POPULARITY
Categories
What if the setbacks in your life were actually the secret fuel for your success? In this episode of The Greatness Machine, Darius sits down with Shadé Zahrai, award-winning leadership strategist, TEDx speaker, and co-founder of Influenceo Global. Shadé shares her journey from law and corporate consulting to entrepreneurship, revealing how resilience, storytelling, and authenticity helped her build a global brand. She explains the power of reframing challenges, why self-belief is the foundation of success, and how leaders can inspire teams through emotional intelligence. From navigating uncertainty to building confidence through action, Shadé offers practical strategies for leading with influence and connecting on a deeper human level. This is a powerful conversation about courage, growth, and leading with heart. In this episode, Darius and Shade will discuss: (00:00) Introduction and Background (02:49) Shadé's Origin Story (05:54) The Journey Through Corporate Life (08:41) The Importance of Self-Trust (11:28) Transitioning to Entrepreneurship (14:38) Building a Personal Brand on Social Media (17:28) The Power of Visibility and Opportunity (20:14) The Role of Creative Outlets (23:20) Overcoming Adversity and Failure (26:18) The Science of Self-Doubt and Trust (28:50) The Launch of Influenceo and LinkedIn Success (31:45) The Big Trust Community and Book Launch (34:48) Final Thoughts and The Greatness Question Shadé Zahrai is a behavioral strategist, peak performance educator, and co-lead of Influenceo Global. A former lawyer with an MBA and PhD in organizational behavior, she advises Fortune 500 companies on leadership, performance, and career fulfillment. Her viral content has reached over 300 million views, she teaches more than 7 million students on LinkedIn Learning, and her TEDx talks have inspired audiences worldwide. Featured in outlets like The New York Times and Fast Company, Shadé is dedicated to making high-performance strategies accessible to all. Sponsored by: Brevo: Head over to brevo.com/greatness and use the code greatness to get 50% off Starter and Business Plans for the first 3 months of an annual subscription. Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/darius. Shopify: Start your $1/month trial at Shopify.com/greatness. Connect with Shadé: Website: https://www.shadezahrai.com/ LinkedIn: https://th.linkedin.com/in/shadezahrai Instagram: https://www.instagram.com/shadezahrai/ Book: https://www.shadezahrai.com/bigtrust Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Write a review for The Greatness Machine using this link: https://ratethispodcast.com/spreadinggreatness. Learn more about your ad choices. Visit megaphone.fm/adchoices
In this powerful episode, Michelle Thames chats with millionaire digital product coach Becky Beach about how she left her 9–5 job and scaled her business to over $70K/month in sales—all by leveraging simple digital products and organic marketing strategies. Becky shares the real, behind-the-scenes story of how she built her digital empire, why she emails her list every day, how she uses chatbots to sell in her sleep, and what aspiring creators can do right now to build profitable digital products—without running ads.
In this episode of Social Media Decoded, host Michelle Thames pulls back the curtain on a powerful client transformation. Meet Neita Wilson, founder of Celebrating You Ministries, who booked a 1:1 Instagram Intensive with Michelle. In just 60 minutes, Neita went from posting without strategy to showing up with clarity, confidence, and a content plan that reflects her mission. Michelle and Neita discuss the process of revamping her bio, building a seven-day content strategy, and why visibility is about more than posting — it's about creating intentional, aligned content that leads to real results. If you've been struggling to show up consistently or feel like your social media doesn't reflect your purpose, this episode will inspire you to rethink your approach. What You'll Learn in This Episode: Why clarity and confidence matter more than follower count How Neita transformed her Instagram bio to attract real connections The power of content pillars for faith-driven entrepreneurs Why showing your face and voice builds stronger engagement How intentional visibility leads to discovery calls, partnerships, and more Resources + Links:
If “you” online isn't the same you who shows up in person, you're not alone. Most founders haven't taken the time to align their personal identity with how they present themselves online. But that clarity–on the inside and out–is what gives your brand staying power. This is a special episode where I joined Jesse Paliotto on FastSpring's Growth Stage podcast to talk about personal branding, founder identity, and why branding from the inside out is the only way to build a business that lasts. The SOULiD Framework Every founder already has a personal brand. The question is–does yours reflect the essence of who you are? In this episode, I share the framework we've used with hundreds of entrepreneurs at brandiD to help them uncover their true differentiators, define their vision, and build a brand around what makes them unique. Practical Tips for Founder Visibility We talk about the most common mistakes entrepreneurs make when they try to grow their brand–and what to focus on instead. I share how to do a quick audit of your digital presence (hint: it starts with a Google search), why AI can't replace real personality, and what every founder needs to know before they hit publish. Whether you're just getting started or working to build long-term visibility, this conversation will help you focus on what really moves the needle. Enjoy this episode… Soundbytes 16:43 - 17:02 “So many people don't do this, but buy your vanity URL. So buy your first name, last name, and the .com. Even if you have a company, it's not so you don't feel like it's about building your personal brand, you should still point that vanity URL to your about page on your corporate site.” 11:01 - 11:18 “When we know what we stand for, we can talk about those things in a way, with conviction–and those also can be very sticky points, both in a positive and negative way to attract our ideal clients.” Quotes “Resilience as entrepreneurs, I think it's absolutely one of the top three qualities we need to be successful.” “In today's world, consumers are so much more savvy around companies they're supporting or not supporting.” “People don't think they have a personal brand. But, we all do.” Links mentioned in this episode: Connect with brandiD Easy Tips to Adjust your website: https://buildmybrandid.com/website-tweaks/ Personality Quiz: https://content.leadquizzes.com/lp/jqgbMsr00g Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/ From Our Guest Host Website: https://fastspring.com/ Connect with FastSpring on LinkedIn: https://www.linkedin.com/company/fastspring/
For too long, marketing and communications have been judged by clicks, impressions, and vanity metrics. But those numbers don't move a boardroom. Executives talk about pipeline, revenue, market share, and shareholder value. If your work isn't tied to those outcomes, you're invisible where it matters most. In this episode of the Spin Sucks Podcast, Gini Dietrich introduces The Visibility Engineer's Manifesto—a new operating model for comms and marketing leaders. You'll learn how to replace outdated reporting with PESO-driven visibility that proves growth in the language executives actually care about. What you'll hear: Why CEOs and CFOs rarely mention marketing on earnings calls How AI-powered discovery is reshaping visibility and trust The 11 principles every Visibility Engineer must follow One Day 1 action step you can take right now Download the Manifesto PDF here: https://spinsucks.com/communication/visibility-engineer-manifesto/
What if the biggest risk isn't falling, but staying invisible? After a near-accident on his motorcycle, Gonzalo Zamora, the co-founder of Riderbag, realized his black backpack was blocking out his reflective gear and decided to invent the solution himself. With his longtime friend and co-founder Carlos Colarte, Gonzalo turned a pencil sketch into a global product, navigating missteps, cash-flow challenges, and the risk of standing out in a crowded market. In this special bilingual episode of This is Small Business, host Andrea Marquez blends Spanish and English in honor of Hispanic Heritage Month as she dives into Gonzalo and Carlos's journey. From the crash that started it all, to the friendship that became a business, to the lessons learned about visibility both on the road and in entrepreneurship, their story is a reminder that staying hidden can be riskier than stepping into the spotlight.If you'd prefer to listen fully in English, you'll also find an English-only version of this episode in your feed!Got a bold leap of your own? Share it with us in an Apple Podcasts review, Spotify comment, or email us at thisissmallbusiness@amazon.com – you might hear it in a future episode.In this episode, you'll hear: (1:00) How can a single accident inspire a business idea? Gonzalo shares the moment on his motorcycle that pushed him to invent Riderbag.(4:48) Can friendship really be the foundation of a company? Gonzalo and Carlos explain how a chance reunion turned into a lasting partnership.(08:47) How do you create a prototype when you have no design background? Gonzalo reveals the scrappy first steps that turned sketches into samples.(10:36) What details make a product stand out in a crowded market? From glove-friendly zippers to hidden safety features, Riderbag shows why small touches matter.(14:14) What's the costliest marketing mistake small businesses make? Carlos and Gonzalo recount the costly lesson that reshaped how they invest.(17:01) How do you know when it's time to expand internationally? Carlos shares the turning point that convinced them to take Riderbag global.(18:28) What's the best proof that your business is on the right track? For Gonzalo, the numbers told one story but customer reviews told another.(21:50) What does the future of Riderbag look like? Gonzalo and Carlos talk about dreaming beyond backpacks while staying true to their purpose.(23:15) Are entrepreneurs natural risk-takers or risk managers? Carlos embraces risk, while Gonzalo takes a more cautious approach and together they balance both.
