Podcasts about Competitive analysis

TLDR: It was Claude :-)When I set out to compare ChatGPT, Claude, Gemini, Grok, and ChatPRD for writing Product Requirement Documents, I figured they'd all be roughly equivalent. Maybe some subtle variations in tone or structure, but nothing earth-shattering. They're all built on similar transformer architectures, trained on massive datasets, and marketed as capable of handling complex business writing.What I discovered over 45 minutes of hands-on testing revealed not just which tools are better for PRD creation, but why they're better, and more importantly, how you should actually be using AI to accelerate your product work without sacrificing quality or strategic thinking.If you're an early or mid-career PM in Silicon Valley, this matters to you. Because here's the uncomfortable truth: your peers are already using AI to write PRDs, analyze features, and generate documentation. The question isn't whether to use these tools. The question is whether you're using the right ones most effectively.So let me walk you through exactly what I did, what I learned, and what you should do differently.The Setup: A Real-World Test CaseHere's how I structured the experiment. As I said at the beginning of my recording, “We are back in the Fireside PM podcast and I did that review of the ChatGPT browser and people seemed to like it and then I asked, uh, in a poll, I think it was a LinkedIn poll maybe, what should my next PM product review be? And, people asked for ChatPRD.”So I had my marching orders from the audience. But I wanted to make this more comprehensive than just testing ChatPRD in isolation. I opened up five tabs: ChatGPT, Claude, Gemini, Grok, and ChatPRD.For the test case, I chose something realistic and relevant: an AI-powered tutor for high school students. Think KhanAmigo or similar edtech platforms. This gave me a concrete product scenario that's complex enough to stress-test these tools but straightforward enough that I could iterate quickly.But here's the critical part that too many PMs get wrong when they start using AI for product work: I didn't just throw a single sentence at these tools and expect magic.The “Back of the Napkin” Approach: Why You Still Need to Think“I presume everybody agrees that you should have some formulated thinking before you dump it into the chatbot for your PRD,” I noted early in my experiment. “I suppose in the future maybe you could just do, like, a one-sentence prompt and come out with the perfect PRD because it would just know everything about you and your company in the context, but for now we're gonna do this more, a little old-school AI approach where we're gonna do some original human thinking.”This is crucial. I see so many PMs, especially those newer to the field, treat AI like a magic oracle. They type in “Write me a PRD for a social feature” and then wonder why the output is generic, unfocused, and useless.Your job as a PM isn't to become obsolete. It's to become more effective. And that means doing the strategic thinking work that AI cannot do for you.So I started in Google Docs with what I call a “back of the napkin” PRD structure. Here's what I included:Why: The strategic rationale. In this case: “Want to complement our existing edtech business with a personalized AI tutor, uh, want to maintain position industry, and grow through innovation. on mission for learners.”Target User: Who are we building for? “High school students interested in improving their grades and fundamentals. Fundamental knowledge topics. Specifically science and math. Students who are not in the top ten percent, nor in the bottom ten percent.”This is key—I got specific. Not just “students,” but students in the middle 80%. Not just “any subject,” but science and math. This specificity is what separates useful AI output from garbage.Problem to Solve: What's broken? “Students want better grades. Students are impatient. Students currently use AI just for finding the answers and less to, uh, understand concepts and practice using them.”Key Elements: The feature set and approach.Success Metrics: How we'd measure success.Now, was this a perfectly polished PRD outline? Hell no. As you can see from my transcript, I was literally thinking out loud, making typos, restructuring on the fly. But that's exactly the point. I put in maybe 10-15 minutes of human strategic thinking. That's all it took to create a foundation that would dramatically improve what came out of the AI tools.Round One: Generating the Full PRDWith my back-of-the-napkin outline ready, I copied it into each tool with a simple prompt asking them to expand it into a more complete PRD.ChatGPT: The Reliable GeneralistChatGPT gave me something that was... fine. Competent. Professional. But also deeply uninspiring.The document it produced checked all the boxes. It had the sections you'd expect. The writing was clear. But when I read it, I couldn't shake the feeling that I was reading something that could have been written for literally any product in any company. It felt like “an average of everything out there,” as I noted in my evaluation.Here's what ChatGPT did well: It understood the basic structure of a PRD. It generated appropriate sections. The grammar and formatting were clean. If you needed to hand something in by EOD and had literally no time for refinement, ChatGPT would save you from complete embarrassment.But here's what it lacked: Depth. Nuance. Strategic thinking that felt connected to real product decisions. When it described the target user, it used phrases that could apply to any edtech product. When it outlined success metrics, they were the obvious ones (engagement, retention, test scores) without any interesting thinking about leading indicators or proxy metrics.The problem with generic output isn't that it's wrong, it's that it's invisible. When you're trying to get buy-in from leadership or alignment from engineering, you need your PRD to feel specific, considered, and connected to your company's actual strategy. ChatGPT's output felt like it was written by someone who'd read a lot of PRDs but never actually shipped a product.One specific example: When I asked for success metrics, ChatGPT gave me “Student engagement rate, Time spent on platform, Test score improvement.” These aren't wrong, but they're lazy. They don't show any thinking about what specifically matters for an AI tutor versus any other educational product. Compare that to Claude's output, which got more specific about things like “concept mastery rate” and “question-to-understanding ratio.”Actionable Insight: Use ChatGPT when you need fast, serviceable documentation that doesn't need to be exceptional. Think: internal updates, status reports, routine communications. Don't rely on it for strategic documents where differentiation matters. If you do use ChatGPT for important documents, treat its output as a starting point that needs significant human refinement to add strategic depth and company-specific context.Gemini: Better Than ExpectedGoogle's Gemini actually impressed me more than I anticipated. The structure was solid, and it had a nice balance of detail without being overwhelming.What Gemini got right: The writing had a nice flow to it. The document felt organized and logical. It did a better job than ChatGPT at providing specific examples and thinking through edge cases. For instance, when describing the target user, it went beyond demographics to consider behavioral characteristics and motivations.Gemini also showed some interesting strategic thinking. It considered competitive positioning more thoughtfully than ChatGPT and proposed some differentiation angles that weren't in my original outline. Good AI tools should add insight, not just regurgitate your input with better formatting.But here's where it fell short: the visual elements. When I asked for mockups, Gemini produced images that looked more like stock photos than actual product designs. They weren't terrible, but they weren't compelling either. They had that AI-generated sheen that makes it obvious they came from an image model rather than a designer's brain.For a PRD that you're going to use internally with a team that already understands the context, Gemini's output would work well. The text quality is strong enough, and if you're in the Google ecosystem (Docs, Sheets, Meet, etc.), the integration is seamless. You can paste Gemini's output directly into Google Docs and continue iterating there.But if you need to create something compelling enough to win over skeptics or secure budget, Gemini falls just short. It's good, but not great. It's the solid B+ student: reliably competent but rarely exceptional.Actionable Insight: Gemini is a strong choice if you're working in the Google ecosystem and need good integration with Docs, Sheets, and other Google Workspace tools. The quality is sufficient for most internal documentation needs. It's particularly good if you're working with cross-functional partners who are already in Google Workspace. You can share and collaborate on AI-generated drafts without friction. But don't expect visual mockups that will wow anyone, and plan to add your own strategic polish for high-stakes documents.Grok: Not Ready for Prime TimeLet's just say my expectations were low, and Grok still managed to underdeliver. The PRD felt thin, generic, and lacked the depth you need for real product work.“I don't have high expectations for grok, unfortunately,” I said before testing it. Spoiler alert: my low expectations were validated.Actionable Insight: Skip Grok for product documentation work right now. Maybe it'll improve, but as of my testing, it's simply not competitive with the other options. It felt like 1-2 years behind the others.ChatPRD: The Specialized ToolNow this was interesting. ChatPRD is purpose-built for PRDs, using foundational models underneath but with specific tuning and structure for product documentation.The result? The structure was logical, the depth was appropriate, and it included elements that showed understanding of what actually matters in a PRD. As I reflected: “Cause this one feels like, A human wrote this PRD.”The interface guides you through the process more deliberately than just dumping text into a general chat interface. It asks clarifying questions. It structures the output more thoughtfully.Actionable Insight: If you're a technical lead without a dedicated PM, or you're a PM who wants a more structured approach to using AI for PRDs, ChatPRD is worth the specialized focus. It's particularly good when you need something that feels authentic enough to share with stakeholders without heavy editing.Claude: The Clear WinnerBut the standout performer, and I'm ranking these, was Claude.“I think we know that for now, I'm gonna say Claude did the best job,” I concluded after all the testing. Claude produced the most comprehensive, thoughtful, and strategically sound PRD. But what really set it apart were the concept mocks.When I asked each tool to generate visual mockups of the product, Claude produced HTML prototypes that, while not fully functional, looked genuinely compelling. They had thoughtful UI design, clear information architecture, and felt like something that could actually guide development.“They were, like, closer to, like, what a Lovable would produce or something like that,” I noted, referring to the quality of low-fidelity prototypes that good designers create.The text quality was also superior: more nuanced, better structured, and with more strategic depth. It felt like Claude understood not just what a PRD should contain, but why it should contain those elements.Actionable Insight: For any PRD that matters, meaning anything you'll share with leadership, use to get buy-in, or guide actual product development, you might as well start with Claude. The quality difference is significant enough that it's worth using Claude even if you primarily use another tool for other tasks.Final Rankings: The Definitive HierarchyAfter testing all five tools on multiple dimensions: initial PRD generation, visual mockups, and even crafting a pitch paragraph for a skeptical VP of Engineering, here's my final ranking:* Claude - Best overall quality, most compelling mockups, strongest strategic thinking* ChatPRD - Best for structured PRD creation, feels most “human”* Gemini - Solid all-around performance, good Google integration* ChatGPT - Reliable but generic, lacks differentiation* Grok - Not competitive for this use case“I'd probably say Claude, then chat PRD, then Gemini, then chat GPT, and then Grock,” I concluded.The Deeper Lesson: Garbage In, Garbage Out (Still Applies)But here's what matters more than which tool wins: the realization that hit me partway through this experiment.“I think it really does come down to, like, you know, the quality of the prompt,” I observed. “So if our prompt were a little more detailed, all that were more thought-through, then I'm sure the output would have been better. But as you can see we didn't really put in brain trust prompting here. Just a little bit of, kind of hand-wavy prompting, but a little better than just one or two sentences.”And we still got pretty good results.This is the meta-insight that should change how you approach AI tools in your product work: The quality of your input determines the quality of your output, but the baseline quality of the tool determines the ceiling of what's possible.No amount of great prompting will make Grok produce Claude-level output. But even mediocre prompting with Claude will beat great prompting with lesser tools.So the dual strategy is:* Use the best tool available (currently Claude for PRDs)* Invest in improving your prompting skills ideally with as much original and insightful human, company aware, and context aware thinking as possible.Real-World Workflows: How to Actually Use This in Your Day-to-Day PM WorkTheory is great. Here's how to incorporate these insights into your actual product management workflows.The Weekly Sprint Planning WorkflowEvery PM I know spends hours each week preparing for sprint planning. You need to refine user stories, clarify acceptance criteria, anticipate engineering questions, and align with design and data science. AI can compress this work significantly.Here's an example workflow:Monday morning (30 minutes):* Review upcoming priorities and open your rough notes/outline in Google Docs* Open Claude and paste your outline with this prompt:“I'm preparing for sprint planning. Based on these priorities [paste notes], generate detailed user stories with acceptance criteria. Format each as: User story, Business context, Technical considerations, Acceptance criteria, Dependencies, Open questions.”Monday afternoon (20 minutes):* Review Claude's output critically* Identify gaps, unclear requirements, or missing context* Follow up with targeted prompts:“The user story about authentication is too vague. Break it down into separate stories for: social login, email/password, session management, and password reset. For each, specify security requirements and edge cases.”Tuesday morning (15 minutes):* Generate mockups for any UI-heavy stories:“Create an HTML mockup for the login flow showing: landing page, social login options, email/password form, error states, and success redirect.”* Even if the HTML doesn't work perfectly, it gives your designers a starting pointBefore sprint planning (10 minutes):* Ask Claude to anticipate engineering questions:“Review these user stories as if you're a senior engineer. What questions would you ask? What concerns would you raise about technical feasibility, dependencies, or edge cases?”* This preparation makes you look thoughtful and helps the meeting run smoothlyTotal time investment: ~75 minutes. Typical time saved: 3-4 hours compared to doing this manually.The Stakeholder Alignment WorkflowGetting alignment from multiple stakeholders (product leadership, engineering, design, data science, legal, marketing) is one of the hardest parts of PM work. AI can help you think through different stakeholder perspectives and craft compelling communications for each.Here's how:Step 1: Map your stakeholders (10 minutes)Create a quick table in a doc:Stakeholder | Primary Concern | Decision Criteria | Likely Objections VP Product | Strategic fit, ROI | Company OKRs, market opportunity | Resource allocation vs other priorities VP Eng | Technical risk, capacity | Engineering capacity, tech debt | Complexity, unclear requirements Design Lead | User experience | User research, design principles | Timeline doesn't allow proper design process Legal | Compliance, risk | Regulatory requirements | Data privacy, user consent flowsStep 2: Generate stakeholder-specific communications (20 minutes)For each key stakeholder, ask Claude:“I need to pitch this product idea to [Stakeholder]. Based on this PRD, create a 1-page brief addressing their primary concern of [concern from your table]. Open with the specific value for them, address their likely objection of [objection], and close with a clear ask. Tone should be [professional/technical/strategic] based on their role.”Then you'll have customized one-pagers for your pre-meetings with each stakeholder, dramatically increasing your alignment rate.Step 3: Synthesize feedback (15 minutes)After gathering stakeholder input, ask Claude to help you synthesize:“I got the following feedback from stakeholders: [paste feedback]. Identify: (1) Common themes, (2) Conflicting requirements, (3) Legitimate concerns vs organizational politics, (4) Recommended compromises that might satisfy multiple parties.”This pattern-matching across stakeholder feedback is something AI does really well and saves you hours of mental processing.The Quarterly Planning WorkflowQuarterly or annual planning is where product strategy gets real. You need to synthesize market trends, customer feedback, technical capabilities, and business objectives into a coherent roadmap. AI can accelerate this dramatically.Six weeks before planning:* Start collecting input (customer interviews, market research, competitive analysis, engineering feedback)* Don't wait until the last minuteFour weeks before planning:Dump everything into Claude with this structure:“I'm creating our Q2 roadmap. Context:* Business objectives: [paste from leadership]* Customer feedback themes: [paste synthesis]* Technical capabilities/constraints: [paste from engineering]* Competitive landscape: [paste analysis]* Current product gaps: [paste from your analysis]Generate 5 strategic themes that could anchor our Q2 roadmap. For each theme:* Strategic rationale (how it connects to business objectives)* Key initiatives (2-3 major features/projects)* Success metrics* Resource requirements (rough estimate)* Risks and mitigations* Customer segments addressed”This gives you a strategic framework to react to rather than starting from a blank page.Three weeks before planning:Iterate on the most promising themes:“Deep dive on Theme 3. Generate:* Detailed initiative breakdown* Dependencies on platform/infrastructure* Phasing options (MVP vs full build)* Go-to-market considerations* Data requirements* Open questions requiring research”Two weeks before planning:Pressure-test your thinking:“Play devil's advocate on this roadmap. What are the strongest arguments against each initiative? What am I likely missing? What failure modes should I plan for?”This adversarial prompting forces you to strengthen weak points before your leadership reviews it.One week before planning:Generate your presentation:“Create an executive presentation for this roadmap. Structure: (1) Market context and strategic imperative, (2) Q2 themes and initiatives, (3) Expected outcomes and metrics, (4) Resource requirements, (5) Key risks and mitigations, (6) Success criteria for decision. Make it compelling but data-driven. Tone: confident but not overselling.”Then add your company-specific context, visual brand, and personal voice.The Customer Research WorkflowAI can't replace talking to customers, but it can help you prepare better questions, analyze feedback more systematically, and identify patterns faster.Before customer interviews:“I'm interviewing customers about [topic]. Generate:* 10 open-ended questions that avoid leading the witness* 5 follow-up questions for each main question* Common cognitive biases I should watch for* A framework for categorizing responses”This prep work helps you conduct better interviews.After interviews:“I conducted 15 customer interviews. Here are the key quotes: [paste anonymized quotes]. Identify:* Recurring themes and patterns* Surprising insights that contradict our assumptions* Segments with different needs* Implied needs customers didn't articulate directly* Recommended next steps for validation”AI is excellent at pattern-matching across qualitative data at scale.The Crisis Management WorkflowSomething broke. The site is down. Data was lost. A feature shipped with a critical bug. You need to move fast.Immediate response (5 minutes):“Critical incident. Details: [brief description]. Generate:* Incident classification (Sev 1-4)* Immediate stakeholders to notify* Draft customer communication (honest, apologetic, specific about what happened and what we're doing)* Draft internal communication for leadership* Key questions to ask engineering during investigation”Having these drafted in 5 minutes lets you focus on coordination and decision-making rather than wordsmithing.Post-incident (30 minutes):“Write a post-mortem based on this incident timeline: [paste timeline]. Include:* What happened (technical details)* Root cause analysis* Impact quantification (users affected, revenue impact, time to resolution)* What went well in our response* What could have been better* Specific action items with owners and deadlines* Process changes to prevent recurrence Tone: Blameless, focused on learning and improvement.”This gives you a strong first draft to refine with your team.Common Pitfalls: What Not to Do with AI in Product ManagementNow let's talk about the mistakes I see PMs making with AI tools. Pitfall #1: Treating AI Output as FinalThe biggest mistake is copy-pasting AI output directly into your PRD, roadmap presentation, or stakeholder email without critical review.The result? Documents that are grammatically perfect but strategically shallow. Presentations that sound impressive but don't hold up under questioning. Emails that are professionally worded but miss the subtext of organizational politics.The fix: Always ask yourself:* Does this reflect my actual strategic thinking, or generic best practices?