Podcasts about scalable

Organic traffic is getting weird… and kinda looks like an alligator's mouth (you'll have to listen to the episode to see what we mean). SEO expert Sean Markey joins Dan to break down 5 strategies still working in 2025: from parasite SEO to aged domains and Reddit "hacks." If you're trying to cut through the LLM noise, this episode is the ultimate SEO rabbit hole. LINKS Sean's SEO newsletter for CEOs and founders that hate SEO newsletters (https://ranks.com/newsletter/) Sean's SEO community (https://advise.so/) 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) Meet the world's most generous global entrepreneurs inside Dynamite Circle (https://dynamitecircle.com/) Connect with 7+ figure founders inside DC BLACK (https://dynamitecircle.com/dc-black) Remote First Recruiting: Find your next best remote hire in 21 days (https://remotefirstrecruiting.com/) CHAPTERS (00:00:00) Today's Guest: Sean Markey (00:02:53) The State of SEO in 2025 (00:03:49) What SEO Leaders Are Doing (Instead of Panicking) (00:04:44) How to Own Page 1 Without Ranking (00:07:25) Buy Your Way Into the SERPs (00:09:23) The Reddit Mod Hack No One Talks About (00:12:58) How Small Channels Are Printing 60K MRR (00:14:46) Ranking in LLMs Without a Prompt Engineer (00:17:26) The Aged Domain Shortcut That Still Works (00:20:54) What Is Parasite SEO (And Why It Works) (00:22:50) The AI Prompt Stack SEO Founders Are Gatekeeping (00:25:25) Why Local SEO Still Wins in 2025 (00:26:45) Is SEO Even SEO Anymore? (00:29:36) Why Community > Courses in 2025 (00:33:03) The 1-1-1 Model: Simple, Scalable, Profitable CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: TMBA 588: Embracing Growth Through Setbacks w/ Sean Markey (https://tropicalmba.com/episodes/sean-markey-growth-through-setbacks?rq=sean%20markey) From Struggling Plumber to $57K MRR w/ Tom Richards (https://tropicalmba.com/episodes/from-struggling-numbers-to-57k-mrr?rq=tom) Why Founders Shouldn't Delegate AI (Barcelona Recap) (https://tropicalmba.com/episodes/why-founders-should-not-delegate-ai)

In this episode of the Tacos & Tech Podcast, Neal Bloom sits down with Madeline Fraser, the dynamic founder and CEO of Gemist, a B2B SaaS and AI company revolutionizing the jewelry industry. Madeline shares how a frustrating search for a custom engagement ring sparked the idea for Gemist, which now powers customization, stone sourcing, and hyper-realistic rendering for jewelry brands and retailers. With deep product insight and two previous startups under her belt - including an appearance on Shark Tank and an exit into the gaming space - Madeline unpacks how her creative background and startup experience led her to build scalable tech that's reshaping a centuries-old industry. They talk about her time on The Pitch (where she met Neal and landed Gemist's first investment round), her vision for modernizing the jewelry shopping experience, and why customization is no longer optional for today's customers. Key Topics Covered: How Madeline turned a personal pain point into Gemist's founding story Her Shark Tank experience - and why the deal didn't go through What it's really like to bootstrap vs. fundraise Why user testing came before writing a single line of code The tech stack behind Gemist's jewelry customization engine Scaling B2B SaaS in a traditional industry The future of Gemist: watches, new verticals, and profitability Startup lessons from interior design to jewelry tech Why every founder needs grit, agility, and a chip on their shoulder Links & Resources: Gemist Connect with Madeline & Neal Madeline on LinkedIn Neal Bloom on LinkedIn @NealBloom on Twitter

Ever wondered if your people strategy is actually holding your business back? Yvonne Jackson—who's helped companies like Apple untangle their most stubborn people challenges—just dropped a truth bomb that might surprise you: equity isn't a culture problem, it's a process problem. And the fix? It's way less complicated (and a lot quicker) than most leaders think. In this episode, you'll hear how duct-tape solutions and “cute” values might be costing your business more than you realize—and what to do about it. But there's one unconventional move Yvonne makes that flips the whole high-performing team playbook on its head… Want to know what it is? In this episode, you will be able to: Discover how crafting a future of work strategy can transform your leadership and keep your team ahead in a fast-changing world. Unlock the secrets to building high-performing teams that stay motivated and aligned with your business goals. Understand why treating equity as a process problem can shift your entire approach to creating a fair workplace. Learn how to operationalize equity in talent management to drive real, measurable change in your organization. Master succession planning techniques that fuel sustainable business growth and prepare your team for what's next. My special guest is Yvonne Jackson Yvonne Jackson is an experienced business strategist specializing in organizational transformation, talent management, and operational equity. She has worked with major companies such as Apple and Oscar Health, where she led initiatives to align people strategies with core business objectives. Yvonne's expertise includes business process reengineering and identifying process-driven solutions to equity challenges, making her a sought-after advisor for organizations aiming to build high-performing, equitable teams. Her academic background spans the University of North Carolina, Chapel Hill, as well as international study in Thailand and Milan, giving her a broad perspective on leadership and team dynamics. As the founder of her own leadership consultancy, Yvonne combines practical experience with a global outlook, focusing on sustainable succession planning and the integration of equity into everyday business operations. The key moments in this episode are:00:02:43 - Yvonne Jackson's Background and Cross-Cultural Experiences 00:07:03 - Transitioning from DEI to Process-Driven Equity and Leadership 00:10:23 - Aligning Business Priorities with Equity for Sustainable Impact 00:12:53 - Operationalizing Equity through Process Improvement and Leadership Alignment 00:13:26 - Leveraging Tech and Process Reengineering in Talent Management 00:14:39 - Addressing Organizational Growth Challenges and Realignment Needs 00:17:19 - The Cost of Misalignment and Importance of Metrics in DEI 00:21:48 - Supporting Overwhelmed Leaders to Gain Strategic Clarity 00:25:32 - Revaluing Company Core Values as Decision-Making Tools 00:27:15 - Redesigning Organizational Values for Modern Equity and Decision-Making 00:31:09 - Embracing AI to Identify Workflow Inefficiencies and Drive Strategy 00:32:40 - Recommended Leadership Reading: The Courage to Be Disliked 00:34:07 - Prioritizing Sleep as a Key Productivity Ritual for Leaders 00:36:39 - Changing the World by Shifting Social Media Narratives 00:40:21 - Operationalizing Equity and Centering Humanity in the Future of Work Connect with Yvonne Jackson and her work by visiting her website or finding her on LinkedIn. Get 10% off your first month of therapy with BetterHelp by visiting www.betterhelp.com/difference. Join the Master the Career Pivot course at www.loriadamsbrown.com/careerpivot 10% off with the code: DIFFERENT Rate and review the podcast by tapping 5 stars and leaving a quick review to help more difference makers find the show. Learn more about your ad choices. Visit megaphone.fm/adchoices

Aligning Culture, Talent & Strategy for Scalable Growth with Dr. Kallol Biswas, Ph.D. In this powerful episode of The Hurricane H Show, we sit down with Dr. Kallol Biswas, Ph.D. — a global leadership expert, Principal Consultant, and Fractional Executive with over 20 years of experience leading high-performance teams across pharma, biotech, and medical devices. Together, we explore how organizations can align culture, talent, and business strategy to unlock scalable growth — especially in today's fast-evolving, innovation-driven world. Dr. Biswas shares key insights on transforming technical leaders into strategic influencers, building trust across global teams, and the growing role of fractional leadership in regulated industries. Whether you're a CEO, team leader, HR executive, or an emerging professional in life sciences, this episode will shift how you view leadership, execution, and long-term performance. Topics Covered: Leadership transformation in pharma & biotech Aligning culture with strategy and execution Fractional executive insights Scaling high-performance teams globally The future of life sciences leadership

The Big Unlock · Digital Twins Could Be a Game-Changer for Scalable Healthcare Innovation – Podcast with Inderpal Kohli In this episode, Inderpal Kohli, Healthcare Executive Leader (Englewood Health, HSS, and Columbia University Medical Center), shares his vision for scalable digital health transformation. He outlines a proven framework focused on patient engagement, clinically integrated care, and remote patient monitoring—strategies that have already driven an 18–20% increase in online scheduling and improved outcomes in preventive care campaigns. Inderpal also reflects on how a chance project in biomedical informatics sparked his passion for digital transformation, leading to pioneering work in digital pathology, remote monitoring, and digital front door solutions. He explores the promise of ambient documentation in reducing clinician burden and enhancing satisfaction, and addresses the persistent challenge of integrating EHR systems with third-party tools—stressing the importance of seamless integration for meaningful impact. He also discusses the potential of digital twins as a game-changer, shares lessons on building agile, consumer-focused digital teams, and weighs in on how GenAI and agentic automation are poised to reshape care delivery. Take a listen.