This episode is presented in both Spanish and English, with the original voices of the guests.What if the biggest risk isn't falling, but staying invisible? After a near-accident on his motorcycle, Gonzalo Zamora, the co-founder of Riderbag, realized his black backpack was blocking out his reflective gear and decided to invent the solution himself. With his longtime friend and co-founder Carlos Colarte, Gonzalo turned a pencil sketch into a global product, navigating missteps, cash-flow challenges, and the risk of standing out in a crowded market.In this special bilingual episode of This is Small Business, host Andrea Marquez blends Spanish and English in honor of Hispanic Heritage Month as she dives into Gonzalo and Carlos's journey. From the crash that started it all, to the friendship that became a business, to the lessons learned about visibility both on the road and in entrepreneurship, their story is a reminder that staying hidden can be riskier than stepping into the spotlight.If you'd prefer to listen fully in English, you'll also find an English-only version of this episode in your feed!Got a bold leap of your own? Share it with us in an Apple Podcasts review, Spotify comment, or email us at thisissmallbusiness@amazon.com – you might hear it in a future episode.In this episode, you'll hear:(1:00) How can a single accident inspire a business idea? Gonzalo shares the moment on his motorcycle that pushed him to invent Riderbag.(4:48) Can friendship really be the foundation of a company? Gonzalo and Carlos explain how a chance reunion turned into a lasting partnership.(08:47) How do you create a prototype when you have no design background? Gonzalo reveals the scrappy first steps that turned sketches into samples.(10:36) What details make a product stand out in a crowded market? From glove-friendly zippers to hidden safety features, Riderbag shows why small touches matter.(14:14) What's the costliest marketing mistake small businesses make? Carlos and Gonzalo recount the costly lesson that reshaped how they invest.(17:01) How do you know when it's time to expand internationally? Carlos shares the turning point that convinced them to take Riderbag global.(18:28) What's the best proof that your business is on the right track? For Gonzalo, the numbers told one story but customer reviews told another.(21:50) What does the future of Riderbag look like? Gonzalo and Carlos talk about dreaming beyond backpacks while staying true to their purpose.(23:15) Are entrepreneurs natural risk-takers or risk managers? Carlos embraces risk, while Gonzalo takes a more cautious approach and together they balance both.
In this episode, Leora Halpern Lanz, award-winning hospitality marketing leader and Associate Professor at Boston University's School of Hospitality Administration, shares how visibility can directly impact guest satisfaction. Using a real-world hotel case study, she shows why physical and digital visibility matter as much as the investments we make in renovations.Leora challenges hospitality leaders to think beyond promotion, asking whether we're measuring the right things and whether our marketing reflects true care for guest wellness. You'll hear why authentic engagement across touchpoints not only elevates the guest experience but also drives higher satisfaction scores.If you've ever wondered why great ideas and investments don't always translate into results, this conversation offers practical insights on turning visibility into value.Learn more about her new book, Developing Your Marketing Mindset.Also see: Developing Your Marketing Mindset: A Guide for Hospitality Professionals A few more resources: If you're new to Hospitality Daily, start here. You can send me a message here with questions, comments, or guest suggestions If you want to get my summary and actionable insights from each episode delivered to your inbox each day, subscribe here for free. Follow Hospitality Daily and join the conversation on YouTube, LinkedIn, and Instagram. If you want to advertise on Hospitality Daily, here are the ways we can work together. If you found this episode interesting or helpful, send it to someone on your team so you can turn the ideas into action and benefit your business and the people you serve! Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands
In this episode, I sit down with Ofer Klein to dig into the messy truth about #ai governance, “shadow AI,” and why most CISOs are already behind the curve. We're talking about the reality that AI isn't just a shiny new tool — it's a #cybersecurity #threat vector, a compliance nightmare, and the next accelerant for both attackers and defenders.If your organization thinks it can “wait and see,” you've already lost. Visibility, governance, and proactive strategy aren't optional anymore — they're survival.Tune in and find out why AI will either accelerate your business or dismantle it — and why your security leadership better decide which side of that equation they're on.
In this episode we're talking about something that's rarely said out loud…The social media “visibility game” is broken.And if you've been running yourself ragged trying to keep up with the content treadmill, I see you. I've been there.But here's the truth no one told us: ✨ You don't have to be everywhere to be seen. ✨ You don't need a massive audience to have massive impact. ✨ And authority? It has nothing to do with algorithms.If your content isn't converting the way you want…This might be why:You're focused on visibility, not authority.Visibility just means people see you.Authority means they trust you, refer you, and hire you.In today's episode of the Your Legacy Brand® Podcast, I'm sharing the truth about algorithm burnout, and how to get back to a strategy that actually works (and feels good).I'm also walking you through: ✔️ Why the “spray and pray” method of content no longer works ✔️ How to choose a primary platform that feels like home ✔️ Real client stories that show how doing less leads to moreAnd remember, if social media has been draining your energy instead of growing your brand, it might be time to try something new. You don't have to do it alone.Let's build real authority, not just more noise.Links on today's episode:If you're tired of spinning your wheels and are ready to build an authority-led brand that brings in aligned clients without being glued to your phone, you can book a VIP Day with me. Book a call and we'll make sure it's your right next move.Rate, Review, and Follow on Your Favorite Platform!If you loved this episode, leave us a review.And always make sure you're following the podcast so you never miss an episode. Follow now!
