Podcasts about Web design

This week, we're digging into the psychology behind high-converting web design. You'll learn how intentional design choices — rooted in human behavior — can guide your visitors from casual scrollers to committed clients.Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a chart-topping small business marketing podcast, equips you to build and grow your creative small business with purpose and strategy.Podcast Show Notes: https://withgraceandgold.com/category/podcast/With Grace and Gold on Instagram: https://www.instagram.com/withgraceandgoldFree Resources from With Grace and Gold: https://www.withgraceandgold.com/freeHonored as Showit Designer of the Year, With Grace and Gold® has proudly served thousands of small businesses and creative founders worldwide through award-winning, elevated, purpose-driven brand and ⁠⁠⁠Showit web design⁠⁠⁠ since 2014. For custom brand design services, custom Showit web design services, and easy-to-customize Showit website templates for fine art photographers, event planners, wedding professionals, interior designers, and creatives, please visit With Grace and Gold: www.withgraceandgold.com

Celeste Hilling is the founder and CEO of Skin Authority, a direct-to-consumer skin health technology brand focused on merging cosmetic performance with immune-boosting skincare. With a background in research, marketing, and tech, Celeste leads the development of biotech-powered formulations that deliver visible results while strengthening skin's natural defenses.Since launching Skin Authority, Celeste has scaled the brand without paid media or a PR agency, leveraging strategic collaborations, emotional brand storytelling, and a rabid customer base to drive growth across North America and Europe. Her work has been featured on MSNBC, ABC, FOX, and in wellness circles as a fresh voice redefining beauty as part of whole-person health.Rooted in a science-backed, customer-led model, Celeste focuses on building high-retention product experiences powered by habit, transformation, and trust. Whether mentoring female founders or licensing next-gen skincare IP, she brings a playbook for scaling with authenticity, resilience, and long-term brand equity.In This Conversation We Discuss:[00:42] Intro[00:54] Exploring wellness through skin health[01:18] Bringing science into a vanity-driven space[02:06] Educating consumers with purpose and clarity[03:09] Reframing wellness as a real market need[07:06] Estimating costs and timelines realistically[10:27] Building momentum through word of mouth[11:58] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[17:02] Bootstrapping growth with strategic partners[18:41] Investing in backend infrastructure early[20:18] Launching Ecommerce from day one[23:19] Collaborating early to build awarenessResources:Subscribe to Honest Ecommerce on YoutubeBest Skin Care Products for All Skin Types skinauthority.com/Follow Celeste Hilling linkedin.com/in/celeste-hilling-8735a64Schedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Miriam Suzanne, web developer, artist, and co-founder of OddBird, talks about the philosophy and evolution of web design. We explore CSS origins, the cascade, accessibility, and how the balance between user control and brand expression defines the spirit of the web. Links Website: https://www.miriamsuzanne.com Mastodon: https://front-end.social/@mia GitHub: https://github.com/mirisuzanne Bluesky: https://bsky.app/profile/miriam.codes CodePen: https://codepen.io/miriamsuzanne LinkedIn: https://www.linkedin.com/in/terriblemia Resources CERN: https://info.cern.ch Cascading HTML style sheets proposal: https://www.w3.org/People/howcome/p/cascade.html Axe Accessibility Testing Tools: https://www.deque.com/axe The Design of Web Design talk: https://www.youtube.com/watch?v=th1qORyvBcc We want to hear from you! How did you find us? Did you see us on Twitter? In a newsletter? Or maybe we were recommended by a friend? Let us know by sending an email to our producer, Em, at emily.kochanek@logrocket.com (mailto:emily.kochanek@logrocket.com), or tweet at us at PodRocketPod (https://twitter.com/PodRocketpod). Follow us. Get free stickers. Follow us on Apple Podcasts, fill out this form (https://podrocket.logrocket.com/get-podrocket-stickers), and we'll send you free PodRocket stickers! What does LogRocket do? LogRocket provides AI-first session replay and analytics that surfaces the UX and technical issues impacting user experiences. Start understanding where your users are struggling by trying it for free at LogRocket.com. Try LogRocket for free today. (https://logrocket.com/signup/?pdr)

Izzy Rosenzweig is the founder and CEO of Portless, a supply chain platform helping ecommerce and DTC brands fulfill customer orders directly from China, cutting delivery times and unlocking cash flow through tax deferment and tariff optimization.A 10-year DTC veteran, Izzy first launched Browze in 2012, shipping over 2.5 million home and kitchen products globally. After building a China-based fulfillment center to improve customer experience, he saw an opportunity to help other brands bypass traditional U.S. warehouses, leading to the creation of Portless.Portless enables brands to ship faster, avoid upfront taxes, and reclaim working capital, transforming how modern operators manage logistics. Izzy's deep experience in cross-border fulfillment, HS code strategy, and tariff engineering gives him a unique lens into how ecommerce brands can survive regulatory shifts and thrive under pressure.With a margin-first, speed-to-cash mindset, Izzy helps brands reimagine global operations to win in today's volatile landscape, efficiently, legally, and profitably.In This Conversation We Discuss: [00:43] Intro[00:56] Understanding the De Minimis model[02:36] Revealing the new customs entry methods[07:35] Clarifying tariffs vs. import taxes[08:25] Comparing global manufacturing options[09:30] Recognizing China's manufacturing edge[10:36] Separating security from supply chains[12:24] Predicting the next tariff move[13:39] Balancing tariffs with tax reform[15:18] Pausing growth without clear policy[16:00] Deferring taxes to boost cash flow[20:02] Migrating platforms to save cashResources:Subscribe to Honest Ecommerce on YoutubeRevolutionize your inventory and fulfillment process portless.com/Follow Izzy Rosenzweig linkedin.com/in/izzy-rosenzweig-13653846If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

I recently had a private coaching session with my friend Jason Gracia, founder of Swyft Sites, who's interested in starting a podcast but isn't sure of the best strategy to take.Jason has kindly allowed me to share it with you!Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/380

Mark Murrell is the founder and operator behind Get Maine Lobster and Black Point Seafood, specializing in scaling premium direct-to-consumer seafood brands with a focus on operational agility, customer loyalty, and brand storytelling. Raised in Maine, Mark turned a love for local seafood into a nationwide business, mastering dock-to-doorstep logistics for live lobster delivery.Since launching in 2010, Mark has served over 500,000 customers, quadrupled his customer base, expanded into new categories like seafood appetizers and select beef, and acquired Maine Lobster Direct to deepen fulfillment capabilities. His work has been featured in The Wall Street Journal, USA Today, Rachael Ray, ESPN, and national campaigns for Chase Bank, alongside collaborations with Momofuku and Geoffrey Zakarian.Rooted in a customer-first, margin-focused mindset, Mark builds brands that balance growth with sustainability. Whether scaling operations or evolving brand experiences, he brings a clear playbook for turning fresh products into loyal communities, efficiently, profitably, and with staying power.In This Conversation We Discuss:[00:45] Intro[01:32] Highlighting specialty items for customers[02:44] Starting a business from personal experience[03:50] Delivering higher quality through logistics[04:59] Pitching new ideas with simple outreach[05:51] Adapting CRM systems for operations[06:39] Managing growth with limited capacity[07:47] Balancing two businesses during early growth[09:07] Surveying customers beyond product feedback[10:36] Aligning brand identity with buyer emotions[11:36] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[16:41] Taking risks when the signs are undeniable[18:43] Launching internal marketing after early growth[20:21] Redesigning operations for more agility[22:48] Realizing early sales hide margin problems[27:26] Blending creativity with structured thinking[28:29] Building resilience through daily habitsResources:Subscribe to Honest Ecommerce on Youtube#1 Lobster Delivery Service From Dock To Doorstep getmainelobster.com/Premium Maine lobster and seafood across the U.S. and Canada blackpointseafood.com/Follow Mark Murrell linkedin.com/in/mainelobsterSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest. If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

