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We often hear people say that seniors will only use a telephone to contact others. Give us a break. Firstly, we all know that our grandparents 70+ are on Facebook, Genealogy.com, and ordering from Alexa.So, how do we market to seniors without treating them like second-class citizens? We are honored to be joined by Canadian expat Warren Laine-Naida. He now teaches digital literacy to seniors.As he says on his site,“People have always used technology to solve problems – older people should not be excluded. Seniors also want to have a say, participate. Active participation in society should be possible for everyone. Media literacy or digital literacy is a prerequisite for this.”Let’s dig in and have a real conversation. Let’s be serious here, Bridget can join AARP in 8 years! (Jason is a bit younger.) Well, first we have to thank our sponsors.WPblab SponsorsServerPressThank you for being a preroll sponsor, ServerPress! ServerPress is the maker of DesktopServer, WPSiteSync, and so much more! https://www.serverpress.com. (It works with WooCommerce now!)KinstaIf you are tired of unreliable or slow hosting check out Kinsta.com, who takes managed WordPress hosting to the next level. Powered by Google Cloud, all their plans include PHP 7.3, SSH access for developers, one-click staging area, 20 global data centers, free SSL, free CDN and 24×7 expert support who will also migrate your site free of charge. Kinsta.comAbout Warren Laine-NaidaTrained as a pastry chef, Warren is not only a fan of chocolate, he is an artist who specialized in chocolate sculptures. Because of his book, he taught himself to build a website chocolatecheese.de in 1999.He now not only builds websites, but he is passionate about teaching children and seniors digital literacy. Follow Warren on Twitter; he has a wide range of interests.Tech as a Second CareerMany people come to tech as a way to pivot their careers. Warren did the same.“Tech is a very accessible career because a lot of us move on because of physical issues… it’s only bordered by your creativity.” Warren Laine-NaidaSince 2016, we’ve been seeing a lot of people enter the WordPress community who have a depth of career and life experience. Wanting to leave the day job, they come to WordCamps and Meetups to learn how to switch to a career in tech. The freedom from this kind of life is appealing to every generation.“With web you don’t enter and go up the ladder; it’s fluid.” Warren Laine-NaidaWho Is A Senior?Seniors range from 55 years old for restaurant discounts all the way to 65-72 for retirement. Some of Warren’s students are even in their eighties.What is Digital LiteracyDigital literacy is the ability to use smart devices, computers, and internet of things in order to accomplish your goals.An important thing to note is that being tech savvy isn’t related to age. In fact, warren says the demographic that best determines digital literacy is money.“It’s a question of disposable income. It isn’t about ability; the digital divide is based upon pure economics” Warren Laine-NaidaTech Is a ToolUltimately, tech is and always has been a tool to accomplish a task. And yet, because of the disposable income issue, it’s become more of an accessory.“We’ve moved away from them as tools; they’re accessories. It’s transcended its purposes — phone, website, everything.” Warren Laine-NaidaWhat About Accessibility?Revealing our own bias (mine: Bridget), we thought Warren would talk accessibility. We should have a good color contrast and bigger fonts. I sort of expected a talk like Cemal Tashan gave at WordCamp Los Angeles. We were a bit surprised.“If you don’t have access to high speed internet, then the size of the font is moot.” Warren Laine-NaidaInsert Mic Drop.Sure. Seniors are more likely to be on a fixed income — especially given the fact that we live longer. So, sometimes they have to choose between paying for utilities or internet. Kind of makes you think, doesn’t it?A Note About GenerationsJason and Bridget are part of GenX. Jason brought up some excellent points about how the Baby Boomers and Millenials have similar goals and aspirations. It would be nice to see some mutual respect toward one another. (Okay, lecture’s over.)Tool or Tip of the WeekThis Tool or Tip of the week is brought to you by Fat Dog Creatives. If you’re a service-based business serious about growth, Rhonda Negard is your rebranding and web design thinker, a strategic design specialist. Check out her website at FatDogCreatives.comWarren recommends The Innovators by Walter Isaacon. Learn why innovation is important.Jason recommends Momentum Plus. Integrate it with Google Tasks to make task management easy across devices.Bridget recommends the Coral App. Understand your arousal style and learn about yourself. See acast.com/privacy for privacy and opt-out information.
