Podcast appearances and mentions of scott mckain

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Best podcasts about scott mckain

Latest podcast episodes about scott mckain

Podcasts by Larry Lannan
Lannan & Giles: Unscripted September 26, 2025

Podcasts by Larry Lannan

Play Episode Listen Later Sep 26, 2025 38:56


Larry & Duncan welcome special guest Scott McKain, author and public speaker on the subject of customer distinction

Entrepreneurs on Fire
Beyond Distinction: How Entrepreneurs Transcend Marketplace Turbulence with Scott McKain

Entrepreneurs on Fire

Play Episode Listen Later May 6, 2025 22:09


Scott McKain is a business advisor helping leaders create distinction. The 2024-25 Cavett Award recipient - professional speaking's highest honor - Scott has shared his insights in every state and 40 countries. Top 3 Value Bombs 1. Beyond distinction is transcending the turbulence that is in the market place. Its critical to be clear of who we are and who we are not. 2. Having a strategic compass is a way to provide direction amidst the turbulence. Our values should still be the north star and that is not going to change. 3. People have different tastes, embrace and appreciate the differences and uniqueness of everyone. Check out Scott's website and get a copy of the Beyond Distinction book for free - Scott's Website Sponsors The Speaker Lab - Want to learn how to get booked and paid to speak. Go to EOFire.com/speaker to grab your spot for our LIVE training on May 28th, and learn how to get booked and paid to speak. Northwest Registered Agent - Protect your privacy, build your brand, and set up your business in just 10 clicks in 10 minutes. Visit NorthwestRegisteredAgent.com/fire and start building something amazing.

Limitless Leadership Lounge
Becoming A Distinctive Leader - Scott McKain

Limitless Leadership Lounge

Play Episode Listen Later Oct 9, 2024 61:27


Becoming a better storyteller is an art - and it's part of what makes a leader distinct. Today, we talk with hall of fame speaker and bestselling author Scott McKain about:Clarity, creativity, communication and customer experience in distinctive leadershipThe high concept exercise for clarityBecoming a more effective storytellerTraining the next generation of leaders and inter-generational relationshipsWhat it means to be a distinctive leaderLearn more about Scott and find his books: scottmckain.com

Speakernomics
What Makes a Speaker Different?

Speakernomics

Play Episode Listen Later Sep 3, 2024 35:49


Discover how to stand out as a speaker, make a genuine difference for your audience, and thrive in your professional speaking career in this episode of Speakernomics. Host Kenneth "Shark" Kinney delves into what makes a speaker truly different and memorable, featuring insights from 16 expert guests. In this session, you will: Illustrate the significance of authenticity and uniqueness by incorporating talents or activities such as art, music, or storytelling to entertain and educate the audience. Emphasize the importance of professional conduct by demonstrating how being easy to work with both on and off the stage can enhance a speaker's reputation and lead to repeat business. Encourage speakers to utilize clarity, contrast, energy, and passion in their presentations to create impactful and memorable speeches. In this all-star session, you will hear from:  Scott McKain, CSP, CPAE, Cavett Award Recipient Mark Scharenbroich, CSP, CPAE John Watkis Thom Singer, CSP Jess Pettitt, CSP Frank Kitchen, CSP Sylvie di Giusto, CSP Tim Mathy Michelle Joyce Karen McCullough, CSP Clint Pulver, CSP Denise Hamilton Shannon Jones Nona Prather Mike Ganino Mark Levy Learn more about your ad choices. Visit megaphone.fm/adchoices

The Big Success Podcast
Going from Good to Great: Thinking Big & Achieving the Ultimate Level of Success w/ Scott McKain

The Big Success Podcast

Play Episode Listen Later Jun 8, 2024 8:31 Transcription Available


Join Scott McKain as he highlights the importance of setting precise goals to achieve success on your terms. He stresses the significance of surrounding yourself with driven, like-minded individuals who can amplify your ambitions and fuel your personal motivation for success. During his interview, Scott emphasizes that success is a blend of ambition and perseverance. It involves having a well-defined objective and being committed to putting in the necessary effort to attain it. Watch the full episode on youtube: https://youtu.be/lSF4go5Dui0?si=Uasq5-fzKhAeLvqGAbout Scott McKain:Scott McKain is an expert in business differentiation, known for helping organizations excel in competitive markets. His book, "ICONIC," was named a Top Ten Best Business Book by Forbes.com, and his earlier work, "Create Distinction," received acclaim from major newspapers. McKain has appeared on FOX News Network and presented at the White House. His career includes a role as a "villain" in a popular film and recognition from clients like Apple. Inducted into the Sales and Marketing Hall of Fame and the Professional Speakers Hall of Fame, McKain exemplifies the art of creating distinction.Please click here to learn more about https://scottmckain.com/about/About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That's why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Learn the Fundamentals of Success for free:The Big Success Starter: https://results.bradsugars.com/thebigsuccess-starter

FM Talk 1065 Podcasts
What's Working with Cam Marston 7-22

FM Talk 1065 Podcasts

Play Episode Listen Later Jun 7, 2024 44:31


Cam Marston has spent the past twenty years studying workplace and workforce trends and reporting his trends to his clients in presentations, seminars, workshops, and keynote speeches. Now he takes his accumulated years of research and brings them to radio. In this episode, Scott McKain talks about how businesses often miss what customers really need. Host Cam Marston and Scott discuss how important empathy and good customer experiences are.

scott mckain cam marston
What's Working with Cam Marston
Scott McKain Offers a Deep Dive on Business Distinction and How to Achieve It

What's Working with Cam Marston

Play Episode Listen Later Jun 3, 2024 44:32


For years Scott McKain has led audiences and his consulting clients how to become distinct and different in a crowded marketplace. His approach is simple yet most companies won't do it - what are the extra things you can do to remain memorable to customers and how can you incorporate them into your business? Most people will claim their expertise is all they need to secure business, not the small, additional customer service items. That's where they're wrong. In a crowded and competitive marketplace, standing out requires more.  Show Sponsors: E3 Termite & Pest Control Roy Lewis Construction Allison Horner - State Farm Agent Angelo DePaola - The Coastal Connection Realty Persons Services Corp Seth Cherniak - Jeffrey Matthews Financial Bill-E's Bacon Roosters Restaurant in Downtown Mobile, Alabama Bay Business News Find Cam Marston's book - What Works: The Ten Best Ideas from the First Two-Hundred Episodes on Amazon.com.  To get the Top 3 Tips of the show each week and a Free Chapter of What Works, sign up here. 

The Action Catalyst
CLIP: The 4 Cornerstones of Distinction

The Action Catalyst

Play Episode Listen Later May 2, 2024 2:05


Best-selling author, Hall of Fame speaker, and distinction expert Scott McKain explains what it means to be different vs. distinctive, and lays out the 4 cornerstones of setting yourself apart.Hear Scott's full interview in Episode 4 of The Action Catalyst.