* Would my CEO/engineering lead/biggest customer find this compelling and specific?* Are there company-specific details, customer insights, or technical constraints that only I know?* Does this sound like me, or like a robot?Add those elements. That's where your value as a PM comes through.Pitfall #2: Using AI as a Crutch Instead of a ToolSome PMs use AI because they don't want to think deeply about the product. They're looking for AI to do the hard work of strategy, prioritization, and trade-off analysis.This never works. AI can help you think more systematically, but it can't replace thinking.If you find yourself using AI to avoid wrestling with hard questions (”Should we build X or Y?” “What's our actual competitive advantage?” “Why would customers switch from the incumbent?”), you're using it wrong.The fix: Use AI to explore options, not to make decisions. Generate three alternatives, pressure-test each one, then use your judgment to decide. The AI can help you think through implications, but you're still the one choosing.Pitfall #3: Not IteratingGetting mediocre AI output and just accepting it is a waste of the technology's potential.The PMs who get exceptional results from AI are the ones who iterate. They generate an initial response, identify what's weak or missing, and ask follow-up questions. They might go through 5-10 iterations on a key section of a PRD.Each iteration is quick (30 seconds to type a follow-up prompt, 30 seconds to read the response), but the cumulative effect is dramatically better output.The fix: Budget time for iteration. Don't try to generate a complete, polished PRD in one prompt. Instead, generate a rough draft, then spend 30 minutes iterating on specific sections that matter most.Pitfall #4: Ignoring the Political and Human ContextAI tools have no understanding of organizational politics, interpersonal relationships, or the specific humans you're working with.They don't know that your VP of Engineering is burned out and skeptical of any new initiatives. They don't know that your CEO has a personal obsession with a specific competitor. They don't know that your lead designer is sensitive about not being included early enough in the process.If you use AI-generated communications without layering in this human context, you'll create perfectly worded documents that land badly because they miss the subtext.The fix: After generating AI content, explicitly ask yourself: “What human context am I missing? What relationships do I need to consider? What political dynamics are in play?” Then modify the AI output accordingly.Pitfall #5: Over-Relying on a Single ToolDifferent AI tools have different strengths. Claude is great for strategic depth, ChatPRD is great for structure, Gemini integrates well with Google Workspace.If you only ever use one tool, you're missing opportunities to leverage different strengths for different tasks.The fix: Keep 2-3 tools in your toolkit. Use Claude for important PRDs and strategic documents. Use Gemini for quick internal documentation that needs to integrate with Google Docs. Use ChatPRD when you want more guided structure. Match the tool to the task.Pitfall #6: Not Fact-Checking AI OutputAI tools hallucinate. They make up statistics, misrepresent competitors, and confidently state things that aren't true. If you include those hallucinations in a PRD that goes to leadership, you look incompetent.The fix: Fact-check everything, especially:* Statistics and market data* Competitive feature claims* Technical capabilities and limitations* Regulatory and compliance requirementsIf the AI cites a number or makes a factual claim, verify it independently before including it in your document.The Meta-Skill: Prompt Engineering for PMsLet's zoom out and talk about the underlying skill that makes all of this work: prompt engineering.This is a real skill. The difference between a mediocre prompt and a great prompt can be 10x difference in output quality. And unlike coding or design, where there's a steep learning curve, prompt engineering is something you can get good at quickly.Principle 1: Provide Context Before InstructionsBad prompt:“Write a PRD for an AI tutor”Good prompt:“I'm a PM at an edtech company with 2M users, primarily high school students. We're exploring an AI tutor feature to complement our existing video content library and practice problems. Our main competitors are Khan Academy and Course Hero. Our differentiation is personalized learning paths based on student performance data.Write a PRD for an AI tutor feature targeting students in the middle 80% academically who struggle with science and math.”The second prompt gives Claude the context it needs to generate something specific and strategic rather than generic.Principle 2: Specify Format and ConstraintsBad prompt:“Generate success metrics”Good prompt:“Generate 5-7 success metrics for this feature. Include a mix of:* Leading indicators (early signals of success)* Lagging indicators (definitive success measures)* User behavior metrics* Business impact metricsFor each metric, specify: name, definition, target value, measurement method, and why it matters.”The structure you provide shapes the structure you get back.Principle 3: Ask for Multiple OptionsBad prompt:“What should our Q2 priorities be?”Good prompt:“Generate 3 different strategic approaches for Q2:* Option A: Focus on user acquisition* Option B: Focus on engagement and retention* Option C: Focus on monetizationFor each option, detail: key initiatives, expected outcomes, resource requirements, risks, and recommendation for or against.”Asking for multiple options forces the AI (and forces you) to think through trade-offs systematically.Principle 4: Specify Audience and ToneBad prompt:“Summarize this PRD”Good prompt:“Create a 1-paragraph summary of this PRD for our skeptical VP of Engineering. Tone: Technical, concise, addresses engineering concerns upfront. Focus on: technical architecture, resource requirements, risks, and expected engineering effort. Avoid marketing language.”The audience and tone specification ensures the output will actually work for your intended use.Principle 5: Use Iterative RefinementDon't try to get perfect output in one prompt. Instead:First prompt: Generate rough draft Second prompt: “This is too generic. Add specific examples from [our company context].” Third prompt: “The technical section is weak. Expand with architecture details and dependencies.” Fourth prompt: “Good. Now make it 30% more concise while keeping the key details.”Each iteration improves the output incrementally.Let me break down the prompting approach that worked in this experiment, because this is immediately actionable for your work tomorrow.Strategy 1: The Structured Outline ApproachDon't go from zero to full PRD in one prompt. Instead:* Start with strategic thinking - Spend 10-15 minutes outlining why you're building this, who it's for, and what problem it solves* Get specific - Don't say “users,” say “high school students in the middle 80% of academic performance”* Include constraints - Budget, timeline, technical limitations, competitive landscape* Dump your outline into the AI - Now ask it to expand into a full PRD* Iterate section by section - Don't try to perfect everything at onceThis is exactly what I did in my experiment, and even with my somewhat sloppy outline, the results were dramatically better than they would have been with a single-sentence prompt.Strategy 2: The Comparative Analysis PatternOne technique I used that worked particularly well: asking each tool to do the same specific task and comparing results.For example, I asked all five tools: “Please compose a one paragraph exact summary I can share over DM with a highly influential VP of engineering who is generally a skeptic but super smart.”This forced each tool to synthesize the entire PRD into a compelling pitch while accounting for a specific, challenging audience. The variation in quality was revealing—and it gave me multiple options to choose from or blend together.Actionable tip: When you need something critical (a pitch, an executive summary, a key decision framework), generate it with 2-3 different AI tools and take the best elements from each. This “ensemble approach” often produces better results than any single tool.Strategy 3: The Iterative Refinement LoopDon't treat the AI output as final. Use it as a first draft that you then refine through conversation with the AI.After getting the initial PRD, I could have asked follow-up questions like:* “What's missing from this PRD?”* “How would you strengthen the success metrics section?”* “Generate 3 alternative approaches to the core feature set”Each iteration improves the output and, more importantly, forces me to think more deeply about the product.What This Means for Your CareerIf you're an early or mid-career PM reading this, you might be thinking: “Great, so AI can write PRDs now. Am I becoming obsolete?”Absolutely not. But your role is evolving, and understanding that evolution is critical.The PMs who will thrive in the AI era are those who:* Excel at strategic thinking - AI can generate options, but you need to know which options align with company strategy, customer needs, and technical feasibility* Master the art of prompting - This is a genuine skill that separates mediocre AI users from exceptional ones* Know when to use AI and when not to - Some aspects of product work benefit enormously from AI. Others (user interviews, stakeholder negotiation, cross-functional relationship building) require human judgment and empathy* Can evaluate AI output critically - You need to spot the hallucinations, the generic fluff, and the strategic misalignments that AI inevitably producesThink of AI tools as incredibly capable interns. They can produce impressive work quickly, but they need direction, oversight, and strategic guidance. Your job is to provide that guidance while leveraging their speed and breadth.The Real-World Application: What to Do Monday MorningLet's get tactical. Here's exactly how to apply these insights to your actual product work:For Your Next PRD:* Block 30 minutes for strategic thinking - Write your back-of-the-napkin outline in Google Docs or your tool of choice* Open Claude (or ChatPRD if you want more structure)* Copy your outline with this prompt:“I'm a product manager at [company] working on [product area]. I need to create a comprehensive PRD based on this outline. Please expand this into a complete PRD with the following sections: [list your preferred sections]. Make it detailed enough for engineering to start breaking down into user stories, but concise enough for leadership to read in 15 minutes. [Paste your outline]”* Review the output critically - Look for generic statements, missing details, or strategic misalignments* Iterate on specific sections:“The success metrics section is too vague. Please provide 3-5 specific, measurable KPIs with target values and explanation of why these metrics matter.”* Generate supporting materials:“Create a visual mockup of the core user flow showing the key interaction points.”* Synthesize the best elements - Don't just copy-paste the AI output. Use it as raw material that you shape into your final documentFor Stakeholder Communication:When you need to pitch something to leadership or engineering:* Generate 3 versions of your pitch using different tools (Claude, ChatPRD, and one other)* Compare them for:* Clarity and conciseness* Strategic framing* Compelling value proposition* Addressing likely objections* Blend the best elements into your final version* Add your personal voice - This is crucial. AI output often lacks personality and specific company context. Add that yourself.For Feature Prioritization:AI tools can help you think through trade-offs more systematically:“I'm deciding between three features for our next release: [Feature A], [Feature B], and [Feature C]. For each feature, analyze: (1) Estimated engineering effort, (2) Expected user impact, (3) Strategic alignment with making our platform the go-to solution for [your market], (4) Risk factors. Then recommend a prioritization with rationale.”This doesn't replace your judgment, but it forces you to think through each dimension systematically and often surfaces considerations you hadn't thought of.The Uncomfortable Truth About AI and Product ManagementLet me be direct about something that makes many PMs uncomfortable: AI will make some PM skills less valuable while making others more valuable.Less valuable:* Writing boilerplate documentation* Creating standard frameworks and templates* Generating routine status updates* Synthesizing information from existing sourcesMore valuable:* Strategic product vision and roadmapping* Deep customer empathy and insight generation* Cross-functional leadership and influence* Critical evaluation of options and trade-offs* Creative problem-solving for novel situationsIf your PM role primarily involves the first category of tasks, you should be concerned. But if you're focused on the second category while leveraging AI for the first, you're going to be exponentially more effective than your peers who resist these tools.The PMs I see succeeding aren't those who can write the best PRD manually. They're those who can write the best PRD with AI assistance in one-tenth the time, then use the saved time to talk to more customers, think more deeply about strategy, and build stronger cross-functional relationships.Advanced Techniques: Beyond Basic PRD GenerationOnce you've mastered the basics, here are some advanced applications I've found valuable:Competitive Analysis at Scale“Research our top 5 competitors in [market]. For each one, analyze: their core value proposition, key features, pricing strategy, target customer, and likely product roadmap based on recent releases and job postings. Create a comparison matrix showing where we have advantages and gaps.”Then use web search tools in Claude or Perplexity to fact-check and expand the analysis.Scenario Planning“We're considering three strategic directions for our product: [Direction A], [Direction B], [Direction C]. For each direction, map out: likely customer adoption curve, required technical investments, competitive positioning in 12 months, and potential pivots if the hypothesis proves wrong. Then identify the highest-risk assumptions we should test first for each direction.”This kind of structured scenario thinking is exactly what AI excels at—generating multiple well-reasoned perspectives quickly.User Story GenerationAfter your PRD is solid:“Based on this PRD, generate a complete set of user stories following the format ‘As a [user type], I want to [action] so that [benefit].' Include acceptance criteria for each story. Organize them into epics by functional area.”This can save your engineering team hours of grooming meetings.The Tools Will Keep Evolving. Your Process Shouldn'tHere's something important to remember: by the time you read this, the specific rankings might have shifted. Maybe ChatGPT-5 has leapfrogged Claude. Maybe a new specialized tool has emerged.But the core principles won't change:* Do strategic thinking before touching AI* Use the best tool available for your specific task* Iterate and refine rather than accepting first outputs* Blend AI capabilities with human judgment* Focus your time on the uniquely human aspects of product managementThe specific tools matter less than your process for using them effectively.A Final Experiment: The Skeptical VP TestI want to share one more insight from my testing that I think is particularly relevant for early and mid-career PMs.Toward the end of my experiment, I gave each tool this prompt: “Please compose a one paragraph exact summary I can share over DM with a highly influential VP of engineering who is generally a skeptic but super smart.”This is such a realistic scenario. How many times have you needed to pitch an idea to a skeptical technical leader via Slack or email? Someone who's brilliant, who's seen a thousand product ideas fail, and who can spot b******t from a mile away?The quality variation in the responses was fascinating. ChatGPT gave me something that felt generic and safe. Gemini was better but still a bit too enthusiastic. Grok was... well, Grok.But Claude and ChatPRD both produced messages that felt authentic, technically credible, and appropriately confident without being overselling. They acknowledged the engineering challenges while framing the opportunity compellingly.The lesson: When the stakes are high and the audience is sophisticated, the quality of your AI tool matters even more. That skeptical VP can tell the difference between a carefully crafted message and AI-generated fluff. So can your CEO. So can your biggest customers.Use the best tools available, but more importantly, always add your own strategic thinking and authentic voice on top.Questions to Consider: A Framework for Your Own ExperimentsAs I wrapped up my Loom, I posed some questions to the audience that I'll pose to you:“Let me know in the comments, if you do your PRDs using AI differently, do you start with back of the envelope? Do you say, oh no, I just start with one sentence, and then I let the chatbot refine it with me? Or do you go way more detailed and then use the chatbot to kind of pressure test it?”These aren't rhetorical questions. Your answer reveals your approach to AI-augmented product work, and different approaches work for different people and contexts.For early-career PMs: I'd recommend starting with more detailed outlines. The discipline of thinking through your product strategy before touching AI will make you a stronger PM. You can always compress that process later as you get more experienced.For mid-career PMs: Experiment with different approaches for different types of documents. Maybe you do detailed outlines for major feature PRDs but use more iterative AI-assisted refinement for smaller features or updates. Find what optimizes your personal productivity while maintaining quality.For senior PMs and product leaders: Consider how AI changes what you should expect from your PM team. Should you be reviewing more AI-generated first drafts and spending more time on strategic guidance? Should you be training your team on effective AI usage? These are leadership questions worth grappling with.The Path Forward: Continuous ExperimentationMy experiment with these five AI tools took 45 minutes. But I'm not done experimenting.The field of AI-assisted product management is evolving rapidly. New tools launch monthly. Existing tools get smarter weekly. Prompting techniques that work today might be obsolete in three months.Your job, if you want to stay at the forefront of product management, is to continuously experiment. Try new tools. Share what works with your peers. Build a personal knowledge base of effective prompts and workflows. And be generous with what you learn. The PM community gets stronger when we share insights rather than hoarding them.That's why I created this Loom and why I'm writing this post. Not because I have all the answers, but because I'm figuring it out in real-time and want to share the journey.A Personal Note on Coaching and ConsultingIf this kind of practical advice resonates with you, I'm happy to work with you directly.Through my pm coaching practice, I offer 1:1 executive, career, and product coaching for PMs and product leaders. We can dig into your specific challenges: whether that's leveling up your AI workflows, navigating a career transition, or developing your strategic product thinking.I also work with companies (usually startups or incubation teams) on product strategy, helping teams figure out PMF for new explorations and improving their product management function.The format is flexible. Some clients want ongoing coaching, others prefer project-based consulting, and some just want a strategic sounding board for a specific decision. Whatever works for you.Reach out through tomleungcoaching.com if you're interested in working together.OK. Enough pontificating. Let's ship greatness. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit firesidepm.substack.com