This is such a good question and one that I took for granted in many ways, since I've seen how all these skills and roles overlap and connect within many client projects. My first recommendation is that instead of thinking of them as people, think about them as unique skill sets. So you might have someone who is a Web Developer/Web Designer hybrid. Or a Web Developer who also has SEO skills.    There can definitely be cross over between each of these roles.   Also, you might have someone who is a super technical Web Developer, but they aren't thinking about the overall strategy of how those changes on their website are going to help them reach their business goals. Whoever you hire, make sure you are clear on the role they play in terms of them understanding your business and how you make money.  If you have a specific technical job that you need, of course you can hire someone to just do that. Having a strategic mind on your team, can ensure you are focusing on the right things at the right time and in the right order. Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/roles?rq=Web%20dev%20vs%20Web%20design Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com   Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN

Text a question to Victoria!“If you have a business that cannot run without you, then you don't just have a business, you have a job.” -Victoria MarcouillierWhat if you could step away from your business without missing a beat? Join Victoria as she prepares for her third maternity leave and to enjoy the summer off with her girls. This season finale episode is packed with insights and strategies to ensure your business thrives independently, drawing from her personal experiences with maternity leave years ago. You'll discover how to identify potential pitfalls and succeed in automating and delegating tasks, creating a harmonious blend of work and family life.Throughout this finale of The Branding Business School podcast, Victoria unravels the transformative magic of outsourcing. With six years of steering BrandWell, embracing her role as CEO meant letting go of wearing all the hats. From marketing to client management, Victoria shares how outsourcing crucial tasks has been the backbone of her business scalability and a shield against burnout. Even if outsourcing isn't your current path, Victoria offers creative solutions for enlisting support from your network, ensuring both business and personal well-being thrive.Prepare to be inspired by tales of resilience and adaptability. In the second half of this episode, Victoria dives into how her and her team have been navigating the recent rebranding challenges at BrandWell, which she calls, The Messy Middle. Victoria delves into the lessons learned from unexpected trials and the power of faith and flexibility. This episode is your guide to embracing chaos, finding peace in tumultuous times, and growing through every challenge. We're ending Season 9 with a GOOD one, so throw in those ear buds, and press play!Links Mentioned in Today's Episode:BrandWell DesignsApply for Your Website Refresh for 50% Off!! – This offer is available for May 2025 onlyListen to Sound Mind on SpotifyJoin the Insider List, here!For show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link! Get up to $150 off your first box of Factor Meals using this link!

I had a blast jumping on this podcast to talk about one of the biggest conversion killers I see all the time — hiding your CTA below the fold.

Brian Anderson is a seasoned CEO and entrepreneur who specializes in scaling high-growth consumer brands and preparing them for profitable exits. With a background that spans fitness, wellness, supplements, outdoor, and travel, Brian has operated in both startup and private equity environments, guiding companies through critical growth and turnaround moments.Over the last decade, Brian has led brands like AG1, Delsey Luggage, MELT Method, and 2XU, while also advising companies such as Pvolve, Moji, and Connecticut Cannabis Company. His leadership has helped generate hundreds of millions in revenue and multiple successful exits.Rooted in a hands-on, operator-first mindset, Brian partners with founders to level up strategy, streamline operations, and build teams that can scale. Whether he's stepping in full-time or advising from the sidelines, Brian brings a clear playbook for helping founder-led companies hit the next stage of growth, efficiently, profitably, and with the endgame in mind.In This Conversation We Discuss:[00:43] Intro[01:09] Focusing on wellness-driven consumer brands[03:03] Balancing product, ops, and financial reality[06:05] Delegating better at larger revenue stages[08:29] Mentoring weak spots before replacing them[10:22] Licensing major brands to grow fitness revenue[12:27] Sponsors: Electric Eye, Social Snowball, Portless, & Reach[17:34] Building credibility through past outcomes[18:47] Partnering with founders instead of leading solo[21:25] Positioning your company for a clean exit[24:08] Guiding founders through the exit process[26:48] Creating deal structures where everyone wins[28:43] Getting fractional help without full-time costResources:Subscribe to Honest Ecommerce on YoutubeFollow Brian Anderson linkedin.com/in/smallpondgroupSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest. If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Is your clinic's marketing feeling all over the place with little to show for it? It's time to apply the principle of Kaizen and build a lean, high-performing marketing system—starting with your website. In this episode of Online Marketing For Doctors TV and Podcast, we explore how consistent, strategic improvements to your website design and UX can turn it into a powerful patient-generating machine.  

Kai Davis is the founder of Double Your Ecommerce and KeywordMagic.ai, two platforms helping Shopify merchants unlock sustainable growth through SEO, content, and email marketing. With over a decade of experience in digital strategy, Kai has worked directly with hundreds of Ecommerce businesses, offering fixed-price SEO services and tailored growth playbooks that prioritize results over complexity.Drawing from his deep expertise in search intent, content optimization, and store-level messaging, Kai equips Shopify brands with the tools they need to boost organic revenue, refine collection and product pages, and convert more traffic without overwhelming shoppers.Kai helps merchants rethink underperforming pages, optimize seasonal campaigns, and build resilient marketing systems, so they can grow more by working less.In This Conversation We Discuss: [00:43] Intro[01:14] Introducing what drives real SEO results[02:46] Building pages around real search demand[05:44] Starting SEO with product-type collections[07:22] Using conversational copy to boost SEO[08:37] Filtering keyword data by page type[10:43] Recognizing when a term is too competitive[11:49] Understanding why products convert lower[13:56] Training custom GPTs for brand-aligned content[16:29] Drafting faster without losing quality[17:19] Exporting product data to scale AI writing[17:53] Building tools to surface keyword insights[19:54] Understanding your funnel before traffic drops[22:08] Optimizing for AI-driven shopping behavior[24:11] Offering hands-on SEO help for time-strapped teams[25:28] Focusing on what actually moves SEO rankingsResources:Subscribe to Honest Ecommerce on YoutubeSEO Services for DTC Shopify Stores doubleyourecommerce.com/Follow Kai Davis linkedin.com/in/kaisdavisIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

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Text a question to Victoria!“Your brand needs to convey luxury, so people understand why you're charging more.” -Victoria MarcouillierWhat if elevating your brand could skyrocket your revenue? Press play as Victoria revisits a fan-favorite discussion on crafting a luxury brand poised to command premium prices. This episode is a must-listen for those of you ready to raise your prices and match your brand's perception with its true value. Victoria shares actionable strategies to refine your brand messaging, ensuring it speaks the language of luxury and attracts the right audience. Whether you're contemplating a full rebrand or need to fine-tune certain elements, these insights will help you inspire confidence and convert inquiries into sales.As we approach the close of season nine, Victoria is not just juggling brand strategies but also preparing for the arrival of her third child. Next week's season finale will be all about balancing business and family life, including her personal approach to maternity leave. Plus, there's a chance to get your burning questions answered in the Q&A!  Be sure to text the show using the link above to submit your question! Tune in and let's build that luxury brand together!P.S. Don't miss out on BrandWell's incredible website refresh offer, available only for the month of May!Links Mentioned in Today's Episode:BrandWell DesignsApply for Your Website Refresh for 50% Off!! – This offer is available for May 2025 onlyFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link! Get up to $150 off your first box of Factor Meals using this link!

In this conversation, Luzy King interviews Natalia Gaitan, founder of Hola Luz Creative Studio, about her journey from a corporate career in fashion design to becoming a successful entrepreneur. Natalia shares her experiences of redefining success, the importance of self-healing, and how motherhood has influenced her business. She emphasizes the significance of community support among women, the evolution of her business offerings, and the value of investing in high-quality services. The discussion also touches on the challenges of visibility and the definition of wealth as freedom.

Send us a textIn this episode, we're so excited to chat with Megan Gersch, a creative director and brand/website designer, who has worked with some of the most well-known names in the entertainment industry (Netflix, Regent Theater, KCRW Radio, and Live Nation).  She shares what it *really* looks like to build a brand that stands out and feels like you.

