Podcasts about software as

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Best podcasts about software as

Latest podcast episodes about software as

Growth Tactics con Gabriel Neuman
Valida el modelo de negocio como el producto

Growth Tactics con Gabriel Neuman

Play Episode Listen Later Jun 11, 2021 22:31


En este episodio entreviste a Adriana Caballero CEO de Yeira Learning 0:43 Soy una apasionada global, integral holística en torno al E-learning, mi carrera profesional se ha desarrollado en este tema. 1:16 He fundado dos empresas, la primera en 2010 y nos enfocamos a desarrollar soluciones de E-learning pero desde la perspectiva tecnológica. 1:43 Pude vivir en carne propia todo el potencial de la educación en línea y las publicaciones que te ofrece. 2.10 Luego funde Yeira como una plataforma tecnológica para que cualquier persona pueda desarrollar                               3:51 Yeira es una plataforma de E- learning que te permite crear cursos en línea con tu propia marca, tu propio sitio de cursos. 4:15 Lo que nosotros hicimos en el 2016 fue pensar en un modelo mucho más ágil y lo lanzamos como Software As a Service (SaaS). 5:19 Arrancarlo en el momento que se hizo fue muy complicado, hay que ir del cero al uno y ese es un primer paso del éxito. 5:38 Del cero al uno es tu primer cliente que de un valor en lo que estás haciendo, es un regalo de vida. 6:53 Hoy en día tenemos más de 2000 cuentas Pymes que están utilizando los, atendemos a más de 20 000 usuarios al mes. 8:17 La parte estratégica que nosotros seguimos fue apoyarnos de la otra empresa que se dedicaba a ofrecer servicios a la medida. 8:38 Teníamos la infraestructura para desarrollar este producto, entonces teníamos un área de innovación ahí desarrollamos 5 productos. 9:12 Durante el primer año lo que logramos hacer fue cautivar a la audiencia y validar el modelo de negocio como el producto. 10:01 Hemos desarrollado proyectos a la medida basados en la plataforma pero que necesitan soluciones integrales. 11:18 Perú es un mercado muy importante para nosotros junto con Argentina, Colombia y México. 11:35 Los datos relevantes tienen que ver con la ruta que llevan nuestros usuarios para tener cuentas exitosas. 12:23 La otra es cuántos usuarios están accediendo a la plataforma todos los días. 13:48 Nuestros paquetes aparte de la versión gratuita, los demás son paquetes de 20 usuarios en adelante, después de 1000 usuarios tenemos planes personalizados. 15:00 Para crecer nuestra experiencia en el sector nos ayudó, siempre hemos estado en el tema de educación en línea. 16:06 Hemos invertido mucho en temas de Marketing y eso nos ha ayudado a posicionarnos como líderes en el tema de E-learning.  18:18 Yo estaría dispuesta a si yo invierto un peso por lo menos retornar la inversión. 19:42 Si solo pudiera trabajar una hora al día estaría en la visión de la industria hacia donde va E-learning y creo que con eso puedo detonar al interior de la empresa todo el desarrollo e innovación y las inversiones necesarias en Marketing para encauzar esa visión.

The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
20VC: Twitter Co-Founder Biz Stone on The 3 Stages of Wealth, The Return To Twitter in 2017 and the Associated Missions and Challenges & Why Silicon Valley is not an "Insiders Only" Universe?

The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch

Play Episode Listen Later Jan 8, 2021 36:19


Biz Stone is best known as the Co-Founder of Twitter and Medium. Biz is also an investor in the likes of Slack, Square, Intercom, Beyond Meat and Blue Bottle Coffee. Biz also co-founded Jelly, a "human in the loop" AI search service, which was acquired by Pinterest. Due to his many successes, Biz has been recognized as INC Magazine Entrepreneur of the Decade and one of TIME's 100 Most Influential People in the World. In Today’s Episode You Will Learn: 1.) How did Biz make his way into the world of startups and come to found Odeo/Twitter one day on a car trip with Ev Williams? 2.) How does Biz evaluate his relationship to money? How does Biz think about teaching his son the value of money? What does Biz mean when he says wealth 'accentuates your current self"? How did Biz get off the treadmill of always wanting and chasing more? 3.) How does Biz think about insecurity and self-doubt? How does Biz approach saying no? How does he get comfortable with not always being Mr Popular? What is so challenging here? How does Biz feel about founding tieing their identities to their company? 4.) Why did Biz come back to Twitter in 2017? With hindsight, what would he have done differently if he were to return again? What were the biggest challenges when he arrived? Why was internal morale low? What did he and Jack do to increase it? What worked? What did not? 5.) Why does Biz not feel Silicon Valley is an "insider-only" universe? Why does Biz feel Silicon Valley is a mindset? How does Biz think about the decentralisation of talent moving forward? How does Biz compare the UK to the US startup ecosystem? What is worse in the UK? Item’s Mentioned In Today’s Episode Biz's Favourite Book: Emergence: The Connected Lives of Ants, Brains, Cities and Software As always you can follow Harry and The Twenty Minute VC on Twitter here! Likewise, you can follow Harry on Instagram here for mojito madness and all things 20VC.    