Are you spending hours manually responding to social media comments while your potential customers slip away because they never clicked that bio link? What if every comment could instantly become a direct message with your personalized link - automatically turning engagement into revenue while you focus on creating? Here's the thing: most solopreneurs are trapped in manual social media management, responding to comments one by one and hoping someone will take action. Meanwhile, AI can analyze every interaction, craft authentic responses, and convert casual commenters into paying customers - all without you touching your phone. Imagine your social media working like a 24/7 sales assistant that never sleeps and never misses an opportunity. Today I'm excited to introduce Jeff Dwoskin, founder of Stampede Social and a fascinating example of how unconventional backgrounds create breakthrough solutions. Jeff spent years as a comedian understanding what makes audiences tick, and he's channeled that insight into building AI tools that don't just automate responses - they amplify authentic connections. He's helping creators transform their social engagement into consistent revenue streams, and he's here to show you exactly how AI can become your most valuable business partner. The AI Hat Podcast host Mike Allton asked Jeff Dwoskin about: ✨ AI Revenue Conversion: Transform every social media comment into a direct sales opportunity through intelligent automation that sends personalized links straight to interested prospects' DMs. ✨ Smart Engagement Scaling: Use AI analysis to identify your most valuable interactions and automate responses that maintain authenticity while freeing up hours of manual work daily. ✨ Data-Driven Growth Strategy: Leverage AI-powered competitive analysis and reporting to make informed decisions about content, timing, and audience targeting that actually move the revenue needle. Chapters: 00:00 Introduction to Engagement Strategies 01:14 The AI Hat Podcast Introduction 02:44 Challenges of Manual Social Media Management 03:29 Guest Introduction: Jeff Dwoskin of Stampede Social 04:18 From Comedy to AI: Jeff's Journey 04:35 The Art of Audience Engagement 09:57 Automating Social Media Interactions 11:13 The Problem with Link in Bio 15:01 Benefits of AI-Driven Engagement 16:15 Introducing Stampede Social 19:16 Balancing Automation with Authenticity 24:47 Leveraging AI for Content Creation 25:13 Using AI for Podcast Show Notes 27:47 Competitive Analysis with AI 31:14 Automated DM Systems and Engagement 34:33 AI-Powered Data Reporting 35:41 Effective Social Media Strategies 42:56 Future of AI in the Creator Economy 45:26 Conclusion and Final Thoughts Learn more about Jeff Dwoskin Connect with Jeff Dwoskin on LinkedIn Resources & Brands mentioned in this episode Stampede Social Jenn Herman Agorapulse Notion Otter.ai Magai Grab the free Scalability Audit and find your leaky buckets Follow Mike Allton on Instagram and get more AI tips Explore past episodes of the The AI Hat Podcast podcast Show Notes & Full Transcript: https://theaihat.com/solopreneurs-guide-to-ai-powered-social-media-automation/ Learn more about your ad choices. Visit megaphone.fm/adchoices

