Podcasts about verve search

In this edition of the Exit Plan podcast, Barnaby participates in a live conversation taped at the Riding House Cafe in Fitzrovia. The panellists are Lisa Paasche, former CEO of Verve Search, Nick Berry, partner and M&A advisor at Green Square, and Joe Lewin, CEO of Foundy, an M&A marketplace. The episode begins with insights into the panellists' experiences selling enterprises, which shed light on the complexities of the exit process.  The conversation begins with Lisa Paasche's story of selling her SEO agency to Omnicom Media Group, focusing on the financial motives and hurdles she encountered. Nick Berry discusses his entrepreneurial pursuits and the intricacies of building and selling a production firm, Taylor James. Joe Lewin provides a technical perspective, emphasising the Foundy's role in modernising the business acquisition process through technology and artificial intelligence. The discussion focuses on the motivations for selling firms, which range from financial aims to personal reasons such as family time or overcoming burnout. The panellists discuss the importance of timing, the influence of recurring revenue, and the obstacles encountered during the negotiating and earnout phases. As they share their experiences and perspectives, the audience obtains insight into the complex process of quitting a business. Stay tuned for Part 2 of this conversation in the upcoming episode. Join The Exit Plan mailing list: http://eepurl.com/iC8sIY

In this edition of the Exit Plan podcast, Barnaby participates in a live conversation taped at the Riding House Cafe in Fitzrovia. The panellists are Lisa Paasche, former CEO of Verve Search, Nick Berry, partner and M&A advisor at Green Square, and Joe Lewin, CEO of Foundy, an M&A marketplace. The episode begins with insights into the panellists' experiences selling enterprises, which shed light on the complexities of the exit process.  The conversation begins with Lisa Paasche's story of selling her SEO agency to Omnicom Media Group, focusing on the financial motives and hurdles she encountered. Nick Berry discusses his entrepreneurial pursuits and the intricacies of building and selling a production firm, Taylor James. Joe Lewin provides a technical perspective, emphasising the Foundy's role in modernising the business acquisition process through technology and artificial intelligence. The discussion focuses on the motivations for selling firms, which range from financial aims to personal reasons such as family time or overcoming burnout. The panellists discuss the importance of timing, the influence of recurring revenue, and the obstacles encountered during the negotiating and earnout phases. As they share their experiences and perspectives, the audience obtains insight into the complex process of quitting a business. Stay tuned for Part 2 of this conversation in the upcoming episode. Join The Exit Plan mailing list: http://eepurl.com/iC8sIY  

Welcome to The Exit Plan, a podcast for business owners interested in learning more about selling their business. In this episode, Lisa Paasche, was the founder and CEO of Award Winning SEO & Content Marketing agency; Verve Search. She sold her agency to Omnicom Media Group in 2017. She's now proud to run EKTE Vision, mentoring Directors and CEOs with a focus on self-belief and interpersonal skills based on applied neuroscience principles. Lisa talks about her experiences starting and growing her creative SEO agency. She started the business on her own and focused on finding the right people to hire. The company experienced rapid growth in its early years but faced challenges as it scaled up. She discusses the importance of maintaining a sense of community within the agency and addressing performance issues.  Lisa discusses how Google's algorithm changes impacted her business, and how she needed to restructure the business to continue growth. Lisa explains her motivation for selling the agency for financial security, the negotiation process and earnouts, and COVID-19's negative impact on their earnings. Lisa also talks about the challenges in merging SEO teams and cross-selling services during integration.  Join us now to uncover valuable insights from Lisa on trusting your instincts, safeguarding your interests in negotiations, and navigating profit multipliers for success!   WHAT YOU WILL LEARN: How Lisa Paasche started and grew her SEO agency, Verve Search. Challenges and successes during the agency's growth. Finding the right people to hire and addressing performance issues. Why Lisa decided to sell the agency for financial security. The negotiation process and challenges, including earnings affected by COVID-19. Challenges during the integration, like merging teams and selling services. Tensions within the agency due to missed targets and client loss. Why Lisa left the agency and experiencing burnout  Lisa's next step starting a consulting business, EKTE Vision. The importance of speaking from a specific perspective, trusting your instinct, and holding on to your values and beliefs   CONNECT WITH LISA: LinkedIn | Lisa Paasche Website | ekte-vision.com Twitter | @LisaDMyers   THE EXIT PLAN The Exit Plan is for business owners that are interested in learning more about how to sell their business. Each episode Barnaby Cook interviews someone who has bought or sold a business - either a creative agency, or a production company. The conversation gets under the skin of why they wanted to sell, or were looking to acquire, how the deal was structured, how they agreed upon a valuation and what lessons they learnt along the way.  