Summary: In this episode, Dr. Jeffery D. Skinner explores the often unspoken bias against small churches and their leaders within church systems. He discusses how visibility bias, resource limitations, and perception issues contribute to the marginalization of small church pastors. Dr. Skinner emphasizes the need to redefine leadership pipelines, highlight the stories of faithful leaders in small congregations, and revalue bivocational ministry as a model of engagement. He concludes by urging the church to honor faithfulness over size in leadership.TakeawaysSmall churches often lead to small leaders due to systemic biases.Pastors of larger churches are more visible and have more opportunities.Bivocational pastors face unique challenges that limit their visibility.The church must redefine leadership pipelines to include small church pastors.Faithfulness, innovation, and spiritual depth should be prioritized over attendance numbers.Stories of small church pastors doing impactful work need to be told.Bivocational ministry can be a model of community engagement.God values faithfulness over numerical success in leadership.The church must stop equating leadership with the size of the congregation.Every leader, regardless of church size, has a role in God's kingdom.Become a supporter of this podcast: https://www.spreaker.com/podcast/echoes-through-eternity-with-dr-jeffery-skinner--5523198/support.Echoes Through Eternity Guiding church planters and pastors to plant seeds of prayer, holiness, and courage that outlast a lifetime. contact drjefferydskinner@protonmail.com
In 2025, AI is no longer optional — it's essential. In this episode of Social Media Decoded, host Michelle Thames shares three practical AI-powered shifts you can make to repurpose content, personalize at scale, and prep like a pro. Michelle also shares how she's using AI to prepare for her upcoming talk at the Her AI Era Summit, and why leveraging this tool now is the fastest way to grow visibility and authority online. What You'll Learn in This Episode: How to repurpose one piece of content across multiple platforms using AI Ways to personalize your audience's experience without burning out How AI can help you prep for client sessions, workshops, and events Why AI frees your voice instead of replacing it Resources + Links:
Welcome ShopTalkers! Today we're putting it all together - in Episode 78 you mastered the voice, in Episode 79 the words, and now it's time to own your executive presence. So, let's start by defining it - it's built on 3 pillars: gravitas, communication, appearance. Today, it's not just about polish—it's about trust, connection, and authenticity. Unfortunately, gender gaps remain: women hold only about 30% of senior leadership roles globally and are often judged more harshly whether they lean “feminine” or “masculine. 3 Strategies to Elevate Your Presence: 1. Anchor Gravitas – Project steadiness through tone, pauses, and eye contact. 2. Lead with Clarity & Connection – Confident register, powerful words, plus empathy and storytelling. 3. Reflect on Visibility & Trust – Seek feedback, notice how others respond, and make sure people feel heard and valued. Now, if you want to take things up a notch, join us for our Live Brand Reboot Workshop on October 2ndfrom 11:30 AM – 1:00 PM CST, and if you're not in the beautiful state of Arkansas where this is being held, click on the Livestream option with Zoom, and we will send you the link! Space is limited so grab your ticket ASAP by visiting our website at www.drdawnshoptalk.com. Until next time, this is Dr. Dawn reminding you: presence isn't just seen—it's felt. NEW HERE? Here are your “Must-Do's:”Register for our Building your Brand Workshop 10/02/25 · https://www.drdawnshoptalk.com/workshops Check out our Mentioned Videos: · The Career Woman's Secret Playbook Podcast: https://www.youtube.com/watch?v=6fR_clXjZ-4&list=PLdguFjdYMwqWXnvIeSAIhDrtPdHdsLGde · Mindset & Confidence Playlist: https://www.youtube.com/watch?v=klxaMDeQCXU&list=PLdguFjdYMwqXrgiI1YaB87uHu1gm_mczc· What's Holding You Back Playlist: https://www.youtube.com/watch?v=dg5oof2vv7Q&list=PLdguFjdYMwqUaLR6jMeDUgP0cntaIJJ-Y · Public Speaking Videos:o https://www.youtube.com/watch?v=8gks9Z5Xxago https://www.youtube.com/watch?v=EGuVz2noipc· Building your Brand Playlist: https://www.youtube.com/watch?v=PRK7Ep29SkQ&list=PLdguFjdYMwqVLPsFZjl-Do8eH7leltW8O Get your copy of The Career Woman's Secret Playbook! · Amazon: https://www.amazon.com/Career-Womans-Secret-Playbook Contact Me! · https://www.drdawnshoptalk.com/book-online Grab your Freebies! · https://www.drdawnshoptalk.com/career-secrets https://www.youtube.com/@drdawnshoptalk/podcasts
In this episode of the Move the Ball podcast, host Jen Garrett dives deep into the concept of the "executive reset"—how high achievers can recalibrate, reposition, and reengage to reclaim their edge after burnout or career stagnation. Jen shares actionable strategies, personal stories, and client examples to help listeners audit their priorities, realign their brand, and build powerful relationships for ongoing success. Whether you’re a seasoned executive or an ambitious professional, this episode is packed with practical tips to help you move the ball forward in your career and life. Episode Highlights: The Reality of Executive Burnout (3:47) Jen discusses the unique challenges of executive burnout, emphasizing that it’s not a sign of weakness but feedback that a reset is needed. The Executive Reset Framework (4:54) Introduction of Jen’s executive reset framework, including steps to recalibrate, audit, and reposition for renewed momentum. Repositioning Your Value and Brand (11:29) Jen explains the importance of updating your external brand to match your internal growth, with actionable tips for LinkedIn and digital presence. Reengaging with Power Relationships (16:59) The episode wraps with advice on reconnecting with mentors and strategic allies, highlighting the role of networking in career growth. ACCELERATE YOUR CAREER BY LISTENING TO THESE OTHER MTB PODCASTS: Mastering the Executive Edge Part 1: The Mindset Shift: https://bit.ly/3ZoXyI1 Mastering the Executive Edge Part 2: The Behavior Shift: https://bit.ly/3HyDexS The Strategic Career Map Part 1: Laying the Foundation: https://bit.ly/4kAuPsj The Strategic Career Map Part 2: Execution and Elevation: https://bit.ly/3HxEKAf The Influence Factor Part 1: Becoming a Trusted Voice: https://bit.ly/451wIYl The Influence Factor Part 2: Activating Influence: https://bit.ly/4odgjsK The Visibility Equation Part 1: The Positioning Shift: https://bit.ly/4mWlsE8 The Visibility Equation Part 2: The Proximity Playbook: https://bit.ly/3HEPa1l No Permission Needed: 10 Power Moves: https://bit.ly/4lH1a19 Career Currency: Building a Digital Presence that Opens Executive Doors: https://bit.ly/4mcVH1l The Power Audit: Building the Right Personal Board of Directors: https://bit.ly/48ncYS6 Winning the Access Game: https://bit.ly/4nAeMfe IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:
Welcome ✨Hello, beauties. Good morning. I'm so grateful you're here. Today, I'm sharing one of the most valuable pieces of guidance from my own evolution, from someone who once had no voice and didn't dare to speak out loud, to leading a strong, spiritual brand and creating a legacy of light. Whether this is for you or someone you know, please feel free to tag them or share this episode. This message can create a huge shift in the way you move your business and your life.Episode Summary
Podcast Highlights:
In this episode of Social Media Decoded, host Michelle Thames shares why networking — online and offline — is one of the fastest ways to build authority in 2025. Michelle explains how hosting events has positioned her as a connector and leader, and gives practical tips you can use to make networking work for you — from follow-up strategies to documenting the room. If you've been wondering how to combine social media with real-life authority building, this episode will inspire you to show up differently. What You'll Learn in This Episode: Why events are a powerful authority-building tool How to combine social media and networking for visibility Practical networking tips you can use today Why hosting your own events puts you in a leadership role Resources + Links:
Send us a textYour wardrobe is more powerful than you think. In this episode, I sit down with stylist Paola Arencibia of Serious Style Inc. to explore how what you wear impacts your confidence, visibility, and success as a female entrepreneur.We cover:Closet Detox: removing the energy drainersThe easy uniform every service provider needsWhy sizes lie (and what really matters)How to align your wardrobe with your brand and clientsALL THE LINKS: https://jenvazquez.com/how-to-use-your-wardrobe-to-boost-confidence-visibility/You don't need to post daily, be on every platform, or chase the algorithm to stay visible.That hustle? Exhausting and unnecessary.What if one piece of content could fuel your visibility for weeks... even months?That's exactly what I'm teaching in my FREE Pinterest Visibility Masterclass.✨ Save your seat—it's free!
Join us for an inspiring conversation with Samantha Karim, the founder of Bold Bitch Coaching, as she shares her incredible journey from being a professional belly dancer to empowering women through coaching. Samantha opens up about her passion for helping high-achieving and perfectionist women reclaim their confidence and live unapologetically. Drawing fascinating parallels between belly dancing and coaching, she discusses the importance of body confidence and the need to break free from societal expectations. Samantha provides valuable insights on overcoming perfectionism and people-pleasing, encouraging women to embrace their true selves and recognize their self-worth. In our chat, we explore the bold and transformative nature of Samantha's coaching business, including the creative thought process behind its daring name. Samantha reveals the courage required in both performing arts and coaching, highlighting the variety of empowering resources available to women, such as breakthrough calls, free weekly masterclasses, and the "Reclaiming You" course. We also touch on the significance of social media presence in spreading empowerment, with "bold bitch coaching" available across platforms like Instagram and TikTok. As we wrap up, Samantha encourages listeners to seize the opportunities presented and embark on their own journey of empowerment, surrounded by a supportive community. Connect with Samantha:Website: www.boldbitchcoaching.com LinkedIn: Samantha Karim Instagram: @boldbitchcoaching Facebook: Samantha Karim | Samantha Karim Coach and Keynote Speaker YouTube: Coaching with Samantha Karim | Samantha Karim, The Inner Dancer Let's keep the conversation going!Website: www.martaspirk.com Instagram: @martaspirk Facebook: Marta Spirk Want to be my next guest on The Empowered Woman Podcast?Apply here: www.martaspirk.com/podcastguest Watch my TEDx talk: http://bit.ly/martatedx Are you feeling stretched thin, constantly behind, or guilty? No matter how you choose to spend your time, Amy Pierre-Russo can help. She's a certified Work-Life Harmony Coach dedicated to helping entrepreneurial moms find ease, flow, and fulfillment while reducing stress, guilt, and burnout.
