valerie Shoopman from www.valerieshoopman.com was a very insightful one when it comes to Facebook advertising. Oh my how things have changed! Valerie helps clear up some of the confusion when it comes to marketing your business on Facebook and choosing the right kind of ad for you. Why you need to niche down your business Anchor clients - How they help you grow your business Setting your goals and revising them daily Facebook marketing and choosing the right campaign for you Different types of Ad campaigns and choosing the right one for you Boosted posts vs Ads Manager Tracking your Facebook ads How to gain the most control and best results for your ads Ads Manager vs Power Editor
In this podcast I interview Dr Diderik Gelderman who was travelling with me to San Diego for a conference. Here we talk about our different customer service experiences and discuss how customers are 'naming and shaming' on social media, businesses where they have experienced or witnessed poor customer services experiences. Show Notes: The difference between customer service levels It's the little things you do that make the difference Examples of our experiences with customer service whilst in the San Diego Customer experience expectations People are talking about your business on social media if you provide poor customer service A real life example of one Facebook post of an incident witnessed by a customer that could potentially ruin this business Is your customer service just 'OK'? Finding your key 'moments of truth'
In this podcast interview Michele interviews the dynamic Trudy Simmons from the Daisy Chain Group. Trudy is an Accountability Coach who finds and harnesses your strengths whilst taking away your weaknesses. Trudy's energy, personality and motivation mades this one episode you do NOT want to miss! Show Notes: What is an accountability coach? The importance of automation in your business The software to help you create business systems The importance of attending the right business event for you Finding your tribe and support groups Managing and facing your fears Running your business while on holidays
In this vast and competitive business landscape, most business women are aware of the need to raise their profile to stand out from their competitors and get noticed by their customers. By far, the most effective way to do this, without investing hundreds of thousands of dollars into advertising, is to use the media to tell your stories, gain credibility and build trust with your target customers – in fact, media coverage is free. However, getting a story published by the media can seem like an almost impossible task to many. Show Notes: How to get media coverage and where to start? The secrets to creating your successful PR/media pitch strategy and pitching your stories What is considered newsworthy How to pitch yourself as an expert to journalists so they call on you for interviews, quotes and comments Effective ways of getting interviewed Tips on how to contact journalists directly
What exactly is SEO and Keywords How do you know what potential customers are typing into Google? Is SEO complicated Things that Google doesn't like you doing when it come to SEO Creating content that keeps Google happy What you need to know about SEO SEO common mistakes How to write blog posts that capture Googles attention Business mindsets What does the future hold for Shae Baxter
Turning your dreams into reality! In this episode Brenda and Michele talk about; Starting a new life in a new country Tips on building up your business with very little money Do you really need a website to start off with? The importance of connecting with like-minded people Business tools Brenda can't live without "There is no such thing as work/life balance, insteads its a work/life blend" http://www.dynamicbusinesswomen.com
This was a hilarious interview for me to do as Teresa always 'keeps it real' when it comes to sharing her stories on being a business woman. I originally 'met' Teresa when she did a webinar for the Dynamic Business Women members and we just immediately clicked (possibly due to our warped sense of humour? #nojudgement). During this interview we discuss; Why is Teresa IN the closet?! The realities of being an entrepreneur Are you born a natural entrepreneur Business Networking Business Mentoring July 29th 2014 at 11:30pm THIS happened!! Tips for when the domain URL you want is taken Self sabotage and EFT
Hear why Carolyn quit her job in marketing and advertising to study at University and become a female entrepreneur while raising three toddlers 7:00 Weigh loss mindsets 9:30 Michele shares her own personal weight loss struggles, and emotional triggers with weight gain 13:00 Recognising your triggers and limiting beliefs 16:31 Checking in with your physical feeling of hunger 17:22 Mindful eating 19:00 Advice for maintaining a healthy lifestyle for women who spend a lot of time behind a desk 22:31 New work concept... standing! 24:00 Tips for getting moving whilst working
In this interview Janet and I discuss how to stand out the crowd when creating your e-course, what steps you need to take, different delivery methods, Evergreen vs Live, and mistakes people make when putting together their courses
Show Notes: Internationally acclaimed and certified Raw Food Chef my passion is to one by one to educate the masses on how they can take their health to the next level by concentrating on Whole-foods & Self Care Principles.In reality this will benefit most people profoundly in many ways both internally and externally, and effectively we empowering individuals to be able to be self sufficient with regard to their medical problems and treatments as well.I have had my own health journey which I have gained valuable knowledge from. Over the years and from a very young age I have always battled with my weight and in turn the bullies at school who used to tease me about it.I have tried every diet known to man and they don't work. They are simply written for the people who have had success using them and no one else. My latest weight loss challenge was to loose 23 kg to bring me from 86kg down to 63kg. I have held this weight now for 2 years using simple techniques that others can adopt and change to suit themselves.Using my mentor and friend Don Tolman’s (The Wholefood Medicine Cowboy) Wisdom and Knowledge, and Guidance, I strive to empower people with the knowledge they need to achieve their ultimate health, and help them put an individual program together to help them achieve their goals and not other peoples goals.I believe that food should come from nature and not the chemist, and your body deserves the very best you can give it. After all your “Health is your true Wealth in Life”!We all need to eat the best foods that we can, but is equally important (in order to get the fullest benefit out of the food we consume), how we prepare the food.This is where I excel at coming up with simple, easy, and time effective ideas. I currently share my wisdom and my knowledge with anyone who wants to learn. To date I have appeared at many events around the country and overseas, and many have commented after seeing her live, that they have gone away with much more knowledge than they ever thought they would obtain.At Rawsome Wholefoodie we are dedicated to raising Humanities Self Care Awareness through the use of Whole Foods, re establishing a Positive Connection with your Body, and Healthy Living Principles.