The Action Catalyst
REMASTERED: Create Distinction, with Scott McKain (Sales, Customer Service, Author, Business)

The Action Catalyst

Play Episode Listen Later Apr 23, 2024 10:29 Transcription Available


Best-selling author, Hall of Fame speaker, and distinction expert Scott McKain explains different vs. distinctive, pursuit vs. attraction, the 4 cornerstones of setting yourself apart, and how creating clarity often means saying “no”.

hall of fame remastered scott mckain create distinction sales customer service
JaffeJuiceTV
The Ultimate Customer Experience with Scott McKain

JaffeJuiceTV

Play Episode Listen Later Dec 2, 2023 64:52


"When we do these things, when we take personal responsibility, we connect with emotion and we serve with empathy... work and life becomes more enjoyable for our customers, and then we reflect that, it becomes more enjoyable for us as well." - Scott McKain  -------------------------------------------------------------------   In this episode of "Joseph Jaffe is not Famous," I had the pleasure of speaking with returning guest, friend and Speaking Hall of Famer • Scott McKain about the importance of personal pride and responsibility in the business world. We delved into the idea that each individual, regardless of their role or position, has the power to make a significant impact on customer experiences and, by extension, their company's success.  PS Don't forget to play 2 Truths and a Lie - bit.ly/2tl1_scottmckain -------------------------------------------------------------------   Here are my show notes:    11m - Indiana Jones - employee (+15m) 16m/17m - Gen Z hasn't been taught basics 19m - Entitled 20m - What we have here is a failure to communicate 21m - You can't eat your seed corn; Satan devouring his young 23m - Hi Tech - Hi Touch 25m - Artificial Wisdom 28m - B2B / Human to Human (Tragedy) 29m - It IS personal; It IS Business 30m - Speech Coach; Eleanor Rooseveldt Quote 31m - Where this comes from? 32m - Write from the Heart; Speak from your Skill 35m - We have to get people to CARE! 36m - Customers buy our "how" 46m - CX can differ inside a single company 50m - Placate / Fix the process 52m - EVP, Initial Impressions 55m - Starbucks   -------------------------------------------------------------------   Remember always that you not only have the right to be an individual, you have an obligation to be one.” – Eleanor Roosevelt -------------------------------------------------------------------   If you like what you see, please subscribe to the show: bit.ly/subscribetotheshow Learn more about your ad choices. Visit megaphone.fm/adchoices

The Marketing Book Podcast
453 The Ultimate Customer Experience by Scott McKain

The Marketing Book Podcast

Play Episode Listen Later Sep 15, 2023 80:34


The Ultimate Customer Experience: 5 Steps Everyone Must Know to Excite Your Customers, Engage Your Colleagues, and Enjoy Your Work by Scott McKain About the Book: In The Ultimate Customer Experience, Scott McKain, award-winning speaker and author, reveals the five steps for connecting with customers in today's changing workplace. When was the last time you were a customer and received the Ultimate Customer Experience? Can you even remember? You've probably received great service from companies that you know didn't give a damn about my business. How did that happen? Here is one possible answer: an individual cared about customers and overcame the obvious deficiencies in their organization's inferior approach and lack of values. There are five fundamental aspects to creating the Ultimate Customer Experience for the clients and prospects you deal with every single day.  Even during this post-pandemic period as we come to grips with—and try to learn how—business has been changed forever, the level at which we connect with customers has never been more important. The five steps to creating an Ultimate Customer Experience are: Don't Make It Right . . . GET It Right! Make a Great Impression Serve with Empathy Connect with Emotion Take Personal Responsibility If you are investing your own resources in reading this book, that means you're taking the most important step any of us can ever take—a step toward personal growth. You wouldn't read this book if all you want to do is tread water and remain the same. If you want to take personal responsibility for how you engage your customers, Scott McKain will show you how. About the Author: Scott McKain's experiences have been diverse and remarkable.  From playing the villain in a Werner Herzog film that esteemed film critic Roger Ebert named as one of the fifty great movies in the history of the cinema, to being inducted into the Professional Speakers Hall of Fame; from having been chosen (along with Zig Ziglar, Dale Carnegie, and Seth Godin) as one of thirty members of the Sales and Marketing Hall of Fame, to a decade as a globally syndicated television commentator on the entertainment scene, it's not a stretch to say Scott McKain's life has been distinctive. He has spoken on platforms in all fifty US states and forty countries and his expertise has been quoted multiple times in publications including USA Today, the New York Times, Wall Street Journal, and the International Herald-Tribune.  And, interesting fact - Arnold Schwarzenegger once booked Scott for a presentation at the White House with the President in the audience! Click here for this episode's website page with the links mentioned during the interview... https://www.salesartillery.com/marketing-book-podcast/ultimate-customer-experience-scott-mckain  

The Business Growth Show
S1Ep146 The Ultimate Customer Experience® with Scott McKain

The Business Growth Show

Play Episode Listen Later Sep 14, 2023 34:40


Have you ever wondered what sets businesses apart in today's competitive landscape? On this episode of The Business Growth Show, Ford Saeks and Scott McCain, a renowned expert in customer experience, discuss the very essence of what keeps customers coming back for more. Together, they dissect the challenges faced by businesses, the disconnects that can hinder their growth, and, most importantly, the strategies and philosophies that can transform how they serve their customers to create “The Ultimate Customer Experience®” In this Episode, They'll Discuss: The Crucial Disconnects The High Cost of Mistakes Why Internal Customers Matter How to Articulate Your Philosophy When to Be Inspired by Other Industries Why to Cherry-Pick Best Practices How to Embrace Change To excel in delivering the ultimate customer experience, businesses must prioritize internal customers, articulate their guiding philosophies, and remain open to fresh ideas from diverse sources. It's all happening on this episode of the Business Growth Show!

smj:  school marketing journal
143: The ultimate customer experience – interview with Scott McKain

smj: school marketing journal

Play Episode Listen Later Jul 27, 2023 18:38


School Marketing Journal with Brad Entwistle and Andrew Sculthorpe How do you, as a Head, create distinction to attract and retain customers while standing out in a competitive marketplace? Globally recognised marketing authority and author Scott McKain joins us share key advice from his latest book The Ultimate Customer Experience: 5 Steps Everyone Must Know to Excite Your Customers, Engage Your Colleagues, and Enjoy Your Work. The key takeaways? Don't Make It Right … GET It Right! Make a Great Impression, Serve with Empathy, Connect with Emotion and Take Personal Responsibility. Get in touch at smj@imageseven.com.au

Customer Experience University - Winning Loyalty & Engagement One Customer at a Time
Unearthing Timeless Customer Experience Wisdom - Lessons from P.T. Barnum

Customer Experience University - Winning Loyalty & Engagement One Customer at a Time

Play Episode Listen Later Jun 29, 2023 4:30


In this episode of "Customer Experience University," Dr. Joseph Michelli explores the timeless wisdom of P.T. Barnum, the world's first show business millionaire, and what he can teach us about designing unforgettable customer experiences. Inspired by Scott Mckain's book, "All Business is Show Business," Dr. Michelli delves into P.T. Barnum's "The Art of Money Getting: Golden Rules for Making Money," illuminating how Barnum's insights remain relevant over two centuries after his birth.  (For a free download of the book, click here) Whether you're navigating the shifting tides of the business world or seeking timeless wisdom to enhance your customer experience strategy, this episode brings valuable insights from "the greatest showman on earth." Don't forget to check out the related infographic at josephmichelli.com/blog, share this podcast, subscribe, or reach out to Dr. Michelli to discuss how you can create unforgettable customer experiences.

