POPULARITY
Scott McKain is a globally recognized authority on how organizations and professionals create distinction to attract and retain customers — and stand out in a hyper-competitive marketplace. Scott’s recent book, ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction,” was recently named on Forbes.com as a TOP TEN BEST BUSINESS BOOK for 2018. The first edition of his book, “Create Distinction: What to Do When ‘Great’ Isn’t Good Enough to Grow Your Business” was named by thirty major newspapers(such as the Miami Herald) as one of the “ten best business books of the year.” Scott’s expertise has been quoted multiple times in USA Today, the New York Times, Wall St. Journal, and International Herald-Tribune. His commentaries were syndicated on a weekly basis for over a decade to eighty television stations in the U.S., Canada, and Australia – and he’s appeared multiple times as a guest on FOX News Network. Arnold Schwarzenegger booked him for a presentation at the White House with the President in the audience, and Scott played the villain in a movie named by esteemed critic Roger Ebert as one of the “fifty greatest movies in the history of cinema,” directed by the legendary Werner Herzog. With a client list that represents the world’s most distinctive companies – like Apple, SAP, Merrill Lynch, BMW, Cisco, CDW, Fidelity, John Deere and literally hundreds more – Scott McKain was honored with induction along with Zig Ziglar, Seth Godin, Dale Carnegie and just twenty more in the “Sales and Marketing Hall of Fame.” After thousands of presentations in all 50 states and 23 countries, he was honored with membership in the “Professional Speakers Hall of Fame.” Follow Scott McKain on Twitter @scottmckain Follow Scott Mckain on LinkedIn Follow Scott McKain on Facebook Follow Scott McKain on Instagram @scottmckain Check out Scott’s books on Amazon ICONIC Create Distinction Join DISTINCTION NATION (https://distinctionnation.com) for free resources. Follow Worthix on LinkedIn Follow Worthix on Twitter: @worthix Follow Mary Drumond on LinkedIn Follow Mary Drumond on Twitter: @drumondmary The Voices of CX Podcast is a podcast that covers all things business strategies, customer decision insight, empathetic leadership practices, and tips for sustainable profitability. With a little bit of geeking out on behavioral science, A.I. and other innovation sprinkled in here and there. The guests span multiple industries, but all of them have years of experience to bring to the table.
Okay, so do you stand out in your niche? I mean really, do your customers see you as the best choice? And how are you distinguishing yourself from everyone else who's looking to serve your customers? We're going to talk about that on today's Mindshare Mindcast with our guest, Scott McKain, a globally recognized authority on how organizations and professionals like you can create distinction to stand out, attract, and keep customers in this hypercompetitive marketplace. Scott's recent book, Iconic: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction, was recently named on Forbes as a top 10 best business book for 2018. Another one of Scott's books, Create Distinction: What to Do When Great Isn't Good Enough to Grow Your Business, was named by 30 major news organizations including the Miami Herald as one of the 10 best business books of the year. In fact, Scott is frequently quoted in USA Today, The New York Times, Wall Street Journal, and the International Herald Tribune, to name a few. His commentaries were syndicated weekly for over a decade to 80 television stations in the US, Canada, and Australia. This guy has no free time, clearly. You'll love the interview with Scott. He's unique and his ability to captivate with his speaking style has earned invitations to present his unique gifts from celebrities like Arnold Schwarzenegger, who booked him for a presentation at the White House, which the President was in the audience, to even playing a villain in a Werner Herzog movie. We've got to talk about that. Roger Ebert actually considered it one of the 50 greatest movies in the history of cinema. Oh my God. Well, because of his success and helping some of the world's most distinctive brands - these are companies like Apple, SAP, Merrill Lynch, BMW, Cisco, Fidelity. You recognize the brands ... hundreds more. Scott was honored with the induction into the Sales and Marketing Hall of Fame alongside other fellow visionary leaders like Zig Ziglar, previous guest Seth Godin, and Dale Carnegie, and also into the Professional Speakers Hall of Fame. I feel like I'm talking to an all-star. This is going to be awesome. You're with us today, Scott. Welcome to the Mindshare Mindcast.
