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Want to create better visuals for your marketing? Looking for tools and tips to help you easily create visual content? To explore visual design for non-designers, in this episode I interview Donna Moritz. Donna is a visual content strategist and founder of Socially Sorted. USEFUL INFORMATION: Check out the Instagram Marketing Summit: IGSummit.live Download the Social Media Marketing Industry Report We'd love you to review our show on Apple Podcasts.
Donna Moritz is Digital Content Strategist with a passion for visual storytelling & founder of award-winning blog, Socially Sorted. She helps businesses leverage the power of visual storytelling and content strategy, and she is a regular speaker and trainer in the marketing and tourism industries internationally.
A volte può essere utile scambiarsi degli screenshot del cellulare con delle annotazioni sopra.Oggi vi parlo di Annotable, una app per iOS che serve per annotare le foto. Quindi evidenziarne alcuni punti, scriverci sopra e altre azioni simili. Il ragazzo che ha creato questa app si è chiaramente ispirato a Skitch, una applicazione che io amo molto - e che serviva sempre ad annotare le immagini - che purtroppo però è stata comprata da Evernote nel 2011, che ne ha integrato le funzionalità nel proprio web clipper e nel 2015 poi l’ha parzialmente uccisa. Dico parzialmente perché Evernote ha interrotto il supporto e lo sviluppo di Skitch per iOS, Android e Windows mentre continua a portare avanti la app per macOS.Torniamo ad Annotable, perché è utile una app del genere?A mio avviso le possibilità sono molte. Vi faccio un esempio reale. Un paio di giorni fa mi sono accorta che le Twitter card con l’immagine di anteprima grande hanno un problema di ritaglio dell’immagine che prima non avevano. Ho pensato di parlarne subito con Donna Moritz di Socially Sorted che è una grandissima esperta di visual content e a cui ho accesso diretto attraverso un gruppo privato Facebook. Beh, spiegarle un problema del genere a parole non è esattamente semplice, quindi ho fatto alcuni screenshot a cui ho aggiunto del testo, dei riquadri e delle frecce per evidenziare cosa stavo segnalando. Ecco, un’immagine rende tutto più semplice e immediato. E per fosse curioso riguardo la questione di Twitter, Donna mi ha risposto che aveva notato anche lei il problema e che il suo tecnico sta indagando.Continua su:http://www.MERITA.BIZ/88 ### NOTE DELLA PUNTATA ###Maggiori informazioni sulla app si possono avere sul sito ufficiale di Annotable.Potete scaricare Adobe Spark Post dall’iTunes Store (per l'iPhone e per l'iPad).Sistemi supportati: iOS.Prezzo: gratuito più strumenti a pagamento che possono essere acquistati singolarmente, a 1,99€ ciascuno, oppure in bundle a 9,99€.### PODCAST ###HTTP://www.MERITA.BIZ/PODCAST Sottoscrivi il podcast su: iTunes: http://j.mp/MERITA-ITUNES Stitcher:http://j.mp/MERITA-STITCHER Spreaker:http://j.mp/MERITA-SPREAKER Soundcloud:http://j.mp/MERITA-SOUNDCLOUD ##### WWW.MERITA.BIZ #####
Do you use visuals on your blog and social media? Have you considered animating them? In this episode, I interview visual marketing expert Donna Moritz. Her blog Socially Sorted was recognized as one of Social Media Examiner's Top 10 Social Media Blogs in 2015, 2016, and 2017. Show notes: https://www.socialmediaexaminer.com/241
Do you use visuals in your social media? Want tools and tips to help you create images? In this episode I interview Donna Moritz. Donna is a visual marketing expert, and her blog Socially Sorted was recognized as one of Social Media Examiner's Top 10 Social Media Blogs in 2015 and 2016. Show notes: https://www.socialmediaexaminer.com/196
ProBlogger Podcast: Blog Tips to Help You Make Money Blogging
Note: you can listen to this episode above or load it up in iTunes. How to Decide When to Give Up On Your Blog, Business, or Project This is the third podcast in a miniseries about what you need to do to find success as a blogger on online entrepreneur. The first episode was about the importance of establishing the habit of starting new things, instead of just coming up with great ideas and thinking about them. The second episode was about the importance of persisting. Today's episode is about how to decide whether now is the time to quit your blog, business or project. There is definitely a time to quit a project; it's a part of life. But timing your quitting can be important! I share my own personal experience, as well as questions you can ask yourself to work out what is right for you. In This Episode You can listen to today's episode above or in iTunes or Stitcher (where we'd also LOVE to get your reviews on those platforms if you have a moment). In today's episode: Inspirational quotes about the benefits of persistence Why you should ask yourself if it's time to quit 4 questions to ask yourself to help you decide if it's time to stop How to decide if you should be quitting, or just slightly changing direction - and real life examples of people who have done this successfully Further Reading and Resources for How to Decide When to Give Up On Your Blog, Business, or Project Other episodes in this miniseries on the important things bloggers/online entrepreneurs should do to find success: Part 1 - The Most Important Thing You Will Ever Do as an Entrepreneur - Podcast Episode 88 Part 2 - The Second Most Important Thing You’ll Ever Do as an Entrepreneur - Podcast Episode 89 Real life examples of people who have successfully 'pivoted' or changed direction: Ignite Your Blog Growth to Take off with These Actions, by Donna Moritz at Socially Sorted 5 Most Important Writing Lessons Learned After Pivoting Our Blog Twice, by Buffer Social Full Transcript Expand to view full transcript Compress to smaller transcript view Hi there and