SIMPLE brand With Matt Lyles
Scott McKain - The Ultimate Customer Experience

SIMPLE brand With Matt Lyles

Play Episode Listen Later Jun 21, 2023 43:23


In this week's episode of the SIMPLE brand podcast, I talk with Scott McKain.Scott's a globally recognized authority on how organizations and professionals create a distinction to attract and retain customers. He's a member of the Professional Speakers Hall of Fame. And he's one of 24 members of the “Sales and Marketing Hall of Fame.” And Scott's the author of eight best-selling customer experience books including his latest - The Ultimate Customer Experience: 5 Steps Everyone Must Know to Excite Your Customers, Engage Your Colleagues, and Enjoy Your Work.Here's what we discuss:Scott learned the value of customer experience from his father's grocery storeWhile customer expectations have changed, the basic premise is still the sameCustomer loyalty is only created through emotionWhat James Cameron's The Titanic teaches us about word of mouthCustomers don't want you to make it right - they want you to get it rightThe ultimate customer experience drives customers to repeat and referCustomers compare you to every great experience, not your direct competitorsHow the Fairmont Scottsdale Princess resort created the ultimate experience with golden retrieversThe right way to be empathetic to customersLeaders need to model the behaviors they expect from employeesRESOURCES FROM THIS EPISODE:Scott's siteScott's book - The Ultimate Customer ExperienceScott on LinkedIn

Public Speaking: Your Competitive Advantage
Distinction in Speaking: From Being Different to Being Unique with Scott McKain

Public Speaking: Your Competitive Advantage

Play Episode Listen Later Jun 6, 2023 40:44


If you're having difficulty differentiating yourself from other speakers and meeting planners can't distinguish you, then you definitely want to listen to this episode featuring Scott McKain. He discusses the importance of standing out and becoming distinctive in your field and shares valuable insights on accomplishing this.   Scott has achieved the Certified Public Speaker designation from the National Speakers Association and has been inducted into the Professional Speakers Hall of Fame. He is the best-selling author of Iconic, the soon-to-be-released The Ultimate Customer Experience, and other popular business books.   Takeaways - The importance of distinction in speaking - Finding unique ways to communicate effectively - Making speeches personal and valuable to the audience - The shift from lectures to personal talks and conversations with the audience - The importance of repeat and referral business for successful speaking engagements - The value of connecting with the audience - The importance of personal stories in speaking - The benefits of practicing and coaching - The power of storytelling - The advantage of having a signature story - Having a differentiating factor that sets you apart - Being remembered beyond a good speech   Resources - ScottMcKain.com - The Captivating Public Speaker on Amazon - https://www.amazon.com/dp/B0BJ8HRPWC

Meta Talkz
How To Create An Iconic Web3 Brand | S2: E4 A Podcast with Scott McKain

Meta Talkz

Play Episode Listen Later May 12, 2023 41:48


Meta Talkz is Powered by IBH Media.   Scott is a customer experience (the Ultimate CX®) and distinction expert teaching companies and individuals how to establish strategies and execute seamlessly to stand out from the competition. Known internationally as a top-rated keynote speaker and virtual presenter, Scott's clients represent the world's most iconic brands. You'll have the confidence of working with a professional known for impacting bottom-line results.  Scott is the author of the best-selling book, ICONIC. ICONIC is filled with insightful advice and practical examples. It's not a book merely expressing an unproven, unrealistic theory. ICONIC teaches the critical, specific steps required to attain the highest level of distinction. Each chapter includes study questions to be used in company-wide or departmental focus groups to help you achieve iconic status. https://IconicBusinessBook.com   Also, check out Metaverse Times for future and past guests.

Inspiring People & Places: Architecture, Engineering, And Construction
Why you should bring your marketing team to your clients and projects

Inspiring People & Places: Architecture, Engineering, And Construction

Play Episode Listen Later Jan 25, 2023 37:21


On today's episode, BJ talks with Gabe Lett, Sr. Marketing Specialist at ALLGEIER, MARTIN and ASSOCIATES, INC. and author of “The AEC Professional's Guidebook”. Gabe discusses his journey becoming an effective marketer, and the importance of synergy between marketing and your clients' teams and projects. Resources mentioned: Find Gabe's book, “The AEC Professional's Guidebook” at: https://www.amazon.com/dp/057830452X“Rain Making” by Ford Harding: https://www.amazon.com/Rain-Making-Attract-Clients-Matter/dp/1598695886“The Collapse of Distinction” by Scott McKain: https://www.amazon.com/Collapse-Distinction-Stand-Competition-Nelsonfree/dp/1595553452“Building a StoryBrand” by Donald Miller: https://www.amazon.com/Building-StoryBrand-Clarify-Message-Customers/dp/0718033329“Desiring God” by John Piper: https://www.amazon.com/Desiring-God-Revised-Meditations-Christian/dp/1601423101Connect with Gabe on LinkedIn: https://www.linkedin.com/in/gabelett/Calls-to-action: Inspiring People and Places is brought to you by MCFA. Visit our website www.MCFAglobal.com and sign up for our weekly newsletter where we curate some of the top industry articles of the week and give you a dose of inspiration as you head into the weekend!  MCFA IS HIRING!!  If you or anyone you know are looking to work in the Planning, Project Development, Project Management, or Construction Management field, contact us through our website. Interns to Executives...we need great people to help us innovate and inspire, plan, develop and build our nation's infrastructure.  Check out our MUST FILL positions here https://mcfaglobal.com/careers/.  We reward the bold and the action oriented so if you don't see a position but think you are a fit...send us an email!  Learn more at www.MCFAGlobal.comAuthor: BJ Kraemer, MCFAKeywords: MCFA, Architecture, Construction, Engineering, Public Engineers, Military Engineers, United States Military Academy, Veteran Affairs, Development, Veteran, Military, SEC

Business of Advice
Ep. 45 - World Series of Success Special with Scott McKain

Business of Advice

Play Episode Listen Later Jan 19, 2023 12:30


Author and legendary keynote speaker Scott McKain rejoins the show for a special episode from the World Series of Success in San Diego! An authority on creating the Ultimate Customer Experience®, Scott explains why it's important for financial advisors and other entrepreneurs to connect with prospects on an emotional level — and how to earn their trust.

