POPULARITY
Gordon Kampe würde gerne selbst eine Europahymne komponieren. Die passende Idee, wie er das machen würde, hat er bereits. Sei es demokratisch oder rechnerisch. Doch Beethovens Neunte findet er eigentlich gar nicht so schlimm.
„Ich bin mir nicht ganz sicher“ gibt Gordon Kampe offen zu, auf die Frage, ob sein Stück „Gefährliche Operette“ überhaupt eine Operette ist. Für ihn darf eine Operette vieles, vor allem auch etwas „drüber“ sein. Es soll sogar lustig sein auf der Opernbühne, aber manche Szenen bringen auch eine gewisse „Deepness“ mit. In schwierigen Zeiten ist sein neues Stück jedoch keine Flucht, sondern ein „wilder Ritt“, so Gordon Kampe im SWR2 Musikgespräch.
Drexel University's Craig Kampes and Joseph Master dig into the origins, strategy, and execution of the school's "Ambition Can't Wait" brand awareness campaign, which has been the school's marketing backbone since 2016.
Joe Master is the assistant vice president of marketing and digital strategy at Drexel University. Previously, he served as assistant dean of marketing, communications and enrollment strategy at Temple University's College of Liberal Arts. His work, both for higher ed institutions and freelance clients, has appeared in newspapers, magazines, television commercials, and on tiny screens across the nation. He serves on the Board of Directors for the College and University Public Relations and Associated Professionals, an organization devoted to developing higher education marketing and communications leaders in the Mid-Atlantic states. Joe studied creative writing and philosophy at the University of Pittsburgh, where he graduated summa cum laude in 2004. Craig Kampes is the assistant vice president of communications and marketing enrollment management and student success at Drexel University. Craig has worked at Drexel for more than eleven years, leading a communications and marketing department that provides strategic recommendations and creative executions for all divisions within enrollment management and student success. These efforts support the university's goal of engaging and enrolling thousands of right-fit students each year while supporting student success from arrival through graduation. The department also works in collaboration with communication offices throughout the university to unify and align Drexel's external communications under a singular voice and identity. Prior to his time at Drexel, Craig spent 11 years with advertising agencies such as Young and Rubicam and Wunderman in New York City and Gyro Worldwide in Philadelphia. Craig holds a bachelor's degree in advertising/PR from Penn State University. What you'll learn about in this episode: Why the storytelling aspect of working in higher ed is Joe's passion, and why Craig strongly believes in helping students and the community How Joe and Craig promote collaboration between their two separate and distinct teams What challenges Joe and Craig faced in developing a unified brand message for Drexel University How Joe and Craig and their team launched the “Ambition Can't Wait” campaign, and how they learned they needed to solidify a cohesive and positive message How research and analytics became the backbone of Drexel's revamped marketing campaign How the campaign helped Drexel clarify its enterprise-level mission, and who Joe and Craig target with the campaign Why the campaign's visuals led to its overall impact, and how these striking images have helped increase the campaign's reach How campaign reflects the changing world and big real-world events How Joe and Craig have brought their teams into the campaign, and how everyone involved feels excited and engaged What valuable lessons Joe and Craig learned throughout the process of campaign development and implementation Resources: Website: https://drexel.edu/ambitioncantwait/ LinkedIn: www.linkedin.com/in/josephjmaster/ LinkedIn: www.linkedin.com/in/craigkampes/ Instagram: www.instagram.com/drexeluniv/ “Ambition Can't Wait” Youtube videos: Ambition Can't Wait. Drexel University. https://www.youtube.com/watch?v=tipllAyg3ZM Drexel Co-op: This Is Experiential Education https://www.youtube.com/watch?v=HjTfCvMPLZk A City of Brotherly Love: Philadelphia https://www.youtube.com/watch?v=tbgn2mojEOE&t= Chris McKendry – Little Cracks. Ambition Can't Wait. https://www.youtube.com/watch?v=Es9IIhmwG_I&t= Jim Bean – a crazy one. Ambition Can't Wait. https://www.youtube.com/watch?v=LaMxXzS9G1I&t= The Moment: Drexel University https://www.youtube.com/watch?v=XVRULseiGXE Additional Resources: Email: contact@upandup.agency LinkedIn: https://www.linkedin.com/in/foglemanscott LinkedIn: https://www.linkedin.com/in/allison-lanier Facebook: https://www.facebook.com/upandupagency Twitter: https://twitter.com/upandupagency
Hva skjer med vår tilgang på etterrettelig og balansert informasjon når journalisters frihet begrenses? Hva med de journalistene som blir igjen i slike land – kan vi stole på den informasjonen de bringer oss? Og hva gjør norske redaksjoner for å unngå feilinformasjon? I panelet som skal diskutere dette sitter: Silje Rønning Kampesæter, Aftenpostens tidligere Midtøsten-korrespondent Amal Wahab, Klassekampens korrespondent i Kairo Elisabeth Eide, professor i journalistikk, Høgskolen i Oslo og Akershus og nestleder i Norsk PEN Sigurd Falkenberg Mikkelsen, utenriksjournalist i NRK Moderator: Kjersti Løken Stavrum, adm. dir. i Stiftelsen Tinius og tidligere generalsekretær i Norsk Presseforbund
Denne uken sjokkerte et bilde av femåringen Omran fra Aleppo i Syria en hel verden. Hva var det med akkurat dette bildet som var så sterkt? Og burde mediene vise flere sterke bilder av krigsofre? Hør journalist Christina Pletten i diskusjon med Åshild Eidem og Silje Rønning Kampesæter i denne ukens utgave av Aftenposten Verden. See acast.com/privacy for privacy and opt-out information.