Operations can be your greatest growth asset or your biggest roadblock. In this episode, we return to Riley and Jean to see how their very different approaches to running their consulting businesses are playing out. One is stuck in complexity and constant firefighting. The other is building something that runs smoothly, even when they step away. We will explore what makes operations truly scalable and why it matters so much once you start to grow. You will walk away with a fresh perspective on where your own systems might be slowing you down and what to focus on next. Listen now to see which consultant's week feels more like yours and what could change if you focused on scaling simplicity.

Aligning Culture, Talent & Strategy for Scalable Growth with Dr. Kallol Biswas, Ph.D. In this powerful episode of The Hurricane H Show, we sit down with Dr. Kallol Biswas, Ph.D. — a global leadership expert, Principal Consultant, and Fractional Executive with over 20 years of experience leading high-performance teams across pharma, biotech, and medical devices. Together, we explore how organizations can align culture, talent, and business strategy to unlock scalable growth — especially in today's fast-evolving, innovation-driven world. Dr. Biswas shares key insights on transforming technical leaders into strategic influencers, building trust across global teams, and the growing role of fractional leadership in regulated industries. Whether you're a CEO, team leader, HR executive, or an emerging professional in life sciences, this episode will shift how you view leadership, execution, and long-term performance. Topics Covered: Leadership transformation in pharma & biotech Aligning culture with strategy and execution Fractional executive insights Scaling high-performance teams globally The future of life sciences leadership

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Send us a textJoin us for a dynamic panel discussion on the rapidly evolving world of alternative investments. Hosted by the Family Office Club, this conversation brings together top investors and entrepreneurs across cannabis, precious metals, AI-driven asset management, fractionalized art, oil & gas, and battery energy storage.

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Richard Lindner take a look at the current trend of running businesses with ultra-lean teams, the role of AI in operational efficiency, and the real impact these choices have on business value and potential for acquisition. Whether you're a founder, operator, or executive looking to optimize your team, scale profitably, or prepare your business for sale, this episode is packed with insights on balancing technology, human capital, and long-term growth.Highlights:"It's a badge of honor to operate with as few people as possible.""If you're a lifestyle business, build a lifestyle business. If you're building to sell, you're selling the ability to execute.""Trying to be lean in customer support is usually to give poor customer support.""Small businesses that are overly lean are just not going to be as marketable as companies that have redundancies."Timestamps:00:00 – Introduction01:05 – The Lean Team Trend: Entrepreneurs and the new badge of honor02:44 – Three Business Models: Lifestyle, lean tech, and scalable teams05:49 – Technology as Amplifier: Roles for tech and humans08:13 – The Customer Support Cautionary Tale: $40M savings gone wrong12:16 – Human Touch in Customer Service: Why empathy matters15:45 – Transferable Value: The importance of cross-training and redundancy19:28 – Critical Roles for Lean, Profitable Companies: Finance, marketing, sales, and tech24:26 – Departmental Tech Specialists: Bridging humans and AI30:16 – Digital Marketer's AI Solutions: How to get started and who it's forCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier

A lot of business owners think building systems is a waste of time. Sound familiar? You create systems, your team ignores them, and you're left wondering what the point was. That used to be me—until I discovered the real secret: systems only work if your team actually uses them. In this video, I'm sharing 7 powerful tips to get your team to not only use systems—but to love them. ✅ One client saved $60K. ✅ Another saved 15 hours/week. ✅ All because they implemented the right systems, the right way. If you're ready to streamline operations, save time, and scale your business (without micromanaging), this episode is for you.

Send us a text Big Sky Literacy Summit, Day 2: Dr. Ola Ozernov-Palchik – From Neuroscience to Scalable Human & AI TutoringHow can brain research lead to literacy solutions that truly scale? Dr. Ola Ozernov-Palchik shares how neuroscience is guiding early screening, effective interventions, and the design of assistive technology that supports both teachers and students. From lab research to classroom reality, this conversation is all about turning evidence into impact at scale.

In this episode of the PT Profit Podcast, I sit down with Oreet, founder of the SharQuí Method, to explore how she transformed her cultural roots and passion for belly dance into a scalable, accredited fitness certification that's empowering instructors around the world.We discuss:The origin story of SharQuí Method and how Oreet identified a gap in the fitness industryThe 32-count method that makes her classes effective and accessible for all skill levelsHow SharQuí Method differs from Zumba and traditional dance fitness formatsWhy belly dance is more than movement — it's a modality for strength, sensuality, and soulHow Oreet helps instructors turn their passion into profitable class offeringsIf you've ever thought, “I love movement, but how do I make it a business?” this episode is for you.

QFF: Quick Fire Friday – Your 20-Minute Growth Powerhouse!   Welcome to Quick Fire Friday, the Grow A Small Business podcast series that is designed to deliver simple, focused and actionable insights and key takeaways in less than 20 minutes a week.   Every Friday, we bring you business owners and experts who share their top strategies for growing yourself, your team and your small business. Get ready for a dose of inspiration, one action you can implement and quotable quotes that will stick with you long after the episode ends!   In this episode of Quick Fire Friday, host Rob Cameron speaks with Leslie Hassler, founder of Your Biz Rules, shares her journey of helping service-based entrepreneurs scale with confidence and clarity. Leslie dives into her proprietary Scaling Rich Method and explains how focusing on predictable profitability, 90-day strategic planning, and mindset shifts can unlock exponential growth. She discusses a powerful case study where a client grew from $125K to over $1M in take-home pay within a few years. Leslie emphasizes that growth doesn't have to mean burnout—and that business success is about building systems, leveraging the right team, and not doing it all alone. Key Takeaways for Small Business Owners: Profitability Comes First – Focus on making your business predictably profitable before scaling; cash is the fuel for growth.   Use 90-Day Strategic Plans – Long-term visions are important, but 90-day plans keep goals achievable, focused, and easier to execute.   Mindset Matters – Often, the biggest growth barrier is in your head. Let go of limiting beliefs and be open to what's truly possible. Our hero crafts outstanding reviews following the experience of listening to our special guests. Are you the one we've been waiting for?   You Don't Have to Do It Alone – There's no trophy for burnout—leverage experts, teams, and advisors to lighten the load and scale smarter.   Growth Can Be Exponential, Not Just Incremental – With the right foundations, systems, and timing, rapid growth is achievable without chaos.   One-Size-Fits-All Doesn't Work – Every business is different. Custom strategies based on data and current business needs outperform cookie-cutter solutions. One action small business owners can take: According to Leslie Hassler, one action small business owners can take is to create a focused 90-day strategic plan based on real business data—this helps identify low-hanging fruit, prioritize actions, and build momentum toward scalable growth. Do you have 2 minutes every Friday? Sign up to the Weekly Leadership Email. It's free and we can help you to maximize your time. Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.

