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This episode, we're joined by Drew Dawson, the Head Coach of Choate Rosemary Hall. Drew shares his journey from central Pennsylvania to playing Division 1 basketball at Lafayette and the University of New Hampshire, and how his experiences as a player shaped his transition into coaching. We dive into the realities of D1 basketball, the complexities of the recruitment process, and the importance of holistic player development.Drew discusses the evolving landscape of prep school basketball, the significance of education in a student-athlete's journey, and how meditation and yoga play a crucial role in player development. We also explore the unique aspects of Choate Rosemary Hall, its prestigious alumni, and why it's an excellent choice for aspiring student-athletes.
Episode 763-Rewind May 2018 Kowabunga Reopens/FCBD, DC Price Hike, Young Animal Put Down, Diamond Damages, April Sales Numbers, FOC Finds, Sneak Peek Picks for Next Week w/Kyle Eric & Drew Email us at: Comicsforfunandprofit@gmail.com - questions, comments, gripes, we can't wait to hear what you have to say. Follow us on Twitter: @ComicsFunProfit Like us on Facebook: /ComicsForFunAndProfit. Subscribe, rate, review on itunes. We are on Stitcher and SoundCloud(kinda)-Thank you so much for listening and spreading the word about our little comic book podcast. Listen To the Episode Here: https://comcsforfunandprofit.podomatic.com/
You may have heard me recently talking about point-of-view (POV) — why it is so important — and what can happen to a business if the owner doesn’t get serious about defining it — and building a strategy around it. Without a clearly defined POV, you will not be able to attract or retain the clients and prospects you want — and your biz dev strategy will suffer as a result. But...if you and your team do the hard work to gain clarity around your POV...why you do what you do...who you do it for...and for whom you don’t do it for...you will be able to attract the clients and prospects to your business who are exactly aligned with the sweet spot of your business. Originally, I considered making today’s episode a solocast -- where it would be just you and me exploring a topic without a guest. But — I changed my mind because I wanted you to have the benefit of getting some additional perspectives on this very critical topic...and I wanted you to get the perspectives from someone who has a real depth of knowledge not only in point-of-view and why it matters, but in business development, and in branding. So my guest for today’s episode is Drew McLellan. You may remember Drew from several other Onward Nation episodes -- in fact...this is Drew’s 5th visit to Onward — more than any other guest. Drew is one of my most influential mentors -- and -- he works in the trenches with my leadership team and me helping us build and scale Predictive ROI. Without a doubt...his insights, knowledge, and wisdom have been critical to our success over the last five years. Drew is the CEO at Agency Management Institute and has owned and operated his own marketing agency over the last 23 years. He has written two books and has been featured in the New York Times, Forbes, Entrepreneur, Fast Company, and Fortune Small Business. The Wall Street Journal called Drew’s blog “One of the 10 blogs every entrepreneur should read.” What you'll learn about in this episode: Why every business has a point-of-view — whether they have identified it or not How the brand of the business is grounded in the “why” the company exists How the process of gaining clarity around the POV of the business should be collaborative The questions you and your team should ask each other during the process of defining your POV Why business owners should then take their POV and “plant their flag” with it by producing cornerstone content that cements their flag in firm ground Why true thought leaders are more than one-trick ponies — their content is available across multiple channels Why your content strategy needs to be channel agnostic What it means to be “intentional” about creating content around your POV How great marketing “repels” customers you would never been able to make happy How business owners can increase their opportunity for success by creating a POV that enables them to niche down Ways to contact Drew: Email: drew@agencymanagementinstitute.com LinkedIn: www.linkedin.com/in/drewmclellan Twitter: @DrewMcLellan Website: www.agencymanagementinstitute.com
Drew McLellan is a 25-year marketing veteran who helps clients create authentic love affairs with their customers. In 1995, Drew started his own agency — McLellan Marketing Group that he still actively runs today. He also helps other agency owners learn how to take their business to the next level through the consultancy — Agency Management Institute. Drew is also one of the world’s top marketing and branding bloggers, according to AdAge’s Top 150 index. He’s written the book 99.3 Random Acts of Marketing and co-edited the Age of Conversation series of books. Drew often appears in publications like Entrepreneur Magazine, New York Times, Washington Post, Agency Post, AdAge, CNN, BusinessWeek, and many others. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” Drew also hosts the brilliant Build a Better Agency Podcast. He also speaks at leading agency conferences and is often cited in agency centric content for his expertise in the industry. When he’s not hanging out with clients or agency owners and their staff, Drew spends time with his daughter and cheering for the Dodgers. What you’ll learn about in this episode: The best practices you need to take your business to the next level Failing forward by learning from past mistakes with business partners What Drew means when he says he’s an “accidental entrepreneur” Why you need to help your people grow even if it is away from you The simple truth behind thinking like a child to foster creativity How scaling your business also means scaling your recruitment Having a relationship-focused approach to business and management Why one-on-one meetings are vital to retaining and developing your people Ways to contact Drew: Email: drew@agencymanagementinstitute.com Twitter: @drewmclellan Website: www.agencymanagementinstitute.com
Drew McLellan is the Top Dog at Agency Management Institute. For the past 21 years, he has also owned and operated his own agency. Drew’s unique vantage point as being both an active agency owner and working with 250+ small- to mid-size agencies throughout the year, give him a unique perspective on running an agency today. AMI works with agency owners by: Leading agency owner peer groups Offering workshops for owners and their leadership teams Offering AE bootcamps Conducting individual agency owner coaching Doing on-site consulting Offering online courses in agency new business and account service Because he works with those 250+ agencies every year — he has the unique opportunity to see the patterns and the habits (both good and bad) that happen over and over again. He has also written two books and been featured in The New York Times, Entrepreneur Magazine, and Fortune Small Business. The Wall Street Journal called his blog “One of 10 blogs every entrepreneur should read.” What you’ll learn about in this episode: The things we say about our agencies that make them all sound the same The terms every agency uses to describe themselves Why you can’t say you’re good at everything Finding clients that are the right fit Understanding who you are as an agency The benefits of defining your “why” Remembering that hiring your agency is a huge risk for the person making that decision and what you can do to alleviate that person’s fears An example: how my agency McLellan Marketing Group defines itself Ways to contact Drew: Email: drew@agencymanagementinstitute.com We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!