Although I would have had Scott McKain as a guest, just for his voice, he is a consummate speaker, thinker and author. Scott is a globally recognized authority on how organizations and professionals create distinction to attract and retain customers — and stand out in a hyper-competitive marketplace. Scott talks about his four cornerstones of distinction: Clarity Creativity Communication Customer Experience Focus Scott also shares his expertise on how to respect and support a company’s customer. Don’t forget your best customers are your workforce. Scott McKain’s vast experience is a gift to you when you listen to this episode. Scott’s recent book, ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction,” was recently named on Forbes.com as a TOP TEN BEST BUSINESS BOOK for 2018. The first edition of his book, “Create Distinction: What to Do When ‘Great’ Isn’t Good Enough to Grow Your Business” was named by thirty major newspapers (such as the Miami Herald) as one of the “ten best business books of the year.” For more information about Scott: Scott McKain Website The Distinction Institute Scott on Twitter Scott on LinkedIn Scott on Facebook Free Trial of DISTINCTION NATION iTunes - Subscribe, Rate and Review Find us on iTunes, Google Play, Spotify and anywhere you listen to podcasts
Five years into the Business Builders Show and the mic finally gets flipped on host, Marty Wolff when guest host J. Kelly Hoey takes the reins to quiz Marty on the best business books for listeners of this podcast. Marty is a voracious reader and the Business Builders Show has gained a reputation for culling the business book aisle to make recommendations on what busy business owners and entrepreneurs should be reading. Learn why Marty thinks “Create Distinction: What to Do When "Great" Isn't Good Enough to Grow Your Business” by Scott McKain is the ONE book every business owner should read (plus his five must reads and the one book he's seeking). And no, Marty can't resist asking a few questions of his guest host, who also shares what's on her reading list as well as why Stephen King's “On Writing” is a must read for entrepreneurs. SUGGESTION: This podcast needs to be listened to with a notebook ready. Certainly listen in your car or while your working ouit, etc.,however we suggest you sit down, listen carefully and then invest in your future by buying some of these booksLearn more about creator of the Business Buildrs Show at martywolffbusinesssolutions.com. Learn more about our guest host J. Kelly Hoey at jkellyhoey.co. Business Builders Show is distributed by c-suiteradio.com. Get all our shows and many others at c-suiteradio.com See acast.com/privacy for privacy and opt-out information.
Meet Scott McKain Scott McKain is an internationally known author, speaker, personality, and authority who helps organizations create distinction in every phase of business and teaches the “Ultimate Customer Experience.” He is the author of three Amazon.com #1 bestselling business books and is member of the Professional Speakers Hall of Fame. Go Pro with Eric Worre is proudly brought to you by: * The Most Powerful Women in Network Marketing – a celebration of women sharing success. For the 5th year in a row, the most powerful women in Network Marketing will be gathering from April 25 – 27, at the Paris Hotel in Las Vegas, Nevada, for three life-changing days and they want YOU to join them. Surround yourself with top leaders, million-dollar earners, motivators, and other powerful female-preneurs as they share their wisdom, tips, strategies, and teach you how to ignite your team, explode your income, and accelerate your growth. To learn more, go to NetworkMarketingPro.com/women2019. Show Notes Scott explains why connecting, standing out, and creating customer experiences are so important. [2:27] Scott shares what differentiates one person from another – starting with clarity. [5:51] Scott and Eric discuss the importance of having clarity, and understanding what you are … and what you’re not. [10:47] Scott reveals the two factors that customers or your downline will judge you on – promise and performance. [13:11] Scott and Eric talk about how creativity creates distinction and how just one creative idea can make you wildly successful. [18:24] Scott explains how communication and being able to tell a good story can make you memorable. [27:30] Scott and Eric discuss the importance of having a customer experience focus. [32:24] Scott shares a story from his new book ICONIC. [42:10] Eric asks Scott about his appearance in the Werner Herzog film Stroszek. [45:25] Scott shares where you can access some complimentary resources. [49:54] Resources Mentioned in the Podcast and Where to Find Them Books: ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction – iconicbusinessbook.com Create Distinction: What to Do When “Great” Isn’t Good Enough to Grow Your Business - https://www.amazon.com/Create-Distinction-Great-Enough-Business/dp/1608324265 What Customers Really Want: Bridging the Gap Between What Your Company Offers and What Your Clients Crave - https://www.amazon.com/What-Customers-Really-Want-Bridging/dp/B0017ODVWM Free Downloads: Ultimate Customer Experience ebook and Creating Personal Distinction 14-day audio series with workbook - DistinctionNation.com Questions or Comments? Do you have questions you would like Eric to answer in future podcasts or comments on the show you’d like to share? Just email us at podcast@networkmarketingpro.com.
Scott McKain is an author, speaker, podcaster, and globally recognized authority on how organizations and professionals create distinction to attract and retain customers — and stand out in a hyper-competitive marketplace. His book entitled “Create Distinction: What to Do When ‘Great’ Isn’t Good Enough […] The post Scott McKain on Creating a Distinctive Business appeared first on Becoming Referable.