In this episode of Faces of Digital Health, host Tjasa Zajc speaks with Dr. Sabine Kapasi, a physician, UN strategist, and founder of a Enira Consulting focused on bridging policy, tech, and clinical practice. The discussion explores the evolving landscape of healthcare in India, touching on digital transformation, rural access challenges, innovative diagnostics, and the role of AI. India's large population, digital payment infrastructure, and widespread smartphone adoption are unique assets in transforming care delivery. However, gaps in infrastructure, rural clinician availability, and systemic fragmentation remain hurdles. Dr. Sabine emphasizes the importance of human-centered care, especially in the context of AI adoption. Topics covered: Current Public Health Challenges in India Rise in infectious diseases during monsoon Double burden of NCDs and communicable diseases Vaccination Success Polio eradication and near-universal childhood vaccination Demographics & Governance Young population Strong centralized governance aiding digital health Digital Infrastructure UPI adoption Smartphone saturation in rural and urban areas Healthcare Delivery Landscape High access to medications but low access to diagnostics Urban-rural doctor imbalance Role of frontline workers Role of Technology AI in CDSS Mobile diagnostic kits Digital ID (ABHA) and EHR integration Telemedicine and eSanjeevani platform Barriers to Digitization Over 10,000 HIS vendors Lack of mandated digital infrastructure Provider reluctance due to tax implications and informal payments Innovation in Diagnostics Liquid biopsy alternatives for early cancer detection Scalable, low-cost rapid tests suited for Indian climate The Human Element Importance of human touch in healthcare Health as a community-driven concept Future Opportunities GenAI in clinical training and diagnostics Insurance as a digital health accelerator Localization of clinical trials and precision medicine

What does it take to run a truly scalable, customer-centric webinar strategy inside a large B2B organization? In this episode - the final episode in our B2B webinar mini-series - we go behind the scenes of the B2B webinar engine at Fidelity Investments with Steve Jones, Director of Employer Marketing, and Lauren Franklin, Senior Manager, Channel Marketing & Events Specialist. Their webinar program is built on structure, strategy, and serious results. Steve and Lauren share how they've built and scaled a high-performing webinar strategy that aligns with both marketing goals and customer education. From implementing a detailed 68-step planning process to navigating compliance and live delivery, Steve and Lauren offer practical insights and real-world examples that any B2B marketer can learn from. Find out: How Fidelity structures webinar content for different B2B audiences Why every webinar follows a detailed 68-step project plan The power of live webinars - and how they make them work Supporting speakers and scaling without sacrificing quality Making webinars part of both the marketing and customer education strategy Smart repurposing tactics (and how they work within a compliance-heavy organization) How to optimize your webinar to adapt to sudden changes Important links & mentions: Our B2B Webinar Planning Playbook: https://www.content10x.com/webinar-guide/Marketing Webinars: The Ultimate Guide to Planning, Promoting & Repurposing B2B Webinars to Drive Growth https://www.content10x.com/webinars-ultimate-guide/Fidelity webinars: https://www.fidelity.com/learning-center/overviewSteve Jones on LinkedIn https://www.linkedin.com/in/fidelitystevejones/ Lauren Franklin on LinkedIn https://www.linkedin.com/in/fidelitylaurenfranklin/ Blog post on this topic: https://www.content10x.com/339Amy on LinkedIn https://www.linkedin.com/in/amywoods2/ Hayley on LinkedIn https://www.linkedin.com/in/hayleyevans888/ Content 10x: https://www.content10x.com/ Amy's book: www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results) Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations. She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing. Join thousands of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week

Another insightful episode of our Account Based Prospecting series — this time, exploring the operational intricacies of ABP with Sidney Waterfall, VP of Marketing at OpenBrand.In this conversation, you'll discover how Sidney and her team meticulously design and implement ABP strategies — from building and segmenting target account lists to leveraging data for personalized outreach. You'll also learn about the importance of CRM integration, automation in tracking account engagement, and the balance between data-driven decisions and intuitive insights. The second episode in our series, this is a foundational building block for any recruiter looking to build & scale a prospecting function at their agency. Chapters:00:00 - The recruiter's playbook for winning high-value clients05:30 - Why ABP is key to predictable growth for your agency08:10 - Building your Ideal Client Profile (ICP) from scratch14:20 - Using buying signals to identify high-intent clients25:30 - Personalization at scale: Crafting outreach that converts32:33 - Launching your prospecting function: The first 90 days41:50 - Balancing automation and the human touch in sales prospecting45:40 - The multi-touch strategy for winning high-value clients49:00 - Sidney Waterfall's playbook: Lessons from the prospecting front linesExplore all our episodes and catch the full video experience at loxo.co/podcastBecoming a Hiring Machine is brought to you by Loxo. To discover more about us, just visit loxo.co

The Future of Less Work—And the Executive Edge AI Can't Replace | Nirit Cohen You've been told: “Work smarter, not harder.” But Executives are waking up to a harsh reality: AI is cheap. Fast. Scalable. And it's replacing parts of your job that made your title impressive. Nirit Cohen saw this coming. As a former Intel exec, Forbes columnist, and Future of Work Strategist, she's been tracking the trends most leaders are just waking up to. Her take is clear: The future isn't more hustle. It's more human. “Less work” isn't about layoffs. It's about leadership finally getting redefined. And efficiency isn't the goal; it's differentiation. Here is what we break down: Why RTO “return to office” isn't about collaboration but about control How AI is replacing tasks but NOT talent The real reason voice will replace keyboards (and why it matters for execs) What the new career path looks like when ladders are dead and rock walls rule How to find your “unfair advantage” and make it non-negotiable AI will do the busywork. But only you can bring the lens, insight, that human touch.   This episode is your guide to owning the work only you can do. The future isn't less valuable. It's less vanilla. Connect with Nirit Cohen: Linkedin: https://www.linkedin.com/in/niritcohen/ Website: https://niritcohen.com/en/home-en/?lang=en  Forbes: https://www.forbes.com/sites/niritcohen/2025/07/27/when-work-talks-back-and-voice-becomes-the-new-keyboard/ The Future of Less Work Podcast: https://podcasts.apple.com/eg/podcast/the-future-of-less-work/id1788026485    Loved the episode? Get a copy of my ebook Turn Age Into Your Advantage Follow me on LinkedIn: https://www.linkedin.com/in/lorengreiff/ Follow me on Instagram: https://www.instagram.com/portfoliorocket/ Watch my podcast on YouTube: https://www.youtube.com/channel/UCpGM7j8croBkkZ4bLqN7DOQ/

What happens when a former investment banker, turned educator, launches a nonprofit that matches Ukrainian English learners with global volunteers—just before a war breaks out? Meet Katerina Manoff, founder of Engin, who scaled her organization from an idea to serving 50,000+ people in just five years. In this episode, we unpack how she matched unmet demand with innovative volunteer solutions, navigated global crises, and built a million-dollar nonprofit with staying power. Episode Highlights 03:13 Starting a Nonprofit: Tips and Insights 05:29 Growth and Scaling of Engin 06:36 Identifying Demand and Matching Solutions 14:30 Fundraising Journey and Strategies 24:49 Final Advice and Confidence in Leadership   My guest for this episode is Katerina Manoff. Katerina Manoff is the founder & CEO of ENGin, a global nonprofit that has paired over 50,000 English learners and volunteers for online conversation practice and cultural exchange. Prior to starting ENGin in 2020, Katerina spent a decade working in the education space, where she helped launch multiple nonprofit and for-profit initiatives. Katerina began her career as an investment banker at Evercore Partners. She holds a Master's in Education from Harvard University and Bachelors degrees in International Studies and Business from the University of Pennsylvania. Katerina is also a mom of two young girls and enjoys writing in her free time.   Connect with Katerina: Website: www.enginprogram.org Facebook: https://www.facebook.com/enginprogram; @enginprogram Instagram: https://www.instagram.com/enginprogram/; @enginprogram LinkedIn: https://www.linkedin.com/in/katerina-semida-manoff-12b27720/ Sponsored Resource Join the Inspired Nonprofit Leadership Newsletter for weekly tips and inspiration for leading your nonprofit! Access it here >> Be sure to subscribe to Inspired Nonprofit Leadership so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! Let us know the topics or questions you would like to hear about in a future episode. You can do that and follow us on LinkedIn.