You're probably undercharging your beers and overpricing your cocktails and not even realizing it.If your pricing is based on “what everyone else is doing,” you're not being strategic, you're just gambling with your margins.This episode hands you a quick 4-step pricing audit you can run this week to spot hidden profit leaks and reposition your prices without scaring off regulars.You'll see exactly where your pricing doesn't match your guest experience and how to charge more where it actually makes sense.If you've ever felt like you're working hard but your bar still isn't making what it should this is why.What You'll Learn

Overview: In this episode of the SMB Community Podcast, hosted by James Kernan, special guest Leslie Dewey, CEO of Sweetwater Street, shares her expertise on artificial intelligence (AI). Leslie discusses her background in media and security, which led her to a passion for AI. She provides insights into AI literacy, automation benefits, and practical tips for business owners to integrate AI into their operations. The conversation also covers the importance of AI training, the challenges of data security, and ways to leverage AI as a competitive advantage. Leslie emphasizes the need for responsible AI use and offers guidance on navigating the rapidly evolving AI landscape.  --- Chapter Markers: 00:00 Introduction to the SMB Community Podcast 00:43 Meet Leslie Dewey: AI Guru and CEO of Sweetwater Street 01:13 Leslie's Journey into AI and Security 01:57 Sweetwater Street's Mission and AI Literacy 04:09 AI in Business: Benefits and Applications 05:57 Tips and Tricks for Using AI Tools 09:03 Deep Research and Competitive Analysis with AI 11:22 Monetizing AI and Data Security Challenges 15:46 Conclusion and Contact Information --- New Book Release: I'm proud to announce the release of my new book, The Anthology of Cybersecurity Experts! This collection brings together 15 of the nation's top minds in cybersecurity, sharing real-world solutions to combat today's most pressing threats. Whether you're an MSP, IT leader, or simply passionate about protecting your data, this book is packed with expert advice to help you stay secure and ahead of the curve. Available now on Amazon! https://a.co/d/f2NKASI --- Sponsor Memo: Since 2006, Kernan Consulting has been through over 30 transactions in mergers & acquisitions - and just this past year, we have been involved in six (6). If you are interested in either buying, selling, or valuation information, please reach out. There is alot of activity and you can be a part of it. For more information, reach out at kernanconsulting.com

On this episode of Chit Chat Stocks, Brett provides a comprehensive research report on a small-cap stock seeing rapid revenue growth due to changing dynamics in the defense sector. Subscribe to our newsletter for the full report, out Friday. We discuss:(00:00) Introduction(06:02) A New Player in Defense(10:47) Innovations in Subsea Technology(19:44) Product Categories and Market Applications(22:02) Competitive Landscape and Market Positioning(28:04) Regulatory Challenges and Industry Barriers(32:54) Building Trust in Defense Contracts(36:44) Anduril's Disruption in Defense Tech(38:50) Competitive Analysis(42:06) Future Growth Prospects (46:59) Management Insights and Leadership Transition(53:53) Financial Projections and Market Positioning*****************************************************JOIN OUR EMAIL NEWSLETTER AND CHAT COMMUNITY: https://chitchatstocks.substack.com/ *********************************************************************Chit Chat Stocks is presented by Interactive Brokers. Get professional pricing, global access, and premier technology with the best brokerage for investors today: https://www.interactivebrokers.com/ Interactive Brokers is a member of SIPC. *********************************************************************Fiscal.ai is building the future of financial data.With custom charts, AI-generated research reports, and endless analytical tools, you can get up to speed on any stock around the globe. All for a reasonable price. Use our LINK and get 15% off any premium plan: ⁠https://fiscal.ai/chitchat *********************************************************************Portseido is your best portfolio tracking & reporting solution that helps you track all investments in one place. We personally use the software to track our portfolio returns across brokerage accounts.Try it for free today: https://portseido.com/?fpr=ryan63 *********************************************************************Disclosure: Chit Chat Stocks hosts and guests are not financial advisors, and nothing they say on this show is formal advice or a recommendation.

AI is changing sales, but most reps don't know where to start. Samuel Adeyinka sits down with sales strategist Katie Mullen to make AI practical, safe, and profitable for everyday medical sales work. Learn where AI saves you real hours right now: building 30-60-90 plans, market analyses, proposal summaries, email drafts, and meeting briefs. Katie walks through step-by-step prompts, how to upload docs, and when to switch tools instead of fighting the interface. Get a clear tool map. ChatGPT and Claude for strategy and writing, Perplexity and Storm for sourced research, plus what to watch for with hallucinations and security. Katie shares simple QA checks so you can ship accurate work with confidence. Turn AI into pipeline. Use it to mine forums and reviews, craft wedge questions that open stuck accounts, and blend economic value stories with clinical narratives for key stakeholders and supply chain. Go beyond hype. We cover custom models, Plus vs Pro vs Enterprise, what memory really means, and why AI agents are coming. Katie explains what AI can and cannot replace, and how top reps gain an edge without losing the human connection. If you want faster prep, sharper outreach, and smarter account strategy, this episode gives you the prompts, workflows, and guardrails to put AI to work today. Class on September 12th: https://www.eventbrite.com/e/1611758917309?aff=oddtdtcreator  Class on September 25th: https://www.eventbrite.com/e/1618595896899?aff=oddtdtcreator  Connect with Katie: LinkedIn Connect with Me: LinkedIn Love the show? Subscribe, rate, review, and share! Here's How » Want to connect with past guests and access exclusive Q&As? Join our EYS Skool Community today!

Send us a textIn this candid Family Office Club investor panel, leading family offices and venture investors reveal the first question they ask when vetting a CEO or deal — and why it can make or break an investment.From uncovering hidden debt to testing a founder's execution plan, these seasoned investors share the sharp, direct questions that quickly separate great opportunities from time-wasters.What You'll Learn:- Why undisclosed debt can instantly kill a deal- How to spot red flags in founder relationships (including co-founders who are secretly married)- Why “real revenue” beats letters of intent or purchase orders every time- The critical importance of use-of-funds and 5-year execution plans- How to pressure-test competitive strategy in markets dominated by giants (e.g., Elon Musk)- The fastest way to save time in due diligence and avoid dead-end meetings

One of the most-listened and shared episodes of 2024 - an episode that multiple people reached out months later to say "this single episode helped me launch my business." So, that's cool. It's on standing out in a crowded market, and it's on mice. Specifically, the guy who got rid of ours. There are four lessons, a framework, Customer Journey Mapping and the Feature Fold. TackleboxIdea to Startup NewsletterIdea to Startup BotSugar (but it stinks)00:30 Intro02:00 We've Got Mice05:15 The Mouse Man's Funnel07:50 Smooth Jazz08:21 One - Build Your Funnel to Match Customer Emotion11:45 Good Questions For Your Funnel12:30 Two - Contrast from the Feature Fold14:30 Saving your Customers a Decision15:53 Three - Take Yourself Seriously19:14 Four - The Things Other People Stink At22:14 The End22:50 Recap of the Four Lessons

Learn more about the eXchange platform over the past 10 years and a new feature recently released for Nationwide Marketing Group members.

Inga Broerman is a seasoned growth marketing leader with over 20 years of experience driving strategy and execution for startups and early-stage companies. As Vice President of Marketing at BluLogix, she leads innovative initiatives for the only intelligent subscription billing provider transforming data into revenue. Her expertise spans SaaS, IoT, technology, and analytics, with a strong focus on demand generation, branding, and customer retention. A Founding Member of Chief, Inga is passionate about empowering senior women leaders and fostering impactful, top-down change. Website: https://blulogix.com/  LinkedIn: https://www.linkedin.com/in/ingabroerman/  YouTube: https://www.youtube.com/channel/UCswrtX-1rtfcnNLkZT8BQpA  Facebook: https://www.facebook.com/people/BluLogix/61557638324861/?mibextid=LQQJ4d    Arielle Miller is a passionate marketing professional dedicated to continuous learning and making a meaningful impact in the business world. A graduate of Miami University's Farmer School of Business, she holds a Bachelor of Science in Marketing with a strong foundation in strategic and creative practices. As a Demand Generation Marketing Specialist at AgileBlue, an AI-powered cybersecurity company, Arielle drives targeted campaigns, optimizes lead generation, and uses data to guide strategic decisions. She is known for her creative problem-solving and commitment to innovation in the digital marketing space. Website: https://agileblue.com/  LinkedIn: https://www.linkedin.com/in/ariellemmiller/  Instagram: https://www.instagram.com/agileblue/  Facebook: https://www.facebook.com/AgileBlue    In this episode, we explore growth marketing, AI tools, and offline strategies with industry experts, Inga and Arielle.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

Inga Broerman is a seasoned growth marketing leader with over 20 years of experience driving strategy and execution for startups and early-stage companies. As Vice President of Marketing at BluLogix, she leads innovative initiatives for the only intelligent subscription billing provider transforming data into revenue. Her expertise spans SaaS, IoT, technology, and analytics, with a strong focus on demand generation, branding, and customer retention. A Founding Member of Chief, Inga is passionate about empowering senior women leaders and fostering impactful, top-down change. Website: https://blulogix.com/  LinkedIn: https://www.linkedin.com/in/ingabroerman/  YouTube: https://www.youtube.com/channel/UCswrtX-1rtfcnNLkZT8BQpA  Facebook: https://www.facebook.com/people/BluLogix/61557638324861/?mibextid=LQQJ4d    Arielle Miller is a passionate marketing professional dedicated to continuous learning and making a meaningful impact in the business world. A graduate of Miami University's Farmer School of Business, she holds a Bachelor of Science in Marketing with a strong foundation in strategic and creative practices. As a Demand Generation Marketing Specialist at AgileBlue, an AI-powered cybersecurity company, Arielle drives targeted campaigns, optimizes lead generation, and uses data to guide strategic decisions. She is known for her creative problem-solving and commitment to innovation in the digital marketing space. Website: https://agileblue.com/  LinkedIn: https://www.linkedin.com/in/ariellemmiller/  Instagram: https://www.instagram.com/agileblue/  Facebook: https://www.facebook.com/AgileBlue    In this episode, we explore growth marketing, AI tools, and offline strategies with industry experts, Inga and Arielle.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

Today, we're getting into Part 2 of our masterclass on user research and product strategy from Aleks Bass, CPO at Typeform. In part two of this episode, Aleks talks about: How she successfully launched Typeform for Growth in only six months, which quickly became Typeform's fastest-growing product ever How she restructured the entire Typeform product development lifecycle, adding continuous usability testing as a crucial part of that process And how you can cultivate strong partnerships between R&D and GTM to drive similar success Links LinkedIn: https://www.linkedin.com/in/dane-molter-6b937231/ Navan: https://navan.com/ Resources (Ethically) cheat your way to $250M+ | Mikal Lewis, Product Exec. (Whole Foods, Nordstrom): https://youtu.be/5txeT2U_YQo Chapters 00:00 Intro 00:47 Understanding User Personas 02:09 Launching Typeform for Growth 05:05 Product Development Lifecycle 07:49 Usability Testing and User Feedback 13:34 Competitive Analysis and Market Positioning 19:34 Go-to-Market Strategy 26:28 Company Ceremonies and Collaboration 31:04 Outro Follow LaunchPod on YouTube We have a new YouTube page (https://www.youtube.com/@LaunchPod.byLogRocket)! Watch full episodes of our interviews with PM leaders and subscribe! What does LogRocket do? LogRocket combines frontend monitoring, product analytics, and session replay to help software teams deliver the ideal product experience. Try LogRocket for free today. (https://logrocket.com/signup/?pdr) Special Guest: Aleks Bass.