As a member of the National Speakers Association, I get to meet many interesting speakers, authors and thought leaders from around the world. Some are very experienced, some are not very experienced, and some just stand out as soon as you come in contact with them. Scott McKain is the latter, and is someone once you meet, or even see on video, you never forget. Scott was gracious enough to spend a few minutes in person with me at last year's NSA annual Influence convention, and we set up time to go deeper into a conversation in this podcast. I learned a lot, and Scott has so much to share, I wish we had hours to spend with you. From speaking at 4H until today where he speaks in front of hundreds of thousands of people every year, Scott McKain is remarkable. I am super excited to share this helpful conversation with you. More about Scott McKain Scott McKain is an internationally known authority who helps organizations create distinction in every phase of business and teaches how to deliver an “Ultimate Customer Experience®.” Scott McKain creates captivating presentations and bestselling books which clearly reveal how to create more compelling connections between you and your customers and how to stand out and move up, regardless of the economic climate in your industry. Scott McKain’s calling is business – and his passion is platform presentations. He is a unique combination of vast speaking experience and new, cutting-edge information. His presentations benet from three decades of experience, combined with his innate talent for articulating successful ideas. McKain has spoken before and consulted for the world’s most influential corporations. Connect with Scott McKain Read Scott's blog, Create Distinction, filled with useful articles you can use to stand out in a sea of same Project Distinct - Listen to Scott's great podcast, short and actionable tips you can use to stand out from your competition. Create Distinction: What to Do When “Great” Isn’t Good Enough to Grow Your Business - Scott's terrific book about standing out in a sea of same 7 Tenets of Taxi Terry: How Every Employee Can Create and Deliver the Ultimate Customer Experience - Scott's book that explains why customer experience matters, and this book makes it easy for us all to understand.
Scott McKain is a globally recognized authority on how organizations and professionals create distinction to attract and retain customers — and stand out in a hyper-competitive marketplace. The first edition of his book, “Create Distinction: What to Do When ‘Great’ Isn’t Good Enough to Grow Your Business” was named by thirty major newspapers (such as the Miami Herald) as one of the “ten best business books of the year.” His expertise has been quoted multiple times in USA Today, the New York Times, Wall St. Journal, and International Herald-Tribune. His commentaries were syndicated on a weekly basis for over a decade to eighty television stations in the U.S., Canada, and Australia – and he’s appeared multiple times as a guest on FOX News Network. With a client list that represents the world’s most distinctive companies – like Apple, SAP, Merrill Lynch, BMW, Cisco, CDW, Fidelity, John Deere and literally hundreds more – Scott McKain was honored with induction along with Zig Ziglar, Seth Godin, Dale Carnegie and just twenty more in the “Sales and Marketing Hall of Fame.” After thousands of presentations in all 50 states and 23 countries, he was honored with membership in the “Professional Speakers Hall of Fame.”Learn more: www.scottmckain.comInfluential Influencers with Mike Saundershttp://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/
Scott McKain is a globally recognized authority on how organizations and professionals create distinction to attract and retain customers — and stand out in a hyper-competitive marketplace. The first edition of his book, “Create Distinction: What to Do When ‘Great’ Isn’t Good Enough to Grow Your Business” was named by thirty major newspapers (such as the Miami Herald) as one of the “ten best business books of the year.” His expertise has been quoted multiple times in USA Today, the New York Times, Wall St. Journal, and International Herald-Tribune. His commentaries were syndicated on a weekly basis for over a decade to eighty television stations in the U.S., Canada, and Australia – and he’s appeared multiple times as a guest on FOX News Network. With a client list that represents the world’s most distinctive companies – like Apple, SAP, Merrill Lynch, BMW, Cisco, CDW, Fidelity, John Deere and literally hundreds more – Scott McKain was honored with induction along with Zig Ziglar, Seth Godin, Dale Carnegie and just twenty more in the “Sales and Marketing Hall of Fame.” After thousands of presentations in all 50 states and 23 countries, he was honored with membership in the “Professional Speakers Hall of Fame.”Learn more: www.scottmckain.comInfluential Influencers with Mike Saundershttp://businessinnovatorsradio.com/influential-entrepreneurs-with-mike-saunders/
Scott McKain (@ScottMcKain on twitter) joins host Craig Price about his book Create Distinction. Being unique is something we all strive for. So much so that it seems everyone is the doing the same things to be unique (think hipster beards and tribal tattoos). Scott talks about how companies makes themselves unique to attract customers, Craig repeats his anti-purple cow rant, how to figure out what to focus on to be distinctive (other than being great) and how small businesses can compete with big companies by being distinctive. They also talk about how you need to know what your competition is before you can separate yourself from them. Far too many people don't know what others are doing so they can stand out (I'm talking to you podcasters who don't listen to podcasts!). Scott can be found at the obvious http://ScottMcKain.com. You can all find his book Create Distinction: What to Do When Great Isn’t Good Enough to Grow Your Business on amazon and all the regular places.