Having a ton of maintenance plan clients is awesome - especially for the recurring revenue. But with ongoing support clients come with ongoing support requests.Managing this with a dozen or so clients is pretty easy. And as we all know – not all clients ping you every month with requests. But once you get to 30, 40, 50, 100 + maintenance plan clients, you've got to have a system for support.That's why I'm pumped to share this chat I had with Phil Storey, founder and CEO of Glow. This one is interesting because, not only did Phil have some solid advice for handling support requests but it was also a chance for me to learn more about his platform.I've been using ManageWP since 2016 and while it's still my preferred tool for managing multiple WordPress sites, you can't link in non-WordPress sites and there's no native support ticketing system.That's one of the big value-props of Glow as you can add non-WP sites and their big differentiator in the market is the native support ticketing system.We dig into all of that and more!Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/378

Jamie Mottram is the President of BreakingT, a real-time licensed sports apparel brand redefining speed and relevance in a saturated sports merchandise market. With deep roots in digital sports media, Jamie brings over two decades of experience from leadership roles at Yahoo, AOL, and Gannett, where he built fan-first platforms like For The Win and helped generate hundreds of millions of monthly views.Leveraging his expertise in content, audience engagement, and digital commerce, Jamie helped scale BreakingT from a side project to an 8-figure business by turning trending sports moments into must-own fan gear, often within hours of a game-changing play.Guided by the belief that fan excitement is the most powerful demand signal, Jamie has led BreakingT through rapid growth by building a responsive supply chain, refining its segmentation and outreach engine, and expanding across DTC, wholesale, and Amazon.In This Conversation We Discuss:[00:43] Intro[01:00] Creating products from real-time trends[01:26] Applying media skills to Ecommerce growth[02:33] Focusing on traction over profitability[02:57] Spotting viral moments fans want to wear[05:29] Launching with digital mockups to test demand[07:21] Fulfilling retail orders faster with screen print[08:49] Combining paid, organic, and affiliate for scale[12:12] Sponsors: Electric Eye, Social Snowball, Portless & Reach[17:17] Balancing speed between Ecommerce and wholesale[20:30] Pushing retail to move faster than seasonal cycles[21:22] Navigating approvals in licensed product drops[23:05] Realizing Amazon serves a different customer[23:56] Balancing marketplace growth with brand control[26:08] Choosing platforms based on product urgency[28:16] Turning social signals into merch decisionsResources:Subscribe to Honest Ecommerce on YoutubeReal-time licensed sports fan gear, apparel, and t-shirts breakingt.com/Follow Jamie Mottram linkedin.com/in/jamiemottramSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/Level up your global sales withreach.com/honest. If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Join Dr. LL on Small Biz Stories as she sits down with Michael Pilla, founder of Pilla Creative Marketing, to uncover a straightforward, no-nonsense approach to web design that actually works. Michael shares his proven method for creating websites that not only look great but drive real business results-cutting through the fluff to help small business owners attract customers and grow their brand online. He shared two "wow" insights that really grabbed me regarding websites and their importance: You'll never know about the business you're not getting You're one click away from oblivion If you're ready to stop wasting time and start building a website that delivers, I know a guy ... !  ✴️ https://pillacm.com/ ✴️ If you like what you see and hear, please subscribe and give us a thumbs-up! #SmallBusiness #WebDesign #MarketingStrategy #DigitalMarketing

Don't forget to join the newsletter at webdesignmba.substack.com. We're looking for our first 50 paid subscribers. If that's you, you'll also get: my full Subscription Web Design course transcript—every strategy, step-by-step (if monthly). If you go annual, you get access to my entire Subscription Web Design video course (which itself contains bonus content and downloads) ($197 value) AND my Client Attraction Masterclass ($97 value) for free.In this episode, I share my personal journey of quitting a secure full-time job during COVID to go all-in on my web design business. I explain why so-called "job security" is often a myth and how running your own business—with multiple clients—can actually offer more stability. I also break down the common mistakes freelancers make when transitioning, and why the subscription model is the future of sustainable web design. 00:00 – Intro & My Leap From Full-Time Job 03:45 – The Myth of Job Security 08:30 – Why a Full-Time Job = One Client 11:50 – Taxes & Compensation Packages Explained 17:10 – Trading One Job for Another 20:40 – Scaling vs. Staying Solo 24:15 – The Power of Subscription Web Design 30:10 – Why Websites Are a Service, Not a Product 36:20 – Moving From Transactional to Relational Clients 40:00 – Why Subscription Revenue Creates Real Freedom 45:00 – Final Thoughts & Next Steps

Join Dr. LL on Small Biz Stories as she sits down with Michael Pilla, founder of Pilla Creative Marketing, to uncover a straightforward, no-nonsense approach to web design that actually works. Michael shares his proven method for creating websites that not only look great but drive real business results-cutting through the fluff to help small business owners attract customers and grow their brand online. He shared two "wow" insights that really grabbed me regarding websites and their importance: You'll never know about the business you're not getting You're one click away from oblivion If you're ready to stop wasting time and start building a website that delivers, I know a guy ... !  ✴️ https://pillacm.com/ ✴️ If you like what you see and hear, please subscribe and give us a thumbs-up! #SmallBusiness #WebDesign #MarketingStrategy #DigitalMarketing

Text the show!“Chasing “better” leads to burnout, but chasing “different” leads to freedom and a brand that holds pricing power.” -Victoria MarcouillierIf you've ever felt stuck in comparison—asking yourself how to compete with someone already doing what you want to do—you're not alone. Victoria shares her personal journey from a corporate web design agency to founding BrandWell, and how choosing to lean into what made her boldly, unapologetically different led to lasting brand clarity and freedom. In this short and sweet episode, you'll learn why chasing “the best” leads to burnout, how authenticity creates stronger client connections, and what it really means to build a brand around your unique strengths. This episode is your reminder that clarity and connection—not competition—are what truly drives a thriving business.Links Mentioned in Today's Episode:Find Your Differentiator with The Branding Business SchoolBrandWell DesignsFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link! Get up to $150 off your first box of Factor Meals using this link!

In this episode of Somewhat Useful, Will and Christy talk about how they are using AI in their workflows and share a couple platform updates from Squarespace. Then they chat with CSS expert Chris Schwartz-Edmisten about his journey from coding to photoshop mockups to helping clients customize their Squarespace websites. Chris shares insights on content marketing strategies, diversifying income streams, and balancing client work with educational content.Sponsor: SquareKickerWhat if you could have unlimited creativity on Squarespace? The SquareKicker Pro Extension gives you powerful design control, with an intuitive, visual UI right inside your Squarespace editor.Created by designers, for designers, over 100 no-code tools empower you to customize Squarespace far beyond its native capabilities. Visit squarekicker.com for a free trial—no credit card required. Use SOMEWHAT15 to get 15% off all SquareKicker products today.Learn MoreLinks: Chris' websiteCustom Layouts in Squarespace course⁠CSS Course⁠Chris' YouTube ChannelGenerative Fill Tutorial

Subscriber-only episodeDo you remember your first year in business as a web designer? Are you there now?One thing is common for all of us in the first year…it's a rollercoaster of highs and lows, ups and downs, incredible days and perhaps dreadful days. But if you can survive that first year, chances are you're going to make it.I'm so excited to bring onto the podcast Megan Fletcher who just crossed her first year official year in business and at the same time, had her biggest revenue month to date pulling in over 8k!She's now got her sights set on a 6-figure business and has an incredible foundation to get there in year 2.In this chat, she shares all her lessons learned (both good and bad) from the first year of her business and most importantly, how she weathered a couple storms and got through the tough times.As a member of my community Web Designer Pro, I have to say these success stories are some of my favorites because I often see all the challenges, hardships and coach members when they're in the thick of it…but I know there's always a brighter future right ahead if they just stick with it!! And that's exactly what Megan has done.Enjoy!Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/377Big thanks to the sponsors for our upcoming Web Designer Pro CON 2025 event! We couldn't make such a top-notch event for my community without their support