Head of Talent Intelligence for HC Group, Amelia Chahal, joins us to discuss their offering and the Global Energy Trading Compensation Report 2025 available for purchase.To register interest in the report visit: https://www.hcgroup.global/energy-trading-reportHC Talent Intelligence provides critical and tailored talent data insights for our clients across global energy and commodities markets. The platform was created to address the growing demand for real-time, accurate, and credible talent market data. Their mission is to help organisations make informed decisions on everything from minor compensation adjustments to large-scale workforce and operational transformations.Our dedicated Talent Intelligence team manages HC Group's advisory services, including Compensation Data and Advisory; Diversity & Inclusion Studies; Competitive Analysis; Talent Pipelining and Succession Planning; and Talent Analytics & Assessment.For more on HC visit www.hcgroup.global or contact Amelia at achahal@hcgroup.global  

 Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of "Right About Now," host Ryan Alford speaks with Steve Pratt, author of "Earn It: Unconventional Strategies for Brave Marketers." They discuss the critical need for brands to earn attention in a saturated content landscape. Pratt emphasizes the importance of creating valuable, engaging content that builds trust and long-term relationships with consumers. He advocates for "creative bravery" in marketing, urging brands to set high standards for their content. The conversation highlights the pitfalls of short-term marketing strategies and the necessity of understanding and genuinely connecting with the audience to achieve lasting business success.TAKEAWAYSImportance of earning attention in marketingChallenges of a saturated content landscapeEvolution of marketing strategies from interruptive advertising to content-driven approachesThe significance of authenticity and value in marketingBuilding trust and relationships with consumersThe pitfalls of short-term marketing strategiesThe concept of "sampling" in content engagementCreative bravery in content creationUnderstanding audience needs and preferencesDifferentiation through innovative content formats If you enjoyed this episode and want to learn more, join Ryan's newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

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In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Sunil Dhaliwal, a seasoned venture capitalist and founding partner of Amplify Partners. The discussion dives deep into the challenges and skills required for startup sales leaders, emphasizing the importance of accuracy, adaptability, and honest communication. They explore the different growth stages of a company and how the role of a sales leader evolves with them. They also touch on recruiting, retaining talent, and preparing for board presentations. Dhaliwal shares his journey from Battery Ventures to founding Amplify Partners and provides insights into emerging trends and the impact of AI on various industries.ADDITIONAL RESOURCESConnect and learn more about Sunil Dhaliwal.https://www.linkedin.com/in/sunildhaliwal/Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0Check out John McMahon's book, The Qualified Sales Leader: https://www.amazon.com/Qualified-Sales-Leader-Proven-Lessons/dp/0578895064/HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:01:52] The Challenges of Startup Sales Leadership[00:02:49] The Importance of Accuracy in Sales Leadership[00:04:03] Finding the Right Sales Leader for Startups[00:05:47] Navigating the Maze of Early-Stage Sales[00:08:23] Communicating with the Board: Honesty and Accuracy[00:11:29] Key Competencies for Startup Sales Leaders[00:19:14] Presenting to the Board: Best Practices[00:24:26] Establishing an Effective Operating Rhythm[00:30:43] Seeking Advice from Experienced Leaders[00:31:36] Key Metrics for Young Companies[00:32:07] Importance of New Logo Growth[00:33:58] Retention and Sales Productivity[00:34:32] Challenges in Scaling Sales Teams[00:42:51] Stages of Company Growth[00:46:32] The Role of a CRO[00:50:27] Energy Management in Leadership[00:56:33] Founding Amplify Partners[01:00:03] Identifying Emerging Trends[01:02:52] The Future of AI in BusinessHIGHLIGHT QUOTES[00:03:19] "Their job is accurately conveying what's happening out there. Where are we good? Where are we bad?"[00:12:03] "At different stage companies, if the product's not working, I can complain about it in a startup company. The product is not going to work the way everybody wants it to work."[00:13:32] "Early stage companies, the mission for a CRO is more about discovery and asking questions rather than simply closing deals."[00:17:39] "Your biggest problem is somewhere between your CEO and founder, your board, there is stuff that they believe that isn't true."

During this episode of TECHtonic, TSIA's Thomas Lah examines in detail the role AI is playing in transforming competitive analysis for sales teams. He is joined by Jason Smith, CEO and Co-founder of Klue, an AI-powered competitive intelligence platform. Together, they explore how machine learning and large language models (LLMs) are revolutionizing the way sales teams gather, synthesize, and leverage competitive insights. From enhancing battle cards with real-time data to empowering salespeople with actionable deal strategies, the conversation reveals how AI can speed up decision-making, improve win rates, and help companies stay ahead of their competition. Listen in to learn about the tools and tactics that can help your team adapt to the rapidly changing landscape of competitive intelligence, and hear firsthand how AI is set to shape the future of sales strategies.

Advisory CFO, daily emailer, and podcast host Lauren Pearl joined me on Ditching Hourly to unpack the nuances of the pricing framework she uses with her start-up and small business clients. CHAPTERS(00:00) - DH358 Lauren Pearl - The Daily CFO Pricing Framework (00:09) - Lauren Pearl's Background and Role (02:08) - Client Types and Fit (04:18) - The Origin of the Pricing Framework (07:23) - Step-by-Step Pricing Framework (08:01) - Setting the Floor Price (20:47) - Setting the Ceiling Price (38:50) - Understanding Customer Decision-Making (40:15) - The Power of Post-Purchase Feedback (41:27) - Exploring Customer Value Perception (43:51) - Competitive Analysis and Market Expectations (47:40) - Pricing Strategies and Customer Commitment (01:09:55) - Experimentation and Continuous Improvement (01:14:18) - Where to Find Lauren Online LAUREN'S LINKSLauren's LinkedInThe Daily CFO NewsletterThe Growth-Minded CFO Podcast ----Do you have questions about how to improve your business? Things like:Value pricing your work instead of billing for your time?Positioning yourself as the go-to person in your space?Productizing your services so you never have to have another awkward sales call or spend hours writing another custom proposal?Book a one-on-one coaching call with me and get answers to these questions and others in the time it takes to get ready for work in the morning.Best of all, you're covered by my 100% satisfaction guarantee. If at the end of the call, you don't feel like it was worth it, just say the word, and I'll refund your purchase in full.To book your one-on-one coaching call, go to: https://jonathanstark.com/callI hope to see you there!

Welcome to another episode of the Funky Marketing Podcast! Today, we're diving deep into competitive analysis using SimilarWeb to uncover insights about HR SaaS companies like BambooHR, HiBob, and Personio. You can do it on your own while watching how I do it. Just use this link https://similarweb.partnerlinks.io/funkymarketingpod. Whether you're a marketer, a strategist, or just curious about SaaS growth strategies, this episode is packed with actionable tips. Let's get into it! In this episode, Funky Marketing takes you behind the scenes of competitive analysis for HR SaaS companies, leveraging the power of SimilarWeb. We analyze key players in the HR tech space, including BambooHR, HiBob, and Personio, to explore their positioning, messaging, and marketing strategies. You'll learn how to identify market leaders, uncover gaps, and create demand in competitive industries. This episode is not just about data—it's about using insights to make smarter decisions for your business. Whether you're new to competitive analysis or an experienced marketer, there's something here for everyone. Key Points: Introduction to Competitive Analysis: - Why competitive analysis matters. - Questions to ask before starting. - Overview of tools like SimilarWeb. Analyzing BambooHR, HiBob, and Personio: - Positioning and messaging differences. - Marketing channel breakdown (organic search, paid search, social media). - Traffic and engagement metrics. Insights from the Analysis" - How BambooHR dominates with organic traffic. - HiBob's focus on analytics and modern HR solutions. - Personio's geographic strategy and display advertising efforts. Actionable Takeaways: - Finding market gaps and creating a niche. - Leveraging tools like SimilarWeb for strategic insights. - Building trust with marquee customers to establish credibility. Final Thoughts: - The importance of data-driven decisions. - Planning for success in 2025. Important Links: Connect with Nemanja: https://www.linkedin.com/in/zivkovicnemanja/ Subscribe to the FUNKY MARKETING podcast on any podcast platform and drop a question here in the comments.

Send us a textFree Ultimate SEO Guide https://fireusmarketing.com/the-ultimate-seo-guide/What does it take to stay ahead in the ever-changing world of SEO?In this episode of The Digital Revolution Podcast, Eli is joined by Montserrat Cano, a seasoned international digital strategist, about the crucial role of competitor analysis in SEO. Montserrat shares her journey from Madrid to London, her entry into the digital world, and her transition to SEO. They discuss the essentials of competitor analysis, the tools and techniques to use, and the importance of both online and offline strategies. Montserrat also offers insights into the future of SEO with AI and the importance of continuous market research. Don't miss her valuable advice and real-world examples on staying competitive in the SEO landscape.00:00 Intro00:37 Meet the SEO Expert01:54 Early Life and Career Beginnings05:49 First Steps in Digital Marketing09:57 Transition to SEO12:45 Current Work and Exciting Projects13:52 What is Competitive Analysis?17:50 Tools and Techniques for Competitor Research21:20 Analyzing Competitors' SEO Strategies26:33 Comparing Mobile Experiences27:45 User Experience and SEO31:07 continue here 31:21 Red Flags in Competitive Analysis39:37 How Often Should You Do Competitive Analysis40:23 Future of SEO, Competitive Analysis and AIDon't forget to help us grow by subscribing and liking us on YouTube!Go to TheDigitalRevolutionPodcast.com to learn more!Leave Some Feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect With Us:Fire Us Marketing Instagram LinkedIn YouTube The Digital Revolution Podcast Instagram LinkedIn YouTube Eli Adams Personal LinkedIn TikTok

Welcome to another episode of The Ecommerce Braintrust podcast hosted by Director of Retail Operations, Jordan Ripley. Today, we're excited to welcome two of Acadia's top experts in organic optimization for Google and Amazon. Scott Walldren, Head of SEO with over 15 years of experience, and Julian Galindo, Senior Account Manager, and Amazon organic growth expert, join us to tackle a key industry debate: does Amazon's advertising and SEO strategy follow Google's past playbook? We'll explore where the parallels hold up—and where Amazon is breaking new ground. Stay tuned for actionable insights from two leading voices in the field! Make sure you tune in to find out more!   KEY TAKEAWAYS In this episode, Jordan, Scott, and Julian discuss: Conversion is the main goal of SEO on Amazon, emphasizing impactful keyword use over keyword stuffing. Google's Evolution: Transition from keyword focus to user-friendly, AI-refined content. Google's AI influences product titles and search result refinements. Amazon's Search and Product Promotion: Integration of richer content like editorial recommendations and badges on product listings that summarize customer feedback. AI streamlines customer journeys on Amazon, offering personalized recommendations but sometimes struggling with specifics. Importance of understanding consumer perspectives and conducting thorough keyword research. Aligning product descriptions with consumer search behavior. Evaluating search results to gauge consumer intent and market positioning. Balancing product features with search trends and refining naming conventions. The perpetual nature of SEO with continuous updates and adjustments. Regular content refresh cycles recommended for trend alignment and strategy effectiveness. AI's role in managing large-scale content updates and optimizing product discovery. Future implications of AI-driven search experiences. Utilizing questionnaires to gather client-specific information for accurate keyword targeting. Shifts in user search patterns requiring ongoing SEO strategy adjustments. Introduction of AI projects like "Rufus," providing personalized recommendations but facing challenges with detailed requests. User-generated reviews significantly impacting AI algorithms and customer trust in product discovery and purchase decisions. Future of E-commerce SEO: Optimizing for both AI-driven discovery and traditional search rankings.

