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Discover how AI is reshaping the HR and marketing landscape in our engaging conversation with entrepreneur Mark Willaman. From pioneering the employee benefits technology sector to creating innovative platforms like HRMarketer, Mark's journey is a fascinating tale of entrepreneurship and foresight. Our discussion with Mark offers valuable insights into his latest ventures, Newsworthy AI and Newsramp, which promise to revolutionize press release distribution. Learn how AI tools can enhance content creation, providing a powerful ally for brainstorming and writing enhancement.Join us as we explore the merging worlds of HR and marketing, uncovering strategies that HR professionals can employ to boost employer branding and attract the best talent. With Mark's expertise, we dissect the reliability of AI-generated content detection tools and highlight the increasing adoption of marketing techniques within HR functions. We also share Mark's expert tips on press release strategies, demonstrating how platforms like Newsworthy AI and Newsramp can significantly amplify a company's visibility and engagement. Tune in to gain practical insights and stay at the forefront of the evolving work environment.---Message from our sponsor: Looking for a solution to manage your global workforce?With Deel, you can easily onboard global employees, streamline payroll, and ensure local compliance. All in one flexible, scalable platform! Join thousands of companies who trust Deel with their global HR needs. Visit deel.com to learn how to manage your global team with unmatched speed, flexibility, and compliance.---Support the showFeature Your Brand on the HRchat PodcastThe HRchat show has had 100,000s of downloads and is frequently listed as one of the most popular global podcasts for HR pros, Talent execs and leaders. It is ranked in the top ten in the world based on traffic, social media followers, domain authority & freshness. The podcast is also ranked as the Best Canadian HR Podcast by FeedSpot and one of the top 10% most popular shows by Listen Score. Want to share the story of how your business is helping to shape the world of work? We offer sponsored episodes, audio adverts, email campaigns, and a host of other options. Check out packages here. Follow us on LinkedIn Subscribe to our newsletter Check out our in-person events
Guest Matt Charney joins our hosts Peter Cappelli and Dan O'Meara on this episode to give us an update on how companies are hiring in today's job market.Matt Charney is the Executive Editor for Recruiting Daily, whose flagship property, RecruitingBlogs, is the world's largest social network and content sharing platform for recruiting and HR professionals. Matt oversees editorial strategy and content marketing for Recruiting Daily's portfolio of online properties. Prior to joining RecruitingBlogs, Matt served in marketing leadership roles at leading HR technology companies like Talemetry, Cornerstone OnDemand & Monster Worldwide. Matt began his career as a corporate recruiter for such companies as Walt Disney and Warner Bros. Matt has been named as one of the top 25 influencers in recruiting by publications like the Huffington Post, LinkedIn and Glassdoor, and has been recognized as one of the 2014 Recruiting & Staffing Watch List by HRMarketer, 2015 HR Trendsetter by HR Magazine/SHRM,, the 2015 HRO Superstar for Analyst Excellence and the 2015 Social Recruiting Chair for the Talent Management Alliance and chair of the 2015 North America iTalent Awards presented by the HROA.Learn More about Matt Charneyhttp://www.mattcharney.comLearn More about Recruiting Dailyhttp://www.recruitingdaily.com See acast.com/privacy for privacy and opt-out information.
In this episode of the CPSA Sales Hacks show, we will consider how events such as trade shows can be fantastic lead generating and branding opportunities. Our guest expert is Rhonda Taylor, VP of Sales at HRmarketer. Hear tips to maximise your time and build a long list of meetings ahead of and during trade shows.
In this episode of the CPSA Sales Hacks show, we will talk about how events can be a fantastic lead generating and branding exercise. Discover strategies to maximise your time and build a long list of meetings ahead of and during trade shows. We’ll also explore how to prioritize your follow-ups. Our guest is Sales and Tech expert and VP at HRmarketer, Rhonda Taylor.
In this episode of the CPSA Sales Hacks show, we will talk about how events can be a fantastic lead generating and branding exercise. Discover strategies to maximise your time and build a long list of meetings ahead of and during trade shows. We’ll also explore how to prioritize your follow-ups. Our guest is Sales and Tech expert and VP at HRmarketer, Rhonda Taylor.
In this episode of the CPSA Sales Hacks show, we will talk about how events can be a fantastic lead generating and branding exercise. Discover strategies to maximise your time and build a long list of meetings ahead of and during trade shows. We’ll also explore how to prioritize your follow-ups. Our guest is Sales and Tech expert and VP at HRmarketer, Rhonda Taylor.
Mark is the founder of HRmarketer. Since 2002, companies have relied on HRmarketer to help build awareness and interest in their products and employment brands. HRmarketer includes up-to-date listings for events, speaking and award opportunities, journalists, analysts and influencers, combined with business intelligence reports and a social marketing and advocacy platform — built for HR.
#TChat Radio is back live on Wednesday, November 6, 2013, at 6:30 pm ET (3:30 pm PT). Right after we'll continue the conversation on #TChat Twitter from 7-8 pm ET. Last week we talked about mobile recruiting and this week we’re going to talk about social influence and brands, but not just for marketing. Brands understand social influence relevant to their products and services via social networks. But what about recruiting? You’ve heard the adage — marketing is recruiting is marketing. We're all perpetual customers and candidates. We always want the very best and we want to buy from and work for those we know and trust. Finding and engaging the voices of influence can help land both. Join #TChat co-creators and hosts Meghan M. Biro and Kevin W. Grossman as we discuss the the art of sourcing influence: Mark Fidelman, author, speaker and CEO for Raynforest Inc, an Influencer Marketplace, and Mark Willaman, Founder and President of Fisher Vista, LLC, the owners of HRmarketer software and the fisher VISTA marketing agency. Join us each week as experts help us explore issues shaping the world of work!
Kevin W. Grossman is the Chief Marketplace Evangelist at Fisher Vista, LLC and HRmarketer.com. Previously at HRmarketer.com for over seven years, Kevin returns to the firm after brief tours at the Glowan Consulting Group and Ventana Research. He now leads HRmarketer.com’s strategic B2B marketing and business development initiatives as well as advising HR and other B2B suppliers on marketing best practices and marketplace positioning. evin has more than two decades of business experience including over 10 years of HR marketplace experience, during which time he has helped hundreds of HR software and services companies grow their business. Kevin has published a children's book: short fiction and poetry and has his own blog about fatherhood and domestic violence awareness. Grossman hosts the popular Twitter Chat #TChat with Meghan M. Biro. I co-moderated the first Talent Culture Twitter chat, and have fond memories as a Talent Culture Blogger.
Kevin W. Grossman is the Chief Marketplace Evangelist at Fisher Vista, LLC and HRmarketer.com. Previously at HRmarketer.com for over seven years, Kevin returns to the firm after brief tours at the Glowan Consulting Group and Ventana Research. He now leads HRmarketer.com’s strategic B2B marketing and business development initiatives as well as advising HR and other B2B suppliers on marketing best practices and marketplace positioning. evin has more than two decades of business experience including over 10 years of HR marketplace experience, during which time he has helped hundreds of HR software and services companies grow their business. Kevin has published a children's book: short fiction and poetry and has his own blog about fatherhood and domestic violence awareness. Grossman hosts the popular Twitter Chat #TChat with Meghan M. Biro. I co-moderated the first Talent Culture Twitter chat, and have fond memories as a Talent Culture Blogger.