In this episode, a former top-ranked commercial truck sales rep, Sean Lyden of Systematic Selling, breaks down what actually works in freight sales!  We talk about the 90-day rule in B2B, how to reframe cold calls as shopping for customers, and why your Ideal Customer Profile isn't just about who to target, but also who to avoid. Sean also shares his dial-based prospecting strategy, KPI tracking tips, and why consistency beats intensity every time! If you're a freight broker, carrier representative, or logistics founder, this is the kind of tactical strategy that can immediately shift your sales game. Want better conversions and a stronger pipeline? Tune in and start doing the work!   About Sean Lyden Sean is the founder and CEO of Systematic Selling, where they help SMB owners and their sales teams in the service trades scale their sales (without the chaos). Sean is a former U.S. Top 25 medium-duty truck sales rep (GMC, Chevrolet, Isuzu brands), has been in sales for 28 years, has handled over 1,200 coaching sessions for founders, owners, and their sales teams, and the co-author of Collaboration Effect on Profit: Overcoming Founder's Syndrome to Achieve Sustainable Success (2024).   Connect with Sean LinkedIn: https://www.linkedin.com/in/seanlyden/ Newsletter: https://www.systematicselling.co/  

Points of Interest0:00 – 1:25 – Guest Introduction: Marcel welcomes James Friel, serial entrepreneur, investor, and leadership expert, to discuss building scalable, profitable businesses through effective operations and leadership.1:26 – 3:08 – Journey from Corporate to Entrepreneurship: James shares his transition from aerospace and software engineering into consulting, entrepreneurship, and acquiring businesses, driven by a curiosity for how businesses function.3:09 – 4:48 – Building a Sellable Business: James outlines his core focus—helping founders create businesses that generate cash flow and are structured for potential exit through strong infrastructure and operational clarity.5:00 – 6:46 – The First Principle: Customer-Perceived Value: A business is only viable if customers see genuine value in its offerings. Founders often overvalue their own ideas and under-prioritize market fit.6:47 – 10:14 – Value Creep and Feature Fatigue: James critiques how companies add features that customers don't value, creating bloat and eroding customer loyalty—highlighting the need for focus and feedback.10:15 – 11:24 – People and Culture as Core Assets: A business with enterprise value depends on its people. Leadership, culture, and alignment are foundational to building an organization that can thrive without the founder.11:25 – 13:56 – James' Leadership Struggles and Realizations: James recounts his early leadership challenges and how they motivated his deep dive into team performance, management systems, and organizational design.15:00 – 16:15 – The Three Core Failures: Most performance issues stem from lack of leadership, accountability, and clarity. Fixing these creates the foundation for sustainable team success.16:16 – 21:24 – Why Leadership Is a Profit Lever: Leadership is essential for ROI on your largest expense—people. Poor leadership silently burns cash and stalls growth, despite having the right strategy or data.23:37 – 26:17 – Willingness vs. Ability Matrix: James introduces a simple performance framework that helps leaders assess team members based on their alignment (willingness) and skills (ability).33:01 – 37:52 – Role-Based Scorecards: James breaks down his approach to team structure using one-page scorecards for each role—clarifying objectives, tasks, metrics, and reporting expectations.38:00 – 40:17 – Introducing the “57 Hats” Product: James shares his new gamified tool that helps founders identify and delegate responsibilities, creating clarity on team structure and freeing them to focus on growth.Show NotesConnect with James:LinkedInWebsiteGame: 57 Hats

In this episode of Eye on AI, host Craig Smith sits down with Alex Salazar, co-founder and CEO of Arcade.dev, to explore what it really takes to build secure, scalable AI agents that can take real-world actions. While everyone's talking about the future of autonomous agents, most never make it past the demo stage. Why? Because agents today lack secure infrastructure to connect with real tools like Gmail, Slack, Notion, GitHub—and do so on behalf of users without breaking authentication protocols. Alex shares how Arcade solves the missing layer in AI agent development: secure tool execution, user-specific authorization, OAuth flows, and production-ready consistency. Whether you're building with GPT‑4, Claude, or open-source models, Arcade handles the hard part—making agent actions actually work. Stay Updated: Craig Smith on X:https://x.com/craigss Eye on A.I. on X: https://x.com/EyeOn_AI (00:00) Why AI Agents Can't Take Action (Yet) (01:27) Meet Alex Salazar: From Okta to Arcade (03:39) What Arcade.dev Actually Does (05:16) Agent Protocols: MCP, ACP & Where Arcade Fits (07:36) Arcade Demo: Building a Multi-Tool AI Agent (11:16) Handling Secure Authentication with OAuth (14:40) Why Agents Need User-Tied Authorization (19:25) Tools vs APIs: The Real Interface for LLMs (23:41) How Arcade Ensures Agents Go Beyond Demos (25:48) Why Arcade Focuses on Developers, Not Consumers (27:55) The Roadblocks to Production-Ready Agents (31:15) How Arcade Integrates Into Agent Workflows (33:16) Tool Calling & Model Compatibility Challenges (34:49) Arcade's Pricing Model Explained (36:20) Competing with Big Tech: IBM, AWS & Others (38:38) Future of Agents: From Hype to Workflow Automation (41:58) Real Use Cases: Email Agents, Slack Bots, Finance & More (46:17) Agent Marketplaces & The Arcade Origin Story

PE-backed leadership comes with big expectations and big opportunities. In this episode, Samantha Allison and Taavo Godtfredsen, co-founders of AdvantageCEO and authors of The 5X CEO, join Adam and Saima to share how top-performing leaders consistently deliver 5X+ returns for investors. Backed by interviews with over 75 high-performing CEOs, their five-part framework reveals how leaders can beat the odds, scale smarter, and build enduring value. Sam and Taavo zoom in on the five pillars of the 5X model which are strategic clarity, scalable talent, relentless focus, disciplined execution, and energized culture, and how each one plays a critical role in driving performance during the high-stakes hold period. In this conversation, you'll learn:Why 50% of PE-backed CEOs don't make it through the hold period and how to be in the other halfHow to connect every role to the investment thesis and value creation planWhat “relentless focus” looks like in action How to scale yourself and your team without burning outJump into the conversation: (00:00) Introducing Taavo Godtfredsen and Samantha Allison (05:41) The 5X Model (08:56) Adapting to PE ownership (15:41) PE firm's role in strategic planning (27:55) Scalable talent in action (30:51) Unique CEO stories (34:30) Combating burnout