How to Prioritize Your TimeWelcome to Outside the Treatment Room, the podcast that explores the business side of the beauty industry! I'm your host, Connie Holm. Today, we're tackling a topic every business owner faces: prioritizing your tasks. With a long to-do list, it's easy to get overwhelmed, but knowing what's most important can make all the difference.Episode HighlightsUnderstanding the Importance of GoalsEvery task has a purpose. By focusing on clear business goals—whether it's growing your client base, increasing revenue, or planning a sale—you can identify the tasks that truly drive your success. My current priority? Prepping for Black Friday, my spa's biggest sale event of the year!Tools and Techniques for PrioritizationThere are several methods to help prioritize, including:The Eisenhower Matrix: Helps categorize tasks by urgency and importance.Visual Aids: Tools like Notion, sticky notes, or a simple notebook to track and cross off tasks.The “One Thing” Rule: Focus on completing one impactful task at a time to gain momentum.Time Blocking and Task BatchingSetting aside specific time blocks for focused work (like creating content or administrative tasks) and grouping similar tasks together can maximize productivity. For instance, I dedicate time blocks to prepare all social media posts for the week and focus solely on my Black Friday marketing during specific hours.Delegation and OutsourcingDon't be afraid to get help! Delegating tasks that don't require your expertise, such as hiring a virtual assistant or getting help with storage organization, can free up mental space and reduce stress. Outsourcing can be a game-changer for both personal and business tasks.Review and AdaptPriorities shift as new challenges and opportunities arise. At the start or end of each week, take time to review your list, update it based on your current goals, and stay flexible. Adapting ensures you stay on track and keep your stress levels in check.Quote of the Episode"Most of us spend too much time on what is urgent and not enough time on what is important." — Stephen CoveyThank you for tuning into Outside the Treatment Room! I hope today's tips on prioritizing tasks will help you manage your time more effectively. Remember, success comes from focusing on what truly matters.If you enjoyed this episode, please subscribe and share it with others who might benefit. Until next time, keep growing your business, and know that you've got this! Thank you for tuning into this episode of the Outside the Treatment Room podcast! Connect with Us:Instagram: www.instagram.com/rosegoldlearningFacebook: www.facebook.com/rosegoldlearningEmail: info@rosegoldlearning.comIf you enjoyed this episode, please consider leaving a review and subscribing. Your support helps us reach more beauty business owners like you!Stay inspired and keep growing!

How do you accurately determine a property's rental rates in a fluctuating market? Joining Marc and Nathan Jackson of RentFinder.ai to discuss the complexities of property pricing. Witness a hilarious role-playing scenario where Marc transforms into a demanding property owner, putting Nathan's expertise to the test.   You will gain valuable insights into the factors that influence rental rates, including seasonality, market trends, and property-specific nuances. Understand the controversy surrounding algorithmic pricing and its potential impact on the property management industry.   Plus, hear Marc's perspective on the current real estate investment landscape. Don't miss this informative episode packed with practical advice for property managers seeking to optimize their pricing strategies.   To list smarter and lease faster check out RentFinder.ai   Click this link to learn more about Rentvine.   To find out more about Marc's coaching services click here.   Follow this link to spend 2 days with Marc and learn how to run a property management business   Join Marc's new property management Facebook group This podcast is produced by Two Brothers Creative 2024.

Podcast Notes: "Outside the Treatment Room"Episode: Refocusing Business Episode Summary:In this episode, host Connie Holm dives into how estheticians can refocus and realign their service-based businesses for sustainability and long-term success. Connie walks listeners through recognizing when it's time for a reset, streamlining their services, optimizing operations, refreshing their marketing strategies, and resetting their mindset. This is a practical, motivating episode for estheticians feeling overwhelmed or looking to get back on track.Key Points Discussed:1. Understanding When It's Time to Refocus:Red flags like burnout, loss of passion, stagnant revenue, and declining client satisfaction signal that it's time for a business reset.2. Clarifying What You Do and Who You Do It For:Assess your most popular services and re-evaluate your ideal client. Focus on offerings that bring you joy and align with client needs.3. Streamlining Operations for Efficiency:Automate scheduling, manage inventory smarter, delegate tasks, and streamline client communication to free up time for growth.4. Re-Evaluating Your Marketing Strategy:Ensure your branding reflects your core services and is consistent. Consider referral programs and explore new marketing channels for better engagement.5. Resetting Your Mindset and Vision:Reconnect with your mission, practice self-care, and set clear goals to reignite your passion and maintain adaptability in a constantly evolving industry.Actionable Takeaways:Recognize the need to refocus when feeling overwhelmed or stagnant.Simplify service offerings and focus on what works best for you and your clients.Automate and delegate where possible to make your operations smoother.Refresh your marketing to align with your business vision and ideal audience.Take time for personal reflection and self-care to maintain balance and motivation.Closing Thoughts:Refocusing your business is a powerful step toward future growth and sustainability. Start small, and remember, you are not alone on this journey. Subscribe to Outside the Treatment Room for more actionable insights and support. Stay inspired, stay focused, and keep elevating your esthetics business!Connect with Connie:Follow RoseGold Learning on social media and share your thoughts on this episode or reach out for further support in refocusing your business! Thank you for tuning into this episode of the Outside the Treatment Room podcast! Connect with Us:Instagram: www.instagram.com/rosegoldlearningFacebook: www.facebook.com/rosegoldlearningEmail: info@rosegoldlearning.comIf you enjoyed this episode, please consider leaving a review and subscribing. Your support helps us reach more beauty business owners like you!Stay inspired and keep growing!

In this episode of Listen Loudly Podcast, we dive deep into how research can dramatically improve marketing outcomes, even on a tight timeline. From AB testing to rapid feedback loops, our guests, Ron Howard and Jordan Kraft, break down how data-driven insights can help brands fine-tune their messaging and make smarter decisions, faster. Key Takeaways: Learn why research doesn't have to be a colossal or time-consuming effort. Discover how quick, tactical studies can provide invaluable insights for optimizing your ads. Hear real-world examples, including a global crisis study completed in just 5 days. Explore how AI is transforming the speed and depth of marketing research today. Tune in to hear why your next campaign might just depend on pausing for research—and why it's faster and more affordable than you think!   Show Notes: Ron Howard - https://linkedin.com/in/ron-howard-4427ba3/ Jordan Kraft - https://linkedin.com/in/jkraft/   Resources Door No. 3 Website Door No. 3 LinkedIn Door No. 3 Instagram   Listen to The Empowered Challenger Podcast with Prentice Howe Connect with Prentice Howe on LinkedIn Connect with Bethany Cranfield on LinkedIn 

Colin Raja has been deeply immersed in the Amazon industry for nearly a decade. Over the years, he has developed 2 7-figure brands, and now he is focused on helping other brands achieve similar success. His approach is entirely data-driven and recently, he executed a $4 million launch with just one product.Highlight Bullets> Here's a glimpse of what you would learn…. Strategies for launching products on AmazonTransition from traditional product launches to data-driven approachesImportance of keyword optimization in product visibilityBackend optimization and its role in product rankingUnderstanding Amazon's browse nodes and product categorizationAligning product types and item types for better indexingThe significance of General Ledger (GL) matching in Amazon's fee structureContinuous monitoring and optimization of product listingsUtilizing customer reviews and feedback for keyword relevancyEffective pricing strategies and their impact on conversion ratesIn this episode of the Ecomm Breakthrough Podcast, host Josh Hadley chats with Colin Raja, a veteran Amazon FBA seller turned consultant. Colin shares his decade-long expertise in launching products on Amazon, emphasizing a shift from traditional methods to a data-driven approach centered on keyword optimization. He discusses the importance of backend optimization, understanding Amazon's browse nodes, and aligning product types for improved visibility and ranking. Colin also provides actionable strategies for optimizing product listings, leveraging PPC data, and continuously monitoring performance to enhance product launches. This episode offers invaluable insights for experienced Amazon sellers aiming to scale their businesses.Here are the 3 action items that Josh identified from this episode:1. Optimize Your PPC Campaigns:   - Action: Regularly review your PPC data to identify high-performing keywords and adjust your strategy to focus on these. Use the insights gained to refine your keyword targeting and improve your product listing's visibility.   - Why: This helps in effectively leveraging the data to drive more targeted traffic and increase conversions.2. Ensure Accurate Product Categorization:   - Action: Verify that your product is listed in the correct category and browse node using Amazon's Browse Tree Guide. Regularly check for any changes in categorization that might affect visibility.   - Why: Proper categorization ensures that your product appears in relevant searches, enhancing its discoverability and ranking.3. Utilize Customer Reviews for Keyword Optimization:   - Action: Monitor customer reviews for frequently mentioned keywords and integrate these into your product listings. Run targeted PPC campaigns using these keywords to boost visibility.   - Why: Engaging with reviews and incorporating relevant keywords can improve your product's search relevance and ranking on Amazon.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comAmazon Seller CentralAmazon Browse Tree GuideProduct Pinion99 DesignsCloudy AIThe Untethered Soul by Michael SingerVine ReviewsSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King, Michael Gerber, author of The E-myth, and Matt Clark from ASM. Today I am speaking with Colin Raja. Colin is a veteran Amazon FBA seller turned consultant, and today we are going to be talking about all the secrets to la...

Episode Title:Breaking Out of Your Shell: Growing Your Beauty Business as a Shy EntrepreneurHost:Connie HolmPodcast:Outside the Treatment Room "Welcome to today's episode of Outside the Treatment Room, where we talk about the business side of the beauty industry. I'm your host, Connie Holm. If you're a shy entrepreneur and feel like your personality might be holding you back from growing your beauty business, this episode is for you!""Today, we're going to discuss how being shy doesn't have to stop you from building a thriving business. I'll be sharing strategies to help you push through your comfort zone, boost your confidence, and connect with clients in a way that feels genuine to you. I'm more of an extrovert, but I've worked with many introverted business owners, and I want to understand how shyness affects their journey."Segment 1: Embracing Your Shyness as a Strength "Let's start by addressing the idea that being shy is a weakness. It's not. Shy people often have strong listening skills, empathy, and the ability to build deep connections. These qualities can make you a fantastic beauty professional.""Clients value trust, and you don't have to be the most outgoing person to build that. Sincerity, attentiveness, and understanding are enough to earn your clients' trust.""Rather than trying to change your personality, lean into your natural qualities and offer a personalized, caring approach."Segment 2: Overcoming Shyness in Business Situations "Now, while it's important to embrace who you are, there will be situations where stepping out of your comfort zone is necessary for growth. Here are some practical strategies to help you overcome shyness."Practice Makes Progress"Start small by practicing conversations with friends or family. Pick a service and product you're confident talking about, and rehearse your pitch. As you gain experience, your confidence will grow.""Even though I'm more extroverted, I still get nervous at networking events. But stepping out of your comfort zone gets easier with time."Preparation is Key"Preparation can ease your nerves. For consultations or appointments, have a script or key points ready. Knowing what you want to say can help you feel more in control.""Before attending networking events, I prepared a short intro about myself and my business. Though it wasn't easy, it made things much more manageable."Set Goals to Push Boundaries"Set small goals like introducing yourself at a networking event or asking for client reviews. These small victories build confidence."Develop a Signature Service"Having a signature service can help you stand out. Whether it's laser treatments or permanent jewelry, let your work speak for itself. Your expertise will naturally attract clients."Segment 3: Marketing for the Shy Entrepreneur "Marketing can be challenging for shy entrepreneurs, especially when it involves putting yourself out there. But there are ways to market your business that don't require being the face of it."Focus on Visual Marketing"Let your results shine! Post before-and-after photos, share testimonials, or create videos of your treatments. You don't have to be in front of the camera—let your work speak for you."Leverage Online Communities"Join online groups like Facebook communities for beauty professionals. You can engage and offer advice without the pressure of public appearances."Email Marketing & Direct Communication"Email marketing allows you to connect with clients without public interactions. Send updates, offers, and personalized messages directly to their inbox."Quote of the Day "Today's quote is from Amy Schumer: 'So if you're an introvert like me, especially a female introvert, or a person who is expected to give away your energy to everyone else on the reg, I want to encourage you to find time to be alone. Don't be afraid to excuse yourself. Recharge for as long as you need. Lean up against a tree and take a break from the other bears. I'll be there too, but I promise not to bother you.'"Closing Thoughts "To wrap things up, your personality doesn't define your success. Shyness isn't a barrier to running a successful beauty business. With the right strategies, you can build a brand that clients love and trust.""Thank you for tuning into Outside the Treatment Room. If you enjoyed this episode, please subscribe and leave a review. Take your business one step at a time, and remember to embrace your strengths."  Thank you for tuning into this episode of the Outside the Treatment Room podcast! Connect with Us:Instagram: www.instagram.com/rosegoldlearningFacebook: www.facebook.com/rosegoldlearningEmail: info@rosegoldlearning.comIf you enjoyed this episode, please consider leaving a review and subscribing. Your support helps us reach more beauty business owners like you!Stay inspired and keep growing!