Jon-Mark "JM" Craddock is the CEO of La Matera, a premium direct-to-consumer brand elevating craftsmanship and authenticity in a market crowded by fast fashion. With hands-on expertise in brand building, supply chain management, and Ecommerce growth, JM draws on his experience at high-growth brands like Chubbies, Marine Layer, and Tuckernuck to scale La Matera while preserving its artisanal roots.Driven by the belief that lasting brands are built on quality and meaningful customer connections, JM has led La Matera through a new chapter of growth, refining its identity, strengthening its supply chain, and balancing digital expansion with a commitment to craftsmanship. Under his leadership, La Matera continues to deliver timeless products that honor tradition while thriving in a modern DTC landscape.In This Conversation We Discuss:[00:42] Intro[01:09] Building networks through unexpected paths[04:37] Finding hidden value in early teams[05:18] Building momentum with new platforms[06:50] Learning supply chain under real pressure[09:35] Choosing brands with personal connection[12:15] Episode Sponsors: Electric Eye, Snowball & Portless[16:18] Balancing trust and strategy with sellers[17:48] Answering every deal email immediately[18:40] Backing deals with personal guarantees[20:29] Buying businesses to create opportunities[21:39] Rebuilding brand soul through founder voice[25:20] Tapping networks to solve real problems[27:20] Choosing tenacity over easy winsResources:Subscribe to Honest Ecommerce on YoutubeCollection of meticulously handcrafted leather belts and accessories lamaterashop.com/Follow Jon-Mark Craddock linkedin.com/in/jonmarkcraddockSchedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Every learner has the potential to be a leader – both inside and outside of the classroom. In this episode of Learning Unleashed, host Carl Hooker engages with Tisha Ponceo and Rick Butterworth, authors of 'Today's Learners, Tomorrow's Leaders.' They discuss the importance of entrepreneurial thinking in education, the impact of personal learning journeys on teaching perspectives, and the need for educators to adapt to an uncertain future. The conversation emphasizes the role of digital portfolios and the significance of feedback and reflection in fostering student growth. The episode concludes with key takeaways for educators to enhance their teaching practices and better prepare students for their futures. Get the Book: Today's Learners, Tomorrow's Leaders. Tisha Poncio, M.S has served in education for the last 21 years. She has led students in classroom instruction of English, Web Design, Graphic Design, Business Computing, Programming, and Broadcast Journalism. She has also led educators, students, and administrators as a digital learning coach for 12 years. She is a Google Certified Trainer and a Flipgrid, Wakelet, and Buncee Ambassador. Her most significant accomplishment to date has been the creation of a student-led technology leadership group, which enables her to present globally on student voice, empowerment, and the #studentsCANlead movement. Rick Butterworth is a founder and founding member of multiple startup companies, including Resources, RPB Designs, and Wakelet. At each company, he has been a key designer and developer, driving innovation and creating platforms and meaningful experiences for students and teachers of online applications.

Josh here popping in with a special bonus episode on my thoughts on Ai for web designers. This was taken from a recent panel discussion about Ai on the Small Business Sweet Spot podcast.For the full episode and to hear other opinions on the good and bad of Ai for small businesses in 2025, check it out at:Spotify https://open.spotify.com/episode/7ByyAcRHME1WiPNvrt0dqz?si=7c07b8e44dfe4673Apple https://podcasts.apple.com/us/podcast/fight-it-or-friend-it-ai-use-for-the-solopreneur-ep57/id1728291369?i=1000704431752Blog Post https://compassdigitalstrategies.com/podcast/fight-it-or-friend-it-ai-use-for-the-solopreneur-ep57/Big thanks to the sponsors for our upcoming Web Designer Pro CON 2025 event! We couldn't make such a top-notch event for my community without their support

Don't forget to join the newsletter at webdesignmba.substack.com. We're looking for our first 50 paid subscribers. If that's you, you'll also get: my full Subscription Web Design course transcript—every strategy, step-by-step (if monthly). If you go annual, you get access to my entire Subscription Web Design video course (which itself contains bonus content and downloads) ($197 value) AND my Client Attraction Masterclass ($97 value) for free.In this episode of the Web Design MBA, we delve into the immense value of building strong relationships and how it impacts your business success. Understanding the concept, 'your network determines your net worth,' we break down the key elements that make a relationship great using the acronym 'GREAT.' We explore the principles of giving, reciprocity, empathy, attention, and the importance of time. Through personal anecdotes and practical advice, this episode aims to help you leverage relationships for long-term business growth. Whether you're watching on YouTube or listening to the audio, it's packed with insightful wisdom that can transform your approach to business and life.00:00 The Power of Relationships in Business04:12 The Importance of Adding Value08:19 Understanding Giving in Business19:10 The Role of Reciprocity22:07 Empathy and Communication23:29 The Significance of Attention26:16 The Value of Time in Relationships27:59 Conclusion and Final Thoughts

Text the show!“If you invest in merch that fits seamlessly into somebody's daily life, they're going to reach for it more, which is going to keep your brand top of mind for them.” -Victoria MarcouillierMany think of merchandise as just a fun extra—but for Victoria, that perspective changed when she realized how low-quality merch can actually cheapen your brand. Picture attending an event and getting a trucker hat that perfectly reflects a brand's vibe. You wear it everywhere—not because you have to, but because it fits your style and values. That's the power of intentional, well-designed branded merchandise.In this episode, Victoria shares her journey from underestimating merch to embracing it as a powerful branding tool. She breaks down how high-quality promotional products that align with your audience's lifestyle can strengthen brand recognition and build emotional connection.Victoria also tackles the all-too-common issue of cheap branded items—like flimsy tote bags or boxy t-shirts—that end up in the junk drawer. Instead, she offers smart strategies for creating practical, visually appealing merchandise that reflects your brand identity and keeps you top of mind.Whether you're an entrepreneur or small business owner, this episode delivers actionable tips to elevate your brand through thoughtful merchandise. Tune in and learn how to make your merch as bold and intentional as your brand.Links Mentioned in Today's Episode:BrandWell DesignsView the list of Victoria's Go-To Vendors here!For show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link! Get up to $150 off your first box of Factor Meals using this link!

I loved this conversation with Rick and Tisha! I recommend their book and connecting with them!About RickRick Butterworth is a founder, product designer, and developer who has dedicated just under two decades to revolutionizing user interactions and learning experiences in online applications. With a strong background in UX/UI, front-end development, and product management, Rick possesses a versatile skill set that drives innovation and creates meaningful impact. Rick's journey began at the University of Salford, where he cultivated Visual Basic Script and Aviation Technology skills. Overcoming dyslexia, he embraced his unique learning style, which ultimately fueled his determination to succeed and help learners who struggle with their learning challenges. In his early twenties, Rick began his entrepreneurship by looking for a solution to a problem and developing his first software application, which is used by aviation enthusiasts. He then founded a successful web design and development company catering to diverse industries such as technology, aviation, photography, and media. Additionally, his expertise encompasses wireframing, prototyping, and interactive design, HTML, CSS, JavaScript, PHP, and React programming languages.  www.rickbutterworth.comhttps://iste.org/tomorrowleaders (along with Amazon, Target, B&N, etc)Rick's website is www.rickbutterworth.comAbout TishaTisha Poncio received her M.S. in Learning Technologies from the University of North Texas in 2019, expanding her passion to inspire learners, educators, and leaders. With over two decades of dedicated service in the education and instructional design fields, Tisha's energy and enthusiasm have fueled her success as a teacher, digital learning coach, learner, and leader. Throughout her career, Tisha has left a lasting impact on her students, guiding them in subjects ranging from Web Design, Graphic Design, Business Computers, and Programming to English, Broadcast Journalism, and Entrepreneurship. In addition to her exceptional work as a classroom teacher, she served as an innovative digital learning specialist for over 12 years, leading and inspiring fellow educators and administrators with meaningful technology integration and instructional design that supports all learners. Tisha's commitment to staying at the forefront of educational and emerging technologies is evident throughout her journey. She was named a TCEA [Texas Computer Education Association] finalist for the Instructional Technology Specialist of the Year award in 2018 and contributed a chapter to the EduMatch 2020 Snapshot in Education: Remote Learning Edition. She continues seeking opportunities that support and empower students, teachers, and leaderswww.tishaponcio.com@tishaponcio on all social media and her website is ⁠www.tishaponcio.com⁠ About RachelleEducator, Keynote Speaker, Consultant, Attorney, and AuthorSubscribe to the podcast and my ⁠newsletter⁠.Also, check out my ⁠blog⁠ and submit a guest blog.Contact me for speaking and training related to AI, AI and the law, Cybersecurity, SEL, STEM, and World Language Educator training for each of these topics as well! ⁠bit.ly/thriveineduPD⁠If you're interested in a sponsored podcast or collaboration, please contact me for details.