Our podcast today feature's Greg Taylor's WordPress WordCamp LA speech for 2011 on the various aspects of a content strategy. Many updates have occurred since this time, but what hasn't changed is the core beliefs that surround content marketing. Greg gets into several topics that address the basics behind the psychology of content, writing content for search, and much more. If you're interested in watching this full speech, check out Greg's WordCamp LA talk on youtube by clicking here. (Sorry, the audio isn't perfect! WordPress WordCamp's can get a bit noisy)
Adam is a native of California, though relocated to North Carolina in 2017. Currently providing WordPress development and support services through ConciergeWP.com. He produces 2 weekly podcasts at KitchenSinkWP.com & the Get Options Podcast & was the lead organizer for WordCamp Los Angeles 2016 & 2017. In his free time, he speaks at industry events sharing his insights & expertise into all things digital. Married for 20 years to his amazing wife & has 3 wickedly cool kids. The full content for Adam Silver (Concierge WP) can be viewed on WP Square One.
Discovering the WordPress community, leading events, and the power of contributing with LifterLMS co-founder Thomas Levy and Chris Badgett in this episode of the LMScast podcast. Chris and Thomas recap about WordCamp Los Angeles 2018 and dive into the WordPress community as a whole and what makes it strong. WordCamp is usually $40 for a two-day event where the WordPress community comes together all across the world to learn about new developments in the space and to socialize. The admission pays for the food, and there are sponsors that cover the price of the venue. There are typically three 45-minute … Discovering the WordPress Community, Leading Events, and the Power of Contributing with LifterLMS Co-founder Thomas Levy Read More » The post Discovering the WordPress Community, Leading Events, and the Power of Contributing with LifterLMS Co-founder Thomas Levy appeared first on LMScast - LifterLMS Podcast.
This week I share things my WordCamp Los Angeles recap/manifesto. [powerpress]
This week I share things my WordCamp Los Angeles recap/manifesto. [powerpress]
This week I answer listener questions. Upcoming Events No WordCamps Segment 1: In the News Sucuri acquired but GoDaddy Pippin’s reflection on price increase WordCamp Los Angeles is official! Sept 29 – Oct 1 Segment 2: Your Questions answered! Segment 3: Tool of the Week Unofficial Wapuu Fan Club This weeks episode is sponsored by ConciergeWP.com
This week I answer listener questions. Upcoming Events No WordCamps Segment 1: In the News Sucuri acquired but GoDaddy Pippin’s reflection on price increase WordCamp Los Angeles is official! Sept 29 – Oct 1 Segment 2: Your Questions answered! Segment 3: Tool of the Week Unofficial Wapuu Fan Club This weeks episode is sponsored by ConciergeWP.com
This week on WPwatercooler we'll be recapping WordCamp Los Angeles #WCLAX 2016. We'll be speaking with the organizers of the event and recapping the events that occurred during it.Show airs September 12 at 11am PDT / 2pm EDT / 6PM UTC[LISTATTENDEES event_identifier=”ep204-recap-of-wordcamp-los-angeles-wclax-5-57d64549f3c87″ show_gravatar=”true”] See acast.com/privacy for privacy and opt-out information.