Here's the thing. Connecting thousands of devices is the easy part. Keeping them resilient and secure as you grow is where the real work lives. In this episode, I sit down with Iain Davidson, Senior Product Manager at Wireless Logic, to unpack what happens when connectivity, security, and operations meet in the real world. Wireless Logic connects a new IoT device every 18 seconds, with more than 18 million active subscriptions across 165 countries and partnerships with over 750 mobile networks. That reach brings hard lessons about where projects stall, where breaches begin, and how to build systems that can take a hit without taking your business offline. Iain lays out a simple idea that more teams need to hear. Resilience and security have to scale at the same pace as your device rollouts. He explains why fallback connectivity, private networking, and an IoT-optimised mobile core such as Conexa set the ground rules, but the real differentiator is visibility. If you cannot see what your fleet is doing in near real time, you are guessing. We talk through Wireless Logic's agentless anomaly and threat detection that runs in the mobile core, creating behavioural baselines and flagging malware events, backdoors, and suspicious traffic before small issues become outages. It is an early warning layer for fleets that often live beyond the traditional IT perimeter. We also get honest about risk. Iain shares why one in three breaches now involve an IoT device and why detection can still take months. Ransomware demands grab headlines, but the quiet damage shows up in recovery costs, truck rolls, and trust lost with customers. Then there is compliance. With new rules tightening in Europe and beyond, scaling without protection does not only invite attackers. It can keep you out of the market. Iain's message is clear. Bake security in from day one through defend, detect, react practices, supply chain checks, secure boot and firmware integrity, OTA updates, and the discipline to rehearse incident playbooks so people know what to do when alarms sound. What if you already shipped devices without all of that in place? We cover that too. From migrating SIMs into secure private networks to quarantining suspect endpoints and turning on core-level detection without adding agents, there are practical ways to raise your posture without ripping and replacing hardware. Automation helps, especially at global scale, but people still make the judgment calls. Train your teams, run simulations, and give both humans and digital systems clear rules for when to block, when to escalate, and when to restore from backup. I left this conversation with a simple takeaway. Growth is only real if it is durable. If you are rolling out EV chargers, medical devices, cameras, industrial sensors, or anything that talks to the network, this episode gives you a working playbook for scaling with confidence. Connect with Iain on LinkedIn, explore the IoT security resources at WirelessLogic.com, or reach the team at hello@wirelesslogic.com. ********* Visit the Sponsor of Tech Talks Network: Land your first job in tech in 6 months as a Software QA Engineering Bootcamp with Careerist https://crst.co/OGCLA
Struggling to keep up with Instagram, LinkedIn, and YouTube? In this episode of Social Media Decoded, host Michelle Thames shares how she uses AI to repurpose one piece of content across multiple platforms — saving time while building authority online. Plus, Michelle announces her upcoming speaking engagement at the Her AI Era Summit, where she'll dive even deeper into practical AI strategies for women entrepreneurs. What You'll Learn in This Episode: Why creating fresh content for every platform is burning you out How to repurpose one piece of content into IG, LinkedIn, and YouTube The best ways to use AI for content amplification in 2025 Why AI is the fastest way to scale authority without extra hours Resources + Links:
#thePOZcast is proudly brought to you by Fountain - the leading enterprise platform for workforce management. Our platform enables companies to support their frontline workers from job application to departure. Fountain elevates the hiring, management, and retention of frontline workers at scale.To learn more, please visit: https://www.fountain.com/?utm_source=shrm-2024&utm_medium=event&utm_campaign=shrm-2024-podcast-adam-posner.Thanks for listening, and please follow us on Insta @NHPTalent and www.youtube.com/thePOZcastFor all episodes, please check out www.thePOZcast.com SummaryIn this conversation, Adam Posner and Mita Mallick explore the complexities of leadership, particularly focusing on the impact of bad bosses and the importance of inclusive leadership. Mita shares insights from her new book, discussing how bad bosses can emerge from various pressures and stresses, and emphasizes the need for self-reflection and accountability in leadership roles. They delve into the significance of recognition, coaching, and creating a culture of openness, while also addressing the challenges of micromanagement and disengagement in the workplace. The discussion highlights the evolving nature of leadership in today's world and the importance of fostering a supportive environment for employees.Takeaways- Bad bosses can emerge from personal and professional stress.- Self-awareness is crucial for effective leadership.- Recognition and appreciation can significantly impact employee morale.- Micromanagement often stems from personal insecurities.- Creating a culture of vulnerability encourages open communication.- Feedback should be framed as coaching rather than criticism.- Disengagement in the workplace can spread like a virus.- Leaders should model the behavior they want to see in their teams.- Hiring processes should focus on facts over feelings.- Leadership is about empowering others, not just directing them. Chapters00:00 Introduction to Inclusive Leadership and Bad Bosses03:00 The Impact of Personal Experiences on Leadership05:57 Understanding the Roots of Bad Boss Behavior09:10 The Role of Self-Awareness in Leadership12:05 The Importance of Recognition and Visibility in the Workplace14:42 Creating a Culture of Vulnerability and Feedback17:55 Accountability and Self-Reflection in Leadership21:47 Understanding Exit Interviews and Team Dynamics23:00 Leadership's Role in Organizational Culture24:24 Assessing Leadership Qualities in Interviews27:02 Self-Reflection for Bad Bosses28:37 The Importance of Storytelling in Leadership30:28 Disengagement: The Silent Culture Killer32:00 Navigating Bad Bosses: Strategies for Employees33:18 The Shift Towards Employee Well-Being34:52 Coaching vs. Directing: A Leadership Approach37:25 Raising Kind and Inclusive Future Generations39:00 Looking Inward: Accountability in Leadership
In this episode, we're joined by Ruan Smit, SEO & Growth leader at Sendcloud, the leading shipping platform helping 30,000+ e-commerce brands connect carriers, print labels, and turn delivery into a competitive advantage. With a blend of technical SEO, AI know-how, and real-world growth experience across agencies, e-commerce, and SaaS, Ruan shares what actually moves the needle when AI is rewriting search. We spoke with Ruan about how to gain visibility when AI Overviews and LLMs answer first, and how Sendcloud structures content, tech, and brand citations to appear where customers look—without losing focus on the pages that drive revenue. Here are some of the key questions we address: How do you prioritize GEO (Generative Engine Optimization) without sacrificing the SEO “money pages” that pay the bills? What specific page structures (summaries, headings, FAQs, schema) increase your chances of appearing in Google's AI Overview? Where should teams invest to earn brand citations LLMs trust, and how do you do it without sounding salesy? When does domain consolidation outperform country-by-country sites, and what are the must-do steps for clean migrations and 301s? How do you track performance in a zero-click world—what proxies (impressions, BOFU outcomes, referrers) matter most? What's the practical workflow for “reverse-engineering” AI Overviews to refresh content that actually ranks and converts? Are videos still worth it for discovery, and why is hosting on YouTube more important than ever for LLM sourcing?
