Super Savvy Business | Digital Marketing Agency Sydney

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Author, Speaker and online business coach Fiona Soutter shares up-to-date news and information on all topics relating to running an online business.

Fiona Soutter


    • Dec 11, 2014 LATEST EPISODE
    • infrequent NEW EPISODES
    • 17m AVG DURATION
    • 10 EPISODES


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    Latest episodes from Super Savvy Business | Digital Marketing Agency Sydney

    E23: Personal Branding, Or How To Own The First Page Of Google Search Results (with Chris Ducker, Virtual Staff Finder)

    Play Episode Listen Later Dec 11, 2014 31:38


    This is a preview of the podcast. Click the Play button in the player above this video to listen to the entire interview. Main ideas from the podcast: Meet Chris Ducker, the Virtual CEO #1 Tool for ‘owning your space’: your website How important are third party references for personal branding? Personal branding: it starts […] The post E23: Personal Branding, Or How To Own The First Page Of Google Search Results (with Chris Ducker, Virtual Staff Finder) appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    E22: 3 AdWords Marketing Strategies That Enable Your Small Business To Compete With Big Brands… And Win (with Mike Rhodes)

    Play Episode Listen Later Dec 3, 2014 44:08


     This video is just a teaser. To listen to the entire podcast, click the Play button in the player above the video. Main podcast ideas: Who is Mike Rhodes? The Google Guy Understanding how challenging & rewarding AdWords can be AdWords Marketing Strategy #1: Remarketing AdWords Marketing Strategy #2: In-Market AdWords Marketing Strategy #3: On […] The post E22: 3 AdWords Marketing Strategies That Enable Your Small Business To Compete With Big Brands… And Win (with Mike Rhodes) appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    E21: Best Practice Web Design Guidelines (With Dan Procter From Simply)

    Play Episode Listen Later Nov 19, 2014 25:53


    This video is just a preview of the interview. To listen to the entire podcast, click the Play button underneath the article’s title. Main ideas from the podcast:  Web design guidelines to know before designing your website ‘What’s in it for me?’ – your website must answer questions  Designing Calls to Action that work  Design […] The post E21: Best Practice Web Design Guidelines (With Dan Procter From Simply) appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    Online Reviews Giving You An Edge Over Your Competition: Do You Know What People Say About You Online?

    Play Episode Listen Later Nov 11, 2014 5:50


    5 Main ideas from the video: 0:10 – Stop ignoring online reviews, your reputation can suffer! 0:53 – Eliminating negative reviews from first page search results 2:20 – Positive online reviews give you an edge over your competition 3:25 – Identifying the optimum time & place to ask for online reviews 4:58 – Want to […] The post Online Reviews Giving You An Edge Over Your Competition: Do You Know What People Say About You Online? appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    Achieving Online Marketing Success By ‘Twisting’ Google’s Guideline: The Undeniable Benefits of Guest Blog Posting

    Play Episode Listen Later Nov 7, 2014 4:07


      0:37 – Guest blog posting: Google says it’s spam, business owners know it’s gold 1:31 – Four core features of the right guest blogging site for you Hi, it’s Fiona Soutter from Super Savvy Business. Today I want to touch on guest blog posting. For those of you who are in my community you […] The post Achieving Online Marketing Success By ‘Twisting’ Google’s Guideline: The Undeniable Benefits of Guest Blog Posting appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    Understanding, In Less Than 3 Minutes, The Core Features Of Marketing Your Blog Content

    Play Episode Listen Later Oct 30, 2014 3:11


    0:22 – #1 reason why your blog content fails to attract new leads & prospects 1:00 – Content syndication, the first pillar of content marketing 1:30 – But just before you create your blog content… do this Hi, Fiona Soutter here from Super Savvy Business. 0:22 – #1 reason why your blog content fails to […] The post Understanding, In Less Than 3 Minutes, The Core Features Of Marketing Your Blog Content appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    E20: Outsourcing As A Powerful Resource For Running A Family-Friendly Lifestyle & Business (With Rob O’Byrne)

    Play Episode Listen Later Oct 27, 2014 26:18


    Main topics discussed in the podcast (26:17min): About Rob O’Byrne Outsourcing: time consuming, but rewarding in time Choosing your outsourced team Outsourcing: not supporting the Australian economy? Hear more on outsourcing: join this event Listen to the entire podcast interview now: click the Play button above the video teaser (26:17min). Here’s the article:   1. […] The post E20: Outsourcing As A Powerful Resource For Running A Family-Friendly Lifestyle & Business (With Rob O’Byrne) appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    The 7 Must-Haves Of Every Successful Online Content Marketing Campaign

    Play Episode Listen Later Oct 24, 2014 6:09


    0:14 – How can I achieve success with content marketing? 0:42 – Stop talking about content marketing, start writing an editorial calendar 1:45 – Are you a “Content Machine” already? If not, you should be 2:35 – Prioritise engagement in 3 simple steps 3:22 – How can you know what your target client is really […] The post The 7 Must-Haves Of Every Successful Online Content Marketing Campaign appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    Essential On-Page Optimisation Techniques (usually forgotten by online marketers)

    Play Episode Listen Later Oct 23, 2014 5:53


    6 main video ideas: 0:55 – What’s the optimal length of top-ranking articles? 1:40 – Step 1: Integrating keywords in Titles & Headings 1:56 – Step 2: Embedding keywords within the body of the article 2:26 – Step 3: Including keywords in Meta Tags 3:44 – Step 4: Providing an improved user experience through highlighted […] The post Essential On-Page Optimisation Techniques (usually forgotten by online marketers) appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

    E19: A Condensed Guide To Creating The First Social Media Marketing Strategy For Your Small Business

    Play Episode Listen Later Sep 11, 2014 26:16


    How can being social increase my profits? And what does it mean… “being social”?  If these are questions that pop up in your mind every time you log in to Facebook or make a new connection on LinkedIn, then this podcast is for you. Click on the Play button above this article to listen to […] The post E19: A Condensed Guide To Creating The First Social Media Marketing Strategy For Your Small Business appeared first on Super Savvy Business | Digital Marketing Agency Sydney.

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