This week I discuss the Pros and Cons on sponsoring a WordCamp or other conference. Upcoming Events WordCamp Singapore – Sept 6 WordCamp Cape Town – Sept 8-9 WordCamp Gdynia – Sept 10 -11 WordCamp Tampa – Sept 9-11 WordCamp Salt Lake City – Sept 10 WordCamp Los Angeles – Sept 10-11 Segment 1: In the…
This week I discuss the Pros and Cons on sponsoring a WordCamp or other conference. Upcoming Events WordCamp Singapore – Sept 6 WordCamp Cape Town – Sept 8-9 WordCamp Gdynia – Sept 10 -11 WordCamp Tampa – Sept 9-11 WordCamp Salt Lake City – Sept 10 WordCamp Los Angeles – Sept 10-11 Segment 1: In the…
This week I share why using a Support Ticketing system is the way to go. Upcoming Events No WordCamps next weekend. Segment 1: In the News WordPress 4.5.3 update – 17 bugs updated BuddyPress 2.6 released WordCamp Los Angeles is officially.. site is live.. and speaker subs are open! Segment 2: Why I’m going to…
This week I share why using a Support Ticketing system is the way to go. Upcoming Events No WordCamps next weekend. Segment 1: In the News WordPress 4.5.3 update – 17 bugs updated BuddyPress 2.6 released WordCamp Los Angeles is officially.. site is live.. and speaker subs are open! Segment 2: Why I’m going to…
We talk about WordCamp Los Angeles 2015 and what were some of favorite presentation during the two days of this great WordCamp My First Modifications: Child Themes and Feature Plugins Speaker Joe Chellman In customizing WordPress, most people look first for a splendiferous and fancy theme. There are thousands of options, so we can usually find something that gets us 80-90% of the way there. But heavens to Betsy, that last 10-20% can be hard to find! Read More Wrangle the WordPress Template Hierarchy Like a Boss Speaker Alicia St Rose Did you ever wish you could go beyond what index.php, page.php and single.php have to offer. Have you ever wondered what taxonomy.php in your premium theme actually does? Have you ever had the need to target a blog category or a custom post type with a unique layout? Read More How To Level Up As A Developer Speaker Roy Sivan Becoming a developer is not easy. It isn’t much easier once you become one. You start by knowing very little to no code, and just as you feel confident about coding, you realize there are at least 2 languages you need to now learn. I’ve been there, and this talk is about some skills I’ve learned to help jump from that starting level, to the next. Tricks and things I’ve learned through over a decade of coding to help you in your developer journey. Read More ================== WP-Tonic is not only a WordPress support and maintenance service, but we publish a twice weekly, top-rated WordPress podcast where we talk with some of the brightest minds in WordPress development, web design, business, and online marketing.
This week on WPwatercooler we're recapping WordCamp Los Angeles. We'll be joined by their organizers and volunteers to talk about the event.Show airs September 28 at 11am PDT / 2pm EDT / 6PM UTC[LISTATTENDEES event_identifier=”ep155-wordcamp-los-angeles-wclax-5-560962258f748″ show_gravatar=”true”] See acast.com/privacy for privacy and opt-out information.
This week I discuss Pricing Models & Ethics Upcoming Events WordCamp Tampa – Sept 25 -27 WordCamp Rhode Island – Sept 26-27 WordCamp NetherLands – Sept 26-27 WordCamp Los Angeles – Sept 26-27 Segment 1: In the News WordPress 4.3.1 Segment 2: This week I discuss Pricing Models & Ethics 3 takeaways: Offer Value Don’t…
This week I discuss Pricing Models & Ethics Upcoming Events WordCamp Tampa – Sept 25 -27 WordCamp Rhode Island – Sept 26-27 WordCamp NetherLands – Sept 26-27 WordCamp Los Angeles – Sept 26-27 Segment 1: In the News WordPress 4.3.1 Segment 2: This week I discuss Pricing Models & Ethics 3 takeaways: Offer Value Don't…
This week I share 2 interviews from first time attendees to a WordCamp, in this case WordCamp Los Angeles 2014. Upcoming Events WordCamp Buffalo – Sept 13, 2014 WordCamp Salt Lake – Sept 13, 2014 Segment 1: In the News WordPress 4.0 was released on Sept 4. Named “Benny” after Benny Goodman. Segment 2: WordCampLA RECAP + Interviews…
This week share other things you can do with your Menu besides just navigation to other pages on your site. Upcoming Events SBDC – Getting Your Business Online! – Sept 3, 2014 WordCamp Los Angeles – Sept 5 WordCamp Hanoi – Sept 5, 2014 Segment 1: In the News WordPress 4.0 RC1 Plugin Graphics Automattic…