Business Breakthrough
104: When is the right time to become an entrepreneur with Marc Summe (Part 2)

Business Breakthrough

Play Episode Listen Later Dec 3, 2020 24:02


When is a good time to finally find your purpose if you haven't found it yet? And what do you need to do to go about finding it? And if you haven't found it yet, do you just keep plugging? Is there something to do? We talk a lot about that today. We also talk about the path to purchasing an existing business, if you've got that entrepreneurship bug but you are not the creative business type. We also discuss some amazing online marketing strategies, we focus on how you use it for software but these can be applied to any business. Dive in you do not want to miss this. My Guest: Marc Summe Marc is the CEO of Minute7, which does time and expense tracking for professional service businesses. Minute7 helps professionals service businesses get paid faster from their customers. The company is bootstrapped, has thousands of users and doubled its revenue last year. Prior to Minute7 Marc worked in finance and private equity. He met a lot of successful entrepreneurs along the way before deciding to make the leap himself. He walks to the office everyday and loves the autonomy that comes with running your own business. In his younger days Marc had ambitions for comedy and completed training at Second City in Chicago. Now he lives in the suburbs and has 3 kids under the age of 5. He sleeps sometimes.  Pivotal Moments: ·       Marc started out working in a bank; however it did not feel fulfilling. ·       During weekends and evenings, he worked on figuring out what his next step would be, and eventually landed on software and tech start ups. ·       His first job was an online marketing analyst at a tech start up in Chicago. He did the job until he felt he knew enough and that was when he took the leap. ·       From that first start up Marc got the bug and felt this was the right decision. ·       He then focused on Software As a Service (SAS) Software services that service businesses. ·       He found Minute 7 on an online market place. Marc made a deal with the owner that Marc owns some of the business but not the majority of it. ·       He has 7000 users that use his product every day, engineering companies, architecture firms, law firms, consultants. ·       Minute 7 is for customers who are trying to track time to a customer or a job, and then get that data into QuickBooks for billing purposes. Minute 7 makes that process super easy for them. ·       They wanted to get new customers, so they had to rebuild a few things. They rebuilt the front end of the product. Launched a new mobile app. Did more Marketing. Current Struggle It is all about growth. In the last 3 years we have tripled the business. We need to get marketing and sales to triple again. The Breakthrough Estie asks what it was that caused the business to triple in the first 3 years? Marc answers 3 main points: 1.     The product changes we made. 2.     Increased the price. 3.     Marketing generated more traffic. Estie advises Marc to get onto a public blog, or an article on how Minute 7 solves people's problems. They need to get quality content that directly addresses customer's problems onto a reputable site.  Quote: Keep going, because you will get there. Resources & Links: Marc's Business: https://www.minute7.com/ (www.minute7.com) Find Marc on social: https://twitter.com/login (Twitter) Email Marc: marc@minute7.com Join us on the Show: http://www.estierand.com/breakthrough (www.estierand.com/breakthrough) Part 1 of this episode where you hear more go to estierand.com/104-1 Did you enjoy this...

Business Breakthrough
104: When is the right time to become an entrepreneur with Marc Summe (Part 1)

