New to competitive intelligence? Struggling to make an impact with limited resources? Brought to you by Competitive Intelligence Alliance, Compete Clarity is the show that aims to make some sense of competitive intelligence, bringing CI pros the actionable advice they need to make an impact. Each episode, we sit down with a different competitive intelligence expert to learn how they do it today, what they'd do differently if they were to start over, and how you can replicate their success.
Competitive Intelligence Alliance
Sometimes in competitive intelligence, your stakeholders don't want to hear difficult truths about the state of the industry, their business, or their products.But having the courage and the savvy to deliver bad news well can mean the difference between your CI program's success and its failure.Fouad Benyoub returns to the show one year on from his first appearance to discuss how being a contrarian has helped his career, and how adopting that same attitude could help yours, too.Key talking points:• How being a contrarian opens the door for both opportunities and scrutiny, and how to deal with that scrutiny to best benefit your career.• The difference between giving stakeholders what they want, and what they need, and how to strike just the right balance between the two.• The spoken and unspoken challenges facing CI pros today, and which you can face and fix.
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