Investi con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Scalable⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, 3,5% di interessi sulla liquidità (*) (#adv). Come dovrebbe investire l'investitore medio? In quali casi ha senso deviare dal portafoglio di mercato? Qual è il vantaggio competitivo dell'investitore di lungo termine? Parliamo del teorema dell'investitore medio e di come l'eterogeneità dovrebbe guidare le decisioni di investimento. =============================================== Investi con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fineco⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, 60 trade gratis nei primi sei mesi con il codice ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TRD060-TB⁠⁠⁠ ⁠⁠Turtleneck⁠⁠⁠⁠, l'assicurazione sulla vita online. Prova gratis la newsletter di ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DataTrek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ per 15 giorni. Naviga in totale sicurezza con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠NordVPN⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Migliaia di libri audioriassunti su ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠4Books⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. I link sono sponsorizzati e l'Autore potrebbe percepire una commissione. (*) fino al 31/12/2025, offerta valida per i nuovi clienti. Si applicano termini e condizioni. =============================================== ATTENZIONE: I contenuti di questo canale hanno esclusivamente finalità di informare e intrattenere. Le informazioni fornite sul canale hanno valore indicativo e non sono complete circa le caratteristiche dei prodotti menzionati. Chiunque ne faccia uso per fini diversi da quelli puramente informativi cui sono destinati, se ne assume la piena responsabilità. Tutti i riferimenti a singoli strumenti finanziari non devono essere intesi come attività di consulenza in materia di investimenti, né come invito all'acquisto dei prodotti o servizi menzionati. Investire comporta il rischio di perdere il proprio capitale. Investi solo se sei consapevole dei rischi che stai correndo. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive into the emerging trend of rolling up traditional businesses and supercharging them with AI. They discuss the opportunities and pitfalls of this strategy, offer advice for old-school business owners, aspiring platform companies, and investors, and share real-world examples of value creation through AI integration. This episode is perfect for entrepreneurs, business owners considering acquisitions, and anyone curious about the intersection of AI and business growth.Highlights:"Roll ups fail at the integration level, and the integration is really what systems do we have to do that?""If you don't invest in up-leveling and AI-fying your business now, you'll be acquired on the cheap.""The basic building blocks of why you would do a roll up, applied with AI and tech, make perfect sense to me.""If you're planning on just shutting it down or letting it die a slow and profitable death, then cool. But if it's longer than that, you either have to get on the bus or face being put out of business."Timestamps:00:00 Introduction04:15 AI and Roll-Ups: Success and Failure 07:16 Advice for Old-School Businesses 10:30 Investor Strategy and Execution 16:05 Management and Systems for Roll-Ups 17:56 Investor Strategy: Mergers and Acquisitions 20:52 Value Addition through AI CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier

"I was so excited to get the contract—I didn't read the fine print." Sound familiar? In this episode, Patrice Davis, founder of Grants Works, shares the painful but powerful lesson she learned about intellectual property when a contract misstep led to a cease-and-desist letter and thousands of dollars in losses.Patrice opens up about how she built a scalable training offer from scratch, only to find out she didn't legally own the product she created. Erin walks through exactly what went wrong—and how you can avoid making the same mistake with your high-value content.This candid conversation is packed with practical insights on contractor agreements, NDAs, and how to protect your IP before you scale. Plus, Patrice shares how she turned things around—and the licensing play she's launching now that could be her most impactful move yet.Key Takeaways:The Mistake That Sparked a Cease & Desist - Patrice shares how one contract oversight with a client led to losing access to the training materials she created.The Cost of Vague Deliverables - Erin explains how unclear contract terms around “deliverables” can lead to clients assuming full IP ownership even when they shouldn't.Free to Paid: Building the Grants Works Academy - From webinars to a scalable online academy, Patrice reveals how she productized her consulting services with intention.Protecting Your IP from Client Hires - Patrice details how she shields her business from contractors or employees assigned by clients to “help” and potentially steal her systems.Rebuilding with Licensing in Mind - After losing her original materials, Patrice rebuilt her training with future licensing opportunities and legal clarity at the core.Ownership Differences: Employee vs. Contractor Work - Erin clarifies how IP rights shift depending on whether someone is a W2 employee or a 1099 contractor and why that distinction matters.AI, Otter & ChatGPT Cautions - Both Erin and Patrice share risks of using AI or transcription tools with confidential or proprietary content and how to safeguard it.A Resource for Consultants Ready to Scale - Patrice discusses her free eBook for professionals looking to turn their expertise into a multi-six-figure consulting firm.Resources Mentioned in This Episode

In this episode of Shift Happens, Jeff Edwards sits down with Brett Harrison, Director of Global Partner Go-To-Market Strategy for Collaboration at Cisco. From flying planes to driving partner success, Brett brings his strategic storytelling superpower to a packed conversation on the evolution of hybrid work, the AI-powered digital front door, and why interoperability is no longer optional. They dig into: • Market trends shaping collaboration and customer experience • How AI is transforming contact centers and redefining brand interactions • The power of Cisco's 360 Partner Program and Partner Value Index • Why “every customer is now a Cisco opportunity” Whether you're a partner, customer, or Cisco team member—this episode delivers clear, actionable insights to help you grow your collaboration practice and elevate your brand.

40% of California's licensed doctoral psychologists come from one university that nearly failed a decade ago. Their turnaround didn't come from diversifying programs or chasing enrollment—it came from making the hardest decision in higher ed: cutting what wasn't excellent. In this episode of the Changing Higher Ed® podcast, Dr. Drumm McNaughton speaks with Andy Vaughn, President and CEO of Alliant International University, about how institutional leaders can drive university transformation by making tough calls, realigning programs, and embedding scalable mental health support into their core operations. Drawing from Alliant's strategic shift, Vaughn explains why program focus and transparent leadership are more effective than traditional diversification models. He shares how embedding mental health services into academic programs created both a market advantage and a support system for students, faculty, and staff. Topics Covered: Why eliminating underperforming programs can drive institutional transformation How program realignment strengthens financial stability and market positioning Embedding scalable mental health services into academic programs and operations The leadership imperative: transparency, inclusion, and decisive action Codifying organizational values to guide behavior and decision-making Managing faculty-administration relations with professionalism and respect Preparing for unprecedented policy and legislative changes impacting higher ed Real-World Examples Discussed: Alliant International University's strategic focus on licensure-driven programs The integration of Alliant Clinics, providing community mental health services Leadership communication practices to maintain trust during operational changes Partnering with psychology schools for scalable mental health service delivery Three Key Takeaways for Leadership: Codify and normalize institutional values so that decision-making and behaviors align across all levels. Be transparent with stakeholders about challenges and solutions, fostering trust and shared ownership of outcomes. Involve the entire institution—including part-time staff—in transformation efforts to ensure unified execution during critical periods. This episode offers a practical framework for institutional leaders navigating transformation, operational challenges, and the rising demand for campus-wide mental health support. Recommended For: Presidents, trustees, provosts, CFOs, student affairs leaders, and higher education executives focused on institutional sustainability and student success. Read the transcript: https://changinghighered.com/university-transformation-program-focus-scalable-mental-health/   #UniversityTransformation #HigherEdLeadership #MentalHealthSupport #ProgramRealignment #HigherEducationPodcast

Most consultants hit a ceiling. A scalable offer breaks it. If you're a consultant who wants to grow but still feels stuck in client delivery, don't miss this episode. You'll hear about two consultants. One is stuck managing everything. The other has space to think, lead, and grow. I break down what makes that shift possible. We walk through what a scalable offer actually is and why it matters. We're not talking about theory. We're talking about the difference between staying at capacity and building something that can run without you. I've helped clients make this shift again and again. It's one of the most important changes you can make if you want to lead a business that supports your life and has even MORE IMPACT!

In a world awash with free educational videos and paid programs from platforms such as Udemy and Teachable, Damon Lembi and his team at Learnit are thriving by delivering impressive results. Their secret? Equipping small and mid-sized businesses with the tools to outmaneuver corporate giants, while helping employees build confidence, sharpen skills, and boost job satisfaction. To date, Learnit has served over 14,000 organizations and helped more than 1.8 million professionals master new skills or improve on existing capabilities. This week, Damon delivers a masterclass on the mindset business leaders must embrace to thrive in today's hyper-competitive landscape. It's one of many valuable and actionable business insights we'll hear from Damon. Please take your seats. Class is in session.  [Be sure to pick up a copy of Damon's book, The Learn-It-All Leader: Mindset, Traits and Tools] Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Damon Lembi, LearnitPosted: August 4, 2025 Monday Morning Run Time: 48:25 Episode: 14.9 RELATED EPISODES: Teaching a Person to Fish is Okay; Training Others to Teach Fishing is Sublime Can You Prove the Worth of Employee Training, Community Outreach, DEI, and Other So-Called “Soft Skills”? Trainual CEO Chris Ronzio on Bringing Onboarding and Employee Training into the 21st Century