My role at the beginning of the year was as Client Services Director at a creative agency. I was uninspired and frustrated with decisions that didn't reflect my values or employee management ethos, but didn't want to leave my teams 'on their own'. I set to work to make all the changes I knew would set the team up for a fair start, and left - every single message on the leaving card said 'thank you' :) I had a lightbulb moment walking to work one day - halfway over Pyrmont Bridge - when I realised Coaching was what I wanted to do. I had no qualifications only experience, no real understanding of the industry but I knew, I just knew, that this was it. I handed in my notice and left my high paying job with the aim of starting my own business as a Coach & Mentor. I went back ‘to school’ (which I was never very good at the first time round!), but excelled as I knew the subject, I was good at it and I was soaking it all up and then using the information immediately in my coaching assignments. I had to find clients, and so reached out to my networks and offered some free career coaching sessions for exaperience and study. My inbox was flooded. The first four were my first clients, and are now paying clients who have been on a great journey with me over the last few months. Suddenly after having managed teams, and been surrounded by 40-200 people, I had to do the finance, the website, the travel bookings – some fun, some not so much... As all women do, I questioned myself - Can I do this, am I doing it right? But then I’ve seen the people I coach changing – from their posture, to their outlook, to their disposition. Is there a better ‘goal’ for a day at work than that?? Within the first two months I was receiving feedback like this and I knew I was on the right track “Ever heard the expression "You can't see the wood for the trees"? I was in that position until I met Kate and she put the trees in priorities for me and showed me my worth and achievements. My life is back in control! Thanks Kate!” It took me 15 years to find what I really wanted to do outside advertising, with no real answer for ‘what is your passion’ – now I have found it and 2015 will be a big year! I am 100% driven to help women focus, set and achieve their goals.
Caylie Price is the owner of Better Business Better Life where she helps online entrepreneurs develop list building and sales funnel strategies that help her peeps make serious moolah with increased profit margins and rapid growth. Helping clients triple and quadruple their lists in less than three months? She’s done it over and over. Sell out every month since launch, six-months running? No problem. In the corporate world that passion translated to teaching business for the University of Ballarat and online marketing for the Australian Government. She’s used her marketing expertise to turn a failing business incubator into a thriving success. Even as a child, Caylie was always reading business books and coming up with yet another business idea. Her sisters swore she was bossy but Caylie called it ‘sharing.’ Should you ever lose track of Caylie, just look to the nearest paddock, you’ll probably find her in pink polka-dot gumboots, ear glued to the phone talking business strategy while fighting off calves as she mixes their feed. Just don’t try telling her you can’t run a successful business from the bush.
Julie Rainbow is the Director of Clarity Road as well as an advisory management and marketing consultant for various small businesses as well as large corporates. In another life, Julie was the owner of an award-winning events business, until a debilitating divorce and a series of life changing events, resulted in business loss and bankruptcy. After working her way back to financial and professional stability, Julie became General Manager of a global IT company, and along with her management team, lead the business in only a few years from a small revenue base to a multi million dollar business. However her passion for empowering women soon led Julie to refocus her professional direction and create Clarity Road (www.clarityroad.com.au): a business dedicated to helping women through life changing events, divorce recovery, and business mentoring. Julie recently received recognition for her work with women through her nomination for the 2014 Pride of Australia Medal. Outside of work, Julie is a passionate volunteer who works as the chairperson of a committee that supports Women’s Legal Service: an organisation that helps women impacted by domestic violence. Professionally and personally, Julie now uses her business acumen and life experience to inspire and empower others.