The Big Success Podcast
The Importance of Mentors and Networking in Achieving Success W/ Scott McKain

The Big Success Podcast

Play Episode Listen Later Dec 15, 2022 29:16


In this episode of the Big Success podcast, Scott McKain reveals how tobe successful by playing the game your way, being aware of yourcompetition, and finding yourunique twistAbout Scott McKainScott McKain is a distinguished authority on achieving business differentiation, renowned for his expertise in helping organizations and professionals stand out in highly competitive landscapes. His book "ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction" was lauded as a Top Ten Best Business Book by Forbes.com, while his previous work, "Create Distinction: What to Do When ‘Great' Isn't Good Enough to Grow Your Business," earned recognition from major newspapers, including the Miami Herald. With extensive media coverage and appearances on FOX News Network, his impact extends beyond the written word. He has captivated audiences globally, including a presentation at the White House in front of the President, Arnold Schwarzenegger. As a "villain" in a revered film, his multifaceted career underscores his influence. From clients like Apple to his induction into the Sales and Marketing Hall of Fame and the Professional Speakers Hall of Fame, Scott McKain's journey epitomizes the art of creating distinction in the business world.Please click here to learn more about Scott McKain.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That's why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Learn the Fundamentals of Success for free:The Big Success Starter: https://results.bradsugars.com/thebigsuccess-starter

Business Innovators Radio
Ep. #2 – Scott McKain – The Big Success Podcast with Brad Sugars

Business Innovators Radio

Play Episode Listen Later Dec 15, 2022 29:17


Scott McKain is a globally recognized authority on how organizations and professionals create distinction to attract and retain customers — and stand out in a hyper-competitive marketplace. Scott's recent book, ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction,” was recently named on Forbes.com as a TOP TEN BEST BUSINESS BOOK for 2018. The first edition of his book, “Create Distinction: What to Do When ‘Great' Isn't Good Enough to Grow Your Business” was named by thirty major newspapers (such as the Miami Herald) as one of the “ten best business books of the year.” Scott's expertise has been quoted multiple times in USA Today, the New York Times, Wall St. Journal, and International Herald-Tribune. His commentaries were syndicated on a weekly basis for over a decade to eighty television stations in the U.S., Canada, and Australia – and he's appeared multiple times as a guest on FOX News Network. Arnold Schwarzenegger booked him for a presentation at the White House with the President in the audience, and Scott played the villain in a movie named by esteemed critic Roger Ebert as one of the “fifty greatest movies in the history of cinema,” directed by the legendary Werner Herzog. With a client list that represents the world's most distinctive companies – like Apple, SAP, Merrill Lynch, BMW, Cisco, CDW, Fidelity, John Deere and literally hundreds more – Scott McKain was honored with induction along with Zig Ziglar, Seth Godin, Dale Carnegie and just twenty more in the “Sales and Marketing Hall of Fame.” After thousands of presentations in all 50 states and 23 countries, he was honored with membership in the “Professional Speakers Hall of Fame.”Please click here to learn more about Scott McKain.About Brad Sugars Internationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That's why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone. That's why Brad has created 90 Days To Revolutionize Your Life – It's 30 minutes a day for 90 days, teaching you his 30 years experience on investing, business and life.Follow Brad on Social Media:YouTubeInstagramFacebookLinkedInTikTokTwitter30X LifeBrad Sugars' Entrepreneur University For more information, visit Brad Sugars' website: www.bradsugars.comThe Big Success Podcasthttps://businessinnovatorsradio.com/the-big-success-podcast/Source: https://businessinnovatorsradio.com/ep-2-scott-mckain-the-big-success-podcast-with-brad-sugars

Conscious Millionaire  J V Crum III ~ Business Coaching Now 6 Days a Week
2484: Best of Scott McKain: Standout in a Hyper-Crowded Marketplace

Conscious Millionaire J V Crum III ~ Business Coaching Now 6 Days a Week

Play Episode Listen Later Sep 13, 2022 30:39


Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Scott McKain: Standout in a Hyper-Crowded Marketplace Scott McKain is an internationally known authority who helps organizations create distinction in every phase of business and teaches how to deliver an “Ultimate Customer Experience®.” His presentations benefit from three decades of experience, combined with his innate talent for articulating successful ideas. He has spoken before and consulted for the world's most influential corporations. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster!

Conscious Millionaire Show
2484: Best of Scott McKain: Standout in a Hyper-Crowded Marketplace

Conscious Millionaire Show

Play Episode Listen Later Sep 13, 2022 30:39


Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Scott McKain: Standout in a Hyper-Crowded Marketplace Scott McKain is an internationally known authority who helps organizations create distinction in every phase of business and teaches how to deliver an “Ultimate Customer Experience®.” His presentations benefit from three decades of experience, combined with his innate talent for articulating successful ideas. He has spoken before and consulted for the world's most influential corporations. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster!

Speakernomics
Creating Distinction with Scott McKain

Speakernomics

Play Episode Listen Later Aug 30, 2022 29:39


How distinct are you from another speaker in your niche? Are you just another speaker who can speak about marketing, sales, human resources, etc., or do you have a truly distinct niche that sets you apart from every other speaker with a similar a topic? On this week's special live episode recorded in front of the NSA Las Vegas Chapter, we invited Scott McKain, CSP, CPAE, to explore how creating distinction will bring your business greater success and a different perspective on what being distinct really is. Key Takeaways Comparison creates commoditization You can't be the coach of your own business Who is Scott McKain, CSP, CPAE? Scott McKain helps organizations and individuals discover how to standout and earn more money by creating marketplace distinction. He gave his first paid speaking engagement over 40 years ago as a college student when he gave the graduation speech for another college. Learn more about your ad choices. Visit megaphone.fm/adchoices

Counsel Culture with Eric Brooker
89. Creating Distinction & Becoming Iconic with Scott McKain