Investi con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fineco⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, 60 trade gratis nei primi sei mesi (#adv). John Cochrane è un'autorità assoluta in materia di asset pricing e teoria del portafoglio e ci spiega cosa determina la variazione dei premi al rischio e le implicazioni per le decisioni di investimento. E cosa ne pensa dei dazi commerciali. Portfolios for long term investors Discount Rates Crisis Cycle : Challenges, Evolution, and Future of the Euro https://www.johnhcochrane.com/ =============================================== Investi con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fineco⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, 60 trade gratis nei primi sei mesi con il codice ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TRD060-TB⁠⁠ Investi con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Scalable⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, 3,5% di interessi sulla liquidità (*) ⁠Turtleneck⁠⁠⁠, l'assicurazione sulla vita online. Prova gratis la newsletter di ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DataTrek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ per 15 giorni. Naviga in totale sicurezza con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠NordVPN⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Migliaia di libri audioriassunti su ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠4Books⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. I link sono sponsorizzati e l'Autore potrebbe percepire una commissione. (*) fino al 31/12/2025, offerta valida per i nuovi clienti. Si applicano termini e condizioni. =============================================== ATTENZIONE: I contenuti di questo canale hanno esclusivamente finalità di informare e intrattenere. Le informazioni fornite sul canale hanno valore indicativo e non sono complete circa le caratteristiche dei prodotti menzionati. Chiunque ne faccia uso per fini diversi da quelli puramente informativi cui sono destinati, se ne assume la piena responsabilità. Tutti i riferimenti a singoli strumenti finanziari non devono essere intesi come attività di consulenza in materia di investimenti, né come invito all'acquisto dei prodotti o servizi menzionati. Investire comporta il rischio di perdere il proprio capitale. Investi solo se sei consapevole dei rischi che stai correndo. Learn more about your ad choices. Visit megaphone.fm/adchoices

John Cochrane is a leading authority on asset pricing and portfolio theory. He explains what drives changes in risk premia and the implications for investment decisions — and shares his views on trade tariffs. Portfolios for long term investors⁠ ⁠Discount Rates⁠ ⁠Crisis Cycle : Challenges, Evolution, and Future of the Euro⁠ https://www.johnhcochrane.com/ =============================================== Investi con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fineco⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, 60 trade gratis nei primi sei mesi con il codice ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TRD060-TB⁠⁠⁠ Investi con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Scalable⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, 3,5% di interessi sulla liquidità (*) ⁠⁠Turtleneck⁠⁠⁠⁠, l'assicurazione sulla vita online. Prova gratis la newsletter di ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠DataTrek⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ per 15 giorni. Naviga in totale sicurezza con ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠NordVPN⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Migliaia di libri audioriassunti su ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠4Books⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. I link sono sponsorizzati e l'Autore potrebbe percepire una commissione. (*) fino al 31/12/2025, offerta valida per i nuovi clienti. Si applicano termini e condizioni. =============================================== ATTENZIONE: I contenuti di questo canale hanno esclusivamente finalità di informare e intrattenere. Le informazioni fornite sul canale hanno valore indicativo e non sono complete circa le caratteristiche dei prodotti menzionati. Chiunque ne faccia uso per fini diversi da quelli puramente informativi cui sono destinati, se ne assume la piena responsabilità. Tutti i riferimenti a singoli strumenti finanziari non devono essere intesi come attività di consulenza in materia di investimenti, né come invito all'acquisto dei prodotti o servizi menzionati. Investire comporta il rischio di perdere il proprio capitale. Investi solo se sei consapevole dei rischi che stai correndo. Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive into the real challenges facing small and medium-sized businesses today, cutting through the marketing spin of industry reports. If you're a business owner, entrepreneur, marketer, or anyone interested in practical strategies for growth, customer acquisition, and leveraging AI, this episode is for you. Tune in for candid insights, actionable advice, and a few laughs along the way.Highlights:“I've never once in my entire life heard a small business owner use the word ‘resilience.'”“If your offer is confusing, it's not going to work, simplicity wins right now.”“AI is the single biggest disruptive event any of us have ever experienced.”“Let people buy the way they want to buy.”Timestamps:00:00 - Introduction01:36 – Salesforce Report: Hype or Help?03:57 – Do Business Owners Really Say ‘Resilience'?05:14 – AI Adoption: Fear of Losing the Human Touch07:38 – What Are the Real Top Challenges?11:07 – How Macroeconomics Impact Sales15:23 – Simplifying Offers for Better Results17:41 – Creating a ‘Happening' to Re-Engage Customers21:05 – AI-ifying Your Business: Pivot or Perish28:04 – Acquisitions: The Private Equity Playbook for SMBsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier

Welcome to Episode 219 of Manufacturing Hub. In this episode, we dive into the evolution of industrial data infrastructure with Jeroen Coussement, Founder and CEO of Factry. Factry is building modern historian and MES software platforms that help manufacturers collect, contextualize, and act on operational data at scale.We unpack the critical role of historians in modern manufacturing environments. While traditional historians focused on archiving time-series data, today's requirements go far beyond that. Jeroen outlines how a modern historian must fulfill three foundational roles:Efficient high-volume time-series data acquisitionContextual modeling across complex factory assetsDemocratized access and self-service tools for operations teamsThis episode covers:The differences between SCADA, MES, and historiansThe evolution from legacy platforms like OSIsoft PI to cloud-native historiansArchitectures for on-prem, cloud, and hybrid historian deploymentsReal-world use cases like wind turbine optimization for shadow flicker mitigationCommon challenges in digital transformation, including network modernization and change managementHow manufacturers can scale from data collection to full analytics enablementJeroen also shares why point solutions often lead to fragmentation, and how building a robust data foundation opens the door to advanced tools like AI, unified namespace, and better decision-making.

#520 What if the product you've been searching for doesn't exist — so you build it yourself? In this episode hosted by Kirsten Tyrrel, we dive into the inspiring story of Carmelo Marsala, founder of Spray-Net, a revolutionary home services franchise that combines patented paint formulations with a high-performance business model. Carmelo shares how he spotted a massive gap in the market while running a local service business, and how that “aha” moment led to the creation of a proprietary product line, multiple patents, and a growing international franchise. From formulating science-backed solutions to building a fully supported, turnkey business model for franchisees, Carmelo unpacks the steps he took to grow Spray-Net into a scalable, sought-after opportunity. If you're looking to start your own business — and want something unique, tested, and profitable — this episode is a must-listen! What we discuss with Carmelo: + Identifying a market gap through experience + Creating a patented paint formulation + Starting with a franchise before inventing the product + Transitioning from operator to franchisor + Supporting franchisees with marketing and call center + Franchisees don't need painting experience + Scalable business with low overhead + Unique selling proposition: proprietary products + Expansion across North America and beyond + Keys to franchisee success and profitability Thank you, Carmelo! Check out Spray-Net at Spray-Net.com. Check out Liqua-Roof at LiquaRoof.com. Learn how you can become a Spray-Net franchisee. Follow Carmelo on Facebook, Instagram, and LinkedIn (here and here). To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tik Tok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Want to hear from more incredible entrepreneurs? Check out all of our interviews ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Masters of Moments, Jake Wurzak sits down with Matthew Mering to explore the evolution of lifestyle hotels and the founding story behind Outbound Hotels. From his early experiences in the hospitality industry, starting with bartending at Club Med to co-founding a nightclub while attending business school. Matthew shares how his path ultimately led to building a distinct hotel brand focused on outdoor destinations.  He and Jake dig into the nuanced thinking behind site selection, brand building, operations, and capital strategy, offering a masterclass in how to create hospitality experiences that resonate deeply with both travelers and local communities. They discuss: * Why Outbound Hotels targets seasonal, outdoor-focused markets with high barriers to entry * How brand consistency is balanced with property-level flexibility using a “soft brand” approach * The value of partnering with Gettys Group and CoralTree to stay lean yet vertically integrated * Why strong local GMs and creative directors are essential to outperforming in independent hotels * How AI and social media are disrupting traditional hotel loyalty and booking behavior A must-listen for anyone building or investing in the future of independent hospitality. Links: Matthew on LinkedIn - https://www.linkedin.com/in/mattmering/ Waterton - https://www.waterton.com/ Connect & Invest with Jake: Follow Jake on X: https://x.com/JWurzak 1 on 1 coaching with Jake: https://www.jakewurzak.com/coaching Learn How to Invest with DoveHill: https://bit.ly/3yg8Pwo Topics: (00:00:00) - Intro (00:00:42) - Matthew's background and career (00:15:06) - Launching Outbound Hotels (00:17:59) - The importance of location in hotel development (00:27:11) - Creating unique guest experiences (00:30:46) - Challenges and rewards of remote hotel locations (00:35:20) - Deal evaluations, renovation challenges and strategies (00:40:59) - Navigating the pandemic: Jackson Hole project (00:44:42) - Operational insights: The importance of good management (00:54:53) - Marketing innovations: Embracing the outdoorsy campaign (00:57:10) - AI and technology: The future of hospitality (01:01:07) - Lessons learned: Mistakes and low leverage strategy (01:04:14) - Favorite hotels and closing remarks

