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Welcome back folks to another great episode of profiting with nonprofits. This week we had the pleasure to sit down with a good friend and contemperary of mine, Moshe Hecht. Moshe is the former founder of one of the largest crowdfunding plarfroms, Charidy and recently the founder of Hatch. Moshe is all about the data and having better data for better fundraising. Join us as we sit down and explore the finer points of data driven fundraising and how Hatch can help your nonprofit change the way it fundraies. You can get in touch with Moshe, by hitting him up here : https://www.linkedin.com/in/moshe-hecht-109a4514/ This podcast is proudly sponsored by GiveSuite. GIveSuite is the one platform to replace them all. With powerful tools that enable your nonprofit to grow and scale without having to break the bank, You can schedule a strategy session with our team today and see how GiveSuite can work for you!. Book here: www.GiveSuite.com
Data is a gift. And if data is leveraged properly, it can lead to major gifts from donors in the non-profit space. Meet Moshe Hecht, Founder & CEO of Hatch. Moshe built an incredible platform full of data, customized for each organization to login and build a human profile of their intended donor. Knowing your donor can lead to bigger gifts. Watch this powerful episode of Mind Your Business to learn how data is a gift, if used the right way.
What are the secrets to successful fundraising in the nonprofit sector - and can those secrets be translated into advice for business owners in the for-profit world, as well? There are so many misconceptions about fundraising, and the more time passes, the more entrenched these myths become. In this episode of Let's Talk Business, Meny talks to Moshe Hecht, who has changed the nature of fundraising repeatedly - both as a philanthropic futurist at Charidy.com who helped over 7000 organizations raise almost 3 billion dollars in 7 years, and as co-founder and CEO of HATCH, the world's first Giving Intelligence Platform. Moshe and Meny dispel some of the misconceptions while offering practical tips that can help you raise money, too - whether you run a charity or a for-profit business. It's an enlightening conversation, so don't miss it. Moshe Hecht is the co-founder and CEO of HATCH, the world's first Giving Intelligence Platform. A philanthropic futurist and innovator, Moshe previously built a global team and platform at Charidy.com that helped 6000 organizations raise over 1.8 billion dollars in 7 years. Dedicated to advancing philanthropy through the use of technology, he won the Nonprofit Technology Professional of the Year award, and his articles on the future of giving have been published in Forbes, Guidestar, Nonprofit Pro, Nonprofit Quarterly and eJewishPhilanthropy. [00:01 - 08:21] Opening Segment • Introducing Moshe Hecht, the co-founder, and CEO of Hatch, a giving intelligence platform His experience working at charity.com and helping raise close to $3 billion for charities • How Hecht saw a gap in organizations not monetizing their donor data and founded Hatch to address this issue Helping organizations understand their donors' potential through data analysis [08:22 - 15:42] The Platform Revolutionizing Fundraising and Marketing Efforts for Nonprofits • What allows organizations to prospect for different opportunities and enhance their fundraising and marketing efforts • Where the idea for charity.com came from The prevalence of crowdfunding for small businesses • How charity.com flipped the script on traditional business models [15:43 - 22:43] Building a Successful Platform for Social Giving • Understanding the psychological motivations of donors and creating a sense of urgency How social aspects play a big role in donor motivation • Building a platform for a specific audience is important for success • Emotional connection is important in building products and businesses [22:44 - 30:05] The Importance of Setting Ambitious Goals in Fundraising • Setting goals and helping organizations get the job done is key to sustainability • Belief in oneself is the key to successful fundraising campaigns • Successful fundraisers believe in the urgency of the cause and their capability to make a difference • Fear of failure is a common obstacle for fundraisers, but belief in oneself can overcome it [30:06 - 37:22] Maximizing Your Database • How data can help nonprofits and businesses target their constituents for better results The value of data in targeting and tailoring marketing campaigns • The importance of strong leadership in business success • How targeted campaigns based on public sources and third-party data can increase referral power and donations [37:23 - 45:02] How to Identify Potential Donors • How to communicate better and increase donations for fundraisers • Marketers can use public data to identify potential donors who match their event • Nonprofits are growing based on people's lifestyles and interests • Fundraisers can expand their prospect list by using signals of wealth and capacity [45:03 - 49:06] Closing Segment • Building relationships and cultivating donors over time is critical for fundraisers • Moshe on the rapid four questions Want to connect with Moshe? Follow him on LinkedIn. Head to Hatch, an AI-powered portal for Fundraisers, Marketers, and Volunteers to streamline and Maximize their impact! Key Quotes: “If you can discover the psychological motivations of your audience and if you can build something around those motivations and you can build something successful.” - Moshe Hecht Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts!