welcome to episode 90 of the ProBlogger podcast. My name’s Darren Rowse. Today, I want to talk about quitting. I think it’s actually an important thing that most bloggers and online entrepreneurs need to do at one time or another. I want to talk about how to decide whether now is the right time to quit or whether there’s a different approach that you can take in the situation that you find yourself in. You can find today’s show notes at problogger.com/podcast/90. Let’s talk about quitting. It’s not something that really is the most uplifting topic in some ways and it’s something that a lot of people avoid really talking about. As we’ve talked about in the last podcast, persisting is something that is very common in entrepreneurial advice. This podcast really comes about because I wasn’t satisfied that the last two podcasts had it all in it. Those of you who are joining us now might want to go back and listen to episode 88 where I talked about the most important thing online entrepreneurs need to do and that is starting. Then in episode 89, I talked about the second most important thing we need to do as entrepreneurs and that is persisting, and I told the story of the Cavanagh brothers who struck gold simply because I persisted longer than anyone else. I truly believe that those two things are just so important and as entrepreneurs, we really need to focus upon those things. We need to be starters, we need to have a mindset of starting, we need to be ‘persisters’. This is good solid advice and it’s no wonder that it features in many entrepreneurial teachings. I found some quotes as well; I was going to share in the last episode as well. I love this one from Albert Einstein, “It’s not that I’m so smart; it’s just that I stay with problems longer.” He persists.
Join Lee and Sarah as she drops value galore sharing social media strategy and advice. Sponsor: Check out our sponsor, SociPress, The World's First Set And Forget Twitter Solution For WordPress http://leejacksondev.com/plugin Show Notes: Having reviewed analytics, there appeared to be little to no traffic on the transcription pages, so we have placed a hold on these for now. If however you feel they enhance your experience with the podcast, please let us know on: http://leejacksondev.com/contact Action To Apply Today: Figure out what is doable for you, then be consistent in that. If it is once a week? Do it. Once a month? Do it. Connect with Sarah: Twitter: https://twitter.com/The_Sarah_Moore Recommended Online Resources: Buffer Blog: https://blog.bufferapp.com/ Socially Sorted: http://sociallysorted.com.au/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency. --- See acast.com/privacy for privacy and opt-out information.
As humans, we are hardwired to connect emotionally with visual content. Pictures in particular--we process them very quickly--faster than text, video, or audio. Pictures allow us to make a really quick decision about whether we are going to engage with something. It's no secret that some of the most successful brands in the world owe their popularity to their visual content strategy. Notice I said strategy--in other words, not just any visual content will do. Fortunately, one of the world's biggest experts in visual social media and content strategy is also a good friend of mine. You probably know Donna Moritz already as the power behind Socially Sorted, the award-winning blog about using visual content on social media. I know her as my #1 student from the very first Profit Lab course I ever launched. She's also shown up on this site more than once. But today, Donna is here to school me--and you--in how to set up a visual content strategy that supports your sales and sends your message. She's also put together an amazing freebie for us--a three-part video series that walks you through the process of creating polished imagery. This is where you'll learn how to use all the tools mentioned in this episode. Trust me--it's a must-have. EPISODE FREEBIE Get Donna Moritz's Free Guide To Creating Visual Content FREE DOWNLOAD Before she became the renowned expert she is today, Donna learned all the ins and outs of visual content strategy through simple practice. After working in several different businesses--sometimes for others, sometimes for herself--she saw how visual content really created that initial resonance with a target audience that makes them want to learn more. The main thing with your visual content is to "stop the scroll"--in other words, arrest your audience's attention so that their finger pauses above their mouse or smartphone screen, and they take the time to engage with your message. The more Donna learned, the more excited she got about the potential of various kinds of visual content. If you've ever felt overwhelmed by the sheer variety of visual content styles out there, don't worry--Donna is here to break it into three basic levels. These are the really easy-to-create, easy-to-share individual images that would be on Facebook, Pinterest and Instagram. Think funny photos, behind-the-scenes shots, images that incorporate quotes, tips or other short bits of text. They are really a good jumping-off point to lead into a longer message. Here is a sample batch of quote images, observational humor, business tips, questions and motivational images ready to go (and all created on Canva and WordSwag). These types of images are designed to increase reach and engagement. Shareable images get their strength from their simplicity. But that doesn't mean you can only use them for short, simple concepts. By attaching an image with a call to action or link, you can increase shares (such as retweets on Twitter) and generate more visits to your blog or other "landing content." Also, remember that tweets with images get retweeted twice as often...so post