In each episode we host public relations leaders who share their stories and the career lessons that made them who they are. From triumphs to failures, our guests give you an honest look at the industry from people who helped shape it. Hope you’ll join the conversation.
In today's episode, I interview Cindy Miller, Principal at Cindy Miller Public Relations. Her career in communications and public relations has given her exposure to many industries and issues, which has led to a level of experience she can draw from to address new challenges.She started with an ad agency in Milwaukee where she was able to write copy, edit scripts, coordinate video shoots, and observe and learn from the best creative minds in the business. Regardless of the jobs she had, the highlights have always been telling the story. At Southern California Orthotics and Prosthetics, she was able to share the story of a man who was able to walk after years of immobility due to a motorcycle accident. She also had her fair share of addressing tough issues like student safety at Indiana University, or how farmers treat their animals on dairies. Some would like to think that PR is all about sharing good news, but sometimes you have to face hard topics head-on. Through it all - each challenge was met with thoughtful planning and execution -- all in the name of educating, informing, and communicating to the public.Know more about Cindyhttps://cindymillerpr.com/Connect with Cindyhttps://www.linkedin.com/in/prcindymiller/
“The only way to become a good writer is to write. Just write a lot, read a lot, and know your audience. It all works together.” -Amy CowardAmy is the President and Founder of AC Public Relations. She's a 30+ year public relations and event planning professional who knows her way around communications. Most of her experience in the last two decades includes non-profit management, employee/project management, public relations strategy, special event planning, and donor relations. She loves helping small businesses or non-profits succeed with purpose-driven strategies.Setting goals, making a plan, and putting the training in place…all are critical to making things happen. You don't just wake up one day and run – at least not with successful results. Think about who you want on your team. Amy is ready to run with you.Learn more about Amyhttps://acpublicrelations.com/Connect with Amyhttps://www.linkedin.com/in/amycoward/
“You can never have too much media training, media is very fickle, it's very subjective.” - Taylor DurhamWhy you've got to check today's episodeLearn how to build a company and have an in-depth knowledge of entrepreneurship.Discover what it means to be a founder or co-founder, or joiner if you are interested in investing in a company.Find out tools, strategies, and resources to overcome the challenges in marketing.
“ I know what it's like to have your story kind of invisible, that's what kind of helped me find my place with a black belt.” -Adena WhiteAdena J. White is an accredited public relations professional with more than a decade of experience in strategic communication and storytelling. A strong believer in the power of storytelling for social change, Adena founded Blackbelt Media LLC in 2017, which produces the Blackbelt Voices podcast. The podcast propagates the richness of Black Southern culture by telling stories from and about Black folks down South.Adena is a mission-driven, accredited public relations professional with 15 years of experience leading communications efforts for nonprofit organizations. Her purpose is to promote an equitable and more just society through the narrative shift and strategic communication.Connect with Adenahttps://www.linkedin.com/in/adenawhite/
“You don't really get it until you get that rejection so many times.”In today's episode, I am joined by Karla Moreira, a PR at Canspan BMG, a Communications Director with over 10 years of international experience in public relations, events, influencer, marketing and social media. She helps consumer-facing businesses across multiple sectors create and execute strategic communication and marketing plans, which in turn garner brand awareness resulting in effective sales. As a minority herself, Karla works to amplify minority visibility in the industry through her Communication, Marketing and Social Media efforts by taking on visible minority clients, and including visible minority influencers in marketing campaigns. She is tenacious and adept at building great relationships with clients because of her friendly and empathetic nature. She works tirelessly to make sure her client's projects are completed with the utmost care. Connect with Karla!https://www.facebook.com/karla.moreira.18https://www.linkedin.com/in/karlamoreira/
“Don't be afraid to make mistakes to try things.” - Nicole MorganIn today's episode, I am joined by Nicole Morgan, CEO of Resolute PR. Nicole brings a unique, integrated perspective to meeting today's business and organizational challenges. She leads the firm with more than 14 years of public relations and marketing experience having advised a wide range of industries including social services, healthcare, transportation, retail, technology and finance.Nicole's work and community involvement have been recognized with several awards such as the Tulsa Regional Chamber's Young Entrepreneur of the Year, Tulsa 40 from the Tulsa Business & Legal News, Professional of the Year and Young Professional of the Year from the Public Relations Society of America Tulsa chapter and numerous PRSA Silver Link and IABC Bronze Quill awards. She is also Accredited in Public Relations through the Public Relations Society of America.Connect with Nicole!LinkedIn: https://www.linkedin.com/in/nicolemorganapr/
Todd is a PR veteran and the founder of Indicate Media – a leading boutique communications advisory firm that offers B2B tech and financial clients a full range of services from content marketing to public relations. We sit down with him to understand how effective storytelling drives tangible business value and what it takes to start your own communications agency.