Drew McLellan is the Top Dog at Agency Management Institute. For the past 21 years, he has also owned and operated his own agency. Drew’s unique vantage point as being both an active agency owner and working with 250+ small- to mid-size agencies throughout the year, give him a unique perspective on running an agency today. AMI works with agency owners by: Leading agency owner peer groups Offering workshops for owners and their leadership teams Offering AE bootcamps Conducting individual agency owner coaching Doing on-site consulting Offering online courses in agency new business and account service Because he works with those 250+ agencies every year — he has the unique opportunity to see the patterns and the habits (both good and bad) that happen over and over again. He has also written two books and been featured in The New York Times, Entrepreneur Magazine, and Fortune Small Business. The Wall Street Journal called his blog “One of 10 blogs every entrepreneur should read.” What you’ll learn about in this episode: How you are preventing your employees from becoming the employees you want them to be Why every employee needs weekly one-on-one meetings with their direct supervisor How to get your employees to run these meetings The form that needs to be filled out before one of these meetings takes place How these meetings can help you celebrate the wins you might not know about if you didn’t have these meetings Documents: Direct Report Form Ways to contact Drew: Email: drew@agencymanagementinstitute.com We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!
Drew McLellan is the Top Dog at Agency Management Institute. For the past 21 years, he has also owned and operated his own agency. Drew’s unique vantage point as being both an active agency owner and working with 250+ small- to mid-size agencies throughout the year, give him a unique perspective on running an agency today. AMI works with agency owners by: Leading agency owner peer groups Offering workshops for owners and their leadership teams Offering AE bootcamps Conducting individual agency owner coaching Doing on-site consulting Offering online courses in agency new business and account service Because he works with those 250+ agencies every year — he has the unique opportunity to see the patterns and the habits (both good and bad) that happen over and over again. He has also written two books and been featured in The New York Times, Entrepreneur Magazine, and Fortune Small Business. The Wall Street Journal called his blog “One of 10 blogs every entrepreneur should read.” What you’ll learn about in this episode: Why planning ahead is so important and why your agency can’t ignore it The Agency Owner Life Plan The One Page Business Plan Steps you can take to hold you and your leadership teams accountable on the goals you set together Documents: Drew's completed 2016 Agency Owner Life Plan document Blank Agency Owner Life Plan document Blank Agency One Page Business Plan document Ways to contact Drew: Email: drew@agencymanagementinstitute.com We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!
Drew McLellan is the Top Dog at Agency Management Institute. He has also owned and operated his own agency over the last 20-years. And all through the year, he straddles the fence of working in his agency and working with 250+ small- to mid-size agencies in a variety of ways. AMI works with agency owners by: Leading agency owner peer groups Offering workshops for owners and their leadership teams Offering AE bootcamps Conducting individual agency owner coaching Doing on-site consulting Offering online courses in agency new business and account service Because he works with a lot of agencies every year — he has the unique opportunity to see the patterns and the habits (both good and bad) that happen over and over again. He has also written two books and been featured in The New York Times, Entrepreneur Magazine, and Fortune Small Business. The Wall Street Journal called his blog “One of 10 blogs every entrepreneur should read.” What you’ll learn about in this episode: How to know if you are spending too much time on client work Why your agency’s growth suffers when you spend your time on client work The specific areas where you should actually be spending your time Ways to contact Drew: Email: drew@agencymanagementinstitute.com We’re proud to announce that Hubspot is now the presenting sponsor of the Build A Better Agency podcast! Many thanks to them for their support!