Web designers do a lot more than just web design…It's not uncommon for us to be graphic and brand designers, photographers, strategists, copywriters, etc…So, should we call ourselves more than just a web designer?Award winning branding and design studio founder Jacob Cass, who's worked with Disney, Nintendo and Jerry Seinfeld, has done it all and has some invaluable experience and perspective to share when it comes to how web designers can position themselves nowadays.One of the many things I learned from talking with Jacob is – if you position yourself in a way that's right for you, you'll watch your revenue climb, you'll attract better clients and enjoy your work more.Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/376

Erin Murray is the Chief Brand Officer at Mad Rabbit, a fast-growing tattoo skincare brand reshaping the way consumers and professional artists approach post-ink care. With deep expertise in brand storytelling, product development, and digital strategy, Erin has helped propel Mad Rabbit to quadruple sales year-over-year and expand from a direct-to-consumer model into major retail partnerships.Driven by the belief that brand growth stems from authentic community engagement, Erin has steered Mad Rabbit's shift from a purely consumer-first brand to one that deeply integrates pro artist voices. Under her leadership, the brand has launched ambassador programs, refined its identity, and executed a digital-first yet retail-savvy strategy that connects across multiple touchpoints.In This Conversation We Discuss:[00:40] Intro[00:56] Recognizing emerging consumer needs[01:26] Scaling brands before the market exists[03:15] Growing communities that drive revenue[04:13] Bringing in fractional experts early[05:44] Pivoting strategy with real consumer data[08:56] Episode Sponsors: Electric Eye, Snowball, and Portless[12:58] Testing channels before doubling down[16:08] Driving foot traffic after landing retail[18:16] Thinking beyond direct response marketing[18:59] Scaling brands with a holistic mindset[20:36] Expanding products to fit customer journeys[22:05] Building brands without losing core buyers[22:53] Refining brand identity for new marketsResources:Subscribe to Honest Ecommerce on YoutubeMad Rabbit is your easy tattoo care solution from soothing new ink to reviving & protecting current ones madrabbit.com/Follow Erin Murray linkedin.com/in/airynn00Schedule an intro call with one of our experts electriceye.io/connectDrive revenue through affiliates & referrals socialsnowball.io/honestRevolutionize your inventory and fulfillment process portless.com/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Ready to unlock the transformative power of AI and imagination for your business success? Join host NaRon Tillman on Walk in Victory as he explores this dynamic intersection with marketing expert James. Discover why imagination is more critical than ever in the AI era, learn effective marketing strategies, and understand the practical integration of AI in website design and marketing funnels. James shares invaluable insights from his extensive marketing experience, including his work with major brands like Toyota, and reveals innovative ways AI can be used to understand customer journeys. They also clarify the crucial differences between web design and landing pages and demonstrate how AI can empower small businesses to compete with larger corporations. This episode is packed with actionable advice for business owners eager to leverage AI for significant growth and success. Plus, just as James and NaRon discuss the importance of innovation and a forward-thinking approach in business, we believe in providing a comfortable and supportive environment for your entrepreneurial journey. That's why we're proud to partner with Cozy Earth, offering premium bedding and loungewear designed to enhance your comfort and promote restful sleep – essential for creative thinking and strategic planning. Visit cozyearth.com and use our exclusive code VICTORY1 to enjoy an incredible 40% off.Key Takeaways:The critical importance of imagination in the age of AI.Effective marketing strategies for business growth.Practical ways to integrate AI into website design and marketing funnels.Understanding the difference between web design and landing pages.How AI can help small businesses compete with big brands.Leveraging AI to understand and optimize the customer journey.Timestamps:00:00 The Importance of Repeat Sales00:22 Introduction and Host Welcome00:35 Podcast Purpose and Audience01:04 Casual Banter and Dog Interruptions02:00 Societal Issues and Education03:54 The Role of Imagination in AI07:07 AI's Impact on Creativity and Jobs08:09 Guest Introduction and Background09:50 Music, Marketing, and AI10:51 Listening to Your Audience12:50 AI in Marketing and Website Design23:08 Entrepreneurial Journey and Strategy25:25 Web Design vs. Landing Pages27:58 The Website as the Hub of Your Marketing Strategy29:17 AI's Role in Enhancing Marketing Funnels31:44 Understanding the Buyer's Journey35:32 Leveraging AI for Customer Insights40:23 The Future of AI in Marketing48:25 Concluding Thoughts and EncouragementCall to Action:Want to be a guest on Walk In Victory? Send NaRon Tillman a message on PodMatch, here: https://www.joinpodmatch.com/walkinvictoryBecome a supporter of this podcast: https://www.spreaker.com/podcast/walk-in-victory--4078479/support.

How do you build a recognizable brand in the home service space—from scratch?Alex Lathery shares his journey from zero clients and free projects to co-founding the now-thriving Cincinnati Painting Co. This episode is a must-listen if you're building in the local service space and want real talk on:How to pick a business name that helps you rank on GoogleBalancing bold branding with simple clarityWhy your website should convert in 5 secondsThe 3-month process behind one of the cleanest service biz websites we've seenWhen to not spend money on websites, logos, or SEOWhether you're at $0 or $1M+, there's something in this episode for you.

Paul Chambers is the Co-Founder of SubSummit, the world's largest conference dedicated to subscription, membership, and recurring revenue models in the direct-to-consumer space. With over 20 years of experience in subscription commerce, including launching Gentleman's Box in the early 2000s, Paul brings a rare blend of operator insight and community-building expertise to the challenges of scaling retention-first brands.Driven by the belief that subscriptions are more than a billing model, Paul helped transform SubSummit from a small founder meetup into a global ecosystem, connecting thousands of brands each year. The event fuses tactical content with curated networking and is designed to help ecommerce teams grow beyond one-off purchases and into long-lasting customer relationships.Each year, Paul and his lean team develop a thematic roadmap for the event, guiding DTC operators through the shifting landscape of loyalty, retention, and membership. From Walmart+ to Amazon Prime to True Classic's hybrid models, Paul studies the movements of top brands and distills them into actionable lessons for growing recurring revenue.In This Conversation We Discuss: [00:42] Intro[00:54] Navigating business partner dynamics[02:31] Connecting DTC brands through events[03:08] Starting with a founder-first vision[04:30] Learning big lessons from small niches[06:05] Rebranding to reflect the vision[06:59] Investing upfront in long-term value[10:15] Improving how people connect[12:42] Balancing virtual and in-person events[14:17] Designing curated table conversations[15:48] Making events affordable for foundersResources:Subscribe to Honest Ecommerce on YoutubeLeading subscription commerce conference subsummit.com/Follow Paul Chambers linkedin.com/in/paulcchambersIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Don't forget to join the newsletter at webdesignmba.substack.com. We're looking for our first 50 paid subscribers. If that's you, you'll also get: my full Subscription Web Design course transcript—every strategy, step-by-step (if monthly). If you go annual, you get access to my entire Subscription Web Design video course (which itself contains bonus content and downloads) ($197 value) AND my Client Attraction Masterclass ($97 value) for free.Traditional website pricing is dead. That's a bold claim, but I don't see how you could beat the advantages of Subscription Web Design in any traditional model. Here are my thoughts!