Business Breakthrough

Play Episode Listen Later Nov 30, 2020 23:59


When is a good time to finally find your purpose if you haven't found it yet? And what do you need to do to go about finding it? And if you haven't found it yet, do you just keep plugging? Is there something to do? We talk a lot about that today. We also talk about the path to purchasing an existing business, if you've got that entrepreneurship bug but you are not the creative business type. We also discuss some amazing online marketing strategies, we focus on how you use it for software but these can be applied to any business. Dive in you do not want to miss this. My Guest: Marc Summe Marc is the CEO of Minute7, which does time and expense tracking for professional service businesses. Minute7 helps professionals service businesses get paid faster from their customers. The company is bootstrapped, has thousands of users and doubled its revenue last year. Prior to Minute7 Marc worked in finance and private equity. He met a lot of successful entrepreneurs along the way before deciding to make the leap himself. He walks to the office everyday and loves the autonomy that comes with running your own business. In his younger days Marc had ambitions for comedy and completed training at Second City in Chicago. Now he lives in the suburbs and has 3 kids under the age of 5. He sleeps sometimes.  Pivotal Moments: ·       Marc started out working in a bank; however it did not feel fulfilling. ·       During weekends and evenings, he worked on figuring out what his next step would be, and eventually landed on software and tech start ups. ·       His first job was an online marketing analyst at a tech start up in Chicago. He did the job until he felt he knew enough and that was when he took the leap. ·       From that first start up Marc got the bug and felt this was the right decision. ·       He then focused on Software As a Service (SAS) Software services that service businesses. ·       He found Minute 7 on an online market place. Marc made a deal with the owner that Marc owns some of the business but not the majority of it. ·       He has 7000 users that use his product every day, engineering companies, architecture firms, law firms, consultants. ·       Minute 7 is for customers who are trying to track time to a customer or a job, and then get that data into QuickBooks for billing purposes. Minute 7 makes that process super easy for them. ·       They wanted to get new customers, so they had to rebuild a few things. They rebuilt the front end of the product. Launched a new mobile app. Did more Marketing. Current Struggle It is all about growth. In the last 3 years we have tripled the business. We need to get marketing and sales to triple again. The Breakthrough Estie asks what it was that caused the business to triple in the first 3 years? Marc answers 3 main points: 1.     The product changes we made. 2.     Increased the price. 3.     Marketing generated more traffic. Estie advises Marc to get onto a public blog, or an article on how Minute 7 solves people's problems. They need to get quality content that directly addresses customer's problems onto a reputable site.  Quote: Keep going, because you will get there. Resources & Links: Marc's Business: https://www.minute7.com/ (www.minute7.com) Find Marc on social: https://twitter.com/login (Twitter) Email Marc: marc@minute7.com Join us on the Show: http://www.estierand.com/breakthrough (www.estierand.com/breakthrough) Part 2 of this episode where you hear more go to...

Haceme la campaña
#14 - Marketing digital para publicistas

Haceme la campaña

Play Episode Listen Later Oct 14, 2019 52:40


Pol Rodríguez es Consultor de Marketing Digital y el CMO de FacturaDirecta.com. Con chela en mano, hablamos de las estrategias para vender un Software As a Service (SAS), de la diferencia entre construir una marca para un B2B y un B2C, de las generalidades del SEO y del copywriting en el marketing de contenido web. ¡Salud!

AltOmSalg
AltOmSalg 005 - m. Lars Runov - Skalering af SaaS vha. marketing

AltOmSalg

Play Episode Listen Later Aug 12, 2019 46:52


"SaaS er en relations-forretning og ikke en transaktions-forretning. Du sælger ikke bare et produkt én gang du sælger det hver dag" I denne episode taler jeg med Lars Runov omkring Software As a Service. Vi ser nærmere på hvordan marketing kan bruges til at skalerer SaaS virksomheder. I episoden vender vi emner som CRM systemer, marketing automation, lead scoring og SaaS prisfastsætning. Glæd dig! Læs mere her: www.tboneadvisory.com

HfS Podcast-As-a-Service
The HfS Podcast-As-a-Service: ServiceNow Services

HfS Podcast-As-a-Service

Play Episode Listen Later Jul 20, 2016 9:30


​The 2016 HfS ServiceNow Services Blueprint Report continues our theme of looking at the services sets around the planning, implementation, management and operations of leading Software-As-a-Service platforms. The scope is exclusively focused on services and NOT technology, functions and features.

MagaBoco
Prut og en bejmand møde

MagaBoco

Play Episode Listen Later Oct 20, 2008 48:12


EMNER - Yammer.com - twitter for virksomheder. - Flash for iphone på vej? - Iphone 2.2 software på vej - med push support - måske det mest geniale af alt? - LastFM optur! - Windows på vej til Amazon EC2! - Dropbox nu til Linux Ugens "Hvor blev det af?" - Virk.dk Hot og Not Hot LastFM 2.0 til iphone! Nu virker det endelig! Facebook 2.0 Nilfisk på vej med støvsuger robot (shhhhh!) Software As a Service TimeMachine - fordi det virker! Ing.dk ... nu med video! http://zarafa.com/ Not Vista (hehehe) Windows Backup programmer - fordi det stinker! Store dyre IT produkter - med store dyre IT-projekter til følge ... er det virkelig pengene værd?