Despite the buzz around AI and social media, word of mouth is still the most powerful tool for building a community. In this episode, Suzanne Carver, a massage therapist, yoga teacher, and pelvic health educator, shares her journey of establishing a successful practice through grassroots and word-of-mouth methods. Suzanne discusses her experiences transitioning her practice from Fort Collins, Colorado, to Nashville, Tennessee, and the changing dynamics of client attention spans. Our conversation explores effective offline strategies, the importance of personal connections, and integrating technology like text messaging to stay top of mind with clients. Suzanne also shares insights on maintaining authenticity in client communications and the challenges of building a practice in a new city. EPISODE HIGHLIGHTS: 04:47 Moving to a New Location as An Established Teacher 07:01 Why Social Media Isn't Always the Answer 14:41 Personal Touch as SuperPower 16:08 Email vs. Text Messaging 24:07 Boundaries and Booking Strategies 28:03 The Power of Genuine Passion and Authentic Care 33:09 Visibility and Professional Photos 37:24 Final Thoughts and Encouragement EPISODE LINKS & RESOURCES: Suzanne Carver Follow Suzanne on Instagram @suzannecarver Follow Suzanne on Facebook LINKS AND RESOURCES: Follow YTR on Instagram @yoga.teacher.resource Join the Yoga Teacher Resource email list Join the Yoga Teacher Resource Facebook Group Learn more about the Impact Club Leave a review on iTunes Ask a question for the podcast on the Yoga Teacher Resource website or on SpeakPipe
In 2025, the online space is noisier than ever — but authority cuts through the noise. In this episode of Social Media Decoded, host Michelle Thames shares the fastest way to build authority online this year. Learn the five-part formula Michelle uses to attract clients, land speaking opportunities, and grow her community without posting all day. If you've been struggling to stand out online, this episode is packed with gems that will help you shift from chasing visibility to owning authority. What You'll Learn in This Episode: The #1 shift entrepreneurs need to make in 2025 The 5-step authority formula for faster trust-building Why in-person + online visibility creates authority faster How to turn authority into revenue with a simple system Resources + Links: Let's Connect & Get Your Freebie! Stay inspired and get daily visibility tips—follow Michelle everywhere: Instagram: @michellelthames Threads: @michellelthames LinkedIn: Michelle L Thames YouTube: Michelle L Thames Podcast: Social Media Decoded Ready to increase your Visibility? Join the FREE 7-Day Visibility Challenge HERE
Are your podcast episodes getting all the attention they deserve?Is your evergreen content converting well for you?In this episode, I break down the secret behind episodes that get downloaded again and again, year after year. You'll discover:Why trust is the foundation of every episode that resonates.How to leverage your expertise without sounding salesy.The key to converting listeners into raving fans and clients.I'll also share subtle strategies for creating episodes that serve your audience AND your business goals. If you're ready to start creating content that becomes an asset with a very long, evergreen life, builds trust, authority, and long-term impact, this episode is for you.Listen now and start turning your episodes into evergreen, converting assets.If you want the fast track to evergreen, book your first power hour with me. Book here: https://www.coachjenrogers.com/powerhoursMore help mentioned in today's show: Are You Breaking Podcasting Rule Number 1 | #287The Secret to Talking About Your Business on Podcasts | #286
As entrepreneurs, we're constantly looking for ways to stand out and build lasting relationships that propel our businesses forward. Tony Pec, a renowned business growth strategist, joins me to discuss how building your network with intention and authenticity can elevate your brand and legacy.Starting from humble beginnings with no connections, no money, and no clear blueprint for success, Tony found his way into the world of high-level business growth through an unexpected source: cigar lounges. His ability to network with business moguls helped him grow into a sought-after expert in social media marketing and brand strategy.Tony will teach you how to show up in your business, brand yourself authentically, and overcome the uncomfortable challenges that inevitably come with entrepreneurship. Plus, you'll gain a fresh perspective on how to expand your influence and build a network that's truly valuable.“The bigger the uncomfortable thing is to do, the harder it's gonna be for others to do as well. So more success lies as the uncomfortable level goes up because other people aren't willing to pursue past that ” ~ Tony PecIn this Episode:- Meet Tony Pec- Networking and building relationships in uncomfortable places- Starting a business from scratch and mentorship- Building self-confidence and a trusted personal brand- Creating ‘Y Not You Media'- Media services that ‘Y Not You Media' offers - Coaching business owners for brand visibility- Building “The Circle” business community- Hosting the largest charity golf event- How custom suits elevate your personal brand - Wrap up Q&A- How to connect with TonyAbout Tony Pec:Tony Pec is a business growth strategist, co-founder of Y Not You Media, and the mastermind behind "The Circle"—a networking community of 200+ high-level professionals. Known for his high-energy approach to branding and business strategy, Tony has worked with some of the top influencers, entrepreneurs, and professionals to help them grow their businesses and personal brands. He's been called the “Godfather of Instagram” for his ability to scale visibility and influence online, and his work continues to inspire entrepreneurs worldwide.Website: https://www.ynotyoumedia.com/ Instagram: https://www.instagram.com/tonypec_/ LinkedIn: https://www.linkedin.com/in/tony-pec-585b8a59 Facebook: https://www.facebook.com/tonypec27/ Connect with me here:
Jason Barnard is the CEO and Founder of Kalicube, a digital brand consultancy operating in France and the US. Kalicube helps business leaders, entrepreneurs, and decision-makers understand how search engines and AI platforms interpret and display online information. With over 20 years of experience in digital marketing, Jason is a serial entrepreneur, keynote speaker, and best-selling author. In this episode… AI-generated summaries and chatbot answers are quickly changing how people search, sparking debate over whether SEO is becoming obsolete. Some business leaders fear the rise of AI will wipe out traditional strategies, while others believe the fundamentals of digital visibility remain unchanged for now. What does this massive shift mean for businesses trying to get found online? Jason Barnard, a digital brand management expert, believes you can — but only if you adapt. He shares why keyword-first SEO strategies are no longer effective and how to instead focus on expanding human knowledge through content. Jason explains how machines perceive online credibility, why citations and mentions are the new backlinks, and how companies can restructure their sites to better serve AI bots. From reducing friction for crawlers to reframing personal branding stories, Jason outlines a roadmap for digital success in the AI era. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Jason Barnard, CEO of Kalicube, about how generative AI is transforming SEO and online reputation. Jason dives into reframing brand narratives, optimizing for AI comprehension, and the importance of educating algorithms to build trust and visibility. He also shares strategies for utilizing AI as a writing partner and provides tips on minimizing technical friction on your site.
Join us for an empowering conversation with Cynthia Pong, the award-winning founder of Embrace Change. A Forbes contributor and LinkedIn Top Voice, Cynthia is a leading expert on career advancement for women of color. Her award-winning work has been featured in HBR, Forbes, The Atlantic, and on major networks like NBC, CBS, and NPR. Her book, Don't Stay in Your Lane: The Career Change Guide for Women of Color, is a must-read for anyone seeking to advance their career. In this episode, we dive deep into how to navigate systemic barriers, leverage your unique strengths, and build a career that truly empowers you. Key Takeaways: Navigating systemic racism and barriers women of color face. Understanding how the "Model Minority" Myth to pit people of color against each other. Managing economic realities in a world of tariffs and AI. Creating visibility and a personal brand. Having agency in your career by telling your story. Setting healthy boundaries and protecting your energy to thrive in challenging times. Connect with us: Learn more about Cynthia Pong at http://embracechange.nyc/, https://www.forbes.com/sites/cynthiapong/, and https://www.embracechange.nyc/ec-collective. Follow Samorn on LinkedIn at https://www.linkedin.com/in/samornselim/. Get a copy of Samorn's book, Career Unicorns™ 90-Day 5-Minute Gratitude Journal: An Easy & Proven Way To Cultivate Mindfulness, Beat Burnout & Find Career Joy, at https://tinyurl.com/49xdxrz8. Schedule a free 30-minute build your dream career consult by sending a message at www.careerunicorns.com.
Text the Wedding Planning HotlineToday, we're diving into a rarely discussed but incredibly powerful topic in the wedding industry: public relations and influence. Whether you're growing your brand or dreaming of your first big media feature, this episode is packed with wisdom.We're joined by Harmony Walton, founder of The Bridal Bar, a global PR powerhouse for luxury event professionals.Links Mentioned in the EpisodeFind the Full Shownotes HereConnect with Bridal Bar on InstagramGrab Our Day of Master OrganizerGrab Our Wedding Budget BundleGrab our Ultimate Wedding Planning Checklist Book a 90-minute Clarity Call to get wedding planning help specific to your unique situationVisit the ASK THE PLANNER Wedding Planning Templates Shop Connect with the show!