Text the show!“Sales really is not about pressuring at all. It's about clarity, and clarity comes from being prepared.” -Victoria MarcouillierWhat if the key to a successful sales call is not just about selling, but about truly understanding your client's deepest needs? This episode of The Branding Business School Podcast takes you behind the scenes of how Victoria prepares for calls that average around $10,000 per project. By sharing insights from personal experiences and lessons from a seasoned sales coach, she highlights the crucial role of effective sales preparation and the power of building trust through a well-crafted sales experience. This conversation dives into the importance of intake forms, industry research and using tailored visual guides during discovery calls to resonate with clients. By aligning examples from your portfolio with client needs, Victoria illustrates how building trust and showcasing value can set you apart in a competitive market.Mastering the art of discovery calls and follow-ups, this episode wraps up with practical advice on how to maintain control over the sales process. Learn the importance of securing a verbal commitment before sending proposals and being the last to follow up, which can significantly enhance your close rate. Victoria also underlines the importance of personal connections, encouraging quick, personalized follow-up messages to reinforce client rapport. By understanding client hesitations and strategically timing proposal submissions, you can increase the likelihood of securing your sales and becoming the go-to expert in your industry without losing your sanity.Links Mentioned in Today's Episode:Episode 109: The Psychology of Selling Ft. My Personal Sales Coach, Gwen TinsleyEpisode 132: 10 Myths You've Been Told About Selling That Are Hurting Your Business and Your Confidence ft. My Sales CoachEpisode 150: Why Aren't They Buying? How to Fix the Sales SlumpBrandWell DesignsFor show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link! Get up to $150 off your first box of Factor Meals using this link!

There's nothing better than talking to a web designer who's enjoying their work, loving their clients, making good money and who's just all around thriving. And that's why I'm pumped to share this recent convo I had with Kristin Adkins of Crash Design Co who's found a suite niche by becoming the trusted “web designer for speakers”Kristin was on the podcast (ep 143) when she had just gone full time and I thought it was a good time to catch up because now, 5 years later, she's grown her business, nailed her niche and continues to love every minute of it. A lot of web designers get burned out, take too much on or have goals that lead to stress and growth pains but Kristin's done it right by building a business around her lifestyle goals and mid-west pace.This was a hard one to title because we get into everything from:NichingScaling/hiringBuilding a referral networkRaising ratesSticking with Elementor (and not having shiny object syndrome)The value of sending clients “website launch packs”And so much more. But it's all the things that have led to her having an amazing first 5 years so that's what we get into in this one.P.S. Wouldn't it be cool to see her website launch pack examples and process? Kristin will be doing a special guest training inside Web Designer Pro™ this summer so jump on in to connect with her!Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/375

Demi Marchese is the Founder and Head of Brand at 12th Tribe, a fast-growing fashion brand blending curated style with operational excellence to empower the next generation of confident women. With expertise in merchandising, marketing, and brand-tech integration, Demi turns creative vision into scalable systems that drive real growth.Bootstrapped from scratch, 12th Tribe reflects Demi's hands-on leadership across every function, from designing product drops to building workflows that streamline team execution. She's driven by a mission to not only create beautiful apparel, but to curate a lifestyle rooted in confidence, freedom, and community.Demi is also a systems thinker, embracing AI and automation to scale brand voice, streamline content, and optimize customer journeys. She's trained ChatGPT to mirror her own copy style, implemented AI-driven SMS segmentation, and continues to experiment with tools that bring brand and tech closer together.In This Conversation We Discuss:[00:40] Intro[01:00] Building a site before Shopify blew up[03:34] Testing demand without inventory risk[05:06] Leveraging organic social growth[07:09] Responding quickly to market shifts[08:57] Episode Sponsors: Intelligems & Electric Eye[12:01] Refocusing on your core customer[14:10] Scaling brand voice using AIWant more insights from top Ecommerce leaders? Our episode guest was a featured speaker at eTail Palm Springs 2025, sharing insights with top Ecommerce minds. If you want to be part of the next big discussions, join eTail Boston in August 2025 and/or eTail Palm Springs in February 2026!Learn more at eTail's official sites:etaileast.wbresearch.com/etailwest.wbresearch.com/Resources:Subscribe to Honest Ecommerce on YoutubeYour online vibe director + stylist 12thtribe.com/Follow Demi Marchese linkedin.com/in/demimarcheseBook a demo today at intelligems.io/Schedule an intro call with one of our experts electriceye.io/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

In Episode 131 of White Canes Connect, host David Goldstein shares highlights from a powerful panel on digital accessibility and the expanded scope of ADA Title II, which now includes websites, mobile apps, and digital documents of publicly funded institutions. Moderated by Thomas DiAgostino and facilitated by JEME Agency and Accessible Pharmacy Services for the Blind, the panel features four experts from diverse backgrounds: Jamie Ray-Leonetti (Institute on Disabilities at Temple University), Adrienne Moore (Office for People with Disabilities, Philadelphia), architect Ricardo J. Rodríguez De Santiago, and Goldstein himself. The discussion centers on the DOJ's 2024 Title II update, requiring compliance with WCAG 2.1 AA standards. Panelists explore implementation challenges, legal obligations, and the critical role of inclusive design. Moore outlines Philadelphia's proactive strategies, while Rodríguez emphasizes human-centered design and breaking common accessibility misconceptions. Goldstein draws from lived experience, highlighting real-world digital barriers and the need to involve disabled users directly. Ray-Leonetti underscores the urgency of embedding accessibility into policy and organizational culture—not just for compliance, but as a moral imperative. This episode is both a rallying cry and a practical guide for anyone building digital spaces. Accessibility isn't extra—it's essential. Show notes at https://www.whitecanesconnect.com/131      Links Mentioned Have you checked out Federation Focus yet? https://www.youtube.com/@nfbofpa/  JEME Agency: https://www.jeme.agency  Accessible Pharmacy Services for the Blind: https://www.accessiblepharmacy.com  Sip. Savor. Support. Keystone Chapter fundraiser at Landmark Americana: https://nfbofpa.org/wp-content/uploads/2025/04/Sip-Savor-Support-FINAL-TROY.pdf  Attend PA Association of Blind Merchants Spring Fling Blind Vendor Showcase: https://www.pablindmerchants.org/fling/  Exhibit at PA Association of Blind Merchants Spring Fling!: https://www.pablindmerchants.org/exhibit/  Be a sponsor of PA Association of Blind Merchants: https://www.pablindmerchants.org/sponsor/  An Easy Way to Help the NFB of PA Support the NFB of PA with every purchase at White Cane Coffee Company by going to https://www.whitecanecoffee.com/ref/nfbp. When you use that link to purchase from White Cane Coffee, the NFB of PA earns a 10% commission! Share the link with your family and friends! Listen to Erin and Bob Willman from White Cane Coffee on episode 072 of White Canes Connect. Donate to the NFB of PA Like what you hear on White Canes Connect? Support us and donate to the National Federation of the Blind of Pennsylvania, visit https://www.NFBofPA.org/give/. We Want to Hear Your Story Reach out with questions and comments, or share ideas! We want to hear from you. Call us at (267) 338-4495 or at whitecanesconnect@gmail.com. Follow White Canes Connect Find out why White Canes Connect is currently ranked at #13 of the 100 Best Visually Impaired Podcast. Find the show on: Apple Podcasts: https://podcasts.apple.com/us/podcast/white-canes-connect/id1592248709  Spotify: https://open.spotify.com/show/1YDQSJqpoteGb1UMPwRSuI  YouTube: https://www.youtube.com/@pablindpodcast 