This episode is sure to have a deep impact on listeners. While enjoying Moshe Hecht describe with such clarity how he is fulfilling his destiny, we are inspired to think about our responsibility to do the same. In his personable, calm, clear, and matter of fact way, Moshe encourages each of us to analyze the gifts and talents that Hashem blesses us with and to utilize them as we endeavor to complete our unique mission in Hashem's world. We are brought into the mind of someone who is always searching to better the world and who has strong Emunah that Hashem gifts each individual with the exact tools necessary to be the greatest version of themselves.We know you will enjoy this down to earth discussion with the incredible Moshe Hecht.------------------------Listen to more episodes https://tyhnation.com/pages/emunah-at-work ------------------------Emunah is the core of our identity as a nation with 3,000+ years of putting our complete faith in One Above, but nowhere are its inherent challenges and apparent impediments more pertinent than in the realm of parnassah. The role of hishtadlus; coping with failure; the lucky and unlucky breaks; powering through those difficult periods––if you live with emunah, you will truly see emunah at work at your workplace.In this conversation series, Laibel Schwartz and TYH Nation sits down with business leaders and prominent members of the community to hear how they apply emunah at work and the impact emunah has on their business and personal lives.Join us on this journey of emunah and success.Laibel Schwartz x TYH Nation#EmunahAtWork #Faith #TYHnation #thankyouhashem Laibel can be reached on LinkedIn https://www.linkedin.com/in/laibelschwartz/or by calling his office at 845-418-2527Thank you Avraham Kohn and the entire Laibel Schwarz team, for making this project happen!
Devin: What do you see as your superpower?Moshe: I think something I have realized about myself is my power of empathy, really being able to be in the mind and heart of the person you’re speaking to when you’re talking to them or dealing with them.Moshe Hecht, founder and CEO of Hatch, remembers working to help nonprofits reach their crowdfunding goals. I've been through it with them when they were three months ahead of their crowdfunding campaigns and just were trying to imagine a narrative and trying to imagine the goals all the way down at the finish line when they were crying and hugging when they hit that goal. So I've been through the wringer with nonprofits.Nonprofits struggle, he says, to get the trove of data from a successful crowdfunding campaign into their fundraising process. First, he notes, you have to get the data into your database. From there, you’ve got to add it all to your CRM. Too often, he says, nonprofits are lucky just to get the names and emails into a single newsletter server with everyone getting the same emails. “Then they’re wondering why they’re getting a 5 percent, 10 percent unsubscribe rate,” Moshe says.“They’re sitting on people who may have given $10, $15, $20 in that campaign, but their capacity to give could be in the millions—and they just don’t know it,” he says.Repeatedly, over the years he served as the chief innovation officer for Charidy.com, a crowdfunding site for nonprofits, he heard people say, “I would solve this problem if only dot, dot, dot.”Finally, he thought, “Maybe I should go and build this dot, dot, dot.”Hatch is the dot, dot, dot.Moshe and his Hatch team have aggregated over 300 pieces of data on “let’s just call it most people.” The data comes from public sources and includes things like giving history and analysis that yields giving capacity.“We’re gathering information on their work, their career, their lifestyle, their social network, all information that, technically, if you would go do a ten-hour search on every individual in your database, you’d be able to find,” he says.“We’re following all the GDPR, CCPA rules, so if someone wants to be forgotten, they go onto the site, they can delete their information,” Moshe says. “So, we’re following all the highest standards of data privacy.”“What we’ve done at Hatch is we’ve delivered a beautiful platform where they can finally, really, for the first time for many organizations, see their people in their full light,” he says.The tools allow nonprofit leaders to better engage a much higher proportion of the people who give, accelerating growth and driving more impact.Throughout his career, Moshe has developed empathy as a superpower.Enjoy Every Episode!How to Develop Empathy As a SuperpowerOne of the ways that Moshe applies empathy in his work is with hiring and firing employees. He explains:There's a common phrase in the business world, “hire slow, fire fast.” So I have a new phrase. It's called hire slow and fire slow. You do all your due diligence before. And really, there isn't there just isn't