Podcast appearances and mentions of Eric V Holtzclaw

How can thorough research transform your marketing approach? By delving deep into market trends, consumer behavior, and competitor analysis, businesses can pinpoint strategic opportunities and tailor their messaging for maximum impact. Through this, companies can cultivate a marketing strategy that not only resonates with their target audience but also outshines competitors in an ever-changing marketplace.  Eric V. Holtzclaw is the Founding Partner and Chief Strategist of Liger Partners, a marketing firm helping B2B companies cut through the noise. With over 30 years of experience founding startups and guiding companies to success, Eric has mastered the art of strategic marketing. He understands that with attention spans shrinking and messages proliferating, businesses need to deliver visceral reactions to stand out. Today, Eric shares insights on crafting an effective marketing strategy through research, understanding various skills required, the two types of entrepreneurs, and the importance of consistency. Listen to learn more! Resources Liger Partners Website Eric V. Holtzclaw on Facebook Eric V. Holtzclaw on LinkedIn Laddering: Unlocking the Potential of Consumer Behavior by Eric V. Holtzclaw on Amazon

You may think you know marketing automation, but Altaf Shaikh, Founder & CEO of ListEngage, practically invented it. Liger Partners is excited to host Altaf this week on The Jungle with Eric V. Holtzclaw to discuss how he went from a generalist to a specialist in marketing automation, creating a company around culture, and a few tips to maximize your marketing.

Fred Castellucci, President, Chief Executive Officer and Owner at Castellucci Hospitality Group joins Eric V. Holtzclaw on The Jungle to share valuable insight on how restaurant owners can stay relevant and keep their doors open during a crisis.   We know you're hungry... support your local restaurants!

Eric V. Holtzclaw is an unconventional thinker with 25+ years of experience. He is a founding member of multiple successful start-up companies, including one of the first profitable Internet enterprises.A trusted advisor to Fortune 500 companies and small business owners alike, Eric uses his extensive experience starting, growing and running his own businesses in concert with a knowledge base from over a decade of business and consumer interviews to accelerate a deeper understanding of the true behaviors, motivations, goals, preferences and expectations of customers and teams.Professional experience includes: founding multiple startup companies, including one of the first profitable Internet enterprises; co-founding User Insight which made the Inc 5000 fastest growing companies 3 years in a row; and the creation of new divisions within established companies to encourage a shift in thinking and change in approach.Eric is an award winning and sought after speaker and author. He is a regular contributor to several news outlets and his column Lean Forward appears weekly on Inc.com, where he shares the strategies for successful company growth. He is also the co-host of the weekly podcast "Build Your Best Business" which highlights the stories of those that start and grow companies.

Eric V. Holtzclaw is an unconventional thinker with 25+ years of experience. He is a founding member of multiple successful start-up companies, including one of the first profitable Internet enterprises.A trusted advisor to Fortune 500 companies and small business owners alike, Eric uses his extensive experience starting, growing and running his own businesses in concert with a knowledge base from over a decade of business and consumer interviews to accelerate a deeper understanding of the true behaviors, motivations, goals, preferences and expectations of customers and teams.Professional experience includes: founding multiple startup companies, including one of the first profitable Internet enterprises; co-founding User Insight which made the Inc 5000 fastest growing companies 3 years in a row; and the creation of new divisions within established companies to encourage a shift in thinking and change in approach.Eric is an award winning and sought after speaker and author. He is a regular contributor to several news outlets and his column Lean Forward appears weekly on Inc.com, where he shares the strategies for successful company growth. He is also the co-host of the weekly podcast "Build Your Best Business" which highlights the stories of those that start and grow companies.

​Welcome to The Jungle Podcast! Our own Eric V. Holtzclaw is joined by Jane Gentry CEO of Fusion Event Staffing. Today's discussion centers around Technology, People, and Growth.   Learn more about Fusion Event Staffing: https://1l.ink/SRGJKWZ Connect with Jane Gentry: https://1l.ink/SN3VTWK Subscribe to The Jungle on Apple Podcast: https://1l.ink/6H4QCDB Subscribe to The Jungle on Spotify: https://1l.ink/WMX63LP Follow Liger Partners on Facebook: https://1l.ink/PFR4DJG Follow Liger Partners on Instagram: https://1l.ink/HZG53XD Follow Liger Partners on LinkedIn: https://1l.ink/MFJ3HM5 Follow Liger Partners on Twitter: https://1l.ink/HTPL83K   The Liger family is a squad of unique and varied perspectives. Artisans who demand and deliver the best creative and operational support available. We pride ourselves on thinking outside the box to help your business meet its goals each and every day.

"All business is local in some aspect." - David Ciancio On this episode of Canned Heat, Eric V. Holtzclaw sits down with SEO Wizard David "Rev" Ciancio as he shares his location based marketing and search engine optimization magic tips. #UnleashTheBeast Are you ready to unleash the marketing machine? Connect with your new besties at LigerPartners.com

Be a Task Master, Not a Task Asker. - Eric V. Holtzclaw Co-Founder of LigerPartners and Nunchuck Master Whitney Mendoza joins me on the #CannedHeat Podcast to talk with me about building your team and having strong operations. Are you ready to unleash the marketing machine? Connect with your new besties at LigerPartners.com

Marketing and sales; separate parts working hand-in-hand. So how do you know when to hire a salesperson? How do you track real ROI (not just vanity link clicks and calls)? Mike Ladd, Owner of The Crucible Group joins Liger Partners Dojo Master and Chief Strategist, Eric V. Holtzclaw to share his insights on this edition of the Canned Heat Podcast. Are you ready to unleash the marketing machine? Connect with your new besties at LigerPartners.com

Laddering Works' Eric V. Holtzclaw is well versed in building successful teams. He does this on a regular basis as Chief Strategist, assessing business gaps and bringing the necessary pieces together for continued growth. The key he says? Meeting others - both team members and customers - where they are so you can work together and push past those limits! 

Eric V. Holtzclaw @eholtzclaw Discusses How to Leverage The Qualitative Research Process for Identifying Unique, Evidence-based Personas on the Global Product Management Talk  "Personas are the foundation of a great user experience and the Global Product Management Talk facilitates an excellent opportunity to discuss how to socialize personas throughout the entire product management process.”  Background resources: http://bit.ly/I6ZEix