If you're a small service-oriented business, you want to get people to talk about you!  But how do you do this?  Small companies—especially service-based solopreneurs—can't generate buzz the same way as big companies. They need to dip into their client's backstories. When someone says, “You seem to be talking to me!” -- that's how your buzz begins!  In this episode, I talk about what it means for a solopreneur to create buzz. It's not the same thing as big-company buzz. You'll get examples of stories that never became the subject of conversation, and how they're different from stories that generated buzz. You'll also learn:  Why my first website didn't get clients for relocation coaching How backstories hold the key to going viral 3 reasons why backstories help generate buzz  RESOURCES AND MENTIONS:  Christina Hills - Get her ebook “Web Design for Non-Techies”  If you click at a different time, you'll get a different resource.  Peter Guber -  Tell to Win - Buy on Amazon. https://amzn.to/3G0dHNg My book on relocation (free with Kindle Unlimited - available in paperback or ebook on Amazon)  Click here. My DIY 1course can help you find your client's backstory.  Click here. FREE ebook on finding your client's backstory. Click here.  My website.

Text the show!“When you are a disruptor, there are no rules that you have to follow.” -Kelly StumpeSearching for the best family car? Wondering which SUV fits three car seats safely—or how to make a smart, mom-friendly car purchase without the stress? You're in the right place.If you've been following along on Instagram, you know Victoria has been on a car-buying journey for the past few months. With baby number three on the way, all needing car seats, this decision wasn't just about features—it was about safety, space, and practicality. Like so many moms, she turned to The Car Mom for real, relatable reviews that actually speak to what families need.That's why this week, we're re-airing one of our most popular episodes: our conversation with Kelly Stumpe, better known as The Car Mom.Kelly is revolutionizing the car-buying process for families—especially moms—through her trusted platform filled with family car reviews, car seat compatibility tests, and buyer education. Her content takes the guesswork out of finding the best SUVs, minivans, and cars for moms, and helps parents shop smarter with confidence.Whether you're shopping for a car that fits three across, researching top safety-rated vehicles for families, or just starting to explore your options, Kelly's insights are packed with practical advice you won't want to miss.Tune in for an empowering conversation that's reshaping how moms think about buying a car—for good.Links Mentioned in Today's Episode: Visit The Car Mom's Website Follow Kelly on InstagramWatch the Car ToursCar Buying Courses For show notes, head to www.thebrandingbusinessschool.com/thepodcast/ Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/ Follow BrandWell on Instagram. Follow The Branding Business School on Instagram. Save 50% off your first year of Honeybook using this link! Save 50% off your first year of Flodesk using this link! Get $30 off your first month of Nuuly using this link! Get up to $150 off your first box of Factor Meals using this link!

The social media video and reel game is a hard one to play (and win) when it comes to landing clients. Every platform is beyond saturated, the competition is only growing and unless you're getting quality leads fairly quick, it can be difficult to stick with.But as Roberto Blake has recently been quoted in saying:”While there may be saturation in a market, there's not a saturation of “quality.”This could not be more timely for you if you're wanting to market your web design business with videos and reels. And there may be no better example of this than my guest in this chat, Blaze Smith Blaze, who at a very young age, started getting clients immediately through Instagram and TikTok reels. Many of them with big brand CEO's, founders and marketing directors.We get into his process from planning, to recording, to the proven strategies and blueprints he follows for all his videos which have not only brought in quality leads, but have also built up his social media following to tens of thousands in a matter of months.If you're wondering how to stand out and get clients with reels, here ya go.Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/374

Robert Cardiff is the co-founder and COO of Laundry Sauce, an 8-figure DTC brand reinventing the way consumers experience laundry. With a background in venture building and performance marketing, Robert helps Ecommerce brands unlock growth by identifying white space, building high-affinity products, and scaling through bold creative bets.Before launching Laundry Sauce, Robert founded multiple consumer businesses and now leads Give Ventures, a nonprofit teaching entrepreneurship to underserved youth in Central and South America. His work spans brand development, manufacturing operations, investor storytelling, and go-to-market execution—giving him rare end-to-end insight into what it takes to launch premium products in commoditized categories.In 2021, Robert and his co-founders made a $40,000 investment in a single anchor video—before making a single sale. That video helped legitimize their vision and raise millions in capital, setting the stage for their early DTC success. By skipping Amazon, obsessing over product-market fit, and treating customer feedback as gospel, Robert and his team built a brand people actually love in a category no one cared about.In This Conversation We Discuss: [00:39] Intro[01:22] Positioning beyond generic options[02:18] Differentiating in legacy categories[04:05] Asking why they'd buy your product[07:04] Iterating through multiple brands[08:45] Episode Sponsors: StoreTester and Intelligems[11:57] Partnering with top creatives[13:18] Launching with paid media first[15:33] Hiring experts for each channel[17:21] Growing with mostly organic traffic[18:10] Getting DTC focus right first[20:05] Surveying customers to guide R&DWant more insights from top Ecommerce leaders? Our episode guest was a featured speaker at eTail Palm Springs 2025, sharing insights with top Ecommerce minds. If you want to be part of the next big discussions, join eTail Boston in August 2025 and/or eTail Palm Springs in February 2026!Learn more at eTail's official sites:etaileast.wbresearch.com/etailwest.wbresearch.com/Resources:Subscribe to Honest Ecommerce on Youtube https://www.youtube.com/c/HonestEcommerce?sub_confirmation=1The World's Best Smelling Detergent https://laundrysauce.com/Follow Robert Cardiff https://www.linkedin.com/in/robertcardiffBook a demo today at https://www.intelligems.io/Done-for-you conversion rate optimization service https://storetester.com/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!Review Link: http://getpodcast.reviews/id/1447700156Honest Ecommerce is a weekly podcast, community & educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business. Visit http://honestecommerce.co/ for more information.Or get all our content sent directly to your inbox by subscribing to our newsletter: https://honestecommerce.co/pages/subscribe

Most Gym Websites Are Built to Exist—Not to Perform.Welcome to the Gym Marketing Made Simple podcast—your go-to resource for exploring the strategies that boutique fitness gyms need to thrive. This show simplifies marketing so gym owners can attract more clients and make more money, without wasting time on what doesn't work.Episode Highlights: Trey Tamble from Site Fit breaks down the difference between just having a website and having one that actually performs. He shares real insights on SEO, the importance of consistent reviews, Google Business Listings, and how a strong domain reputation can help generate more leads. If you're not seeing results from your site, this episode is a must.Key Insights:A basic website is better than none, but it won't scale with the gym's growth.A splash page before a gym opens can help build domain trust early.Linking your gym to the CrossFit.com affiliate map is an easy SEO win.Google rewards consistency in reviews, not perfection.Negative reviews aren't always bad—they make the rest look more credible.Google Business Listings are essential for visibility in local search results.Most gym websites lack regular updates, hurting SEO performance over time.Site Fit websites are optimized for lead generation and improve rankings over 8–12 weeks.Episode Chapters:00:00 Intro00:04 Importance of Consistent Reviews01:22 Building a Professional Website03:05 The Role of Professional Website Services13:01 Common Website Mistakes and Solutions16:05 Handling Negative Reviews21:26 Promoting Site Fit ServicesAction Steps for Gym OwnersMake sure your website is linked on the CrossFit.com affiliate map.Set up and verify your Google Business Listing, and connect it to your website.Put a system in place to collect positive online reviews from members.Reach out to Site Fit to learn how a professionally built site can increase your leads.If this episode helped clarify what's missing from your website strategy, share it with a fellow gym owner. When more gyms show up better online, we all win.Resources MentionedVisit Site Fit on FacebookThanks for tuning in to Gym Marketing Made Simple. More episodes are on the way to help gym owners make smarter marketing decisions that lead to more revenue—and less frustration.