Counsel Culture with Eric Brooker

Play Episode Listen Later Jul 13, 2022 61:11


Scott McKain is my guest today. Scott's matchless experiences have continued throughout his life. They range from playing the villain in a  film that Roger Ebert called one of the 50 “great movies” in cinema history to being booked to speak by Arnold Schwarzenegger for an event on the White House lawn with the President in the audience; from being the author of business books named among the “year's ten best” to membership of multiple Boards of Directors. The tapestry of Scott McKain's distinctive experiences have blended to create the inimitable content that makes him one of the world's most in-demand business experts and speakers Scott first became interested in business — and creating Ultimate Customer Experiences® — while helping in the family business, the grocery store in his hometown of Crothersville, Indiana. By age 21, Scott had chatted with the President in the Oval Office, lunched with the President of Brazil, had a private meeting with the Chairman of General Motors, and dined with the real-life Colonel Sanders.  These unique experiences as a youth inspired both a passion for the platform and a fascination with business and leadership that continues to this day. Scott has delivered over 2000 presentations in 36 countries across six of the seven continents helping audiences create more compelling connections, provide ultimate customer experiences and stand out personally and professionally. Scott shares his distinctive ideas and iconic speaking style to the most important events in the world and has been honored with the following: Currently “Corporate Educator in Residence” at High Point University, named by U.S. News & World Report as the nation's “most innovative” university. He has been honored with induction into the “Professional Speakers Hall of Fame.” He was selected to join Seth Godin, Zig Ziglar, and Dale Carnegie as one of about 25 members of the “Sales and Marketing Hall of Fame.” He is a member of “Speakers Roundtable” — an elite, invitation-only group of twenty business speakers considered by many to be among the best in the world. This show is dedicated to Scott's journey, this conversation is what we make it. This is Counsel Culture. find more at www.ericbrooker.com & www.scottmckain.com  

The Home Service Expert Podcast
Creating Your Competitive Advantage To Outsell Bigger Competitors

The Home Service Expert Podcast

Play Episode Listen Later Jul 8, 2022 70:12 Very Popular


Scott McKain is the Founder and CEO of Distinction Institute and the author of best-selling books “Create Distinction: What to Do When ''Great'' Isn't Good Enough to Grow Your Business” and “ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction.” His company focuses on helping professionals learn how to create competitive space in highly contested marketplaces, and how to deliver the "Ultimate Customer Experience ®". In this episode, we talked about shared vision, constant reinforcement, competitive advantage, service, customer experience...

Beyond Your WHY
Challenging The Status Quo And Standing Out In Business With Scott McKain

Beyond Your WHY

Play Episode Listen Later Apr 26, 2022 48:16


What does it take to stand out in this hypercompetitive world that we live in? In this episode, Scott McKain joins Dr. Gary Sanchez to share how he is challenging the status quo and helping others do the same. Scott is a globally recognized authority on how organizations and professionals create distinction to attract and retain customers to stand out in the marketplace. He exudes his WHY of Challenge as he shares valuable insight on different ways you can magnify your uniqueness in a way that serves other. Tune in to learn more from Scott with lessons from his best-selling books.Love the show? Subscribe, rate, review, and share! https://whyinstitute.com/ See acast.com/privacy for privacy and opt-out information.

Press 1 for Nick
[Replay] Scott McKain - Author, ICONIC and Hall of Fame Speaker [Customer Service]

Press 1 for Nick

Play Episode Listen Later Apr 4, 2022 36:17


[Replay] Scott McKain - Author, ICONIC, and Hall of Fame Speaker [Customer Service]Welcome to Press 1 For Nick Throwback Episode! In these episodes, we reintroduce you to some of our most popular episodes. ABOUT NICK GLIMSDAHLSubscribe to my weekly newsletterFind me on TwitterFind me on LinkedInLISTENER SUPPORTSupport this show through Buy Me A CoffeeBOOK RECOMMENDATIONS:Learn about all the guests book recommendations here: https://press1fornick.com/books/ BROUGHT TO YOU BY:VDS: They are a client-first consulting firm focused on strategy, business outcomes, and technology. They provide holistic consulting services to optimize your customer contact center, inspiring and designing transformational change to modernize and prepare your business for the future. Learn more: https://www.govds.com/ This podcast is under the umbrella of CX of M Radio: https://cxofm.org/Podcast-Shows/ SPONSORING OPPORTUNITIES:Interested in partnering with the Press 1 For Nick podcast? Click here: https://press1fornick.com/lets-talk/ 

Kate Hancock: Inspired by her
What It Means to Be ICONIC? | Ep. 64 A Founder's Story with the Author of the Best Selling Book, ICONIC, Scott Mckain

Kate Hancock: Inspired by her

Play Episode Listen Later Feb 5, 2022 41:46


Scott is a customer experience (the Ultimate CX®) and distinction expert teaching companies and individuals how to establish strategies and execute seamlessly to stand out from the competition. Known internationally as a top-rated keynote speaker and virtual presenter, Scott's clients represent the world's most iconic brands. You'll have the confidence of working with a professional known for impacting bottom-line results. Scott is the author of the best-selling book, ICONIC. ICONIC is filled with insightful advice and practical examples. It's not a book merely expressing an unproven, unrealistic theory. ICONIC teaches the critical, specific steps required to attain the highest level of distinction. Each chapter includes study questions to be used in company-wide or departmental focus groups to help you achieve iconic status. https://IconicBusinessBook.com For more info on guests and future episodes visit KateHancock.com --- Support this podcast: https://anchor.fm/ibhshow/support

Business of Advice
Ep. 21 - Scott McKain: Creating the Ultimate Customer Experience

Business of Advice

Play Episode Listen Later Feb 3, 2022 69:40


Referrals are great, but does your business go the extra mile to ensure your clients are passionate in their advocacy for you? A Hall of Fame speaker, bestselling author and renowned business coach, Scott is the foremost expert in providing the ultimate customer experience, a strategy he delves into on this episode of Business of Advice with Cody Foster.

SparrowCast
Reimagine Employee Experiences, Predict and Prepare for the Future of Workplace Experiences | Scott McKain

SparrowCast

Play Episode Listen Later Feb 3, 2022 56:59


In this episode of RefineEx, Scott McKain - Actor, Founder & CEO at Distinction Institute, talks about Reimagine Employee Experiences, Predict and Prepare for the Future of Workplace Experiences.

Conscious Millionaire  J V Crum III ~ Business Coaching Now 6 Days a Week
2275: Best of Scott McKain: Standout in a Hyper-Crowded Marketplace

Conscious Millionaire J V Crum III ~ Business Coaching Now 6 Days a Week

Play Episode Listen Later Jan 12, 2022 31:46


Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Scott McKain: Standout in a Hyper-Crowded Marketplace Scott McKain is an internationally known authority who helps organizations create distinction in every phase of business and teaches how to deliver an “Ultimate Customer Experience®.” His presentations benefit from three decades of experience, combined with his innate talent for articulating successful ideas. He has spoken before and consulted for the world's most influential corporations. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster! 