In this episode, we sit down with Reed Hensen, Chief Growth Officer at MarketSurge, to explore what it takes to drive meaningful business growth in today's fiercely competitive digital landscape. With a career spanning Fortune 500 firms, high-growth startups, and his own successful venture, Million Dollar Studio, Reed shares the core strategies that power scalable success.We dive into how Reed blends data-driven insights with bold, creative marketing to deliver results that move the needle. He opens up about his time leading digital initiatives at Punchkick Interactive, Solstice, and Northwestern University, and how those experiences shaped his approach to customer engagement, product innovation, and operational excellence.Whether you're a founder, marketer, or growth leader, this conversation is packed with actionable insights for anyone looking to build digital strategies that truly scale.

In this solo episode, host Drew English unpacks the concept of leverage and why 2025 is the best time for creatives to build independent success. He argues that cheap tech, free global distribution, and direct-to-audience marketing have removed the traditional gatekeepers. Creators who shift from selling services to building assets can own their future in the “Creator 2.0” era.Key TakeawaysTech is cheap: Your phone can produce market-ready visuals—hardware is no longer the hurdle.Distribution is free: Platforms like YouTube give instant access to a worldwide audience; the game now is earning the click.Marketing is direct: Email lists and social media let you talk to fans anytime—no middlemen required.Assets > services: Follow the athlete model—use your primary skill to build IP, products, or partnerships that earn while you sleep.Real-world examples:The Umbrella Academy evolved from graphic novel to Netflix hit.A24 green-lit “The Backrooms,” a YouTube horror series created by a 19-year-old.Producer Alex LeMay urges filmmakers to “think platform first, not format.”Action items for listeners:Audit your expertise - what unique knowledge or story can become IP?Choose one primary platform (e.g., YouTube) and design content natively for it.Start an email list to own your relationship with fans.Package and test ideas in small formats (web series, mini-docs, digital products).Lean into human connection - your perspective and trust can't be replicated by AI. Resources MentionedJason Murray on “Creator 2.0” (@jason_swet on Instagram)Producer Alex LeMay's Substack article HEREThe Umbrella Academy (graphic novel → Netflix)A24's upcoming film “The Backrooms” (originated on YouTube)Connect with DrewSubscribe to Drew's Substack newsletter Creative Balance for deeper dives.Follow No Set Path on YouTube, Instagram, and wherever you get your podcasts.Share the episode and tag @drewenglishh to keep the conversation going.

How hard is it to write a good database engine? Hard enough that sometimes it takes several versions to get it just right. Paul Dix joins us this week to talk about his journey building InfluxDB, and he's refreshingly frank about what went right, and what went wrong. Sometimes the real database is the knowledge you pick up along the way....Paul walks us through InfluxDB's evolution from error logging system to time-series datasbase, and from Go to Rust, with unflinching honesty about the major lessons they learnt along the way. We cover technical details like Time-Structure Merge Trees, to business issues like what happens when your database works but your pricing model is broken.If you're interested in how databases work, this is full of interesting details, and if you're interested in how projects evolve from good idea to functioning business, it's a treat.--Support Developer Voices on Patreon: https://patreon.com/DeveloperVoicesSupport Developer Voices on YouTube: https://www.youtube.com/@developervoices/joinInfluxData: https://www.influxdata.com/InfluxDB: https://www.influxdata.com/products/influxdb/DataFusion: https://datafusion.apache.org/DataFusion Episode: https://www.youtube.com/watch?v=8QNNCr8WfDMApache Arrow: https://arrow.apache.org/Apache Parquet: https://parquet.apache.org/BoltDB: https://github.com/boltdb/boltLevelDB: https://github.com/google/leveldbRocksDB: https://rocksdb.org/Gorilla: A Fast, Scalable, In-Memory Time Series Database (Facebook paper): https://www.vldb.org/pvldb/vol8/p1816-teller.pdfPaul on LinkedIn: https://www.linkedin.com/in/pauldix/Kris on Bluesky: https://bsky.app/profile/krisajenkins.bsky.socialKris on Mastodon: http://mastodon.social/@krisajenkinsKris on LinkedIn: https://www.linkedin.com/in/krisjenkins/

Links mentioned in this episode: Sign up for a FREE Podcast Profit Potential Discovery Call: https://www.podcastingbusiness.school/   Start a 10 Day Free Trial inside of my Online Business Academy for Podcasters: https://www.podcastingbusiness.school/academy *********************  

Is your SaaS team aligned—or just busy? In this episode of SaaS Fuel, Jeff Mains sits down with Jolly Nanda, GTM advisor and sales strategy expert, to discuss how SaaS founders can build scalable growth by aligning product, marketing, and sales from day one.Jolly shares insights from scaling teams at SAP, Adobe, and Atlassian, and breaks down what early-stage SaaS leaders can do today to build healthy sales pipelines, improve forecasting accuracy, and foster a culture of truth-telling inside the funnel.In this episode, you'll learn:How to fix the misalignment between sales, product, and marketingWhat most founders get wrong about pipeline hygieneWhy culture—not comp plans—drives real sales performanceHow to use product-led growth alongside sales, not against itThe mindset shift every founder must make to scaleIf you're tired of hero sales and pipeline guesswork, this episode gives you a clear framework to build process-driven, revenue-responsible teams.Key Takeaways00:00 – The sales number isn't the whole story04:10 – Early-stage GTM red flags05:30 – Product, marketing, and sales: 1 team, not 306:42 – Sales culture vs sales process08:18 – Why incentives don't fix a broken system10:01 – How to build a truth culture in sales11:47 – Why PLG doesn't mean anti-sales13:40 – Building alignment between product and revenue teams15:19 – The right kind of friction in sales and onboarding17:02 – Discovery before demo (and why that order matters)19:14 – “Hero sales” vs. scalable sales21:00 – Why most pipeline data is not accurate22:48 – Trust is a byproduct of process24:12 – 4 elements of good pipeline hygiene26:00 – Sales managers: stop being scorekeepers28:09 – Real forecasting starts with sales call truth29:20 – The connection between missed targets and broken process30:32 – How to change sales culture without killing morale32:00 – Leading indicators vs lagging indicators in GTM34:29 – Product-led + sales-led = better customer journey36:14 – Why you need revenue roles inside product38:06 – Pricing is part of GTM, not just finance 40:00 – Aligning marketing messaging with sales narratives41:27 – The next evolution of GTM rolesTweetable Quotes"Pipeline hygiene isn't a Salesforce task—it's a culture of truth." – Jolly Nanda"If sales, marketing, and product aren't on the same page, your customer feels it first." – Jolly Nanda"Don't fix sales with comp plans. Fix it with better process and culture." – Jolly Nanda"Product-led growth isn't the enemy of sales—it's fuel for it." – Jolly Nanda"The goal isn't activity—it's alignment." – Jeff MainsSaaS Leadership LessonsPipeline hygiene is a culture issue. It's not just about clean CRM—it's about truth in the funnel.Sales, product, and marketing must operate as one team. Siloed GTM leads to chaos and churn.Product-led growth doesn't eliminate sales—it elevates it. The handoff must feel seamless to the customer.Scalable sales = process + mindset. Don't build your GTM around a hero rep.Truthful forecasting starts with sales conversations. If reps are sandbagging or guessing, fix the culture first.Curiosity beats control. The best leaders build cultures where feedback flows freely across GTM.Guest ResourcesWebsite -