* New * Valora - Your AI Business Coach Turn the wisdom from this episode into practical actions for your business in minutes. Click here now to access the tool > How to Break Free from the Good Girl Cage Have you ever ticked all the boxes of success — career, family, achievements — yet felt a quiet voice inside whispering “this isn't really me”? That's the cage many ambitious women find themselves in: invisible, self-imposed, and often built from years of people-pleasing and perfectionism. In this episode of The Brilliant Business Book Festival, I'm excited to be joined by Katia Vlachos, reinvention coach and author of the book, Uncaged. Katia shares how she broke free from her own “good girl” conditioning and how you can begin dismantling your own bars … one choice at a time. This episode is a must-listen if you've ever felt stuck, small, or secretly craving a life that feels more like your own. Prefer to WATCH instead of read? https://www.youtube.com/@melittacampbell “Breaking free doesn't make life harder — it makes everything feel more natural, aligned, and effortless.” – Katia Vlachos The Cage We Don't See For Katia, the “good girl” cage began in childhood: saying ‘Yes' when really she wanted to say ‘No!', striving for approval, and sacrificing her own needs to meet others' expectations. And yet, as she explains, cages aren't external — they live in our minds. The longer we stay inside them, the more natural they feel. Why We Stay Stuck Katia identifies three main fears that keep women caged: Fear of the unknown: “Do I really have what it takes?” Fear of failure: “What if I lose everything I've built?” “What will people think?” Fear of disappointing others: “What will people think?” But she reminds us that reinvention doesn't mean burning everything down. It's often about building a bridge from where you are now to where you long to be. “You don't have to be a ‘good girl' or a ‘bad girl' — you get to be your girl, living by your own rules and values.” – Katia Vlachos The First Step Toward Freedom Awareness is always the beginning. Katia calls it “noticing the bars of your invisible cage.” And the signs are there once you stop and tune into how you feel. For example, your clues might be the discomfort of agreeing to something that doesn't feel right, or the guilt that surfaces when you prioritise yourself. From there, the key question becomes: What do I want instead? Even if it feels hard to answer, that's where freedom begins. The Power of Support Breaking free isn't something you have to do alone. Katia encourages finding even one person who truly sees you and supports your reinvention. As she shares, being witnessed — whether in a coaching relationship, a women's circle, or a trusted friendship — is a powerful catalyst for transformation. Life Beyond the Cage Freedom doesn't look like rebellion. It looks like an alignment. Katia describes life beyond the cage as more natural and flowing. Decisions feel lighter. Visibility becomes less daunting. And self-compassion acts as the net that makes risk-taking possible, because even if you stumble, you know you'll have your own back. A Final Thought to Reflect On You don't need a dramatic turning point to step into your next chapter. Often, it starts with the smallest moments of awareness, followed by one brave choice. So ask yourself: Where might you already be holding the keys to your own cage? Want to explore what this could look like for you? Learn more about the ways you can work with Melitta Campbell to uncover your Value Sweet Spot to market, sell and grow your business confidently, and always on your terms. Working with Melitta > About Katia Katia Vlachos is a reinvention coach and bestselling author of "Uncaged: A Good Girl's Journey to Reinvention," a memoir which explores the themes of breaking free from social conditioning, making bold choices, and reclaiming one's authentic self. Through her coaching, writing, and speaking, Katia is passionate about supporting women to identify and dismantle their mental "cages" and design fulfilling, uncaged lives that reflect who they are. Currently based in Zurich, Katia has spent 30 years as an expat and is a global mobility expert. Her work has been featured in the New York Times, Financial Times, Harvard Business Review, The Telegraph, Forbes, BBC Radio and many media outlets globally. Read Katia's Book: Uncaged Listen to Katia's Audio Confessions: The Good girl Recovery Roadmap More About The Uncaged Mastermind: The Uncaged Method Connect with Katia Website LinkedIn About Your Host, Melitta Campbell Melitta Campbell is an award-winning business coach, TEDx speaker, author of A Shy Girl's Guide to Networking and founder of the Value Whispering Circle Through her Value WhisperingTM Blueprint, she helps introverted female entrepreneurs build quietly impactful businesses that grow through clarity, trust, and alignment. Learn more about working with Melitta here Loved this episode? Turn your Insight into Action with Valora Valora is the podcast's new AI Business Coach. Answer three short questions and she'll translate your responses into simple, practical actions you can take this week to grow your business. Click here now to access Valora > You May Also Enjoy... The Business of Stories How to Raise Your Visibility on LinkedIn Get a PhD in You: A Course in Miraculous Self-Discovery The Go-Giver: A Little Story About a Powerful Business Idea The Common Path To Uncommon Success The Introverted Leader: Building on Your Quiet Strength > More Podcast Episodes
Channeled messages from a Sassani being on Earth's awakening, ancient ETs, and lost civilizations. On This Podcast: 1) How Earth's pole shift is directly related to planetary consciousness 2) Was the Sphinx constructed by an advanced human civilization or by extraterrestrials? 3) The Nazca Lines: what was and is their purpose? 4) The Anunnaki: Do they still exist? What is their connection to modern-day humans? My guest, Tyler Ellison, is a magnetic force of ancient magick and modern mysticism. A Metaphysical Magician and Acupuncturist, Tyler fuses the realms of spirit and science, guiding those who seek to unlock the divine power within. He's a certified instructor of the Universal Healing Dao, and known for his channeling of RYOKAH, a hybrid ET being from the Sassanian civilization. Tyler also communicates with Egyptian Gods, Goetic spirits, and Archangels.
What if the voice in your head isn't yours? What if the story you've been living… was written by someone else? The notion that the voice residing within our minds may not be our own is a compelling premise that warrants profound exploration. In this episode, we engage in a thought-provoking conversation with Dr. Albert Bramante, a distinguished psychologist and hypnotist, whose expertise lies at the convergence of psychology, performance, and personal transformation. We delve into the intricate dynamics of self-perception, uncovering how external narratives can shape our identities, and we elucidate methods by which individuals can reclaim their authentic voices and liberate themselves from self-imposed limitations. Through our conversation, we unravel critical insights regarding the interplay between visibility, vulnerability, and the subconscious narratives that often dictate our lives. This discourse serves not merely as an examination of mindset but as a masterclass in the art of rewriting one's own reality, urging listeners to rise above the scripts that constrain their potential.Takeaways: The inner voice that we often hear is not truly our own, as it is influenced by external messages from parents and society. Confronting one's invisible scripts is essential for personal transformation and reclaiming one's voice and identity. Hypnosis and narrative psychology provide valuable insights into understanding and reshaping personal identity. Visibility and vulnerability are interconnected; embracing vulnerability can lead to greater authenticity and courage. Healing often resembles performance, where authenticity plays a crucial role in the process of self-discovery. The journey to rise above the script involves challenging ingrained fears and reframing negative thought patterns. Listen on Apple, Spotify or your favorite listenng platform, find us on YouTube. Please Lik, Follow, Subcscribe and leave us a Review it helos us to bring you the best in conversation.Find everything "One More Thing" here: https://taplink.cc/beforeyougopodcastThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy
She shares the ripple effects of visibility and what it looks like to step fully into demand. From easier sales and elevated networks to controlling your client load and building a brand that's no longer interchangeable — this is what happens when your thought leadership and visibility finally align. If you're ready to leave behind the time-for-money trap and scale with strategy, this episode will show you what's possible. We cover: Why clarity makes your visibility magnetic How becoming known shifts your sales, brand equity, and confidence The power of building authority as a regional expert Why this work transforms not just your business, but your entire lifestyle Visibility with strategy isn't a luxury — it's the unlock for sustainable growth and regional impact. And this is just the beginning.