Conscious Millionaire Show
2275: Best of Scott McKain: Standout in a Hyper-Crowded Marketplace

Conscious Millionaire Show

Play Episode Listen Later Jan 12, 2022 31:46


Welcome to the Conscious Millionaire Show for entrepreneurs,  who want to create an abundant future for themselves and humanity. Heard by millions in 190 countries.  Do you want to put more money in the bank, create a powerful impact, and enjoy a purposeful life? This is the podcast for you! Join host, JV Crum III, as he goes inside the minds of Millionaire Entrepreneurs and World-Class Business Experts. Today's featured episode... Scott McKain: Standout in a Hyper-Crowded Marketplace Scott McKain is an internationally known authority who helps organizations create distinction in every phase of business and teaches how to deliver an “Ultimate Customer Experience®.” His presentations benefit from three decades of experience, combined with his innate talent for articulating successful ideas. He has spoken before and consulted for the world's most influential corporations. Like this Podcast? Get every episode delivered to you free!  Subscribe in iTunes Download Your Free Money-Making Gift Now... "Born to Make Millions" Hypnotic Audio - Click Here Now! Please help spread the word. Subscribing and leaving a review helps others find our podcast. Thanks so much! Inc Magazine "Top 13 Business Podcasts." Conscious Millionaire Network has over 3,000 episodes and millions of listeners in 190 countries. Join us as a regular listener to get money-making secrets on how you can grow your business and profits faster! 

Powerful Marketing Tips podcast
How to Create Distinction in Your Marketing

Powerful Marketing Tips podcast

Play Episode Listen Later Dec 21, 2021 34:02


Do you want your business to stand out from the competition? According to Scott McKain, best-selling author and keynote speaker, the best way to attract and retain customers is to differentiate yourself from your competitors in a meaningful way. In today's episode, Scott sits down with host Mari-Liis Vaher to discuss what it means to create distinction in your marketing.  Scott believes that marketing is all about making your business more attractive, so that your target customer chooses you over your competitors. Many business owners make the mistake of trying to be like everybody else in their field; however, what ultimately attracts customers are the things that make you unique. Scott explains that it is crucial to first cultivate your differences and then use them to your advantage in your marketing efforts. He discusses the four cornerstones of marketing and how to utilize them to grow your business. Tune into this week's episode of Powerful Marketing Tips to hear more about the four cornerstones of marketing. Listen to learn about the importance of standing out from the crowd and leaning into your differences.   Quotes • “One of the worst things that we could do is to market performance that the people on the frontline can't execute. And all of that is part of the customer experience. So we all have to work together to create this extraordinary experience that gets customers repeating and referring.” (25:15-25:38) • “One of the most important qualities is resilience. The ability that after you've been knocked down by whether it's a challenge in your small business or a dwindling customer base because of a pandemic or whatever it might be. The ability and the resilience to take it to the limit one more time is a message that I still find inspiring even though it's an old song and that still continues to encourage me every time I hear it.” (31:15-31:40) • “The success of business is based on customer choice. The customer chooses us instead of the competition. So the way that we are chosen is because of our differences, not because of our similarities. But yet, most of us in business have not really thought of that, not really analyzed that. And I realize that because I have a small business and that was my biggest mistake, my biggest problem in the early days of my small business. I thought, 'If I want to be successful I have to be exactly like everybody else in my field,' which made me nothing more than at best average.” (4:53-5:34) • “I want to keep looking forward, not back. There's a reason the windshield is bigger than the rearview mirror in a car. You need to be looking forward, not back.” (9:59-10:07) • “Marketing to me is about how we become more attractive so that we get chosen.” (14:05-14:10) • “We always hear: 'think outside the box,' but what I've found in my research is that a lot of that is because we haven't really defined our box to begin with. We think we always have to think outside of it because we don't really know what it is. And if we always have to think outside of it, shouldn't we, as my friend Steve Shapiro says, shouldn't we get a better box?” (14:21-14:44)   Links Connect with Scott McKain: • Website: www.scottmckain.com • LinkedIn https://www.linkedin.com/in/scottmckain/ • Twitter https://twitter.com/scottmckain • Instagram https://www.instagram.com/scottmckain/   The song that motivates Scott into action: • Eagles - Take it to the limit (https://www.youtube.com/watch?v=tJkW0Clsvrk)    https://powerful-marketers.com/guest-application/   Podcast production and show notes provided by HiveCast.fm

Virtually Speaking
Scott McKain: Are You Iconic? Distinguish Yourself & Your Company In Today's Changed World

Virtually Speaking

Play Episode Listen Later Feb 12, 2021 39:42


Scott McKain: Are You Iconic? Distinguish Yourself & Your Company In Today's Changed WorldScott McKain, the author of four #1 business bestsellers on Amazon, is known as a customer experience and distinction expert who teaches companies and people how to stand out from the competition. He has played the villain in a Werner Herzog film that Roger Ebert called one of the 50 “great movies” in cinema history, he has been booked to speak by Arnold Schwarzenegger for an event on the White House lawn in front of the President of the United States, he's been a successful entrepreneur, and has been the member of multiple Boards of Directors. The tapestry of Scott McKain's distinctive experiences have blended to create the inimitable content that makes him one of the world's most in-demand business experts and speakers. Today, he's a Corporate Educator in Residence at High Point University, a member of the Professional Speakers Hall of Fame, a member of the Sales and Marketing Hall of Fame, along with Zig Ziglar Seth Godin and Dale Carnegie, and his latest book titled “ICONIC”, was named by Forbes one of the “Top Ten Business Books of The Year” and by American Express as one of the “Six Books to Help You Innovate” through the pandemic.

The Business of Hearing
How to Create Iconic and Distinctive Patient Experiences with Scott McKain

The Business of Hearing

Play Episode Listen Later Jan 5, 2021 90:45


Scott McKain is a globally recognized authority on how organizations and professionals create distinction to attract and retain customers — and stand out in a hyper-competitive marketplace. His recent book, “ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction,” was recently named on Forbes.com as a TOP TEN BEST BUSINESS BOOK for 2018. In this ‘Expert Interview' – Scott shared with Phil and Inner Circle members how hearing care clinics can create distinction, become Iconic and create experiences that are truly meaningful to customers. Highlights: “It means that you're so good at what you do, you're not only distinctive within your own industry, it means you become the standard by which all are judged.” “Let's take a look at what's happening in other fields. How can we bring that here?” “Everything for the manufacturer should be to try to drive the independent retailer into sameness.” “You want an invisible device, but you don't want invisible service. You don't want an invisible experience.” “The manufacturers are talking about the features of a device. There's no loyalty to a feature. The loyalty is to the emotional connectivity.” Visit Scott's website: https://scottmckain.com Buy Scott's book: https://www.amazon.com/ICONIC-Organizations-Leaders-Sustain-Distinction-ebook/dp/B07FMSJN42/ If you'd like to read the full highlights, check out this article on the Orange & Gray website: https://orange-gray.com/scott-mckains-advice-on-being-iconic-creating-meaningful-customer-experiences/ Find out more about how “Inner Circle” members are transforming their hearing care practice with the help of the Orange & Gray team: https://orange-gray.com/inner-circle/