Hva gjør terroren med oss? For fem år siden svarte nordmenn med rosetog. Nå er svaret mer politi og sikkerhetstiltak. Blir livet i Europa snart som livet i Israel, slik den danske journalisten Claus Wivel nylig skrev i Aftenposten? Utenriksmedarbeiderne Christina Pletten og Alf Ole Ask sammen med Midtøsten-korrespondent Silje Rønning Kampesæter analyserer dette. See acast.com/privacy for privacy and opt-out information.
IS taper terreng, men det er for tidlig å slippe jubelen løs. I dette programmet analyserer vi hva som kan skje når IS drives tilbake. Hvem overtar og er Syrias president Assad i ferd med å få en rolle få egentlig ønsker? Korrespondent Silje Rønning Kampesæter, kommentator Helene Skjeggestad, utenriksmedarbeiderne Tor Arne Andreassen og Alf Ole Ask drøfter dette i denne ukens pod. See acast.com/privacy for privacy and opt-out information.
Fredsnasjonen Norge trapper opp sin krigsinnsats. Hva gjør det med vårt image ute, vårt selvbilde og Forsvaret? Alt dette og mere til analyseres i denne ukens podkast. Korrespondentene Kristoffer Rønneberg og Silje Rønning Kampesæter, forsvarsmedarbeider Sveinung Berg Bentzrød og redaktør Per Anders Madsen deltar. Utenriksmedarbeider Alf Ole Ask er programleder. See acast.com/privacy for privacy and opt-out information.
Tyrkias mektige president er emne for denne ukens utgave av Aftenposten Verden. Midtøsten-korrespondent Silje Rønning Kampesæter, utenriksmedarbeiderne Christina Pletten og Alf Ole Ask analyserer. See acast.com/privacy for privacy and opt-out information.
Tyrkia har erklært Aftenpostens korrespondent Silje Rønning Kampesæter for uønsket i landet; Hva skjer med pressefriheten og demokratiet i Tyrkia, spør vi Aftenpostens utviste.
Europa-korrespondent Øystein Langberg, redaktør Per Anders Madsen og Midtøsten-korrespondent Silje Rønning Kampesæter diskuterer hvordan debatten om muslimer har endret seg det siste året. Programleder er Alf Ole Ask. See acast.com/privacy for privacy and opt-out information.
Korrespondentene Silje Rønning Kampesæter og Øystein Langberg forteller om hvordan konfliktene i Midtøsten fikke enorme konsekvenser i Europa i 2015. Langberg forteller om hvordan en syrisk flyktnings Mjøndalen-treningsdress illustrerer flyktningstrømmen og om hvordan han nesten havnet midt i et terrorangrep. See acast.com/privacy for privacy and opt-out information.
Tyrkias nedskyting av et russisk kampfly kan få langtrekkende politiske konsekvenser. Det er tema i denne ukens Aftenposten Verden. Korrespondentene Silje Rønning Kampesæter (Tyrkia), Per Anders Johansen (Russland), tidligere Brussel-korrespondent Ingeborg Moe og utenriksmedarbeider Alf Ole Ask drøfter dette. See acast.com/privacy for privacy and opt-out information.
Sosiale medier er blitt en viktig motor i den nye voldsspiralen mellom israelere og palestinere de siste ukene. Hvilken betydning har det som blir spredt via smarttelefoner og hvilke scenarioer kan vi se for oss. Aftenpostens Midtøsten-korrespondent Silje Rønning Kampesæter, utenriksmedarbeider Kjetil Hanssen og tidligere Midtøsten-korrespondent John Hultgren diskuterer. Programleder er Ingeborg Moe. See acast.com/privacy for privacy and opt-out information.