enough due diligence before that you can do to find out what people are and how people really are. You can interview them for months. Then, within two weeks of them actually working for you, we'll learn so much more than you did. So, but you've got to do your due diligence, you've got to do background checks, you've got to do all that. But then when the person doesn't pan out, we're so quick to, to say, well, you know, we have quotas to meet and fire fast.Of course, in many cases, that's true. But I feel one of the things that I've learned in my eight years of hiring and even some firing is don't be so quick to fire people. Don't be so quick to get rid of them, because there is one example that really, really stands out to me. In the beginning of my last company, there was someone who right away I felt like there's no way this guy's going to be sticking around. Then there was another executive, one of my peers said, saw something in this person and said, “No, no, no, no, you're making a mistake. You're making a mistake. I see something here.”I didn't see it. I just really did not see it. Ultimately, after six years, he became our biggest earner. He became a real mentor to the other colleagues in the company. Eventually, he went on, got a degree, became a therapist and then started his own business. That's probably one of the greatest lessons that that that I've learned. I think it's given me the power of empathy, the power of realizing also as a boss, the onus is on you, really, to nurture the person. Like, that's the point.Moshe then added a checklist of questions to ask about your role as a manager concerning an underperforming employee:Did you really do enough to nurture this person?Are you really giving them the tools to succeed?Are you giving them the environment where they can thrive?“A lot of people have that potential,” he says. “If given all those stated things, they can become rock stars. They end up becoming your biggest assets.”“It’s that power of empathy,” Moshe concludes.If you follow Moshe’s example and advice, you can make empathy a leadership skill that becomes a superpower for good. Get full access to Superpowers for Good at devinthorpe.substack.com/subscribe
We are finally back in the studio this week and welcomed to the show, Moshe Hecht, CIO at Charidy.com (https://www.charidy.com). We discussed the history and growth of his company, overcoming negative stigmas, and much more (15:28). We also nominated our "Board of Directors" (8:05), Asked Elan for a million bucks (not unsuccessfully) (56:05), and did a quick Ask the "Amateurs" (59:44).
Growing up on Shlichus in Queens, NY, Moshe Hecht found himself straddling two worlds. At home, in Queens, he was "that Lubavitcher," while in the Chabad community, he never quite fit in. A high-energy student, he often found himself penalized for acting out in class. It wasn't until he hit his thirties that he first put names to feelings and behaviors that had been plaguing him all his life: ADHD, and depression. "I discovered I'd been suffering from depression my whole life," Moshe muses. "At times I'd be low on the scale of depression, and other times I'd be high." When he went through a particularly bad period of depression where he found himself unable to get out of bed in the morning, his wife did what he called "the best thing a spouse could do to someone in my situation" and kicked him out of the house. Having hit rock bottom, Moshe set out on a journey of healing and self-discovery. With the help of the right medication and qualified mental health professionals, Moshe began the laborious work of pulling himself out of depression. "Today, I can look at my depression from a distance," Moshe says. "It doesn't completely overtake me. I still get depressed at times, but I don't feel completely hopeless. I can visualize it from a distance and come up with a solution... My number one priority is dealing with my mental health." --- Support this podcast: https://anchor.fm/neshamos-podcast/support
This week: Your Crowdfunding Campaign Most crowdfunding campaigns don’t make goal. What are the common denominators for failure and success? Moshe Hecht answers all, and shares his organizational readiness checklist to get you prepared for success. He’s chief innovation officer … Continue reading →
On this episode of That's Life, Miriam interviewed Leon Goldenberg about the art of giving gracefully, and Yummy Schachter about giving of your time. Then Seth Feuerstein Rudin, president of Students Helping Student at YU, joined Miriam to discuss that endeavor as well as why scholarship donations are an investment in our future. And finally, singer/songwriter. Moshe Hecht headlining the fundraising event on Dec 31st in the 5Towns to benefit the Shirat -Devorah ALS foundation. Hear what the community is doing to help one woman and her family cope with her ALS.