My guest today is Melanie Moses, a Professor of Computer Science at the University of New Mexico, an External Faculty at the Santa Fe Institute, and Chair of the New Mexico AI Consortium. Melanie's work spans a wide range of disciplines all unified by her deep understanding of complexity theory.In our conversation, Melanie and I explore how scaling theory reveals surprising patterns across nature, technology, and society. We discuss what decentralized systems like ant colonies can teach us about building more robust AI, and what the immune system tells us about information networks. We also delve into the costs of building scalable infrastructure, and why we might need new approaches to governance that can scale with our global challenges. Finally, we explore whether there could ever be a universal scaling law and what young researchers should know about pursuing interdisciplinary paths. I hope you enjoy our discussion.You can follow me on X (@⁠ProfSchrepel⁠) and BlueSky (@⁠ProfSchrepel⁠).References:Melanie Moses' Biological Computation Lab https://moseslab.cs.unm.eduMetabolic Scaling From Individuals to Societies (PhD, 1993) https://www.unm.edu/~melaniem/DISSERTATION_MEM.pdfCities as Organisms: Allometric Scaling of Urban Road Networks (2008) https://www.jtlu.org/index.php/jtlu/article/view/29Biologically inspired design principles for Scalable, Robust, Adaptive, Decentralized search and automated response (RADAR) (2011) https://ieeexplore.ieee.org/document/5954663

Still Stuck in the Chair? This Might Be Why…Most dentists think hustle = growth. But what if your packed schedule is actually what's holding you back?In this episode of the Full-Arch Secrets Podcast, Dr. Sully Sullivan shares the exact framework he used to scale from a single-doctor practice to a business that runs without him — all while working less, earning more, and reclaiming his freedom.

Welcome to a new episode of Business Lunch!In this episode, Roland Frasier and Ryan Deiss dive into "the great flattening"—the radical shift where AI enables entire departments, and even companies, to be run by a single person. They explore real-world examples from tech and traditional industries, discuss the risks and rewards of this new model, and offer practical advice for leaders and entrepreneurs. If you're a business owner, manager, or anyone interested in the future of work, this episode is for you!Highlights:"What if the highest performing marketing team at your company was actually just one person?""AI is compressing entire departments into individual 'departments of one.'""The coordination tax is the overhead of meetings, getting along, and not getting along.""This may be the end of the middle manager and the rise of the player-coach."Timestamps:01:41 – Introducing "The Great Flattening" Concept02:30 – WhatsApp: $345M Value Per Employee03:30 – Midjourney & Cursor: Creative and Dev Pancakes07:21 – The Coordination Tax Explained11:18 – Team Size, Efficiency, and the Two Pizza Rule14:25 – AI Agents Replacing Marketing Teams22:35 – Risks of Single-Person Departments26:53 – The End of Middle Management?37:19 – The Pancake Test: Is Your Department "Pancakeable"?54:20 – Digital Marketer's Department of One Beta ProgramCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier

In this episode of Fund Friday, Craig McGrouther interviews Sarah Miskelly, founder of Hylee Capital, who shares her inspiring journey from growing up in multifamily property management in Toronto to becoming a location-independent fund manager living between Costa Rica and Canada.Sarah reveals how real estate created lifestyle freedom for her family and why she pivoted from being a top-producing real estate broker to launching her own investment fund. She explains the disciplined due diligence process she uses today to vet institutional-grade deals and protect investor capital.You'll learn:• Why DSCR at 1.0 is a red flag• How she evaluates cap rate assumptions for risk• The power of private credit and diversification across multifamily, triple-net, and energy assets• How she built sustainable income beyond back-end equity• Candid advice for aspiring fund managers and capital raisersIf you're raising capital, evaluating deals, or designing a lifestyle around real estate investing, this episode is packed with actionable insight.Learn more about Lone Star Capital at www.lscre.comApply to attend the LSC Summit 2025: www.lscsummit.com Get a FREE copy of the Passive Investor Guide:https://www.lscre.com/content/passive-investor-guide Subscribe to our newsletter and receive our FREE underwriting model package:https://www.lscre.com/resource/fof-underwriting-toolkit Follow Rob Beardsley:https://www.linkedin.com/in/rob-beardsley/ Read Rob's articles:https://www.lscre.com/blog

Welcome to a new episode of Business Lunch. Today, we discuss practical strategies to navigate economic slowdowns, particularly during summer. They share insights on creative marketing, leveraging internal resources, and maximizing downtime. Whether you're experiencing a seasonal dip or a broader economic challenge, this episode is packed with actionable advice to keep your business thriving.Highlights:"The quickest way to drown out negativity is with an abundance of positivity.""The Lord puts you into these situations knowing you can handle them. It's a test.""Hard makes you resilient. Soft and easy doesn't make you resilient."Timestamps:00:00 - Introduction02:30 - Current Economic Trends05:00 - Seasonal Slowdowns10:00 - Strategies to Combat Slowdowns15:00 - Leveraging Internal Resources20:00 - Creative Marketing Ideas25:00 - The Importance of Not Panicking30:00 - Enhancing Offers and Bundles35:00 - Acquisition Opportunities40:00 - Long-Term Planning and TestingCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier

Tired of being stuck in the one-to-one grind, working all hours with no end in sight? What if you could create more revenue, impact, and freedom without significantly increasing your costs?Welcome to Marketing Unfiltered, where host Sophia explores authentic marketing strategies for entrepreneurs who want to build genuine connections with their audience.In this episode, Sophia sits down with business strategist AnnMarie Rose to tackle one of the biggest challenges service-based entrepreneurs face: how to transition from trading time for money to building truly scalable offers that give you the freedom and flexibility you started your business for.We cover:➡️ Why you need to get paid for your expertise multiple times before creating a scalable offer (and the costly mistake of launching courses too early)➡️ The truth about paid workshops vs. free webinars: why charging $27-$97 upfront gets you better show-up rates AND higher conversions➡️ How to combat the "trust recession" by letting people experience your expertise live (because you can't fake authenticity)➡️ The five types of scalable offers that actually work: group programs, memberships, online courses, group VIP days, and masterminds➡️ Why weekly calls might be killing your scalability (and what to do instead)➡️ How to avoid "curriculum creep" – the expert's curse of wanting to teach everything you know➡️ The surprising role your personality type plays in choosing between live launches vs. evergreen funnels➡️ Smart ways to use AI as a business tool without losing your authentic voice (plus the 120-page brand document that changes everything)Whether you're still working one-to-one and dreaming of scale, or you've launched a course that's not converting, this episode gives you the roadmap to build offers that actually sell while giving you back your time and sanity.Resources mentioned in the episode: ➡️ AnnMarie's "Ace Your Scalable Offer" workshop (special discount for Marketing Unfiltered listeners - link in show notes)Connect with AnnMarie Rose: Instagram: @askannmarierose Website: annmarierose.com/everythingMarketing Unfiltered is hosted by Sophia, exploring authentic marketing strategies for entrepreneurs who want to build genuine connections with their audience.

Blockstream chief executive Adam Back makes a huge Bitcoin prediction, confirming Hal Finney was right that the Bitcoin price will reach $10,000,000 per BTC along with a $200 trillion market cap. “A sustainable and scalable $100-$200 trillion trade front-running hyperbitcoinization. Scalable enough for most big listed companies to move to BTC treasury.” Learn more about your ad choices. Visit megaphone.fm/adchoices