Sean is a communications industry veteran who has deep experience across multiple verticals and organizations. He has worked at some of the top PR & advertising agencies in New York City and Philadelphia, and most recently at the management consulting firm McKinsey & Company. He also teaches communications at the Wharton School. In this episode, we talk to Sean about his career in public relations, how the industry has changed, and advice he has for those just starting out. We also get to hear about the launch of his new strategic communications firm – Wentwell.
Steve Alschuler is a PR vet who has worked in some of the most consequential communications firms of our era. He has started multiple agencies and shares his professional journey. In this conversation, Steve also discusses the skills the next generation of storyteller needs to succeed.
Elliot is senior director of Public Relations and communications at Colliers – one of the world's largest real estate brokerages. He was also an award-winning reporter and editor-in-chief of a real estate publication. We talk to him to understand how strong storytelling and a reporter's skills are invaluable.
Carl Maugeri has deep experience in government and media relations. He has a long relationship with the University of Pennsylvania, where he currently teaches communication at Penn's Fel's Institute of Government. He also has deep roots at the Wharton School of Business where he served as senior associate Director of the communication program for 20 years. Before embarking on a career in higher education, he was a science and business journalist. Carl has advised many groups in their communications efforts including the Say Yes to Education Foundation, and currently the American Lung Association of Delaware. We talk to Carl to get his unique perspective on the academia, persuasion and government relations.
Eleis Brennan is Senior Vice President at Lansons Intermarket where she advises a range of clients including multinational corporations, financial institutions and higher education institutions. She began her career in political communication where she advocated for causes and campaigns that are close to her heart. Join us as Eleis reflects on her career and how unexpected journeys can be the most rewarding.
With more than 20 years of experience, Crystal Brewe is currently Senior Vice President at the Kimmel Center, where is is responsible for overall strategic marketing and communications. The Kimmel Center is a cultural icon in Philadelphia, serving more than 1 million guests per year. Crystal is charged with continuing the rich legacy of more than 160 years of cultural excellence and community integration. We discuss her career journey, COVID-19 and the way back for the industry.
How can we best nurture future PR leaders? Today we are joined by Gregg Feistman, someone who has spent a lifetime answering this question as a teacher and practitioner. Gregg is Assistant Chair for Public Relations and Associate Professor of Practice at Temple University and plays a key role in teaching the skills and values that will shape our disciple. From COVID-19 to AI, learn how Gregg is preparing his students for the future.
Ben Butler represents a new breed of communications leader. As the founder of Top Hat — an award-winning design and marketing communications agency based in Pittsburgh — he is in the business of shaping total public perception. From design to traditional media placements to SEO, he helps his clients find the oxygen to tell their stories. We talk about how an entrepreneurial mindset can not only build a growing agency, it can better serve clients.Ben has been inducted into the PRSSA National Hall of Fame, invited to serve on the Forbes Agency Council, and has been named: Pittsburgh Business Times 30 Under 30, North Allegheny Under 40 Distinguished Alumni, PRSA PR Entrepreneur of the Year, an Incline Under 40 Communicator, and one of Spin Sucks 10 PR Professionals to Follow.