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Chris Boneau is the co-founder of Boneau/Bryan-Brown. Since founding his theatrical press agency with partner Adrian Bryan-Brown in 1991, Chris has represented over 400 plays and musicals which have won 222 Tony Awards and 11 Pulitzer Prizes. In this episode, Erik and Chris talk about his experience doing press for notable Broadway productions like Angels in America with director George C. Wolfe. They also discuss the challenges of pitching institutional stories, what it’s like to work with A-list celebrities, and how theater criticism has evolved.
Adrian Bryan-Brown is a press agent and theatrical promoter. He has been involved with Broadway theatre and was called "one of the top press agents on Broadway" by the Association of Theatrical Press Agents & Managers. In 1983, he joined Solters/Roskin/Friedman, working with Joshua Ellis on many Broadway productions. He then worked with Chris Boneau and in 1991 established Boneau/Bryan-Brown, one of the leading theatrical press agencies in New York. He has represented more than 200 shows including Tony Award-winning plays like Art, Copenhagen and The History Boys. Other plays include Frost/Nixon, Skylight and Amy's View and musicals include The Who's Tommy, Sunset Boulevard, Titanic, Jersey Boys, Monty Python's Spamalot and Mamma Mia! In 2015, Bryan-Brown was awarded a Tony Honor for Excellence in the Theatre at the Tony Awards. This is the time of year when Press Agents especially are working overtime. Not only are there all those big Broadway shows opening on top of one another as we approach the Tony Award cutoff cliff (and only a handful of Press Agents to handle them), but then there are the awards themselves. That’s why we’re all lucky that Adrian Bryan-Brown, one of the partners in the mega firm, Boneau/Bryan-Brown (The Book of Mormon, Spring Awakening, Something Rotten!, The Curious Incident of the Dog in the Night-Time, and so many more), sat down with me to share his thoughts about Broadway “spinsters” including: Why the primary job of a Press Agent is the same as a Playwright. How making ice cream cakes at Carvel led to his career as a Press Agent. What will press look like on Broadway in 20 years? How social media makes everyone a spokesperson and what Producers need to do about that. His take on Critics. Why they matter . . . or don’t. Keep up with me: @KenDavenportBway www.theproducersperspective.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Our panelists Stefanie Cohen, WSJ, Paul Wontorek, Broadway.com, and master press agent Adrian Bryan-Brown (winner of a "Tony Honors for Excellence in the Theatre") review Sunday's TONY Awards on CBS. Plus our 2015 TONY red carpet report from AndrewAndrew.
The Press Representative - with Adrian Bryan-Brown
Veteran Broadway press agent Adrian Bryan-Brown ranges over his 30 year career as one of theatre's most successful "drumbeaters," from his first Broadway show, the 1979 "A Taste of Honey" through the 1985 "Big River" and 1992 "Guys and Dolls" to this season's most-discussed new musical "Spider-Man: Turn Off The Dark". He also discusses how the role of the press agent has changed as the media has evolved, how social networking has reestablished word of mouth as a key promotional tool, and why when Twittering he can be neither Perez Hilton nor Pollyanna; whether he invests emotionally in the shows he represents; what he has to say to critics after they've beaten up on one of his shows; if he's even been tempted to produce a show himself; how he works with actors facing the press and who he considers the real pros at that game; why he got a degree in zoology when he was planning to embark on a career in film -- and he reveals his special talent for making an iconic NYC-area ice cream cake character. Original air date - September 28, 2009.
Veteran Broadway press agent Adrian Bryan-Brown ranges over his 30 year career as one of theatre's most successful "drumbeaters," from his first Broadway show, the 1979 "A Taste of Honey" through the 1985 "Big River" and 1992 "Guys and Dolls" to this season's most-discussed new musical "Spider-Man: Turn Off The Dark". He also discusses how the role of the press agent has changed as the media has evolved, how social networking has reestablished word of mouth as a key promotional tool, and why when Twittering he can be neither Perez Hilton nor Pollyanna; whether he invests emotionally in the shows he represents; what he has to say to critics after they've beaten up on one of his shows; if he's even been tempted to produce a show himself; how he works with actors facing the press and who he considers the real pros at that game; why he got a degree in zoology when he was planning to embark on a career in film -- and he reveals his special talent for making an iconic NYC-area ice cream cake character. Original air date - September 28, 2009.
The "Moon Over Buffalo" production team -- press representative Adrian Bryan-Brown, designer/producer Heidi Landesman, producer Elizabeth Williams, general managers Wendy Orshan and Jeffrey M. Wilson of 101 Productions, and Serino Coyne advertising representative Ruth Rosenberg -- discuss the process of bringing Ken Ludwig's play to Broadway, from the first reading, casting Carol Burnett, finding a director, creating the $2.4 million budget including an out-of-town tryout, to advertising, press coverage and opening night reviews.
The Moon Over Buffalo production team -- press representative Adrian Bryan-Brown, designer/producer Heidi Landesman (Tony winner for her scenic designs of Big River and The Secret Garden), producer Elizabeth Williams (three-time Tony winner for Crazy for You, The Real Thing and One Flew Over the Cuckoo’s Nest), general managers Wendy Orshan and Jeffrey M. Wilson of 101 Productions, and Serino Coyne advertising representative Ruth Rosenberg -- discuss the process of bringing Ken Ludwig's play to Broadway, from the first reading, casting Carol Burnett, finding a director, creating the $2.4 million budget including an out-of-town tryout, to advertising, press coverage and opening night reviews.
The creative team of worldwide hit musical "Mamma Mia!" - press representative Adrian Bryan-Brown, producer Judy Craymer, book writer Catherine Johnson, director Phyllida Lloyd, and composer/lyricist Björn Ulvaeus - discuss the multi-year journey that brought ABBA's songs to Broadway.