Verve Search's Outreach team sent over 100,000 emails last year, earning linked coverage on sites like CNN, BBC, The Guardian & more. Crucially, there was no black book of contacts: in fact there was no prior relationship with at least 90% of the journalists they got links from. In this talk Alex will deconstruct examples of emails his team have sent, in order to demonstrate that getting top-tier links is possible for anyone with a gmail account and a story worth sharing.

In this episode, you'll hear from Jack Bamfield of Verve Search on how to run a successful link building campaign from ideation to outreach. Jack gives real-world case studies and provides templates of his own outreach email campaigns. You can watch the full video of Jack's talk and see his slides at https://search.withcandour.co.uk and learn more about SearchNorwich at https://searchnorwich.org

Episode 3 features Hannah Smith who works at Verve Search and talks about Werewolves and goldfish, interesting things in SEO and we talked a bit about the SEO community in the UK. Here are links to the things we spoke about: Search Leeds Conference Brighton SEO Conference Article by Neil Gaiman Where do you get your Ideas You can also check out the full video and the slides from Hannas presentation What Happens when a Werewolf Bites a Goldfish - SearchLeeds - April 2018 from Hannah Smith

Follow along as Lisa Myers, CEO and Founder of the SEO Agency Verve Search, shares the story of how her childhood led to an intense focus on understanding what drives, motivates and inspires people. From a young age she knew she was going to be a leader but the path to becoming an award winning agency hasn’t always been easy. Today we sound off about: Stories: Being Female in a Male Dominated Industry: Including examples of being targeted negatively because of her gender, specific things that were said and done along the way, how she choose to pick her battles Having a People Focused Vision: Why she started her own business as a way to prove to others that her vision had credibility and would lead to success Leading Through Growth: The biggest challenges she’s faced ensuring her company was people focused through times of quick growth Psychology in Business: Why she relies so heavily on cognitive and behavioral psychology as a leader and why you should too Compelling Message: The message she’s compelled to share with other leaders and how she was able to achieve a Mic Drop Moment that would make most leaders envious Tips, Tools & Resources: Characteristics of a Good Manager: Including how she grooms leaders & why it’s important to focus on people who have the makings of a naturally good leaders Fitting People Into Boxes: Why you’ll have more success as a leader if you stop trying to fit people into a box Seeing Potential in Others: How to elevate people who can't see their own potential Healthy Conflict in Companies: Why she forced her entire company to spend an hour arguing and why they were better off for doing it Rubber Band Theory: The power of stretching people past their comfort zone and seeking out leaders who have had tough life experiences Authenticity: Stop worrying about what others think, start being more ‘you’ and use human emotion to better connect and inspire others

Lisa Myers is an expert in SEO and content marketing and was introduced to me by Rand Fishkin. She is the CEO of Verve Search and is an internationally respected search marketing expert. She's won a number of prestigious awards, and in 2011, she won the Search Personality of the Year at the UK's Search Awards and most recently, in the European Search Awards, they won the best SEO agency, the best content marketing campaign and the best Pan-European campaign. Verve's unrivaled creativity and attention to detail have seen the company grow rapidly from a small team of passionate enthusiasts to an authoritative global service provider.