Quiz the Diz Podcast
How to Get that Dream Job - Question by John Hanson

Quiz the Diz Podcast

Play Episode Listen Later Dec 7, 2020 18:20


Customer Experience Expert John Hanson asks a great question today, "In a job interview, how does one go about differentiating oneself to get the best chance to win that job. It's a dream job. How do they do that without coming off as desperate?" My answer will take you to a place you didn't expect: entertainment. It's more important to be "Distinctive" than "Differentiated". I reference Scott McKain's Book "Create Distinction"God has a plan for you and our nation, and we're here to help you find itwww.quizthediz.comFacebookLinkedIn

Avtex Experience Points
Ep. 5 - Scott McKain

Avtex Experience Points

Play Episode Listen Later Oct 8, 2020 43:11


Scott McKain is a globally recognized authority on how to create distinction to attract and retain customers — and stand out in a hyper-competitive Marketplace. Scott's recent book, ICONIC: How Organizations and Leaders Attain, Sustain, and Regain the Ultimate Level of Distinction,” was recently named on Forbes.com as a TOP TEN BEST BUSINESS BOOK for 2018. The first edition of his book, “Create Distinction: What to Do When ‘Great' Isn't Good Enough to Grow Your Business” was named by thirty major newspapers (such as the Miami Herald) as one of the “ten best business books of the year.” Join hosts Joey Coleman and Dan Gingiss for Experience Points, brought to you by Avtex - your end to end CX technology and consulting partner.

The Visible Expert Podcast
Scott McKain - ICONIC Author & Speaker

The Visible Expert Podcast

Play Episode Listen Later Aug 26, 2019 43:49


To become iconic, you have to establish a reservoir of goodwill in the marketplace. There are 5 factors of iconic performance: 1) Play offense 2) Deliver on brand promise 3) Stop selling 4) Go negative 5) Culture of reciprocate respect Connect with Scott: https://scottmckain.com/ @scottmckain

RESTAURANT STRATEGY
Pillar Three: COMPETITION

RESTAURANT STRATEGY

Play Episode Listen Later Apr 5, 2019 20:45


Third Marketing Pillar - Competition Welcome to the third in a 5-episode arc where we're talking about the Five Pillars of Marketing. Before we can begin building a comprehensive marketing strategy for your business, we first have to understand your business. These five episodes are a version of an exercise I do with my consulting clients. They're assignments, really, that help us begin to understand what the product is and who it's for. Today we're discussing the Third Marketing Pillar which is COMPETITION. In the last episode we identified our Target Audience (our ICA), and this week it's about identifying other businesses that are also serving that same Audience. If marketing is about solving problems, then who else out there is trying to solve the same problem we are. Once we understand who our competition is, we can start to separate ourselves in the eyes of the consumer. But we're getting ahead of ourselves... because that's what the next episode is all about. As always this episode ends with a short assignment. If you want to download the Marketing Pillars Workbook you can do that by CLICKING HERE. CONTINUING EDUCATION: This week I'm linking to a recent episode of the Project Distinct Podcast with Scott McKain. Short and sweet (like 8 minutes), but packed with some valuable insights... it's all about the difference between being DISTINCT and ICONIC. LISTEN HERE

The Speaking Show
014: Fireside Chat About the Business of Speaking

The Speaking Show

Play Episode Listen Later Aug 21, 2018 35:49


Get ready to sit fireside with a speaker who decided to step outside of the box and find out how it paid off for his business (fire not included). Scott McKain tells us how he utilizes the term ‘distinction' to avoid being boxed in the ‘customer service' industry, and how it allows him to incorporate leadership as well as providing ultimate customer experience for his clients.   In This Episode, You'll Learn…   How Scott leveraged his book into his thought-leadership platform How becoming an author revamped Scott's speaking career There's no such thing as a ‘free' speech Your business is about the content, not the speech From customer service expert to ‘distinction' expert How your niche is your topic How Scott ‘fell' into consulting Why you should decrease downtime between content releases Leveraging your personal story in your speeches   Links and Resources Mentioned in This Episode   Scott's Website Create Distinction Website Project Distinct Podcast

MoneyForLunch
Bert Martinez talks with Norm Blumenthal, Nadeem Damani ,Scott Mckain, Dr. Miles Bodzin

MoneyForLunch

Play Episode Listen Later Jan 6, 2015 72:00


Norm Blumenthal attorney for workers and consumers. Selected as the one of the Top Attorneys in Southern California. Regular contributor on Money For Lunch Nadeem Damani has been an Insurance Agent with Farmers Insurance. His accomplishments and awards include seven-time Championship designation, ten-time Topper Club attendee and one time Million Dollar Round Table qualification. In 2005, he was number one in the company out of 16,000 Agents in writing term life policies. Nadeem has been actively using Social Media for the last four years to build his insurance business. He speaks at various company events regarding his Social Media strategy Dr. Miles Bodzin Founder & CEO of Cash Practice® Systems is a chiropractor who became known as “the king of patient retention”.  He's appeared in the Wall Street Journal, on The Brian Tracy TV Show, contributed to the #1 Best-Selling book, SuccessOnomics, with Steve Forbes and speaks internationally on the topic of client retention. His company offers web-based software to implement his 4-Step Process resulting in increased patient retention Scott McKain internationally-known expert on creating distinction in a competitive marketplace and delivering the “Ultimate Customer Experience®.” His insights have been quoted in the New York Times, Wall St. Journal, and USA Today. He is the author of three business bestsellers, and has been honored with induction into the “Professional Speakers Hall of Fame.” McKain has delivered keynote presentations for the world's most influential corporations, such as BMW, Intel, Cisco, Merrill Lynch, Dow and hundreds more. His latest effort, The Distinction Institute, leverages a multi-million dollar platform to deliver highly interactive and engaging educational programs via online virtual training

Coffee Break with Game-Changers, presented by SAP
Special Encore Presentation: Retail Relevancy: Distinction Trumps Differentiation

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later Nov 26, 2014 58:08


The buzz: Retail. Retailers: If you're not making each customer's experience more engaging, exciting and fulfilling than your competitors are, help is here. Hints: Find your own retail niche. Leverage that distinction across your business. Nurture a “Fan to Brand” loyalty that compels shoppers to engage far beyond the purchase…and more. The experts speak. BJ Bueno, The Cult Branding Company: “Some customers have a religious devotion to a particular brand. They may go so far as to permanently scorch their skin with the logo or image of the brand they love.” Scott McKain, Expert on Distinction: “'I LOVE shopping there. They treat me EXACTLY like everyplace else!' said no customer ever. Create distinction!” Nancy Casey, SAP: “The latest major disruption in the retail world is Alibaba's IPO which broke all records. With a market cap of $230B (larger than Amazon or eBay), the global retail market will never be the same.” Join us for Retail Relevancy: Distinction Trumps Differentiation.