This episode is part of the AI Summary series covering the AI Search Manual chapter by chapter. Chapter 13 focuses on how to measure visibility in generative search engines, where the challenge is no longer about keyword rankings but about whether your content shows up inside AI-generated answers.The discussion covers methods like custom monitoring agents, log file analysis, and tracking AI bots such as GPTBot, ClaudeBot, and PerplexityBot to see when and how they're retrieving your content. It also explains how to use tools like FetchSERP to capture AI Overviews and AI Mode appearances, build dashboards that track citations over time, and connect retrieval signals to performance outcomes. By the end, you'll understand how to replace guesswork with data and measure your generative search footprint in a meaningful way.Read the full chapter at ipullrank.com/ai-search-manual
You have the visibility, you see the alerts, but your security backlog is still growing faster than your team can fix it. So, are you actually getting more secure? In this episode, Snir Ben Shimol, CEO of Zest Security, argues that "knowing about an open door or an open window don't make you more secure... just make you more aware" .We spoke about the traditional "whack-a-mole" approach to vulnerability management. Snir shared an analogy: when planning a trip, the most important question isn't who goes first, but "what is the vehicle?" . He explains how AI's ability to perform recursive analysis can find the "vehicle" for your remediation efforts, that one base image upgrade or single code change that can reduce 20-30% of your entire vulnerability backlog in one action .Guest Socials - Snir's LinkedinPodcast Twitter - @CloudSecPod If you want to watch videos of this LIVE STREAMED episode and past episodes - Check out our other Cloud Security Social Channels:-Cloud Security Podcast- Youtube- Cloud Security Newsletter - Cloud Security BootCampIf you are interested in AI Cybersecurity, you can check out our sister podcast - AI Cybersecurity PodcastQuestions:(00:00) Introduction(02:30) Who is Snir Ben Shimol?(03:20) What is Cloud Security in 2025? Moving from Visibility to Action(07:25) Why Visibility Isn't Making You More Secure(10:20) The Slow, Manual Process of Remediation Today: Losing the Battle(16:00) The "Vehicle vs. Priority" Analogy for Vulnerability Management(17:45) How AI Enables Recursive Analysis to Find the Most Impactful Fix(20:00) The Three Pillars of AI-Driven Cloud Security Resolution(22:30) Why Your CNAPP/CSPM Can't Solve the Remediation Problem(25:20) Why Traditional Prioritization (EPSS, KEV) is a Waterfall Approach(28:10) The "Buy vs. Build" Dilemma for AI Security Solutions(30:15) The Complexity of Building a Multi-Agent AI System for Security(41:45) How CISOs Can Separate Real AI Products from Marketing Fluff(44:50) Final Questions: Surfing, Communication, and Thai Food
Do looks really matter in leadership and business? The data says yes. In this episode, I pull back the curtain on the hard numbers behind pretty privilege, body image, and the rise of video marketing...and how they all connect to why so many women avoid the camera.You'll hear the shocking salary gap between attractive workers vs unattractive. What one thing 98% of women believe that keeps them from showing up.Why video dominates. The % of marketers using it doesn't lie. The mindset shift you need: it's not vanity, it's about this......( ). Can you guess what it is? Listen in to find out.Here's the info and spot to save your seat for The 5-Minute Face Workshop; get hands-on help getting camera-ready with makeup in 5 minutes flat.Only 12 seats available!Tap here: https://christine-braneli.newzenler.com/courses/the-5-minute-face-workshopI love hearing from you! Send me a msg here.Support the show
Have you fallen out of the rhythm of showing up online? Maybe you've taken a summer break, or you've just hit a bit of a wall - and now it all feels harder than it should. If you're feeling stuck, unmotivated, or unsure how to get visible again, this episode is for you. I share the 3 main reasons you might have lost your visibility mojo (that have nothing to do with laziness!) and 6 gentle, practical ways to reignite your spark and start showing up again in a way that feels aligned, energising, and true to you. In this episode, I talk about: - Why losing your visibility mojo is totally normal - How to know if your visibility strategy needs to evolve with your business - Why you might be feeling drained (and how to show up without pushing) - What to do if fear and self-doubt are creeping back in - The 6 ways I recommend easing back in - Ready to reignite your visibility with support? If you find yourself nodding along to this episode and you'd love support to rebuild your confidence, refine your message and grow your presence - I'd love to invite you into the next round of my SEEN mastermind. We kick off this autumn, and it's designed to help you show up consistently and sustainably - with a personal brand that's grounded in who you really are.
Are you caught in the visibility trap? You're showing up online, creating content consistently, but those efforts aren't translating into sales. This frustrating cycle happens to countless entrepreneurs who believe they need to be everywhere at once, spreading themselves thin across multiple platforms without strategic direction.The visibility trap is deceptively simple: we know we need an online presence, but instead of being intentional with our content, we try to do everything everywhere. The result? Burnout instead of bank deposits. In this episode, I break down the three critical reasons you might be stuck in this cycle: having no clear buyer journey, creating content that doesn't align with your offers, and undermining trust through inconsistency.When your audience can't see how your content connects to your products or services, they won't make the leap to purchase. Take the example of a meal planning expert who only shares viral recipes without showing how they fit into a comprehensive system. That content might get views, but it won't sell your meal planning program. Instead, create content that highlights the problems your audience faces and positions your offer as the solution.Breaking free from the visibility trap requires a strategic shift: choose just one or two social platforms where your ideal clients actively engage, create consistent "anchor content" (blog, podcast, or YouTube) that lives on your website, and ensure everything you publish connects directly to your offers. Most importantly, commit to consistency—establish a realistic content schedule and stick to it through batching and planning.Ready to transform your visibility into actual sales? Join our upcoming Visibility to Sales Challenge this October. You'll learn exactly how to create content that converts, so you can finally see the return on your content creation efforts. Stop spinning your wheels with content that goes nowhere—it's time to make your visibility count!Read more HERESupport the show
Is your visibility strategy missing key steps? In this episode of Social Media Decoded, host Michelle Thames shares her proven 5-step visibility checklist that helps entrepreneurs get seen by the right people, attract clients, and build authority online. You'll learn the five core pillars of visibility — from messaging and content to community and nurture systems — so you can stop guessing and start showing up with intention. What You'll Learn in This Episode: The #1 question to ask to clarify your messaging Why platform focus matters more than being everywhere The 4 types of content you should rotate weekly How community and networking accelerate visibility The missing nurture step most entrepreneurs ignore Resources + Links:
This is the 6th (and final) episode in my 6-part Authority Shortcuts series, designed to give you quick, high-impact ways to amplify your visibility, credibility, and client attraction. What if one event could position you as the go-to leader in your field, expand your audience, and open doors to high-value clients - all without spending years chasing visibility? That's the power of hosting a profitable virtual summit. In episode 456 of the Amplify Your Success Podcast, I share why summits continue to be one of my favorite authority-boosting strategies, and how to make them work for you in today's crowded online space. Hosting your own summit isn't just about filling your email list; it's about elevating your influence, creating magnetic collaborations, and generating revenue while you amplify your message. I'll break down what makes a summit profitable (hint: it's not just about the number of sign-ups), how to attract aligned speakers and audiences, and the strategies that keep your event from becoming just another “info dump.” Whether you're an established expert ready to scale or still looking for the visibility breakthrough that sets you apart, this episode will help you see how a well-designed summit can accelerate your growth and impact. ✨ If you've been following along, you know these strategies are designed to help you get known faster and grow your authority with intention. Key Takeaways: [03:42] Why summits continue to be a powerful authority shortcut for experts. [06:58] The visibility and revenue difference between a “list-builder” summit and a profitable summit. [10:25] How hosting a summit positions you as the authority - even if you're not the biggest name in your industry. [14:10] The collaboration factor: how inviting the right speakers creates ripple-effect visibility. [18:02] What to avoid if you don't want your summit to become “just another free event.” [22:17] How to design your summit so it fuels your client attraction and long-term revenue. [25:45] The mindset shift that turns summits from overwhelming projects into profitable visibility accelerators. Resources Mentioned in This Episode: Authority Accelerator 6 month Cohort: Discover your Lighthouse Message, and your hottest selling offer, then amplify the reach of your message by borrowing other people's audiences. Check out the details here