images! Remember, on all platforms, it is important to keep a balance of your own helpful and entertaining content, and curated content from other pages or businesses. This earns you the right to post some promotional images with calls to action. You can also work with your designer if you want to save time (and money) or can't design the images yourself. Ask your designer to create a template which you can then add text to. This way, you can create a series of quotes or tips using a great design, but reduce the cost and time involved in hiring a designer. One image becomes many! Using this template, she can create multiple images using a tool like Canva or Picmonkey 2. Step-by-Steps Checklists, how-to images and tutorials are all great examples of "Step-by-Step" images. This format is deal for sharing procedures, systems or "secret sauces" with your community. These images work particularly well on Pinterest and get shared a lot. This kind of visual content doesn't need to be fancy or even overly designed--they just need to be helpful and easy to use. Remember, people love shortcuts...so with these images, they're probably going to look right past the bells and whistles of a great visual design to get to the content you're offering! Social media expert Andrea Vahl did a great series of simple checklists to help her readers on her blog. 3. Showpieces Showpieces are the pieces of content that require more investment of time and resources but are most likely to bring better return in terms of sharing and traffic. This includes infographics, slide decks and short video. Donna recently posted a blog of her own about these three levels of visual content, with even more info about each one. It's called "9 Ways to Take Your Visual Content Up a Level," and it's definitely worth checking out. Don't miss all of Donna Moritz's tips on where and how these three levels of images work. Click here to listen to Episode #61 in full. Get Creative If you're reading this and thinking it doesn't apply to you because you're not a "creative type," think again! The amazing tools that are available out there right now--tools like PicMonkey, WordSwag and (my personal favorite) Canva--are set up so that anyone can create simple but stunning visual content. Don't worry if you don't have a "designer's eye"--these tools have templates so that all you have to do is plug in your favorite background, choose a font you like, and voilà! Beautiful, polished, eye-catching imagery. One important thing to note, however, is that size matters. Different platforms will have different optimum size requirements for your image. Donna has a blog post all about that, as well--just click here to find her 5 Social Media Size Hacks for Quick Visual Content. There's so much more to learn about visual content strategy in my interview with Donna, so make sure to listen to the whole episode. Also, click here to get the amazing freebie she designed for us--it's a three-part video series where she walks you through the specifics of how to create images. It's a must-have for anyone who's ready to put their visual content strategy into action. EPISODE FREEBIE Get Donna Moritz's Free Guide To Creating Visual Content FREE DOWNLOAD
Empowered Women Show | Fortnightly Show For Introvert Women Entrepreneurs|
We couldn’t be more excited to reveal that DONNA MORITZ of Socially Sorted has joined us for this episode of the Empowered Women Show! Visual marketing expert, regular contributor for some of the best business and social media websites in the world, and winner of the Best Business Blog in Australia award for 2014 (seriously, the BEST!) – Donna is one of Australia’s most sought-after strategists and speakers – so we’re thrilled to have her on the Show. Donna’s fun, fascinating and creative approach to marketing has earned her a massive worldwide following – plus a well-deserved listing in Anthill Online’s Australia’s Top 100 Cool Company Awards. Through her hugely successful multi-platform business Donna coaches businesses on the art of creating kickass visual content that will get seen and shared over and over – effortlessly growing influence and attracting subscribers. Like all working mums, Donna struggles with the daily challenge of balancing the needs of her business with those of her family. Today she shares precious insights into how she copes with managing a successful business from home, and offers some of her hottest tips on how to stay organised, keep focused and leverage visual content to skyrocket your business. Watch this electrifying episode now.
DONNA Moritz, is the founder of Socially Sorted based on the Sunshine Coast, Australia and was the recent winner of the Best Business Blog in Australia. As a visual social media strategist, she helps businesses, bloggers and entrepreneurs use visual social media and content strategy to get more reach, referrals and results in their business. Donna has ran successful online & brick-and-mortar businesses for 18 years that has given her solid, practical experience in relationship marketing, content marketing strategy & visual marketing as well as social media marketing. Donna has been featured on leading social media & business websites such as Entrepreneur Magazine, Social Media Examiner, NBCNews, Forbes, and many others. See her infographic show notes plus her top business tips/advice at TodaysLeadingWomen.com, or by cliking here!
Do you use visuals in your social media marketing? Are you wondering how you can use images to take your marketing to a whole new level? In this episode, I interview Donna Moritz, who is a social media and visual marketing expert. She's also the founder of Socially Sorted, a blog designed to help small businesses achieve more with visual social media. Show Notes: https://www.socialmediaexaminer.com/78