Sia Karamalegos is a freelance web developer and web performance engineer helping ecommerce brands turn faster load times into real revenue. As a Google Developer Expert in Web Technologies and a former engineer on Shopify's performance team, Sia brings a unique blend of hands-on experience and deep technical insight to the challenge of building faster, more performant online stores.With a passion for developer education and community building, Sia organizes the Eleventy Meetup, Durham Social Hack Night, and a new global web performance meetup, connecting engineers around the world to share real-world tactics and tools. She's also a frequent international speaker and writer, known for making complex topics like Core Web Vitals and JavaScript performance approachable and actionable.In 2024, Sia launched ThemeVitals, a tool that benchmarks Shopify themes using real user data—not lab simulations to uncover which themes actually perform well across the devices your customers use. It's a mission rooted in impact: helping merchants and theme developers make smarter, faster decisions that drive conversion and long-term growth.Through her work, Sia is redefining how ecommerce teams think about performance, showing that real user data, smart defaults, and community-driven tooling can transform the way we build the web.In This Conversation We Discuss: [00:40] Intro[01:00] Focusing on real-world site speed fixes[02:39] Improving performance metrics for merchants[04:22] Translating Google metrics for merchants[04:56] Understanding how Core Web Vitals work[07:34] Balancing traffic vs technical optimization[10:36] Shifting focus from speed to sales[13:16] Balancing performance with product experience[15:26] Highlighting global device performance gaps[16:54] Uploading giant images the wrong way[21:04] Auditing your tech stack regularly[21:53] Comparing Shopify themes with real data[24:11] Balancing features vs speed in theme choice[26:00] Avoiding minimalist themes that lack function[28:08] Encouraging feedback for future improvementsResources:Subscribe to Honest Ecommerce on YoutubeExplore real-world Core Web Vitals performance data for popular Shopify themes themevitals.com/Web Developer & Performance Engineer sia.codes/Follow Sia Karamalegos linkedin.com/in/karamalegosIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Welcome to the Ed Parcaut Show! In this episode, Ed sits down with Colin Hirdman, a seasoned entrepreneur with a keen expertise in leveraging LinkedIn for business growth. They dive into Colin's unexpected journey into entrepreneurship that started at a birthday party, and his early days in the data processing business during the mid-90s. Colin shares his insights on transitioning from direct mail to digital marketing, selling his first business in 2006, and co-founding Monkey Island Ventures. Listen in as they explore the art of building authentic connections on LinkedIn, Colin's philosophy on audience building, and the detailed process of using LinkedIn Live Streams to engage with potential clients. Whether you're an aspiring entrepreneur or a business professional looking to sharpen your LinkedIn game, this episode is packed with valuable tips and strategies to help you succeed. Tune in now to learn how to create meaningful interactions and establish thought leadership on the platform.  **Contact Ed Parcaut:** -

Ok web designer – tell me if this sounds familiar…You sign on a new client for a website project!But then, they send you their atrocious logo…Now what?Do you design the website based on their terrible logo/existing brand?Do you try to upsell an unexpected logo/brand package?Do you pause the website project and tell them to hire a new logo designer first?This is a very common challenge for web designers but there is a solution!Repeat guest and branding expert Jamie Starcevich has really dialed in a nifty solution for this situation which is, in short, to offer a “Light Branding Package.” In this chat, we get into all the details of how to offer it, what constraints to put on it, how much to charge for it and more!Head to the show notes to get all links and resources we mentioned along with a full transcription of this episode at joshhall.co/373

Jiake Liu is the Co-Founder and CEO of Outer, a brand revolutionizing outdoor living by reimagining furniture and transforming backyards into immersive, functional spaces. With a mission to make life outside effortless and enjoyable, Outer combines eco-friendly materials, durable design, and an innovative showroom model—crowdsourcing real customers' backyards to create a unique, community-driven shopping experience.Before launching Outer in 2018, Jiake built his career in tech and software engineering at Riot Games, where he honed his expertise in problem-solving and user experience. Now, as an angel investor and founder, he's leveraging technology, sustainability, and consumer-first innovation to redefine how people connect with their outdoor spaces.In 2025, Jiake is taking Outer beyond furniture with Outer Spaces—a proprietary solution designed to convert vacant backyards into fully functional outdoor living spaces, from wellness retreats and dining areas to personal gyms.Under his leadership, Outer is reshaping the way we think about outdoor living—proving that sustainability, design, and convenience can coexist seamlessly in Ecommerce.In This Conversation We Discuss:[01:06] Intro[01:48] Introducing a new way to sell products[03:40] Finding the right investors for growth[05:10] Pitching a better product to investors[07:38] Building a brand through viral marketing[08:35] Building brand trust through storytelling[09:43] Validating ideas with ad mockups[10:13] Talking to customers before launching[11:14] Staying connected with customers post-purchase[11:57] Inventing solutions before customers ask for them[14:06] Episode Sponsors: StoreTester and Intelligems[17:19] Building trust with real product experiences[19:58] Turning media buzz into big opportunities[22:22] Mastering numbers before raising capital[23:27] Building outdoor spaces in one dayResources:Subscribe to Honest Ecommerce on YoutubeThe Perfect Outdoor Sofa is Now Within Reach liveouter.com/Follow Jiake Liu linkedin.com/in/jiakeliuBook a demo today at intelligems.io/Done-for-you conversion rate optimization service storetester.com/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

A Note from James I had such a great conversation with my good friend, Sun Yi on his podcast, called Authentic as F*ck, and I felt like I had to say the full name of the podcast because I wanna be authentic. Authenticity is complex, and being yourself isn't always straightforward. With friends, I'm different than when giving a talk or doing a podcast. But authenticity involves knowing who you are in different contexts and what you value. Sun Yi and I explored this in-depth, discussing why being truly authentic often means embracing controversy, taking risks with your content, and understanding that the truth of who you are can change based on the context. Episode Description James speaks with Sun Yi, host of Authentic as F*ck, about the nuances of personal branding, vulnerability, and authenticity. This candid conversation explores why true authenticity can lead to both rejection and opportunity, emphasizing the importance of publishing ideas that genuinely scare you. Listeners will learn why radical openness about successes and failures can be both costly and rewarding, and how traditional perspectives on success and failure often overlook essential lessons about humility and resilience. What You'll Learn: How authenticity can lead to controversy but also open new doors. Why publishing content that genuinely scares you is crucial for meaningful impact. The surprising benefits—and real costs—of being fully transparent about your experiences. How traditional ideas about success and failure can be misleading. Understanding the complexities behind creating content that truly resonates and why some content unexpectedly goes viral. Timestamped Chapters [00:00] Introduction to Authenticity and Personal Branding [01:10] The Complexity of Being Yourself [02:35] Building a Personal Brand Naturally [04:06] The Importance of Vulnerability and Authenticity [05:14] Challenges of Being Authentic [08:29] Niching Down vs. Broad Interests [10:29] Controversial Opinions and Their Impact [18:32] The New York City Article Controversy [23:23] Handling Negative Reactions [37:02] The Value of Authentic Writing [41:03] Deep Dive into Favorite Authors [41:55] Balancing Podcast Topics and Growth [45:17] Understanding Success and Failure [45:22] The Importance of Networking [47:50] Testing Business Ideas [50:56] Learning from Failure [56:16] The Role of Humility in Success [01:00:21] The Journey to Becoming a Writer [01:13:09] The Dot-Com Boom and Bust [01:14:58] Reflecting on the Early Days of Web Design [01:15:47] The Evolution and Current State of AI [01:17:59] AI's Role in Creative Fields [01:32:52] The Future of AI in Healthcare and Other Industries [01:40:18] Political Polarization and Historical Context [01:42:32] Closing Thoughts and Optimism for the Future Additional Resources: Sun Yi's Podcast: Authentic as Fuck Khan Academy Coursera – Online Education Platform