Coffee Break with Game-Changers, presented by SAP
Special Encore Presentation: Retail Relevancy: Distinction Trumps Differentiation

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later Nov 26, 2014 58:08


The buzz: Retail. Retailers: If you're not making each customer's experience more engaging, exciting and fulfilling than your competitors are, help is here. Hints: Find your own retail niche. Leverage that distinction across your business. Nurture a “Fan to Brand” loyalty that compels shoppers to engage far beyond the purchase…and more. The experts speak. BJ Bueno, The Cult Branding Company: “Some customers have a religious devotion to a particular brand. They may go so far as to permanently scorch their skin with the logo or image of the brand they love.” Scott McKain, Expert on Distinction: “'I LOVE shopping there. They treat me EXACTLY like everyplace else!' said no customer ever. Create distinction!” Nancy Casey, SAP: “The latest major disruption in the retail world is Alibaba's IPO which broke all records. With a market cap of $230B (larger than Amazon or eBay), the global retail market will never be the same.” Join us for Retail Relevancy: Distinction Trumps Differentiation.

The Real Deal with Jason Silverman - Business & Life Hacks
The Power of Distinction with Scott McKain

The Real Deal with Jason Silverman - Business & Life Hacks

Play Episode Listen Later Nov 18, 2014 40:58


The Real Deal with Jason Silverman with Scott McKain Welcome to this edition of THE REAL DEAL with Jason Silverman! Jason Silverman got a chance to catch up with best selling author, Scott McKain.  Scott went above and beyond during this interview as he totally broke down the value and importance of Distinction in business. … The post The Power of Distinction with Scott McKain appeared first on Jason M. Silverman.

Leaders in the Trenches
090_Scott_McKain-final.mp3

Leaders in the Trenches

Play Episode Listen Later Oct 6, 2014 23:01


Every business owner wants to be perceived as unique. And the goal is for them to lead with their customer service, but so very few companies really do stand out. Think for a moment, what happens when GREAT is not good enough? Today's guest has an answer for that. Scott McKain, author of "Create Distinction" is well known for his best selling book and inspiring speeches on this topic. The key concept here is to "be a leader that changes the game." Enjoy this podcast episode and learn what it takes to be distinct. Get the show notes for 090 Scott McKain | Create Distinction to Standout Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @scottmckain #CreateDistinction #InspiringSpeeches #Episode090 #Podcasts Give Leaders in the Trenches a review on iTunes!

leaders trenches scott mckain gene hammett create distinction tweet listening
Coffee Break with Game-Changers, presented by SAP
Retail Relevancy: Distinction Trumps Differentiation

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later Oct 1, 2014 58:08


The buzz: Retail. Retailers: If you're not making each customer's experience more engaging, exciting and fulfilling than your competitors are, help is here. Hints: Find your own retail niche. Leverage that distinction across your business. Nurture a “Fan to Brand” loyalty that compels shoppers to engage far beyond the purchase…and more. The experts speak. BJ Bueno, The Cult Branding Company: “Some customers have a religious devotion to a particular brand. They may go so far as to permanently scorch their skin with the logo or image of the brand they love.” Scott McKain, Expert on Distinction: “'I LOVE shopping there. They treat me EXACTLY like everyplace else!' said no customer ever. Create distinction!” Nancy Casey, SAP: “The latest major disruption in the retail world is Alibaba's IPO which broke all records. With a market cap of $230B (larger than Amazon or eBay), the global retail market will never be the same.” Join us for Retail Relevancy: Distinction Trumps Differentiation.

Coffee Break with Game-Changers, presented by SAP
Retail Relevancy: Distinction Trumps Differentiation

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later Oct 1, 2014 58:08


The buzz: Retail. Retailers: If you're not making each customer's experience more engaging, exciting and fulfilling than your competitors are, help is here. Hints: Find your own retail niche. Leverage that distinction across your business. Nurture a “Fan to Brand” loyalty that compels shoppers to engage far beyond the purchase…and more. The experts speak. BJ Bueno, The Cult Branding Company: “Some customers have a religious devotion to a particular brand. They may go so far as to permanently scorch their skin with the logo or image of the brand they love.” Scott McKain, Expert on Distinction: “'I LOVE shopping there. They treat me EXACTLY like everyplace else!' said no customer ever. Create distinction!” Nancy Casey, SAP: “The latest major disruption in the retail world is Alibaba's IPO which broke all records. With a market cap of $230B (larger than Amazon or eBay), the global retail market will never be the same.” Join us for Retail Relevancy: Distinction Trumps Differentiation.

Coffee Break with Game-Changers, presented by SAP
Retail Update: Winning the Hearts, Minds, Wallets of Fashionistas .

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later Sep 24, 2014 57:11


The buzz: Retail. As NY Fashion Week ends, fashion retailers are under more competitive pressure than ever to deliver great “retail therapy” experiences that consistently meet or exceed customers' expectations. And because customers shop brands, not channels, retailers must deliver at all points along the shopping journey. But how? The experts speak. Scott McKain, Expert on Distinction: “The attributes that many retailers believe make their customer experience differentiated in the marketplace are precisely the same ones that competitors are promoting as their points of uniqueness.” Vicki Cantrell, National Retail Federation: “Perfection is the enemy of the good. Don't worry, be crappy.” (V. Cantrell, combining quotes). Andrea France, SAP: “Fashion is not something that exists in dresses only. Fashion is in the sky; in the street. Fashion has to do with ideas, the way we live, what is happening.” (Coco Chanel). Join us for Retail: Winning the Hearts, Minds, Wallets of Fashionistas .

Coffee Break with Game-Changers, presented by SAP
Retail Update: Winning the Hearts, Minds, Wallets of Fashionistas .

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later Sep 24, 2014 57:11


The buzz: Retail. As NY Fashion Week ends, fashion retailers are under more competitive pressure than ever to deliver great “retail therapy” experiences that consistently meet or exceed customers' expectations. And because customers shop brands, not channels, retailers must deliver at all points along the shopping journey. But how? The experts speak. Scott McKain, Expert on Distinction: “The attributes that many retailers believe make their customer experience differentiated in the marketplace are precisely the same ones that competitors are promoting as their points of uniqueness.” Vicki Cantrell, National Retail Federation: “Perfection is the enemy of the good. Don't worry, be crappy.” (V. Cantrell, combining quotes). Andrea France, SAP: “Fashion is not something that exists in dresses only. Fashion is in the sky; in the street. Fashion has to do with ideas, the way we live, what is happening.” (Coco Chanel). Join us for Retail: Winning the Hearts, Minds, Wallets of Fashionistas .