Are you hoping for more clients in your business? Whether you're new to your business or you've been in the gam for a while, you know that unless you have customers, you can't have a successful business. So what's the answer to getting in front of those potential customers? A visibility plan.Our visibility marketing activities are often the first to get dropped in our business when we get busy, which slows down our inquiries and leads to less new clients. In today's episode, I am highlighting the timeline of your marketing efforts and how you can create a visibility marketing plan in your business.In This Episode You'll:Learn about Visibility MarketingExplore Visibility Marketing ActivitiesSet Aside Time for Your Visibility PlanFind it quickly:3:13 - What is Visibility Marketing?6:06 - Visibility Marketing Activities for Your Business7:21 - Repurpose and Share Older Content that Performed Really Well in the Past9:23 - Pitch Yourself to Collaborate with Another Business Owner10:52 - Show Up in Facebook Groups 11:21 - Optimize for SEO12:37 - Keep Evergreen & Video-Based Content Top of Mind14:06 - Schedule Your Visibility Activities Links + Resources mentioned in this episode:Episode 33Episode 21Brands that Book with Davey JonesEpisode 3More ways to connect:JOY MICHELLE INSTAGRAMWORK WITH JOY AS YOUR COACHJOY MICHELLE CO. WEBSITERead the full show notes from today's episode HERE.If you're enjoying the content we're creating on the podcast and want to connect with others who are called to both, make sure you come join us in the PhotoBoss® with Joy Michelle Facebook Group! Join Now >>
This episode of Design Business Freedom is your empowering guide for navigating slow seasons in your interior design business with clarity, strategy, and confidence. Melissa shares actionable insights for transforming lulls into launchpads—without discounting your rates, compromising your value, or spiraling into fear. You'll learn why slow seasons are part of the natural business cycle, and how to use them to elevate your brand, reconnect with your network, and set up systems that support long-term growth. Melissa covers smart visibility strategies, ways to reconnect with your ideal clients, and tips for leveraging quiet time to refine your operations and mindset. She also delivers a powerful reminder: clients buy certainty. That means your energy, presence, and belief in your value matter more than ever. Whether you're reworking your flat fee structure, leveling up your social media, or revamping your contracts, this episode offers a no-nonsense roadmap to emerge stronger on the other side. IN THIS EPISODE, YOU WILL HEAR: (01:10) Why slow seasons happen—and why they don't mean you're failing (03:18) How to turn downtime into your most creative and strategic season yet (04:19) Visibility mistakes designers make—and how to stay top-of-mind with your audience (07:08) Ways to infuse your personal style into your brand presence (13:16) How to reconnect with your network and create new collaboration opportunities (17:28) Why staying in your CEO energy is crucial during slow times SUPPORTING RESOURCES: Amy Kartheiser: https://amykartheiserdesign.com/ Emmy Couture Interiors: https://www.emmycouturedesigns.com/ Isabel Ladd Interiors: https://www.isabelladdinteriors.com/ Corey Damen Jenkins: https://www.coreydamenjenkins.com/ Corey's Masterclass: https://www.masterclass.com/classes/corey-damen-jenkins-teaches-interior-design When you're ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle
There is so much stress around how to get an ROI from social media. What if you don't have to be everywhere with viral content, and a million followers to make money from social media? You will love this convo with Social Media Strategist Louise McDonnell on what creates a pay off, why trends don't matter and how to engage and convert. Louise breaks down exactly how to build a customized social sales funnel that works, no matter how many followers you have. She'll show you why chasing viral moments is a waste of time and reveal the real secrets to converting your social media audience into paying customers. What You'll Learn: Why chasing viral views might actually sabotage your business growth strategy. How a balsamic vinegar maker discovered his true marketing magic through family stories. The surprising truth about who really makes money on social media platforms. Why your email list matters more than your follower count right now. How service professionals can create a customized social sales funnel without overwhelm. The critical messaging strategy that separates successful entrepreneurs from background noise. Why investing in targeted ads could be more valuable than your latest professional certification. Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients >>>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest
Hey, Comedy Lovers! ✤ Welcome to "Ian Lara" ⭐ All advice is bad advice, please do adult things and put this podcast on in the background.
In this solo episode of the Move The Ball podcast, host Jen Garrett dives deep into the power of your digital presence as "career currency." Jen shares actionable strategies for leveraging social media and online platforms to build visibility, credibility, and open doors to new opportunities. Whether you're an executive or aspiring leader, you'll learn how to intentionally shape your online brand to accelerate your career. Episode Highlights: [2:49] The Importance of Intentional VisibilityJen explains how being visible online is not just about being seen, but about strategically shaping perceptions to align with your career goals. [5:07] Turning Your Digital Presence into an AssetLearn how your online reputation can work for you 24/7, validating your expertise and positioning you for the next level. [7:50] Social Media as a Career AcceleratorJen shares practical ways to use LinkedIn and other platforms to create opportunities, not just chase likes. [9:30] The Executive Edge Challenge: Auditing Your Digital TouchpointsJen issues a challenge to audit and improve one aspect of your digital presence to better reflect your value and ambition. ACCELERATE YOUR CAREER BY LISTENING TO THESE OTHER MTB PODCASTS: Mastering the Executive Edge Part 1: The Mindset Shift: https://bit.ly/3ZoXyI1 Mastering the Executive Edge Part 2: The Behavior Shift: https://bit.ly/3HyDexS The Strategic Career Map Part 1: Laying the Foundation: https://bit.ly/4kAuPsj The Strategic Career Map Part 2: Execution and Elevation: https://bit.ly/3HxEKAf The Influence Factor Part 1: Becoming a Trusted Voice: https://bit.ly/451wIYl The Influence Factor Part 2: Activating Influence: https://bit.ly/4odgjsK The Visibility Equation Part 1: The Positioning Shift: https://bit.ly/4mWlsE8 The Visibility Equation Part 2: The Proximity Playbook: https://bit.ly/3HEPa1l No Permission Needed: 10 Power Moves: https://bit.ly/4lH1a19 IT'S TIME TO SHOW UP WITH CONFIDENCE, MAKE AN IMPACT, AND MOVE THE BALL:
“Privacy is sovereignty. It's about choosing what's mine to share.” — Digitalgal In a hyper-public internet, visibility has become currency. We're taught that more platforms, more posts, and more personal detail equate to more opportunity. “Building in public” became the expectation and mantra for creators and founders, particularly in Web3. Visibility was everything. Share more, show more, and success would follow. But what happens when the persona you project starts costing you your privacy, your safety, your quality of output, and your time? In this episode of Object Subject Form, Simon sits down with Digitalgal (@dgtlgal), co-founder of Inner Core Ventures, a Puerto Rico–based venture studio building acquisition-ready digital startups. Digitalgal is an entrepreneur who retired at 31 and chose freedom as her design constraint. An early Web3 adopter since 2016, she has built companies, incubated products, championed remote-first teams, and eventually chose pseudonymity as a way to align her work with her values of privacy and sovereignty. She has been committed throughout her career to maximizing the productive potential of remote working, global teams, and freedom-based digital business models. Together, they talk about early retirement as positive liberty, why “chasing fear” can restore purpose, and how mindset—not mechanics—creates lasting results. They also explore Web3: self-custody, DAOs, token-gated communities, and why strategic anonymity is as much a creative tool as it is a shield. If you've ever asked yourself: “What would I do if I could reclaim my time?” “How do I build a career without giving everything away?” “Can privacy and freedom coexist with ambition?” This one is for you. – Connect with Digitalgal on LinkedIn: https://www.linkedin.com/in/dgweb3/ – Connect with Digitalgal on X: https://x.com/dgtlgal – Connect with Simon: https://zaap.bio/simonclowes – Object Subject Form on Instagram: https://instagram.com/objectsubjectform
In this weekly recap episode of Social Media Decoded, host Michelle Thames reflects on her experience at the Go Getter Conference, her biggest visibility lesson, and what she's focusing on for the week ahead. Michelle shares personal updates from her 90-Day Glow Up challenge, shouts out this week's podcast episodes, and gives you practical encouragement for showing up with consistency and strategy in your business. What You'll Learn in This Episode: Why the Go Getter Conference was a visibility game-changer Michelle's biggest lesson on showing up strategically A behind-the-scenes look at balancing family and business What's coming up this week (Sep 12 Elevate & Connect + Sep 14 Coffee & Connections) Resources + Links:
Michelle Thames records live from the Go Getter Conference, where she's both attending and speaking. She shares her biggest takeaways about visibility, authority, and the power of being in the room with other entrepreneurs. Learn why events accelerate authority, how speaking positions you differently, and the top three lessons Michelle is taking away from Go Getter. If you've ever wondered why in-person rooms are just as important as online strategy, this episode will inspire you to start showing up where it matters. What You'll Learn in This Episode: Why “being in the room” is a visibility accelerator Authority boost of speaking at live events Three key visibility lessons from Go Getter How to position yourself for offline and online authority Resources + Links:
You want the crowd chanting MORE! Right? Push play and tap into your inner Swiftie to level up your marketing and create long lasting brand buy in that monetized for years to come. Move like the one percent, not like the masses. Your audience is craving real leadership and that comes from you getting way beyond the surface level ideal avatar and into the real unicorn meat of your full butthole brand potential. As promised, here's the link the