Show Notes: Experiencing the Spa World as the ClientPodcast Title: Outside the Treatment RoomEpisode: Experiencing the Spa World as the ClientHost: Connie HolmEpisode OverviewIn today's episode, we take a deep dive into the client's perspective in the spa industry. Host Connie Holm flips the usual discussion on its head by walking through what it's like to sit in the client's chair. From the emotional connections formed during treatments to the often overlooked importance of personalized service, Connie reflects on her recent experiences in local spas and how these insights shape her approach to running a successful spa business.Key Topics Discussed:The Inspiration Behind Today's EpisodeConnie shares her recent experiences as a spa client, including a visit to a local nail bar, and discusses how those experiences made her feel. This sets the stage for a broader conversation about the importance of understanding the client's perspective in the beauty industry.Emotional Connection and Client LoyaltyWhy emotional connections matter more than just technical execution.The role of communication and interaction during a spa treatment.The impact of client connection on repeat business and referrals.Expectations vs. Reality in the Spa ExperienceConnie contrasts her expectations for a quick, impersonal service at a nail bar with what she strives for in her own spa.How businesses like nail bars thrive on efficiency, but lack personal connection—and how this model can lead to high client turnover.Putting Yourself in the Client's ShoesA call for spa owners to step into the client role and evaluate the service process from arrival to departure.How small details in the client journey can be overlooked, but make a huge difference in satisfaction.The Importance of Client FeedbackEncouraging open feedback from clients to catch potential improvements.Why client opinions are key to evolving your spa services and ensuring customer loyalty.Quote of the Week"Whatever you do, do it well. Do it so well that when people see you do it, they will want to come back and see you do it again, and they will want to bring others and show them how well you do what you do."— Walt DisneyTakeaways from This Episode:Treat every client interaction as an opportunity to create a lasting emotional connection.Don't be afraid to experience your own spa as a client to gain a fresh perspective.Open your business to feedback to continuously improve the client experience.Remember that spas aren't just about treatments—they're about offering a memorable, uplifting experience that keeps clients coming back.Closing ThoughtsConnie wraps up by encouraging spa owners to live the client experience firsthand to ensure that their business provides the best service possible. By stepping into the client's shoes, you can better understand how your spa operates and find areas for improvement.Subscribe & FollowIf you enjoyed this episode, subscribe to Outside the Treatment Room on your favorite podcast platform, and be sure to leave a review.

Chief Product Officer at Penn Mutual, Ray Caucci, and Director of Product Strategy and Competitive Analysis, Riley Thornburgh join this episode of Life Matters, with host and Advanced Sales VP, Bill Bell.  Together, they discuss the latest in life insurance product innovations at Penn Mutual, the hottest market trends, and so much more!Key Takeaways for Financial Professionals:1. New Product Launch:Learn about the specific enhancements made to new products, with the launch date set for late September.2. Product Philosophy and Evolution at Penn Mutual:Gain insights into Penn Mutual's emphasis on providing simple, transparent products with flexible and competitive features.3. Adjustments to Dividend Scale:Understand the implications of raising the dividend scale and its impact on the internal rates of return.Press play to be entertained, informed, and inspired! Get ready for an episode packed with actionable insights to help you grow a stronger financial practice.Have a question or comment for Bill?  Drop him an email at: LifeMatters@PennMutual.comFollow UsTwitter @pennmutualFacebook @PennMutualInstagram @pennmutualLinkedIn @Penn MutualPresented by Penn Mutualwww.PennMutual.comThis podcast is for informational purposes. Guests' views, comments, and opinions on products, services, or strategies do not necessarily represent the views of or imply endorsement by The Penn Mutual Life Insurance Company or its affiliates. Product availability, benefits and provisions vary by state.  6962505NS_SEP26

In this episode of Listen Loudly, we sit down with Josh, an SEO expert, to dive deep into the often misunderstood world of SEO. We discuss the importance of slowing down and thinking about your search queries, the synergy between SEO and PPC, and how technical SEO elements can make or break your online presence. Discover why SEO is a critical component of marketing that can significantly impact your business's visibility and success. Learn about common SEO mistakes, the role of off-page SEO, and how AI is transforming the search landscape. Josh shares his passion for SEO and offers actionable insights on: Understanding what Google knows about you and your queries How to effectively use PPC data to boost your SEO strategy Common technical SEO pitfalls and how to avoid them The impact of hidden content on your SEO efforts The future of SEO in an AI-driven world Links Josh Loewen The Status Bureau     Resources Door No. 3 Website Door No. 3 LinkedIn Door No. 3 Instagram   Listen to The Empowered Challenger Podcast with Prentice Howe Connect with Prentice Howe on LinkedIn Connect with Bethany Cranfield on LinkedIn 

Send us a Text Message.The pivotal importance of capitalizing on successful content, rather than constantly seeking new creative avenues. It's time to shift gears and focus on amplifying what truly works for your brand. Imagine turning one extraordinary piece of creative into a multitude of powerful hooks, each serving as a catalyst for engagement and conversion.In this episode, Jordan West shares tactical and practical ways to turn one piece of content into ten. Exploring the power of testing on Meta and TikTok, Jordan delves into the concept of creative testing and offers insights on how to effectively double down on successful traction. Unveiling a method to create multiple hook variations using a fascinating tool, Jordan's expert strategies are sure to help ecommerce brands take their marketing to the next level. Listen and learn in this episode!Key takeaways from this episode:The episode discusses the practical ways to turn 1 piece of content into 10 pieces of content, not just for the sake of having more content, but for the purpose of testing.Emphasizes the importance of testing, specifically on Meta and TikTok, to understand what works and what doesn't.Once traction is gained in a specific area, the concept of creating "parent and child" relationships is discussed. This involves doubling down on successful strategies rather than constantly creating new ones.Highlights the use of a special internal tool for competitive analysis and insights, which aids in creating effective content and ads.The 322 method for testing hook variations, headlines, and ad copy to identify what resonates with the audience.Recommends utilizing emotional IDs and seeking a tool called Chi GPT to generate new hooks based on emotional elements for testing and iteration.Recommended Tools/Apps:Foreplay: https://www.foreplay.co/ Growth Plan: www.upgrowthcommerce.com/growMillion Dollar Offers: www.upgrowthcommerce.com/growIn this episode's sponsor is Omnisend - is a comprehensive marketing automation platform designed to help eCommerce businesses enhance their customer engagement and boost sales. It offers tools for email marketing, SMS campaigns, and various forms of automation, allowing businesses to create targeted and personalized marketing strategies. With features like segmentation, A/B testing, and advanced analytics, Omnisend helps brands streamline their marketing efforts and achieve better results. Learn more here: Omnisend

In this episode, Michael and Andy Craig from AdHabit talk about how conversion rate affects your ACOS on Amazon. They explain unit session percentage, why listing optimization matters, and how price testing can help. Andy shares tips for small brands to improve their conversion rates and beat the competition. Tune in for simple, actionable advice to boost your sales and lower your ACOS. We'll see you in The PPC Den!

With the 2024 U.S. presidential election on the horizon and U.S. President Joe Biden announcing his exit from the race, the political landscape is heating up. In this episode of The Future of Water, Podcast Host Reese Tisdale speaks with Senior Research Director Greg Goodwin, diving into Bluefield's new white paper, "2024 U.S. Elections: Implications for the Water Industry". At the time of recording this episode, Joe Biden was still the Democratic candidate for president. However, over the weekend, the political landscape shifted. Biden's sudden withdrawal from re-election certainly shakes things up, but for the water and wastewater sectors, a Democratic victory in the White House is expected to maintain the current course at the federal level. While many anticipate Vice President Kamala Harris to step up as the new candidate, the political outlook, as discussed with Greg, remains largely unchanged. The real game-changer, however, looms in a potential Trump win—promising a seismic shift that could echo the transformative policies proposed during his previous term. Reese and Greg unpack how decisions made in the upcoming election can reshape water management in the U.S., addressing critical issues such as aging infrastructure, climate resilience, and water quality. Greg tackles three crucial questions: How will the outcome of the 2024 elections influence regulatory policies in the water sector? What major water-related initiatives are on-the-line in this election? How shifts in economic policies may impact the water industry? If you enjoy listening to The Future of Water Podcast, please tell a friend or colleague, and if you haven't already, please click to follow this podcast wherever you listen. If you'd like to be informed of water market news, trends, perspectives and analysis from Bluefield Research, subscribe to Waterline, our weekly newsletter published each Wednesday. Related Research & Analysis: 2024 U.S. Elections: Implications for the Water Industry Infrastructure Investment and Jobs Act (IIJA): Tracking the Spending, Q1 2024 State of the Market: PFAS Policy Landscape, Forecasts, and Competitive Analysis

Is B2B stump grinding the next big move? HoldCo bros break down all the numbers. With Nikonomics host, Nik Hulewsky---Watch this on YouTube instead here: https://www.youtube.com/@thekoerneroffice?sub_confirmation=1Ask me a question on or off the show here: http://form.typeform.com/to/Eb8KaY0pLearn more about me: http://chrisjkoerner.comLearn about my company: http://cofounders.comFollow me on Twitter here: https://twitter.com/mhp_guyFree weekly business ideas newsletter: https://newsletter.chrisjkoerner.com/Nik's channel: https://tinyurl.com/nikonomicsYT--01:10 Exploring the Tree Trimming Business Model02:07 Challenges and Opportunities in Stump Grinding06:09 Market Research and Initial Testing10:34 Financial Projections and Business Strategy13:25 Potential Marketing and Agency Model17:48 Testing and Cold Calling Strategy19:13 Exploring Market Needs and Strategies20:07 The Importance of Statistical Significance23:29 Case Study: Laundromat Business Success27:14 Identifying Business Opportunities30:16 Competitive Analysis for Business Expansion32:47 Leveraging Data for Strategic Growth39:54 Collaborating with Commercial Real Estate

In today's episode, I'm going to talk through some of the strategies we recommend and use on our team for competitive analysis and for generating ideas and inspiration from what's happening on the internet.Check out the show notes here: https://mobileuseracquisitionshow.com/episode/creative-competitive-analysis/**Get more mobile user acquisition goodies here:http://RocketShipHQ.comhttp://RocketShipHQ.com/blog

Welcome back to this dedicated series on the acquisition, set-up, and launch of our brand new Hocking Hills vacation rental project. In this episode, we update listeners on the actions we've taken since signing the deal, hard decisions we've already made, and what's coming up next.Golden nuggets include how Sarah has leveraged artificial intelligence to create temporary branding for the property, early thoughts on how we might utilize existing structures (or not), and which critically important tasks we've already elected to outsource – two jobs you'll be very surprised to see we've offloaded.Even before breaking ground, ideas are flying and challenges have mounted. That's why it's great to be supported by a team of like-minded experts – as we are – and why we've decided to share each and every step along the way with you, our amazing audience.(00:01:41) #STRShareSunday: @richhollowretreat(00:03:32) Recapping Our New Hocking Hills Cabin Project(00:08:53) Now What? Getting Started with Reporting & Planning(00:15:54) Planning the Plot: Surveying Existing Buildings & Utilities (00:22:12) Important Steps We've Already Outsourced & WhyResources:• Click here for full show notes• #STRShareSunday: @richhollowretreat• Video: How to Design Your First Airbnb - Essentials• Airbnb Essentials Checklist: hostchecklist.comThanks for Visiting is produced by Crate Media.Mentioned in this episode:Minoan | Visit MinoanExperience.com and tell them TFV sent you!Hostfully | Go to https://www.hostfully.com/influencers/thanks-for-visiting/ and use TFV100 to get $100 off your subscription.Host Checklist | Grab our Airbnb Essentials Checklist and make stocking your Airbnb a breeze – we've got all your hosting needs covered!IMN | Go to events.imn.org/strsummer and use code: TFV for an exclusive 10% off your new registration.