This week I discuss a few more updates to WordPress 3.9 Beta 3, answer a question about website load times and share a few plugins. Upcoming Events WordCamp Orange County – June 7-8, 2014 WordCamp Los Angeles – in the planning stages Segment 1: In the News 3.9 Beta 3 Segment 2: Q/A This week…
On this episode we are recapping the events that happened during WordCamp Los Angeles 2013.WordCamp LAX was really smooth and well managed. General thoughts are that it was hard to imagine this was a first time organizer group for a WordCamp. It was also representative of life and diversity in Southern California.EventsFriday: The traditional Speaker/Sponsor dinner in HollywoodSaturday: All day sessions running in 2 rooms at Cal State LA followed by the after party at the Blue Cow Kitchen and Bar in Downtown LA.Sunday: Afternoon sessions at Cross Campus in Santa MonicaQ: Why did the organizers decide to spread the weekend out over the Greater Los Angeles area instead of keeping it to one location for the weekend?A: Natalie has a really good relationship with Cross Campus and immediately thought it would be perfect for the smaller Sunday event since not as many people attend the Sunday event as they do the Saturday event. The Saturday venue needed to be much larger, and they were having trouble finding an appropriate location. Cal State LA kind if “fell into our laps” and it just worked out that way. It wasn’t planned to cover the east side and west side.Saturday PresentationsSteve: Really enjoyed Paul Clark’s talk on Saturday Sass* and Less CSS. He’s a great speaker and funny with a great sense of humor. He inspired Steve to research Sass and work it into the development process.Steve also liked Konstantin Obenland presentation The Customizer and learned a lot.*Sass is a different way of creating CSS much more efficiently. Jeff: Favorite was Paul Clark.Jeff also enjoyed Scott Bolinger’s talk on Lesser Known but Super Hip Responsive Design Tricks.Jeff was also inspired to take the information from Konstantin’s presentation and implement it into his own work. Chris: Was anticipating the WordPress Consulting for Large Companies by Karim Marucchi, John Giaconia and Kara Hansen. A collaborative presentation between Velomedia and The Walt Disney Company. Takeaway for future presenters Speak on a topic that you know. It’s that simple. If you know your topic, it becomes a conversation and that’s what makes a good session. A good session is not reading off of slides. It’s when an audience is responsive to what you’re talking about.WPwatercooler Saturday presenters* Steve: Underscores – The only theme that matters* Chris delivered the Keynote* Se: DIYWP: Making WordPress Work for Your Small Business* Suzette: You’re Live! …Now What?: Post Launch Setup Process and ProceduresWPwatercooler Sunday Presenters* Jason: Improving Support Documentation by Using Video in the Dashboard* Jeff: Part of the Business Panel DiscussionMentions* Huberts Lemonade (sponsor of WCLAX and provided a ton of cold bottles of lemonade to attendees.* GoDaddy[LISTATTENDEES event_identifier=”ep54-wordcamp-2013-recap-show-wpwatercooler-5-523fd518644ae” show_gravatar=”true”] See acast.com/privacy for privacy and opt-out information.
WPwatercooler streamed live with a panel from WordCamp Los Angeles 2013. We rounded up some of the brightest names in WordPress from the camp and got them on the show to talk shop and share their experiences. Due to low bandwidth issues at the event the video cut out at the beginning of the discussion.Many of regulars and past guests that have been on the show will be speaking at the event, here is our compiled list:* Cody Landefeld – Building your start-up with WordPress, Business Panel Discussion* Jeffrey Zinn – Business Panel Discussion* Mike Schroder – Command Line Workshop* Sarah Wefald – What is a child theme, and why/how should I use one?* Sé Reed – DIYWP: Making WordPress Work for Your Small Business* Steve Zehngut – Underscores – The only theme that matters* Suzette Franck – You’re Live! …Now What?: Post Launch Setup Process and Procedures* Wes Chyrchel – Setting Client Expectations in WordPress Web Development* Scott Bolinger – Lesser known but super hip responsive design tricks* Chris Lema – Keynote: The Commoditization of Intellect* Jason Tucker – Improving support documentation by using video in the dashboard. See acast.com/privacy for privacy and opt-out information.