How To Sustainably Generate Creative Content. Develop an Awesome Mindset with Lisa Myers, CEO of Verve Search, Plus Her Favorite Star Wars Quote Lisa Myers is an expert in SEO and content marketing and was introduced to me by Rand Fishkin. She is the CEO of Verve Search and is an internationally respected search marketing expert. She's won a number of prestigious awards, and in 2011, she won the Search Personality of the Year at the UK's Search Awards and most recently, in the European Search Awards, they won the best SEO agency, the best content marketing campaign and the best Pan-European campaign. Verve's unrivaled creativity and attention to detail have seen the company grow rapidly from a small team of passionate enthusiasts to an authoritative global service provided.   Share This Episode Click to Tweet Resources Mentioned Click here to download podcast shownotes https://productiveinsights.com/hire http://www.vervesearch.com/ Twitter: @lisadmyers Connect with Lisa on LinkedIn Idioms of the world – Hotel Club campaign Audible Books Mentioned Blink: The Power of Thinking Without Thinking - Malcom Gladwell Related / Mentioned Podcast Episodes: Episode 001:  With Neil Patel Founder of KISSmetrics on branding investments mindset, productivity and lots more Episode 002: James Schramko on Recurring Income Models Episode 006: Chris Garrett (Copyblogger) on Content Marketing For Business Success  Episode 022:  $50 million and counting with Ed O'Keefe Episode 032:  Dan Norris on his book content machine Episode 038: Rand Fishkin — Wizard of Moz — on how to create Epic Seo friendly Content Episode 041: Mobilegeddon is here! Is your site more responsive? — With Eric Enge from Stone Temple consulting Episode 050: James Schramko on Frameworks For Business Profitability Episode 052: Kyle Tully on Specific Mindset Techniques to 10X your prices Episode 053: A serial entrepreneur's journey from zero to an eight figure business valuation -  with Pratima Aravabhoomi Episode 055: Ezra Firestone On Ecommerce and An Entrepreneurial Mindset Key Points (Timestamps) 00:38 — Intro and overview 02:34 — Huge changes in Google’s algorithms and their effects on SEO marketing 04:08 — “If everyone is drawing a cross, you need to draw a circle.”- Lisa Myers 06:31 — How to use creative content to grow your brand 07:39 — The two strategies in creative content campaigns 09:47 — If your content isn’t working, you need to aim to create content that gets backlinks from higher quality sites (not lower quality sites). 12:15 — Lisa describes Verve Search’s award-winning content marketing campaign. 14:21 — A discussion on guest blogging as an SEO strategy and a business strategy 16:10 — The biggest and most authoritative sites in the Norwegian market 16:47 — The job of an SEO and content marketer is to be a labyrinth walker. 21:21 — The importance of research and how to use it to create great content 23:48 — Rand Fishkin and his take on how to create high-value shareable content 24:22 — Trying to push content that people don’t need is a complete waste of time. 26:19 — Creating good creative content will cover many bases (SEO, PR, social media, etc..). 28:44 — Creating content that doesn’t solve a problem is like building a house by holding a hammer. 29:43 — How to sustainably create epic high-quality content 33:43 — Creating good quality content does involve taking some calculated risks. 34:16 — Doing multiple small campaigns to ‘cover your bases’ is a highly risky strategy. 35:19 — The importance of trusting your instincts 36:45 — Lisa Myer’s favorite Star Wars quote: “Do or Do not – there is no try.” - Yoda 36:55 — Most common challenges people face when engaging in creative content 42:39 — Lisa’s ‘rubber band’ theory when it comes to personal growth and recruitment

Bas and Roy are joined by SEO & Social Media Consultant Lisa Myers, CEO at Verve Search. They discuss the name SEO, which is not sufficient anymore, Pagerank and local maps hijacking issues.

Lisa Ditlefsen-Myers, Bio Director of Verve Search and SEO Chick extraordinaire, and Jon Myers, Head of Search for MediaVest, discuss Google Wave, conference appearances, television being passed by by online advertising.They also discuss the results of a research study from dutch company First Focus and ValueWait that found out 45 percent of those who use Google cannot see the difference between what is a paid and what is an organic result.