In this episode, Fiona discusses the powerful tool of a competitive matrix to help business owners. Learn how to use this framework to compare your business against competitors. Tune in!You'll Learn How To:Introduction to the competitive matrix and its importanceDifference between positioning and competitionAttributes that influence customer loyalty in a bakery exampleStep-by-step guide to creating and using a competitive matrixAssigning weight to different attributes and calculating scoresApplication of the competitive matrixImportance of understanding competitorsLeveraging competitive analysisGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuffConnect and get in touch with My Daily BusinessMy Daily Business ShopMy Daily Business Free Weekly PlannerMy Daily Business Waitlist

Welcome to a new episode of the 1SEO Podcast, where we dive deep into the complexities of Google Ads and uncover potential pitfalls that could be hindering your success. In this episode, we explore three critical areas that every marketer needs to scrutinize to boost their Google Ads ROI.

Dive into the world of digital entrepreneurship with Jeff Dwoskin, founder of Stampede Social, on our latest episode of "Invest In Yourself: the Digital Entrepreneur Podcast." Host Phil Better explores Jeff's revolutionary approach to enhancing online engagement through innovative tools that capture and analyze social media interactions. Discover how Jeff's journey began in the late 1990s and evolved to create cutting-edge technology that sets Stampede Social apart from the competition. Learn about their unique URL tracking, advanced AI packages, and tailor-made campaigns that are transforming how creators interact with their audience on platforms like Instagram and Twitter. In this episode, Jeff shares valuable insights on leveraging user comments for content creation and offers a special 50% discount promo code exclusively for our listeners. Whether you're a podcaster, influencer, or aspiring digital mogul, you'll find actionable tips on boosting your digital presence and sustaining engagement. Phil expresses his admiration for Stampede Social's capabilities, particularly in comparison to other market tools, emphasizing the system's effectiveness in maintaining long-term audience engagement. Don't miss out on learning how confidence and self-belief can propel you to digital success. Tune in for an enlightening conversation full of pro tips, laughs about never retiring, and an insider's peek into the future of digital entrepreneurship with Jeff Dwoskin on "Invest In Yourself: the Digital Entrepreneur Podcast."

Welcome to the EcomOps Podcast, where we delve into the strategies that make e-commerce empires. In this episode, we explore the inspiring journey of Kusha Karvandi, an Inc 500 entrepreneur who has successfully launched and exited multiple seven and eight-figure Amazon businesses. Join us as Kusha shares insights from over a decade of experience in scaling brands and introduces Kazam, his AI-based SaaS tool designed to transform Amazon advertising campaigns.

In this episode, we discuss how to take the guesswork out of pricing and how new AI pricing technologies can streamline your revenue growth. Our featured guest on the show is Simeon Lukov, founder and CEO of dynamicpricing.aiTopics discussed in this episode:How AI technology revolutionized the process of pricing optimization for businessesWhat are the key benefits of incorporating AI into pricing strategiesHow can AI technology help overcome critical errors of merchants' pricing strategiesWhat roles AI plays in optimizing pricing based on stock levelsLinks & ResourcesWebsite: https://dynamicpricing.ai/Shopify App Store: https://apps.shopify.com/dynamicpricing-aiLinkedIn: https://www.linkedin.com/company/dynamic-pricing-ltd/LinkedIn: https://www.linkedin.com/in/simeonlukov/Instagram: https://www.instagram.com/simeon.lukov/Get access to more free resources by visiting the podcast episode page att.ly/PBaDmSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsCustom Shopify Store AuditDiscover valuable insights to boost conversions and optimize your store for maximum impact. Learn more: https://www.clauslauter.com/audit/Our Newsletter Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue. Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

Unlock the transformative secrets behind building a multi-million dollar business as we chat with Alan Annis, a successful entrepreneur who has founded and co-founded eight thriving companies, one of which made $40 million in just seven months! His journey from being a regular worker to a top boss, is packed with insights on leveraging mentorship, passion, and an unstoppable belief system. Alan shares his experiences, from shaping powerful connections through Big Brothers Big Sisters of America to penning books that celebrate the art of mentoring. Alan exposes the impact that reading 50 books a year has on personal and professional development, shaping a mindset that dares to dream beyond conventional limits. We  navigate the importance of developing a belief system rock-solid enough to support the weight of your wildest ambitions. It's not just about setting goals—it's about stretching them to the point where 'impossible' starts to look a lot like 'inevitable.'We discuss the importance of industry knowledge and tactical networking and we'll learn from Alan's experience as a long-distance runner about the importance of discipline. This episode is more than just a conversation—it's a masterclass in endurance, guaranteeing that you'll walk away with a new playbook for your own path to peak performance and success.In this Profitable Cleaner Podcast, you will learn:Specific steps for transitioning from corporate to entrepreneurship.The impact of mentorship and embracing a lifestyle of continuous learning.Insights into the detailed process of creating a belief system that supports ambitious goals.The importance of understanding industry-specific financial metrics and competitive dynamics for scaling a business.We highly recommend that you connect with Alan Annis on LinkedIn:Connect with Alan Annis on LinkedIn HereCheck out our next Cleaning Prophet$ event where you will get the tools, strategies, and community to scale your Cleaning Business:Check Here the Cleaning Prophet$ EventIf you're in commercial cleaning and want to increase your sales, become part of our community today and get the best cleaning sales content and data in the industry. Join Our Private Profitable Cleaner FB GroupFind the appropriate tools, services, and resources for your Facility Maintenance Company by exploring our sponsor companies.Usource.com Cleaningprophets.comAlexmelgar.com If you enjoyed this podcast, you can help us out immensely by sharing it with a colleague and giving us a rating. We appreciate you!!

Maximize your Amazon sales with expert tips! Dive into our comprehensive video where John Aspinall analyze Henry's push-up board and share key strategies for product optimization, effective branding, and SEO enhancement. Learn how to stand out in a competitive market and drive your sales up. #AmazonSales #ProductOptimization #BrandBuilding #SEO #EcommerceSuccess #PushUpBoard→ Get a free professional video where we analyze your ASIN: ↳ https://myamazonguy.com/asin-review/Timestamps:00:00 - Introduction to Henry's Sales Query00:09 - Analysis of Product: Push-up Board00:21 - Detailing Product Features and Usage00:37 - Marketing and Branding Tips00:57 - Discussing the Importance of a Brand Store01:10 - Enhancing Product Listings and Customer Satisfaction01:45 - The Significance of A+ Content and Brand Story02:00 - Competitive Analysis in the Market02:17 - The Need for Crawlable Text and SEO Optimization02:46 - Keyword Optimization for Better Ranking03:20 - Final Tips and Summary→ Save 20% on your first 6 months of Helium 10!↳ Use code STEVENPOPE6M20 at https://bit.ly/3RTm5id→ Already have Helium 10?↳ Exclusive MAG discount for upgrading existing accounts at https://myamazonguy.com/h10upgrade-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: hhttps://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Alex and Brian talk through how Anduril's playbook for disrupting the ultimate legacy industry, how Truff Sauce grew from starting as a theme page and reverse engineering your competitors' funnels.If you enjoyed the show, consider checking out our sponsors below - it's the best way to support the podcast.SPONSORED BY:Marketing Examined - Make smarter marketing moves with Alex's playbooks - in your inbox, 3 times a week. Subscribe below: https://bit.ly/marketingexaminednewsletter--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------CHAPTERS:00:00 - Intro & Venice Meetup in February.02:58 - Anduril made a hype video for a drone, and it's incredible.09:00 - Why founder-facing companies are king.11:19 - How Taboo Companies win when paid ads aren't an option.19:26 - The Halo Effect of Creating your own efficient content.20:39 - The Secret Sauce behind Truff.24:46 - The numbers behind the Sauce.28:04 - How Truff seeds influencers.37:01 - How to Spy on your Competitors when launching a brand.42:39 - Alex & Brian's go-to tools for competitive analysis.44:24 - Brian's Competitive Analysis playbook.

Serge Kuznetsov is the co-founder of Inxy.io, launched over 53 products, and raised $7,500,000. He is on a mission to help founders and businesses leverage the power of AI and crypto to increase efficiency, innovation, and growth.Mark and Serge discuss the potential of AI prompt engineering. They explore how AI can be leveraged for content generation, market analysis, and business strategies, providing valuable insights for entrepreneurs. Serge Kuznetsov also shares the concept of "mega prompts" and practical applications of AI in business planning, competitor research, and product management, emphasizing the need for validation from reputable sources and staying competitive in the future.Takeaways:Use AI for Market Analysis and SWOT Analysis.Leverage ChatGPT and “mega prompts”.Validate information from reputable sources. Connect with Serge KuznetsovWebsite: www.inxy.ioMega Prompt Guide: www.growwithserge.gumroad.com/l/rgkaoConnect with Mark SavantInstagram: www.instagram.com/marksavantmediaLinkedIn: www.linkedin.com/in/mark-savant-ba777145Timestamps:00:00 Discuss using AI for business growth and ideation.04:43 Chargepty is recommended for market research analysis.06:55 Describe mega prompts, a lengthy series of questions.11:42 Importance of understanding market factors for businesses.14:09 Cryptocurrencies offer more transparency than traditional currencies.17:10 Agree on AI, but easier in 2 years.22:10 Utilize ChargeGPT for growth strategy development opportunities24:24 Identify and analyze competitors, including indirect ones.28:02 Iterate and improve pitch deck, not sufficient.30:56 Developed product strategy, analyzed market, and advertised.34:33 Implementing AI in sales process to save time.37:35 Link for mega prompts and critical thinking.

Your brand identity is your unique claim of distinction. Therefore, you and your entire team must have clarity on how you want to present it to your target market for it to be truly meaningful and impactful. Eric Anderton chats with Tim Leon, President of Geile/Leon Marketing Communications, about the many things to consider when establishing and maintaining a consistent brand identity. Tim explains how to effectively communicate brand positioning and promise to both clients and employees, making it relevant and relatable. He talks about holding branding sessions to constantly improve your messaging and sales strategies. Tim also tackles the nine triggering events that signal a need for a complete rebranding to avoid getting left behind by your competitors.  

In this episode, Bluefield water experts discuss key themes in industrial water from this past quarter. Podcast Host Reese Tisdale, sits down with Bluefield Senior Analyst Amber Walsh, to discuss their findings. 3 major takeaways below: There has been a recent rise of public private partnerships for water projects and industrial companies partnering with water utilities. Opportunities for mobile water treatment are increasing. As businesses seek to insulate themselves from water-related risks, containerized water treatment systems stand to benefit. The impact of PFAS on the industry is growing, posing concerns for industrial facilities regarding liability. If you enjoy listening to The Future of Water Podcast, please tell a friend or colleague, and if you haven't already, please click to follow this podcast wherever you listen. If you'd like to be informed of water market news, trends, perspectives and analysis from Bluefield Research, subscribe to Waterline, our weekly newsletter published each Wednesday. Related Research & Analysis: Industrial Water: Key Trends, Deals, and Policy in Water Management, Q4 2023 Nijhuis Saur Expands European Industrial Mobile Water Treatment via M&A State of the Market: PFAS Policy Landscape, Forecasts, and Competitive Analysis

In this Marketing Over Coffee: Learn About The 5P Framework, User Stories, Competitive Analysis, and More! Direct Link to File Brought to you by our sponsors: LinkedIn and Bloomreach What is the 5P Framework? How to do Requirements Management Adding in User Stories 8:00 LinkedIn – We’ve got a special offer for Marketing Over Coffee Listeners, you can redeem a […] The post Katie Robbert on Marketing Strategy appeared first on Marketing Over Coffee Marketing Podcast.